140101038

PROFESSIONAL EXPERIENCEProject Manager –ABB INDIA Ltd Power Systems and

Substations 25th June, 2011 – 02nd

June, 2014 (35 months)ABB Power Systems offers turnkey solutions and services for power transmission and distribution grids, as well as for power plants. Electrical substations and substation automation systems are key areas.

Key Responsibilities: Analysed risks involved in executing substation projects and also identified opportunities to capitalize on

the returns of turnkey projects Handled project scheduling and maintained a positive cash flow during its execution Coordinated with the various support functions such as design, supply chain, logistics, and finance to

ensure timely completion and profitability of projects Worked as a Risk Manager and Analyst for External Projects

Key Assignments Successfully managed and commissioned Powergrid’s 400kV Bay Extension project at Madurai, worth

130 MINR (approx.) Successfully managed Powergrid’s 400/220kV Substation Construction at Palakkad Kerala, worth

approximately 480 MINR and 400kV GIS Substation worth 420 MINR at Tuticorin, Tamil Nadu

EDUCATIONQualification

PGDM –Marketing

College/ University

IMT Ghaziabad

Year of passin

g 2016

% of marks-

B.E. (E&E Engg.) Manipal Institute of Technology, Manipal University 2011 80.26XII CBSE/ Dayanand Anglo-Vedic School, Bistupur 2006 81.80X ICSE/ Motilal Nehru Public School, Jamshedpur 2004 86.80

OTHER PROFESSIONAL QUALIFICATIONS/ CERTIFICATIONS Certified google Adwords fundamental and advanced search in the space of digital marketing Completed the SAP01-SAP Overview course conducted by Tespa, the authorized education partner of SAP

at Manipal in 2009

SUMMER INTERNSHIP LAVA International 1st April, 2015 – 31st August,

2015 (5 Months)Lava International Ltd is an Indian mobile handset company with its headquarters in Noida, New Delhi and regional offices across India. Lava's product portfolio includes smartphones, tablets, feature phones and IT accessories

Project Brief: Implementing the new TSM workways at Lava with the purpose of empowering the sales force with the

help of an AppObjectives:

To increasing the sales of Lava handsets by enhancing the efficiency of sales force at LavaDeliverables:

Understanding earlier prevailing sales structure and was part of the team that designed and implemented an altogether new sales structure for Lava

Developed an all new App for increasing the field engagement of Sales Force at LAVA with the sole intention of capturing and tracking Stocks, Orders, and Complaints of the sales team

Rolling out the app on a PAN India level Successfully implementing the application across all verticals at Lava

PROJECTS UNDERTAKEN

1. [Short Term Project] [Career Carve] Execute a digital marketing campaign for the website Identification and segmentation for career Carve Creation of content on social media

2. [Short Term Project] [Zulu. Social (By Livebrick Labs)] Identifying and Targeting the right set of customers for the product

Atul Kumar SinghDate of Birth: 27th Feb, 1988

POST GRADUATE DIPLOMA IN MANAGEMENT (PGDM)

Marketing

140101038 Business development activities for the website

3. Study of Consumer Perception in DTH Preference [Business Research Methodology]

Detailed analysis of sales margins across the value chain and potential gaps in the revenue system Comprehensive study of best practices in territory sales management Understanding the direct impact on consumer preferences for choosing a particular DTH service

provider based on the core functionality and value added services they provide

AREAS OF INTEREST ELECTIVES AT IMTSales and MarketingBrand ManagementSupply Chain ManagementServices Management

E-BusinessOutsourcing and Vendor ManagementMarketing in Rural IndiaMergers Acquisitions and Corporate restructuring

Marketing of ServicesGame theory applications in MarketingBusiness to Business Marketing

ACHIEVEMENTS & AWARDS Winners of Adcom case study competition organised by Club MarkUp Finalist for the B-plan competition – KALPA organised by the CRICKET Committee of IMT Ghaziabad Runners-up Varchasva’14 – Annual Inter college Sports Fest of IIM Lucknow – Cricket Represented India at the 2009 Formula Student event held at the Silverstone Motor Racing Circuit,

England Received scholarship worth INR 48,000 from Tata Steel in 2007

POSITIONS OF RESPONSIBILITIES Chief Secretary, Students Affairs and Welfare Council at IMT Ghaziabad, 2015-16 [2015-2016]

o Successfully led all student run verticals at IMT Ghaziabad like Academics, Infrastructure, Public Relations, Corporate Interface, Logistics

o Facilitated effective industry interface by initiating the CXO series at IMT Ghaziabado Single point of contact between the college administration and the students

Head(Electronics) of the Formula Manipal team that represented India at the 2009 Formula Student event held at the Silverstone Motor Racing Circuit, England [2008-2009]

EXTRA CURRICULAR ACHIEVEMENTS Conceptualised & Organised Cyclothon14 & Cyclothon15 – A media dominated initiative for social awareness Member of core organising committee Passion14 & Passion15 – Flagship event of IMT Ghaziabad Head of Human Resources, TechTatva - the annual national level fest held at MIT, Manipal, 2009 Participated in BOP Idea Generation Activity conducted by PHILIPS-BOP and submitted the idea titled ‘Energy

Efficiency in Buildings’ Student volunteer for 3rd National Conference on Advances in Energy Conversion Technologies (AECT, 2009)

held at Manipal Institute of Technology, Manipal, 2009 Served as the organizer of the Kerala Trip for REDX

Voluntary Contributions: Actively involved in anti-tobacco campaigns run by Cancer Core Foundation; which supports the cause of

Lung Cancer.

ADDITIONAL INFORMATION Interned at Tata Steel , and was working on the upgradation project of their existing TDC-1000 DCS

system to Honeywell’s EPKS system from April-June 2009 Hobbies include poetry, sports and reading Interests include following the technical details of Formula One Racing Working knowledge and proficiency in SAP (PS module)