2014 Corporate Brochure

Platinum Club 04 Gold Club 07Silver Club 08Bronze Club (formerly Eastern Terrace) 11Jamaica Blue Cowboys Corral 12Muster Club 15JLT Captains’ Lounge 16Match day sponsorship 19Additional opportunities 20Frequently asked questions 22Stadium map 23Contact us 24

As rugby league enters a new era of professionalism with investment in the sport from both private and public sectors at an all-time high, the North Queensland Toyota Cowboys continues its strategy of balanced growth and stability within a dynamic landscape.

Like all businesses, we value our well-established partnerships, which include the investment of corporate members in our game-day hospitality options, as well as developing new partnerships and platforms that contribute to the legacy of our great club.

Our ‘In league with our community’ tag not only represents our commitment to giving back to the community that supports us, but also reflects the work of our community team in achieving meaningful social outcomes, through industry partners and local, state and federal government.

As a 2014 corporate member, one of the ‘team behind the team’, you not only have access to the business development opportunities that hosting your own corporate facility brings, but your connection with the club enables you to explore your social responsibility options and leverage the relationships that involvement in our community programs can bring.

A 2014 corporate membership can help open doors for your business – we look forward to helping you realise your potential.

Chief Executive OfficerNORTH QUEENSLAND TOYOTA COWBOYS

Entertain in the heart of the action! Undercover and positioned either side of the halfway line, this premium corporate hospitality experience provides the perfect opportunity to combine business with pleasure.

+ Fully serviced external corporate box at all 12 Cowboys home games at 1300SMILES Stadium+ Quality selection of food and beverage options ranging from light refreshments to full hot and cold seafood platters+ Opportunity to advertise your company on corporate box fascia (see page 20)+ Complimentary Big League magazine+ Northern car park season passes: 10 seats / 4 car parks 14 seats / 5 car parks 16 seats / 6 car parks+ 2 VIP invitations to attend the 2014 Season Corporate Launch+ 2 VIP invitations to attend the 2014 Derby Dinner+ 6 general admission season tickets+ Cowboys 2014 compendium/diary+ Cowboys 2014 framed team photo+ 4 Cowboys corporate polo shirts+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representative matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Cowboys corporate decal for display+ Optional website link on the 2014 corporate member page at www.cowboys.com.au+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function

INVESTMENT PRICES* EARLYBIRDBEFORE 31/10/13

GENERALAFTER 31/10/13

10 SEAT PLATINUM BOX $18,000 $18,500



*Please note that the catering charge (food and beverages) is not included and is additional to this price. Confirmations received before 31 October 2013 will pay earlybird prices. All prices exclude GST.

Monthly payment plans end 30 June 2014

Over the past 8 years, we have developed a great relationship with the club and the wider community of corporate members. Our corporate box provides a great avenue for networking and allows for a great night out for our clients, staff, suppliers and contractors. The professionalism and considerate staff at the club has made our experience as corporate members an enjoyable one that we hope to continue for the coming years. It’s a great club - the players and staff go above and beyond to ensure that we feel a part of it.

PAUL GEDOUN / GEDOUN CONSTRUCTIONS

I’ve been a corporate member for the last four years. A night at the football is a fantastic way to show the people who mean a lot to me just how grateful I am for them being in my life. Whether that is my staff and contractors within my business, or my family and friends, we always have a great night out, and in doing so are proud to show support for our team and the community. The networking and flow on business opportunities are just an added bonus for being part of something that is truly North Queensland...the Cowboys!

MARTIN LOCKE / MARTIN LOCKE HOMES

Superb views and proximity to the action make these corporate boxes some of the best in the house! Positioned between the 20 metre and half way line of the Western grandstand, these facilities enable you to soak in the surroundings while offering your guests a complete game day experience.

+ Fully serviced external corporate box at all 12 Cowboys home games at 1300SMILES Stadium+ Quality selection of food and beverage options ranging from light refreshments to full hot and cold seafood platters+ Opportunity to advertise your company on corporate box fascia (see page 20)+ Complimentary Big League magazine+ Northern car park season passes: 6 seats / 2 car parks 8 seats / 3 car parks 10 seats / 4 car parks 14 seats / 5 car parks+ VIP invitations to attend the 2014 Season Corporate Launch: 6 & 8 seat boxes / 1 invitation 10 & 14 seat boxes / 2 invitations+ VIP invitations to attend the 2014 Derby Dinner: 6 & 8 seat boxes / 1 invitation 10 & 14 seat boxes / 2 invitations+ General admission season tickets: 6 & 8 seats / 2 tickets 10 & 14 seats / 4 tickets+ Cowboys 2014 corporate diary+ Cowboys 2014 framed team photo (offered to boxes with 10 seats and over)+ 4 Cowboys corporate polo shirts+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representative matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Cowboys corporate decal for display+ Optional website link on the 2014 corporate member page at www.cowboys.com.au+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function



6 SEAT GOLD BOX $9,950 $10,450

8 SEAT GOLD BOX $13,150 $13,650

10 SEAT GOLD BOX $16,550 $17,050

14 SEAT GOLD BOX $22,000 $22,500



The best position to catch all the point-scoring action! Situated on the 10-metre and try lines, these corporate facilities offer you and your guests an exciting vantage point as you enjoy great hospitality.

+ Fully serviced external corporate box at all 12 Cowboys home games at 1300SMILES Stadium+ Quality selection of food and beverage options ranging from light refreshments to full hot and cold seafood platters+ Opportunity to advertise your company on corporate box fascia (see page 20)+ Complimentary Big League magazine+ Northern car park season passes: 5 seats / 2 car parks 8 seats / 3 car parks 10 seats / 4 car parks+ VIP invitations to attend the 2014 Season Corporate Launch: 5 seat box / 1 invitation 8 & 10 seat box / 2 invitations+ VIP invitations to attend the 2014 Derby Dinner: 5 seat box / 1 invitation 8 & 10 seat box / 2 invitations+ General admission season tickets: 5 seats / 2 tickets 8 & 10 seats / 4 tickets+ Cowboys 2014 corporate diary+ Cowboys 2014 framed team photo or 4 corporate polo shirts+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representative matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Cowboys corporate decal for display+ Optional website link on the 2014 corporate member page at www.cowboys.com.au+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function



5 SEAT SILVER BOX $7,350 $7,850

8 SEAT SILVER BOX $12,000 $12,500

10 SEAT SILVER BOX $15,000 $15,500



We have been Cowboys corporate members for the past two seasons. It’s a great environment to engage with clients and suppliers on a social level. Everyone always enjoys the night with great food and drinks on hand. Nothing is too much trouble.

KEVIN JONES + MATT LONGGLEEMAN TRUCK PARTS + UKW SPARES

Our company’s involvement with the Cowboys, now in its eighth year, has become an increasingly important part of our self-promotion within the community. We bring customers from all over North, Central and Western Queensland to Cowboys games and this has vastly improved our company’s profile throughout these regional areas. Everyone at C.E. Industries is passionate in their support for our boys and our club, and the benefits we receive from our involvement give us excellent value for money.

SEAN + CATHY FAIRBURNC.E. INDUSTRIES

Enjoy prime views of the on-field action from the Upper Eastern Terrace while enjoying superb corporate hospitality – the perfect opportunity for you and your guests to share the experience of a Cowboys home game!

+ Fully serviced external corporate box at all 12 Cowboys home games at 1300SMILES Stadium+ Quality selection of food and beverage options ranging from light refreshments to full hot and cold seafood platters+ Opportunity to advertise your company on corporate box fascia (see page 20)+ Complimentary Big League magazine+ Eastern car park season passes: 10 seats / 4 car parks 14 seats / 6 car parks+ 2 VIP invitations to attend the 2014 Season Corporate Launch+ 2 VIP invitations to attend the 2014 Derby Dinner+ General admission season tickets: 10 seats / 2 tickets 14 seats / 4 tickets+ Cowboys 2014 corporate diary+ Choice of Cowboys 2014 framed team photo or 4 Cowboys corporate polo shirts+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representative matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Cowboys corporate decal for display+ Optional website link on the 2014 corporate member page at www.cowboys.com.au+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function



10 SEAT EASTERN CORPORATE BOX $12,550 $13,050

14 SEAT EASTERN CORPORATE BOX $17,000 $17,500


F O RMERLY EAST ERN T ERRAC E


This external serviced seating package will provide a unique experience for you and your guests – the ideal corporate entertainment option for businesses of all sizes!

+ Fully serviced external corporate box at all 12 Cowboys home games at 1300SMILES Stadium+ Quality selection of food and beverage options ranging from light refreshments to full hot and cold seafood platters+ Complimentary Big League magazine+ Season car parks: 6 seat Corral West / 2 Northern car parks 8 seat Corral West / 3 Northern car parks 6 seat Corral East / 2 Eastern car parks 8 seat Corral East / 3 Eastern car parks+ 1 VIP invitation to attend the 2014 Season Corporate Launch+ 1 Cowboys corporate polo shirt and cap per seat+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representation matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Cowboys corporate decal for display+ Optional website link on the 2014 corporate member page at www.cowboys.com.au+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function



6 SEAT CORRAL WEST $5,050 $5,300

8 SEAT CORRAL WEST $6,720 $6,970

6 SEAT CORRAL EAST $4,680 $4,930

8 SEAT CORRAL EAST $6,240 $6,490



Our corporate seating allows us to show our customers and retailers how much we appreciate their patronage, and provides an opportunity to reward our great staff. Our seating is so close to the action you can actually hear the players and referees talking - it’s sensational! The selection of food and assortment of beverages is diverse, and we appreciate the personal service shown by the Cowboys during the night, it indicates to us the importance the Cowboys place on building an association with its customers to ensure we will be back for the 2014 season.

RUSS COOK / JAMAICA BLUE STOCKLAND

Since 2004, we have held corporate seating in the Muster Club. We’ve found the facility to be an excellent way to host our valued clients and friends in a relaxed environment with comfortable seating, good service and a wide selection of hot and cold food. The standard drink menu offers a good range of beer and wine without having to queue at the bar and miss any of the action. We would encourage any business to take advantage of the Muster Club facility to ensure a quality evening regardless of the result.

RICK RAYMENT / JOURNEY FINANCIAL GROUP

Where business meets sport! The Muster Club offers the ultimate environment to entertain and network with your guests. Relax in air conditioned comfort while enjoying the sensational seafood buffet, refreshments and great service to your dining table, before viewing the game from one of the best vantage points in the stadium!

+ Reserved dining table at all 12 Cowboys home games at 1300SMILES Stadium+ Plush tiered seating for you and your guests to view all the on-field action behind the glass+ Pre-dinner appetisers+ All-inclusive sumptuous four-course smorgasbord including a fresh selection of seafood+ Premium beverage package, comprising XXXX beverages (including premium selections such as XXXX Gold, Hahn Super Dry and Corona), as well as a fine wine selection and Coca Cola soft drinks. (Package available from two hours prior to kick off of the main game through to 30 minutes after full time.)+ Drinks service to your table or viewing seat throughout the matches+ Plasma screen, television monitors and internal radio broadcast of the match to keep you in touch with all the action+ Corporate charge card and EFTPOS facilities available to purchase additional beverages+ Post-dinner tea, coffee and cheese platter+ Complimentary Big League magazine (1 per table)+ Car parking: One northern car park season pass per two seats+ 2014 Season Corporate Launch VIP invitations / 1 invitation per two seats+ 2014 Derby Dinner VIP invitations / 1 invitation per two seats+ Cowboys 2014 corporate diary / 1 per company+ Choice of Cowboys 2014 framed team photo or 1 Cowboys corporate polo shirt per membership+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representative matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Cowboys corporate decal for display+ Optional website link on the 2014 corporate member page at www.cowboys.com.au+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function

MEMBERSHIP* EARLYBIRDBEFORE 31/10/13


PER SEAT $3,300 $3,500

*Confirmations received before 31 October 2013 will pay earlybird prices. All prices exclude GST. Dress code is smart casual with enclosed footwear. Children under the age of 12 not permitted. Children over the age of 12 must be accompanied by an adult and hold a Muster Club ticket for that match.


Entertain with either single seats or a table of 10 – enjoy a buffet meal, beverage package, exclusive player interviews, giveaways and live music, then move to your seats in the Western grandstand to watch the match!

+ Reserved dining table seating at all 12 Cowboys home games at 1300SMILES Stadium+ Superb buffet style meal+ Four-hour beverage package comprising of XXXX beverages, fine wine selection and Coca Cola soft drinks. (Beverage package is available for the two hours in the lead up to the main game and during the match.)+ Drinks service to your table throughout the dining period+ Post-dinner tea, coffee and cheese platter+ Exclusive pre-game interview with a North Queensland Toyota Cowboys player or coaching staff member during the lead-up to the main game+ Big screen and television monitors to watch the preliminary game and pre-game entertainment+ Complimentary Big League magazines on your dining table+ Bay 12 or 13 Western grandstand seating (one seat per membership)+ Exclusive access to the JLT Captains’ Lounge bar to purchase additional beverages throughout the evening (corporate charge card and EFTPOS facility available)+ 2014 Season Corporate Launch VIP invitations / 1 invitation per two seats+ Car parking / 1 northern car park season pass per two seat membership+ One Cowboys corporate polo shirt per membership+ First opportunity to purchase extra car parks and tickets to club corporate functions, NRL representative matches and the exclusive Cowboys Presentation Ball+ Discounts at the Cowboys Team Shop+ Optional listing and website link on the 2014 corporate member page at www.cowboys.com.au+ Cowboys corporate decal for business shop front+ Access to the express shuttle bus to the Cowboys Leagues Club’s post-match function

MEMBERSHIP* EARLYBIRDBEFORE 31/10/13


PER SEAT $2,280 $2,480

TABLE OF 10 $20,000 $22,000

*Confirmations received before 31 October 2013 will pay earlybird prices. All prices exclude GST. Dress code is smart casual with enclosed footwear. Children under the age of 12 not permitted. Children over the age of 12 must be accompanied by an adult and hold a JLT Captains’ Lounge ticket for that match.


It’s fantastic for Tropical Containers to be associated with the Cowboys as a Corporate Member. We love the pre-game entertainment where we hear from current and past players about rugby league and how they think the game will go. The food and the atmosphere are very enjoyable and our seats are in a great position. As dedicated Cowboys supporters we think it’s excellent value for our money – and a great night out.

BEN McMAHONNORTH QUEENSLAND CUSTOMSSERVICES & TROPICAL CONTAINERS

A match day at 1300SMILES Stadium is much more than just the game – take ownership of a North Queensland Toyota Cowboys home game in season 2014 and showcase your brand, products and services in-stadium and to a massive local and national audience.

+ Sponsorship of one of the 12 Cowboys home games at 1300SMILES Stadium in season 2014+ Your logo placed in all Cowboys print and television match day advertisements across North Queensland in the week leading into the match+ “Match Day proudly presented by [your business]...” tagged on all Cowboys match day radio advertisements across North Queensland in the week leading into the match+ Fully-serviced 10 seat corporate box for the match, including catering+ Match day sign located under the stadium scoreboard+ Use of Cowboys logo for promotional and selected advertising purposes relating to the sponsored match day (subject to approval from North Queensland Toyota Cowboys)+ Six 15-second television commercials played on the big screen throughout the match day+ PA announcements on sponsored match day (scripts to be provided by game day sponsor)+ The opportunity to promote your products, services and associated projects on field during the pre-match entertainment before the main game+ Workshop with the North Queensland Cowboys sponsorship and game day teams to brainstorm ideas and plan activities for your match day messages+ Opportunity to distribute product at entry gates on sponsored match day (subject to Stadiums Queensland approval and consideration of cleaning costs)

INVESTMENT PRICEMatch Day Sponsorship: Price on application

CONTACTSTEPHEN MITCHELLGENERAL MANAGER - COMMERCIALP / 07 4773 0732E / [email protected]

The North Queensland Toyota Cowboys enjoy the largest footprint in the National Rugby League and are one of only a few professional sporting organisations with a successful community-based ownership structure.

A partnership with the Cowboys provides a platform for your business to emotionally engage with our supporter base and be associated with one of Queensland’s most powerful brands.

Corporate box holders at 1300SMILES Stadium now have the opportunity to display corporate signage on the exterior of their corporate box. Cost $600 - $800 (inc GST) – final price depends on facility size and includes coordination of design, production and installation.

CONTACT / CLINT AMOS BUSINESS DEVELOPMENT MANAGERP / 07 4773 0721 E / [email protected]

Put your brand in direct view of game day patrons at 1300SMILES Stadium and TV viewers watching from all over Australia – stadium signage opportunities include bolsters, fence line signs, grandstand signs and the fantastic LED signs that run the length of the Eastern sideline.

CONTACT / CLINT AMOS BUSINESS DEVELOPMENT MANAGERP / 07 4773 0721 E / [email protected]

Partner with the North Queensland Toyota Cowboys to deliver a compelling online advertising campaign across the club’s digital platforms! Target Cowboys and rugby league fans when they’re most engaged – capture the passionate supporter browsing the official club website for news and updates on game day, watching the latest videos on the iPhone app or buying match tickets via the m-site. The Cowboys, through their online sales partner, will manage all aspects of the advertising process, from ad serving to the delivery of detailed reporting on the campaign. Find out how a digital package can benefit your business today!

CONTACT / STEPHEN MITCHELL GENERAL MANAGER - COMMERCIALP / 07 4773 0732 E / [email protected]

We are committed to making a difference in the community we represent, by promoting positive change, enriching lives and providing opportunities for organisations to raise awareness through our structured community programs. Having a focus on promoting an inclusive culture, and working in partnership with education providers, we believe that education is the cornerstone for long-term community sustainability and prosperity. Partnering with many like-minded organisations, we invite you to align your brand with our programs, working closely with our community relations team to achieve your organisation’s social objectives.

CONTACT / FIONA PELLING COMMUNITY RELATIONS MANAGERP / 07 4773 0736 E / [email protected]

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Q When will the 2014 season draw be available?A The NRL has indicated that the 2014 draw will be released in late 2013.

Q When will the exact match dates and times be confirmed?A The NRL will release a fixed draw again in 2014, as per the process in 2013.

Q Is there a renewal deadline if I am a current corporate member?A The renewal closing date is Thursday 31 October 2013.

Q Are food & beverages included in the investment price of my corporate facility?A Food & beverages are not included in the investment price of External Corporate Box and Corral packages. Food & beverages are included in the Muster Club and Captains’ Lounge packages – please refer to package description for full details.

Q If I am an External Corporate Box or Corral package holder, how do I organise my catering?A Representatives of Spotless, the 1300SMILES Stadium caterers, will contact you to discuss your catering requirements early in 2014.

Q Is there a dress code?A Yes, dress is smart casual and enclosed footwear must be worn.

Q Can I smoke in my corporate facility?A No. Smoking is prohibited within 1300SMILES Stadium.

Q Are children allowed into the corporate areas?A The policy on children’s attendance is: MUSTER CLUB – No children under the age of 12 years are permitted. Children over 12 must have a Muster Club corporate ticket to attend.

CAPTAINS’ LOUNGE – No children under the age of 12 years are permitted. Children over 12 must have a Captains’ Lounge corporate ticket to attend. EXTERNAL BOXES & COWBOYS CORRALS – Children are allowed at the discretion of the facility holder. Those over the age of 5 years must have a corporate ticket for the facility.

Please contact the North Queensland Toyota Cowboys regarding to special requests for entry for children under12 years.

Q Can one corporate facility be purchased by more than one company?A Yes, this is called Box or Facility Sharing and the following policy applies:+ There is to be only one contact per facility. This person will be referred to as the Facility Principal.+ The other parties involved who share the facility will be referred to as Facility Shareholders.+ The Facility Principal is responsible for information transfer to the Facility Shareholders.+ The benefits contained in each corporate package do not represent what each Shareholder receives, but what is allocated to that particular facility.+ These benefits will be delivered to the Facility Principal, who is responsible for the distribution to Facility Shareholders, if applicable.+ Separate invoicing for the facility is offered upon request, otherwise the Facility Principal shall be invoiced the full amount of the corporate package.+ The Facility Principal is responsible for the food & beverage account for each game. Only one account shall be issued per box by the Caterers.

Cowboys Corral East

Eastern Terrace External Boxes

Western External Boxes

Cowboys Corral West

Captains’ Lounge

Captains’ Lounge seating

Footy Bar

Burdekin Bushrangers

Muster Club

NQ Lounge

EASTERN GRANDSTAND

WESTERN GRANDSTAND

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CLINT AMOSBUSINESS DEVELOPMENT MANAGERP / 07 4773 0721M / 0448 020 267F / 07 4723 2595E / [email protected]

cowboys.com.au

Documents

2014 Corporate Brochure