“The addiction”

Group members:1: Abdul Basit Sultani2: Jawad Ahmed3: Syeda Baneen4: Nafees Ahmed

Skies Ostrich Farm

Concept

The Ostrich is an endemic bird of African origin.Today, ostrich farms are considered to be among

the most profitable agricultural projects. They are often referred to as "the farms of the future" because of the large variety of possible products and their expected high profit potential. Ostriches are raised commercially for their meat, hide and feathers. Currently commercial farming is going on in about 100 countries in all continents and regions.

LocationOur proposed location for our farm is sihala Islamabad

How can we Start ?

Buy eggs and hatch chicks. Requires the least capital initially, provided eggs can be obtained at reasonable cost. However, production is at 2 years away.

Buy chicks (8 weeks or older). Reduces problems involved in hatching and early brooding but will, of course, be more expensive than eggs. Again, production is at least 18 months away.

Buy proven breeders. The expensive route, but enables the producer to begin production immediately.

We have selected the 2nd way

Why ostrich Farming?

Meat: Ostrich meat is very delicious, free of cholesterol and fats. Its taste resembles with Deer meat. About 70 Kg meats can be obtained from an Ostrich age between 8-12 months.

Leather: The leather of ostrich is The 2nd most expensive leather whole over the world.

Feather: Ostrich feathers are used in cleaning electronics items, sensitive instruments, and even Holy Kaba and Nabavi Mosque due to their capability of attracting even smallest dust particle. They are also used in manufacturing ladies hats and dresses.

Particulars Beef Cattle Ostrich

Land 30,000 sq feet per pair 4800 feet per pair

Gestation 280 days 42 days

Offspring per year 1 30

Meat Production Time 10 months 10 months

Meat Production Per Annum 120Kg 1350 Kg

No of Hides 1 30

Cost of Feed Per Day Rs.40-60 Rs.25

Breeding years 10-11 40-45

Meat Price Per Kg Rs. 400 $ 15 Or Rs.1200 (current)

Why ostrich products?

Health consciousness in the modern world has led to diversified food habits. The tendency to go for low calorie foods has resulted in increased demand for ostrich meat.

•Ostrich leather is finest leather of the world. It is used in manufacturing of all leather items including boots, brief cases, purses, book covers, etc. It is four stronger than Cow leather.

•The feathers of ostrich use in cleaning materialsLike brooms , brushes, cleaners etc.

•The nails and oil of ostrich use in medicines for curing different diseases.

ManagementInvestment and profit & loss ratio for all the partners is equal,

Strength ! Potential for excellent product quality across a range of products

! Almost niche Market in Pakistan ! Highest immunity level in birds ! Environment friendly farming ! Highest immunity level in birds ! Environment friendly farming

Weaknesses! Lack of consumer awareness of ostrich meat and leather ! Lack of ostrich farming knowledge ! Lack of scientific research! Low confidence level of investors ! Negligible government support

Opportunities! Large scale Market size ! Attractive investment opportunity for investors! Established leather processing and manufacturing market in Pakistan ! Low feed cost per ostrich

! Low labor cost

Threats! Mortality in chicks (during first three months) ! Lack of professionalism ! Risk of supply exceeding demand if markets not developed

Target Market

Fancy Bird Market: There is an attractive market for fancy ostrich Birds. Many people like to have a pair of Ostrich at their farmhouse or at home. Due to friendly nature and beautiful looks, Ostrich is very popular as a pet bird in Pakistan.

Pakistani Market: Ostrich meat was highly appreciated by Pakistani Consumers in all surveys. Many restaurants, modern retail and hyper markets are willing to pay premium prices for regular supply of Ostrich meat. Numerous leather and pharmaceutical industries in Pakistan are interested in buying Ostrich Oil, leather and feathers.

Export Market:There is a great demand of ostrich meat and leather in Iran, UAE, Central Asia, Far East and Korea. To meet this demand, these countries are looking for exporters from neighborhood countries that could provide a sustainable supply.

Live Ostrich Market:In Pakistan, Many farmers have started buying Ostriches from other farmers. Many new farmers will buy chicks and eggs from senior players of industry.

CompetitorsBeef Mutton

Chicken Fish

•Website

•Magazines

•Festivals

•Leaflets

Advertising Distribution•Restaurants

•Meat shops

•Home delivery

•Export

SKIES ostrich

Performa Statement of financial position

for the year ended 31 dec.2011 2012 2013

Fixed assets (000)PKR

land 550 550 550

building-dep 585 570.375 556.115

vehicles-dep 536.25 522.85 509.778

incubator 200 200

1671.25 1843.225 1815.893

current assets

birds 1050 1100 1500

Cash at bank 1666 1979.275 2359.875

2716 3079.275 3859.875

4387.25 4919.5 5675.75

Capital & liabilities

Capital 5000 4387.25 4919.5

loss -612.75 532.25 756.25

4387.25 4919.5 5675.75