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2013 Annual Report - Growing Greater Fort Dodge
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GROWING GREATER FORT DODGE
The Greater Fort Dodge area continued to grow and flourish with constant economic growth and
progress in 2013 from an influx of new restaurants, hotels and retail. Planning has also continued
in the community development areas concerning a new recreation center, crosstown connector
and other image related programs.
Iowa�s Crossroads of Global Innovation is close to becoming one of only four certified sites in
Iowa. Community collaboration continues to improve, as the unemployment rate dropped from
6.7% to 5.4% in just a years time. With continued growth in our primary sector, the future of
Webster County and the Greater Fort Dodge Area is looking very bright.
However, economic stability and growth of any area depends on the success of its existing
employers. This report comprises the second year of this report. The report is a product of our
retention program in which the Greater Fort Dodge Growth Alliance, City of Fort Dodge and
MidAmerican Energy have partnered to develop.
The report helps to assess the needs of and barriers to existing business. Those needs and barriers
can then be addressed to ensure business viability and growth. It allows for the monitoring of any
changes in market place dynamics so that policy makers and community leaders can make
decisions that can decrease threats or enhance opportunities and increase economic growth.
Finally, I want to thank the companies who took their time to meet with us to participate in
Growing Greater Fort Dodge. I also want to thank our partners: The City of Fort Dodge and
MidAmerican Energy and hope to have continued success in the years to come.
Sincerely,
Dennis A. Plautz
CEO
Greater Fort Dodge Growth Alliance
You had me @ hello�.
The 2013 Growing Greater Fort Dodge annual report marks our second annual report. The Greater
Fort Dodge Growth Alliance again partnered with the City of Fort Dodge and MidAmerican Energy
Company to get a first hand feel of the pulse of the community. The program includes
face-to-face interviews with top leaders of the existing business of Greater Fort Dodge to gather
feedback on doing business in the Region. The interview includes 38 detailed questions designed
to draw-out business as well as community issues that can impact growth and/or business stability.
Sections in the interview include: Product/Service, Market, Industry, Management, Workforce,
Technology, Utility Service, Quality of Life/Community Services and vary from open ended to ranking.
This feedback helps the Greater Fort Dodge Growth Alliance, the City of Fort Dodge, Webster County
and educational institutions to connect business with the resources they need to stay here and grow
here.
ULTIMATE GOALS · Removing local and statewide obstacles that prevent existing firms from remaining or
increasing their operations
· Reduce the cost of doing business
· Improve business competitiveness
· Increase access to markets for business
· Enhance business infrastructure
NOT JUST IN OUR BACKYARD�
The same 38 questions were asked throughout the nation by economic development organizations
1000
Executive Interviews
49 Counties
38
Detailed Questions
142
Economic Development
Organizations
JUST
THE F
ACTS
INDUSTRIES INTERVIEWED
DATA COLLECTION The data was collected by interviewing
22 members of Greater Fort Dodge�s
industry leaders.
WEB
STER C
OUNTY STA
TISTIC
AL BACKGROUND
59.1%
13.6%
9.1%
4.6%
37,273 Median House Hold income
$42,444
Labor Force 18,110
High school Diploma 88%
Bachelors Degree or higher
18.7%
Unemployment Rate
2012 6.7%
2013 5.4%
Population
* Sources: STATS Indiana, IowaWorkforce.org, Bureau of Labor Statistics
Government
Transportation
Agriculture, Forestry, Minerals
Advanced Manufacturing
Communications Industrial Goods
Retail Related Operations
GROWTH A c o m p a n y � s
survival in today�s
economy depends on keeping pace
with the market through innovation and
introduction of new products.
OF THE COMPANIES INTERVIEWED...
71%
have increased sales
67% of the respondents state that there is no reason
NOT to expand within Greater Fort Dodge
78% 84%
INTRODUCTION OF PRODUCTS WITHIN THE PAST 5 YEARS
86%
84%
NEW PRODUCT/SERVICE ANTICIPATION IN THE NEXT 2 YEARS
76% 76%
76%
74%
PLANS TO EXPAND IN THE NEXT 3 YEARS
*MIDWEST: Data collected from the following states: Illinois, Indiana, Iowa, Kansas, Michigan, Missouri, Ohio, Wisconsin.
Greater Fort Dodge
Iowa Midwest * Nation
71% 57% 57% 53%
RECRUIT AND RETAIN, RETAIN AND RECRUIT
WORKFORCE Having an available and productive workforce is key to supporting a successful, growing
business climate. Notwithstanding, there are 409 more people working in the Greater Fort
Dodge Area in December 2013 that were not the previous year, 73% of business leaders still
rank the workforce availability either good or excellent, with 86% ranking workforce quality as
good or excellent.
WORKFORCE AVAILABILITY GOOD 55% EXCELLENT 18%
FAIR 14% GOOD 63% EXCELLENT 23%
FAIR 27 %
WORKFORCE QUALITY
Clearly the Region needs to retain and recruit a qualified workforce to keep up with the demand of our existing and future industries. While putting over 400 people within the Region to work who previously didn�t have jobs, we still need skilled workers to continue to fill jobs that
have already been created. Here are a few initiatives that the Growth Alliance is working on to retain and recruit skilled workers:
· Attended FOUR career fairs at State Universities as well as Iowa Central Community College. By participating we were able to collect hundreds of resumes from soon to graduate and intern candidates.
· Created the Internship+ program that will add value to industries that are offering internships within their organizations.
· Organized a Workforce Summit which business leaders, educators, economic developers, and etc. attended from around the Region. Several initiatives, challenges and solutions were delivered at the Summit.
FUNDAMENTALS Rarely does one get up in the morning thinking about the fundamental
services provided by the government or a community. These services
are still critical to the day-to-day operations of a business.
MUNICIPAL SERVICES
THANKS!
FAIR, GOOD & EXCELLENT
UTILITIES
Water Sewer Natural
Gas Electric Telecom
Internet Access
QUALITY OF LIFE
Community College
K-12 Education
Healthcare Services
Police
Streets and
Roads
Fire/ Emergency
Services
Airline Passenger
Service
Zoning/ Building
Permits
Property Tax
Assessment County Services
Economic Development
PUBLISHED MARCH 2014
24 N. 9th Street, Suite A | Fort Dodge, IA 50501 | T: 515.955.5500
www.greaterfortdodge.com