2018

HolidaysSportsEntertainment Other

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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14

21

28

8

15

22

29

9

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30

10

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24

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11

18

25

12

19

26

13

20

27

New Years Day

NHL Winter Classic

Rose Bowl

Sugar Bowl

Screen Actors Guild Awards

National Dress Up Your Pet Day2.8M

Martin Luther King Jr. Day165M

Sundance Film Festival

CES337M

Golden Globe Awards1.3B

NFL Playoffs4.5 B

Winter X-GamesWorld Economic Forum Annual Meeting109M

Grammy Awards2.5B NFL Pro-Bowl792MNHL All Star Game 366M

State of the Union1.8B

College Football Championship528M Tweet

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CES

Sundance Film Festival NFL Playoffs

Winter X-Games World Economic Forum Annual Meeting

1/9–1/12

1/18–1/28 1/6-1/21

1/25–1/28 1/23-1/26

HolidaysSportsEntertainment Other

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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5

12

19

26

6

13

20

27

7

14

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28

8

15

22

9

16

23

10

17

24

Black History Month267M

New York Fashion Week S/S91M

London Fashion Week34M

Chinese New Year

NBA All-Star1.7B

Brit Award310MMilan Fashion Week24M

National Margarita Day 14MWorld Thinking Day

Paris Fashion Week S/S59M

ABN Amro World Tennis Tournament4.3M

Premio Lo Nuestro14M

Carnaval301MNational Pizza Day34M Winter Olympics

President’s Day107M

Valentine’s Day2.6B

Mardi Gras68MNational Pancake Day

Super Bowl 524.8B

Puppy Bowl27M

NFL Honors243M

Groundhog Day49M

Daytona 500146M

National Drink Wine Day 5.6M

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New York Fashion Week

London Fashion Week

Milan Fashion Week

Paris Fashion Week Winter Olympics

ABN Amro World Tennis Tournament

NBA All-Star

NCAA Conference Tournament

2018 NFL Combine

Carnival

Black History Month

Purim

2/8–2/16

2/16–2/20

2/21–2/27

2/27–3/6 2/9–2/25

2/12–2/18

2/17–2/18

2/28–3/4

2/28-3/6

2/9-2/17

All month

2/28-3/1

NCAA Conference Tournament18M2018 NFL Combine308M

Purim

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HolidaysSportsEntertainment Other

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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26

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27

7

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28 29 30 31

8

15

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10

17

24

International Women’s Day838MGeneva Intl. Motor Show

Holi

NCAA Conference Tournament582M

HIMSS18 Annual Conference

WWE Fastlane 4.6M

St. Patrick’s Day17M

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IBM Think475K

Miami Open

National Pi Day61M

March Madness8.1B

Arnold Palmer Invitational5.9MEnterprise Connect

SXSW Festival197M

Ultra Music Festival9.6MNational Puppy Day

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The 90th Annual Academy Awards 5B Tweet

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SXSW Festival

Ultra Music Festival World Baseball Classic

NCAA Conference

Arnold Palmer Invitational

March Madness

Miami Open Geneva Intl. Motor Show

IBM Think

Interprise Connect

New York Intl. Auto Show Holi

3/9–3/18

3/23–3/25 TBD

3/6–3/11

3/12–3/18

3/13–4/12

3/19–3/26 3/8-3/18

3/19–3/22

3/12–3/15

3/30–4/8

3/1-3/2

MLB Season starts53M Tweet

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New York Intl. Auto Show

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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22

29

9

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11

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12

19

26

13

20

27

14

21

28

Tribeca Film Festival

Stagecoach Music Festival

Austin Food and Wine Festival

WWE Payback

Coachella 4.7M

World Health Day

National Beer Day

National Sibling Day

UEFA Champions League: 2nd Leg

Annual Daytime Emmy Awards

National Small Business Week

April Fools’ Day

Easter18.9M

UEFA Champions League: 1st leg

Earth Day

March for Science

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Boston Marathon

RSA Conference

NFL Draft4.16BHFA’s Annual Symposium

Billboard Latin Music Awards

Channel Partners Conference

WWE Wrestlemania

Country Music Awards

National Pet Day

NHL Stanley Cup Playoffs begins31M Tweet

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Country Music Awards

Coachella

Tribeca Film Festival

Stagecoach Music Festival

Austin Food & Wine Festival

UEFA Champions League: Quarter-Finals 1st leg

The Masters tournement

NFL Draft

4/7–4/10

4/13–4/15 and 4/20–4/22

4/18–4/29

4/27–4/29

4/27–4/30

4/3–4/4

4/5–4/8

4/26–4/28

The Masters Tournament

NBA Playoffs begin62M Tweet

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Met Gala

EMC World950K Tweet

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RSA Conference

Channel Partners

HFA’s Annual Sympsiym

National Small Business Week

EMC World

4/16–4/20

4/17–4/20

4/26–4/29

4/29–5/5

4/30–5/3

HolidaysSportsEntertainment Other

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

3 4 51 2

6

13

20

2927

7

14

21

3028

8

15

22

31

9

16

23

10

17

24

11

18

25

12

19

26

Teacher Appreciation Week

Bank Holiday (Ireland &and UK)

MTV Movie & TV Awards

El Clásico

WWE Backlash

Mother’s Day25.9M

The Players Championship

Eurovision Grand Final2.8B

Memorial Day25MBank Holiday (UK)

May The Fourth Be With You

Cinco de Mayo

Kentucky Derby

Billboard Music Awards

Chelsea Flower Show

Monaco GP National Wine Day UEFA Champions League Final

French Open Championship

Indy 500

WWE Payback

NBA Finals beginNational Spelling Bee

ICC World Cup

Ramadan starts

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Eurovision

Miss USA Kentucky Derby

The Players

Monaco GP

French Open Teach appreciation week

Microsoft BUILD

TechCrunch Disrupt

Chelsea Flower Show

National Spelling Bee Ramadan

5/8–5/12

TBD 5/4–5/5

5/8–5/13

5/24-5/27

5/27–6/10 5/7–5/11

TBD

TBD

5/22–5/26

5/29–5/31 5/15-6/14

Preakness Stakes

FA Cup Final

Royal Wedding

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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2624

4

11

18

27 2925

5

12

19

28 30

6

13

20

7

14

21

8

15

22

9

16

23

Governors Ball

National Donut Day

2017 NBA Awards

E3 5.3M

Father’s Day 37.8M

Cannes Lions

EDC (Las Vegas)

Royal Ascot

Summerfest Social Media Day

Summer Solstice

National Selfie Day

NBA Draft 2.6M

VidCon

Edinburgh International Film Festival

BET Awards 4.5MNBA Awards

US Open Golf Championship

World Cup begins

Food & Wine Classic in Aspen

Belmont Stakes

CeBit 2018Tony Awards

Cisco Live US

WWE Extreme Rules

MLB Draft

Bank Holiday (Ireland)

CMA Festival

Taste of Country Music Festival

Nat’l Best Friends Day

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Computex

InfoSecurity Europe

Governors Ball

Summerfest

InfoSecurity Europe

CMA Awards

CMT Awards

Taste of Country Music Festival

EDC Vegas

Cannes Lions

VidCon

Edinburgh International Film Festival

6/1–6/3

6/27-7/8

6/5-6/7

6/7-6/10

TBD

6/8-6/10

6/18-6/20

6/18-6/22

6/20-6/23

6/20-7/1

CMA Awards157M Tweet

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US Open Golf Championship

2017 MLB Draft

World Cup begins

Royal Ascot Computex

Cisco live US

CeBit 2018

E3

Food & Wine Classic in Aspen

6/14–6/17

6/4-6/6

6/14-7/15

6/19-6/23

6/5–6/9

6/10-6/14

6/11-6/15

6/12-6/14

6/15-6/17

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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8

1

15

22

3129

9

2

16

23

30

10

3

17

24

11

4

18

25

12

5

19

26

13

20

27

14

21

28

Essence Festival

Summer Jam Chicago

4th of July 421MHenley Royal Regatta

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Summerfest

Essence Festival

Summer Jam Chicago

Pitchfork Music Festival

Tomorrowland

Premios Juventud

Shark Week

Panorama Music Festival

7/1-7/8

7/5-7/8

7/13-7/15

7/20-7/22

7/20-7/22 and 7/27-7/29

TBD

TBD

TBD

ESPY's 204M Tweet

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Tomorrowland

Pitchfork Music Festival

Tomorrowland

Newport Folk Festival

Little League World Series35M Tweet

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Wimbledon945MGreenbrier Classic

Tour de France2.3B

MLB Home Run Derby

MLB All-Star Game British Open

Comic Con International3.8M

John Deere Classic

British Grand Prix

WWE Battleground

World Cup Final

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Greenbrier Classic

Wimbledon

Henley Royal Regatta

Tour de France

John Deere Classic

British Open

Little League World Series Comic Con International

7/2-7/8

7/2-7/15

7/4-7/8

7/7-7/29

7/9-7/15

7/19-7/22

7/28-8/26 7/19-7/22

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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12

19

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27 30 31

7

14

21

8

1

15

22

9

2

16

23

10

17

24

11

18

25

Lollapalooza71M

Teen Choice Awards200M

MTV VMAs2.5B

National Dog Day109MBurning Man20M

National Book Lovers Day

The PGA Championship122M

Premier League Opening Weekend2.5B

WWE SummerSlam

World Photo Day

Bank Holiday (Ireland)

College Football Season start

US Open TennisBegins1BBank Holiday (UK)

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Lollapalooza

Hard Summer Music Festival

TCA Awards

Outside Lands

Premios Tu Mundo

Burning Man

Edinburgh Fringe Festival CrossFit Games

The PGA Championship

US Open Tennis

Premier League Opening Weekend

8/2-8/5

TBD

TBD

TBD (3 days)

TBD

8/26-9/3

8/3-8/27 TBD

8/9-8/12

8/27-9/10

8/11-8/12

Black Hat USAInternational Beer Day

Edinburgh Fringe Festival

8/4-8/9

8/26-8/30

TBD (66 days)

TBD (3 days)

TBD (75 days)

Black Hat USA

VMworld US

AWS Summit 2017

Intel Developer Forum

Disney Epcot Food and Wine Festival

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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9

16

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3

10

17

24 27 28 29

30

4

11

18

5

12

19

6

13

20

7

14

21

8

15

22

Primetime Emmy Awards

PAX West

Miss America Competition

Universal Studios Orlando Halloween Horror Nights

iHeartRadio Music Festival

Venice International Film Festival

London Fashion Week

New York Fashion Week S/S 2019

Milan Fashion Week S/S 2019

TBD

TBD

TBD

TBD

TBD

9/2-9/12

9/14-9/18

9/6-9/14

9/19-9/25

Venice International Film Festival

London Fashion Week

Singapore F1 GP

Mobile World Congress Americas

Milan Fashion Week

IAA 2018

PGA Tour Championship

Peace Day First day of Fall

Hobbit Day

International Coffee Day

Ryder Cup

WWE Hell in a Cell

International Podcast Day

Hispanic Heritage Month

New York Fashion Week

Labor Day156M

Paris Fashion Week

DreamForce

United Nations General Assembly

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Paris Fashion Week S/S

Global Citizen Festival NFL Opening Weekend

Singapore F1 GP

Ryder Cup Hispanic Heritage Month

Mobile World Congress Americas

IAA 2018

Dreamforce

Latin American Music Awards

United Nations General Assembly

9/25-10/3

TBD TBD

9/14-9/16

9/28-9/30 9/15-10/15

9/12-9/14

9/19-9/23

9/25-9/28

TBD

9/18-9/30

TechCrunch Disrupt

Talk like a Pirate Day

Literacy Day

Stand Up to Cancer Day

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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8

1

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9

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23

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11

4

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25

12

5

19

26

13

20

27

New York Comic Con

Mondiale de l'automobile

National Taco Day

Voodoo Experience

Halloween26.3M

WWE TLC

Money 20/20 USA

MLB World Series Begin

Austin City Limits

Manufacturing Day

MPOWER Summit West Coast

World Smile Day

Advertising Week New York

NYC Wine & Food Fest

Day of the Girl

World Mental Health Day

World Food Day International End Poverty Day

United Nations Day

World Animation Day

Bank Holiday (Ireland)

SEMA Show

New York Comic Con

Austin City Limits

Voodoo Experience

Latin American Music Awards

Soul Train Awards

Premios de La Radio

Miss Universe

TwitchCon

BFI London

Mondiale de l'automobile NBA Opening Day

MLB Playoffs

NHL Opening Day

10/4-10/7

10/5-10/14

10/26-10/28

TBD

TBD

TBD

TBD

TBD

TBD

10/4-10/14 TBD

TBD

TBD

Advertising Week New York

NYC Wine & Food Fest

MPOWER Summit West Coast

Money 20/20 USA

SEMA Show

Festival of Media LatAm

CA World

Dubai Motor Show

10/1-10/4

10/11-10/14

10/5-10/7

10/21-10/24

10/30-11/2

TBD

TBD

TBD

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HolidaysSportsEntertainment Other

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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26 29 30

6

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7

14

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15

22

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2

16

23

10

17

24

MTV Europe Music Awards 244M

American Music Awards598M

VMWorld Europe

Bonfire Night

Thanksgiving1.3BThanksgiving Day Football

Macy's Parade

Black Friday665M

Small Business Saturday 22M

Cyber Monday

AWS Re:Invent

Los Angeles Auto Show

WWE Survivor Series127M

People’s Choice Awards

Veterans Day178MATP World Tour

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Latin Grammy Awards

Victoria’s Secret Fashion Show

CMA Country Christmas

The National Dog Show

Blizzcon

Los Angeles Auto Show WWE Survivor Series

Nitto ATP World Tour Finals

MLB World Series VMWorld Europe

AWS Re:Invent

TBD

TBD

TBD

TBD

TBD

11/30-12/9 11/17-11/20

11/11-11/18

TBD 11/5-11/8

11/26-11/30

S U N M O N T U E W E D T H U F R I S A T

N O T E S E V E N T S L E N G T H S

HolidaysSportsEntertainment Other

*Tweet impressions based on Twitter internal data TBD: dates were not available at time of print, but keep an eye out for these events. To get help with Twitter Ads direct message @TwitterAdsHelp

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15

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Art Basel Miami

Stetson Country Christmas

WWE Clash of Champions

COP24

Christmas 5.8BChristmas Day NBA Basketball

Christmas Eve

Hanukkah

Boxing Day165M

Kwanzaa

Boxing Day Football

Orange Bowl702M

New Year’s Eve4.5B

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iHeartRadio Jingle Ball Tour

The Game Awards

Stetson Country Christmas

Art Basel Miami Heisman Trophy Presentation Hanukkah

Kwanzaa

TBD

TBD

TBD

12/6-12/9 TBD 12/2-12/10

12/26-1/1

COP24

Los Angeles Auto Show

Ballon d’Or

Stetson Country Christmas

12/3-12/14

11/30-12/9

TBD

12/6-12/16