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Welcome - to the launch of a new kind of recruitment company
This Morning’s Agenda:
How do Strategic Designers look for work? Why Strategic Design Resourcing? Who are we? The Four Futures of Service Design Questions from the floor Close – 9.30 prompt.
Founding Director of 4MAT in 2000 4MAT are the leading creative and digital marketing agency to
the recruitment industry Keen interest in user experience, candidate experience and
conversion rate optimisation Known Joel Bailey since the late 1990s
How Do Strategic Designers Look For Work?
How Do You Rate The Support You’ve Had From Recruitment Consultancies?
How likely are you to use a recruitment consultancy?
Why don’t Strategic Designers Use Recruitment Companies?
55% of our survey regarded their interaction with recruitment consultancies as poor.
Only 3% said their experience was excellent.
45% said they preferred not to use them at all.
“They don’t understand what I do”
“I don’t trust them at all”
“Recruiters don’t have much domain knowledge”
“In general recruiters in this industry are failing to deliver the right service”
“We connect the world’s best strategic and service designers with leading
creative agencies, consulting firms and employers”
A deep understanding of service design, combined with a consultative, digitally-enabled approach gives you
relationships and reachJoel Bailey
A senior service designer with 15 years experience working in agencies, FTSEs and
consultancies
Madelaine Cooper
An experienced and well-
networked design recruiter, with a considered view of
the market for service design talent
James Saunders
A leader in digital recruitment and
recruitment marketing, with a passion for lean
business
People-Centric Disruptive
Obsessive About
Improvement
Achievement
It starts with honesty and integrity.
Dealing with us won’t feel like dealing with a traditional recruitment business.
People-Centric
Disruptive
We are determined to provide a world class candidate experience.
We exist to help our candidates – strategic designers – to achieve their career goals.
Obsessive About
Improvement
Achievement
15 years in Service Design 5 years Director of Experience and Service Design at Capita,
FTSE 100 service provider – BBC, O2, British Army Freelance Service Design Consultant and Advisor Passionate about Strategic Design – DBA Corporate Board,
Design Authority, Conferences, Blog posts
[email protected]@joelbaileyuk
Four Futures of Service Design
Strategy Change
Brand & Marketing
Operations Tech
Service Design
1. Integration
Less integrated More integrated
2. Agility
Discover Define Design Deliver
Discover
Define
Design
Deliver
Discover
Define
Design
Deliver
Discover
Define
Design
Deliver
Discover
Define
Design
Deliver
Ship!
Ship! Ship! Ship! Ship!
Less integrated More integrated
More agile
Less agile
3. Incubators• Type: New market
entrants• Motivator: Steal share• Outcome: Rapid
innovation• Work: Internal lab, lean
startup, hit-and-miss
1. Desperados• Type: Commodified services• Motivator: Reduce cost and protect• Outcome: Digitisation and
improvement• Work: Co-located, exposed, fast,
sketchy
4. Evolvers• Type: Market leaders• Motivator: Grow and protect• Outcome: Deep and wide
change• Work: Internal team,
participative, long and slow
2. Explorers• Type: Product-to-service• Motivator: Diversification• Outcome: Servitise• Work: External agency,
corporate chess, gradual
Less integrated More integrated
More agile
Less agile
3. Incubators• Type: New market
entrants• Motivator: Steal share• Outcome: Rapid
innovation• Work: Internal lab, lean
startup, hit-and-miss
1. Desperados• Type: Commodified services• Motivator: Reduce cost and protect• Outcome: Digitization and
improvement• Work: Co-located, exposed, fast,
sketchy
4. Evolvers• Type: Market leaders• Motivator: Grow and protect• Outcome: Deep and wide
change• Work: Internal team,
participative, long and slow
2. Explorers• Type: Product-to-service• Motivator: Diversification• Outcome: Servitise• Work: External agency,
corporate chess, gradual
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