How An Attractive Logo Can Attract A Stream Of Customers For Your Business?

Benefits Of Having An Attractive Logo

The human mind works in an interesting way. Whenever we try to remember any famous brand of perfume, or clothing or accessories of makeup our minds immediately relate it with the image of the colorful logo that goes with it. This is the first and foremost benefit of attractive logo. It reaches out to a wider range of audiences and people and makes a greater impact on their minds as compared to the run of the mill, dull or similar looking logos. To differentiate the attractive logos from the unattractive ones, we need to know what elements that distinguishes it.

What Elements Make A Logo Attractive?

Uniqueness: An attractive logo is something that does not try to emulate its competitive companies but stands above them. Less than a decade after Coca-Cola was born, Pepsi quickly became successful by setting themselves apart rather than trying to emulate the leaders.

Meaningful Colors: Different colors and shades can have different effects on people because of color association. Green is associated with the environment and is an appropriate logo for a company like the Sierra Club or Greenpeace.

Appropriate Font: Usage of bold, exciting fonts, or feminine curvy fonts but if you are a ballet company. Usage of the appropriate font is one of the very important factors that make it attractive. For football team, one should avoid, delicate, graceful lettering, even if it looks beautiful to you.

Simplicity: The logo can have some elaborate features but it should be simple enough to make a quick statement.

No Distracting Elements & Taglines: The logo does not need to have LLC, and other such distracting elements. Taglines can be an important part of a company’s image but should be separate from a logo. The size of the text in a tagline is so much smaller that it often forces the logo to be bigger in order to accommodate the text.

How To Design An Attractive Logo?  

Understand The Brand: Before starting on with the design you need to get a clear concept regarding the brand from the client. Then only you can create a logo that reflects the brand image.

Be Unique & Clever: There are a lot of ways of creating a logo than doing a simply illustration or a typography. It’s more than that.

Make A Good Color Combination: While creating a logo you must have to think about all aspects of image such as image length, width, vectors, colors etc. but the color is the key element while designing a logo.

Be Meaningful: While designing it you should make it meaningful like it has a story to tell or something.

Using Online Resources & Tools: Use the various tools and resources available online to create a unique looking logo. It will help you to create a more attractive & effective piece.

Thank You…

The Presentation Is Prepared By Oasis Logo Design

Website: www.oasislogodesign.comEmail id : oasislogodesign@gmail.com

Contact us: +353 1 254 9647 |  +1 314 514 4220