12 Jan 2011

Thinking outside the box

New opportunities for design thinking in the modern world.

#1 can design change the world?

#2 What is the role of design in the modern economy?

consumptionproduction

creativeindustrial

small ideasbig ideas

Flash mob/the Hoff

Small ideasBig ideas

$616$38

Services

Goods

Cost

20111994

£870.40

£4,234.40

#3 New problems for Design Thinking

Photo by David Mansell - Demos

#4 How can we get everyone involved?

Design

Design for

local ingenuityDesign+

Design with

= Big change

Everyday people are not very good designers. Donald Norman, apple comuters

#5 How can we democratise design thinking whilst professionalising design practice?

Design

Technologists

Technologists Policy

Businesses

Lead ‘users’

www.dott07.org

A design-led innovation programme

The Dott approach common to projects

that aims to catalyse change

Serious play project generates energy

informed by, and feed into national policies

where communities work with professional designers

Designing community services in Pengegon

stimulating debate

Royal Cornwall Show talkeoke

by asking questions...in new ways

Mirrored Dinner at Rustlers boat yard

developing innovative solutions

Serious play project prototype

tackling the burning issues that define our times

New work team on the street

and leaving a lasting legacy of skills, knowledge and capacity

Eco-design challenge staff training

Inspiring everyone to become the change makers

Eco design challenge at Penryn

“We want to give citizens, communities and local government the power and information they need to come together, solve the problems they face and build the Britain they want.”

Building the Big Society, May 2010

To some degree it matters who's in office, but it matters more how much pressure they're under from the public. NOAM CHOMSKY

www.dottcornwall.com