24
FIRST LOOK FRIDAY, JANUARY 27, 2017 Chicago Cultural Center Chicago Department of Cultural Affairs and Special Events

2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

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Page 1: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

Taste of ChicagoChicago Air amp Water Show

Chicago Blues Festival

Chicago Jazz Festival

World Music Festival ChicagoChicago Kids amp Kites Festival

LakeFX ChicagoChicago Farmers

MarketsChicago Gospel Music Festival

Millennium Park Film amp Music

ChicagoSummerDance

Fifth Star AwardsChicago Holidays

8ndash10am Chicago Cultural Center GAR Hall

77 E Randolph StThe Department of Cultural Affairs and Special Events produces

some of the Cityrsquos largest events and programs year-round attracting millions of local and international guests

Whether itrsquos launching a product reinforcing a brand high-volumesampling consumer sign ups or tour stops the Strategic Initiatives amp Partnerships division offers many unique platforms that can help a

companies maximize brand presence in the lucrative Chicago market

Come check out whatrsquos new creative and interesting for 2017 all while enjoying a catered buffet style breakfast and networking with

industry peers

Come check out whatrsquos new creativeand interesting for 2017

FIRST LOOK

FRIDAY JANUARY 27 2017 Chicago Cultural Center

Chicago Department ofCultural Affairs and Special Events

The Department of Cultural Affairs amp Special Events produces some of the Midwestrsquos largest events and programs year-round The Strategic Initiatives and Partnerships division is a marketing solutions provider that helps brands

Connect to world renowned artists festivals and events in meaningful and authentic ways

Create unique experiences to engage with millions of Chicagoans and tourists

Navigate the complexities of an urban market

LET US HELP YOU

FUN CREATIVE ENGAGING DYNAMIC Connect with us at CHICAGOPARTNERSHIPSORG

3127449217 chicagopartnershipscityofchicagoorg

2

A ldquoreimaginedrdquo Chicago Blues Festival is moving to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system will bring a fresh way to enjoy a classic event

As one of Chicagorsquos top destinations Millennium Park is undeniably one of the most sought-after venues for brands to reach a cross-section of consumers from Chicagoans representing the cityrsquos 77 neighborhoods suburban families and a significant presence of international visitors Growing interest has resulted in more onsite promotional opportunities throughout the year

Last yearrsquos inaugural Millennium Park Film amp Music Series was a resounding success but partners requested separate series to attract targeted audiences We heard you Now brands can choose between the Millennium Park Film Series or Millennium Park Music Series to better align their brandactivation

The Series Sponsorship package at Lake FX Creative-Con offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop their own panel discussion or workshop that targets Chicagorsquos arts amp creative community

A dance competition like no other SummerDance-off will host four competitions in the park ndash two footwork competitions and two steppinrsquo competitions

These battles will each lead to one winner who will go on to a winner-take-all show at Millennium Park on August 26th

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

3

rsquo

-

TABLE OF CONTENT

pg03

What s New at DCASE

pg05

Department Overview

pg06

Chicago Farmers Markets

pg07

Lake FX Creative Con

pg08

Chicago Kids amp Kites Festival

pg09

Chicago House Party | Gospel Music Festival

pg10

Millennium Park Film and Music Series

pg11

Chicago Blues Festival

pg12-13

Taste of Chicago

pg14-15

Chicago Air amp Water Show

pg16

Chicago SummerDance

pg17

Chicago Jazz Festival

pg18

pg19

Chicago Holidays

pg20

Fifth Star

pg21

Marketing Solutions

pg22

Market Research

World Music Festival Chicago

4

- - - - -

-

Our audiences represent a cross-section of the Cityrsquos 77 diverse neighborhoods as well as international visitors All of our events amp programs are family-friendly

Corporate Partners provided

of support in 2016

The Department of Cultural Affairs and Special Events (DCASE) is a marketing solutions powerhouse that produces some of Chicagos largest and most iconic festivals including the Taste of Chicago Chicago Air amp Water Show and the Chicago Blues Festival DCASErsquos extensive inventory of events and programs reaches across all demographic interests and draws an estimated 10 million guests per year

Our events provide turn key platforms that can meet any marketing goal from launching a new product maximizing brand visibility high volume sampling or targeting key demographics With world class venues like Millennium Park and Chicago Cultural Center extensive social media reach access to City services and robust rolodex of partners DCASE is the key to unlock limitless promotional opportunities in the lucrative Chicago market

all packages can be

customized

cityofchicagoorgdcase = 8780964 hits

E-Newsletter = 81768 subscribers

DCASE Facebook = 10949 followers

ChicagoDCASE = 9033 followers

Millennium Park Facebook = 89755 followers

Millennium_Park = 15588 followers

Chicago Cultural Center Facebook = 53276 followers

ChiCulturalCenter = 9122 followers

312-744-9217

corporatepartnershipscom

chicagopartnershipscityofchicagoorg

ERIN ROBERTS

Deputy Commissioner

DAN HINES

Director

312-744-7834

danhinescityofchicagoorg

CHRISTINE JACOB

312-744-2160

cjacobcityofchicagoorg

NEAL HEITZ

312-744-9215

nealheitzcityofchicagoorg

bull bull

bull bull bull

bull

All of our events and programs are

FREE of charge

5

- -

-

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Centrally located in the business district the Daley Plaza and Federal Plaza Markets attract extensive foot traffic

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

More than 170 vendors at 15 neighborhood locations throughout the city sell fresh fruit vegetables plants flowers and more The popular downtown Daley Plaza Farmers Market is held every Thursday and offers an impressive 25 days of promotional opportunities Health-related products and services that promote a healthy lifestyle are a natural sponsorship tie-in

Presenting ndash $125000 sold

Space Only - $5000

Media - $75000 (in kind trade value)

(as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers

followers chicagofarmersmarketscom

expected seasonal 5798 291377 hits attendance

6

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 2: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

The Department of Cultural Affairs amp Special Events produces some of the Midwestrsquos largest events and programs year-round The Strategic Initiatives and Partnerships division is a marketing solutions provider that helps brands

Connect to world renowned artists festivals and events in meaningful and authentic ways

Create unique experiences to engage with millions of Chicagoans and tourists

Navigate the complexities of an urban market

LET US HELP YOU

FUN CREATIVE ENGAGING DYNAMIC Connect with us at CHICAGOPARTNERSHIPSORG

3127449217 chicagopartnershipscityofchicagoorg

2

A ldquoreimaginedrdquo Chicago Blues Festival is moving to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system will bring a fresh way to enjoy a classic event

As one of Chicagorsquos top destinations Millennium Park is undeniably one of the most sought-after venues for brands to reach a cross-section of consumers from Chicagoans representing the cityrsquos 77 neighborhoods suburban families and a significant presence of international visitors Growing interest has resulted in more onsite promotional opportunities throughout the year

Last yearrsquos inaugural Millennium Park Film amp Music Series was a resounding success but partners requested separate series to attract targeted audiences We heard you Now brands can choose between the Millennium Park Film Series or Millennium Park Music Series to better align their brandactivation

The Series Sponsorship package at Lake FX Creative-Con offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop their own panel discussion or workshop that targets Chicagorsquos arts amp creative community

A dance competition like no other SummerDance-off will host four competitions in the park ndash two footwork competitions and two steppinrsquo competitions

These battles will each lead to one winner who will go on to a winner-take-all show at Millennium Park on August 26th

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

3

rsquo

-

TABLE OF CONTENT

pg03

What s New at DCASE

pg05

Department Overview

pg06

Chicago Farmers Markets

pg07

Lake FX Creative Con

pg08

Chicago Kids amp Kites Festival

pg09

Chicago House Party | Gospel Music Festival

pg10

Millennium Park Film and Music Series

pg11

Chicago Blues Festival

pg12-13

Taste of Chicago

pg14-15

Chicago Air amp Water Show

pg16

Chicago SummerDance

pg17

Chicago Jazz Festival

pg18

pg19

Chicago Holidays

pg20

Fifth Star

pg21

Marketing Solutions

pg22

Market Research

World Music Festival Chicago

4

- - - - -

-

Our audiences represent a cross-section of the Cityrsquos 77 diverse neighborhoods as well as international visitors All of our events amp programs are family-friendly

Corporate Partners provided

of support in 2016

The Department of Cultural Affairs and Special Events (DCASE) is a marketing solutions powerhouse that produces some of Chicagos largest and most iconic festivals including the Taste of Chicago Chicago Air amp Water Show and the Chicago Blues Festival DCASErsquos extensive inventory of events and programs reaches across all demographic interests and draws an estimated 10 million guests per year

Our events provide turn key platforms that can meet any marketing goal from launching a new product maximizing brand visibility high volume sampling or targeting key demographics With world class venues like Millennium Park and Chicago Cultural Center extensive social media reach access to City services and robust rolodex of partners DCASE is the key to unlock limitless promotional opportunities in the lucrative Chicago market

all packages can be

customized

cityofchicagoorgdcase = 8780964 hits

E-Newsletter = 81768 subscribers

DCASE Facebook = 10949 followers

ChicagoDCASE = 9033 followers

Millennium Park Facebook = 89755 followers

Millennium_Park = 15588 followers

Chicago Cultural Center Facebook = 53276 followers

ChiCulturalCenter = 9122 followers

312-744-9217

corporatepartnershipscom

chicagopartnershipscityofchicagoorg

ERIN ROBERTS

Deputy Commissioner

DAN HINES

Director

312-744-7834

danhinescityofchicagoorg

CHRISTINE JACOB

312-744-2160

cjacobcityofchicagoorg

NEAL HEITZ

312-744-9215

nealheitzcityofchicagoorg

bull bull

bull bull bull

bull

All of our events and programs are

FREE of charge

5

- -

-

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Centrally located in the business district the Daley Plaza and Federal Plaza Markets attract extensive foot traffic

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

More than 170 vendors at 15 neighborhood locations throughout the city sell fresh fruit vegetables plants flowers and more The popular downtown Daley Plaza Farmers Market is held every Thursday and offers an impressive 25 days of promotional opportunities Health-related products and services that promote a healthy lifestyle are a natural sponsorship tie-in

Presenting ndash $125000 sold

Space Only - $5000

Media - $75000 (in kind trade value)

(as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers

followers chicagofarmersmarketscom

expected seasonal 5798 291377 hits attendance

6

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 3: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

A ldquoreimaginedrdquo Chicago Blues Festival is moving to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system will bring a fresh way to enjoy a classic event

As one of Chicagorsquos top destinations Millennium Park is undeniably one of the most sought-after venues for brands to reach a cross-section of consumers from Chicagoans representing the cityrsquos 77 neighborhoods suburban families and a significant presence of international visitors Growing interest has resulted in more onsite promotional opportunities throughout the year

Last yearrsquos inaugural Millennium Park Film amp Music Series was a resounding success but partners requested separate series to attract targeted audiences We heard you Now brands can choose between the Millennium Park Film Series or Millennium Park Music Series to better align their brandactivation

The Series Sponsorship package at Lake FX Creative-Con offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop their own panel discussion or workshop that targets Chicagorsquos arts amp creative community

A dance competition like no other SummerDance-off will host four competitions in the park ndash two footwork competitions and two steppinrsquo competitions

These battles will each lead to one winner who will go on to a winner-take-all show at Millennium Park on August 26th

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

3

rsquo

-

TABLE OF CONTENT

pg03

What s New at DCASE

pg05

Department Overview

pg06

Chicago Farmers Markets

pg07

Lake FX Creative Con

pg08

Chicago Kids amp Kites Festival

pg09

Chicago House Party | Gospel Music Festival

pg10

Millennium Park Film and Music Series

pg11

Chicago Blues Festival

pg12-13

Taste of Chicago

pg14-15

Chicago Air amp Water Show

pg16

Chicago SummerDance

pg17

Chicago Jazz Festival

pg18

pg19

Chicago Holidays

pg20

Fifth Star

pg21

Marketing Solutions

pg22

Market Research

World Music Festival Chicago

4

- - - - -

-

Our audiences represent a cross-section of the Cityrsquos 77 diverse neighborhoods as well as international visitors All of our events amp programs are family-friendly

Corporate Partners provided

of support in 2016

The Department of Cultural Affairs and Special Events (DCASE) is a marketing solutions powerhouse that produces some of Chicagos largest and most iconic festivals including the Taste of Chicago Chicago Air amp Water Show and the Chicago Blues Festival DCASErsquos extensive inventory of events and programs reaches across all demographic interests and draws an estimated 10 million guests per year

Our events provide turn key platforms that can meet any marketing goal from launching a new product maximizing brand visibility high volume sampling or targeting key demographics With world class venues like Millennium Park and Chicago Cultural Center extensive social media reach access to City services and robust rolodex of partners DCASE is the key to unlock limitless promotional opportunities in the lucrative Chicago market

all packages can be

customized

cityofchicagoorgdcase = 8780964 hits

E-Newsletter = 81768 subscribers

DCASE Facebook = 10949 followers

ChicagoDCASE = 9033 followers

Millennium Park Facebook = 89755 followers

Millennium_Park = 15588 followers

Chicago Cultural Center Facebook = 53276 followers

ChiCulturalCenter = 9122 followers

312-744-9217

corporatepartnershipscom

chicagopartnershipscityofchicagoorg

ERIN ROBERTS

Deputy Commissioner

DAN HINES

Director

312-744-7834

danhinescityofchicagoorg

CHRISTINE JACOB

312-744-2160

cjacobcityofchicagoorg

NEAL HEITZ

312-744-9215

nealheitzcityofchicagoorg

bull bull

bull bull bull

bull

All of our events and programs are

FREE of charge

5

- -

-

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Centrally located in the business district the Daley Plaza and Federal Plaza Markets attract extensive foot traffic

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

More than 170 vendors at 15 neighborhood locations throughout the city sell fresh fruit vegetables plants flowers and more The popular downtown Daley Plaza Farmers Market is held every Thursday and offers an impressive 25 days of promotional opportunities Health-related products and services that promote a healthy lifestyle are a natural sponsorship tie-in

Presenting ndash $125000 sold

Space Only - $5000

Media - $75000 (in kind trade value)

(as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers

followers chicagofarmersmarketscom

expected seasonal 5798 291377 hits attendance

6

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 4: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

rsquo

-

TABLE OF CONTENT

pg03

What s New at DCASE

pg05

Department Overview

pg06

Chicago Farmers Markets

pg07

Lake FX Creative Con

pg08

Chicago Kids amp Kites Festival

pg09

Chicago House Party | Gospel Music Festival

pg10

Millennium Park Film and Music Series

pg11

Chicago Blues Festival

pg12-13

Taste of Chicago

pg14-15

Chicago Air amp Water Show

pg16

Chicago SummerDance

pg17

Chicago Jazz Festival

pg18

pg19

Chicago Holidays

pg20

Fifth Star

pg21

Marketing Solutions

pg22

Market Research

World Music Festival Chicago

4

- - - - -

-

Our audiences represent a cross-section of the Cityrsquos 77 diverse neighborhoods as well as international visitors All of our events amp programs are family-friendly

Corporate Partners provided

of support in 2016

The Department of Cultural Affairs and Special Events (DCASE) is a marketing solutions powerhouse that produces some of Chicagos largest and most iconic festivals including the Taste of Chicago Chicago Air amp Water Show and the Chicago Blues Festival DCASErsquos extensive inventory of events and programs reaches across all demographic interests and draws an estimated 10 million guests per year

Our events provide turn key platforms that can meet any marketing goal from launching a new product maximizing brand visibility high volume sampling or targeting key demographics With world class venues like Millennium Park and Chicago Cultural Center extensive social media reach access to City services and robust rolodex of partners DCASE is the key to unlock limitless promotional opportunities in the lucrative Chicago market

all packages can be

customized

cityofchicagoorgdcase = 8780964 hits

E-Newsletter = 81768 subscribers

DCASE Facebook = 10949 followers

ChicagoDCASE = 9033 followers

Millennium Park Facebook = 89755 followers

Millennium_Park = 15588 followers

Chicago Cultural Center Facebook = 53276 followers

ChiCulturalCenter = 9122 followers

312-744-9217

corporatepartnershipscom

chicagopartnershipscityofchicagoorg

ERIN ROBERTS

Deputy Commissioner

DAN HINES

Director

312-744-7834

danhinescityofchicagoorg

CHRISTINE JACOB

312-744-2160

cjacobcityofchicagoorg

NEAL HEITZ

312-744-9215

nealheitzcityofchicagoorg

bull bull

bull bull bull

bull

All of our events and programs are

FREE of charge

5

- -

-

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Centrally located in the business district the Daley Plaza and Federal Plaza Markets attract extensive foot traffic

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

More than 170 vendors at 15 neighborhood locations throughout the city sell fresh fruit vegetables plants flowers and more The popular downtown Daley Plaza Farmers Market is held every Thursday and offers an impressive 25 days of promotional opportunities Health-related products and services that promote a healthy lifestyle are a natural sponsorship tie-in

Presenting ndash $125000 sold

Space Only - $5000

Media - $75000 (in kind trade value)

(as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers

followers chicagofarmersmarketscom

expected seasonal 5798 291377 hits attendance

6

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 5: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- - - - -

-

Our audiences represent a cross-section of the Cityrsquos 77 diverse neighborhoods as well as international visitors All of our events amp programs are family-friendly

Corporate Partners provided

of support in 2016

The Department of Cultural Affairs and Special Events (DCASE) is a marketing solutions powerhouse that produces some of Chicagos largest and most iconic festivals including the Taste of Chicago Chicago Air amp Water Show and the Chicago Blues Festival DCASErsquos extensive inventory of events and programs reaches across all demographic interests and draws an estimated 10 million guests per year

Our events provide turn key platforms that can meet any marketing goal from launching a new product maximizing brand visibility high volume sampling or targeting key demographics With world class venues like Millennium Park and Chicago Cultural Center extensive social media reach access to City services and robust rolodex of partners DCASE is the key to unlock limitless promotional opportunities in the lucrative Chicago market

all packages can be

customized

cityofchicagoorgdcase = 8780964 hits

E-Newsletter = 81768 subscribers

DCASE Facebook = 10949 followers

ChicagoDCASE = 9033 followers

Millennium Park Facebook = 89755 followers

Millennium_Park = 15588 followers

Chicago Cultural Center Facebook = 53276 followers

ChiCulturalCenter = 9122 followers

312-744-9217

corporatepartnershipscom

chicagopartnershipscityofchicagoorg

ERIN ROBERTS

Deputy Commissioner

DAN HINES

Director

312-744-7834

danhinescityofchicagoorg

CHRISTINE JACOB

312-744-2160

cjacobcityofchicagoorg

NEAL HEITZ

312-744-9215

nealheitzcityofchicagoorg

bull bull

bull bull bull

bull

All of our events and programs are

FREE of charge

5

- -

-

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Centrally located in the business district the Daley Plaza and Federal Plaza Markets attract extensive foot traffic

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

More than 170 vendors at 15 neighborhood locations throughout the city sell fresh fruit vegetables plants flowers and more The popular downtown Daley Plaza Farmers Market is held every Thursday and offers an impressive 25 days of promotional opportunities Health-related products and services that promote a healthy lifestyle are a natural sponsorship tie-in

Presenting ndash $125000 sold

Space Only - $5000

Media - $75000 (in kind trade value)

(as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers

followers chicagofarmersmarketscom

expected seasonal 5798 291377 hits attendance

6

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 6: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

-

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Centrally located in the business district the Daley Plaza and Federal Plaza Markets attract extensive foot traffic

The Chicago City Markets packages the Cityrsquos markets under one umbrella By combining the resources of the popular Chicago Farmers Markets Community Markets and Maxwell Street Market we can extend brand exposure across several locations throughout the year

More than 170 vendors at 15 neighborhood locations throughout the city sell fresh fruit vegetables plants flowers and more The popular downtown Daley Plaza Farmers Market is held every Thursday and offers an impressive 25 days of promotional opportunities Health-related products and services that promote a healthy lifestyle are a natural sponsorship tie-in

Presenting ndash $125000 sold

Space Only - $5000

Media - $75000 (in kind trade value)

(as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers

followers chicagofarmersmarketscom

expected seasonal 5798 291377 hits attendance

6

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 7: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

- -

Lake FX Creative-Con is the regionrsquos largest FREE conference that

convenes emerging artists and creative entrepreneurs in the music

theater dance and art amp design industries The event offers targeted

programming meant to explore options engage ideas and empower

action Itrsquos 2 days of inspiring keynotes 100+ industry leaders presenting

50 panel discussions amp workshops and networking opportunities

partners

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center

NEW OPPORTUNITY

Series Sponsorship This package offers an opportunity for genuine brand integration In addition to standard promotional benefits partners can develop customized panel discussions or workshops to engage and attract the arts amp creative community One on One Access with industry leaders

for targeted and personalized

conversations

AampR Auditions provide a chance for local

talent to perform live for industry

decision-makers

Friday night networking reception

Plus Financial Planning | Legal Considerations |

How to Tap City Resources | Plan Brsquos |

Questions You Donrsquot Know to Ask | Got This

Far Now What | Etc

10000 expected attendance

PARTNERSHIP OPPORTUNITIES

Presenting $35000

Series $10000

7

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 8: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

A timeless tradition that began in 1999 with children gathered on Cricket Hill at Montrose Harbor awaiting the right amount of wind to sweep their kites away The tradition continues each spring with children running around outdoors receiving free kite kits to make decorate and fly while enjoying tons of great family-focused programming Sponsors wanting to attach their brand to a wholesome family event will find endless creative partnership opportunities

Presenting - $15000 SOLD

Space Only - $5000 Media - $30000 (in-kind trade value) expected attendance

The Presenting Sponsorrsquos logo can

be branded on 5000 paper kite kits

WEB amp SOCIAL MEDIA REACH (as of October 2016)

cityofchicagoorgdcase = 8780964 hits E-Newsletter = 81768 subscribers DCASE Facebook = 10949 followers ChicagoDCASE = 9033 followers Millennium Park Facebook = 89755 followers Millennium_Park = 15588 followers Chicago Cultural Center Facebook = 53276 followers ChiCulturalCenter = 9122 followers Corporate Partnerships

Families with children primarily between the ages of 1 ndash 12

Christine Jacob

312-744-2160

cjacobcityofchicagoorg

8

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 9: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

Presenting $25000

Space Only $5000

bull DJs and live house band performances bull All house music both new and old of varying subgenres bull Workshops and panel discussions bull Expected attendance is 20-25k bull Mixed demographic 20-50 years of age varying in education income

and ethnic backgrounds

Chicago Cultural Center amp Millennium Park

Presenting $25000

Space Only $5000

Media $75000

(in-kind trade value)

FRIDAY JUNE 2 Chicago Cultural Center Millennium Park Randolph Square Jay Pritzker Pavilion 1-4pm 6pm -930pm

SATURDAY JUNE 3 Millennium Park Jay Pritzker Pavilion 11am - 930pm

Building on the Cityrsquos rich Gospel history the Chicago Gospel Music Festival is partnering with several community organizations to build a year-long schedule of programs and activities to extend Gospel music throughout Chicagorsquos diverse neighborhoods Its home at Millennium Park along Chicagorsquos famed Michigan Avenue ensures extensive foot traffic The event draws an estimated attendance of 20000

CHICAGO GOSPEL MUSIC FESTIVAL PRESENTS extends programing with free concerts and events around Chicago throughout the year

Corporate Partnerships

Christine Jacob | 312-744-2160 | cjacobcityofchicagoorg

9

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 10: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

-

No show on July 4th

PARTNERSHIP OPPORTUNITIES

Presenting Film Night

$30000night

Space Only $5000night

This popular summer program provides 11 possible promotional days All movies are held at the Jay Pritzker Pavilion at Millennium Park and are specially curated for mass appeal

Film enthusiasts arrive as early as 3pm to set-up their areas an opportune time to integrate brand activations and engage the crowd

All films are FREE and start at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

This popular music series provides over a dozen possible promotional days at Millennium Park Mondays and Thursdays

All concerts are held at the Jay Pritzker Pavilion and have been selectively curated for mass appeal As one of Chicagorsquos most visited sites Millennium Park draws extensive foot traffic during event dates

PARTNERSHIP OPPORTUNIITES

Presenting $15000night

Space Only $5000night

Media $90000

(in kind trade value)

All concerts are FREE and begin at 630PM

Corporate Partnerships Neal Heitz

312-744-9215 nealheitzcityofchicagoorg

10

cityofchicagoorgdcase

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 11: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

WE MOVED

The Chicago Blues Festival has hosted Blues musical legends including

Ray Charles | Buddy Guy | Chuck Berry | BB King | Koko Taylor | Etta James | Mavis Staples | Dr John | Bettye LaVette | Keith Richards | Stevie Ray Vaughan | John Lee Hooker | Lonnie Brooks

Presenting $125000

Crossroads Stage sold

Rhythm amp Blues Stage sold

Front Porch Stage $45000

Participating $15000

Space Only $10000

Media (in-kind trade value) $60000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

A ldquoreimaginedrdquo Chicago Blues Festival has been moved to one of Chicagorsquos most iconic venues Millennium Park The parkrsquos exceptional foot traffic Michigan Avenue location and state-of-the-art sound system bring a fresh way to experience a classic event The event draws an expected audience of 180000

2017 headliners include Gary Clark Jr Billy Branch and the Sons of Blues William Bell and the centennial celebration of acclaimed guitarist John Lee Hooker

As the ldquoBlues Capital of the Worldrdquo Chicago produces the largest free outdoor blues music festival in the world featuring a month of programming throughout the city The event draws an international audience and continues to be a hometown favorite

The City of Chicago is committed to presenting high quality live musical performances featuring international national and local artists that celebrate Chicagorsquos rich BLUES history and its influence on all genres of music

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

Millennium Park

ch i cagoblues fe s t i va l u s 11

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 12: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market The event also offers several Title Sponsorship opportunities of popular programming destinations

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring over 60 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries

In addition to an overwhelming food selection the eventrsquos main stage has also hosted a ldquoWhorsquos Whordquo of the music industry including Stevie Wonder Santana Sheryl Crow John Mayer Tom Jones Robin Thicke Robert Plant fun Jill Scott Janelle Monae The Roots and Emmy Lou Harris to name a few

14 MILLION expected attendance

EVENT HIGHLIGHTS

TASTE KITCHEN ndash noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home CELEBRITY CHEF DU JOUR ndash a daily rotation of

celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes

THE BEER HALL ndash a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers

POP-UP RESTAURANTS ndash a program that encourages new restaurants to participate at Taste for one day only

WINE GARDEN ndash ideally located on Buckingham Fountain Plaza this area offers foodies a more up-scale dining environment at the event

MAIN STAGE CONCERTS ndash the Petrillo Band Shell showcases world renowned artists

PARTNERSHIP OPPORTUNITIES

Presenting

Official

VIP

Participating

Space Only

Space Only

Media (in-kind trade value)

$250000

$125000

$40000

$35000

$20000

$7500day

$140000

tasteofchicagous 1328159 hits

followers 151527

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

Grant Park

12

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 13: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

A week-long culinary celebration Taste of Chicago is a FREE admission food festival featuring food choices from ethnic neighborhood favorites to James Beard award-winning eateries

Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling maximize brand visibility or launch a new product in the lucrative Chicago market

Taste Concerts - this opportunity provides maximum brand exposure Many companies have successfully used concert tickets and hospitality tents to entertain C-Level decision makers to host dignitaries as employee incentives to celebrating a company anniversarymilestone and as customer loyalty programs

Taste Kitchen ndash noted chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home SOLD

Celebrity Chef du Jour ndash a daily rotation of celebrity chefs host a pre-fixe seated dinner or lunch featuring their award winning recipes Tickets for limited seating are available for a moderate fee This property hosts intimate crowds as they get an unprecedented chance to mingle with top culinary masters

Taste Spirit Lounge - a first ever cocktail lounge at the Taste of Chicago Spirits will be exclusively poured in this new and exciting space strategically positioned on Buckingham Fountain Plaza SOLD

Taste Wine Garden ndash located on beautiful Buckingham Fountain Plaza and with Lake Michigan as a backdrop this property offers many customizable options to allow a brand to enhance the consumerrsquos experience as they enjoy the event with a glass of wine

Taste Dining Rooms ndash five (5) 20rsquo x 40rsquo tents - reach a captive audience as they rest and enjoy festival cuisine at these popular gathering areas

Taste Trolleys ndash fully branded trolleys provide FREE transportation to and from the Taste of Chicago with stops throughout the Central Business District

Taste Stage ndash the Taste Stage showcases the best of up-and-coming and well-known local Chicago area bands Its high profile location at the south end of the festival draws a record number of music lovers SOLD

30000 turkey legs

18400 hot dogs

26208 ears of corn

20412 slices of cheesecake

Corporate Partnerships

Neal Heitz

312-744-9215

nealheitzcityofchicagoorg

13

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 14: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

partners

- -

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy Blue

Angels to headline this yearrsquos event The event is the oldest and largest free

air exhibition of its kind in the United States and continues to be one of the

cityrsquos most anticipated summer events Drawing an average crowd of

1 million people the show features the precision flying at its finest The

US Army Parachute Team Golden Knights plus the US Navy Leapfrogs are

also scheduled to thrill the audience at North Avenue Beach Numerous

military and civilian demonstrations round out the program

Ideal event for high-volume sampling

A full run rehearsal show on August 18 draws a sizable crowd and provides an additional day for sponsor activation

Unique to this event is the Corporate Hospitality Area featuring private tents for sponsors to exclusively entertain guests as they enjoy the show with a front-and-center view of the action

Boasting an extensive footprint along Chicagorsquos famed lake front the beach based event can easily accommodate large tour displays

Presenting $300000 SOLD

Show $160000 Official Product $100000 Participating $20000 Space Only $15000 Hospitality (starting at) $13000 Media (trade value) $100000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

14

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 15: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

Delight your guests with a unique way to enjoy the Chicago Air amp Water Show

The Corporate Hospitality Area offers companies a chance to entertain groups of

all sizes and put them ldquofront and centerrdquo at Chicagorsquos favorite event

The area provides a professional check-in entrance private tents for each

company and an exclusive flight line seating area at show center providing a

truly first-class experience Performers and celebrities often ldquomake the roundsrdquo

in the area

The Corporate Hospitality Area is ideal for

bull Entertaining C-Level decision makers

bull Hosting dignitaries

bull Employee incentives

bull Celebrating a company anniversary milestone etc

bull Customer loyalty programs

Pricing starts at $13000 and includes tent furniture and electricity

The 2017 Chicago Air amp Water Show welcomes the acclaimed US Navy

Blues Angels to headline this yearrsquos event The event is the oldest and largest

free air exhibition of its kind in the United States and continues to be one of

the cityrsquos most anticipated summer events Drawing an average crowd of 1

million people the show features the precision flying at its finest The US

Army Parachute Team Golden Knights plus the US Navy Leapfrogs are also

scheduled to thrill the audience at North Avenue Beach Numerous military

and civilian demonstrations round out the program

Corporate Partnerships

Dan Hines

312 744 7834

danhinescityofchicagoorg

North Avenue Beach

15

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 16: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Swing waltz cha-chaor simply enjoy the music at the largest annual outdoor live music and dancing series in the United States Dancers of all ages and skill levels are invited to take part in introductory one-hour dance lessons by professional instructors followed by live music and dancing The event offers an impressive 36 days of promotional opportunities

The diverse musical lineup showcases dance styles from all corners of the globe In any given season approximately 42 live bands offer ldquomass appealrdquo programming that draws an audience as diverse as the music and dance

Expected attendance for SummerDance is 60000 for the season

A dance competition like no other 53 - Female SummerDance-off will host four

competitions in the park ndash two 54 - Single

footwork competitions and two 42 - Caucasian steppinrsquo competitions

28 - 35 to 44 years old These battles will each lead to one

74 - Chicagoan winner who will go on to a 20 - Suburban winner-take-all show at

Millennium Park on August 26th 21 - $40K to $59999K

SummerDance boasts a very active and engaged following

chicagosummerdanceorg followers SummerDanceChi 353369 hits 15829 1001 followers

16

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 17: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

-

- -

17

Presenting $75000 Von Freeman Stage $25000 Jazz amp Heritage Stage $25000 Participating $12500 Space Only $8500 Media (in kind trade value) $50000

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

What began in 1979 the Chicago Jazz Festival has become a Labor Day Weekend tradition Known for its artistic creativity the free admission festival showcases Chicagorsquos vast jazz talent alongside national and international artists highlighting Chicagos prominent role in Jazz history The festival is held over four days in Millennium Park a world-renowned venue that boasts one of the worldrsquos most advanced sound systems

Past performers include Gregory Porter Dee Dee Bridgewater Jason Moran Dianne Reeves Roy Haynes Ceacutecile McLorin Salvant Terence Blanchard Roy Hargrove Herbie Hanckock Miguel Zenoacuten and many more

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

Chicago Cultural Center amp

Millennium Park

150000 expected attendance

Millennium Park is a world renowned center for art music architecture and landscape

design featuring the Jay Pritzker Pavilion the most sophisticated outdoor concert venue of its kind in the United States with a state-ofshythe-art sound system The pavilion has 4000 seats and the Great Lawn can accommodate

approximately 7000 more people The prominent location of the park along

Chicagorsquos famed Michigan Avenue attracts extensive foot traffic

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 18: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

partners

- -

Enjoy global grooves by award-winning artists from around the world performing live

at the Jay Pritzker Pavilion at Millennium Park All performances start at 3PM

The event will showcase a two-part double-bill series featuring the most prominent

groups in world music today performing live at the Jay Pritzker Pavilion at Millennium

Park All performances are FREE and start at 3PM This thirteen-day multi-venue festival

has attracted over 800000 concertgoers and has presented more than 800 artists and

ensembles from over 80 countries since it began in 1999 - making it the largest world

music festival in the United States The World Music Festival Chicago partners with

Chicago SummerDancersquos final weekend on September 8th ndash 10th

Promotional opportunities at Millennium Park

worldmusicfestival chicagoorg

161238 hits

Followers Reach

5397 22377

20500 expected attendance

PARTNERSHIP OPPORTUNITIES (pricing for Millennium Park performances)

Series - $50000 (2 concert nights)

Concert - $15000 (per concert)

Space Only - $5000 (per night)

Media - $50000 (in-kind media trade)

Corporate Partnerships

Neal Heitz

312 744 9215

nealheitzcityofchicagoorg

September 8 - 10 (Friday ndash Sunday)

September 13 - 17 (Wednesday -

Sunday)

September 20 ndash 24 (Wednesday ndash

Sunday)

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

18

wor ldmus i c fe s t i v a l ch i c agoo rg

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 19: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

- -

The holiday season in Chicago is nothing short of magical The Tree Lighting Ceremony is a favorite tradition and marks the start of the holidays Millennium Park becomes a destination of winter fun that includes skating at McCormickTribune Ice Rink listening to holiday favorites during Caroling at Cloud Gate visiting with Santa and enjoying Maggie Daley Park just a few steps away Dance Along Nutcracker encourages aspiring Sugarplum fairies to participate in free dance lessons with professional ballerinas before each performance at the Chicago Cultural Center

Tourists and locals alike flock downtown to experience the many FREE holiday activities in the City

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

This beloved Chicago tradition

marks the beginning of Chicagorsquos holiday season and receives

extensive media coverage as the

Mayor and special guests ldquoflip the

switchrdquo The Santa House coincides

with weekend dates from November ndash

December

Celebrate the season with song Chicagoans

and visitors alike bundle up and get

ready to belt out some classics at these festive

events that are part concert part sing-

along Local Chicago choral groups lead

hundreds of celebrants in song for 50-minute acts Held on Fridays

from end of November ndash mid

December All shows begin at

6 pm

Good little boys and girls are

invited to visit Santa and share their secret gift

list Special weekend hours

accommodate the large crowds

Guests are welcome to take their own photos

Aspiring Sugarplum fairies and mouse kings

are invited to participate in this

holiday classic Ballet Chicago provides free

dance lessons to kids of all ages

and abilities before each dance-along performance

Located on Michigan Avenue from Monroe to Randolph the McCormickTribune Ice Rink is a popular seasonal attraction that draws more than 100000 skaters annually and open to the public from mid-November to early March Admission is free and skate rental is availablehellipor guests can bring their own

A Presenting Sponsorship package offers 3 months of exposure and a chance to brand center ice

19

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 20: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

- -

20

Corporate Partnerships

Christine Jacob

312 744 2160

cjacobcityofchicagoorg

OVERVIEW Fifth Star celebrates Chicagorsquos creativity by honoring exemplary Chicago artists and arts Institutions that have made significant contributions in arts and culture This free admission evening showcase in beautiful Millennium Park includes guest presenters tribute videos and live performances in celebration of the honorees

Past honorees have included Buddy Guy Ramsey Lewis The Second City Stanley Tigerman Auditorium Theatre of Roosevelt University and The Joffrey Ballet

Presenters have included Cindy Crawford American icon and supermodel Fred Willard actor and comedian Shemekia Copeland the new ldquoQueen of the Bluesrdquo and Chester Gregory Broadway Star

Additional charge for sponsorships signed less than 30 days prior to the event | No media sponsorships accepted less than 30 days prior to the event | Prices subject to change

4000 expected attendance

AUDIENCE PROFILE This event appeals to all ages ethnic and economic levels Ideally located in world renowned Millennium Park the event attracts extensive foot traffic and international visitors

fifthstarawardsorg 15781

89755 followers

Millennium_Park 12545 followers

The event also highlights a

ldquoRising Starrdquo Award

A special award given to a young Chicagoan who is

demonstrating promise and career aspirations in the

arts

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 21: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

We provide several turn-key opportunities for brands

that donrsquot need to activate onsite but still want to be

visible and align with a particular eventprogram

Collectively our websites have

generated

85 million hits in 2016

street pole banners

railing banners

wind masters

Call to discuss package options that match your

particular needs

312-744-9217 Corporatepartnershipscom

BIG SCREEN

Branding of the big screen at the Taste of Chicago and the Chicago Air amp Water Show provides great visibility to promote your brand throughout the summer at Chicagorsquos largest events

E-Newsletters

Brochures

Programs

CTA Cards

Print Ads

Web Ads

21

CTA card Minimum 1000 printed and posted throughout rail amp bus lines

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 22: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

2016 ATTENDANCE 14 Million 179000 20000 NA 1 Million 20500 150000 4000

2016 MARKET RESEARCHshy

LOCATION

RESIDENCY

Chicago

Suburb

Illinois

US (Outside IL)

International

18-20

21-25

26-34

35-44

45-54

55-64

over 65

No Answer

CHILDREN UNDER 18 AT HOME

0

1

2

3

4

5

6

MARITAL STATUS

Single

Married

Divorced

Seperated

Widowed

No Answer

INCOME

less than $20000

$20000-39000

$40000-59000

$60000-79000

$80000-99000

$100000-119999

$120000-139999

$140000-159999

$160000 or more

No Answer

GENDER

Male

Female

ETHNICITY

BlackAfrican American

White

HispanicLatino

Asianpacific Islander

Other

Taste of

Chicago

Chicago

Blues

Festival

Chicago

Gospel

Music

Festival P

Millennium

Park

rogramming

Chicago

Air amp

Water

Show

World

Music

Festival

Chicago

Chicago

Jazz

Festival

Fifth Star

Grant Park Millennium Park Millennium Park Millennium Park North Ave

Beach Multi-venue Millennium Park Millennium Park

48 56 54 54 64 63 52 62

23 21 13 13 22 19 21 8

3 4 2 2 3 1 2 3

24 14 20 20 10 10 20 10

2 5 11 11 3 7 5 12

13 1 4 4 7 3 4 2

17 11 16 16 16 7 13 13

20 23 28 28 25 19 19 15

17 20 20 20 22 25 21 22

15 19 16 16 15 19 17 12

11 23 9 9 10 14 16 28

5 7 4 4 3 13 8 7

2 1 1 1 3 0 2 2

68 75 75 75 75 83 77 89

14 12 11 11 13 7 11 5

11 9 9 9 8 6 7 4

4 3 2 2 4 2 3 2

2 1 2 2 0 1 3 0

1 0 1 1 0 0 0 0

0 1 2 2 0 0 0 0

57 46 52 52 54 42 41 55

33 36 30 30 30 42 42 34

4 9 6 6 8 10 9 3

2 3 3 3 3 0 2 0

1 5 2 2 1 1 1 2

2 2 6 6 3 4 6 7

18 9 16 16 13 10 8 7

16 8 17 17 11 6 6 8

18 8 19 19 15 7 13 11

11 13 12 12 9 10 9 8

7 6 4 4 9 10 7 8

4 10 6 6 5 2 5 6

3 5 2 2 1 4 2 4

1 1 1 1 1 3 1 2

3 6 4 4 4 10 4 1

18 32 20 20 32 37 45 45

39 44 46 46 53 39 54 41

61 56 54 54 47 61 46 59

47 19 31 31 35 8 35 37

37 60 43 43 41 69 46 43

10 14 11 11 15 11 11 10

4 3 6 6 3 8 4 4

3 5 8 8 5 4 5 8

22

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 23: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

23

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom

Page 24: 2017 First Look - City of Chicago · PDF fileand interesting for 2017 FIRST LOOK FRIDAY, JANUARY 27, 2017 ... Ray Charles | Buddy Guy | Chuck . King | Koko Taylor | Etta James | Mavis

Like us on Facebook Follow us on Twitter and Instagram ChicagoDCASE

DCASE calendar of

events highlights

19th Annual Chicago Kids and Kites Festivalpresented by Country FinancialMay 6 Montrose Harbor

Chicago Farmers Marketspresented by Country FinancialMay to October Citywide

Lake FX Creative-Con April 21 amp 22 Chicago Cultural Center

Chicago House PartyMay 27 Millennium Park

32nd Chicago Gospel Music Festival June 2 amp 3 Millennium Park amp Chicago Cultural Center

34th Annual Chicago Blues Festival June 9-11 Millennium Park

Millennium Park Music Series Mondays amp ThursdaysJune 12-August 21 Millennium Park

Millennium Park Film Series Select TuesdaysJune 13-August 29 Millennium Park

21st Annual Chicago SummerDance Fridays-Sundays June 23 ndash September 10Grant Park amp more

37th Annual Taste of ChicagoJuly 5-9 Grant Park

59th Annual Chicago Air and Water ShowAugust 19 amp 20 North Avenue Beach

39th Annual Chicago Jazz Festival August 31-September 3 Millennium Park amp Chicago Cultural Center

19th Annual World Music Festival Chicago September 8-24 Millennium ParkChicago Cultural Center amp more

4th Annual Fifth Star JulyAugust Millennium Park

104th Annual Chicago Christmas Tree amp Holiday Celebrations November amp December Millennium Park FestivalEvent highlights only dates subject to change

chicagopartnershipscom