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Your Social Media Blueprint!

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Page 1: Your Social Media Blueprint!
Page 2: Your Social Media Blueprint!
Page 3: Your Social Media Blueprint!

Where are you from?

What business are you currently running or desire to run?

Page 4: Your Social Media Blueprint!
Page 5: Your Social Media Blueprint!
Page 6: Your Social Media Blueprint!
Page 7: Your Social Media Blueprint!
Page 8: Your Social Media Blueprint!

What you can expect to learn:• The different social

media platforms• What platform you must

be on to grow your business

• What, where, & when to post!

• What questions you should be asking yourself before hitting post

• How to use social media to grow your list

Page 9: Your Social Media Blueprint!

Let’s get laser focused!

Page 10: Your Social Media Blueprint!

Social Media Platforms• Facebook

• Instagram• Twitter• Periscope• Linkedin• Pinterest• Believe it or not there is

so much more!

Page 11: Your Social Media Blueprint!

What social media platforms are you currently using?

Page 12: Your Social Media Blueprint!

What, Where, When???• Facebook = longer post,

graphics, quotes, questions , links, personal pictures.

• Instagram =Graphics, hashtags, short & longer posts.

• Twitter = short & sweet (140) “tweet-a-thons”

• Periscope = live streaming – get personal

Page 13: Your Social Media Blueprint!

What, Where, When???• Linkedin = networking,

professional, groups in your niche.

• Pinterest = more visual, graphics matter, graphic size matters (735X1102)

Page 14: Your Social Media Blueprint!

But how do I manage it all?

Page 15: Your Social Media Blueprint!

Choose ONE

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A great place to start……

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Facebook!• 1.5 billion monthly users• 968 million sign on daily• Average sign on = 5x per

day!!! – lots of opportunity here!

• Nurture your audience• Show your personality• Funnel followers into

email

Page 18: Your Social Media Blueprint!

Facebook!• Great for networking• Run ads to target your

market audience = priceless!

• Add links – think YOUR BLOG!!

• Survey your followers!• Fill out your about

section!!!

Page 19: Your Social Media Blueprint!
Page 20: Your Social Media Blueprint!

Facebook Posts Formula!• Blog posts = 1-3x per

week• Graphics = daily• Quotes = daily or 3-5x

per week• Lifestyle pictures = 2-4x

per week• Questions {RANDOM}=

1-2x per week• Link posts = 3-5x per

week

Page 21: Your Social Media Blueprint!

Lifestyle posts KILL IT on Facebook!

Page 22: Your Social Media Blueprint!

Longer Blog post

– 180+words tend to do

very well!

Page 23: Your Social Media Blueprint!

Graphic quote posts

do very well!

Page 24: Your Social Media Blueprint!

Link posts do well… don’t be fooled!

Page 25: Your Social Media Blueprint!

Always ask yourself, “In what way(s) is this serving my audience?• Educating• Inspiring• Adding

happiness/laughter• Provoking thought

Page 26: Your Social Media Blueprint!

How the other social media platforms can

support your business

Page 27: Your Social Media Blueprint!
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Instagram!• Selfies• Food porn• Promotions• Lifestyle pictures• IG Ads *New!

A place to truly show your personality in real

time!

Page 29: Your Social Media Blueprint!
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Twitter

Page 32: Your Social Media Blueprint!

Twitter!• 140 Characters or less• Images (1024 X 512px)• Networking• Tweet-a-thons• Twitter ads

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Periscope!• Live video streaming• Excellent for personal

connections• Networking• Advertising promotions,

blogs, specials• Give away excellent

content• Purchase a domain or

sign up for Katch.me

Page 35: Your Social Media Blueprint!
Page 36: Your Social Media Blueprint!

Pinterest!• Promote blog• Promote

product/services• Collaboration board• Highlight successful

clients• Visuals on

products/offerings• Post video’s• Ads

Page 37: Your Social Media Blueprint!
Page 38: Your Social Media Blueprint!

LinkedIn• Equivalent to an online

resume• Recommendations and

endorsements• Accomplishments• Share posts, blogs,

promote• Network with people in

your niche – great for market analysis

• Join groups

Page 39: Your Social Media Blueprint!

What social media platform will benefit your business the most?

Page 40: Your Social Media Blueprint!

Social Media & Your Email List

Page 41: Your Social Media Blueprint!

Social Media Ads• Facebook• Instagram• Twitter• Pinterest

Page 42: Your Social Media Blueprint!

2-Ads For Facebook

• The like ad• Freemium/offer

Page 43: Your Social Media Blueprint!

Yes or no…I am very familiar with running ads!

Page 44: Your Social Media Blueprint!

• 90

characters• Image• Builds

awareness

The Like Ad

Page 45: Your Social Media Blueprint!

• Offer• Like page as

well• Unlimited

text• Most

important text at top

• Questions do well.

Offer Ad

Page 46: Your Social Media Blueprint!

Benefits of Ads:• Target your ideal

audience• Qualified audience

“warm”• Give amazing content• People get to know and

respect you• Service• Funnel to email list

Page 47: Your Social Media Blueprint!

How to put it all together

Page 48: Your Social Media Blueprint!

Your Social Media Blueprint!

Page 49: Your Social Media Blueprint!

• Post on Facebook 2-5x per day

• Instagram = 1-2x per day

• Twitter= 1-2x & incorporate tweet-a-thon’s 1-3x per week

• Periscope= 1-3x per week

• Pinterest = 1x per week • LinkedIn = 1x per week

Page 50: Your Social Media Blueprint!

• Less than 5000 followers on your page – Like ads are a must!

• Freemium or offer ads as needed.

• Boost posts (CTA)• Blogs• Waiting lists• Challenges• Special email with a

specific CTA

Page 51: Your Social Media Blueprint!

A, B, or C

Page 52: Your Social Media Blueprint!

A. I am seeing how social media can play a much bigger part in growing my business.

B. I am seeing it, but I am not 100% clear on the how –feeling slightly overwhelmed

C. I am completely lost…HELP!

Page 53: Your Social Media Blueprint!
Page 54: Your Social Media Blueprint!

What if I could guarantee you

could increase your social media following and

engagement 3x’s the amount in less

than a year?

Page 55: Your Social Media Blueprint!

If you could go from this…

Page 56: Your Social Media Blueprint!

To this…

Page 57: Your Social Media Blueprint!

How awesome would that be?Pretty damn awesome right?

Page 58: Your Social Media Blueprint!

It all comes down to this…

How bad do you want it?

Page 59: Your Social Media Blueprint!

If you want to build a thriving online

business ~ DON’T let anything get in

your way.

Page 60: Your Social Media Blueprint!

You, your message, and your special

somethin-somethin is needed in this

world.

Page 61: Your Social Media Blueprint!

Your knowledge and your expertise

gives you an obligation to share what you know so

that others can live their best life

possible!

Page 62: Your Social Media Blueprint!

How would you like to accelerate your success by 2-3 years?

Does that sound appealing?

Page 63: Your Social Media Blueprint!

Of course it does!

Page 64: Your Social Media Blueprint!

It all starts with believing in yourself.

Than investing in yourself and your business.

Finally, building your team of supporters!

Page 65: Your Social Media Blueprint!

Going it alone?

How’s that working for you?

Page 66: Your Social Media Blueprint!

•www.facebook.com/policies/ads

Hiring a coach has the potential to accelerate your business by 2-3

years.

Page 67: Your Social Media Blueprint!

•www.facebook.com/policies/ads

Having that one person who has been there and knows firsthand

what you need to level up will change your business… and your

life!

Page 68: Your Social Media Blueprint!

•www.facebook.com/policies/ads

“You can do anything as long as you have the

passion, the drive, the focus and the support!”

~Sabrina Bryan

Page 69: Your Social Media Blueprint!

•www.facebook.com/policies/adsThis is exactly why

I created…

Page 70: Your Social Media Blueprint!

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Page 71: Your Social Media Blueprint!

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Page 72: Your Social Media Blueprint!

•www.facebook.com/policies/adsMy WHY?

Page 73: Your Social Media Blueprint!

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• Accessible coaching• Accountability• Service• Education• Support• Entrepreneurial

Sisterhood• Success!!

Page 74: Your Social Media Blueprint!

•www.facebook.com/policies/ads

• Monthly Syllabus

• Monthly Q&A Calls

• One on one Calls

• Challenge• Open office

hours• Suggested

books• Extra’s

Page 75: Your Social Media Blueprint!

•www.facebook.com/policies/ads

Go Getter’s Online starts on January 11th, 2016

• 11-months• 2-levels• Retreat• Mastermind weekend (photo-

shoot)• VIP-day• Lots of 1:1 – this is a hand

holding coaching program – no shame!

Page 76: Your Social Media Blueprint!

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Page 77: Your Social Media Blueprint!

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APPLICATION

Page 78: Your Social Media Blueprint!

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Page 79: Your Social Media Blueprint!

•www.facebook.com/policies/ads

Page 80: Your Social Media Blueprint!

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IF NOT NOW WHEN?

Page 81: Your Social Media Blueprint!

?• QUESTIONS!

Page 82: Your Social Media Blueprint!

?• QUESTIONS!

Page 83: Your Social Media Blueprint!

Next week we will discuss how to set

yourself up for success.

• Productivity strategies• Block timing – how less

is more! • Key strategies for

networking• The best ways to find

out what your customer needs.