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8/18/2019 209297754 Economic Environment
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economic..??
Economic means "pertaining to theproduction and use of income.”
Economic Activities Mone! earning #pending
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What is environment..??
Circumstances, infuences, stresses,and competitive, cultural,demographic, economic, natural, political,
regulatory, and technological actors that aectsthe survival, operations, and growth oan organization.
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EC!"#C E!$#%!"E!&
• Economic actors which have their aect on thewor'ing o the (usiness.
• #ncludes system, policies and nature o aneconomy, trade cycles, economic resources,
level o income, distri(ution o income andwealth etc.
• %epresents the economic conditions in thecountry where the international organization
operates.• )ggregate o the nature o economic system othe country, (usiness cycles, the socio*economic inrastructure etc.
•+ynamic and comple in nature.
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• +irectly %elated with Economic )ctivities
• #mpact o !on Economic -actors
• #mpact o asic #nrastructure
• #mpact o #deology o the /eople• )vaila(ility o Capital
• Economic +isparities
• +irectives o the 0overnment
• Economic /lanning
• #deology o the 0overnment 1 Economic 2ystem
• /u(lic "orality
-eatures o Economic Environment
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(3ectives o Economic Environment
/roper -unctioning o an Economy 4nowledge o !ew pportunities 1
%esources
2tudy o Environmental -actors ptimum 5se o Environment
"inimizing ill eects
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Classi6cations o the Economic
EnvironmentMicroeconomic environment7
#t includes the economic environment o aparticular industry, 6rm or household and isprimarily concerned with price determination oindividual actors.
E8cient allocation o resources.
&his is necessary to maimize total output.
Macroeconomic environment$ #t includes allthe economic actors in totality. &he mainconsideration here is the determination o thelevels o income and employment in theeconomy.
i h
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-actors )ecting theEconomic EnvironmentIn%ation and de%ation7
#nfationary and defationary pressures alter thepurchasing power o money.
+irect impact on consumer spending, (usiness
investment, employment rates, governmentprograms and ta policies.
Interest rates7 +etermine the cost o (orrowingand the fow o money towards (usinesses.
E&change rates7 )ects price o imports, thepro6ts made (y eporters and investors andemployment levels 9also through the impact onthe tourism industry:.
Monetar! and 'sca( po(ic!7 ;elps in attaining
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Elements o Economic Environment
Economic Conditions
Economic 2ystem
Economic /olicies
#nternational Economic Environment
Economic
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Economic Conditions
2tages o usiness Cycle!ational #ncome, /er Capita #ncome and
+istri(ution o #ncome%ate o Capital -ormation
+emand and 2upply &rends#nfation %ate in the Economy#ndustrial 0rowth %ate, Eports 0rowth %ate#nterest %ate prevailing in the Economy
&rends in #ndustrial 2ic'nessE8ciency o /u(lic and /rivate 2ectors0rowth o /rimary and 2econdary Capital
"ar'ets
2ize o "ar'et
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Economic 2ystems
-ramewor' o rules, goals and incentives thatcontrols economic relations among people in asociety.
;elps in providing ramewor' or answering the(asic economic =uestions.
+ierent countries o a world have dierenteconomic systems.
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Capita(ism$• usiness units or actors o production are
privately owned and governed is calledCapitalism.
• /ro6t earning is the main o(3ective.•
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#ocia(ism All the economic activities of the country are controlled
and regulated by the Government in the interest of the
public.
• Democratic Socialism:- All the economic activities are
controlled and regulated by the government but the
people have the freedom of choice of occupation and
consumption.
• Totalitarian Socialism:- This form is also known as
Communism. Under this, people are obliged to work
under the directions of Government.
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Mi&ed Econom!oth pu(lic and private sectors co*eist is 'nown
as "ied Economy.2ome actors o production are privately owned
and some are owned (y 0overnment. &here eists reedom o choice o occupation
and consumption.oth private and pu(lic sectors play 'ey roles in
the development o the country.
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Characteristics an Economic 2ystem
!ational Entity
#nstitutional
#nterdependence
2carcity o %esources
!eed 2atisaction
+ynamic
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Economic /olicies0overnment rames economic policies.Economic /olicies aects the dierent (usiness units in
dierent ways. &he 0overnment may grant su(sidies to one (usiness or
decrease the rates o ecise or custom duty or thegovernment may increase the rates o custom duty andecise duty, ta rates or another (usiness.
Economic policies play an important role in the (usinesspolicy ormulation.
>. Monetar! )o(ic!$ &he policy ormulated (y the central(an' o a country to control the supply and the cost omoney 9rate o interest:, in order to attain some speci6edo(3ectives is 'nown as "onetary /olicy.
. *isca( )o(ic!+,udgetar! po(ic!$ #t is related with theincome and ependiture o a country. -iscal /olicy wor's asan instrument in economic and social growth o a country. #t
is ramed (y the government o a country and it deals withtaation, government ependiture, (orrowings, de6cit
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@. *oreign Trade )o(ic!$ #t also aects the dierent(usiness units dierently. E.g. i restrictive import policy
has (een adopted (y the government then it willprevent the domestic (usiness units rom oreigncompetition and i the li(eral import policy has (eenadopted (y the government then it will aect thedomestic products in other way.
A. *oreign Investment )o(ic!$ /olicy or theinvestment (y the oreigners in a country is 'nown as-oreign #nvestment /olicy. # the government hasadopted li(eral investment policy then it will lead tomore infow o oreign capital in the country which
ultimately results in more industrialization and growthin the country.
B. Industria( )o(ic!$ promotes and regulates theindustrialization in the country. &he government rom
time to time issues principals and guidelines under theindustrial policy o the country.
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#nternational EconomicEnvironment
#mportant role o international (usinessenvironment.
"!Cs are infuenced (y economic environmento (oth home countrys and the country theyare wor'ing in.
$arious rules and guidelines or these tradeswhich are issued (y many organizations li'eWorld an', W&, 5nited !ations, #"- etc.
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Economic