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Presentation for Euro IA 2010 by Peter Boersma (with support by Henning Fischer) of Adaptive Path. This presentation reflects the things we tell clients when they suggest to use Faceted Navigation. It goes into what Faceted Navigation is and is not good for and what tips & tricks we've learned in researching, designing and evaluating faceted-based solutions.
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start anywhere what Faceted Navigation is not good for
peter boersma
henning fischer
three locations
events
4,000 p a r t i c i p a n t s
20 c o u n t r i e s
50 c o n s u l t a n c i e s
consulting
e x p e r i e n c e
researche x p e r i e n c e
designe x p e r i e n c e
strategy
hundredso f a r t i c l e s
r+d
8b o o k s
thousandso f r e a d e r s
Adaptive Path helps teams and organizations create products and services that deliver great experiences to improve people’s lives.
our clients ask for it
“wouldn’t it be cool if...”“we want to...”
“we already have...”“can you make it like...”
Faceted Navigation 101
facets=
attributes of content items
navigation=
finding your wayin (an information) space
faceted navigation=
selectingattributes of content items
in order tofind your way
in an information space
typical design
facet1 value1.1(#) value1.2(#)
facet2 subfacet2.1(#) subfacet2.2(#)
item item item
item
item item item
item itemall content items(or none)
typical design
facet2 subfacet2.1(#) subfacet2.2(#)
value a.b (x)
item item item
item
item item
item itemall content items
whose attributes matchvalue a.b
typical design
facet2 subfacet2.1 value2.1.1(#) value2.1.2(#)
value a.b(x) subfacet c.d(x)
item item item
item itemall content items
whose attributes match value a.b and subfacet c.d
When to useFaceted Navigation
Good when:all your content items have
all the metadata
online magazines
books
training & events
software & tools
news
about Kluwer
scientific articles
Good when:your facets and values
actually distinguishcontent items
Good when:your users understandthe facets and values
When NOT to useFaceted Navigation
Not good when:your users may have problems with the UI
e.g. select/deselect facets,orthogonal hierarchies,controlled vocabulary
Not good when:your users prefer search
over browse
Not good when:your content items have
optional features
facets
facets
optionalfeatures
optionalfeatures
Not good when:you only have
a small collection
Not good when:your users are
in non-selection phases of the purchase process
Not good when:you want to
encourage serendipity
related
top 5
recent
soon
Known alternatives
search
directory listing
product tables,comparison charts
product configurators, wizards, advisors
top 5/10/50 lists
fewer products
Adaptive Path’sTips & Tricks
#1make sure thatselected facetsremove other,
non-relevant facets
#2at some point,
comparison charts may be a better solution
#3for products that appear in
many categories,add a “for general use”
facet/value
#4the order of facets
determines how they will be used
#5use faceted navigation
in combination withother navigation types
related
top 5
recent
soon
search & filter
#6“view all designs”
is not a filter
#7ask yourself:
should weuse faceted navigationfor all content types?
Summary
Goodwhen:
Not Good when:
- metadata in place- facets distinguish content items- users understand facets
- problems with UI- users prefer search- optional features- small collection- non-selection phases- serendipity
Alternatives- search- directory listings- product tables- comparison charts- configurators/wizards/advisors- top 5/10/50 lists- fewer products
Tips & Tricks
#1 selected facets remove non-relevant facets#2 comparison charts may be better#3 consider a “for general use” facet
#4 think about order of facets in interface
#5 combine facets with other navigation#6 “view all” is not a filter#7 use facets only for content where it makes sense
Questions?
start anywhere what Faceted Navigation is not good for
peter boersma
henning fischer