Minnesota Newspaper Association

ConventionJanuary 24-25, 2013

#MNACon13

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On behalf of the MNA Board of Directors and staff, welcome to the 146th annual Minnesota Newspaper Association Convention!

‘A Drop of Ink Makes Millions Think’ is this year’s theme. We discovered convention materials from the past century during a recent MNA office cleanout and learned that this theme first debuted in 1891 at the 7th Annual Meeting of the National Editorial Association in St. Paul. We chose to reprise the theme in 2013 because we believe that the printed word is still powerful as ever, whether it is published in the pages of our newspapers, websites or other media products.

I know this year’s convention sessions will make you think. Not only have we rounded up experts in print media – which

is alive and well in Minnesota – but electronic media as well. You’ll find sessions in advertising, management, editorial, design, photography, circulation – and more. We are confident that the sessions created by the board, committees and staff will empower you, inspire you and enable you to take home practical ideas you will use. We’re also excited this year to offer a full track for circulation managers through a special partnership with the Northern States Circulation Managers Association.

I often tell newspaper colleagues that the good thing about the convention is that there are so many great sessions. And, the bad thing about the convention is there are so many great sessions. It’s difficult to take it all in because there are so many interesting sessions from which to choose!

During convention, I encourage you to connect with the hundreds of news professionals who will gather– share ideas, ask questions, talk to a vendor, get to know one another. Be sure to have some fun while you’re with us too. Stop by the Wall of Wine and Silent Auction. Peruse the award-winning Better Newspaper Contest entries. Check out the Member Services booth.

Welcome! I hope you enjoy the greatest newspaper convention in the country.

Kevin Anderson, MNA PresidentMessAge Media, Aitkin

1891 Convention Ribbon

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Welcome to the 2013 MNA Convention! When you arrive, check in at the Registration Desk in the Grand Ballroom Foyer. Stick around the “Welcome Area” to relax, network with col-leagues, visit the “Wall of Wine” or grab a cup of coffee.

Visit the Trade Show, Silent Auction and Media Lab in

Grand Ballroom East. Check in with trade show vendors for a chance to win a special overnight package from Grand Casino Mille Lacs. Place a bid on items at the Minnesota News Media Institute (MNI) Silent Auction: all proceeds directly benefit MNA’s nonprofit training arm. You’ll find lots of great items – gorgeous framed artwork, a 25 lb. Pearsons Nut Roll, and basketballs signed by the Timberwoles and Lynx (to name just a few!). Stop by the Media Lab to check email, view winning digital entries in the Better Newspaper Contest, or check in on Facebook.

Don’t forget to visit the Member Services Booth near the

Registation Desk. Here, find detailed info on upcoming MNA programming and member benefits. View winning entries from the 2011-2012 Better Newspaper Contest in the Grand Ballroom Foyer. We’ve added a lot of categories to our display this year. We hope you enjoy. Winning entries will be dis-played until 2:00 p.m. on Friday.

MNA Central Office StaffAdministrative and Member Services

Lisa Hills .................... Executive Director Dan Lind ..................... Managing Director Sarah Bauer................ Program DirectorDavid Kaplan .............. Business Development Manager

Advertising Claudia Johnson ......... Senior Media BuyerRandy Kelsey ............. Network Advertising Manager/ Media Buyer Phil Morin ................... Advertising Account ManagerKate Weegman ........... Assistant Media Buyer Cynthia Chapin ........... Staff Assistant

Accounting Debbie Evans ............. Accounting Manager

A special thank you for this year’s convention logo design: Cindy Ramert, Worthington Daily Globe. Also to Connie Reinert, Beyond

Broken for all of her assistance and design work.

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Welcome AreaThe “Welcome Area” will be open in the Grand Ballroom Foyer from 8:00 a.m. to 6:30 p.m. on Thursday; and from 8:00 a.m. to 2:00 p.m. on Friday. REGISTRATION DESK HOURS

Wednesday, January 23 ..................2:00 p.m.–7:00 p.m. (Grand Ballroom Foyer)Thursday, January 24 ......................8:00 a.m.–6:30 p.m. (Grand Ballroom Foyer)Friday, January 25 ...........................8:00 a.m.–2:00 p.m. (Grand Ballroom Foyer)

MNA WElCOME RECEPTIONJoin us Wednesday evening, 4:30 to 7:00 p.m., in the Grand Ballroom East for a Convention Welcome Reception! Take time to view the winning entries in the Better Newspaper Contest, visit with trade show vendors and reconnect with MNA friends. A cash bar will be available in the Trade Show area.

ANNUAl TRADE SHOW–Sponsored by Grand Casino Mille lacsThe Trade Show is located in the Grand Ballroom East. The Trade Show will be open from 8:00 a.m. to 6:30 p.m. on Thursday, January 24, and from 8:00 a.m. to 12:00 p.m. on Friday, January 25. Enjoy special breaks with Trade Show exhibitors beginning at 8:00 a.m. on Thursday and Friday; as well as dessert with Trade Show exhibitors after the Thursday Luncheon. Exhibitors bring you the latest and best in newspaper-related services, technology and equipment. This year, play “Trade Show Scaven-ger Hunt” and you could win an exclusive Grand Casino Mille Lacs overnight package.

MEDIA lAB - Sponsored by BusinessWare SolutionsThe Media Lab is located in the Grand Ballroom East and will be open during Trade Show hours. Stop in to check your email, Facebook or Twitter. You will also be able to view some of the winning entries, like website, social media and online advertising, from the 2011-2012 Better Newspaper Contest in the Media Lab.

MEMBER SERVICES BOOTHThe Member Services Booth is located near the registration desk and will be open during Trade Show hours. Visit the booth for information on MNA member services, pick up MNA trinkets, and drop off your 2013 Ad Contest entry forms. Winning entries for the MNA Better Newspaper Contest will also be on display in this area. At 2:00 p.m. on Thursday, January 24, Nominating Committee Chairman Matt McMillan will receive further nominations for officers and directors at the Member Services Booth.

MNI SIlENT AUCTIONThe Minnesota News Media Institute Silent Auction is located in the Grand Ballroom East. The Silent

Auction will be open during Trade Show hours. Dozens of fantastic items have been donated to the 2013 Silent Auction; all proceeds directly benefit MNA Members, funding training programs through the MNI. Write your name and the amount of your bid on the bid sheet, then check back frequently to ensure a winning bid. Bidding will close at 10:30 a.m. on Friday, January 25. The highest bid wins.

Black ........................MNa Board MeMBerPurPle .....................MNa Past PresideNtred ............................sPeakerGold .........................coMMittee MeMBerBlue ..........................MNa MeMBerBrowN .....................NscMa MeMBereMerald GreeN ...JourNalisM studeNtdark GreeN ...........JourNalisM educatorMarooN ...................trade show exhiBitororaNGe ....................sPoNsorturquoise..............MNi doNorliGht Blue ..............GuestYellow .....................MNa staff

What Ribbon Colors Mean

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sday

, Janu

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4, 20

139:30 a.m.

11:30 a.m.12 noon

2:15 p.m.

6:30 p.m.

5:30 p.m.

Break 10:15–10:30 a.m.

BlOOMINGTON VERANDA 1-2 VERANDA 5-8 ATRIUM 1

Conflict: The Core of StorytellingJim StasiowskiDistinction journalists have to make between fact-listing and actually telling a story.

Team FitnessScott SchmeltzerTeam motivation, sales inspiration, encourage-ment. Open discussion for publishers, ad directors and team leaders.

Ethical Guidelines and Prin-ciples for Print, Online and Social MediaJohn BodetteExplore best practices, solid examples and guides for ethics in print, online and in social media.

NSCMA Programming9:30 - 10:30 a.m.Denise Zemechel: Hot Ideas from Around the Globe10:30-11:30 a.m.Erv Drewek: Envisioning America’s Future Postal Service

Small NewspapersJulie BergmanDiscussion on chal-lenges and exciting opportunities facing small newspapers.

To Paywall or not to PaywallPanelA lively discussion about paywall philoso-phies, best practices and strategies.

The Search for CreativityJim StasiowskiChallenge yourself to look at the world the way a truly creative person looks at it!

Photography Roundtable Chad Richardson and Jakki Wehking, moderators Bring your questions and share best practices in this session.

VERANDA 5-8 EDINABlOOMINGTON VERANDA 3-4

lunch and Awards – MNA First Vice President Rollin Bergman will preside. Grand Ballroom West and Center.Distinguished Service to Journalism Award will be presented to the family of John R. Finnegan.Featured Speaker – Governor Mark Dayton

Banquet Reception – Grand Ballroom East

MNA College and Professional Better Newspaper Contest Banquet – MNA President Kevin Anderson will preside – Grand Ballroom West and Center, 7:00 p.m. Dessert-only guests; 7:15 p.m. BNC Awards.

EDINA

3:45 p.m.

Best of The BestTara Brandl and Jody Hanson, moderatorsTake away unique ideas to produce fresh revenue and improve sales strategies.

Tradeshow Time and light Breakfast, Silent Auction, Wall of Wine, Registration– Grand Ballroom East

Sell like a Rock StarBill AlbrechtDevelop a plan to suc-ceed. All aspects of a planned approach will be covered.

VERANDA 1-2

Afternoon sessions end

Morning sessions end

8–9:30 a.m.

Dessert with Trade Show Vendors (sponsored by Grand Casino Mille lacs), Silent Auction, Wall of Wine-Grand Ballroom East

4:00–6:00 p.m. University of Minnesota SJMC Reception– Atrium 2

NSCMA ProgrammingMike Ferry: In Command of Scan Billing While Taking Charge of your Sales Opportunities

ATRIUM 1

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Frid

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2013

9:30 a.m.

11:30 a.m.

12 noon

2:15 p.m.

5:30 p.m.

Break 10:15–10:30 a.m.

VERANDA 3-4 EDINA VERANDA 5-8

Web Solutions for Community NewspapersGary SosnieckiHow to succeed, make money, post news and build online traffic.

Know More! SellingSam RichterKnow more than you ever thought you could about your prospects, clients, and competition.

Covering Disasters in the Digital AgePanelHear from panelists who’ve covered their communities before, during and beyond a tragic event.

lunch and Awards – Recognition of Half Century Club. MNA Second Vice President Pete Mohs will preside. Grand Ballroom West & Center.

Featured Speaker – Andrew Zimmern. Food: A Global Perspective on the State of Our Food Life

3:30 p.m. MNA Annual Business Meeting – MNA President Kevin Anderson will preside– Veranda 1-2

MNA Past Presidents’ Reception and Dinner – MNA Past President Kevin Anderson will preside–Nine Mile Grill (first floor)

ATRIUM 1

NSCMA Programming9:30 - 10:30 a.m.Jim Santori: RIP Circulation Department10:30-11:30 a.m.John Bodette: Full-access Subscription Model

BlOOMINGTON

InDesign Customizing for ConvenienceLisa GriffinStreamline workflow with use of presets, libraries and other custom settings.

Morning sessions end

3:45 p.m. Afternoon sessions end

Tradeshow Time and light Breakfast, Silent Auction, Wall of Wine, Registration– Grand Ballroom East8–9:30 a.m.

Silent Auction closes at 10:30

Website CritiquesGary SosnieckiHave your website critiqued by an expert.

Know More! ReputationsSam RichterPractical ideas to improve your brand and your reputation.

legal UpdateMark AnfinsonLatest in legal happenings in the area of open records, open meetings and news gathering. Bring your questions.

NSCMA ProgrammingKerri Kava: The New Look of NIE-How the Forum made it work

VERANDA 3-4 EDINAVERANDA 5-8 ATRIUM 1Photoshop Tips & TricksLisa GriffinFun, fast-paced class that will show correct setups and hit lots of highlights.

BlOOMINGTON

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WEDNESDAY, JANUARY 23 Time Committee Room10:00 a.m. MNI Board Vista 220211:00 a.m. MNA Board Vista 22021:30 p.m. Advertising Committee Bloomington 2:30 p.m. Member Services Bloomington Committee MNF Meeting Vista 22063:00 p.m. AP Board Meeting Vista 2204 Legislative Committee Edina3:45 p.m. J. Ed Committee Bloomington New Media Committee Vista 2203 FRIDAY JANUARY 25 3:30 P.M. MNA Annual Meeting Veranda 1-2

Committee and Board Meeting ScheduleVisit the Wall of Wine in the Grand Ballroom Foyer.Convention attendees will pay to select a cork. The cork will have

a number that corresponds to a bottle of wine on the wall. Partici-pants will receive the bottle that matches the number on the cork (all labels will be hidden). Your “lucky cork” could yield an outstanding local or international wine.

All proceeds directly benefit the Minnesota News Media Institute (MNI), the nonprofit arm of the MNA. MNI is a partnership of the more than 347 member newspapers, working and making a difference for the future of Minnesota’s news media by providing training to all newspaper and news media professionals.

Minnesota News Media Institute Wall of Wine

The Minnesota News Media Institute (MNI) is pleased to offer its Third Annual Tablet Raffle. For just $5 you can purchase a chance to win a new Samsumg Galaxy Tab 2 courtesy of Verizon. All proceeds directly benefit MNI, the nonprofit arm of the MNA. MNI is a partnership of more than 347 member newspapers, working to make a differ-ence for the future of Minnesota’s news media by providing training to all newspaper and news media professionals.Raffle tickets can be purchased at the Registration Desk or from many of the MNA and MNI Board Members and Staff.

Tickets: $5/eachPrize: 8GB Samsung Galaxy Tab 2 (10.1) with Verizon 4G LTEDrawing Date: During the Luncheon on Friday, January 25, 2013Other Details: Winner need not be present

3rd Annual Minnesota News Media Institute Tablet Raffle Sponsored by Verizon

NSCMA was founded over 60 years ago in order to bring together dedicated newspaper professionals across the upper Midwest to ensure the future success of the newspaper industry. By providing opportunities for both new and seasoned newspaper professionals to improve their knowledge and skills through networking, conferences, and idea sharing, we hope to meet and exceed the goals that lead to our conception many years ago.Current officers:Chairman of the Board Mark Johnson (USA Today – Appleton WI)President Scott Kinter (Waterloo (IA) Courier)Vice President Jeff Binstock (Mason City (IA) Globe Gazette)Secretary/Treasurer Connie Knapp (Fergus Falls (MN) Daily Journal)Promotion Awards Denise Zernechel (Mankato (MN) Free Press)Membership Tom Steve (St Cloud (MN) Times)Website Jeff Binstock (Mason City (IA) Globe Gazette)Vendor Representative Bob Larson (DTI – St Paul MN)

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Andrew Zimmern - FOOD : A Global Perspective on the State of our Food LifeAndrew Zimmern takes you with him for a whirlwind tour of his world travels, informing and entertaining as he connects the audi-

ence to both his “boots on the ground” experience and his philosophies of both food and life. His amazing stories cover everything from the great global food scene to how you really can change the planet one meal at a time, as he’s experienced firsthand breaking bread (or other things!) with people from Syria and China to Cuba and the Kalahari desert. Inspiring, enlightening and always enter-taining, Zimmern shows that the world is truly getting smaller, and that the best place to learn about it and other cultures, is at the dinner table, not in a museum.

Zimmern is a James Beard award-winning TV personality, chef, food writer, teacher and is regarded as one of the most versatile and knowledgeable personalities in the food world. As the co-creator, host and consulting producer of Travel Channel’s hit series, “Bizarre Foods with Andrew Zimmern” and “Andrew Zimmern’s Bizarre World,” he travels the globe, exploring food in its own terroir.

Friday Luncheon 12 noon–Grand Ballroom West and Center

Governor Mark Dayton Democrats control the Senate, House and Governor’s Office for the first time in more than two decades. However, that doesn’t

mean that there will not be challenges. Minnesota’s fiscal situation is improving, but the state still faces a projected $1.1 billion budget shortfall and owes $1.1 billion to public schools.

Governor Dayton unveils his tax proposal plan for his two-year budget on Tuesday, January 22. Learn more about this proposal and what the Governor hopes to achieve in 2013 at this informative and newsworthy event.

Gov. Dayton was born in Minneapolis and raised in a house in Long Lake, where his father still lives today. He has two grown sons, Eric and Andrew, and lives in St. Paul with his three German Shepherds: Mesabi, Mingo and Itasca. For more than 30 years, Gov. Dayton has served Minnesotans, as Commissioner of the Minnesota Departments of Economic Development and of Energy and Economic Development, as State Auditor, and as United States Senator. In 2010, he was elected Minnesota’s 40th Governor.

Thursday Luncheon 12 noon–Grand Ballroom West and CenterDessert with Trade Show Vendors sponsored by Grand Casino Mille Lacs, Grand Ballroom East, following lunch

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Web Solutions for Community NewspapersInternet 101Gary Sosniecki

Consider this session Internet 101 for weekly and small daily newspapers still exploring ways to find success on the Web. Sosniecki will talk about why newspapers need to be online, how to make money online, how to post news online without hurting the print product and how to build online traffic. Leave this session with a vision of how to succeed on the Web.

Friday9:30 a.m.

Veranda 3-4

Website CritiquesGary Sosniecki

Sosniecki, a former community-newspaper publisher, who now works for a company that designs and hosts newspaper websites will look at and critique your website during this session. Pre-registration may be required. Stop by the MNA registration desk for more information.

Friday2:15 p.m.

Veranda 3-4

Gary Sosniecki is a regional sales manager covering a nine-state territory for TownNews.com, which designs and hosts websites for more than 1,500 newspapers of all sizes. He joined TownNews in 2008 after a 34-year newspaper career that included owning, with his wife, Helen, three weekly newspapers and publishing a small daily, all in Missouri. Gary also has worked for newspapers in Tennessee, Illinois and Kansas. He is a past president of the Missouri Press Association, the Ozark Press Association and the Missouri Press Service. Among his many awards are two Golden Quills for editorial writing and, with Helen, the Cervi Award for lifetime achievement from the International Society of Weekly Newspaper Editors (ISWNE). In 2010 he was elected to a three-year term on the ISWNE board. He currently lives in Le Claire, Iowa.

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Conflict: The Core of SorytellingJim Stasiowski

A practical examination of the distinction we journalists have to make between fact-listing and actually telling a story. Too many reporters, editors and journalism professors place so much emphasis on piling up facts, they forget that readers want stories, and a story is an efficient, even engaging, way of presenting facts.

Stasiowski uses specific examples that require people in the audience to read and evaluate stories.

Thursday9:30 a.m.

Bloomington

The Search for CreativityJim Stasiowski

The session on creativity was designed to shake up the audience. It is based on advice found in a book by Donald Murray, the man who invented writing coaching: “An editor once said that a good reporter is ‘forever astonished at the obvious.’”

The premise is that really innovative stuff is right in front of us, but we are too dependent, as Murray says, on getting our story ideas from “the calendar, the police radio, the competitor’s newspaper, the publisher’s second cousin, or the PR release.”

This session will challenge people in the audience to look at the world the way a truly creative person looks at it. Guaranteed, people will leave the room full of new ideas.

Thursday2:15 p.m.

Bloomington

Jim Stasiowski, the writing coach for The Dolan Company, graduated in 1970 with a bachelor of arts degree in English from the University of Nebraska.After serving four years as an officer in the U.S. Navy, he worked on a farm in Nebraska for 1 ½ years, then started his newspaper career in 1976 at

The Breeze, a 5,000-circulation daily in Cape Coral, Fla.In his seven years at The Breeze, he worked as a photographer, reporter, editor, editorial writer and columnist. He once even painted the newsroom,

with the help of his wife, Sharon.In 1982, he took a reporting job at The Columbian, a 47,000-circulation daily in Vancouver, Wash. He had a general-assignment beat, with a focus in

politics. He also wrote humor and political columns. Some readers said they didn’t notice the difference. In 1989, he moved back to his hometown of Baltimore, Md., and started a writing-coaching business. He traveled across the country (and even to

Canada and Bermuda) to coach writing at dozens of newspapers, and he did writing seminars at conferences sponsored by state, regional and national newspaper groups.

Since 2006, he has been the writing coach for The Dolan Company, a national newspaper and professional-services company with headquarters in Minneapolis. The Dolan Company is listed on the New York Stock Exchange.

Jim and Sharon are listed in the Sparks, Nev., telephone book.

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Sell like A Rock StarBill Albrecht

This session will help new and experienced salespeople develop a plan to suc-ceed. Topics covered include:

• Creating a sales plan• Discovering advertisers’ true needs • Creating the pitch• Overcoming objections • Closing techniques

Thursday2:15 p.m.

Veranda 1-2

Bill Albrecht is President of the Media Network of Cen-tral Ohio and President and Publisher of The Advocate in Newark, OH. Albrecht joined Gannett in 1998, serving as advertising director of Gannett’s Argus Leader in Sioux Falls, SD, until he was named president and publisher in St. Cloud. Prior to joining Gannett, he worked in sales and marketing for such media companies as Knight-Ridder, Inc., Wood-ward Communications and Lee Enterprises. Bill started his newspaper career at a weekly newspaper (5,000 circulation) in Harlan, IA selling advertising.

Team FitnessScott Schmeltzer

This is an open discussion meant for publishers, ad directors and other team leaders. Bring your questions and ideas. Topics of interest for a healthy and prosperous 2013 • Stimulating ideas for team motivation • Inspire more sales through brilliant enticement • Hire the right talent and skills using sales intelligence • Encouragement: you are not alone

Thursday9:30 a.m.

Edina

Scott Schmeltzer is President and Publisher of the Albert Lea Tribune. He worked for Murphy McGinnis Newspapers based in Duluth, Minnesota prior to coming to Albert Lea. Originally from Marquette, Michigan, Scott went to college in Duluth at The Col-lege of St. Scholastica and then Northern Michigan University in Marquette.

Scott started out in newspapers as a salesperson at the Mesabi Daily News in Virginia, Minnesota and eventually worked

with the national/regional team at Murphy McGinnis from where he then became Advertising Director in Hibbing until moving to Albert Lea.

Scott also is a big believer in team building. “I absolutely love my Albert Lea Tribune and Austin Daily Herald team,” Schmeltzer states of his co-workers. “We get to do the two things that I love best and that is to laugh and to learn something new every day together.”

Schmeltzer is married to his wife Bonnie and they have three kids, two boys Brian, Scott, and a daughter Tayler Rae. Scott is an avid reader and loves music. He loves to follow professional and college sports and is a diehard Green Bay Packer fan.

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Ethical Guidelines and Principles for Print, Online and Social MediaJohn Bodette, St. Cloud Times

It’s important for media companies to maintain high ethical standards in order to earn and keep the trust of readers. But as technology changes how we gather information, staffs grow and shrink, and information sharing spreads beyond the traditional printed pages of the newspaper, does maintaining independence and integrity become more difficult? Are there new rules for ethics in the digital age? This interactive session will explore best practices, real-world case studies, and provide solid examples and guides for ethics in print, online and social media.

To Paywall or Not to Paywall?Presented by the MNA New Media CommitteePanel Discussion

Whenever newspaper people gather, a discussion of the merits, and real or perceived challenges of paywalls inevitably ensues.

This panel discussion, designed by the MNA New Media Committee, will cover a wide range of topics related to paywalls. Discussion will include:

• Why have you chosen to do what you do?• Free/Paid/Metered access or combination of all• What is working? What isn’t? What would you do differently?• Effective Strategies and Best Practices• If time…. What are newspapers doing for Mobile, Smart Phones and Tablets

Panelists:Phil Seibel, Brainerd DispatchChris Dorsey, Forum CommunicationsWade Weber, Kanabec Publications

Moderator: Sam Gett, Huckle Publications

Thursday2:15 p.m.

Edina

Thursday9:30 a.m.

Veranda 1-2

John Bodette, started his 38-year journalism career in 1974 as wire editor at the St. Cloud Times. He also served as city editor and news editor. In 1981, he was one of the original journalists on the prototype project that helped create USA Today. He also worked as the graphics editor at the Rochester (N.Y.) Times Union. He was named managing editor at the Times in 1986 and executive editor Dec. 23, 2005.He is a past president of the Minnesota Associated Press

Managing Editors Association. He was the winner of the 2008 Robert G. Mc-Gruder Award for Diversity Leadership. He is also the executive editor of www.sctimes.com and other Times Media publications and Web sites.Bodette is a graduate of St. John’s University, Collegeville, MN. To relax, he runs triathlons, duathlons, and half marathons -- none very fast.His favorite journalism quote: “The cherished title of editor must be earned with every edition.” -John C. Quinn, retired Gannett chief news executive.

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2013 Best of the BestPresented by the MNA Advertising CommitteeTara Brandl, and Jody Hanson

The Best Just Got Better Advertising Session is Back by Popular Demand!

One of the most popular sessions at the MNA Convention returns. Attendees are allowed 4 minutes to explain a new and unique advertising revenue generating idea to the large group. When all ideas are heard, voting will take place, and $400.00 in cash prizes will be awarded to the best revenue generating ideas. Special sections, banner pages, unique ad sizes, sponsored promotions, creative ad placement, online campaigns and Daily Deals are all ideas that have been awarded prizes in the past.

1st = $125 2nd = $75 3rd = $50 4th = $50 5th = $50 6th = $50 After the best of the best ideas have been selected, the session will break into

small groups that will work together to determine ways to enhance the winning concepts to make them even more effective. From this session you not only will take away great revenue-producing ideas, but you’ll discover new tricks, tweaks and enhancements to improve ideas you already have!

Photography Roundtable

Join MNA award-winning photographers for this roundtable-style session where attendees can ask questions, share best practices and tips and tricks. This sessions is aimed at multi-tasking re-porter/editor/photographers! Topics that will be covered include:

• Tips and tricks for shooting different settings (sports, schools, action, portraits, etc.)• Tips for those multi-tasking – reporting and shooting at the same time.• How do newspapers use their web and mobile sites to showcase photography?• Can photos be a new revenue source? Paid galleries? Reprints? • New technologies and the best equipment to make your job easier. Come to this session prepared to participate in and learn from the conversation!

Moderators: Chad Richardson, Hastings Star GazetteJakki Wehking, The Parkers Prairie Independent, LLC

Thursday2:15 p.m.

Veranda 3-4

Thursday9:30 a.m.

Veranda 5-8

This is Tara Brandl’s 11th year at the Marshall Independent and her 9th as Advertising Manager. Tara is a graduate of Southwest Minnesota State University with degrees in Public Relations, Ra-dio & Television and a minor in Marketing. Tara says her favorite part of the “Best Just Got Better” session is the many amazing projects that come from all over the state and prove just how talented our papers really are.

Challenges and Exciting Opportunities for Small NewspapersJulie BergmanJulie will lead an informal discussion on Challenges and exciting opportunities” facing small newspapers. This session is so popular that it has become an annual tradition. Discussions will center on im-proving your newspaper’s bottom line while maintaining quality. We will explore ideas for special sections, promotions and new revenue streams as well as look at ways to reduce costs. This session is designed mainly for managers and publishers.

Julie Bergman has been a newspaper publisher for more than 25 years and owns Page 1 Publications, a group of four community newspapers in Northwestern Minnesota with her husband, Rollin. In addition, she is Senior Associate of the Midwest Region for W.B. Grimes & Company, a Media Mergers and Acquisitions firm based in Maryland.

Thursday2:15 p.m.

Veranda 5-8

Jody Hanson is the Publisher of the Echo Press, and a Past Presi-dent of MNA. Under Hanson, the Echo Press has been a consistent winner in state and national newspaper association contests for advertising, journalism, photography and design. Hanson has actively served on the MNA advertising committee and member services committee and recently completed the Editors & Publish-ers Community Leadership Program.

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Thursday2:15 p.m.Atrium 1

NSCMA ProgrammingIn Command of Scan Billing While Taking Charge of Your Sales OpportunitiesMike Ferry

Thursday9:30

Atrium 1

NSCMA Programming

9:30 to 10:30 a.m.Hot Ideas from Around the GlobeHot idea topics from other newspaper and open forumDenise Zernechel, Mankato Free Press

10:30 to 11:30 a.m.Envisioning America’s Future Postal ServiceErv Drewek, Brown Printing Co.

Denise Zernechel started at The Free Press, Mankato, MN, then has held several management positions at: The Standard-Times, New Bedford, MA; The Daily Star, Oneonta, NY; The Recorder, Amsterdam, NY; The Daily Sentinel, Rome, NY and is now back full circle and is cur-rently The Director of Circulation - CNHI Capital Division at The Free Press.

Erv Drewek is the Manager of Distribution & Postal Affairs for Brown Printing Company – Logistics Services headquartered in Waseca, Minnesota. Before joining Brown Printing, Erv was with Primedia Business Publica-tions in Overland Park, Kansas. He has also worked for the printing operations of former Banta Publications Group and the former Ringier America. He started his mailing career with Advo Systems.

Michael Ferry is Assistant Circulation Director, Retail Sales and Marketing at The Plain Dealer, Ohio’s largest newspaper. He is responsible for the overall marketing efforts of the print and electronic edition and also responsible for the entire Single Copy operation in the primary market with 69 part-time team-ster drivers and four managers making up a very active sales department.

Ferry joined The Plain Dealer in 1985 and since that time has served in a variety of management positions within the Circulation Division including Call Center Supervisor, Sales Promotion Manager, Systems Development Manager and Newspaper in Education Manager. Ferry was featured in Presstime Maga-zine in 1999 as a “20 under 40” award recipient.

Prior to The Plain Dealer, Ferry served as the Circulation Manager for the TAB newspaper group, the largest chain of weekly newspapers in the Greater-Boston area.

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Friday9:30

Atrium 1

Friday2:15 p.m.Atrium 1

NSCMA ProgrammingThe New look of NIE: How the Forum Made it WorkKerri Kava

NSCMA Programming

9:30 to 10:30 a.m.RIP Circulation Department. User in the “Readership Fulfillment Depart-ment”Jim Santori, The Free Press, Mankato

10:30 to 11:30 a.m.Full-access Subscription Model: The St. Cloud Times StoryJohn Bodette, St. Cloud Times

Kerri Kava began her newspaper career in 2008 when a “Newspapers in Education Coordinator” position caught her eye. In those 4 short years, while leading the program, she has had tremendous success in bringing the program to a new place that is now open, not only to public and private school teachers, but now also to parents, grandparents and as she says, “anyone who wants to learn.” After a major rebranding and website revamp last summer The Forum NIE program is now known as The Learning Forum. Kerri has lead marketing

efforts for The Learning Forum program in both print and media commercials to promote this transformation. Kerri has also lead donations for The Learning Forum program to an all-time high in 2012, increasing yearly donations that cover newspaper costs by over 35% since 2008. Kerri is excited to share with you some of the changes she has made and what she has had success with at The Forum.

Kerri hails from Wahpeton, N.D. and spent 4 years working in higher educa-tion at NDSCS before coming to The Forum of Fargo-Moorhead. Kerri is a 2004 graduate of Mass Communications and Speech Communications at NDSU.

John Bodette has served as the Executive Editor of the St. Cloud Times since 2005.

John is also presenting “Ethical Guidelines and Prin-ciples for Print, Online and Social Media” on Thursday, Jan. 24. See his full bio on page 12.

Jim Santori, publisher of The Free Press Media in Mankato, Minnesota, is a veteran newsman having served 15 years in newsrooms with Lindsay-Schaub and then Lee Enterprises. He then served 19 years as a publisher with Lee and now Community Newspaper Holdings Inc. He has worked with news organizations in Illinois, Iowa, Indiana, Wisconsin and Minnesota.

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Friday9:30 a.m.

Veranda 5-8

Covering Disasters in the Digital AgePresented by the MNA Journalism Education CommitteePanel Discussion

No one wants to see their community struck by a disaster, whether it be a devastating storm, epic flood, a destructive fire or a tragic shooting. But, these tragedies do happen and community newspapers often take on the role of information provider, storyteller, therapist, and sometimes first responder. What would you do when tragedy strikes? What happens when the national media roll into town? How will you use new media tools to disseminate information and tell the story of what’s going on? And, how do you tell a potentially horrible story to a town you care for deeply? Hear from panelists who’ve covered their communities before, during and beyond a tragic event.

Panelists:Dave Aeikens, St. Cloud TimesSarah McKenzie, The Journal, MinneapolisJake Benson, Proctor Journal

Moderator: Dave Pyle

legal UpdateMark Anfinson

Always one of the most popular sessions at the convention. MNA Legal Counsel, Mark Anfinson, will bring you the latest in legal happenings in the area of open records, open meetings and news gathering. He will also give a Public Notice update. Bring your legal questions.

Friday2:15 p.m.

Veranda 5-8

Mark Anfinson is the long-time attorney for MNA, and a widely-acknowledged expert in media, communications, and First Amendment law. He not only represents MNA, but also directly represents many journalists and news organizations throughout the state on issues involving public access to government records and meetings, access to courts, libel, privacy, reporter’s privilege, intellectual property, advertising, and Internet law.

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Know More! SellingSam Richter

Know more than you ever thought you could (or should) about your prospects, clients, and competition.

Business and sales is all about personal relationships. When you know more about your prospects and clients, you’re better able to relate on a personal level, build more meaningful connections, identify triggering events, tailor offerings, and ensure relevancy. Most important, studies show that when you practices Sales Intelligence, you’ll win two times more business! In this dynamic presentation, you will discover...

• Web search secrets that you never thought possible for finding leads, creating lists, uncovering opportunities, and understanding decision makers.

• Tips and tricks for using social networks and “hidden” websites as sales and competitive “intelligence agents.”

• How to use information to make a big-time impression with any prospect, and build deeper relationships with any client.

This interactive presentation has a huge “WOW” factor-you will be shocked at what you don’t know (but soon will). All attendees also receive complimentary access to the Know More! Center and Downloadable Toolbar, making it easy and fun to practice what you will learn.

Friday9:30 a.m.

Edina

Know More! ReputationsSam Richter

Your Personal Brand can Make or Break Your Business Brand! In today’s instant com-munication and social networking world, it’s easy to share opinions and others can share the same about you. Unfortunately, what you and others post online, text, and even email is not limited to private networks and friend groups. In “Know More! Reputations” you will learn: What is a “personal brand,” why you already have one, how to enhance it, and how personal brands dramatically impact your company brand and reputation; the dangers of sharing too much information, what can happen if you’re not careful, and how to respond if you don’t like what someone shares about you or your company. This session will provide you very practical ideas you can immediately implement to improve your brand, and your personal and business reputation.

Friday2:15 p.m.

Edina

Sam Richter is an internationally-recognized expert on sales, marketing, and leadership. His award-winning experience includes building innovative tech-nology, sales, and marketing programs for start-up companies and some of the world’s most famous brands.

Sam has been featured in thousands of television and radio programs, national and online publications, and he presents his customized Know More! keynote and training programs to audiences around the globe. He is the author of the best-selling and award-winning book, Take the Cold Out of Cold Calling, considered the preeminent publication on finding information online and using it for sales success.

Sam is founder and CEO of SBR Worldwide/Know More! He recently was named one of the Top 25 Most Influential People in Sales by InsideView. He has won numerous regional, national and international marketing awards including Best of Show and Gold Awards, Webby Awards, and a Gold Award at the International Film Festival. He’s also won a Retail Vision Award and a Codie Award – the “Oscars” of the software industry – for Best E-commerce Software.

Sam is a member of the Business Journal’s “Forty Under 40” list honoring the top Minnesota business leaders under the age of forty. He also was a finalist for Inc. Magazine’s Entrepreneur of the Year and he’s one of the more highly recommended persons on LinkedIn.

Sam received his B.A. from the University of Minnesota School of Journalism and Mass Communication and was twice named Scholastic All-American while also a four-year player and a letter winner on the University of Minnesota varsity football team.

Sam lives in Minnetonka, Minnesota with his wife and two children, serves on the board of a number of for-profit companies, and volunteers his time to numerous non-profit organizations.

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Friday9:30 a.m.

Bloomington

InDesign: Customizing for ConvenienceLisa Griffin

This session will look at features both old and new to help streamline your workflow. We’ll look at integrating Document Presets, Print Presets, Librar-ies, and much more to get your document put together efficiently. If you like keyboard shortcuts there will be plenty to learn....and please share a few of your own as well. Time permitting, we’ll also look at some graphic features in InDesign to keep you from going to other programs when the job can be done here.

Photoshop Tips & TricksLisa Griffin

No matter what version of PhotoShop you are on, there is always something new to learn. This session will be filled with shortcuts and techniques from each version that will shorten your processing time on photos. There will, of course, be keyboard shortcuts so bring a few of your own to share with the group. And, we will take a look at the oft overlooked Camera Raw features and how it can benefit your workflow.

Friday2:15 p.m.

Bloomington

lisa Griffin is a popular trainer at Macintosh training events around the United States and is recognized as a pioneer in the areas of computer pagination and remote printing methods for newspapers. She is the IT Publishing Specialist for Boone Newspapers and a staff member at the University of Tennessee/Tennessee Press Association Institute for Newspaper Technology. Lisa has conducted group training for press associa-tions and newspapers on topics such as Mac Troubleshooting, Adobe InDesign, Adobe PhotoShop, Adobe Illustrator, Quark Xpress, pagination, and PDF file creation.

Since 1983, Lisa has provided consultation, training and support to newspapers as well as other markets. Advances in technology over the past 20 years for the newspaper industry have been both exciting and often challenging. Bringing this information through training sessions directly to people in the production process continues to be a priority. Attendees will find the material to be interesting, informative and applicable to their everyday workload.

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Circulation Newsies

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Forum News Service

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Lowell Webster, Newspaper Broker

MediaSpan Group, Inc

Metro Creative Graphics

Minnesota Historical Society

Minnesota Newspaper Foundation

MultiAd

SCSU Department of Mass Communication

State Auto/Musty Barnhart

Subscriber Promotions

TownNews.com

University of Minnesota School of Journalism

& Mass Communication

Wördos

ZebraReach

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Thank You 2013 MNA Convention Sponsors

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MNI Donors

MNI Pages Program The Minnesota News Media Institute Pages Program, asks participants to contribute the net proceeds of one page of advertising at the general rate once per year. To learn more or to take part please contact David Kaplan at david@mna.org.

Balaton Press TribuneDelano Herald Journal Enterprise Dispatch, Cokato The Exponent, East Grand Forks Grant County Herald, Elbow Lake Herald Journal, Howard Lake Hutchinson Leader Isanti Chisago County Star, CambridgeKanabec County Times, MoraLake Country Echo, Pequot Lakes

Lake Crystal TribuneLitchfield Independent Review Long Prairie Leader Mille Lacs Messenger, Isle News-Enterprise, West ConcordPine City PioneerProctor Journal Paynesville PressSentinel Tribune, WestbrookStaples World

MNI Founders CircleFounders Circle members pledge $2,500 per year for four years ($10,000 total) to support the training and resources provided to all MNA members by the the Minnesota News Media Institute Forum Communications Co.

MNI legacy Club Legacy Club members pledge $500 per year for three years ($1,500 total) to support the trainings and resources provided to all MNA members by the Minnesota News Media Institute. To learn more or to join please contact David Kaplan at david@mna.org.

Mille Lacs Messenger, Isle Tony Carideo Page 1 Publications, East Grand Forks Don Q & Nancy Smith Long Prairie Leader Linda & Kurt Falkman Lisa Hills & Rick Fiman Peter & Lynne Jacobson David Kaplan & Jennifer Anderson Mike Jacobson–Paynesville PressBruce Fenske–The Journal, New UlmAnne O’Flynn – Grant County Herald, Elbow Lake

MNI DonorsThe following individuals and organizations donated to the Minnesota News Media Institute in 2012

Blandin FoundationCarl and Eloise Pohlad Family FoundationLinda & Kurt Falkman in memory of Lois Suel WannLisa Hills & Rick Fiman in memory of Lois Suel Wann Peter & Lynne Jacobson in memory of John Finnegan Peter & Lynne Jacobson in memory of Lois Suel WannDonald Q. & Nancy Smith in memory of John FinneganDonald Q. & Nancy Smith in memory of Lois Suel WannMike & Jan Parta in memory of Lois Suel Wann Chuck & Janis Wann in memory of John FinneganDon Smith Charles Johnson Bill Ramige Chuck Hunt Dennis Winskowski Dick Norlander Wade Weber Tom West Jody Hanson Kevin Anderson Rollin Bergman Pete Mohs Joni Harms Jason Brown Mike Jacobson Chris Schultz Matt McMillan Beyond BrokenScott Schmeltzer Forum Communications PrintingSt. Cloud Times Herald Journal, Howard Lake

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Background:the name al Mcintosh was long one of the most distinguished in the field of editorial writers. in the ’60s, Mcintosh wrote the editorial “I’m a Tired American” which was reprinted across the country hundreds of times. he served as president of both MNa and the National Newspaper association. Mcintosh was publisher and editor of the Rock County Star Herald in luverne, MN, from 1940-1968.

the award was established to recognize those who have provided exceptional service to journalism. it is not necessarily given every year. Nominees for the award must be approved by the MNa Board of directors.

Past Recipients:1966 clark Mollenhoff1970 Judge archie Gingold1971 walter Brovald1972 dave Vorland1973 John finnegan1974 charles w. Bailey, frank Premack & Peter

Vanderpoel 1975 ellen olson1976 Judge c. donald Peterson

1979 scott schoen1980 august erickson1981 Grant utley1982 robert M. shaw1983 Jared how1984 John cameron sim1985 otto silha1986 Gene Johnson & Jerry kline1987 lynn smith1988 walter Barnes & Mitchell charnley1989 charles warner1990 Mark anfinson1991 Peter Popovich1992 robert r. weishair1993 Justice John e. simonett1994 Philip s. duff, Jr.1995 John r. finnegan1996 Michael a. Parta1997 arlin albrecht 1998 donald q. smith1999 donald Gillmor2000 elmer l. andersen2003 reed anfinson2004 James M. kinney2005 Jim Pumarlo2006 Gary Gilson2007 Michael Vadnie2008 Peter & lynne Jacobson2009 rep. Gene Pelowski2010 sandy Neren2011 terry Mccollough2013 John r. finnegan

Al McIntosh Distinguished Service to Journalism

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2012-2013 MNA Board of DirectorsPresident Kevin Anderson, Mille Lacs Messenger, Isle

First Vice President Rollin Bergman, Page 1 Publications, East Grand Forks

Second Vice President Pete Mohs, Lake Country Echo, Pequot Lakes

Third Vice President Joni Harms, Daily Globe, Worthington Directors Jason Brown, Long Prairie Leader Scott Schmeltzer, Albert Lea Tribune Michael Jacobson, Paynesville PressTreasurer Chris Schultz, Herald Journal Publishing, Howard Lake

Immediate Past President Matt McMillan, Aitkin Independent Age

2012-2013 MNI Board of DirectorsChairman

Michael Jacobson, Paynesville Press

Directors

Kevin Anderson, Mille Lacs Messenger, Isle

Rollin Bergman, Page 1 Publications, East Grand Forks

Jason Brown, Long Prairie Leader

Tony Carideo, The Carideo Group, Minneapolis

Joni Harms, Daily Globe, Worthington

Matt McMillan, Aitkin Independent Age

Pete Mohs, Lake Country Echo, Pequot Lakes

Jim Pumarlo, Minnesota Chamber of Commerce

Scott Schmeltzer, Albert Lea Tribune

Chris Schultz, Herald Journal Publishing, Howard Lake

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2012-2013 MNA Committee MemberslEGISlATIVEMatt McMillan, MNA liason, Aitkin Reed Anfinson, Co-chairman, Benson *John Finnegan, Co-chairman, St. Paul Gary Albertson, CookMark Anfinson, MinneapolisJake Benson, ProctorJeff Coolman, Eden Prairie Rusty Cunningham, Winona Fran Edstrom, WinonaBruce Fenske, New UlmSteve Jahn, MinneapolisRandy Lebedoff, Minneapolis Steve Messick, Red Wing Sandy Neren, St. Paul Jim Pumarlo, Red Wing Harvey Rockwood, Little Canada Myron Schober, Rushford Chuck Warner, Brownton Tom West, Little Falls

ADVERTISINGRollin Bergman, Chairman, East Grand Forks Kevin Anderson, Isle Marilyn Birkland, St. Cloud Jeremy Bradfield, Eden Prairie Tara Brandl, Marshall Jody Hanson, Alexandria Carter Johnson, White Bear Jean Matua, Kimball Jeff Meyer, Pelican Rapids Julie Meyer, Pelican Rapids Michele Pawlenty, Maple Lake Karin Ramige, Glencoe

Chris Schultz, Howard Lake Kevin Smith, Willmar Randi Smith, Scandia

JOURNAlISM EDUCATIONPete Mohs, Chairman, Pequot Lakes Jake Benson, Proctor John Bodette, St. CloudJohn Grones, McGregor Ryan Gueningsman, Howard Lake John Hatcher, Duluth Don Heinzman, Elk River Tim Henniger, Anoka Anne Jacobson, Red Wing Yvonne Klinnert, Stillwater Brett Larson, Isle Justin Lessman, Jackson Jennifer Martin-Romme, Duluth Jim Pumarlo, Red Wing Dave Pyle, Minneapolis Brent Schacherer, Litchfield Lee Ann Schutz, Minneapolis Michael Vadnie, St. Cloud

MEMBER SERVICESChris Schultz, Chairman, Howard Lake Jake Benson, Proctor Jeff Coolman, Eden Prairie Mike Dalton, Cannon Falls Tim Douglass, Glenwood Diann Drew, Alexandria Joni Harms, Worthington Michael Jacobson, Paynesville Matt McMillan, Aitkin Rick Peterson, Luverne

Tammie Richter, Bemidji Scott Schmeltzer, Albert Lea

NEW MEDIAJason Brown, Chairman, Long Prairie Kevin Anderson, Isle Dan Birkholz, Howard Lake Phil Bock, Scandia Howie Burke, Coon Rapids Dan Callahan, Osseo Steve Delmont, Red Wing Aaron Hagen, Worthington Steve Hartman, Fargo Marty Kokes, Coon Rapids Roger Lee, Minneapolis Jean Matua, KimballMike Mazzio, Duluth Jeff Meyer, Pelican Rapids Julie Meyer, Pelican Rapids Brandon Quesnel, St. CloudKarin Ramige, Glencoe Chris Schultz, Howard Lake Phil Seibel, Brainerd

DAIlYScott Schmeltzer, Chairman, Albert Lea Tim Bogenschutz, Brainerd

NOMINATINGMatt McMillan, Chairman, Aitkin Jake Benson, Proctor Jody Hanson, Alexandria

FUNDRAISINGJoni Harms, Chairman, Worthington * Deceased

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Past Presidents of the Minnesota Newspaper Association 1. 1867 *Daniel Sinclair, Winona Republican 2. 1868-69 *Joseph A. Leonard, Rochester Post 3. 1870-73 *†William B. Mitchell, St. Cloud Journal 4. 1874-76 *Liberty Hall, Glencoe Register 5. 1877-78 *Joseph K. Moore, St. Peter Tribune 6. 1879-80 *George C. Chamberlain, Jackson Republican 7. 1881 * Harlan P. Hall, St. Paul Globe 8. 1882-84 *Benjamin B. Herbert, Red Wing Advance (’82-3) Republican (’84) 9. 1885-86 *Henry A. Castle, St. Paul Dispatch 10. 1887-89 *Joel P. Heatwole, Northfield News 11. 1890 *Lewis P. Hunt, Mankato Free Press (7) 1891 * Harlan P. Hall, St. Paul Dispatch 12. 1892 * Granville S. Pease, Anoka Union 13. 1893 *John A. Johnson, St. Peter Herald 14. 1894 *Harwood G. Day, Albert Lea Standard 15. 1895 *Charles C. Whitney, Marshall News-Messenger 16. 1896 *Alvah Eastman, St. Cloud Journal-Press 17. 1897 *C. W. Stanton, Appleton Press 18. 1898 *S. A. Langum, Preston Times 19. 1899 *E. C. Huntington, Windom Reporter 20. 1900 *Charles S. Mitchell, Alexandria Post-News 21. 1901 *W. J. Munro, Morris Sun 22. 1902 *Joseph Leicht, Winona Westlicher Herald 23. 1903 *Frank A. Day, Fairmont Sentinel 24. 1904 *C. F. McDonald, St. Cloud Times 25. 1905 *W. C. Whiteman, Ortonville Herald 26. 1906 *W. R. Hodges, Sleepy Eye Herald Dispatch 27. 1907 *A. J. Halstad, Brainerd Tribune 28. 1908 *W. M. James, Breckenridge Telegram 29. 1909 *C. C. Edwards, Albert Lea Times-Enterprise 30. 1910 *H. S. Saylor, Buffalo Journal 31. 1911 *Sam Y. Gordon, Browns Valley Tribune 32. 1912 *H. C. Miller, St. Peter Free Press 33. 1913 *Gunnar B. Bjornson, Minneota Mascot 34. 1914 *Herbert C. Hotaling, Mapleton Enterprise 35. 1915 *†James C. Morrison, Morris Tribune

36. 1916 *H. M. Wheelock, Wheelock’s Weekly, Fergus Falls 37. 1917 *Fred E. Hadley, Winnebago Enterprise 38. 1918 *A. O. Moreaux, Luverne Herald 39. 1919 *Asa Wallace, Sauk Centre Herald 40. 1920 *James R. Landy, Olivia Times 41. 1921 *Philip Liesch, Brown County Journal, New Ulm 42. 1922 *W. E. Verity, Wadena Pioneer-Journal 43. 1923 *†J. P. Couglin, Waseca Herald 44. 1924 *Martin J. McGowan Sr., Appleton Press 45. 1925 *†H. Z. Mitchell, Bemidji Sentinel 46. 1926 *Carl E. Eastwood, Le Sueur News-Herald 47. 1927 *†J. V. Weber, Murray County Herald, Slayton 48. 1928 *E. K. Whiting, Owatonna Journal-Chronicle 49. 1929 *†L. A. Rossman, Grand Rapids Herald-Review 50. 1930 *John E. Casey, Jordan Independent 51. 1931 *Grove Wills, Eveleth Clarion 52. 1932 *†D. M. Coughlin, Waseca Herald 53. 1933 *Harold H. Barker, Elbow Lake Herald 54. 1934 *Frank E. Bargen, Mountain Lake Observer 55. 1935 *A. R. Lemke, Wadena Pioneer-Journal 56. 1936 *Verne E. Joslin, Heron Lake News 57. 1937 *Lou Benshoof, Detroit Lakes Record 58. 1938 *Fremont Schmidt, Springfield Advance-Press 59. 1939 *Earl E. Howard, Wheaton Gazette 60. 1940 *Paul Keith, Chatfield News 61. 1941 *Horace W. Cutten, Red Lake Falls Gazette 62. 1942 *W. C. Peterson, Marshall Messenger 63. 1943 *Wayne Peterson, Moorhead Daily News, Moorhead 64. 1944 *Carl C. Carlson, Long Prairie Leader 65. 1945 *Gerald L. Schonlau, Houston Signal 66. 1946 *William E. Dahlquist, Thief River Falls Times 67. 1947 *•Ludwig I. Roe, Montevideo News 68. 1948 *Norman E. Nelson, Cloquet Pine Knot 69. 1949 *Alan C. McIntosh, Rock County Star-Herald, Luverne 70. 1950 *M. A. Johnson, Blue Earth Post and Register 71. 1951 *Ben A. Gimmestad, Dawson Sentinel Continued

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72. 1952 *Walter E. Barnes, Sleepy Eye Herald Dispatch 73. 1953 *†George A. Rossman, Grand Rapids Herald-Review 74. 1954 *Donald C. Brown, Waseca Daily Journal 75. 1955 *Scott Schoen, Redwood Gazette, Redwood Falls 76. 1956 *•Everett S. Mills, Montevideo American-News 77. 1957 †Edward J. Morrison, Morris Sun and Tribune 78. 1958 *Wes Meyer, Detroit Lakes Tribune 79. 1959 *O. M. “Cy” Mattson, Warren Sheaf 80. 1960 *Leslie G. Curtis, Sr. St. James Courier and Plaindealer 81. 1961 * Arch G. Pease, Anoka Co. Union, Coon Rapids, Blaine 82. 1962 * Arthur J. Suel, New Prague Times 83. 1963 *Gordon R. Closway, Winona Daily News 84. 1964 *W. Lee Oberg, Blackduck American 85. 1965 *Charles B. Seipp, Tyler Journal-Herald 86. 1966 *•Russell C. Mills, Cambridge Star & Pine City Pioneer 87. 1967 *W. S. Adams, Roseau Times-Region 88. 1968 * James M. Kinney, Pope County Tribune, Glenwood 89. 1969 *Edward C. L’Herault, (Post Publications) Minneapolis 90. 1970 * Warren E. Maul, (Mpls. Finance & Commerce) Golden Valley 91. 1971 *Philip S. Duff, Jr., Red Wing Republican Eagle 92. 1972 *†John D. Weber, Murray County Herald, Slayton 93. 1973 *John R. Pfund, Norman County Index, Ada 94. 1974 *Harry Davey, International Falls Daily Journal 95. 1975 *John Meyer, Detroit Lakes Tribune, Becker County Record 96. 1976 James P. McDonnell, Wright County Journal Press, Buffalo 97. 1977 Eugene D. Johnson, White Bear Press, White Bear Lake 98. 1978 Robert M. Mack, (Plainview News) Cape Coral, FL 99. 1979 *Jared How, Mankato Free Press 100. 1980 * Kenneth M. Anderson, (Cottonwood County Citizen, Windom) Henning, MN 101. 1981 Charles H. Warner, (Brownton Bulletin) Brownton 102. 1982 *•L. D. (Tip) Mills, (Hutchinson Leader ) Peoria, AZ 103. 1983 Carole Larson, Osseo-Maple Grove Press 104. 1984 Arlin Albrecht, Red Wing Republican Eagle 105. 1985 Doug Hirsch, (Park Rapids Enterprise) Anderson, CA 106. 1985-86 Mike Parta, New York Mills Herald 107. 1987 Duane Rasmussen, (Forest Lake Times) Port Isabel, TX

Asterisk * on names denotes deceased. This emblem † denotes father-son succession in MNA presidency, and denotes grandfather-grandson. This emblem • denotes brother combinations. This emblem denotes husband-wife combination. This emblem denotes two full terms as president.

108. 1988 Keith O. Axvig, Red Lake Falls Gazette 109. 1989 Donald Q. Smith, Monticello Times 110. 1990 *John R. Finnegan, St. Paul Pioneer Press 111. 1991 Peter J. Jacobson, Paynesville Press 112. 1992 Charles R. Johnson, Grand Rapids Herald-Review 113. 1993 Robert L. Bradford, Northfield News 114. 1994 E. Charles Wann, The New Prague Times 115. 1995 Carolynn Allen-Evans, The Free Press, Mankato 116. 1995-96 William C. Ramige, McLeod County Chronicle, Glencoe 117. 1997 Julie M. Nordine, Warroad Pioneer 118. 1998 Charles R. Hunt, Tyler Tribute 119. 1999 Reed Anfinson, Swift County Monitor News, Benson 120. 2000 Dennis Winskowski, Detroit Lakes Newspapers 121. 2001 Dick Norlander, Aitkin Independent Age 122. 2002 Randy Lebedoff, Star Tribune, Minneapolis123. 2002-03 Wade Weber, Kanabec County Times, Mora124. 2004 Tom West, Duluth Budgeteer News125. 2005 Rollin Bergman, Page 1 Publications, East Grand Forks126. 2006 Bruce Fenske, The Journal, New Ulm127. 2007 John Stone, Starbuck Times128. 2008 Jody Hanson, Echo Press, Alexandria129. 2009 Jody Hanson, Echo Press, Alexandria130. 2010 Jake Benson, Proctor Journal131. 2011 Matt McMillan, Hutchinson Leader132. 2012 Kevin Anderson, MessAge Media, Aitkin

HONORARY PAST PRESIDENTS 1936 *•Herman Roe, Northfield News 1953 *Rudolph Lee, Long Prairie Leader 1955 *James L. Markham, Hopkins Review 1966 *L. A. Dare, Elk River 1972 *K. Valdimar Björnson, former state treasurer 1973 *Henry Mead, Aitkin Independent Age 1974 *Ellen Olson, Minneapolis 1983 Robert M. Shaw, Edina 2000 Mark Anfinson, Minneapolis 2006 Linda I. Falkman, Edina

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DoubleTree by Hilton

Plaza Rooms are located on the first floor below the Atrium Rooms.

Vista Conference Center22nd Floor

Save the Date!

Minnesota Newspaper Association12 South Sixth Street, Suite 1120Minneapolis, MN 55402 Phone: 612-332-8844www.mna.orgmember@mna.org

2014 MNA Convention

January 23-24

grandcasinomn.com

Proud to Sponsor the 2013 Trade Show