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ADVERTISING FORMATS PUBLICATIONS Deadlines: delivering the order, delivering the material to be developed, delivering the ready material, changes in the material and resignation from placing the order, are specified in the schedules of Digital Publications available on the following website: : http://wyborcza.pl/reklamaGW/0,0.html. . FULLSCREEN ADVERTISEMENTS STATYCZNY It is a static creation placed on the whole page of the issue in a specific sec- tion in the magazine. The material should contain a button with an URL to the webpage hidden within it. Graphic elements should be prepared in such a way to work properly and be readable in the below-mentioned resolutions: SMARTPHONES (VERTICAL ONLY) TABLETS (VERTICAL ONLY) 640 x 1136 px 1536 x 2048 px We require that you provide us with two files (for a smartphone and a tablet). Files should be prepared in a PNG or a JPG format, RGB range, 150 dpi resolution. Depending on the device’s resolution and screen’s pro- portions, white stripes can appear (from the top, from the bottom or from the left, right-hand side of the advertisement). WITH VIDEO This advertisement is placed on the whole page of the issue in a specific sec- tion in the magazine. It consists of two elements: a static creation with the URL and video files. The creation should bear the designed Play button (tap- ping this button will open the video material). The button in question can be located in any section of the creation. However, according to the best prac- tice, it should be placed on the shot from the video file (Internet standard). Graphic elements should be prepared in such a way to work properly and be readable on the above-mentioned devices. The optimum video file format: max. 30 sec,.mp4 file extension The video material can be located inside the advertisement or streamed through the Internet (server, You Tube). I IN NT TE ER RA AC CT TI IV VE E This advertisement is placed on the whole page of the issue in a specific section in the magazine. Apart from the complex interaction, buttons, sound and video materials, photo gallery, 360-degree animation, Internet links can be placed here as well. The prepared material should not weigh more than 5 MB. Graphic elements should be prepared in such a way to work properly and be readable on the above-mentioned devices. The advertisement should be tested in the following browsers: Chrome, Safari and Firefox. 2018 The last update 23.01.2018 OFFER FOR ENTREPRENEURS TECHNICAL SPECIFICATION ADVERTISEMENTS IN DIGITAL PUBLICATIONS OF GAZETA WYBORCZA MAGAZINES WYSOKIE OBCASY EXTRA KSIĄŻKI. MAGAZYN DO CZYTANIA WYSOKIE OBCASY PRACA

2018 PUBLICATIONS ADVERTISINGFORMATS › im › 9 › 23106 › m23106309,CYFROWE... · PUBLICATIONS ADVERTISINGFORMATS Deadlines: delivering the order, delivering the material to

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Page 1: 2018 PUBLICATIONS ADVERTISINGFORMATS › im › 9 › 23106 › m23106309,CYFROWE... · PUBLICATIONS ADVERTISINGFORMATS Deadlines: delivering the order, delivering the material to

ADVERTISING FORMATSPUBLICATIONS

Deadlines: delivering the order, delivering the material to be developed, delivering the ready material, changes in the material and resignation from placing the order,are specified in the schedules of Digital Publications available on the following website:: http://wyborcza.pl/reklamaGW/0,0.html..

FULLSCREEN ADVERTISEMENTS

STATYCZNYIt is a static creation placed on the whole page of the issue in a specific sec-tion in the magazine. The material should contain a button with an URL tothe webpage hidden within it. Graphic elements should be prepared in sucha way to work properly and be readable in the below-mentioned resolutions:

SMARTPHONES (VERTICAL ONLY) TABLETS (VERTICAL ONLY)640 x 1136 px 1536 x 2048 px

We require that you provide us with two files (for a smartphone and a tablet). Files should be prepared in a PNG or a JPG format, RGB range,150 dpi resolution. Depending on the device’s resolution and screen’s pro-portions, white stripes can appear (from the top, from the bottom or fromthe left, right-hand side of the advertisement).

WITH VIDEOThis advertisement is placed on the whole page of the issue in a specific sec-tion in the magazine. It consists of two elements: a static creation with theURL and video files. The creation should bear the designed Play button (tap-ping this button will open the video material). The button in question can belocated in any section of the creation. However, according to the best prac-tice, it should be placed on the shot from the video file (Internet standard).Graphic elements should be prepared in such a way to work properly and bereadable on the above-mentioned devices.The optimum video file format: max. 30 sec,.mp4 file extensionThe video material can be located inside the advertisement or streamedthrough the Internet (server, You Tube).

IINNTTEERRAACCTTIIVVEEThis advertisement is placed on the whole page of the issue in a specific section in the magazine. Apart from the complex interaction, buttons,sound and video materials, photo gallery, 360-degree animation, Internetlinks can be placed here as well. The prepared material should not weighmore than 5 MB. Graphic elements should be prepared in such a way towork properly and be readable on the above-mentioned devices.The advertisement should be tested in the following browsers: Chrome,Safari and Firefox.

2018

The last update23.01.2018

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