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® 2020 PROSPECTUS Everything You Need to Know AUSTRALIA’S LARGEST CONSTRUCTION EQUIPMENT EXPO GOLD SPONSOR GOLD MEDIA SPONSOR SYDNEY DRAGWAY, FERRERS RD, EASTERN CREEK, NSW, 2766 | DIESELDIRTANDTURF.COM.AU Friday 16th, Saturday 17th, Sunday 18th Oct 2020

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Page 1: 07-22-2020 DDT Prospectus Sydney...2020/07/07  · Your company/brand logo featured on the Expo website Home Page, linked to your website. Dedicated landing page on DD&T website. Your

®

2020 PROSPECTUSEverything You Need to Know

AUSTRALIA’S LARGEST CONSTRUCTION EQUIPMENT EXPO

GOLD SPONSOR

GOLD MEDIA SPONSOR

SYDNEY DRAGWAY, FERRERS RD, EASTERN CREEK, NSW, 2766 | DIESELDIRTANDTURF.COM.AU

Friday 16th, Saturday 17th, Sunday 18th Oct 2020

Page 2: 07-22-2020 DDT Prospectus Sydney...2020/07/07  · Your company/brand logo featured on the Expo website Home Page, linked to your website. Dedicated landing page on DD&T website. Your

Despite a rain-soaked Friday, the 2019 Diesel Dirt & Turf Expo lived up to

exhibitors’ expectations in delivering great crowds, enthusiastic and

motivated buyers and the now traditional buzz of Australia’s largest

earthmoving expo. Even with a one-day washout and the first time the

Expo had been held outside school holidays, 61,200 people still came to

the show along with their chequebooks.

Many of the 217 exhibitors reported their best year sales with plenty of

follow-up and demo calls for the months ahead. Opening the Expo, the

Mayor of Penrith Councillor Ross Fowler said, “Penrith is all about jobs

and investment. The National Diesel Dirt & Turf Expo is a fantastic event

and the city and council is proud to be the host location. “The Expo brings

a lot of interest and visitors to the city and is very well respected within

the industry. Congratulations to the organisers who have made it what it

is today.

There is a lot of activity in Western Sydney, with new rail links and the

Western Sydney airport development”. Nitin Khanna, vice-director of

SANY International and Managing Director of Sany Australia Pty Ltd said,

“we have chosen the National Diesel Dirt & Turf Expo as our exclusive

platform to launch our product platform in Australia.

Matt Lynch, Managing Director of SANY distributor, Ultro Equipment

said, “this is our first show representing ourselves and SANY. It’s Austra-

lia’s biggest opportunity to present ourselves to the industry.”

Gold Media Sponsor Machines4U.com.au’s director, Steve Krebs, said

“this is an exciting show for us. When we first started looking at the Expo

four years ago, we quickly realised the organisers were all from the

industry and understood the needs of exhibitors. Wehave witnessed the

amazing growth of this Expo to what it is today and are very pleased to be

part of it. The show is unique in that there is something for families, kids,

contractors large and small... It addresses all the industry’s needs. We

have seen the Expo grow in the last four years. We are proud to have run

thisyear’s Megaprize with its $100,000 in prizes.”

www.dieseldirtandturf.com.au2

Nitin Khanna,Vice-Director of SANY International

Matt Lynch, ManagingDirector of SANY distributor, Ultro Equipment

2019 - ANOTHER GREAT

NATIONAL DIESEL DIRT

& TURF EXPO

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Stuart Ayres, Member for Penrith and Minister for Jobs,

Investment, Tourism and Western Sydney said, “There are

three things that really stand out about this part of the

world... the Diesel Dirt & Turf Expo ... It’s a big part of the

Western Sydney economy. The Expo is not only helping to

drive the economy in Western Sydney; it is helping to drive

the economy

throughout Australia. It’s a fantastic opportunity to

showcase this region’s expertise in earthmoving engineer-

ing and construction. It’s fantastic to see so many global

brands exhibiting right here in Penrith. I would like to

thank the organisers for helping create jobs and driving

business investment across Western Sydney.”

STAND DESIGNS REACH NEW LEVELS

The most obvious thing about this year’s Expo was the

incredible amount of effort to which most of the exhibitors

had gone to present themselves. Many of the stands were

larger, more elaborate and attractive constructions that

welcomed visitors in the thousands throughout the show.

An improved layout made it easy for the crowd to navigate

their way around the site and there was plenty of room and

great facilities for relaxation. Nepean Landscapes won the

award for the Best Small Stand, while the winner of the

Best Overall Medium Stand went to Digga Australia.

The winner of the Best Large Stand went to Auger-

torque/Doherty Australia, who also scooped the pool by

taking the award for the Best Overall Stand. The award for

the Best Indoor Stand went to Gold Media Sponsor

Machines4u.com.au. One of the most eagerly awaited

prizes is forthe most innovative product. The judges were

unanimous in awarding the prize for the Most Innovative

Product for 2019 to EJECTX, designed as a more efficient

way to move material on-site. Produced in the company’s

Brisbane workshop, EJECTX operates with a horizontal

hydraulic ram that pushes material along the truck body,

as the tailgate automatically lifts – while the truck remains

in a stableposition.

MEGAPRIZE DRAW

New this year was the Megaprize draw where visitors

could enter the competitionby having a “passport”

stamped at stations throughout the Expo with entries

going to the barrel for a draw. More than $100,000 with a

prizes were given awaywith the 11 lucky winners.

BIG CROWDS AT THE PICKLES AUCTION

In previous years, the Pickles equipment auction was a

great favourite and this year was no exception. Big crowds

gathered as the auctioneers moved through the lots of

used equipment of outstanding quality, featuring low

operational hours and presented in great condition. Eager

buyers appreciated the bargains that were snapped up

throughout the afternoon.

CASH PRIZES FOR THE ‘OPERATOR’ CHALLENGE”

Popular with contractors and visitors is the annual

“Operator’s Challenge” where the winners can prove their

skills by receiving a prestigious trophy and lucrative cash

prizes. The Porters Challenge tested the skills of compact

track loader operators. There were also plenty of opera-

tors ready to try their luck with the Semco Takeuchi

excavator challenge.

A HUGE THANKS TO OUR SPONSORS

Expo CEO Steve Zivkovich said the role played by spon-

sors was a key factor in building the success of the

National Diesel Dirt & Turf Expo. “This year’s Gold Sponsor

SANY Australia and Gold Media Sponsor Machines4U,

along with Pickles, did a fantastic job in promoting the

Expo and reflects the wonderful industry spirit in working

as a team for the promotion of the entire earthmoving

industry. “Sponsorship delivers mutual benefits and we

are particularly grateful for the contribution and promo-

tional effort by our other sponsors Pickles, Roo Attach-

ments, STG Global, Norm Engineering, Digga Australia,

SANY, Epiroc, Hydraulic Steels Australia, Toro, Hogan

Engineering, Earthmovers and Excavatorsmagazine, Deals

on Wheels Magazine, Australian Earthmoving Magazine

and Earthmoving Equipment magazine.” Steve said.

STEVE ZIVKOVICH

CEO and Founder

The National Diesel Dirt & Turf Expo

www.dieseldirtandturf.com.au 3

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WHY YOU NEEDTO EXHIBIT

1000’sNEW CUSTOMERS NATIONAL VISITORS

INDUSTRY LEADERSHIGH QUALITYSALES LEADS

200+ $

65,000+

Make sales to the visitors that are ready to buy duringthe Expo

Generate high quality sales leads

Introduce your latest products, equipment and services

Boost your business network

Renew relationships with existing customers

Demonstrate your products and latest technologies

Network with customers and industry suppliers

DDT will pack any of your promo gear such as pens lanyardsetc into the show bags

DDT will post as much content as you wish

DDT will create a direct link on the website

DDT puts on a dinner & drinks night for all exhibitorsto network

As the largest Construction and Earthmoving

Exhibition in Australia, it’s the best place to reach

all your marketing goals. Our FREE, family friendly

expo is a great way to expand the market reach of

your business. As an exhibitor you will:

www.dieseldirtandturf.com.au4

-MARK JOHNSON, Kobelco

“Kobelco received a significant

quantity of genuine leads and a

number of sales beacause of

the expo.”

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https://bit.ly/30Fv8cb

VISITOR PROFILE

Earthmoving contractors and fleet owners

Equipment operators

Excavation companies

Attachment users and purchasers

Building site developers

Road maintenance decision-makers

Construction companies and contractors

Engineers and equipment specifiers

Tendering officers

New and expanding earthmoving businesses

Truck drivers

Potential new vehicles and bike buyers

Local Government

With over 65,000 visitors nationally, you will gain

access to a range of potential buyers. The people

walking through the gate are genuinely interested

in what our exhibitors have to offer. These people

include:

CHECK OUT THIS VIDEO FROM THE 2019 EXPO

www.dieseldirtandturf.com.au 5

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Site services

Public access safety

Tools

Trenchless drilling

TrailersTrucks and bulk transport

Training

Road sweeping attachmentsAny other industry suppliers

Site preparation

Specialised vehicles

Access and lifting equipment

Agricultural equipment

Asset tracking and GPS services

Buckets and attachments

Cars

Civil contracting

Concrete pipes and pits

Construction support services

Drainage and site infrastructure

Earthmoving equipment suppliers

Equipment hire and rental

Excavation equipment suppliers

Finance and leasing

Highway and road works

Infrastructure maintenance

Landscapers

Landscape management equipment

Lifting solutions

Lubricants and fuel

Maintenance services

Mining equipment

Nursery

Public Amenities

Public infrastructure works providers

Pipe repair systems

PPE and regulatory compliance

Quarries and extractive industries

Shoring and safety

CATERING TO AN ARRAY OF MARKETS AT ONE SHOW

The Diesel Dirt & Turf Expo draws in an array of different buyers to cater to

a variety of exhibitors.

www.dieseldirtandturf.com.au6

WHO SHOULD EXHIBIT?

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Come and see Australia’s best in Construction Machinery & Earthmoving Equipment

OVER 200EXHIBITORS www.dieseldirtandturf.com.au

FREE

ADMISSION

Gold Sponsor: Gold Media Sponsor:

SYDNEY DRAGWAY 1 -1 2020®

EARTHMOVING | TRACTORS | BIKES | AND MORE

LIVE AUCTION SAT 3PM

www.dieseldirtandturf.com.au

High impact large billboards throughout major New

South Wales, Victoria & Queensland arterial roads

Bus back advertising

Online equipment sales platforms across construction,

earthmoving cars and trucks

Trade and industry publications

Regional newspaper advertising

Industry editorial comment

Selected major print media

Trade and industry online media

Event listings

Social media targeting and remarketing

Expo, exhibitor and sponsored websites

SMS alerts, 1,000 posters and 80,000 flyers

High value prizes for visitor draws

EXPO MARKETINGSOME EXAMPLES OF HOW WE GET EXPOSURE OF DDT

PROMOTION OF THE 2020 NATIONAL DIESEL DIRT & TURF EXPO

THROUGH INTENSIVE MARKETING

7

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Every exhibitor receives a free listing in the

Expo Show Guide which includes your logo,

accompanied by a 50 word description and a

link to your website.

Display advertising is also available to exhibi-

tors at attractive rates. We recommend you

consider this option to maximise your impact

at the Expo.

Show guides are free on entry.

More than 61,000 people poured through the

gates at the 2019 Diesel Dirt & Turf Expo to

check out the latest in earthmoving, construc-

tion and public space maintenance equipment.

By advertising in the 2020 Show Guide, you’ll

ensure your product or service gets the atten-

tion it deserves. Don’t miss this great opportu-

nity to maximise your Expo investment.

Book your display advertising now. See rates

and sizes available. Please call Marti Zivkovich

on 0411 648 465 for bookings and further

information.

SHOW GUIDE

ADVERTISEIN THEGUIDE

FOR ADVERTISING BOOKINGSMarti Zivkovich on 0411 648 465 or [email protected]

FOR ARTWORK ENQUIRIES Sharon Misko on 0412 884 580 or [email protected]

2020 GUIDE

BOOKING DEADLINE 31 JANUARY 2020

ARTWORK DEADLINE 28 FEBRUARY 2020 [PLEASE SUPPLY AS PRINT-READY PDF PLUS BLEEDS]

ADVERTISEMENTSIZESAVAILABLE

420mm w x 297mm h + 5mm bleed

DOUBLE PAGE

A3 SIZE

$1400 plus GST

plus GST

FULL PAGE

A4 SIZE

$800

210mm w x 297mm h + 5mm bleed

210mm w x 148mm h + 5mm bleed

HALF PAGE A5 SIZE

$500 plus GST

www.dieseldirtandturf.com.au8

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9

The sale will include a variety of equipment:

For more information, visit pickles.com.au or contact

* As an exhibitor you pay no fees to list and sell your productwith Pickles.

* Conditions Apply.

mining and quarrying equipment

construction and earthmoving plant and

equipment, including attachments/

implements

trucks and trailers

agricultural and forestry equipment as well as

attachments/implements, forklifts and access equipment

ride-on mowers, farm utility vehicles

site sheds and shipping containers

AUCTION @ 1PM 1 TH , 2020

www.dieseldirtandturf.com.au

-HUGH RAINGER, Pickles Auctions

“DDT is a fantastic industry event and does a great job of showcasing the very best that it has to offer. The rapid growth in both crowds and exhibitor numbers in only a few years is testament to the growing reputation it has as a premier event on the calen-dar. For Pickles this is must attend event every year and we a extremely proud to be a lead sponsor”

PICKLES AUCTIONDAYWith so many potential buyers attending the National Diesel Dirt & Turf

Expo, it’s no wonder the Live Pickles auction has become so popular.

First held at the 2017 Expo, the 20 National Diesel Dirt & Turf Expo will

again be hosting the Pickles Auction on Saturday th when more

than 150 lots will be scheduled to go under the hammer.

Pickles was established in 1974 and has grown to become Australia’s

largest and most respected auction group. The monthly industrial auction

is the largest of its type in New South Wales, consistently offering

well-maintained ex-government, finance and fleet construction and earth-

movinig plant and agricultural equipment.

Pickles provides customers with the flexibility and convenience that suits

their need with various ways to buy. Customers can choose from Pickles

Live (by either attending the live auction or through the Pickles Live app),

Pickles Online where customers can bid via the click of a button from the

comfort of their home or office, or by skipping the auction and buying at a

fixed price.

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A limited number of outdoor sites are still available. Contact us to check availability

Price: $27.50 + GST per square metre plus 15 Amp power surcharge of $250.00 +

GST for each site

On receipt of your site payment and provision of your logo, you will be listed on the

Diesel Dirt & Turf website with a link to your website

We have selected the best contractors to ensure you get reliability, quality and

value for your marquee hire, furniture and equipment.

Sharing of sites is not permitted unless prior written approval has been given by the

Expo organisers

$27.50 plus GST per square metre

plus 15 Amp power surcharge of $250.00

plus GST for each site.

NOTES REGARDING EXHIBITORS’ SITES

PRICE:

www.dieseldirtandturf.com.au10

OUTDOOR SITES

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www.dieseldirtandturf.com.au 11

1.

2.

3.

4.

5.

6.

7.

For more information,please see our COVID-19 Safety Plan - www.dieseldirtandturf.com.au/expo-exhibitors/covid-19-at-ddt

The National Diesel Dirt & Turf is officially a COVID

Safe business. To ensure the safety of all DDT staff,

exhibitors, attendees and visitors of the Expo the

follow requirements must be upheld:

All exhibitors are required to provide sanitiser stations within their sites and

must ensure all equipment is regularly sanitised throughout the Expo.

Where reasonably practical, ensure staff maintain 1.5 metres physical distanc-

ing at all times.

All staff exhibitors must follow good hand hygiene practices as instructed by

signage throughout the Expo.

All exhibitors must have disinfectant wipes for cleaning high touch surfaces

and must be available for visitors’ use.

No member of Expo staff, exhibitors, attendees and visitors who are unwell or

who show symptoms that may be related to COVID-19 will be allowed to enter

the Expo precinct at any time, including during bump in, bump out or any ses-

sion times.

If exhibitors wish to serve alcohol, they must provide designated seating on

their stand. Seating must be separated by 1.5 metres.

All exhibitors must encourage contactless payment options.

COVID-19 SAFETY

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AMBASSADOR

www.dieseldirtandturf.com.au12

®Friday 3rd, Saturday 4th, Sunday 5th May 2019

AUSTRALIA’S LARGESTCONSTRUCTION EQUIPMENT EXPOMEET

JASON HODGES

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OUTDOOR MAP

www.dieseldirtandturf.com.au 13

NEW LOCATION

Sydney Dragway2020 MAPS

COMING SOON!

NEW LOCATION

Sydney Dragway2020 MAPS

COMING SOON!

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14

BEST NEWPRODUCT

TROPHIES ARE AWARDED FOR:

BEST SMALLOUTDOOR STAND

STAND DESIGN &INNOVATIONAWARDS

BEST MEDIUMOUTDOOR STAND

BEST LARGEOUTDOOR STAND

The National Diesel Dirt & Turf Expo is Australia’s

premier Expo for the earthmoving industry, attract-

ing some of the world’s major products, brands and

technologies. To encourage a high standard of

presentation, the organisers judge exhibitors’

stands and present awards that recognise excel-

www.dieseldirtandturf.com.au

-MARK JOHNSON, Kobelco

“Kobelco received a significant

quantity of genuine leads and a

number of sales beacause of

the expo.”

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www.dieseldirtandturf.com.au 15

EQUIPMENT DEMONSTRATION AREA

BIG PRIZES AT THE OPERATORS’ CHALLENGE

There’s nothing like a test drive to demonstrate the features of your equipment to a potential

customer. The expansive fenced demonstration site at the Expo is a great opportunity to safely

show how your gear performs on a typical construction site.

This Operators’ Challenge has proven to be extremely popular at the last two Expos and is

being staged again in 2019. Operators are invited to show their skills in dexterity and time

trials, with the chance to win big cash prizes.

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NATIONAL DIESEL DIRT & TURFEXPO DELIVERS RESULTS!

genuine leads and a number of sales because of the expo. The numbers through the gates were solid on all three days and didn’t stop from open to close.” MARK JOHNSON, Kobelco

Kahchi Liew, Earthmoving Equipment Magazine

little bigger and better, but yes, we’re sold, we’ll be back.” CARL GRUNDY, Komatsu

“WOW, the Expo was huge, covering an area of

18 acres of amazing suppliers with their products

on display. The number and quality of clients

across the three days was awesome. I would

highly recommend anyone wanting to display

their products on a stand, as we will be there again

next year.” MARK REYNOLDS, Stillwell Trucks

“This is the second time we have attended the

National Diesel Dirt & Turf Expo and we have found

this to be the most successful show in Australia. We

support the industry and that’s why we are here.”

JEREMY DOHERTY, Doherty Couplers and Attachments

HUGH RAINGER, Pickles Auctions

"Our presence at the 2017 National Diesel Dirt & Turf Expo is important because of our role in supplying the Australian Earthmoving Industry.

been fantastic." STEPHEN HOLT, Hydraulic Steels

“I was very surprised with the variety of displays

“Penrith is proud to host the annual Diesel Dirt and Turf Expo. This world class event attracts a whole range of people,from those involved in the earthmoving, site preparation and construction industries to digger-mad kids. With morethan 200 exhibitors, there really is something for everyone.”

It was professionally put together and City Hino looks forward to participating in future expos.”

“I am yet to attend an event in Australia that rivals DDT's professionalism and well organised structure. This event has grown to become a premier trade show due to fantastic partnership and organisation of all exhibitors and partners. This is no doubt the show to be involve in at any level 110%. EEM is proud to be associated with this show and we cant wait to help it achieve even greater success in 2019!”

www.dieseldirtandturf.com.au16

“DDT is a fantastic industry event and does a great job of showcasing the very best that it has to o . The rapid growth in both crowds and exhibitor numbers in only a few years is testament to the growing reputation it has as a premier event on the calendar. For Pickles this is must attend event every year and we a extremely proud to be a leas sponsor”

Councillor ROSS FOWLER OAM, Mayor of Penrith

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Your brand on high-impact large outdoor and public space billboards.

Golf Day pre-Expo: Banners (supplied by sponsors) mounted in the foyer and dining

area at Twin Creeks Golf and Country Club.

Complimentary two-page advertisement in the 2020 Expo Guide

Your logo prominently printed on Expo Show Bags

Your promotional materials/message place in Expo show bags

Your logo positioned as high profile on the DD&T email signature.

Pull-up banner/flags (supplied by sponsor) featuring your brand displayed at the front

of the main entry.

Your company/brand logo featured on the Expo website Home Page, linked to

your website.

Dedicated landing page on DD&T website.

Your branding/logo priority on all pre-show electronic newsletters and digital media.

Your logo prominently featured on all Expo staff shirts.

Presentation /opening comments at official opening.

Spokesperson presentation in Expo video report.

Brand/product copy and images priority featured in media releases.

Presentation opportunity at Friday awards function.

Presentation opportunity at DDT Committee meeting

Gold sponsor branding on large indoor TV screens at Twin Creeks Golf & Country

Club every month prior to Expo.

SPONSORSHIP OPPORTUNITIES

GOLD MEDIA SPONSOR 2020 GOLD SPONSOR 2020

Gold Sponsorship $50,000 inc GSTPRICE:

www.dieseldirtandturf.com.au 17

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ASSOCIATE SPONSORS

MORE SPONSOR OPPORTUNITIES

Associate Sponsorship is a great way to make a BIG impact at the National Diesel Dirt& Turf Expo.

Interaction daily with more than 8,100+ Facebook and social media followers, the Expois seen everywhere.

Massive traffic promotional exposure on the main road of the venue.

Pull-up banner/flags provided by Associate Sponsor displayed at the front entry.

Your company/brand logo on the Expo website Home Page, linked to your website.

Visitor Show Guide – complimentary single page advertisement.

Your logo printed on show bags and on all visitor promotional material.

Your logo on all Expo staff shirts.

Your logo on all pre-show electronic newsletters and digital media

Prominent feature inclusion of your logo on the Expo email signature.

Exclusive! – Associate Sponsorship is restricted to your brand.

Demolition area

Stage area

Recruitment

Shipping

Food Court Sponsorship

Show bags Shuttle Bus Sponsorship

ASSOCIATE SPONSORS 2020

www.dieseldirtandturf.com.au18

E N G I N E E R I N G

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®Friday 3rd, Saturday 4th, Sunday 5th May 2019

AUSTRALIA’S LARGESTCONSTRUCTION EQUIPMENT EXPO

1 -1 2020

DIESELDIRTANDTURF.COM.AU

For more information call MARTI ZIVKOVICH on 0411 648 465

BOOK YOUR STAND NOW

SYDNEY DRAGWAY, FERRERS RD, EASTERN CREEK,NSW, 2766

WE'RE AT THE SYDNEY DRAGWAY IN 2020

Page 20: 07-22-2020 DDT Prospectus Sydney...2020/07/07  · Your company/brand logo featured on the Expo website Home Page, linked to your website. Dedicated landing page on DD&T website. Your

More than 63,000 people poured through

the gates at the 2019 Diesel Dirt & Turf Expo

to check out the latest in earthmoving, con-

struction and public space maintenance

equipment.

By advertising in the 2020 Show Guide,

you’ll ensure your product or service gets the

attention it deserves. Don’t miss this great

opportunity to maximise your Expo invest-

ment.

Book your display advertising NOW!

STAND OUT FROMTHE CROWDBOOST YOURVISIBILITY

2020 GUIDE

BOOKING DEADLINE 3 J 2020

ARTWORK DEADLINE 2020

[PLEASE SUPPLY AS PRINT-READY PDF PLUS BLEEDS]

FOR ADVERTISING BOOKINGSMarti Zivkovich on 0411 648 465 or [email protected]

FOR ARTWORK ENQUIRIES Sharon Misko on 0412 884 580 or [email protected]

ADVERTISEMENTSIZESAVAILABLE

420mm w x 297mm h + 5mm bleed

DOUBLE PAGE

A3 SIZE

$1400 plus GST

plus GST

FULL PAGE

A4 SIZE

$800

210mm w x 297mm h + 5mm bleed

210mm w x 148mm h + 5mm bleed

HALF PAGE A5 SIZE

$500 plus GST

www.dieseldirtandturf.com.au20