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Material efficiency :Focus on packaging
« Use less, use longer, use smart » KPIs applied to packagingCarlos De Los Llanos - WMF 2018
CITEO is the French EPR scheme for packaging and graphic papers
2
1. MEMBERCOMPANIES
2. CONSUMERS
3. MUNICIPALITIES4. SORTINGCENTERS
5. RECYCLERS
Carlos de Los Llanos , WMF | June 2018
ECODESIGN AWARENESS
R-MARKETS IMPROVE COLLECTION
OPTIMIZATION
A private company governed by its clients
A general interest mission
Non-profit company
2 State’s accreditations for EPR: Household Packaging and Printed and Graphic Papers
PACKAGINGMATERIALS
Use less, use longer, use smart: a perfect approach for packaging
� Several KPI’s are already used in the packaging industry.� KPI’s can also be collective : EPR role� KPI’s are addressing major issues under discussion
Carlos de Los Llanos , WMF | June 2018
� Glass
� Cardboard
� Plastic bottles
� Other plastics
� Steel
� Aluminum
USE LESS
#1 - weight : 1.5L plastic water bottle (in g)
33 cl steel can (weight in g) 75 cl oil glass bottle (weight in g)
Several KPI’s are already used in the packaging industry.
4Carlos de Los Llanos , WMF | June 2018
45,5
38,836,4 35,7 35,2 34,2
28,0526,8
1994 1997 2000 2003 2006 2009 2012 2017
#2 –Household packaging recycling rates (France)
Carlos de Los Llanos , WMF | June 2018
Glass85%
Plastic bottles57%
Cardboard65%
Aluminum41%
Steel100 %
Source CITEO, 2017
USE LONGER
KPI’s can be collective : role of EPR scheme
Other plastics (starting 2016)
#3 – Average recycled material content in packaging
Carlos de Los Llanos , WMF | June 2018
USE LONGER
KPI’s can be collective
KPI’s can be collective
USE LONGER
Carlos de Los Llanos , WMF | June 2018
#5 – Recycled material value (household packaging)
0
25
50
75
100
125
150
175
200
225
250
Mill
ions
€Recycled materials sales(France, millions Euros)
Glass Cardboard Plastic Steel Aluminum Misc.
USE SMART
Source INCPENCarlos de Los Llanos , WMF | June 2018
#5 – contribution to the environmental impact (LCA analysis)
KPI’s are addressing major issues under discussion
KPI’s are addressing major issues under discussion
USE SMART
Carlos de Los Llanos , WMF | June 2018
#6 – Product protection, food waste reduction
http://www.ripesense.com/Fr/Francaise_How.htmlhttp://www.consumersdigest.com/departments/food-gone-bad
on-pack information on T°conservation
KPI’s are addressing major issues under discussion
USE SMART
Carlos de Los Llanos , WMF | June 2018
#7 – For the future : from sectoral to individual KPI’s
On-pack tracers and artificial intelligence technologywill allow specific sorting & recycling
Reduce pack weight per product unit
Design for better sorting & recycling
Information to the consumer Raising awareness
Protect the product and reduce food waste
Use longer Use less Use smart
Carlos de Los Llanos , WMF | June 2018
In a few words …