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©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/F 1 - 1 The Accountant’s Role in the Organization Chapter 1

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©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 1

The Accountant’s Rolein the Organization

The Accountant’s Rolein the Organization

Chapter 1

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 2

Learning Objective 1Learning Objective 1

Describe how cost accounting supports

management accountingand financial accounting.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 3

Management AccountingManagement Accounting

It measures and reports financial andnonfinancial information that helps

managers make decisions to fulfill thegoals of an organization.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 4

Financial AccountingFinancial Accounting

Its focus is on reporting to external parties.

It provides financial statements based ongenerally accepted accounting principles.

It measures and records business transactions.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 5

Cost AccountingCost Accounting

It provides information for both management accounting and financial accounting.

It measures and reports financial and nonfinancial data.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 6

Learning Objective 2Learning Objective 2

Understand how management accountants affect strategic decisions.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 7

Strategic Cost ManagementStrategic Cost Management

Developing strategy

Building resources and capabilities

Implementing strategy

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 8

Learning Objective 3Learning Objective 3

Distinguish between theplanning and control

decisions of managers.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 9

Planning and ControllingPlanning and Controlling

Management Decision Management Accounting System

Planning

Control

PerformanceEvaluation

Budgets

AccountingSystem

PerformanceReports

Fee

db

ack

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 10

Planning and ControllingPlanning and Controlling

What is planning?

Settinggoals

Predictingresults

Deciding howto attain goals

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 11

Planning and ControllingPlanning and Controlling

What is control?

Decidingand

takingactions

Deciding onperformanceevaluation

and feedback

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 12

Planning and ControllingPlanning and Controlling

What are budgets?

They arequantitativeexpressions

of a proposedplan of action.

They aid in thecoordination

andimplementation

of the plan.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 13

Planning and ControllingPlanning and Controlling

What are performance reports?

These are reports thatcompare actual results

with budgeted amounts.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 14

Performance Report ExamplePerformance Report Example

Budget Actual VarianceRevenues $59,000 $60,000 $1,000 FCost of goods sold 42,000 43,400 1,400 UWages 6,700 7,000 300 UGeneral 1,300 900 400 FFixed costs 5,000 5,000 0 Operating income $ 4,000 $ 3,700 $ 300 U

Boone Shop, July 2009

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 15

Performance Report ExamplePerformance Report Example

Actual cost of goods sold were72% of revenues instead of the budgeted 71%.

Budget % Actual %Revenues $59,000 100 $60,000 100Cost of goods sold 42,000 71 43,400 72Gross margin $17,000 29 $16,600 28

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 16

FeedbackFeedback

This involves managers examining past performanceand systematically exploring alternative ways to

make better informed decisions in the future.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 17

Learning Objective 4Learning Objective 4

Distinguish among the problem-solving, scorekeeping, andattention-directing roles of management accountants.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 18

Problem SolvingProblem Solving

This involves comparative analysisfor decision making.

This role asks: Of the several alternativesavailable, which is the best?

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 19

ScorekeepingScorekeeping

This involves accumulating data andreporting reliable results toall levels of management.

This role asks: How is the business doing?

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 20

Attention DirectingAttention Directing

This role asks: Which opportunities andproblems should be emphasized first.

Attention directing should focus on allopportunities to add value to an organization,

not just cost-reduction opportunities.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 21

Learning Objective 5Learning Objective 5

Identify four themes managersneed to consider for attaining success.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 22

Key Themes in ManagementDecision Making

Key Themes in ManagementDecision Making

Customer Focus

Value Chainand

Supply ChainAnalysis

Key Success Factors:Cost and Efficiency,

Time, Quality,Innovation

ContinuousImprovement

andBenchmarking

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 23

Customer FocusCustomer Focus

The challenge facing managers is to continueinvesting sufficient (but not excessive)

resources in customer satisfactionsuch that profitable customers

are attracted and retained.

The challenge facing managers is to continueinvesting sufficient (but not excessive)

resources in customer satisfactionsuch that profitable customers

are attracted and retained.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 24

Value Chain andSupply Chain Analysis

Value Chain andSupply Chain Analysis

1. Treat each of the business functions in the value chain as an essential and valued contributor.1. Treat each of the business functions in the value chain as an essential and valued contributor.

2. Integrate and coordinate the efforts of all business functions in addition to developing the capabilities of each individual business function.

2. Integrate and coordinate the efforts of all business functions in addition to developing the capabilities of each individual business function.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 25

Value Chain andSupply Chain Analysis

Value Chain andSupply Chain Analysis

Supply chain – describes the flow of goods,services, and information from cradle to grave,regardless of whether those activities occur inthe same organization or other organizations.

Supply chain – describes the flow of goods,services, and information from cradle to grave,regardless of whether those activities occur inthe same organization or other organizations.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 26

Key Success FactorsKey Success Factors

Cost – organizationsare under continuous

pressure to reduce costs.

Cost – organizationsare under continuous

pressure to reduce costs.

Quality – customersare expecting higher

levels of quality.

Quality – customersare expecting higher

levels of quality.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 27

Key Success FactorsKey Success Factors

Time – organizations are under pressure tocomplete activities faster and to meet

promised delivery dates more reliably.

Time – organizations are under pressure tocomplete activities faster and to meet

promised delivery dates more reliably.

Innovation –a continuing flow of innovative productsor services is a prerequisite to the ongoing

success of most organizations.

Innovation –a continuing flow of innovative productsor services is a prerequisite to the ongoing

success of most organizations.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 28

Continuous ImprovementContinuous Improvement

Continuous improvement by competitors createsa never-ending search for higher levels ofperformance within many organizations.

Continuous improvement by competitors createsa never-ending search for higher levels ofperformance within many organizations.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 29

Learning Objective 6Learning Objective 6

Describe the set of businessfunctions in the value chain.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 30

Value ChainValue Chain

The term “value chain” refers to the sequence ofbusiness functions in which usefulness is addedto the products or services of an organization.

The term “value” is used because as the usefulnessof the product or service is increased, so is its value

to the customer.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 31

Value ChainValue Chain

Management accountants providedecision support for managers in the

following six business functions:

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 32

Value ChainValue Chain

R & D Design Production

Marketing Distribution Service

Management Accounting

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 33

Value Chain FunctionsValue Chain Functions

Research and Development

It is the process that is conducted to generateand experiment with ideas related to new

products, services, or processes.

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 34

Value Chain FunctionsValue Chain Functions

It is the detailed planning and engineering of products, services, or processes.

Design

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 35

Value Chain FunctionsValue Chain Functions

It is the acquisition, coordination, andassembly of resources to produce

a product or deliver a service.

Production

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 36

Value Chain FunctionsValue Chain Functions

It is the manner by which companiespromote and sell their products

or services to customers or prospective customers.

Marketing

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 37

Value Chain FunctionsValue Chain Functions

It is the delivery of products orservices to the customer.

Distribution

©2003 Prentice Hall Business Publishing, Cost Accounting 11/e, Horngren/Datar/Foster 1 - 38

Value Chain FunctionsValue Chain Functions

It is the after-sale support activitiesprovided to customers.

Service