U P S by Tahseen ullah shah

Tahseen ullah 01Tahseen ullah 01

AWKUM AWKUM S.R.H Pabbi campusS.R.H Pabbi campus

“ What can Brown do for you”

AGENDA

History of UPS History of UPS Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

UPS (united parcel services ) started out in 1907s. closet sized basement off ice. j im casey and claude Ryan.two teenagers from seattle with two bicycles and one phone,

Headquartered in Georgia, United States

Employees: more than 400,000 people

Delivers more than 15 mil l ion packages a day to

6.1 mil l ion customers in more than 220 countries and

terri tories around the world

promised the “the Best Services and lowest rates. successful ly for more than 90 years. Become the largest ground and air package distr ibution company.

Hi st ory

UPS Inc. means United Parcel Service.UPS Inc. means United Parcel Service.

Today UPS is a leading group in packages Today UPS is a leading group in packages delivery services that is identified through one delivery services that is identified through one of the most recognized and admired brands in of the most recognized and admired brands in the world.the world.

Company´s general informationCompany´s general information

Every day, they manage the flow of goods, Every day, they manage the flow of goods, funds, and information in more than 200 funds, and information in more than 200 countries and territories worldwide.countries and territories worldwide.

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Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Technologies used…

• DIAD• Bar-code scanners• Wireless communication• GPS tracking software• Centralized database• ERP solution• Web-based Service• ETC

• DIAD• Bar-code scanners• Wireless communication• GPS tracking software• Centralized database• ERP solution• Web-based Service• ETC

• Operational excellence• New products, services, and business

models• Customer and supplier intimacy• Improved decision making• Competitive advantage

• Focuses on introducing efficiency in performance

• High level of customer service

• Lower cost

Strategic business objectives do UPS;s IS address

We have become the world's largest package We have become the world's largest package delivery company and a leading global delivery company and a leading global provider of specialized transportation and provider of specialized transportation and logistics services. logistics services.

Service DescriptionService Description

Service DescriptionService Description

UPS´s ProcessUPS´s Process

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UPS Air CargoUPS Air Cargo UPS Capital UPS Capital UPS ConsultingUPS Consulting The UPS StoreThe UPS Store UPS Professional ServicesUPS Professional Services UPS Sonic Air UPS Sonic Air UPS Supply Chain SolutionsUPS Supply Chain Solutions

Service RangeService Range

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Many things make UPS special and different Many things make UPS special and different from other similar products, such as their from other similar products, such as their customer care, good advertisement, the safety customer care, good advertisement, the safety and loyalty of its service.and loyalty of its service.

Unique Selling Points (USP)Unique Selling Points (USP)

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Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing andMarketing and AdvertisingAdvertising MarketMarket FinanceFinance ConclusionConclusion

In UPS we can find the following strategies of In UPS we can find the following strategies of marketing and publicity:marketing and publicity:

Marketing and AdvertisingMarketing and Advertising

UPS Sponsorships.UPS Sponsorships.

UPS Advertising.UPS Advertising.

UPS Web Page.UPS Web Page.

UPS e-Commerce and Technology.UPS e-Commerce and Technology.

UPS SponsorshipsUPS Sponsorships


Robert Yates Racing (RYR) NASCAR teams is Robert Yates Racing (RYR) NASCAR teams is a sponsor of UPS.a sponsor of UPS.

Since 2000, UPS has been the Official Package Since 2000, UPS has been the Official Package Delivery Company of NASCAR.Delivery Company of NASCAR.

UPS have a hallmark called “Race the Truck” UPS have a hallmark called “Race the Truck” that is a creative marketing and branding that is a creative marketing and branding initiatives.initiatives.

UPS AdvertisingUPS Advertising


Communicating information about the service Communicating information about the service of package delivery.of package delivery.

Persuading consumers in order to choose Persuading consumers in order to choose their services.their services.

Advertising in race truck: “UPS "Race the Advertising in race truck: “UPS "Race the Truck" Commercial”Truck" Commercial”

UPS Web PageUPS Web Page


UPS have launched web pages in different UPS have launched web pages in different business sectors for example:business sectors for example:

UPS Web PagesUPS Web Pages


http://www.aircargo.ups.comhttp://www.aircargo.ups.com http://capital.ups.comhttp://capital.ups.com http://www.ups-consulting.comhttp://www.ups-consulting.com http://www.ec.ups.comhttp://www.ec.ups.com http://www.theupsstore.comhttp://www.theupsstore.com http://www.ups-psi.comhttp://www.ups-psi.com https://www.sonicair.ups.comhttps://www.sonicair.ups.com http://www.ups-scs.comhttp://www.ups-scs.com http://www.racing.ups.comhttp://www.racing.ups.com

UPS e-Commerce and TechnologyUPS e-Commerce and Technology


Their Online solutions and technology make e-Their Online solutions and technology make e-commerce easy.commerce easy.

UPS E-Commerce Solutions redefine the way UPS E-Commerce Solutions redefine the way their customers connect with its business, their customers connect with its business, reducing time and money.reducing time and money.

UPS offers tools to customers and these tools UPS offers tools to customers and these tools are free to download and come with customer are free to download and come with customer support via e-mail. support via e-mail.


UPS e-Commerce and TechnologyUPS e-Commerce and Technology

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MarketMarket

MarketMarket

2003 Worldwide UPS Consumption 2005 Worldwide UPS Consumption

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FinanceFinance

2004 Revenue: US$36.6 billion. 2004 Revenue: US$36.6 billion.

2004 Delivery Volume: 3.6 billion packages 2004 Delivery Volume: 3.6 billion packages and documents.and documents.

Daily Delivery Volume: 14.1 million Daily Delivery Volume: 14.1 million packages and documents.packages and documents.

Daily U.S. Air Volume: 2.1 million packages Daily U.S. Air Volume: 2.1 million packages and documents.and documents.

Daily International Volume: 1.4 million Daily International Volume: 1.4 million packages and documents. packages and documents.

UPS´s CompetitorUPS´s Competitor

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United Parcel ServiceInc

Fedex Corp (FederalExpress)

TPG N,V,

Price

TRANSPORTATION COMPANIES RANKED

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Finally, this company has excellent products, in Finally, this company has excellent products, in special UPS Air Cargo. It is the most traditional special UPS Air Cargo. It is the most traditional activity that has given the prestigious at enterprise.activity that has given the prestigious at enterprise.

Their leadership is in their efficiency and Their leadership is in their efficiency and seriousness to their customer care and in the seriousness to their customer care and in the deliveries of sending.deliveries of sending.

UPS isUPS is world's largest global transportation world's largest global transportation company, operating in more than 200 countries and company, operating in more than 200 countries and territories and employing 370,000 people territories and employing 370,000 people worldwide. worldwide.

Business

U P S by Tahseen ullah shah