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Landing a job can be a difficult and frustrating process - make it a little easier by coming across as good online as you do in person. With 75% of HR departments required to Google candidates during the hiring process, what shows up when people Google your name can make or break your chances of securing a job. In this slideshow, we'll give you tips for how to create a positive online presence that's ready for any job hunt. Originally presented at Spoon University's Brainfood Conference, August 3.
get your Google results in Check
- How to -
(and land a job while doing it)
Names are Googled Every DayHR departments Required to
Google Candidates
Most People are not well-represented online
Instead of finding Your best, they find…
photo source
Your worst
Something Irrelevant
Or Someone else Entirely
Take it from Pete…
Instead of
How to Create an Awesome Personal Brand Online
Build content you want people to find
Get on Social Media1
Post things People will find interesting
good Not so good
Use a professional photo
good Not so good
Start Blogging2
Write ABOUT THINGS RELATED TO THE JOB YOU WANT
*WINK**WINK*
Create a Personal Website3
Get Creative 3
Make sure people can find your content (A little thing called SEO)
The basics
On-Page Factors Off-page factors
site architecture/structure
Keywords/ Content
Relevancy
Links
Social Sharing
GET A domain NAME1
YOURNAME.COM
2 USE YOUR REAL NAMEgood Not so good
@johnsmith @bigj151
3 KEEP IT RELEVANT
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(that’s trevor)
![2010 High performing environment [en]...The Heliotropic Principle • Positive imaginations leads to doing positive actions • By having positive images about the future, you have](https://img.pdfslide.net/doc/110x75/5e9f2dd34fdf045d2f60ba27/2010-high-performing-environment-en-the-heliotropic-principle-a-positive.jpg?t=1695523447)
