2011 Meeting Brochure

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Our annual 2011 meeting is six months away. I’m excited to

introduce our speakers and our venue, so you can tell

your friends and associates about this great meeting. This

conference has something for everyone.

A Time to Laugh and a Time to Network: We begin with friends, fun, and food around the pool. Then

during our buffet dinner you’ll be entertained by Joe Malarkey,

”the worst motivational speaker in the world”. Joe will make you

laugh and learn – you don’t want to miss this opening session.

A Time to Become a Better LeaderWe will be motivated to become better leaders by Phil Van

Hooser who’s common sense message will radiate with everyone

on how to lead at home, at your office, and in your communities.

A Time to Become Even More Internet SavvyHeather Lutze will educate us on website utilization via internet

marketing. Her enthusiasm and knowledge will take our

computer marketing to a more effective level.

A Time to Control OverheadMike Schuster will lecture on creating profit in tough times.

Everyone will want to hear this, especially young dentists starting

out in this profession.

A Time to Create Fantastic Customer ServicePhil Van Hooser will speak on how to create sustainable

businesses that are built on the foundation of repeat business.

Learn the secrets of developing a loyal following.

A Time to Build an Exceptional PracticeMike Schuster will discuss about the DNA of the exceptional practice.

Hear the Seven Pieces of the

Practice Building Process,

THREE KEY ELEMENTS to

build a foundation, and the

FOUR KEY ELEMENTS that

fuel growth.

A Time to GrowChad Hymas brings his

message Soar On Our Own

Wings, a moving presentation

on how to overcome life’s

obstacles and challenges.

A Time to Implement New IdeasThomas Frey, a futurist with the Da Vinci Institute, shares with us

Unlocking the Future: When Present Trends and Future Realities

Collide, his crystal-ball view of our future, both as dentists and

fellow citizens of this earth. No palm reading here – just facts

from current research done by brilliant minds.

A Time to Take a Walk Stroll the hill country while solving issues with people you value.

Leaders include: Lois Banta, Isaac Comfortes, Mason Moise,

Linda Lakin, Susan Maples, Barry Polansky, Randy Shoup, and

Patrick Simone.

A Time to ChangeKathy Dempsey shares her presentation Shed or Dead — how we

must be willing to change to meet the challenges in life. You will

not want to miss the moving story of her personal journey. She’ll

also do sessions on Navigating Change in Turbulent Times.

It’s A Time For New Ideas...And, It’s Time for a Fiesta!

James Reisman, DDS, 2011 Program Chair

(continued)

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2011 Meeting (continued)

A Time to Look at New Profit CentersWe have four of our members sharing their unique practice styles

from the traditional to nontraditional, and everything in between:

Randy Shoup presents Minimally Invasive Dentistry. Alan

Markoff presents A Journey of a Thousand Crowns Begins with a

Single Restoration. Mike Robichaux presents An Approach to

Holistic Dentistry: An Open Pathway to Success, Relationships, and

Professional fulfillment. And, Kent Smith will present High Tech

Dentistry — The Nitch Itch — Scratch it or Ditch it?

A Time to Build a Better TeamKathy Dempsey shares her knowledge on Who Killed

Communication? In this funny, entertaining and content-filled

session you will gain insights for you and your team.

A Time to Build Your Technical Dental SkillsWhere and when is Zirconia best utilized in the mouth? Anterior

teeth? Posterior teeth? Is it strong enough for use in bridges?

Which ones are the best and strongest? Is Cad-Cam technology

going to replace our traditional impression taking? Lots of

questions! Dr. Ariel Raigrodski helps you find the answers!!

A Time to Gain PerspectiveDolly Marting entertains non-members, guests, spouses and

team members on What You Cannot Change, Rearrange. In her

message, you will learn and laugh, as she shares a fresh approach

to dealing with adversity. You will leave smiling and believing.

A Time for CamaraderieDon’t be late! On Wednesday evening we will begin with a

poolside buffet and cocktails at this fabulous new resort in the

beautiful hill country of Texas. Come meet new members, old

friends, and our fabulous exhibitors.

On Friday afternoon — Mission Tour Hour — we have really

fun tours and activities planned for you in San Antonio, golf &

tennis tournaments (always favorites), and time for some well

earned R&R with friends around the pool.

On Friday night sign up for buses to got to San Antonio’s famous

Riverwalk. Stroll around the river — take in the flavor of this

Texas city and enjoy one of the many delicious riverside

restaurants.

On Saturday evening come enjoy a Texas Bar-b-que and country

western dance. Bring your boots and kick up your heels!

A Time for a Zen Hotel!It’s a time to relax, grow, and learn in a beautiful and scenic new

resort. I’ve taken a personal tour, and the beauty, serenity, and

state of the art amenities at this JW Marriott are fantastic. The

Spa is breathtaking, and the golf course has already been used for

the PGA Valero Open. You won’t believe the Sports Bar, the

floating river and water slide park, the outdoor fire pits, and the

abundant restaurant choices. On top of all of this, it’s surrounded

by a 400 acre nature preserve with many walking trails.

There’s something for everyone. I can hardly wait to welcome you to this fabulous meeting. See you in March!

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Keynote: Wednesday Evening, March 2 • 8:00 p.m.

Mr. Joe Malarkey – aka George Campbell

The Upside of Down - Hope Has Never Been So Funny

We begin with friends, fun, and food around the pool. Then during our buffet

dinner you will be entertained by Joe Malarkey, ”the worst motivational speaker

in the world”. Joe will make you laugh and learn — you don’t want to miss this opening

session.

Keynote: Thursday, March 3 • 8:30 a.m.Mr. Philip Van Hooser

TransformationalLeadership

Transforming the way people lead their employees and and serve their customers:

Competitive, growth-oriented businesses require multi-faceted leaders who generate

profits while improving employee performance and retention. Through real-life

examples and cutting edge discussions, Phil offers executives and managers practical

strategies that will transform the way they solve complex leadership issues.

Content areas:

• Equipping leaders to empower their people

• Managing change and maximizing the opportunities change brings

• Making and communicating difficult decisions

• Motivating today's new breed of employee

• Managing conflict and confrontation with positive results

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Day, Date & TimeBreakouts: Thursday, March 3 • 10:30 a.m.-12:00 Noon

Ms. Heather Lutze

Your Facebook Hurts My Tweets when I am Linked-in!

Findability Formula for Social Media —Optimize Your Organic Search Results Leveraging

Social media and Your Own Website

This presentation will give you actionable tactics you can implement immediately to get your website ranked higher in search engine

results and dominate the first page of search results. Learn how to use keywords effectively with Twitter, Linked-In, Youtube,

Facebook, Blogging and your own company website to increase your rankings.

Dr. Michael Schuster

Creating Profit in Tough Times• Key Strategies To Double Your Net Profit

- Four Flawed Assumptions

- The Growth Planner

- The Fee Formula

- The Freedom Funder

- The Cash Flow Manager

- The Freedom Account

- The Activity Recorder

- The Practice Protector

- The Spending Optimizer

- The Payables Planner

- The Collections Report Card

- Hygiene as a Health and Wealth Creator

Mr. Philip Van Hooser

The 20 Sins of Leadership Have you wondered why some well meaning individuals fail so consistently and miserably in their

attempts to lead other? What stands in the way of otherwise intelligent, motivated people realizing

their full leadership potential? Find “20 leadership sins” that you might be sabotaging your leadership

growth and development.

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Thursday, March 3 • 12:15-1:45 p.m.

Lunch & Learn AADPA 20111. Dr. Carl Jepson What Are Your Dreams

2. Ms. Lisa Schildhorn Change and Resistance to Change

3. Dr. Max Wilson Retirement in 5 Years? How to Prepare Your Practice for Maximum Value”

4. Mr. Rick Willeford How to Get Out of Dentistry Alive

5. Dr. Bob Hamric Take Your Hygiene Department to the Next Level

6. Dr. Barry Moskowitz What Motivates Us? The Secret to High Performance

7. Ms. Karen Cortell Reisman How to Really Get Your Message Across

8. Dr. Alan Dworkin Little People, Big Problems, Big Practice

9. Dr. Mike Tabor How to Integrate Short Term Ortho Into Your Cosmetic Practice

10. Dr. Patrick McGuire The Magic of Pre-Planning

11. Dr. Rhonda Van Horn Budgeting vs. Forecasting? Stuck in the Past or Anticipating the Future

12. Dr. Susan Maples Children’s Learning Lab — Building New Revenue from Your Old Dark Room

13. Dr. Kent Smith Sleep Apnea — Diagnosis and Therapy

14. Dr. Barry Polansky The Art of the Examination

15. Ms. Lois Banta Writing the Perfect Narrative

16. Ms. Linda Drevenstedt The Role of the Exemplary Treatment Co-ordinator

17. Ms. Melinda Spitek Marketing — Grow Your Practice in a Lackluster Time

18. Ms. Linda Lakin Let’s Do Lunch.....New Friends, Hot Topics, and Inspiration

19. Dr. Ryan Love Legacy — What Are You Leaving?

20. Dr. Michael Schuster Your Bottom Line

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Breakouts: Thursday, March 3 • 2:00-4:45 p.m.

Ms. Heather Lutze • 2:00-4:00 p.m.

Social Networking and WebsiteOptimization Workshop

What is the most important information your target audience will take away from your Webinar? And,

why do they need this information?

Gain strategies, tactics, tools and tips to optimize your social media marketing efforts in conjunction with

your website. Social media marketing, just like a website, can be so much more than just an online brochure.

Optimizing social media correctly, and using free and low-cost tools and Heather’s strategies, website owners can dominate the first

page of search engine results. This is extremely important: if businesses are not on the first page of search results, they do not exist on

the Internet. These strategies help insert your site in the optimal phase of your target consumers’ searches and will drive more qualified,

buying traffic to your site.

Dr. Michael Schuster • 2:00-4:45 p.m.

Creating Profit in Tough Times“Building the Exceptional Practice

• Personal DNA

• The DNA of an Exceptional Practice

• Creating versus Reacting

• 7 Pieces of the Practice Building Process

- Money Flow System

- Time Flow System

- Organization and Systems (HOW)

- New Patient Experience (WHY-HOW)

- Marketing for the Exceptional Practice

(WHY-HOW)

- Team Synergy (WHO)

- Purpose (WHY)

• 3 KEY ELEMENTS to build a foundation

• 4 KEY ELEMENTS that fuel growth

• Entropy

versus

Growth

• Structural Thinking-MIT

• Take Your Practice to the Next Level of

- Worthwhile Work

- Fulfullment

- Profit

Mr. Philip Van Hooser • 2:00-3:30 p.m.

The Game of Service is the Game of Business Business is serious. There’s a lot riding on the outcome. To be really successful, both parties must win –

the first time and everytime. We must make our customers happy by providing quality products and

service at a reasonable price, while still making a profit. Sustainable businesses are built on the foundation of

repeat business. Learn the secrets of developing a loyal following.

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Guest/Spouse Speaker: Friday, March 4 • 7:30-8:15 a.m.

Ms. Dolly Marting

One Small VoiceDolly Marting’s presentation will entertain the nonmembers, guests, dental spouses and team members

on What You Cannot Change, Rearrange. In her articulate and heartfelt message, learn and laugh as she

shares a fresh approach to dealing with adversity. You will leave smiling and believing.

Mr. Chad Hymas

Soar on Your Own Wings – 6 Principles to Give Your Vision Flight

Chad will illustrate the principles that have given him wings. He will cover how to turn pain into passion;

understand the value of having a bird’s eye perspective on life; acknowledge the power of

interdependence; overcome fear and pain in your own life; and let change move you higher than you

thought possible.

Mr. Thomas Frey

Unlocking the Future: When present trends and future realities collide

Our markets, systems, and technologies have become incredibly fluid. Much like a floating vessel buoyed by

the currents, we are heading very fast to parts unknown. Leading-edge companies have determined that

strategic planning is dead - too slow. Instead they assemble “situation rooms” to listen to the pulse of change and

respond accordingly. The digital world is at war with the physical world, and the bits and bytes are claiming

victory over molecules and atoms. Changes in the digital world are happening exponentially faster, and we are

seeing a significant talent shift taking place.

We are being immersed in hyper-individuality and we are able to define ourselves with ever greater precision.. With the explosion of data

from the Internet, cell phones, and credit cards, the people who can make sense of it all are redefining our world. Every personality trait that

can be sorted mathematically defines the basis for a new market.

Many of the old rules no longer apply. But in the midst of chaos come great opportunities, and those who are able to understand the signals

will help define the world to come. Join us for this stimulating talk as we unlock the future, one brilliantly inspired innovation at a time.

Keynote: Friday, March 4 • 8:30-10:00 a.m.

Keynote: Friday, March 4 • 10:30 a.m.-12:00 Noon

Day, Date & TimeWalk ’n Talks; Tours & Tournaments — Friday, March 4 • 12:30-5:30 p.m.

Lois BantaSteps in Bridging the Clinical andAdministrative WorldsCross the often huge divide between the clinical world and theadministrative world. We’ll focus on the differences and similarities andhow to improve communication, identify ways to compliment each other’sexpertise and help “bridge the gap” so often revealed. We’ll discusssolutions to challenges to build the total team and total patient experience.

• Create contagious positive attitudes

• Simplify systems and protocols for team development

• Design and implement effective morning huddles and team meetings

• Cross train for optimal performance

Isaac ComfortesTracing the Steps that lead to unhappyendings in aesthetic casesYou seat the units on the smile enhancement case and are really pleasedwith the outcome. Your patient returns for the follow up visit and says,“I’m not happy with the teeth !” you look at the patient and don’tunderstand. The composite is ideal, the fit is outstanding and the color isperfect. Why isn’t the patient happy with his smile? Explore steps to helpyou be proactive in planning for positive endings.

Linda Lakin RDH,MSWalk faster! . . . Promoting your positionon the dental teamIndividual roles on the dental team are continually changing. Theconcept of “roving leadership”, different members owning theresponsibility to lead the team at specific times, benefits most practices.Are you prepared to seize the opportunity and assume the role as aleader? Come walk with us and share ideas for listening, encouragingothers to take ownership, dealing with conflict and issues and mappingout your route for growth and job satisfaction.

Susan Maples

Team Development for Experiential LearningAttention team leaders, consultants and doctors! Discover new ways toenergize your team meetings/retreats and fast forward your teamdevelopment. Join fellow leaders for a few hours of low-ropes action,group challenge activities and organizational games. Susan offers a 7-stepdebrief model for you to facilitate tremendous transformational change

Stroll the hill country while solving issues with people you value 2:00-4:00 p.m.in your own team. Personally experience 6-10 activities, and leave with adozen more in hand. Dress comfortably and prepare for FUN!

Mason MoiseThe Portfolio that works

Barry PolanskyBuild Your Practice Through BloggingIf you are not using the new social media marketing tools, then you justmight get left behind. Web 2.0 has given us many tools to communicatewith our patients — from Facebook and Linkedin to Twitter. Of all thetools, blogging can be the most effective to help create and maintainopen relationships. Blogging is a skill that requires knowledge in variousplatforms, such asWordPress, TypePad and Blogger. The real skill,however, is in providing compelling content, that will draw traffic toyour blog. Learn to create your blog and provide great content.

Randy ShoupBuilding the Caries Free Practice:It is indeed a REALITY that your patients can be decay free from birththroughout their life. The advances in cariology from prevention todetection to restoration has advanced to a level of sophistication farmore elegant than we were taught in dental school. Learn the advances incariology in all of its forms and new systems that can be incorporated tobring any practice to a level of high competency in addressing cariology.Attendees receive a complete package of data for adopting a Caries FreePractice Program into any office.

Patrick SimoneGet Creative with Your PhotographyLearn the basics of photography regarding the elements you can use tocapture a photograph, as opposed to taking a snapshot, discussing thebasics of aperture, shutter speed, and sensor sensitivity. We’ll look atsome often overlooked, custom camera functions, that can be utilized toimprove the photographic process. Although extremely advancedelectronic devices, sometimes the photographer should know more thanthe camera. We’ll also cover intraoral photographic techniques, usingmuch of the general information. Many dentists think that dentalphotography is unique and mysterious, when in reality it is nothingmore than macro photography — just learn which setting you should beusing and which ones you should not and why. We’ll cover color balanceand its importance to color communication with the lab. Learn to easilyand consistently get accurate color representation in your photographs.

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Or on Friday Afternoon... Take time to enjoy the area:Enjoy Golf or Tennis Tournaments, Experience a Tour of San Antonio Missions,

Relax poolside or in the Lazy River...How could you go wrong?

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Morning Keynote: Saturday, March 5 • 8:00-9:30 a.m.

Ms. Kathy Dempsey

Shed or You’re Dead®How to Stay Alive & Thrive in the Midst of Turbulent Change!

Millions of dollars and thousands of hours are lost each year due to the inability to get people to move forward withworkplace changes. Why do 75% of all organizational change efforts fail? The bottom line: NO organization can

thrive unless their people can Shed. Technology advances and economic pressures are demanding more and more of useach day. Uncertainty is the new norm. Every time another change, setback, or stressful event occurs, you have aCHOICE! It’s an opportunity to creatively navigate the challenge, Shed and move forward or allow the event to get youstuck. How do you prepare yourself and others for change? Managing the human aspect during turbulent times is one ofthe most critical skills for today’s dental professionals.

Dr. Ariel Raigrodski

The Impact of Zirconia and CAD/CAMTechnology on Contemporary Dental Practice

Due to patient demands, there is an increased trend to restore patients’ dentition with all-ceramic restorations.However, not all all-ceramic materials are alike, and it is pertinent to acquire the knowledge and understanding of

their properties to be able to correctly select and manage them in a successful manner.

This program will address materials’ properties in terms of esthetics and strength, while making comparisons betweenthe different all-ceramic materials available as well as discuss how the advent of CAD/CAM technology supports thefabrication of zirconia-based restorations in the dental laboratory.

Preparation design, insertion aspects (adhesive/traditional cementation procedures), advantages and limitations, and treatment planningconsiderations for complete-coverage, zirconia-based restorations will all be discussed. In addition, the program will focus on the unique properties ofzirconia and its use for custom implant abutments in the esthetic zone.

Each of these will be discussed in an interactive environment to support the clinical knowledge comfort level of the participants and to ensure optimalsuccess in practice. Comprehensive cases will be presented to demonstrate the use of zirconia-based restorations as part of an interdisciplinarytreatment approach.

Saturday, March 5 • 10:00 a.m.-12:00 Noon & 1:45-4:30 p.m.

Ms. Kathy Dempsey

Shed for Success™7 Essential Skills Every Dental

Professional Needs to Know to NavigateChange in Turbulent Times

Can you imagine giving a pill to every employee in your organizationand they would instantaneously become an agent for positive

workplace change. Just like medication, the 7 essential skills to Shed forSuccess deliver sustainable results when prescribed and regularlyreinforced in dosages. Get immediate results by discovering what people,products or processes may be missing in your organization. Understandwhy people resist change, and apply proven strategies to thrive throughturbulent times of change.

Saturday, March 5 • 10:00-11:00 a.m.Ms. Kathy Dempsey

Who killedCommunication?

Experience this highly interactive, engaging murder mysterythat takes a closer look at what kills communication within

organizations. This session helps you identify the ninecharacteristics of an outstanding communicator, understand thebarriers that prevent good communication and acquire 31strategies for keeping communication alive! Develop an actionplan on improving your own workplace communication. By theend of the session, with everyone’s help, the murder mystery issolved. Miss Communication (miscommunication) always killscommunication!

Saturday, March 5 • 1:45-3:30 p.m.

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Practice & Profit Centers, 10 am-3:45 pm; Saturday, March 5

Dr. Alan Markoff • 10:00-11:00 a.m.

A Journey of 1000 Crowns Begins with a Single Restoration

We all seek happiness, contentment, serenity in our lives! The pursuit of each of these goals frequently takes alifetime. My path has been strewn with serendipity, tortuous curves, angst, and surprise. That said, I remain on the

pathway, albeit on the other side of the world!

Come along for the ride as I present my journey from Peekskill, N.Y to Durham, N.C. to New York City to Houston,Texas, and eventually to the island of Saipan in The Northern Marianas Islands. It is also a journey motivated by LewisFox (Goldman, Schleuger & Fox) and Harry Seldin (noted Oral Surgeon), by Miles Markley, LD Pankey, Peter Dawson, and many, manyothers. It is a story of pursuit of “perfection” rather than the rational pursuit of excellence; the management of heart disease, and the creationof a new paradigm, late in the game; a totally different approach to dentistry than anything I could have imagined!

Learn from Four Great AAPDA Member Speakers

Dr. Mike Robichaux • 11:00 a.m.-12:00 noon

A Practical Approach to Holistic Dentistry – An Open Pathwayto Success, Relationships, and Professional Fulfillment

There is an ever-growing number of individuals who are seeking dental care with an emphasis on how the health ofthe mouth is related to their overall health. Many of them are traveling great distances to seek new providers with

whom to build trust and long-term relationships. Join me to explore the opportunities this new paradigm provides.We'lllook at new ways oral health and overall health are related, share the secret ingredient that will help attract these newpatients, and finally, we'll discuss practice-management ideas that will not only add profit but also joy and fulfillment.

Dr. Kent Smith • 2:45-3:45 p.m.

High Tech Dentistry – the Niche Itch; Scratch it or Ditch It!

Have you niched into near bankruptcy? Too stubborn to embrace new and different profit centers into your practice?Is your menu of offerings stagnant? Is your net income declining?

With any new capital expenditures you should always look at your ROI. Maybe it’s time to reevaluate your strategy inthis uncertain economy.

Dr. Randy Shoup • 1:45-2:45 p.m.

Minimally Invasive Dentistry

Minimally invasive dentistry, utilizing magnification, air abrasion, flowable composite and glass ionomer restorativematerials, is no longer a novelty or meant for only a select group of unusual offices. It can add a significant profit

center. Coupled with this are anti-microbial and the anti-caries programs that can add additional business to any office.

Learn about, discuss, and determine the profitability of these systems for your practice. Beyond an increase in therevenue stream, you’ll perform a highly valued service to your patients and significantly improve their lives.

Saturday Night Rockin’ M Experience — at the Knibbe RanchSaturday night we’ll “Rock at the Ranch” — Lots of activities available, then enjoy a wonderful

down-home barbecue buffet. They’ll be line dance instruction and music. Don’t miss this fun close to our meeting. Buses leave the lobby of the Marriott at 5:30 PM to go to the Ranch and will return

between 9:00 and 10:00 PM, depending on when we’re done havin’ a good ole’ Texas time!

The American Academyof Dental Practice Administration

PRESENTS . . .

Communicator • Summer-Fall 2010 • C

REGISTRATION FORMFor Easiest, Fastest & Safest Registration, go to our website

AADPA.org and utilize our Online Registration.

Or you may complete and mail this form (s).

D • Summer-Fall 2010 • Communicator

Name: ■ Dr. ■ Mr. ■ Ms. ■ Mrs. ■■■■■■■■■■■■■■■■■■■■ Badge Name:__________________Address_____________________________________________________________________________________________________

City/State/Zip ________________________________________________________________________________________________

Phone (______) _____________________________E-Mail ________________________________ Fax _______________________

In an effort to get to know each other better, please provide a word or two for your badge as a conversation starter: “Ask me about________________________________________________.”

For guest dentists: Is this your first AADPA meeting? � Yes � No How did you hear about AADPA? ________________________

Four-day meeting (All Sessions, Wednesday through Saturday, March 2 through March 5, 2011): INCLUDES Wednesday Evening Reception/Buffet Dinner, Saturday Installation Luncheon, Saturday Evening Dinner & Dance

FULL PROGRAM Fee Per Person Cost� (1)Active Member of AADPA — Included in dues ...................................................................................NC $NC� (2)Affiliate Member (consultants) — Included in dues............................................................................NC $NC� (3)Senior Active Member .........................................................................................................................$400 $________� (4)Life Member .........................................................................................................................................$400 $________� (5)Member Spouse....................................................................................................................................$450 $________� (6)Member Team ......................................................................................................................................$450 $________� (7)Guest Dentist........................................................................................................................................$995 $________� (8)Guest Consultant .................................................................................................................................$995 $________� (9) Guest Dentist/Consultant Spouse .......................................................................................................$550 $________� (10) Guest Dentist Team.......................................................................................................................................$550 $________

OPTIONAL� (11) Cooking with Blanca & Luncheon, Thursday, March 3, 2011 .....................................................$60 per person $________� (12) Lunch & Learn, Thursday, March 3, 2011 (Must mark 1, 2, &3 choices on page E)..................$50 per person $________� (13) Golf, Friday, March 4, 2011 (Fill out registration information on back page) ........................$180 per person $________

Box Lunch for Golfers ....................................................................................................................$25 per person $________� (14) Spanish Mission Trail Tour, Friday, March 4, 2011 (Mark here, fill out registration on back page) $75/person $________� (15) Motorcoach Ride to the Riverwalk, Friday, March 4, 2011........................................$20 per person/roundtrip $________� (16) Installation Luncheon, Saturday, March 5, 2011 (installation of officers, induction of new members, 2012 program intro)

_____ Will attend _____ Will not attend (included with full registration)� (17) Saturday Evening Rockin M! Experience at the Knibbe Ranch, March 5, 2011

_____ Will attend _____ Will not attend (included with full registration)

TOTAL DUE ................................................................................................................................................................ $________

METHOD OF PAYMENT: � Check enclosed (made out to AADPA)

METHOD OF PAYMENT: � Credit Card: � MasterCard � VISA Card # ____________________________Sec. Code________

METHOD OF PAYMENT: Expiration Date____/____Signature________________________________________________________

METHOD OF PAYMENT: Name on card: ________________________________________________________________________

Late fee or Cancellation fee charge after February 10, 2011 will be $150 per person.As always, course tickets are transferable where possible.

You may register online. Go to AADPA.org and click on Register Now; you will be taken to the Registration Home Page.

If you have any questions, please call us toll free at 1-800-689-7515. FAX reservations to: 847-934-4410

So that room selection, space and materials can be properly planned, please indicate your 1st and 2nd choices for each session.

Please print, only one person per registration form...you may copy this form. Deadline: February 10, 2011 — Limited Attendance.

REGISTER ONLINE AT AADPA.ORG OR MAIL YOUR REGISTRATION IN EARLY!

WEB SITE: AADPA.ORG OFFICE USE ONLY

Date Received ______________________Member #__________ Check #__________ Amount $__________

Communicator • Summer-Fall 2010 • E

WEDNESDAY, MARCH 2, 2011 — RECEPTION & KEYNOTE SPEAKER1st or 2ndChoice Speaker/Topic(18) _____ Mr. Joe Malarkey: The Upside of Down-Hope Has Never Been So Funny

THURSDAY, MARCH 3, 2011 — KEYNOTE OPENING SESSION, 8:30 A.M. - 10:00 A.M.(19) _____ Mr. Philip Van Hooser: Tranformational Leadership

THURSDAY, MARCH 3, 2011 — THURSDAY A.M. BREAKOUTS, 10:30 A.M. - 12 NOON(20) _____ Ms. Heather Lutze: Your Facebook Hurts my Tweets When I am Linked-in!(21) _____ Mr. Philip Van Hooser: The 20 Sins of Leadership(22) _____ Dr. Michael Schuster: Creating Profit in Tough Times

THURSDAY, MARCH 3, 2011 — LUNCH & LEARN, 12:15 P.M.-1:45 P.M. (Indicate on the Registration Page)Please indicate your 1st, 2nd and 3rd choice in the space in front of the table number. Tickets issued on a first-come, first-serve basis. Wehave 20 tables with 9 tickets for each table. The subjects are excellent and varied. Space is limited — Make your selections early. You musthave a reservation and a ticket to attend. Cost for session is $50.__ 1. Dr. Carl Jepson What Are Your Dreams

__ 2. Ms. Lisa Schildhorn Change and Resistance to Change

__ 3. Dr. Max Wilson Retirement in 5 Years? How to PrepareYour Practice for Maximum Value

__ 4. Mr. Rick Willeford How to Get Out of Dentistry Alive

__ 5. Dr. Bob Hamric Take Your Hygiene Department to the Next Level

__ 6. Dr. Barry Moskowitz What Motivates Us? The Secret to High Performance

__ 7. Ms. Karen Cortell Reisman How to Really Get Your Message Across

__ 8. Dr. Alan Dworkin Little People, Big Problems, Big Practice

__ 9. Dr. Mike Tabor How to Integrate Short-Term Ortho Into Your Cosmetic Practice

__ 10. Dr. Patrick McGuire The Magic of Pre-Planning

__ 11. Dr. Rhonda Van Horn Budgeting vs. Forecasting? Stuck in thePast or Anticipating the Future

__ 12. Dr. Susan Maples Children’s Learning Lab — BuildingNew Revenue from Your Old Dark Room

__ 13. Dr. Kent Smith Sleep Apnea — Diagnosis and Therapy

__ 14. Dr. Barry Polansky The Art of the Examination

__ 15. Ms. Lois Banta Writing the Perfect Narrative

__ 16. Ms. Linda Drevenstedt The Role of the Exemplary Treatment Co-ordinator

__ 17. Ms. Melinda Spitek Marketing — Grow Your Practice in a Lackluster Time

__ 18. Ms. Linda Lakin Let’s Do Lunch.....New Friends, Hot Topics, and Inspiration

__ 19. Dr. Ryan Love Legacy — What Are You Leaving?

__ 20. Dr. Michael Schuster Your Bottom Line

THURSDAY, MARCH 3, 2011 — BREAKOUTS, 2:00 P.M.-4:45 P.M.1st or 2ndChoice Speaker/Topic(23) _____ 2:00 p.m.-4:00 p.m. Ms. Heather Lutze: Social Networking and Website Optimization Workshop (24) _____ 2:00 p.m.-3:30 p.m. Mr. Philip Van Hooser: The Game of Service is the Game of Business(25) _____ 2:00 p.m.-4:45 p.m. Dr. Michael Schuster: Wealthonomics “Building the Exceptional Practice”

FRIDAY, MARCH 4, 2011 — SPOUSE AND NON-MEMBER SPEAKER, 7:30 A.M.-8:15 A.M. (26) _____ Ms. Dolly Marting: One Small Voice

FRIDAY, MARCH 4, 2011 — KEYNOTE SPEAKER, 8:30 A.M.-10:00 A.M. (27) _____ Mr. Chad Hymas: Soar On Our Own Wings–6 Principles to Give Your Vision Flight

FRIDAY, MARCH 4, 2011 — KEYNOTE SPEAKER, 10:30 A.M.-12:00 NOON(28) _____ Mr. Thomas Frey: Unlocking the Future: When Present Trends and Future Realities Collide

FRIDAY, MARCH 4, 2011 — WALK AND TALKS, 2:00 P.M.-4:00 P.M.(29) _____ Ms. Lois Banta: Steps in Bridging the Clinical (30) _____ Dr. Isaac Comfortes: Tracing the Steps that

and Administrative World Lead to Unhappy Rndings in Aesthetic Cases(31) _____ Ms. Linda Lakin: Walk Faster!...Promoting Your (32) _____ Dr. Susan Maples: Team Development for

Position on the Dental Team Experiential Learning(33) _____ Mr. Mason Moise: The Portfolio That Works (34) _____ Dr. Barry Polansky: How to Build Your (35) _____ Dr. Randy Shoup: Building the Caries-Free Practice Practice Through Blogging(36) _____ Dr. Patrick Simone: Get Creative with Your Photography

SATURDAY, MARCH 5, 2011 — KEYNOTE, 8 A.M.-9:30 A.M.(37) _____ Ms. Kathy Dempsey: Shed or You’re Dead®: How to Stay Alive & Thrive in the Midst of Turbulent Change!

SATURDAY, MARCH 5, 2011 — BREAKOUT, 10:00 A.M.-11:00 A.M.(38) _____ Ms. Kathy Dempsey: Shed for Success™: 7 Essential Skills Every Dental Professional Needs to Know

SATURDAY, MARCH 5, 2011 — BREAKOUT, 10:00 A.M.-12:00 NOON & 1:45 P.M-4:30 P.M. (FULL DAY PROGRAM)(39) _____ Dr. Ariel Raigrodski: The Impact of Zirconia and CAD/CAM Technology on Contemporary Dental Practice

SATURDAY, MARCH 5, 2011 — BREAKOUT, 1:45 P.M.-3:30 P.M.(40) _____ Ms. Kathy Dempsey: Who Killed Communication?

SATURDAY, MARCH 5, 2011 — PROFIT CENTER PRESENTATIONS(41) _____ 10:00 a.m-11:00 a.m. Dr. Alan Markoff A Journey of 1000 Crowns Begins with a Single Restoration(42) _____ 11:00 a.m-12 noon Dr. Mike Robichaux A Practical Approach to Holistic Dentistry—An Open Pathway to Success (43) _____ 1:45 p.m-2:45 p.m. Dr. Randy Shoup Minimally Invasive Dentistry (44) _____ 2:45 p.m-3:45 p.m. Dr. Kent Smith High Tech Dentistry – the Niche Itch; Scratch it or Ditch it!

2011 AADPA Golf, Tour, Activities Registration

GOLF TOURNAMENTFriday March 4, 2011 * TPC San Antonio–JW Marriott * “A PGA Tour Experience” * 12:30 pm Shotgun Start

Pete Dye crafted this par-72, 7406 yard Canyons Course in the old style, keeping the terrain completely natural. It has Dye’s signature widefairways, stately stands of oak and cedar trees and panoramic views of the adjacent Cibolo Canyons creating a breathtakingly beautiful andenjoyable challenge for advanced golfers and novices alike.

# of Players _______ @$180 per person = $ ___________

Playing with (name of golfers): _______________________________________________________________________________

OPTIONAL LUNCH FOR GOLFERS ONLY: # of Lunches _______ @ $25 per person = $ ___________

SPANISH MISSION TRAIL TOUR

Friday March 4, 2011 * 1:30 to 5:30 p.m. * (Time to have lunch on own BEFORE tour)

First we explore the largest and most restored of the Missions, Mission San Jose. Known as the “Queen of the Missions” the Mission San Jose wasestablished in 1720. It is the showpiece of the San Antonio Missions National Historical Park. We tour the Indians’ quarters, as well as the Spanishsoldiers’ quarters. See the granary that was the storage area and the remains of an old mill. San Jose’s church is one of the most beautiful with itselaborate carvings on the chapel façade. Take time to view the film “Gente de Razon,” which tells the story of the native people of the 18th centurysouth Texas. Next we tour Mission Concepcion, the oldest un-restored mission church in Texas established in 1731. Twin towers and a beautifulcupola helped make it a construction project of 20 plus years. Our final stop is a tour of the Alamo. Established in 1718, the Alamo was originallyknown as Mission San Antonio de Valero. View remains of original structures including the chapel, which is now a shrine to the fallen Alamo heroes.As an everlasting memory of the beautiful missions, each guest receives a book of the Spanish Mission Trail to take home and enjoy.

*NOTE – after the tour you may request to be dropped off at the Riverwalk to enjoy the evening and have dinner. Shuttle buses will be available for the return trip home.

# of People _______ @ $75 per person = $ ___________

TENNIS TOURNAMENTDetails will be available at registration on Wednesday. Those interested in participation, please sign up in the Registration Room.

FRIDAY NIGHT SHUTTLE TO RIVERWALK (Transportation via 55 Passenger Motorcoach to the Riverwalk)

Departure times from the JW Marriott Hill Country

5:30 PM First Departure form the JW Marriott San Antonio – Conference Center Drive

6:00 PM Departure from the JW Marriott San Antonio – Conference Center Drive



From the Riverwalk-Southbank: (back to the Marriott San Antonio)

6:30 PM First Departure from the San Antonio Riverwalk – Southbank

7:30 PM Departure from the San Antonio Riverwalk – Southbank



# of People___________@$20 per person roundtrip

Space is limited and activities will fill up quickly. Register ASAP! Please include this form with your registration, so you will be included in the Golf or Tour count. Payable by check, made out to AADPA or MasterCard/Visa.

F • Summer-Fall 2010 • Communicator

For questions about any fees or categories, please contact Kathleen Uebel at 847-934-4404.

Make your hotel reservations to the JW Marriott San Antonio Hill Country Resort & Spa, at 800-228-9290; via our Online Registration, or via direct web address:http://www.marriott.com/hotels/travel/satjw?groupCode=dpadpaa Be sure to let them know you are with the AADPA Room Block when making reservations.

You may complete your entire registration online. Go to AADPA.org, click on Register Now. Or, remove this 4-page meeting registration section, make the required copies, complete form(s), enclose your check before February 10, 2011 and mail to:

THE AMERICAN ACADEMY OF DENTAL PRACTICE ADMINISTRATIONC/O KATHLEEN UEBEL, EXECUTIVE DIRECTOR • 1063 WHIPPOORWILL LANE • PALATINE, ILLINOIS 60067-7064

Documents

2011 Meeting Brochure