2018 Central Region Meeting€¦ · *CLE Eligible Moderator: Jeffrey Peterson, Michael Best Speaker: Mike Morley, Michigan Technological University Victoria Sutton, ... B1 Innovation

www.autm.net/CRM2018 #AUTMCRM2018

July 9-11, 2018Renaissance Minneapolis Hotel, The DepotMinneapolis, Minnesota

2018 Central Region Meeting


AUTM 2018 Central Meeting

About AUTMAUTM is the non-profit leader in efforts to educate, promote and inspire professionals, throughout their careers, to support the development of academic research that changes the world. AUTM’s community is comprised of more than 3,200 members who work in more than 800 universities, research centers, hospitals, businesses and government organizations around the globe.

Partnering at the AUTM Central Region MeetingThe AUTM Central Region Meeting features AUTM Connect, a powerful online partnering and networking tool that includes a mobile application for iPhone and Android. It allows you to create detailed organizational and personal profiles, search for other attendees, send and receive messages, easily search for licensing and collaboration opportunities and effortlessly schedule one-on-one meetings. Networking has never been easier.



Fish & Richardson is a global intellectual property law firm offering patent prosecution, counseling, and litigation; trademark and copyright prosecution, counseling, and litigation; and commercial litigation services. Established in 1878, and now with more than 400 attorneys and technology specialists in the U.S. and Europe, our success is rooted in our creative and inclusive culture which values the diversity of people, experiences, and perspectives. Fish is the number one ranked U.S. patent litigation firm, handling nearly three times as many cases as our nearest competitor; a powerhouse patent and trademark prosecution firm; a top-tier trademark and copyright litigation firm; and the most-active firm at the Patent Trial and Appeal Board. Fish continues to win cases worth billions in controversy – often by making new law – for the world’s most innovative and influential technology leaders. For more information, visit fr.com or follow us at @FishRichardson.

AUTM 2018 Central Diamond Sponsor



Valauskas Corder, LLC currently represents over 40 U.S. and foreign educational institutions, plus business entities of all sizes, individual authors and inventors. VC’s practice includes all aspects of patent, trademark, copyright, trade secret, and right of publicity law. VC’s attorneys regularly render advice to clients on IP Policy, contractual and internet-related matters and other issues that arise during the development and commercialization of new technologies and creative works.

AUTM 2018 Central Region Meeting Program Committee ChairSean Solberg, JD, Davis Brown Law Firm

Program Co-chairsEagle Robinson, JD, Norton Rose FulbrightMark W. Staudt, PhD, Wisconsin Alumni Research Foundation

Site ChairM. Angela Parsons PhD, Fish & Richardson PC

Committee MembersJean C. Baker, PhD, Quarles & Brady LLPAnne DiSante, MBA, MS, CLP, Michigan State UniversityGwendolyn Humphreys, PhD, Northwestern UniversityChase Kasper, MBA, University of Southern MississippiDavid McClure, Texas Tech UniversityMichael F. Moore, MS, Loon Landing IP Consulting, LLCJeffrey Myers, Michigan State UniversityJeffrey D. Peterson, JD, Michael BestKerri Smith, Rice UniversityChuck Valauskas, JD, LLM, Valauskas Corder, LLCTamara Wilgers, University of Missouri, St. Louis

Lunch with Industry Experts

Join us for a special lunch on Tuesday, July 10, from Noon to 1:30 p.m.

Industry leaders will lead an informal discussion on topics related to academic

industry interactions. Sign-up at the registration desk when you arrive.

Preferred seating is limited.

AUTM 2018 Central Region Titanium Sponsor



Innovation Software

Intellectual Property Attorneys

LAW GROUP LLCevan

Intellectual Property Attorneys

LAW GROUP LLCevan

AUTM 2018 Central Region Sponsors

Diamond and Titanium Sponsors

Platinum Sponsors

Gold Sponsors

Silver Sponsors



Quarles & Brady represents research institutions and universities engaged in cutting-edge research and technology transfer. Its dedicated Research Institutions & Higher Education Industry Team understands all facets of intellectual property and the business of technology transfer and remains at the forefront of providing innovative legal solutions. Visit quarles.com/research_institutions.

The Davis Brown Law Firm has extensive experience in university technology transfer, actively advising clients in all areas of intellectual property including patent protection, portfolio management and complex technology licensing. We are committed to helping our clients move their innovations from the academic environment to the marketplace.

Schwegman Lundberg & Woessner is a nationally recognized boutique intellectual property firm focused on strategic patent procurement with over 130 IP practitioners that have robust backgrounds across a wide spectrum of technology areas. Schwegman’s clients include multinational corporations, middle-market businesses, universities, as well as start-ups and individual inventors.

At Elanco, we provide those who raise and care for animals with solutions that empower them to advance a vision of food and companionship enriching life.

Viksnins Harris Padys Malen LLP specializes in evaluating, developing and managing global patent portfolios. Because of our successful university relationships, VHPM is well-suited to provide patent-related services that consider unique factors related to the patenting/licensing needs of academic/research institutions. Our expertise includes the biological, chemical, pharmaceutical, mechanical and electrical arts.

Mayo Clinic Ventures serves to commercialize Mayo Clinic intellectual property for the benefit of patients worldwide while generating revenue to support the clinical practice, research and education initiatives at Mayo Clinic. We seek to bring together the perspective of patients, physicians and the healthcare market to improve care for everyone.

AUTM 2018 Central Region Platinum Sponsors

https://www.quarles.com/research-institutions/

https://www.quarles.com/research-institutions/



Meeting AgendaSunday, July 8 4 – 5 p.m. Registration

Location: Winter Garden

5 – 6 p.m. Early Bird Reception

Sponsored by Location: Rock Island

Monday, July 98 – 9 a.m. BreakfastLocation: Great Hall

7:30 a.m. – 5 p.m. RegistrationLocation: Winter Garden

9 – 10:30 a.m. Plenary I: Innovation and Commercialization in The Medical Device Ecosystem

Sponsored by Location: Depot Pavilion BModerator: Shaye Mandle, Medical Alley AssociationPanelists: Rick Huebsch, University of Minnesota,

Office for Technology Commercialization Kelly Krajnik, Mayo Clinic Ventures Doug Pennington, Boston Scientific CorporationThis session will highlight the ways the University of Minnesota, Mayo Clinic Ventures and Boston Scientific interact to bring innovations to market. The panel will discuss ecosystem touch points, the motivations and objectives for developing the ecosystem, and the benefits and challenges of working together.

10:30 – 11 a.m. Break Sponsored by Location: Depot Pavilion A

11 a.m. – Noon WorkshopsA1 EthicalChallengesFacingToday’sStartups

Moderator: Kerri Smith, Rice UniversitySpeakers: Kirsten Leute, Osage University Partners Kevin Stevens, Intelis Capital Charles Valauskas, Valauskas Corder LLC Location: Depot Pavilion BEthical challenges facing today’s entrepreneurs pose a host of temptations – and resistance is hard. As the worst behaviors of start-ups and tech companies continue making news, it becomes more important than ever to think about training entrepreneurs and building start-ups to be ethical and principled. Panelists will

discuss common ethical hazards and offer diverse perspectives of the stakes involved in building start-ups that are worthy of customer, investor, and community trust.

A2 Bayh-Dole Update – New Rules, New Strategies *CLE EligibleModerator: Jeffrey Peterson, Michael BestSpeaker: Mike Morley, Michigan Technological University Victoria Sutton, Wisconsin Alumni Research Foundation Joseph Wright,

South Dakota School of Mines and Technology

Location: Great HallThis session will cover the new regulations issued in May by the National Institutes of Standards and Technology (NIST), which governs the implementation of the Bayh-Dole Act. The panel will discuss key issues in the new regulations and discuss best practices in implementing compliance procedures.

Noon – 1:30 pm Lunch Sponsored by Location: Great Hall

1:30 – 3 p.m. Workshops: B1 Innovation & Gender Bias:

Exploring the Cost of Lost Opportunities

Moderator: Eagle Robinson, Norton Rose Fulbright Speakers: Jennifer Finefield, Partners Healthcare Jessica Milli, Institute for Women's Policy Research Victoria Scarborough, NCET2Location: Depot Pavilion BCurrent data shows that women are underrepresented throughout the innovation ecosystem. This panel discussion seeks to explore the role of gender bias in science and technology including: • Reviewing the real-world data & costs of letting unconscious

(and conscious) biases go unchecked;• Sharing the keys to their own successes in areas in which

women have been underrepresented;• Discussing strategies for individuals to help minimize the

impact of unconscious biases;• Suggesting structural changes for organizations to change

unconscious biases; and• Advancing the real-world benefits of actively addressing

unconscious biases.The panel encourages audience participation and discussion of audience examples of costs of women being underrepresented in technology development and commercialization.



Monday, July 9 (continued)

B2 Ownership in the University Setting: Do You Own What You Think You Own? *CLE EligibleModerator: Gwendolyn Humphreys, Northwestern UniversitySpeakers: John Haugen, Northwestern University Shawn Hawkins, St. Jude Children’s

Research Hospital Danielle McCulloch, Fuentek Paul Savereide, University of MinnesotaLocation: Great HallAn academic environment can make for complicated intellectual property (IP) and materials ownership issues. Factors including co-owned inventions, undergraduate students and non-academic inventors, inventorship disputes, and faculty leaving the university all contribute to this complexity. There are also situations where universities own commercializable materials, such as research tools, where no IP is filed. It is critical to ensure that ownership is determined to avoid legal disputes. We will give examples of ownership disputes from an academic and industry perspective and key take-aways from these scenarios. This panel will also discuss general law around IP ownership and highlight best practices to deal with challenging ownership issues.

3 – 3:30 p.m. Networking Break Sponsored by Location: Depot Pavilion A

3:30 – 3:45 p.m. AUTM Board AddressLocation: Depot Pavilion B

3:45 – 5:15 p.m. Plenary II: Newest News NowMC: Charles Valauskas, Valauskas Corder, LLCModerator: Mark Staudt, Wisconsin Alumni Research FoundationLocation: Depot Pavilion BIn this session, 10-minute presentations will cover areas selected from the universe of current domestic and international business, legal, and technical topics, followed by a lively question and answer period.

5:15 – 7 p.m. Opening Reception Sponsored by Location: Depot Pavilion A

Tuesday, July 107:30 am – 5 p.m. RegistrationLocation: Winter Garden

8 – 9 am BreakfastLocation: Great Hall

9 – 10 a.m. WorkshopsC1 Mission Impossible? Collaborations

Between Universities and Med Device Companies

Moderator: Sean Solberg, Davis Brown Law FirmSpeakers: Kevin Anderson, University of Minnesota Bryan Clark, Boston Scientific Alex Hill, MedtronicLocation: Depot Pavilion BUniversities have long worked closely with companies in many industries, including agriculture and pharma. What about the medical device industry? This session will explore how medical device companies are working with universities, and how universities can increase those connections and collaborations.

C2 Journey Through the Secret Life of Plants - What Makes Plant IP & Licensing Unique

Moderator: Anne Hall, University of MinnesotaPanelists: Deborah Perez Fernandez, Rutgers University BJ Haun, University of Minnesota Joe Saluri, Self-employed Entrepreneur Sansun Yeh, Michael Best & Friedrich LLPLocation: Great HallThis session will provide a general overview of intellectual property mechanisms for protecting plant innovations and provide a wide-ranging discussion of both institutional and industry professionals. The panel will discuss the unique aspects of licensing and developing plant innovations, how to recognize and avoid traps and issues when licensing plant technologies, licenses, and how to translate plant licensing techniques to other industries.

10 – 10:30 am Networking BreakLocation: Depot Pavilion A

Meeting Agenda (continued)



Tuesday, July 10 (continued)

10:30 am – Noon WorkshopsD1 Connecting to Your Audience –

A Storytelling Workshop for Effective Tech Transfer Communications

Guide: Linda Suzu Kawano, GroupOptimaStoryteller: Anne DiSante, Michigan State UniversityLocation: Depot Pavilion BWe are a diverse community of business professionals. Our experiences – our “stories” - define us. Each of us is uniquely positioned to use our stories to help us connect to others and establish strong business relationships with our colleagues, inventors, negotiating partners and more. Storytelling is one of few human traits that is truly universal across cultures and can be used as an effective tool to interest people in business opportunities, in negotiations, to forge relationships, to help explain one’s position and move a difficult negotiation forward and to establish connections with stakeholders.This workshop will teach participants how to tell a story by beginning with a “tech transfer context” discussion of the basic structure of any story - “the storytelling arc” - and the elements of a compelling story. Seasoned technology transfer professionals will use the basics to tell their story - an actual story that resulted in a change in their business, and audience participants will be invited to tell their own stories of how they successfully used a real-life story to achieve a goal.

D2 What Companies are Looking for from University Technology Transfer and Research Engagements

Moderator: Jeffrey Myers, Michigan State UniversityLocation: Great HallLearn what industry representatives from a broad cross-section of fields are seeking from university licensing and collaborative research partnerships. Companies will pitch their wants and needs to the audience at a rapid-fire pace of six to eight minutes each. Participants will gain insights on connecting with the right industry colleagues for licensing and collaborative research opportunities.

Noon – 1:30 p.m. Lunch with Industry Experts Location: Great Hall

1:30 – 3 p.m. Plenary III: Pitch, Please. Making Start-ups Great Again!Moderators: Eagle Robinson, Norton Rose Fulbright Kerri Smith, Rice University Tony Stanco, NCET2 Tamara Wilgers, University of Missouri, St. Louis Panelists: Andrea Course, Schlumberger Technology Investments Robert Hisrich, National Angels Steve Kanzer, Accredited VC LLC Victoria Scarborough, NCET2rLocation: Depot Pavilion BTechnology Transfer Offices are increasingly expected to help position faculty start-ups for success. But how do we do that? Learn from institutional investors after hearing from five Central Region university-based start-ups that have been vetted for $100 million potential to Fortune 500 business units. Start-ups pitch their ventures to a panel of venture capitalists, start-up development officers (SDO), angel investors, and corporate VCs. These “Best University Start-ups powered by NCET2” will each give a five-minute pitch and receive five minutes of investor feedback, helping technology transfer professionals understand better how to guide their start-ups in preparation for funding. The investor panel will share insights on how TTOs can help position their own start-ups for success, including best practices on business pitches, IP strategy, agreements for future investment and acquisition, and more. Best of all, you can brush up on your “investor speak.”

The start-up companies are:• Emissol• Fluence Analytics• ProValens• TerraCOH• Viewpoint Molecular Targeting, Inc.

3 – 3:30 p.m. Networking BreakLocation: Depot Pavilion A




Tuesday, July 10 (continued)

3:30 – 5 p.m. Plenary IV: AUTM Central Region Trivia 2018: Back Where It All Began Sponsored by Moderators: Charles Valauskas, Valauskas Corder LLC James Scott Elmer, St. Jude Children’s Research Hospital Location: Depot Pavilion BThirteen years ago the trivia contest began its reign of terror on unsuspecting AUTM members in Minneapolis. As we pay our second visit to the Mini Apple we continue to dash the dreams of all but the strongest teams in this Darwinian struggle for supremacy and the chance to cradle the coveted championship trophy. If you think you have what it takes, or if you just want to meet some new people, join us for what promises to be a fun way to spend an hour or two. Who knows, you may even learn a little something in the process. Chuck Valauskas and his merry band of graders return with a few more tricks up their sleeves to keep the crowd entertained and on their toes.

6:30 – 10 p.m. Science Museum of Minnesota

Sponsored by

Located on the Mississippi River in downtown St. Paul, the Science Museum of Minnesota serves hundreds of thousands of visitors each year with its hands-on exhibits, breathtaking Omnitheater films, special events, and unparalleled education programs.

Take an opportunity to view Dream Big: Engineering Our World showing on the Omnitheater screen. This film will transform the way you think about engineering, revealing the compassion and creativity that drive engineers to create a more sustainable future for all of us.

Wednesday, July 117:30 – 10 a.m. RegistrationLocation: Winter Garden

8 – 9 a.m. BreakfastLocation: Great Hall

9 – 10 am WorkshopsE1 When to Get Aggressive with the USPTO:

Strategies for Dealing with a Troubled Patent Application *CLE Eligible

Moderator: Kalpa Vithalani, Medical College of WisconsinSpeakers: Christopher Holt, LexisNexis Heidi Kelley, United States Patent and

Trademark Office Jessica Lewis, Quarles & Brady, LLP David McClure, Texas Tech UniversityLocation: Depot Pavilion BThe receipt of a final rejection from the USPTO can be very troubling to a technology transfer office. The fact that it arrives after years of waiting, financial investment, and maybe even an executed license agreement in place creates anxiety for the inventor, the Licensing Associate and the University IP Director. But “final” is a misnomer, because a final rejection does not mean that you’ve come to the end of the road. In fact, there are a number of effective strategies available to give your patent application renewed life after a final rejection has been issued. This seminar will explore when it makes sense to take on the USPTO and the advantages and costs of the different prosecution strategies that are available.

E2 Up to Date Trends in Sponsored Research

Moderator: Mike Moore, Loon Landing IP Consulting, LLCSpeakers: Leza Besemann, University of Minnesota Anne DiSante, Michigan State University Technologies Eloise Maki,

3M Innovative Products Company Location: Great HallResearch funding from the federal government has become more difficult to obtain, even for the most respected academics. In order to keep promising research programs afloat, emphasis on diversifying funding sources has come to the forefront. The trend at almost every research University is to increase funding from corporate sources. Additionally, funding from foundations has gained increased importance.





Registered Technology Transfer Professional (RTTP)Demonstrate your expertise in the academic technology transfer profession by becoming a Registered Technology Transfer Professional (RTTP). All AUTM professional development courses and designated educational offerings and meetings are eligible for continuing education (CE) credits, which support your registration application. For more information about the registration process and requirements, visit the Alliance of Technology Transfer Professionals (ATTP) website at www.attp.info.

CertifiedLicensingProfessionals(CLP)ContinuingEducationCertified Licensing Professionals (CLP) are required to demonstrate continued competence in their field to maintain their certification status. Individuals who hold the CLP designation can renew their credential by earning at least 40 continuing education (CE) credits. All AUTM professional development courses and designated educational offerings on the topics of licensing, technology transfer, and technology commercialization at AUTM conferences or meetings are eligible for CLP continuing education credits for certification renewal. Visit www.licensingcertification.org for more information on the recertification requirements. The Central Region Meeting will provide 10 hours of continuing education (CE) credits for those who attend the entire meeting.

Crowd funding you say? Recipients of alternative sources of funding need to understand the concepts that drive the sources of these funds. Several factors need to be taken into account, including: IP (background and foreground), rights to inventions, improvements, and publishing. We will examine unique proposed terms from sponsored research agreements and how to address these proposals in a way that takes into account both sponsor and recipient institution. This session will also explore some innovative approaches to keep us “Up to Date in Trends in Sponsored Research” emanating from the central region (and beyond).

10 – 10:30 a.m. Networking Break

Location: Depot Pavilion A

10:30 am – Noon Howard Bremer Memorial CRM Plenary V: Bayh-Dole: The Return on Investment in Research and Tech Transfer – Impact and Measurement

Moderator: Jennifer Gottwald, Wisconsin Alumni Research FoundationSpeakers: Allyson Best, University of Mississippi Richard Chylla, Michigan State University Technologies Kathleen Gavin, Minnesota Ovarian Cancer Alliance Joel Nelson, CargillLocation: Depot Pavilion B

Where do we as American taxpayers get the biggest bang for our buck? That question is being asked at all levels of government, especially with corporate focus of the current administration. The same question is asked at companies and foundations that fund research at universities, and within our universities. The ROI in technology transfer can be looked at in terms of intellectual property, economic development and yes, monetary outcomes. And we all know the impact of technology transfer is much broader and can be measured in terms of quality of life.By any measure, the Bayh-Dole Act has been an outstanding, some call inspired, piece of legislation, but it is not immune to the question posed here: what is ROI or impact of our technology transfer work, and are we measuring it in the best possible fashion? This panel will explore these key, vitally-important questions. We’ll address the current NIST ROI Initiative, looking at technology transfer at federal labs. We’ll talk about the questions a technology transfer director hears from university administration. We’ll explore how foundations funding research see their desired outcome. How does AUTM help us phrase the questions so we can share the wider impact of what we do? We will have plenty of time for audience questions and thoughts, so come ready to share.

Noon Meeting Adjourns

Wednesday, July 11 (continued)


Professional Development Courses

Leadership ForumSeptember 27 - 28

Andaz HotelSan Diego, California

Essentials & TOOLSOctober 22 - 24

The Hyatt Lodge at McDonald’s Campus

Oak Brook, Illinois

SmallOfficeCourseOctober 22 - 23

The Hyatt Lodge at McDonald’s Campus

Oak Brook, Illinois

Business DevelopmentOctober 29 – 30

Philadelphia Convention CenterPhiladelphia, Pennsylvania

Compliance CourseNovember 5 - 7

Hyatt Regency BethesdaBethesda, Maryland

IP Portfolio Management CourseNovember 5 - 7


Agreement Maintenance CourseNovember 5 - 7


Annual Meetings

2019February 10 - 13

JW Marriott AustinAustin, Texas

2020March 8 - 11

Manchester Grand Hyatt San DiegoSan Diego, California

2021March 14 - 17

Washington State Convention CenterSeattle, Washington

2018 Region Meetings

Eastern Region MeetingSeptember 13 - 14

Hyatt Regency Baltimore Inner HarborBaltimore, Maryland

Western Region MeetingOctober 11 - 12

Hotel BoulderadoBoulder, Colorado

Partnering Forums

Food Safety and Food Ingredient

July 15Chicago Marriott Marquis

Chicago, Illinois

Crop ProductivitySeptember 12 - 13

Donald Danforth Plant Science Center

St Louis, Missouri

Infectious Disease and Global HealthNovember 1 - 2

Emory Conference Center HotelAtlanta, Georgia

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Documents

2018 Central Region Meeting€¦ · *CLE Eligible Moderator: Jeffrey Peterson, Michael Best Speaker: Mike Morley, Michigan Technological University Victoria Sutton, ... B1 Innovation