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© Fairtrade 2010
Fairtrade Flowers for peace in Africa!
© Fairtrade 2010
Facts Africa's main problem is poverty, disease and
illiteracy, Green revolution did not have a profound
improvement in food production due to harsh climatical conditions and poor land tenure system
Scarce resources leads to social conflicts which at times leads to armed disputes
Africans are hardworking and able to produce products like flowers among other goods
Fairtrade Flowers for peace in Africa!
© Fairtrade 2010
Facts Flower production with a guaranteed market offers jobs
to many Africans giving them a income that pushes them above the $2 per day poverty line
February 2008, Kenya surpassed the 2011 flower exports even a midst closer of other sectors due to PEV.
Finlays is the largest fairtrade producer in Africa employing 22,000 people (13% of total FT employees in the world)
All the three regions that Finlays operate are pillars of peace for Kenya(Kericho, Naivasha, Mt Kenya)
Fairtrade Flowers for peace in Africa!
© Fairtrade 2010
FactsKericho- employs over 14000 people who lie in the
farms and did not fight one another in 2007-2008 P.E.V. despite its location inside the Kalenjin land,
Naivasha- an epicenter of the PEV violence was in production too during the PEV,
Mt Kenya- From Isiolo (59 km from Timau where Finlays farms are located) all the way to Ethiopia boarder every herder caries a gun to protect their animals
(Hadija 17 yr old Maasai girl, in Huruma home for the destitute for five years)
Fairtrade Flowers for peace in Africa!
© Fairtrade 2010
End Poverty and Hunger
Fairtrade Flowers for peace in Africa!
Improved salaries and wages now standing at over 2 $ daily,
Posho mills and cooperative stores supply affordable foods to the workers through FT premium,
subsidized hot meals available , Increased job creation through the expanding farms Improved capacity building has improved the workers
earnings and opens social mobility, Revolving funds and loans through FT premium
enables workers' to set up small businesses which supplement family income
Sustainable food production projects like the poultry etc
© Fairtrade 2010
Universal primary education
Over 50 new classes have been built through the FT premium enabling over 3000 pupils to get education,
Schools renovated and equipped with desks and other running materials
Clean water availed through storage tanks and bore holes
School feeding programmes for pre-primary children
FT premium has been used in bursaries' for workers children in secondary schools
(Joyce Naliaka)
Fairtrade Flowers for peace in Africa!
© Fairtrade 2010
Gender Equality
Women are taking leadership positions
after training and capacity building
through the FT premium.
Projects for girl child funded by
premium ST loice girls Nanyuki
Fairtrade Flowers for peace in Africa!
© Fairtrade 2010
Fairtrade Flowers for peace in Africa!
Child Health
FT premium has been used in helping children homes,
Children crèches have been built in the farms; New health facilities have been built e.g. Naivasha
Women care centre, Free mosquito nets to the workers protects children
from killer Malaria mosquito Vaccination campaigns against typhoid and hepatitis b
a major breakthrough.
© Fairtrade 2010
Fairtrade Flowers for peace in Africa!
Maternal Health The 90 days maternity leave a major boost to
maternal health Improved working conditions with proper PIP for
mothers Subsidized family planning facilities New maternity facilities like 100 bed Naivasha
Women care centre, Usa River maternity ward in Tanzania/
Better living conditions from Ft home improvements programs like gas cookers and solar panels
© Fairtrade 2010
Fairtrade Flowers for peace in Africa!
Combat HIV/AIDS
Wellness committees which take care of HIV campaigns and other communicable diseases have been funded by FT premiums
special feeding programs for the HIV positive workers funded by premium
At Finlays this program has improved HIV awareness by 300% since inception
© Fairtrade 2010
Fairtrade Flowers for peace in Africa!
Global Partnership FT premium is the best way that global
partnership can be achieved. The premium acts as a seed that spurs
development once it germinates and blooms under the care of FT stringent monitoring and evaluation
30% of the funding for the naivasha women care centre is from premium,
970 babies born in two months July/august- two mothers occupied a bed each in the new building
© Fairtrade 2010
Fairtrade Flowers for peace in Africa!
Buy More Fairtrade Flowers to Kick Out Poverty, Disease and Illiteracy