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UAE cosmetics market is forecast to cross $ 3 billion by 2025 on account of increasing demand from the youth population, growing adoption of western culture & lifestyle and an increasing number of beauty salons across the country. Also, there is rising consciousness about appearance among consumers in the UAE. Younger generation is especially much more into experimenting with new cosmetics products. Millennials are the regular users of cosmetics due to their office going culture. Increasing per capita expenditure on personal appearance is expected to propel demand for cosmetics in the UAE during the forecast period. There is a huge demand for advanced and premium beauty products including natural and organic products, which will continue to drive UAE cosmetics market during the forecast period.https://bit.ly/3kb0ZdW
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MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
UAE COSMETICS MARKET
2015 – 2025
FORECAST & OPPORTUNITIES
2
Scope of ReportProduct of Interest (POI): Cosmetics Market
Review Period
2015 – 2018
Base Year
2019
Estimated Year
FY2020
Forecast Period
2021 – 2025
Year RangeCOSMETICS MARKET
UAE cosmetics market is expected to grow at a formidable rate during the forecast period. Increasingdemand from youth population, growing adoption of western culture & lifestyle and increasing numberof beauty salons are supplementing UAE cosmetics market. Moreover, increasing per capitaexpenditure on personal appearance coupled with growth in beauty and cosmetics market are someother factors, which are expected to propel demand for cosmetics in UAE over the next few years.
Market Segmentation
PRODUCT TYPE
• Skin Care
• Hair Care
• Bath & Shower Products
• Makeup & Color Cosmetics
• Fragrances & Deodorants
DISTRIBUTION CHANNEL
• Offline
• Supermarkets/Hyperm
arkets
• Exclusive Retail Stores
• Beauty Parlors/Salon
• Multi Branded Retail
Stores
• Online
REGION
• Sharjah
• Dubai
• Abu DhabiDEMOGRAPHY
• Male
• Female
3
Table of Content
S. No. Contents Page No.
1. Product Overview
2. Research Methodology
3. Impact of COVID-19 on UAE Cosmetics Market
4. Executive Summary
5. Voice of Customer
6. UAE Cosmetics Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1.By Product Type (Skin Care, Hair Care, Bath & Shower Products, Makeup & Color Cosmetics, Fragrances & Deodorants)
6.2.2. By Demography (Male, Female)
6.2.3.By Distribution Channel (Offline (Supermarkets/Hypermarkets, Exclusive Retail Stores, Beauty Parlors/Salon, Multi Branded Retail Stores), Online)
6.2.4. By Region
6.2.5. By Company
6.3. Market Attractiveness Index
7. UAE Skin Care Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Demography
7.2.2. By Distribution Channel
7.3. Pricing Analysis
8. UAE Hair Care Market Outlook
4
Table of Content
S. No. Contents Page No.
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Demography
8.2.2. By Distribution Channel
8.3. Pricing Analysis
9. UAE Bath & Shower Products Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Demography
9.2.2. By Distribution Channel
9.3. Pricing Analysis
10. UAE Makeup & Color Cosmetics Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Demography
10.2.2. By Distribution Channel
10.3. Pricing Analysis
11. UAE Fragrances & Deodorants Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value
11.2. Market Share & Forecast
5
Table of Content
S. No. Contents Page No.
11.2.1. By Demography
11.2.2. By Distribution Channel
11.3. Pricing Analysis
12. Value Chain Analysis
13. Import & Export Analysis
14. Market Dynamics
14.1. Drivers/Opportunities
15.2. Challenges/Restraints
15. Market Trends & Developments
16. Policy & Regulatory Landscape
17. UAE Economic Profile
18. Competitive Landscape
18.1. Competition Outlook
18.2.Company Profiles (Company Details, Financials (As reported), Key Market Focus, Planned Investments, Pricing of Target Products, Market Positioning, SWOT Analysis)
19. Strategic Recommendations
20. About Us & Disclaimer
RESEARCH METHODOLOGY
7
Research Methodology
✓ Identifying Key Opinion
Leaders
✓ Questionnaire Design
✓ In-depth Interviews
Data Collection
Developing List of Respondents
Formulating Questionnaire
Market Profiling
Data Validation
Data Analysis
In-depth secondary research was conducted to
determine top players in the UAE cosmetics market,
overall market size and segmental market size.
In order to conduct industry experts’
interviews, TechSci formulated a detailed
discussion guide.
List of industry players and industry
specialists was developed.
TechSci conducted interviews with
industry experts and industry players for data collection and
verification.
Data obtained as a result of primary and secondary research was
validated through rigorous
triangulation.
The data was scrutinized using MS-Excel, statistical
tools and internal proprietary database to obtain qualitative and
quantitative insights about the UAE cosmetics market.
Data
Collection
Data Filter
& AnalysisResearch &
Intelligence
Actionable
InsightsBusiness
Solution
Primary Research Desk Research Company Analysis
✓ Recent Developments
✓ Market Changing
Aspects/Dynamics
✓ Government Policies
✓ Conclusion
✓ Market Participants
✓ Key Strengths
✓ LinkedIn✓ TechSci Internal
Database
✓ Factiva✓ Hoovers
Paid Sources
✓ Company Websites✓ Company Annual
Reports✓ White Paper Study✓ Financial Reports✓ Investor
Presentations✓ Regulatory Body✓ Associations, etc.
Secondary Research
Primary Research
8
Research Methodology
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of UAE cosmetics market. The team has analyzed the outlook of
various segments of this market, while considering the major influencing factors such as increasing adoption of western culture & lifestyle and
increasing number of beauty salons. The study includes market forecasting, which would enable our clients to take better decisions while planning their
strategy to achieve sustainability in UAE cosmetics market.
Methodology Followed for Calculation of Market Size:
• Market Size By Value: Market size, in terms of value, for the year 2019 was calculated based on information collected through exhaustive
secondary research and primary surveys, with various key opinion leaders/stakeholders, such as cosmetics companies, channel partners, market
influencers & end users, industry experts, and other industry participants.
• The team interviewed more than 15 – 20 cosmetics companies, 45 – 50 channel partners, 80 – 100 end users, and 15 – 20 industry experts and other
value chain stakeholders in UAE cosmetics market to obtain the overall market size from 2015 to 2019, which was validated by the Delphi technique.
Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data during 2015-2019.
9
Research Methodology
• Respondents were asked about the current and future market growth rates, market shares by type, by demography, by distribution channel, by
region, by company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across
various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further
triangulated from other stakeholders.
Methodology Followed for Calculation of Market Shares:
• Market shares by type, by demography, by distribution channel, by region, by company were calculated based on the responses received through
primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various segments
of cosmetics market. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after
eliminating the outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in
SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast UAE cosmetics
market, TechSci Research used various forecast techniques such as:
✓ Moving Average
✓ Time Series Analysis
✓ Regression Analysis
✓ Econometric and Judgmental Analysis
10
Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the
impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the
figures compiled are only for the organized market including market share data.
Partial List of Companies Interviewed Key Secondary Sources
▪ Unilever Arabia Group
▪ Procter & Gamble
▪ Coty
▪ Chanel
▪ Dior
▪ Clinique
▪ Shiseido
▪ Estee Lauder
▪ LVMH
▪ World Bank
▪ TechSci Research Proprietary Database &
Knowledge Repository
▪ Company Annual Reports
▪ Industry Magazines
▪ Industry Reports
▪ News Dailies
▪ Credible Paid Databases
11
Industry Brief
According to TechSci Research report, “UAE Cosmetics Market By Type, By Demography, By Distribution Channel, By Region, Competition Forecast &
Opportunities, 2025”, UAE cosmetics market is projected to cross $ 3 billion due to increasing disposable income and rising consumer consciousness
about their appearance. Younger generation in the UAE is especially much more into experimenting with new cosmetic products. Also, old age
consumers are generating demand for products that offer anti-wrinkle and anti-ageing benefits. Nowadays, men are becoming as much conscious
about their looks as women and are constantly looking for new options and product varieties specially made for men. A growing number of women in
the UAE are increasing opting for natural beauty products. The market for premium, organic, and natural products would continue to grow in the country
during the forecast period due to their proven benefits and rising consumer preference towards such products. Further, products with functional claims
such as sulphate free, silicone-free, and paraben-free would witness robust growth in sales over the next five years.
The UAE cosmetics market is segmented based on the type, demography, distribution channel, by region, and by company. Based on type, UAE
cosmetics market is segmented into Fragrances & Deodorants, Bath & Shower Products, Hair Care, Skincare, Makeup & Colour Cosmetics. In 2019,
Fragrances & Deodorants category held the largest share in the UAE cosmetics market due to the high usage of luxurious fragrances by both men &
women consumers. Also, prevalent culture in the UAE gives higher importance to fragrances than other cosmetics. Bath & Shower Products segment is
second largest segment due to regular usage of such products, rising awareness towards hygiene, increasing usage of premium bath products and
changed bathing style. Fragrances & Deodorants and Bath & Shower Products segments are anticipated to continue their dominance in the country’s
cosmetics market during the forecast period.
In 2019, women segment held the largest market share in the UAE cosmetics market due to availability of huge product varieties coupled with the
country’s women consumers spending more on premium & luxury brands. Though the women segment is expected to continue its dominance in the
country’s cosmetics market, the men segment is anticipated to witness faster growth during the forecast period. Based on the distribution channel, the
market is bifurcated into two categories i.e. Online and offline. In 2019, the Offline segment dominated UAE cosmetics market due to the easy
availability of a wide product range under one roof and prevalence of high-end shopping malls in the UAE. Also, consumers prefer expert guidance and
product recommendation while buying cosmetics offline. Offline distribution channel would continue to dominate the market during the forecast period
as well. However, the online channel is growing faster in the UAE, due to increasing home shopping trends, lack of time, busy lifestyle and availability of
a wide variety of product offerings online. Also, in 2020, due to the spread of COVID-19 pandemic, online channel became a highly preferred channel
by the consumers due to closure of malls and safety this buying medium offers. This trend will likely continue in the future as well due to the rising need
for enhanced convenience and safety among consumers.
Some of the leading cosmetics companies in UAE market Include L’Oréal, Shiseido, Unilever, Estée Lauder, Procter & Gamble, Coty, Chanel, Dior,
Guerlain, Clarins and Clinique, among others. “UAE cosmetics market is expected to continue growing over the next five years with increasing
consumer spending on cosmetics and rising research & development activities by leading cosmetics players. Cosmetics market in the UAE has
changed a lot in the recent times and consumers, especially the younger ones, are now willing to spend more and experiment with new cosmetic
products. In addition, increasing internet penetration and rising trend of fashion blogging is making people more aware about both new and existing
products, while making it easier for cosmetics product manufacturers to understand the consumer requirements. ” said Mr. Karan Chechi, Research
Director with TechSci Research, a research-based global management consulting firm.
12
Sample Data - Snapshot
UAE Cosmetics Market Size, By Value (USD Million), 2015–2025F
5.00 6.00 7.00 8.00 9.00 10.00 11.00 12.00 13.00 14.00 15.00
2015 2019 2020E 2025F
By Value (USD Million)
CAGR By Value
XX%CAGR By Value
YY%
20%20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%20%20%20%20%20%20%20%20%20%20%
FY2015
FY2016
FY2017
FY2018
FY2019
FY2020E
FY2021F
FY2022F
FY2023F
FY2024F
FY2025F
Skin Care Hair Care Bath & Shower ProductsMakeup & Color Cosmetics Fragrances & Deodorants
UAE Cosmetics Market Share, By Product Type, By Value, 2015–2025F
UAE Makeup & Color Cosmetics Market Share, By Distribution Channel, By Value, 2015–2025F
50%50%
50%
50%
50%
50%
50%
50%
50%
50%
50%
50%50%
50%
50%
50%
50%
50%
50%
50%
50%
50%
2015
2016
2017
2018
2019
2020E
2021F
2022F
2023F
2024F
2025F
Offline Online
13
Report Ordering
Report Name: UAE COSMETICS MARKETFORECAST & OPPORTUNITIES
2015 – 2025
To View Sample OR Purchase Report
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About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in number of areas
to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting
models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and
global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the
market.
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The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or
complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and firsthand.
However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results
obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together
with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal
consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
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