2015 MICE 참가자 조사 - k-mice.visitkorea.or.krk-mice.visitkorea.or.kr/convention/pds/e_book/2015/2015_MICE_participant.pdf · 조사 결과 해석 주의사항 1. 본 보고서는

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2. 63. 7

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5. 18. Meeting & Convention 18. Incentive 20. 21

6. 24. 24. 35

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. Meeting & Convention 39. Incentive 46

2. Meeting & Convention 50. 50. MICE 76. () 88. 102. 1 () 114. 1 () 120. 3 126

3. Incentive 142. 142. 146

- ii -

. 149. 1 151. 3 153

. 1. 159

. 159. MICE 168. () 172. 178. 1 () 182

2. 184. 184. MICE 193. () 197. 203. 1 () 207

3. 209. 209. MICE 218. () 222. 228

4. 234. 234. MICE 243. () 247. 253. 1 () 257

5. 259. 259. MICE 268. () 272. 278. 1 () 282

6. 284. 284

- iii -

. MICE 293. () 297. 303. 1 () 307

. 1. 311

. 311. MICE 316. () 318. 320. 1 () 322

2. 323. 323. MICE 327. () 329. 331. 1 () 333

3. / 334. 334. MICE 338. () 340. 342. 1 () 344

4. 345. 345. MICE 350. () 352. 354. 1 () 356

5. / 357. 357. MICE 361. () 363. 365. 1 () 367

6. / 368. 368

- iv -

. MICE 372. () 374. 376. 1 () 378

7. 379. 379. MICE 383. () 385. 387. 1 () 389

8. 390. 390. MICE 394. () 396. 398. 1 () 400

9. 401. 401. MICE 405. () 407. 409. 1 () 411

10. 412. 412. MICE 416. () 418. 420. 1 () 422

2. 423

- v -

[-1] 2015 Meeting & Convention 8

[-2] 2015 Incentive 15

[-3] (Meeting & Convention ) 19

[-4] (Incentive ) 20

[-5] 23

[-6] 2014 MICE (Meeting & Convention ) 24






[-2] // (Meeting & Convention ) 51

[-3] () (Meeting & Convention ) 52

[-4] / () (Meeting & Convention ) 53



[-7] / (Meeting & Convention ) 56














[-21] MICE (Meeting & Convention ) 76

[-22] / MICE (Meeting & Convention ) 77







- vi -













[-41] () (Meeting & Convention ) - 96

[-42] / () (Meeting & Convention ) - 97








[-50] MICE () (Meeting & Convention ) 105

[-51] / MICE () (Meeting & Convention ) 106








[-59] 1 () (/KRW)(Meeting & Convention ) 114

[-60] 1 () (/USD)(Meeting & Convention ) 116

[-61] 1 (Meeting & Convention ) 118

[-62] 1 () (Meeting & Convention ) 119

[-63] 1 () (/KRW)(Meeting & Convention ) 120

[-64] 1 () (/USD)(Meeting & Convention ) 122.


[-66] 1 () (Meeting & Convention ) 125

- vii -

























[-91] 142




[-95] 147

[-96] 148


[-98] MICE (Incentive ) 149



[-101] 1 (/KRW)(Incentive ) 151

[-102] 1 (/USD)(Incentive ) 152

[-103] (Incentive ) 153

[-104] (Incentive ) - 153

- viii -

[-105] (Incentive ) 154


[-107] (Incentive ) 154


[-1] () 159

[-2] () () 160

[-3] () 161

[-4] () 162

[-5] () 163

[-6] () 164

[-7] () 166

[-8] MICE () 168

[-9] MICE () 169

[-10] MICE () 170

[-11] () 171

[-12] () () 172

[-13] () 174

[-14] () 175

[-15] () () - 176

[-16] () () - 177

[-17] () () 178

[-18] MICE () () 179

[-19] () () 180

[-20] MICE () () 181

[-21] 1 () () 182

[-22] () 184

[-23] () () 185

[-24] () 186

[-25] () 187

[-26] () 188

[-27] () 189

[-28] () 191

[-29] MICE () 193

[-30] MICE () 194

[-31] MICE () 195

[-32] () 196

[-33] () () 197

[-34] () 199

- ix -

[-35] () 200

[-36] () () - 201

[-37] () () - 202

[-38] () () 203

[-39] MICE () () 204

[-40] () () 205

[-41] MICE () () 206

[-42] 1 () () 207

[-43] () 209

[-44] () () 210

[-45] () 211

[-46] () 212

[-47] () 213

[-48] () 214

[-49] () 216

[-50] MICE () 218

[-51] MICE () 219

[-52] MICE () 220

[-53] () 221

[-54] () () 222

[-55] () 224

[-56] () 225

[-57] () () - 226

[-58] () () - 227

[-59] () () 228

[-60] MICE () () 229

[-61] () () 230

[-62] MICE () () 231

[-63] 1 () () 232

[-64] () 234

[-65] () () 235

[-66] () 236

[-67] () 237

[-68] () 238

[-69] () 239

[-70] () 241

[-71] MICE () 243

[-72] MICE () 244

- x -

[-73] MICE () 245

[-74] () 246

[-75] () () 247

[-76] () 249

[-77] () 250

[-78] () () - 251

[-79] () () - 252

[-80] () () 253

[-81] MICE () () 254

[-82] () () 255

[-83] MICE () () 256

[-84] 1 () () 257

[-85] () 259

[-86] () () 260

[-87] () 261

[-88] () 262

[-89] () 263

[-90] () 264

[-91] () 266

[-92] MICE () 268

[-93] MICE () 269

[-94] MICE () 270

[-95] () 271

[-96] () () 272

[-97] () 274

[-98] () 275

[-99] () () - 276

[-100] () () - 277

[-101] () () 278

[-102] MICE () () 279

[-103] () () 280

[-104] MICE () () 281

[-105] 1 () () 282

[-106] () 284

[-107] () () 285

[-108] () 286

[-109] () 287

[-110] () 288

- xi -

[-111] () 289

[-112] () 291

[-113] MICE () 293

[-114] MICE () 294

[-115] MICE () 295

[-116] () 296

[-117] () () 297

[-118] () 299

[-119] () 300

[-120] () () - 301

[-121] () () - 302

[-122] () () 303

[-123] MICE () () 304

[-124] () () 305

[-125] MICE () () 306

[-126] 1 () () 307

[-1] ( ) 311

[-2] () ( ) 311

[-3] ( ) 312

[-4] ( ) 312

[-5] ( ) 313

[-6] ( ) 314

[-7] ( ) 315

[-8] MICE ( ) 316

[-9] MICE ( ) 316

[-10] MICE ( ) 317

[-11] ( ) 317

[-12] () ( ) 318

[-13] ( ) 318

[-14] ( ) 319

[-15] () ( ) - 319

[-16] () ( ) - 320

[-17] () ( ) 320

[-18] MICE () ( ) 321

[-19] () ( ) 321

[-20] MICE () ( ) 322

[-21] 1 () ( ) 322

[-22] ( ) 323

- xii -

[-23] () ( ) 323

[-24] ( ) 324

[-25] ( ) 324

[-26] ( ) 325

[-27] ( ) 325

[-28] ( ) 326

[-29] MICE ( ) 327

[-30] MICE ( ) 327

[-31] MICE ( ) 328

[-32] ( ) 328

[-33] () ( ) 329

[-34] ( ) 329

[-35] ( ) 330

[-36] () ( ) - 330

[-37] () ( ) - 331

[-38] () ( ) 331

[-39] MICE () ( ) 332

[-40] () ( ) 332

[-41] MICE () ( ) 333

[-42] 1 () ( ) 333

[-43] (/ ) 334

[-44] () (/ ) 334

[-45] (/ ) 335

[-46] (/ ) 335

[-47] (/ ) 336

[-48] (/ ) 336

[-49] (/ ) 337

[-50] MICE (/ ) 338

[-51] MICE (/ ) 338

[-52] MICE (/ ) 339

[-53] (/ ) 339

[-54] () (/ ) 340

[-55] (/ ) 340

[-56] (/ ) 341

[-57] () (/ ) - 341

[-58] () (/ ) - 342

[-59] () (/ ) 342

[-60] MICE () (/ ) 343

- xiii -

[-61] () (/ ) 343

[-62] MICE () (/ ) 344

[-63] 1 () (/ ) 344

[-64] ( ) 345

[-65] () ( ) 345

[-66] ( ) 346

[-67] ( ) 346

[-68] ( ) 347

[-69] ( ) 348

[-70] ( ) 349

[-71] MICE ( ) 350

[-72] MICE ( ) 350

[-73] MICE ( ) 351

[-74] ( ) 351

[-75] () ( ) 352

[-76] ( ) 352

[-77] ( ) 353

[-78] () ( ) - 353

[-79] () ( ) - 354

[-80] () ( ) 354

[-81] MICE () ( ) 355

[-82] () ( ) 355

[-83] MICE () ( ) 356

[-84] 1 () ( ) 356

[-85] (/ ) 357

[-86] () (/ ) 357

[-87] (/ ) 358

[-88] (/ ) 358

[-89] (/ ) 359

[-90] (/ ) 359

[-91] (/ ) 360

[-92] MICE (/ ) 361

[-93] MICE (/ ) 361

[-94] MICE (/ ) 362

[-95] (/ ) 362

[-96] () (/ ) 363

[-97] (/ ) 363

[-98] (/ ) 364

- xiv -

[-99] () (/ ) - 364

[-100] () (/ ) - 365

[-101] () (/ ) 365

[-102] MICE () (/ ) 366

[-103] () (/ ) 366

[-104] MICE () (/ ) 367

[-105] 1 () (/ ) 367

[-106] (/ ) 368

[-107] () (/ ) 368

[-108] (/ ) 369

[-109] (/ ) 369

[-110] (/ ) 370

[-111] (/ ) 370

[-112] (/ ) 371

[-113] MICE (/ ) 372

[-114] MICE (/ ) 372

[-115] MICE (/ ) 373

[-116] (/ ) 373

[-117] () (/ ) 374

[-118] (/ ) 374

[-119] (/ ) 375

[-120] () (/ ) - 375

[-121] () (/ ) - 376

[-122] () (/ ) 376

[-123] MICE () (/ ) 377

[-124] () (/ ) 377

[-125] MICE () (/ ) 378

[-126] 1 () (/ ) 378

[-127] ( ) 379

[-128] () ( ) 379

[-129] ( ) 380

[-130] ( ) 380

[-131] ( ) 381

[-132] ( ) 381

[-133] ( ) 382

[-134] MICE ( ) 383

[-135] MICE ( ) 383

[-136] MICE ( ) 384

- xv -

[-137] ( ) 384

[-138] () ( ) 385

[-139] ( ) 385

[-140] ( ) 386

[-141] () ( ) - 386

[-142] () ( ) - 387

[-143] () ( ) 387

[-144] MICE () ( ) 388

[-145] () ( ) 388

[-146] MICE () ( ) 389

[-147] 1 () ( ) 389

[-148] ( ) 390

[-149] () ( ) 390

[-150] ( ) 391

[-151] ( ) 391

[-152] ( ) 392

[-153] ( ) 392

[-154] ( ) 393

[-155] MICE ( ) 394

[-156] MICE ( ) 394

[-157] MICE ( ) 395

[-158] ( ) 395

[-159] () ( ) 396

[-160] ( ) 396

[-161] ( ) 397

[-162] () ( ) - 397

[-163] () ( ) - 398

[-164] () ( ) 398

[-165] MICE () ( ) 399

[-166] () ( ) 399

[-167] MICE () ( ) 400

[-168] 1 () ( ) 400

[-169] ( ) 401

[-170] () ( ) 401

[-171] ( ) 402

[-172] ( ) 402

[-173] ( ) 403

[-174] ( ) 403

- xvi -

[-175] ( ) 404

[-176] MICE ( ) 405

[-177] MICE ( ) 405

[-178] MICE ( ) 406

[-179] ( ) 406

[-180] () ( ) 407

[-181] ( ) 407

[-182] ( ) 408

[-183] () ( ) - 408

[-184] () ( ) - 409

[-185] () ( ) 409

[-186] MICE () ( ) 410

[-187] () ( ) 410

[-188] MICE () ( ) 411

[-189] 1 () ( ) 411

[-190] ( ) 412

[-191] () ( ) 412

[-192] ( ) 413

[-193] ( ) 413

[-194] ( ) 414

[-195] ( ) 414

[-196] ( ) 415

[-197] MICE ( ) 416

[-198] MICE ( ) 416

[-199] MICE ( ) 417

[-200] ( ) 417

[-201] () ( ) 418

[-202] ( ) 418

[-203] ( ) 419

[-204] () ( ) - 419

[-205] () ( ) - 420

[-206] () ( ) 420

[-207] MICE () ( ) 421

[-208] () ( ) 421

[-209] MICE () ( ) 422

[-210] 1 () ( ) 422

- xvii -

[-1] 6

[-2] 16

[-3] 17





















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30 2015

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33 13

34 6 (WSLO)

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37 2015 33

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40 2015

41 2015

42 12

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44 CPhI Korea

45 71

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2015 MICE

48 FOSS4G 2015

49 2015

50 2015 16

51 2015

52 27

53 18

54 27

55 36

56 9

57 9 2015

58 2015

59 18

60 2015 3 ICRP

61 24

62 10

63 3

64 19

65 25

66 ACM SenSys 2015

67 15

68 4

69 6

70 22

71 2015

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74 2015

75 3

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11

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78 115

79 56

80 28

81

82 50

83 2015

84

85 17

86 9

87

88 2015

89 IEC TC120 WG4&5

90 5 -

91

92 14 -

93

94 10

95 2015

96 2015 -

97 31

98 2015 12

99 26

100 2015 7

101 27

102 2015

103 11

104 12

105 10 -

106 18

107 8

[-1]

12

2015 MICE

108 10

109 2015

110

111 2015

112

113 2015

114 RCEP 10

115 2015 (IEEC)

116 2015

117 WCUPS 2015

118 24

119 2015 3D

120 &

121 2015 IEEE

122 2015 IUPAC

123 2015

124 2015

125 2015 - 17

126 3

127 2015 (ISU)

128 2015

129 2015

130 6

131 15

132 9

133 2015

134 2015

135 13 EXPO

136 2015 IEEE

137

[-1]

13

.

138 20 CAAD /

139 2015 /

140 2015 /

141 2015 /

142 7 /

143 2 /

144 2015 /

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146 12 /

147 7 /

148 116 /

149 3 - /

150 19 , /

151 18 /

152 2015 /

153 1 2015 /

154 4

155 2015

156 2

157 2015

158 2015 (CISAK))

159

160 2 3R

161 2015

162 2015

163 37

164 19 YMCA

165 2015

166

167 2015 (WCC)

[-1]

14

2015 MICE

168

169

170 GloCALL2015

171

172

173 2015 /

174 2015 /

175 /

176 21 /

177 10 /

178 9 /

179 2015 /

180 2015 /

181 2015 /

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183 2015 /

184 2015 /

185 WeDEX 2015 /

186 2015 /

187 /

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190 2015 /

191 2015 /

192 17

193 YABEC 2015

194 ICMIT 2015

195 6

196 96 53

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198 2015

199 2015

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() (5) 0.1

12 (152) 1.6

18 (9) 0.1

2015 - 17 (16) 0.2

2015 CCKOREA (5) 0.1

2015 ICE TOUR (23) 0.2

2015 IEEE (14) 0.1

2015 IEEE (129) 1.3

2015 IUPAC (129) 1.3

2015 WHTER&ICES (17) 0.2

2015 3D (9) 0.1

2015 (34) 0.4

2015 (4) 0.0

2015 (41) 0.4

2015 (74) 0.8

[-6] 2014 MICE (Meeting & Convention )

25

.

%

2015 (20) 0.2

2015 (23) 0.2

2015 (171) 1.8

2015 (7) 0.1

2015 (65) 0.7

2015 (ISU) (64) 0.7

2015 (171) 1.8

2015 (461) 4.8

2015 (118) 1.2

2015 (16) 0.2

2015 (25) 0.3

2015 (19) 0.2

2015 (35) 0.4

2015 (2) 0.0

2015 (60) 0.6

2015 (47) 0.5

2015 (1) 0.0

2015 (75) 0.8

2015 (2) 0.0

2015 ICAK (7) 0.1

2015 OSJD 10 (2) 0.0

2015 (23) 0.2

2015 (7) 0.1

2015 (39) 0.4

2015 (2) 0.0

2015 (182) 1.9

2015 (70) 0.7

2015 (4) 0.0

2015 (8) 0.1

[-6]

26

2015 MICE

%

2015 (10) 0.1

2015 (1) 0.0

2015 (24) 0.2

2015 - (7) 0.1

2015 W (10) 0.1

2015 (12) 0.1

2015 (29) 0.3

2015 12 (31) 0.3

2015 33 (10) 0.1

2015 3 ICRP (55) 0.6

2015 7 (26) 0.3

2015 (50) 0.5

2015 (47) 0.5

2015 (42) 0.4

2015 (32) 0.3

2015 (38) 0.4

2015 (IEEC) (12) 0.1

2015 (18) 0.2

2015 (12) 0.1

2015 (14) 0.1

2015 (WCC) (104) 1.1

2015 (3) 0.0

2015 16 (10) 0.1

2015 (57) 0.6

2015 (12) 0.1

2015 (224) 2.3

2015 (19) 0.2

2015 (44) 0.5

2015 (33) 0.3

[-6]

27

.

%

25th KPR score center (65) 0.7

ACM SenSys 2015 (124) 1.3

CISAK 2015 (41) 0.4

CPhIKorea (7) 0.1

FOSS4G 2015 (91) 0.9

GloCALL 2015 (41) 0.4

ICMIT 2015 (30) 0.3

IEC TC120 WG4&5 (1) 0.0

ISSF 2015 (4) 0.0

RCEP 10 (71) 0.7

WCUPS 2015 (4) 0.0

WeDEX 2015 (45) 0.5

YABEC 2015 (111) 1.2

2015 (15) 0.2

2015 (37) 0.4

(25) 0.3

(22) 0.2

(41) 0.4

(14) 0.1

(90) 0.9

(84) 0.9

2015 (38) 0.4

(131) 1.4

(101) 1.0

(5) 0.1

(82) 0.9

(24) 0.2

(71) 0.7

50 (11) 0.1

[-6]

28

2015 MICE

%

115 (49) 0.5

116 (5) 0.1

(17) 0.2

(70) 0.7

(8) 0.1

2015 (34) 0.4

(54) 0.6

(1) 0.0

(7) 0.1

(13) 0.1

10 (9) 0.1

(137) 1.4

(12) 0.1

(15) 0.2

& (22) 0.2

(40) 0.4

2015 (77) 0.8

(84) 0.9

(17) 0.2

(4) 0.0

(41) 0.4

10 (66) 0.7

10 (6) 0.1

10 (32) 0.3

10 - (63) 0.7

11 (47) 0.5

11 (91) 0.9

12 (378) 3.9

12 (66) 0.7

[-6]

29

.

%

13 (56) 0.6

13 EXPO (15) 0.2

14 - (26) 0.3

15 (51) 0.5

15 (100) 1.0

17 (102) 1.1

17 (42) 0.4

18 (4) 0.0

18 (98) 1.0

18 (49) 0.5

19 YMCA (88) 0.9

19 (93) 1.0

19 , (285) 3.0

1 2015 (27) 0.3

1 (1) 0.0

1 (7) 0.1

20 CAAD (10) 0.1

21 (3) 0.0

22 (12) 0.1

23 (9) 0.1

24 (6) 0.1

24 (52) 0.5

25 (101) 1.0

26 (17) 0.2

27 (12) 0.1

27 (120) 1.2

28 (129) 1.3

2 3R (12) 0.1

2 (27) 0.3

[-6]

30

2015 MICE

%

2 (73) 0.8

31 IEEE (20) 0.2

31 (19) 0.2

31 (151) 1.6

36 (11) 0.1

37 (59) 0.6

3 - (3) 0.0

3 (10) 0.1

3 (8) 0.1

3 (1) 0.0

46 (25) 0.3

47 (74) 0.8

4 (60) 0.6

4 (44) 0.5

54 (1) 0.0

56 (7) 0.1

5 (APG-15) (17) 0.2

5 - (4) 0.0

6 (73) 0.8

6 (82) 0.9

6 (48) 0.5

6 (37) 0.4

6 (WSLO) (10) 0.1

71 (20) 0.2

7 (207) 2.1

7 (149) 1.5

7 (4) 0.0

8 (105) 1.1

96 53 (83) 0.9

[-6]

31

.

%

9 (37) 0.4

9 (4) 0.0

9 (56) 0.6

9 2015 (52) 0.5

9 (1) 0.0

9 (26) 0.3

(156) 1.6

, , (12) 0.1

(70) 0.7

(8) 0.1

(2) 0.0

(9,647) 100.0

[-6]

32

2015 MICE

3)

MICE 2014 MICE

MICE 30,446,923 Exhibition

14,967,268 15,479,655

9,647

95% (9,647)

- SE :

- Z/2 : = 0.05 Z0.025 1.96 (95% Z = 1.96)

- : (the observed percentage),

0.5(50%)

- n : ()

- N : ()

2015 MICE

95% 1.00%

33

.

4)


( : , %)

6,125 63.5

3,342 34.6

180 1.9

20~29 3,364 34.9

30~39 2,769 28.7

40~49 1,836 19.0

50~59 1,151 11.9

60 463 4.8

64 0.7


( : , %)

5,338 55.3

4,309 44.7

9,647 100.0


( : , %)

7,166 74.3

2,481 25.7

9,647 100.0


34

2015 MICE

Incentive

( : , %)

566 41.4

754 55.2

47 3.4

20~29 343 25.1

30~39 429 31.4

40~49 267 19.5

50~59 186 13.6

60 85 6.2

57 4.2

1,367 100.0

[-10] (Incentive )

35

.

.

(editing) (coding)

IBM SPSS Statistics 22

2015 MICE

, MICE

, ,

, ,

,

39

.

1.

. Meeting & Convention

1)

( : )

MICE

2.51 1.35

1)

() ( : )

MICE

MICE

4.96 2.19 7.14

2.79 0.97 3.76

3.90 1.60 5.50

1) MICE MICE

& ( : %, )

18 18

78.8 21.2 3.46 1.97

77.8 22.2 3.90 1.45

78.3 21.7 3.71 1.71

( : %)

, ,

, ,

,

83.4 14.0 5.5 4.2 2.9 0.7 1.0

48.2 15.6 15.9 6.7 4.0 0.3 16.9

63.9 14.9 11.3 5.6 3.5 0.5 9.8

40

2015 MICE

( : %)

,,

74.9 43.3 20.5 17.8 10.4 9.7 5.9 3.9 1.5 1.9

47.6 42.5 20.3 2.0 5.1 1.8 2.3 4.0 6.1 6.8

59.8 42.9 20.4 9.1 7.5 5.3 3.9 3.9 4.0 4.6

1) 100%

( : %)

/ /

/

, ,

/

/

77.1 78.2 71.7 55.1 36.0 43.7 26.1 28.0 52.9 41.3 35.3 35.6 49.1 17.4 20.9 11.8 63.7 57.8 51.6 44.3 43.3 29.2 23.2 19.0

/

/

/

30.1 16.7 18.3 14.1 10.8 6.7 3.9 7.3 14.9 7.2 7.9 5.1 3.4 5.6 17.5 15.7 12.2 10.7 7.6 4.9 4.9

1) 100%

( : %)

/

, ,

/ /

/

/

64.5 51.0 39.2 39.6 26.1 19.8 18.5 22.0 44.7 33.8 31.4 28.4 17.1 22.0 22.2 15.0 57.3 44.7 36.4 35.5 22.8 20.6 19.8 19.5

/

/

/

19.0 15.6 17.0 16.0 11.5 9.6 6.7 20.2 25.8 21.2 19.5 14.5 11.3 3.5 19.5 19.3 18.5 17.3 12.6 10.2 5.5

1) 100%

41

.

2) MICE

MICE ( : )

4.65 4.59 4.37 4.54

4.30 4.22 3.93 4.15

4.46 4.39 4.13 4.32

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

MICE ( : )

4.40 4.49 4.47 4.45

4.05 4.13 4.11 4.10

4.21 4.29 4.27 4.26

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

MICE ( : )

/

/

4.47 4.39 4.30 4.39 4.30 4.38

4.22 4.01 3.88 3.90 3.90 4.04

4.33 4.19 4.06 4.13 4.08 4.20

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

( : %, )

0.3 0.4 4.2 44.0 51.1 4.45

0.2 1.0 14.6 56.9 27.2 4.10

0.2 0.8 9.9 51.1 37.9 4.26

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

42

2015 MICE

3) ()

( : )

4.33 4.41 4.43 4.28 4.27 4.50

4.06 3.91 4.04 3.99 3.93 4.16

4.24 4.14 4.24 4.12 4.10 4.32

4.29 3.62 4.49 4.63 4.32 4.36

3.95 4.07 4.18 4.31 3.94 3.84

4.11 3.82 4.35 4.46 4.12 4.07

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

( : %, )

0.2 0.3 3.8 43.9 51.8 4.47

1) Likert 5 (1: , 2: , 3: , 4: , 5: )2)

( : %, )

0.3 0.3 4.9 47.1 47.5 4.41

0.2 0.9 15.6 60.8 22.5 4.04

0.2 0.6 10.8 54.7 33.6 4.21

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

43

.

() ( : %, )

0.2 1.6 29.3 52.9 16.1 3.83

0.1 0.7 39.5 48.1 11.6 3.70

0.1 1.1 35.0 50.2 13.6 3.76

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

() ( : %, )

0.5 3.8 18.5 35.0 42.2 4.15

0.3 1.0 18.5 57.5 22.7 4.01

0.4 2.3 18.5 47.4 31.4 4.07

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

4)

() ( : %, )

1.2 3.9 14.4 40.0 40.5 4.15

0.8 4.9 19.2 54.0 21.1 3.89

1.0 4.4 17.1 47.7 29.8 4.01

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

MICE () ( : %, )

0.4 2.0 15.4 45.1 37.2 4.17

0.3 1.9 15.2 58.9 23.7 4.04

0.3 2.0 15.3 52.7 29.7 4.09

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

44

2015 MICE

() ( : %, )

0.2 0.9 8.6 41.1 49.2 4.38

0.5 4.4 20.6 53.4 21.1 3.90

0.4 2.8 15.2 48.0 33.7 4.12

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

MICE () ( : %, )

0.2 0.8 11.3 46.2 41.4 4.28

0.4 2.1 17.8 57.2 22.5 3.99

0.3 1.5 14.9 52.3 30.9 4.12

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

5) 1 ()

1 () (/KRW)( : )

773,667 144,675 1,096,246 670,986 464,895 96,765

444,754 38,447 253,998 124,685 147,563 19,888

/

67,572 24,700 149,857 48,254 3,537,617

31,999 13,951 48,152 8,531 1,131,968

1) : 1$(USD)=1,131.49(2015 )

(%) ( )

126

2015 MICE

. 3

1) ()

() 2014

0.07 (4.404.47)

( : )

2013 2014 2015

4.36 4.40 4.47

1) 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


2014 (4.264.39),

(4.444.61), (4.444.47) , (4.67

4.58)

( : )

2013 2014 2015

4.72 4.63 4.54

4.45 4.67 4.58

4.22 4.26 4.39

4.49 4.43 4.43

4.55 4.44 4.61

4.46 4.44 4.47

1) : 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


127

.

2014 (4.324.45), (3.88

4.17), (4.444.55), (4.144.38), (4.394.73

)

( : )

2013 2014 2015

4.46 4.69 4.62

4.21 4.32 4.45

3.94 3.88 4.17

- - 4.24

4.48 4.44 4.55

- - 4.43

4.15 4.14 4.38

4.57 4.39 4.73

- - 4.66

1) Likert 5 (1: , 2: , 3: , 4: , 5: )2) , , 2013, 2014


128

2015 MICE

2)

2014 (4.41

4.41) , 0.25 (3.794.04)

2014 0.09 (4.124.21)

( : )

2013 2014 2015

4.36 4.41 4.41

3.81 3.79 4.04

4.16 4.12 4.21

1) 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


2014 (4.274.35),

(4.394.55)

( : )

2013 2014 2015

4.72 4.61 4.53

4.45 4.67 4.50

4.22 4.27 4.35

4.49 4.46 4.33

4.55 4.39 4.55

4.46 4.44 4.38

1) : 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


129

.

2014 (4.364.39), (3.84

4.11), (4.464.49), (4.124.33), (4.324.68

)

( : )

2013 2014 2015

4.46 4.69 4.51

4.21 4.36 4.39

3.94 3.84 4.11

- - 4.23

4.48 4.46 4.49

- - 4.40

4.15 4.12 4.33

4.57 4.32 4.68

- - 4.65

1) Likert 5 (1: , 2: , 3: , 4: , 5: )2) , , 2013, 2014


130

2015 MICE

3) ()

() 2014 0.32 (3.85

4.15), 0.31 (3.874.01)

( : )

2013 20142015

4.08 3.85 3.83 4.15

3.68 3.87 3.70 4.01

3.93 3.86 3.76 4.07

1) 2015 ,

2) 3) Likert 5

(1: (), 2: (), 3: , 4: (), 5: ())

[-73] () (Meeting & Convention ) -

2014 (3.824.27)

( : )

2013 20142015

4.43 3.90 3.97 4.31

4.09 3.76 3.85 4.18

4.02 3.88 3.86 4.09

4.49 3.82 3.76 4.27

4.13 3.92 3.66 4.20

4.05 3.84 3.78 4.12

1) 2015 ,

2) : 3) Likert 5

(1: (), 2: (), 3: , 4: (), 5 : ())


131

.

2014 (3.794.21), (3.93

4.01), (3.944.25), (3.914.14), (3.944.30

)

( : )

2013 20142015

4.07 3.79 3.84 4.21

3.98 3.93 3.93 4.01

3.67 3.85 3.55 3.83

- - 3.69 3.86

4.26 3.94 3.91 4.25

- - 4.03 4.15

3.96 3.91 3.74 4.14

4.13 3.94 3.78 4.30

- - 3.63 4.37

1) 2015 ,

2) Likert 5 (1: (), 2: (), 3: , 4: (), 5: ())

3) , , 2013, 2014

[-75] () (Meeting & Convention )

132

2015 MICE

4) ()

() 2014 0.16

(4.314.15) , 0.15 (3.743.89)

2015 4.01 2014(4.05) 0.04

( : )

2013 2014 2015

4.26 4.31 4.15

3.69 3.74 3.89

4.05 4.05 4.01

1) 2015 3 2) 3) Likert 5 (1: , 2: , 3: , 4: , 5: )


2014

( : )

2013 2014 2015

4.53 4.51 3.90

4.34 4.50 3.80

4.24 4.25 4.22

4.42 4.50 4.24

4.32 4.30 4.07

4.18 4.24 3.61

1) 2015 3 2) : 3) Likert 5 (1: , 2: , 3: , 4: , 5: )


133

.

2014 (4.214.24), (4.09

4.25)

( : )

2013 2014 2015

4.36 4.51 3.78

4.21 4.21 4.24

3.95 3.92 3.92

- - 4.06

4.42 4.42 4.27

- - 4.32

4.20 4.09 4.25

4.36 4.31 4.15

- - 3.56

1) 2015 3 2) Likert 5 (1: , 2: , 3: , 4: , 5: )3) , , 2013, 2014


134

2015 MICE

5) MICE ()

MICE () 2014

0.11 (4.284.17) , 0.16 (3.88

4.04)

4.09 2014(4.10)

( : )

2013 2014 2015

4.24 4.28 4.17

3.85 3.88 4.04

4.10 4.10 4.09

1) 2) Likert 5 (1: , 2: , 3: , 4: , 5: )

[-79] MICE () (Meeting & Convention )

2014

, (4.574.11)

( : )

2013 2014 2015

4.46 4.57 4.11

4.29 4.47 4.06

4.19 4.19 4.17

4.52 4.46 4.39

4.28 4.30 4.09

4.22 4.25 3.90

1) : 2) Likert 5 (1: , 2: , 3: , 4: , 5: )

[-80] MICE (Meeting & Convention )

135

.

2014 (4.014.12)

( : )

2013 2014 2015

4.33 4.48 4.11

4.13 4.15 4.15

3.96 3.96 3.81

- - 3.97

4.46 4.36 4.36

- - 4.14

4.03 4.01 4.12

4.32 4.28 4.05

- - 3.98

1) Likert 5 (1: , 2: , 3: , 4: , 5: )2) , , 2013, 2014


136

2015 MICE

6) ()

() 2014 0.08

(4.304.38), 0.18 (3.723.90)

2014 0.08 (4.044.12)

( : )

2013 2014 2015

4.23 4.30 4.38

3.68 3.72 3.90

4.03 4.04 4.12

1) 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


2014 (4.214.32), (4.47

4.61), (4.364.44), (4.244.25)

( : )

2013 2014 2015

4.55 4.45 4.34

4.33 4.52 4.36

4.18 4.21 4.32

4.39 4.47 4.61

4.30 4.36 4.44

4.19 4.24 4.25

1) : 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


137

.

2014 (4.534.37)

,

( : )

2013 2014 2015

4.34 4.53 4.37

4.19 4.16 4.33

3.84 3.78 3.90

- - 4.13

4.45 4.41 4.50

- - 4.41

4.14 4.12 4.24

4.33 4.35 4.44

- - 4.39

1) Likert 5 (1: , 2: , 3: , 4: , 5: )2) , , 2013, 2014


138

2015 MICE

7) MICE ()

MICE () 2014

0.02 (4.264.28), 0.15 (3.843.99)

( : )

2013 2014 2015

4.20 4.26 4.28

3.79 3.84 3.99

4.05 4.07 4.12

1) 2) Likert 5 (1: , 2: , 3: , 4: , 5: )


2014 (4.154.21), (4.47

4.51), (4.264.34)

( : )

2013 2014 2015

4.54 4.52 4.35

4.30 4.45 4.29

4.11 4.15 4.21

4.43 4.47 4.51

4.26 4.26 4.34

4.23 4.26 4.19

1) : 2) Likert 5 (1: , 2: , 3: , 4: , 5: )

[-86] MICE (Meeting & Convention )

139

.

2014 (4.464.32)

,

( : )

2013 2014 2015

4.31 4.46 4.32

4.09 4.14 4.21

3.74 3.76 3.76

- - 4.01

4.42 4.36 4.42

- - 4.12

3.97 4.04 4.14

4.28 4.24 4.36

- - 4.31

1) Likert 5 (1: , 2: , 3: , 4: , 5: )2) , , 2013, 2014


140

2015 MICE

8) 1

2015 Meeting & Convention

3,537,616 3,127

2014 660,582, 384

( : USD, )

2004 2,366 2,708,289 1,144.67

2007 2,488 2,311,850 929.2

2010 2,432 2,812,024 1,156.26

2011 2,585 2,864,557 1,108.11

2012 2,496 2,811,404 1,126.25

2013 2,621 2,878,306 1,098.35

2014 2,743 2,877,034 1,048.36

2015 3,127 3,537,616 1,131.49

1) 2015 2) 3) 2015 2015

[-88] 1 (Meeting & Convention )

141

.

2014 (4,103,5433,086,258)

,

( : )

2013 2014 2015

4,875,950 4,057,405 4,951,608

3,504,237 3,118,591 4,416,883

2,366,834 2,440,771 2,937,625

3,387,952 4,103,543 3,086,258

3,752,149 4,046,914 4,419,156

2,930,933 3,016,496 3,613,412

1) 2015 2) :


2014 ()

, (3,078,3054,626,181)

( : )

2013 2014 2015

3,383,077 3,078,305 4,626,181

2,851,432 2,597,348 3,059,360

1,700,061 1,805,544 2,247,019

- - 2,943,526

2,239,426 2,102,742 2,599,211

- - 4,150,566

2,692,103 1,805,032 2,511,743

3,784,581 4,071,672 4,030,686

- - 4,011,755

1) 2015 2) , , 2013, 2014


142

2015 MICE

3. Incentive

.

1)

Incentive

71.4%

, 20(76.4%)

( : %)

,

71.2 15.9 12.9

71.8 16.7 11.5

2029 76.4 11.7 12.0

3039 73.7 16.8 9.6

4049 70.8 15.4 13.9

5059 65.1 22.6 12.4

60 61.2 22.4 16.5

71.4 16.4 12.2

[-91]

143

.

2)

Incentive /(67.1%)

, /(46.0%), (44.4%),

(38.0%), (18.8%)

/ (71.0%), 20(72.6%) , /

(53.0%), 50(58.1%), 60 (50.6%)

( : %)

/

/

/

61.0 53.0 42.0 35.9 16.8 17.7 10.4 4.1 4.9

71.0 41.0 46.2 41.0 20.6 17.6 7.6 4.4 2.7

2029 72.6 42.3 39.4 40.5 19.8 20.4 8.5 6.7 4.4

3039 69.7 44.5 45.7 44.3 15.9 14.5 8.6 4.0 2.6

4049 62.9 46.1 46.8 37.1 19.5 15.4 9.7 2.2 3.7

5059 67.2 58.1 46.2 28.0 23.7 21.5 8.6 2.7 2.7

60 48.2 49.4 50.6 27.1 15.3 14.1 8.2 1.2 5.9

67.1 46.0 44.4 38.0 18.8 17.3 8.7 4.2 3.6

1) 100%

[-92] (Incentive )

144

2015 MICE

3)

Incentive (72.6%)

, (49.1%), (32.4%), (28.8%),

(24.9%)

60 (83.5%) , 50(60.8%),

(36.0%) 50(36.0%)

( : %)

74.0 49.8 36.0 29.5 20.3 24.9 20.8

71.2 48.7 29.4 28.2 28.8 21.1 23.6

2029 68.8 49.3 31.5 28.9 30.6 25.9 18.7

3039 68.5 46.2 32.2 29.1 30.8 25.9 22.1

4049 77.9 47.9 33.0 31.5 21.3 19.1 22.1

5059 74.7 60.8 36.0 29.0 12.9 15.1 25.3

60 83.5 47.1 25.9 22.4 12.9 17.6 35.3

72.6 49.1 32.4 28.8 24.9 22.5 22.5

[-93] (Incentive )

10.8 7.1 6.2 4.1 4.4 2.1

11.0 6.9 6.2 5.3 3.4 2.5

2029 12.2 6.7 4.7 4.7 6.7 2.6

3039 12.8 7.0 7.9 4.4 3.7 2.3

4049 9.7 8.2 6.4 6.0 1.5 1.9

5059 9.1 4.3 4.8 5.4 2.2 2.2

60 4.7 7.1 5.9 5.9 1.2 2.4

10.9 6.8 6.2 4.9 3.7 2.3

1) Likert 5 (1: , 2: , 3: , 4: , 5: )

145

.

4)

Incentive (77.3%), /

(75.1%), (51.6%), , , (49.5%)

(80.1%), 20(80.5%), 30(81.4%) , /

40(78.7%), 20(59.2%),

, , 50(56.5%)

( : %)

/

, ,

/

75.4 75.8 50.0 49.6 26.0 23.9 25.8

80.1 75.2 53.1 50.0 25.1 22.7 19.4

2029 80.5 72.6 59.2 51.3 31.2 23.9 25.9

3039 81.4 76.7 53.8 49.9 26.3 24.2 18.9

4049 77.5 78.7 43.8 46.8 19.1 21.0 20.6

5059 74.2 76.9 48.4 56.5 21.0 25.3 25.3

60 63.5 74.1 40.0 38.8 16.5 15.3 23.5

77.3 75.1 51.6 49.5 25.0 23.3 21.9

[-1] (Incentive )

/

/

/

//

/

21.4 15.4 12.2 11.8 11.7 6.4 7.6 6.4

20.2 15.3 12.9 11.5 7.3 6.0 4.5 4.5

2029 19.8 18.4 14.9 12.5 8.5 7.0 4.4 4.7

3039 17.5 17.0 17.0 9.3 9.3 6.3 5.4 4.4

4049 20.2 12.7 7.5 10.5 9.0 6.0 4.1 5.6

5059 25.3 14.0 9.1 12.4 11.3 4.8 10.2 8.1

60 35.3 7.1 4.7 23.5 10.6 3.5 10.6 3.5

20.6 15.3 12.4 11.7 9.3 6.1 5.8 5.7

1) 100%

146

2015 MICE

.

1)

Incentive ()(4.52),

(4.42), (4.38), /(4.37),

(4.32)

() (4.60), 60 (4.59) ,

50(4.47), 60 (4.54)

( : )

/

4.41 4.33 4.37 4.40 4.42 4.14

4.35 4.28 4.27 4.34 4.43 4.15

2029 4.36 4.32 4.27 4.33 4.44 4.11

3039 4.32 4.26 4.26 4.34 4.38 4.12

4049 4.38 4.32 4.39 4.43 4.43 4.13

5059 4.43 4.32 4.32 4.37 4.47 4.19

60 4.54 4.37 4.48 4.46 4.40 4.28

4.38 4.31 4.31 4.37 4.42 4.15

[-1] (Incentive )

()//

4.22 4.31 3.81 4.39 4.60 4.21

4.30 4.30 3.93 4.27 4.46 4.18

2029 4.19 4.28 3.87 4.34 4.57 4.19

3039 4.24 4.28 3.75 4.27 4.44 4.13

4049 4.32 4.33 3.98 4.34 4.56 4.25

5059 4.30 4.34 3.92 4.34 4.53 4.18

60 4.44 4.34 4.07 4.39 4.59 4.30

4.27 4.31 3.88 4.32 4.52 4.19

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

147

.

2)

Incentive 4.33

(4.36) (4.31) ,

60 (4.47)

( : %, )

0.2 0.5 5.5 50.7 43.1 4.36

0.7 0.0 7.3 51.3 40.7 4.31

2029 0.6 0.3 8.2 49.0 42.0 4.31

3039 0.7 0.5 7.5 53.8 37.5 4.27

4049 0.4 0.0 7.1 51.7 40.8 4.33

5059 0.5 0.0 3.2 48.4 47.8 4.43

60 0.0 0.0 2.4 48.2 49.4 4.47

0.6 0.2 6.4 51.2 41.6 4.33

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-94] (Incentive )

3)

Incentive 3.94

(3.98) (3.87) , 60 (4.09)

( : %, )

0.5 0.5 30.9 47.3 20.7 3.87

0.1 0.7 23.9 52.0 23.3 3.98

2029 0.3 0.3 29.2 50.1 20.1 3.90

3039 0.5 1.2 25.9 49.2 23.3 3.94

4049 0.0 0.4 26.2 55.1 18.4 3.91

5059 0.0 0.5 31.7 44.1 23.7 3.91

60 0.0 0.0 22.4 45.9 31.8 4.09

0.3 0.6 26.8 49.9 22.5 3.94

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-95]

148

2015 MICE

4)

Incentive 4.29

(3.94)

50(4.41) 60 (4.40)

( : %, )

0.2 0.4 10.2 46.6 42.6 4.31

0.1 0.1 9.7 52.9 37.1 4.27

2029 0.0 0.0 9.3 52.2 38.5 4.29

3039 0.5 0.2 13.3 52.4 33.6 4.18

4049 0.0 0.7 9.7 46.8 42.7 4.31

5059 0.0 0.0 6.5 45.7 47.8 4.41

60 0.0 0.0 5.9 48.2 45.9 4.40

0.1 0.2 9.9 49.9 39.8 4.29

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-96]

149

.

.

1)

Incentive 4.05

60 (4.26)

( : %, )

0.4 3.5 15.2 51.8 29.2 4.06

0.4 4.4 13.7 53.3 28.2 4.05

2029 0.3 3.8 15.2 51.6 29.2 4.06

3039 0.7 4.2 15.9 56.2 23.1 3.97

4049 0.0 3.4 14.6 51.7 30.3 4.09

5059 0.5 4.3 14.0 51.6 29.6 4.05

60 0.0 4.7 5.9 48.2 41.2 4.26

0.4 3.9 14.5 52.5 28.7 4.05

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-97] (Incentive )

2) MICE

Incentive MICE

4.02

MICE (4.05) (3.99)

, 60 (4.16)

( : %, )

0.2 2.5 15.5 55.8 26.0 4.05

0.1 4.5 16.6 54.0 24.8 3.99

2029 0.0 3.5 16.9 57.7 21.9 3.98

3039 0.2 4.9 17.5 55.9 21.4 3.93

4049 0.0 4.1 14.2 53.2 28.5 4.06

5059 0.5 0.5 17.7 52.2 29.0 4.09

60 0.0 3.5 10.6 51.8 34.1 4.16

0.1 3.6 16.0 54.9 25.3 4.02

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-98] MICE (Incentive )

150

2015 MICE

3)

Incentive 4.12

60 (4.31) , 30

(4.04)

( : %, )

0.4 1.4 9.5 61.7 27.0 4.14

0.0 1.5 11.1 62.2 25.2 4.11

2029 0.0 0.3 11.7 62.7 25.4 4.13

3039 0.2 2.6 11.7 63.6 21.9 4.04

4049 0.4 1.5 9.4 60.7 28.1 4.15

5059 0.0 1.1 8.6 65.1 25.3 4.15

60 0.0 1.2 4.7 56.5 37.6 4.31

0.1 1.4 10.4 62.1 26.0 4.12

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-99] (Incentive )

4) MICE

Incentive MICE 4.07

MICE 60 (4.25)

( : %, )

0.2 2.1 14.0 57.1 26.7 4.08

0.0 2.0 14.2 59.7 24.1 4.06

2029 0.0 1.7 14.6 60.1 23.6 4.06

3039 0.2 2.8 15.4 59.7 21.9 4.00

4049 0.0 2.6 13.9 56.9 26.6 4.07

5059 0.0 1.1 14.0 59.1 25.8 4.10

60 0.0 0.0 11.8 51.8 36.5 4.25

0.1 2.0 14.2 58.4 25.3 4.07

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )


151

.

. 1

1) 1 (/KRW)

Incentive 2,396,959

(2,032,298) (2,881,418)

, 30(2,630,878), 20(2,404,097), 40(2,431,230

), 50(2,325,480), 60 (1,290,873)

17,229 4,881 17,087 24,146 2,881,418

20,820 6,930 30,445 6,706 2,032,298

2029 27,614 1,675 28,231 2,281 2,404,097

3039 31,160 15,625 32,052 31,534 2,630,878

4049 7,528 1,246 10,190 10,992 2,431,230

5059 5,947 2,898 28,714 6,209 2,325,480

60 111 445 9,210 0 1,290,873

19,014 5,973 23,981 13,867 2,396,959

1) Incentive 1

2) : 1$(USD)=1,131.49(2015 )

[-101] 1 (/KRW)(Incentive )

( : )

1

1,407,299 1,274,938 26,796 101,259 7,781

1,014,965 866,354 19,857 53,168 13,053

2029 1,066,489 1,081,445 37,684 153,951 4,726

3039 1,279,335 1,131,622 24,309 65,258 19,982

4049 1,146,007 1,198,932 12,505 39,376 4,453

5059 1,338,943 907,537 10,814 17,991 6,426

60 957,122 242,175 24,648 35,582 21,580

1,205,665 1,023,375 22,749 71,788 10,546

152

2015 MICE

2) 1 (/USD)

Incentive 2,532,

1,769 , 30(2,290)

(882

), (5)

16 4 15 21 2,532

19 6 27 6 1,769

2029 25 1 25 2 2,099

3039 28 14 28 28 2,290

4049 7 1 9 10 2,139

5059 5 3 25 6 2,024

60 0 0 8 - 1,193

17 5 21 12 2,096

1) Incentive 1

2) : 1$(USD)=1,131.49(2015 )

[-102] 1 (/USD)(Incentive )

( : USD)

1

1,244 1,111 24 90 7

897 739 17 46 12

2029 943 933 33 133 4

3039 1,131 965 21 57 18

4049 1,013 1,049 11 35 4

5059 1,183 770 10 16 6

60 846 267 22 31 19

1,066 882 20 63 9

153

.

. 3

1)

2014 0.18 (4.154.33

)

( : )

2013 2014 2015

4.02 4.15 4.33

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-103] (Incentive )

2)

2014 0.07 (4.364.29

)

( : )

2013 20142015

3.94 4.36 3.94 4.29

1) 2015 ,

2) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-104] (Incentive ) -

154

2015 MICE

3)

2014 0.16 (4.21

4.05)

( : )

2013 2014 2015

3.83 4.21 4.05

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-105] (Incentive )

4) MICE

Incentive 2014 0.20

(4.224.02)

( : )

2013 2014 2015

3.83 4.22 4.02

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )


5)

2014 0.17 (4.29

4.12)

( : )

2013 2014 2015

3.90 4.29 4.12

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )

[-107] (Incentive )

155

.

6) MICE

MICE 2014 0.17

(4.244.07)

( : )

2013 2014 2015

3.83 4.24 4.07

1) Likert 5 (1: , 2: , 3: , 4: , 5 : )


159

.

1.

.

1)

Documents

2015 MICE 참가자 조사 - k-mice.visitkorea.or.krk-mice.visitkorea.or.kr/convention/pds/e_book/2015/2015_MICE_participant.pdf · 조사 결과 해석 주의사항 1. 본 보고서는