Upload
gwerupoly-ac
View
6
Download
0
Embed Size (px)
Citation preview
2
LIFE TRACE ELECTRONICSCONTANT PAGE
CHAPTER
EXECUTIVE SUMMARY
1.1) Company background--------------------------4
1.2) customers-----------------------------------------4
1.3) Management team----------------------------- 4
1.4) target market ------------------------------------5
1.5) Competitive advantage ------------------------5
1.7) financial highlight -------------------------------6
PLAN -----------------------------------------------------7
2.1) Objectives- ----------------------------------------7
2.2) vision -----------------------------------------------7
2.3) mission statement ------------------------------7
PROPORSAL/STARTUP SAMMARY -------------- 8
3.1) requirement --------------------------------------8
3.2) funding---------------------------------------------8
MARKET ANALYSIS --------------------------------- -9
4.1) pricing----------------------------------------------9
4.2) promotion-----------------------------------------9
LIFETRACE ELECTRONICS
3
4.3) place -----------------------------------------------9
4.4) targets market -----------------------------------9
4.5) swat analysis--------------------------------------10
OPERATIONAL PLANS -------------------------------12
6.0) Financial plans------------------------------------13
6.1 project financial statements--------------------14
PROJECTED BUDGETS--------------------------------15
EXECETIVE SAMMARY
BUSINESS NAME: LIFE TRACE ELECTRONICS
BUSINESS ADDRESS: fourth floor karigamombe Building, 6700 MBUYANEHANDA STREET, HARARE
WEBSITE: WWW. Life trace electronics.com
EMAIL : LIFE TRACE ELECTRONICS @GMAIL.COM
PHONE : +263779909942 or +263735439957
BUSINESS OWNER: MR KADYE TREVOR AND MR KARASE CELED
BUSINESS TYPE : SELLING COMPUTER PARTS AND SOFTWARE
BUSINESS FORM : PARTNERSHIP
LIFETRACE ELECTRONICS
4
1.1) COMPANY BACKGROUND
Gold tech electronics is a partnership business which involved inthe specialization of selling computer parts and software .Life Trace electronics headquarters is located in Harare, a town in Mashonaland central province in Zimbabwe and has other branches in Gweru, kadoma, Mutare and Beightbridge.
Below are some of the products that Life Trace electronics will be selling
a) Hard drive
b) Ram (all sizes)
c) CPU cases
d) Mother board withi3, i5 and i7 processors
e) VDU screen
f) Operating systems and application software
1.2) CUSTOMERS
Life Trace electronics will be targeting small to medium enterprises like Gerald private limited companies, Port mouth private limited and other business as well. Software and other
LIFETRACE ELECTRONICS
5
parts processors will be supplied to the companies that may be willing to repair or upgrade their machines.
1.3) MANAGEMENT TEAM 1.4)
The company has the best management team full of educated employees who comprise of the following
The chief executive officer (CEO), MR KADYE TREVOR a holder of master’s degree in information technology with Midland’s state university .He once also worked as a computer technician manager at Sony private company for about 15 a company which have a good reputation
The managing director (MD), karase Celeb who is a holder of bachelor’s degree in business administration with the University Of Zimbabwe (UZ) with also 8 years experiences in the management field. This will contribute to effective and efficiency in the company management.
The financial manager Mrs. Pride Zex, who is a holder of higher national diploma(HND) in accountancy with Shinga Pikelela Polytechnic and currently furthering her studies degree in banking and finance with Monish university in South Africa .He also have 5 years experience in financing sector.
The human resource manager (HR) Mr Siyoyo , a holder of higher national diploma (HND).In human resources management with Harare
LIFETRACE ELECTRONICS
6
polytechnic and also completed personal management with Bulawayo polytechnic .She have 3 years experience on the recruitment and selection sector which help in the management with the right personal.
There is other personal who are also in the business operation and they holds a minimum of a national diploma in information and technology and some of them are still furthering their studies as this will contribute to the fruitfully management teamduring the time of operation of the company.
1.5) TARGET MARKET
Life Trace electronics is targeting on small to medium enterprises and other individuals and companies who are facing challenges with their computers
1.6) COMPATATIVE ADVANTAGE
Life Trace electronics provide the very best computer parts and software packages and gold tech electronics have a website host line to cutter for the consumers who have some equations .the customers are regarded as the king that’s why we offers hotline for the company to fight most of the rival in the same market .With the skilled and experience personal the company had and its flexibility and mobility thus it will be present at everypoint of the market and competition
1.7) FINACIAL HIGHLIGHTS 1.8) Life Trace electronics will be reaping great sales and
altimetly profits as it operate in the market, this will contribute to the survival of the company in the business and its employees involved in the business.
LIFETRACE ELECTRONICS
7
. The diagram below shows presentation of 5 years of trading periods
YEAR1 YEAR2 YEAR30
500
1000
1500
2000
2500
3000
3500
4000
TRADING PERIODS IN YEARS
PROFITSALES
2.0) PLAN
2.1) OBJECTIVES
-To be one the key player in leading and recognized technologicalcompany in Zimbabwe supplying good products and services
LIFETRACE ELECTRONICS
8
-promising the provision of higher quality products
- allowing customers to have easy access to modern technology
-customers certification in terms of needs and wants
-promising employment creation
-to increase market shares each year by 20 %
-to make profit
2.2) VISION
To provides best computer products like software’s and computer parts throughout Zimbabwe
2.3) MISSION STATEMENT
Gives everyone the opportunity to fill the power technology
3.0)PROPOSAL\START UP SUMMARY
LIFETRACE ELECTRONICS
9
Below are the requirements for gold tech electronics start up expenses
ITEMS AMOUNT
A) Stationary 600
B) Legal 1200
c) Office equipments 2000
d) Rant 250
e) Insurance 500
f) Research and development 500
g) Travelling and consultant 250
h) Advertising 200
I) Salaries 10000
j) Transport and carriage 4500
20000
Setup asset
1) Cash in hand required 7500
2) Inventory 13000
3) Other current assets 800
4) Long term assets 5000
5) Total assets 26300
LIFETRACE ELECTRONICS
10
Startup capital =expenses +assets acquired
=20000+26300
=$46300
4.0)MARKET ANALYSIS
4.1) PRICING
In order to obtain a reasonable and competitive price, we have tosource other farms. The company will reduce its prices by a certain amount that can attract customers to purchase their products at gold tech electronics. Market penetration can be practiced in an area where the company will be establishing its new branch
4.2) PROMOTION
Life Trace electronics will advertise its products on local news papers like News Day ,Sunday mail and Herald .Flyers will be distribute thru out Harare, Mutare, Gweru and Beightbridge ,residence especial in CBD to inform the targeted market and also through television by advertising. It also relieson verbal terms from individual to individual. Advertising is done to let consumers of the product and they are pulled up by the advert and this will increase sales and profit.
4.3) PLACE
Life Trace electronics have its headquarters in Harare town of Mashonaland province of Zimbabwe and other offices in Gweru weighbridge and mature .theses offices in other areas are found
LIFETRACE ELECTRONICS
11
in the central business district (CBD)for easy access to willing customers who have business with Life Trace electronics.
4.4) TURGET MARKET
The company is targeting small and medium enterprise and other companies how are facing challenges with their computers
4.5) SWOT ANALYSIS
STRANGHTS
-Excellence cash flow
-partnership always produces the best decision because they are well thought off before implemented
-they are few and small competitors’
-with Harare headquarter no any competitor knew what we are up to
-fresh ideas from the collage since they are studying
Both partners are well vested in their fields of specialization
WEAKENESS
LIFETRACE ELECTRONICS
12
-The business might suffer operational cost and expenses in the first year
-some workers are relative which might result to lack of respect and incompetence
-partners don’t have other skills rather the knowledge in the field of specialization hence negligence will occur.
OPPORTUNITIES
-Loans from the government
-Potential inverters are available
-There is room for expansion
THREATS
-Failure to obtain planning permeation for new development
-Economic recession which might course closure on upcoming business like ours
-Fear of being rejected by the community
-Price cutting by the competitors’
-Competitors like Gerald private limited and port mouth limited company offering some services that might be a big and a huge threat
-The ever changing government policies might affect our business
4.6) SOLUTIONLIFETRACE ELECTRONICS
13
-Life Trace electronics have to consult other large established companies to find the way they deliver their services in order toidentify weakness so that we can upgrade ours to become more efficient and effective in the provision of goods and services.
-Consulting customers of what they require to be done and their suggestion.
-Signing the payment plan agreement document to be used in the paying back of the loan
SALES FORECUSTING FOR THREE FINANCIAL PERIODS
LIFETRACE ELECTRONICS
14
YEAR1 YEAR2 YEAR30
1
2
3
4
5
6
7
8
SALESPROFITEXPENSES
5.0 OPERATIONAL PLAN
Following equipment will be needed for the company to start to operate
EQUIPMENT QUANTITYLaptop 10Desktop 12Fax machine 5Photocopiers 17Wireless Network Server 5 DIFFERENTCITIESFurniture executive chair 6Executive Desk 9Telephone receiver 4Office and shop building 6 different cities
LIFETRACE ELECTRONICS
15
OPERATIONAL PLANS
The operation manager will be controlling the daily running of the business thus the working hours of the business which will berunning of 5 days in a week and that is from Monday to Friday .Monday to Friday working hours will be 8:00 to 17:300
As shown below
DAYS TIME Monday 08:00hrs-17:30hrs
Tuesday 08:00hrs-17:30hrs
Wednesday 08:00hrs-17:30hrs
Thursday 08:00hrs-17:30hrs
Friday 08:00hrs-17:30hrs
Everyone is involved in a business operation and distribution of computer parts and software, super vision of other personal and also contribution of ideas in order for effective and efficient work to be done .The CEO will be the one who will provide crucialdecision making and MD and board of director and is done after giving the flow to the lower subordinates
LIFETRACE ELECTRONICS
16
6.0 FINANCIAL PLANS
The financial plans is showing only the financial year of the LIFE TRACE ELECTRONICS from its three years of financial tradingperiods and that it is all the below financial statement are as at 31st of December 2012
LIFE TRACE ELECTRONICS
TRADING PROFIT AND LOSS APPROPRIATION a/c FOR THE LAST FINANCIALYEAR ENDED 31.12.12
$000 $000 $000SALES 40
000LESS Cost of sales 5000GROSS PROFIT 35000LESS:EXPENSES 21150NET PROFIT 13850Add :interest on drawings: T.KADYE 300 :C KARASE
150 450
LESS:INTEREST ON CAPITAL: T KADYE 200 C KARASE
100
Salaries T kadye 2000 C karase 1000 3300
LIFETRACE ELECTRONICS
17
11000
PROFIT SHARING RATIO 2:1
SHARING OF PROFITS:
TREVOR KADYE $8833
CELEB KARASE $4417
LIFE TRACE ELECTRONICS
ANALYSIS OF CASH CHANGES DURING THE LAST FINANCIAL YEAR
$000Balance as at 01/10/12 10500Net cash inflow 15000Balance as at 31/12/12 25500
LIFE TRACE ELECTRONICS
FORECUSTED CASH FLOW STATEMENT AS AT 31 DECEMBER 2012
$000 $000Net cash inflow from 10 000Less: TaxationCorporate tax 3000
Capital Expenditure and Financial
LIFETRACE ELECTRONICS
18
activitiesReceipts from sales of fixed assets 15000Payments for fixed assets (6500
)Net cash flow from capital 8500
Financing activitiesCapital introduced 5000Loan repayment 10000Drawings 1880Net cash out flow (1000)Increase in cash equivalence 15000
LIFETRACE ELECTRONICS
19
LIFE TRACE ELECTRONICS
FORECUSTED BALANCE SHEET AS AT 31 DECEMBER 2012
COST DEP NBV$000 $000 $000
FIXED ASSETSFixtures and fittings 10500 5500 5000Motors vehicles 12000 2000 10000Premises 1500 500 1000
22500 8000 14500CURRENT ASSETSDebtors 10000Less: provision for bad debts 5000 5000Bank 10000Cash 5000Prepayment 5000
25500LESS CURRENT LIABILITIESCreditors 10000Loan 10000 20000 5500
20000FINANCED BYCapital: Trevor kadye 2500
Celeb karase 2500 5000
CURRENT ACCOUNTS TREVOR CELEB10% INTEREST 500 150SHARE OF PROFIT 8833 4417Salaries 2000 1000
11333 5567Less drawings 1323 55710% interest 10 10
10000 5000 1500020000
LIFETRACE ELECTRONICS
20
APPENDIX
PLAN ADVICERS
NAME
1>MR SHEPARD MATAWU
Craft solution
P.O. Box (061)3201
kuwadzana Extension
Tel:0775468839
2 >HECTOR BROWN
Pam city communication
P. O.B 879
CELDON HARARE
TEL:(04)2431
3>MR KALVIN MOYO
Sprint computers
P.O. BOX 471 MUTARE
Website:www.lifetracetechnologies.co.za
CAMPANY SUPPLIER
1.WANG LUYANG ELECTRO
POBOX 9300
CHURCHILL
2.COMPUTER CITY SOLUTION
LIFETRACE ELECTRONICS
21
KLARK STREET
PO BOX 1432
PRETORIA SOUTHAFRICA
3.KUNZWA FURNITURES PVT LTD
POBOX 470
HARARE
Curriculum vitae of the Owner of LIFE TRACE ELECTRONICS
Name TREVOR CELEBSurname KADYE KaraseSex MALE MALEDOB 18 JUNE 1983 29 FEBRUARY 1970AGE 30 43ID number 37-088981k37 56-77887d37
NATIONALITY ZIMBABWEAN ZIMBABWEAN
Marital status MARRIED MARRIED
Residential address FLAT 39MUFAKOSE 3HARARE ZIMBABWE
66 DENGU STREETZENGEZA CHITUNGWIZA 2HARARE
RELIGION CHRISTIAN CHRISTION
EDUCATIONAL QUALIFICATIONSORDINARY LEVEL MATHS A
ENGLISH AINTERGRATED SCIENCE BPHYSICS CACCOUNTS AHISTORY BBIOLOGY BGEOGRAPHY BCOMMERCE B
BIOLOGY BENGLISH BMATHS AHISTORY BGEOGRAPHY BSHONA BCOMMERCAINTERGRATED SCIENCE C
LIFETRACE ELECTRONICS
22
ADVANCED LEVEL COMMERCIALS SCIENCESMATHS AECONOMICS BMANAGEMENT OF BUSINESS B
PHYSICS ABIOLOGY CMATHS B
OTHERS Bachelors’ degree ininformation and
technologyFrom the nationalUniversity ofScience andTechnology
And National Diplomain Communication
systems from Gwerupolytechnic
Bachelors Degree inBusiness
Administration withthe Midlands State
UniversityAnd also HOLDS A
National Certificatein information andtechnology with
Harare polytechnic
ContactsPhone +263779909942 +263775621101EMAILS [email protected]
m
REFFERENCE ECONET wirelessHeadquarters
Msasa HARARE
POWERTEL HEADQUATERSCorner Chinhoyi or Samone Michel Harare
TelOne3867
Kaguvi street Harare
LIFETRACE ELECTRONICS
23
ORGANISATIONAL FLOW CHART
CEO
MANAGING DIRECTOR
IT MANEGER MARKETING HRM FINANCIAL
MANAGER MANAGER MANEGER
LIFETRACE ELECTRONICS
24
INDEX
ADVICERS --CHIYAKA EDWARD -14214/1 KUWADZANA EXSTANTION
PHONE: 0739957632
CHIZANGA LORYBE-6237 WESTERN TIANGLE
PHONE: 0777554346
MANAGER - MARECHA ADWIN
PHONE: 0772650400
SECRITARY -CHIKUMBA ALPHA
PHONE: 0777738299
LIFETRACE ELECTRONICS