2015 FIFA Women’s World Cup Final Report

The Women’s World Cup winner is… Vancouver

Vancouver Fan Zone

Vancouver Fan Zone by the Numbers

13 days = 102 hours of activity

132,000 visitors

33 Canadian Soccer Women’s Alumni

18 performing groups = 163 performers

1,707 bike valet users

230 volunteers = 598 shifts = 3,210 hours

43,620 recycled bottles = $1,850.90

Vancouver Fan Zone Survey

• 55% lived outside of the Lower Mainland (Metro & Fraser Valley)

• 95% likely to recommend Vancouver as a travel destination

43% of visitors surveyed were 1st time visitors to Vancouver

• 84% overall enjoyment of the Fan Zone as good or excellent

Vancouver Fan Zone Earned Media

Vancouver Fan Zone – Engagement

Vancouver Fan Zone – Engagement

Canada Soccer Women’s Alumni

Women’s World Cup Legacy

$5960

Women’s World Cup Legacy

Vancouver Women’s World Cup Budget

Revenues City of Vancouver commitment $1,200,000.00 FIFA Marketing funds $55,000.00 Hospitality Revenue $106,231.72 WWC Legacy Projects $60,000.00

Revenues TOTAL $1,421,231.72 Expenses Production $1,125,389.80 City Expenses $37,778.44 Marketing Communications $28,658.00 Insurance $40,000.00 Sport BC Expenses $70,349.80 WWC Legacy Projects $60,000.00

Expenses TOTAL $1,362,176.04

UNEXPENDED PORTION OF COV commitment: $59,055.68

Presentation Title 12

Summary

• Strong performance by Hosting Partners and City staff o Good feedback from FIFA organizers

• Financially successful with 5% saving on City allocation

• Strong legacy related to involvement of former national team members

• Appreciation to all volunteers and elected officials who participated