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eBooks in the EnterpriseBarriers and Interactive Solutions
Jonathan ThurstonHarper Collins - Sr Manager [email protected]/in/jonathanthurston
Tom KingLearning [email protected] www.linkedin.com/in/tomking
John CostaCEO - [email protected]/in/johnbcosta1
eBooks in the EnterpriseEarly digital publishing focused on transitioning from print distribution to electronic documents on company
file servers. We now face pressures for richer and more interactive content, BYOD support, and ease-of-
access anywhere, anytime. No longer as simple as putting a PDF on a file share, enterprises must now
consider digital rights management (DRM) protection, multiple e-reader formats, and 3rd party distribution
through Amazon, Apple, Google, Microsoft or others.
Let’s explore your unique challenges and organizational solutions for enterprise publishing of rich, interactive
eBooks!
· Why an interactive eBook instead of a website, app or simple document?
· How do publisher and app store approaches challenge or support enterprise training?
· Collaboration, tracking and analytics: what’s possible, practical and advisable?
Print Books (and eBooks) Have A Wide Range
Print Book eBook
ReflowableePub3
Replica(Fixed Layout)
ePub3
Print Technologies ...Digitally EnhancedScribes | Offset Printing | Color | Design...
eBook Technologies collaborative | accredited… TBDText | Color | Media | Interactive | Analytics...
Current position on evolutionary scale
Print Books (and eBooks) Have A Wide Range
ePub3 “An LMS+ in an eBook” ePub3 Training Features
● Managed Data Connectivity● Learning Analytics ● Adaptive● Interoperable
○ Simulations○ LMS’s○ Wireless Hardware
● Interactive / Engaging● Online / Offline● Assessment● Accessibility● Embedded Apps (Widgets)● Audio/Video/Animation
Game Changers!
Why Interactive eBooks for eLearning?
● As a group- Name a few motivations or benefits
Why Interactive eBooks for eLearning?
● Abundance of “off-the-shelf materials”● Policies & procedures are already manuals/books● Production workflow may be in place● Easier to add interactivity to eBook than to develop elearning “from scratch”● Builds on a core model that is stable & familiar: Books● Easy to update● Great form factor for offline & performance support● Searchable, Compact, Portable● Allows for non linear progression● Cumulative accreditation - learning goals are fixed, time is variable● Accessibility
Standards, Formats, and Devices
Plus Others...
High Level Publishing Process
Training Design and
Development
Instructional Design &
Assessment
Content Design &
Production
Analytics Markup
ePub3 + Interactivity Production
Distribution Reading & Assessment
Design Deploy
Design & Deployment Decisions● Destination Devices / App● Measurements / Analytics● Assessment ● Interactivity / Media● Distribution Platform● Security
What are some challenges withInteractive eBooks for eLearning?
● As a group- Name a few challenges or barriers
What are some challenges withInteractive eBooks for eLearning?
● Rights ● Sources ● Production ● Integration ● Interactivity
● Rich media ● Editing● Testing ● Platforms ● Distribution
Collaboration, tracking and analytics: what is possible, practical and advisable?● As a group- Name a few challenges or barriers
eBooks in the EnterpriseBarriers and Interactive Solutions
Jonathan ThurstonHarper Collins - Sr Manager [email protected]/in/jonathanthurston
Tom KingLearning [email protected] www.linkedin.com/in/tomking
John CostaCEO - [email protected]/in/johnbcosta1
