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Powerful Uninstall Intelligence
www.reten'on.ai
About Us – • Started in 2013 as BetaGlide • Offices in Palo Alto & Bangalore • Powerful, mobile only user insight engine
Presented and invited As seen on
Awards
About Retention.ai
What we offer
www.reten'on.ai
Track uninstalls
Correlate
Retarget uninstalled
users
Track uninstalls
Identify users who uninstalled and understand their behavior
www.reten'on.ai
Uninstalls
Device Details
Campaign
Crashes
Events Transac'on
Loca'on
Session Data
Marketing Efficiency
Measure each campaign and channel efficiency and reduce your user acquisition cost
www.reten'on.ai
Channel/Week Week 1
Week 2
Week 3
Week 3
Week 4
Week 5
Organic 6% 9% 17% 27% 31% 45%
Facebook 11% 27% 41% 53% 61% 73%
TwiVer 9% 21% 36% 51% 59% 67%
Inmobi 13% 25% 38% 54% 67% 79%
Vserv 11% 21% 33% 42% 51% 61%
*Uninstall vs. Campaign/Source cohort
Audience Segmentation
Powerful audience segmentation that just works not only on existing users but also uninstalled users
www.reten'on.ai
Apps on device
Events
Available Memory
Crashes
OS
Loca'on Device Name Session Length
Transac<ons
Campaign
Acquisi'on source
Performance Network Carrier RAM
Revenue
Age Interest
Retarget Users
Smartly Retarget audience segments across multiple marketing channels
www.reten'on.ai
Uninstalled users
Users who can come back
Reten'on.ai
Ad-‐network
SMS
Re-‐target
Competitive Advantage
Identify users who use competing apps and proactively engage them
www.reten'on.ai
Redbus
Make My Trip
Yatra
Cleartrip
Campaign 1
Campaign 2
Campaign 3
User Persona
You are what apps you use. Define user personas based on other apps installed on the device.
www.reten'on.ai
Notes on additional features
www.reten'on.ai
Retention.ai is much more than this…
Notes: No data sharing
Your data is safe with us
• Our clients can only see the data of their users
• No data whatsoever is shared between our clients unless the client agrees to do so
• We follow the interna'onal standards for storing and processing data
• Data is stored for 6 months aber the expira'on of license and is available for export
www.reten'on.ai
Notes: Customization
Customize data as per your requirements
• Op'on of expor'ng both processed and raw data through our APIs
• Op'on of customizing your dashboard to suit our needs
www.reten'on.ai
Notes: Integration
We integrate with your current analytics tool*
• Op'on of integra'ng with the aVribu'on tool which you are using
• Op'onal integra'on with the current analy'cs tool also present
* Integra'on dependent upon the export API of the analy'cs tool.
www.reten'on.ai
Notes: Reporting
Get customized report of your data delivered to your inbox
• Get customized reports for your users delivered straight to your inbox
• Schedule a call with our account managers to get more value of your data
www.reten'on.ai
Notes: No Overhead
No performance or size overhead with our sdk
• Our sdk size is only 50kb, which has almost negligible overhead on your app’s size
• The product has been thoroughly tested and improvised to have Zero performance overhead
• Minimal network consump'on. The library has been op'mized to use minimal network
www.reten'on.ai
US Office: BetaGlide Inc. 2225 E Bayshore Road Palo Alto, CA 94303 USA
Contact Us
Available 24X7 at
India Office: 3572 13th G Main, 4th Cross HAL 2nd Stage Bengaluru, KA 560008 India
