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Page 1: 214 X 310 FOLDER 088 PRINT SIDE UP Regional TV Information

WIN NBN OfficesBrisbaneLevel 256 Little Edward StreetSpring Hill QLD 4000Ph: 07 3835 2999Fx: 07 3835 2998

Adelaide

202 Tynte StreetNorth Adelaide SA 5006Ph: 08 8267 0111Fx: 08 8267 3996

Perth

9 Gay StreetDianella WA 6059Ph: 08 9449 9999Fx: 08 9449 9900

Growing your business

MelbourneLevel 6717 Bourke StreetDocklands VIC 3008Ph: 03 8613 8299Fx: 03 8613 8262

SydneyThe Loft, Level 1CNR Artarmon Rd & Scott StreetWilloughby NSW 2068Ph: 02 8907 9999Fx: 02 9955 9599

Commercial Production> Only television has the ability to appeal to the three strongest human senses - sight, sound and movement.

> A television commercial can convey drama, humour, excitement, colour and movement. It also reaches people when they are most relaxed and receptive to your message.

> WIN NBN Television offers a complete and comprehensive advertising service. Our creative team will work with you on all aspects of producing your commercial content from traditional to new media.

Regional Facts> Regional Australia is a huge market, reaching over 8.5 million Australians

> 35% of the total national population live in regional TV markets

> The population of regional Australia has grown by 19% since 2001

> The majority of new regional residents are capital city families moving to regional urban areas within an hour or

two of their city of origin, attracted by lower cost of living, buoyant economic conditions and the opportunity to

live the Australian dream

> There has been a 35% growth in regional household income since 2006

> Less than 3% of regional households derive their primary income from farming

> The two highest spending demographic groups are more prevalent in regional Australia

- Over 39% of young Australian families are now living in Regional TV markets

- Further, 39% of baby boomers, the highest spending demographic group in Australia live in regional TV markets

Regional TV InformationCoverage:WIN NBN Sales cover all areas of Australia outside the five mainland capitals.

Source: Regional TV Guide 2012 by RTM

PRINT SIDE UPFOLDER 088214 X 310

NBN Northern NSWNewcastleCentral CoastTamworthTaree, Coffs Harbour & Port MacquarieGold CoastLismoreNorthern Rivers

Nine DarwinDarwin

ImparjaAlice SpringsNorthern TerritoryRemote South AustraliaWestern QueenslandWestern New South WalesRemote VictoriaRemote Tasmania

WIN QueenslandCairnsTownsvilleMackayRockhamptonWide BaySunshine CoastMaryboroughToowoomba

WIN VictoriaSheppartonAlburyGippslandBallaratBendigo

WIN MilduraMildura

WIN TasmaniaHobartLaunceston

WIN South AustraliaMt GambierRiverland

WIN Western AustraliaWestern Australia

WIN Southern NSWCanberraWollongongSouth CoastWaggaOrange/Dubbo

WIN GriffithGriffith

Page 2: 214 X 310 FOLDER 088 PRINT SIDE UP Regional TV Information

WIN NBN TV Coverage Area News

Media Consumption

WIN Television provides an unequalled commitment to local news in regional Australia. WIN News produces 20 individual 30 minute local bulletins every weekday, from 30 newsrooms and bureaus across the country. In addition Win provides a 30 minute national bulletin seven days a week to give regional Australia its best hour of news.

WIN has the most comprehensive news service in Australia. Using the latest technology, each region is staffed by award winning journalists.

NBN News is the region’s number one news service. The top rating successful format of the 6pm evening news provides viewers with the best of local, state, national and overseas coverage. NBN was the first television station to introduce a one hour news bulletin and produces over 20,000 local news stories annually.

NBN News is broadcast every night at 6pm and is the only broadcaster to produce a local bulletin on the weekend.

Image courtesy of Newcastle City Council

Daily Time Spent Watching Television – YOY Comparisons – Regional

180

185

190

195

200

205

2009 2010 2011

3hrs 9mins

3hrs 16mins

3hrs 23mins

People are watching more TV in regional areas

TASMANIAVICTORIA

QUEENSLAND

NEW SOUTH WALES

NORTHERN TERRITORY

SOUTH AUSTRALIA

WESTERN AUSTRALIA

BRISBANE

CAIRNS

TOWNSVILLE

MACKAY

ROCKHAMPTON

SUNSHINE COAST

WARRAGUL

MAROOCHYDORE

GOLD COAST

LISMORE

COFFS HARBOURTAMWORTH

TAREE

MILDURA SYDNEYORANGE

NEWCASTLEDUBBO

CANBERRA

HOBART

LAUNCESTON

MELBOURNE

ALBANY

SHEPPARTON

WOLLONGONGWAGGA WAGGAGRIFFITH

MARYBOROUGH

TOOWOOMBA

MT GAMBIER BALLARAT

DARWIN

ADELAIDE

LOXTON

BENDIGO

PERTH

BUNBURY

ALICE SPRINGS

ALBURY

Who is WIN NBN Sales?

Channel Nine Darwin is the premier broadcaster to Australia’s tropical capital city. Darwin is the nation’s youngest market, it has the nation’s strongest multicultural mix and boasts a lifestyle focus stronger than anywhere else in Australia. The city has the country’s second strongest household disposable income after Canberra. Channel Nine Darwin’s National News is the commercial leader in the market with an unparalleled reach. Half the Northern Territory’s population is based in and around Darwin’s harbour and outskirts and has been serving the audience since 1971.

WIN NBN Sales Pty Ltd is the national sales representative for WIN Television and NBN Northern NSW. In addition WIN NBN Sales represent Channel Nine Darwin and Imparja Television. WIN NBN Sales is Australia’s largest regional television sales organization, with offices in Sydney, Melbourne, Brisbane, Adelaide and Perth.

WIN Television is the World’s largest privately owned regional television network and Australia’s largest commercial network. WIN reaches more than 5.2 million viewers across six states of Australia and the nation’s capital. Broadcasting throughout 27 markets, including Channel Nine in Adelaide and Perth, WIN’s transmission spans the largest geographical area in the world. WIN Television employs over 1400 staff across six states of Australia and the nations capital.

NBN Television commenced broadcasting to the Newcastle and Hunter Valley region in 1962. NBN’s market now stretches from Central Coast in the south to the Gold Coast in the north and west to Moree and Narrabri. This market has a population of over 2.1 million people and is the fourth largest television market behind Sydney, Melbourne and Brisbane. NBN television is part of the Nine Entertainment Co Group.

Imparja Television is unique in the fact that it’s an independent station located in Alice Springs, indigenously owned and the last truly independent broadcaster in Australia. Imparja boasts the largest footprint in the southern hemisphere covering six states and territories with an audience of over 600,000. Imparja’s programming is sourced exclusively from the Nine Network and gives our advertisers access to extensive and varied audience groups via the wealth of programming we broadcast into our region.

GO! is an entertainment channel for the young and young at heart. Full of laughter, drama and excitement GO! offers exclusive first run overseas programming, movies and local productions for the key demographic 16-39.

Gem’s sophisticated line-up is a favourite with women 35+ and Grocery Buyers with Children. GEM is a mix of new content, classic comedies, cherished drama series and all time favourite movies. It is a general entertainment and movie channel that is broadcast in high definition.

Source: Regional Tam, east coast mainland, weeks 1-52 2008-2010 and weeks 1-53 2011, 2am – 2am, total TV based on consolidated data for 2010 and 2011

Daily time spent viewing in regional markets increased by 7 minutes in 2011 to 3 hours and 23 minutes. Grocery buyers in regional areas are watching 4 hours and 18 minutes of television a day.

In May 2012 the WIN Television Network launched the GOLD signal on digital channel 84 in their Australian regional markets and on channel 94 in Metropolitan Perth and Adelaide. A dedicated datacast channel, GOLD airs content on education, lifestyle and general information for viewers over a massive geographical area.

PRINT SIDE UPFOLDER 088214 X 310

Page 3: 214 X 310 FOLDER 088 PRINT SIDE UP Regional TV Information

WIN NBN TV Coverage Area News

Media Consumption

WIN Television provides an unequalled commitment to local news in regional Australia. WIN News produces 20 individual 30 minute local bulletins every weekday, from 30 newsrooms and bureaus across the country. In addition Win provides a 30 minute national bulletin seven days a week to give regional Australia its best hour of news.

WIN has the most comprehensive news service in Australia. Using the latest technology, each region is staffed by award winning journalists.

NBN News is the region’s number one news service. The top rating successful format of the 6pm evening news provides viewers with the best of local, state, national and overseas coverage. NBN was the first television station to introduce a one hour news bulletin and produces over 20,000 local news stories annually.

NBN News is broadcast every night at 6pm and is the only broadcaster to produce a local bulletin on the weekend.

Image courtesy of Newcastle City Council

Daily Time Spent Watching Television – YOY Comparisons – Regional

180

185

190

195

200

205

2009 2010 2011

3hrs 9mins

3hrs 16mins

3hrs 23mins

People are watching more TV in regional areas

TASMANIAVICTORIA

QUEENSLAND

NEW SOUTH WALES

NORTHERN TERRITORY

SOUTH AUSTRALIA

WESTERN AUSTRALIA

BRISBANE

CAIRNS

TOWNSVILLE

MACKAY

ROCKHAMPTON

SUNSHINE COAST

WARRAGUL

MAROOCHYDORE

GOLD COAST

LISMORE

COFFS HARBOURTAMWORTH

TAREE

MILDURA SYDNEYORANGE

NEWCASTLEDUBBO

CANBERRA

HOBART

LAUNCESTON

MELBOURNE

ALBANY

SHEPPARTON

WOLLONGONGWAGGA WAGGAGRIFFITH

MARYBOROUGH

TOOWOOMBA

MT GAMBIER BALLARAT

DARWIN

ADELAIDE

LOXTON

BENDIGO

PERTH

BUNBURY

ALICE SPRINGS

ALBURY

Who is WIN NBN Sales?

Channel Nine Darwin is the premier broadcaster to Australia’s tropical capital city. Darwin is the nation’s youngest market, it has the nation’s strongest multicultural mix and boasts a lifestyle focus stronger than anywhere else in Australia. The city has the country’s second strongest household disposable income after Canberra. Channel Nine Darwin’s National News is the commercial leader in the market with an unparalleled reach. Half the Northern Territory’s population is based in and around Darwin’s harbour and outskirts and has been serving the audience since 1971.

WIN NBN Sales Pty Ltd is the national sales representative for WIN Television and NBN Northern NSW. In addition WIN NBN Sales represent Channel Nine Darwin and Imparja Television. WIN NBN Sales is Australia’s largest regional television sales organization, with offices in Sydney, Melbourne, Brisbane, Adelaide and Perth.

WIN Television is the World’s largest privately owned regional television network and Australia’s largest commercial network. WIN reaches more than 5.2 million viewers across six states of Australia and the nation’s capital. Broadcasting throughout 27 markets, including Channel Nine in Adelaide and Perth, WIN’s transmission spans the largest geographical area in the world. WIN Television employs over 1400 staff across six states of Australia and the nations capital.

NBN Television commenced broadcasting to the Newcastle and Hunter Valley region in 1962. NBN’s market now stretches from Central Coast in the south to the Gold Coast in the north and west to Moree and Narrabri. This market has a population of over 2.1 million people and is the fourth largest television market behind Sydney, Melbourne and Brisbane. NBN television is part of the Nine Entertainment Co Group.

Imparja Television is unique in the fact that it’s an independent station located in Alice Springs, indigenously owned and the last truly independent broadcaster in Australia. Imparja boasts the largest footprint in the southern hemisphere covering six states and territories with an audience of over 600,000. Imparja’s programming is sourced exclusively from the Nine Network and gives our advertisers access to extensive and varied audience groups via the wealth of programming we broadcast into our region.

GO! is an entertainment channel for the young and young at heart. Full of laughter, drama and excitement GO! offers exclusive first run overseas programming, movies and local productions for the key demographic 16-39.

Gem’s sophisticated line-up is a favourite with women 35+ and Grocery Buyers with Children. GEM is a mix of new content, classic comedies, cherished drama series and all time favourite movies. It is a general entertainment and movie channel that is broadcast in high definition.

Source: Regional Tam, east coast mainland, weeks 1-52 2008-2010 and weeks 1-53 2011, 2am – 2am, total TV based on consolidated data for 2010 and 2011

Daily time spent viewing in regional markets increased by 7 minutes in 2011 to 3 hours and 23 minutes. Grocery buyers in regional areas are watching 4 hours and 18 minutes of television a day.

In May 2012 the WIN Television Network launched the GOLD signal on digital channel 84 in their Australian regional markets and on channel 94 in Metropolitan Perth and Adelaide. A dedicated datacast channel, GOLD airs content on education, lifestyle and general information for viewers over a massive geographical area.

PRINT SIDE UPFOLDER 088214 X 310

Page 4: 214 X 310 FOLDER 088 PRINT SIDE UP Regional TV Information

WIN NBN TV Coverage Area News

Media Consumption

WIN Television provides an unequalled commitment to local news in regional Australia. WIN News produces 20 individual 30 minute local bulletins every weekday, from 30 newsrooms and bureaus across the country. In addition Win provides a 30 minute national bulletin seven days a week to give regional Australia its best hour of news.

WIN has the most comprehensive news service in Australia. Using the latest technology, each region is staffed by award winning journalists.

NBN News is the region’s number one news service. The top rating successful format of the 6pm evening news provides viewers with the best of local, state, national and overseas coverage. NBN was the first television station to introduce a one hour news bulletin and produces over 20,000 local news stories annually.

NBN News is broadcast every night at 6pm and is the only broadcaster to produce a local bulletin on the weekend.

Image courtesy of Newcastle City Council

Daily Time Spent Watching Television – YOY Comparisons – Regional

180

185

190

195

200

205

2009 2010 2011

3hrs 9mins

3hrs 16mins

3hrs 23mins

People are watching more TV in regional areas

TASMANIAVICTORIA

QUEENSLAND

NEW SOUTH WALES

NORTHERN TERRITORY

SOUTH AUSTRALIA

WESTERN AUSTRALIA

BRISBANE

CAIRNS

TOWNSVILLE

MACKAY

ROCKHAMPTON

SUNSHINE COAST

WARRAGUL

MAROOCHYDORE

GOLD COAST

LISMORE

COFFS HARBOURTAMWORTH

TAREE

MILDURA SYDNEYORANGE

NEWCASTLEDUBBO

CANBERRA

HOBART

LAUNCESTON

MELBOURNE

ALBANY

SHEPPARTON

WOLLONGONGWAGGA WAGGAGRIFFITH

MARYBOROUGH

TOOWOOMBA

MT GAMBIER BALLARAT

DARWIN

ADELAIDE

LOXTON

BENDIGO

PERTH

BUNBURY

ALICE SPRINGS

ALBURY

Who is WIN NBN Sales?

Channel Nine Darwin is the premier broadcaster to Australia’s tropical capital city. Darwin is the nation’s youngest market, it has the nation’s strongest multicultural mix and boasts a lifestyle focus stronger than anywhere else in Australia. The city has the country’s second strongest household disposable income after Canberra. Channel Nine Darwin’s National News is the commercial leader in the market with an unparalleled reach. Half the Northern Territory’s population is based in and around Darwin’s harbour and outskirts and has been serving the audience since 1971.

WIN NBN Sales Pty Ltd is the national sales representative for WIN Television and NBN Northern NSW. In addition WIN NBN Sales represent Channel Nine Darwin and Imparja Television. WIN NBN Sales is Australia’s largest regional television sales organization, with offices in Sydney, Melbourne, Brisbane, Adelaide and Perth.

WIN Television is the World’s largest privately owned regional television network and Australia’s largest commercial network. WIN reaches more than 5.2 million viewers across six states of Australia and the nation’s capital. Broadcasting throughout 27 markets, including Channel Nine in Adelaide and Perth, WIN’s transmission spans the largest geographical area in the world. WIN Television employs over 1400 staff across six states of Australia and the nations capital.

NBN Television commenced broadcasting to the Newcastle and Hunter Valley region in 1962. NBN’s market now stretches from Central Coast in the south to the Gold Coast in the north and west to Moree and Narrabri. This market has a population of over 2.1 million people and is the fourth largest television market behind Sydney, Melbourne and Brisbane. NBN television is part of the Nine Entertainment Co Group.

Imparja Television is unique in the fact that it’s an independent station located in Alice Springs, indigenously owned and the last truly independent broadcaster in Australia. Imparja boasts the largest footprint in the southern hemisphere covering six states and territories with an audience of over 600,000. Imparja’s programming is sourced exclusively from the Nine Network and gives our advertisers access to extensive and varied audience groups via the wealth of programming we broadcast into our region.

GO! is an entertainment channel for the young and young at heart. Full of laughter, drama and excitement GO! offers exclusive first run overseas programming, movies and local productions for the key demographic 16-39.

Gem’s sophisticated line-up is a favourite with women 35+ and Grocery Buyers with Children. GEM is a mix of new content, classic comedies, cherished drama series and all time favourite movies. It is a general entertainment and movie channel that is broadcast in high definition.

Source: Regional Tam, east coast mainland, weeks 1-52 2008-2010 and weeks 1-53 2011, 2am – 2am, total TV based on consolidated data for 2010 and 2011

Daily time spent viewing in regional markets increased by 7 minutes in 2011 to 3 hours and 23 minutes. Grocery buyers in regional areas are watching 4 hours and 18 minutes of television a day.

In May 2012 the WIN Television Network launched the GOLD signal on digital channel 84 in their Australian regional markets and on channel 94 in Metropolitan Perth and Adelaide. A dedicated datacast channel, GOLD airs content on education, lifestyle and general information for viewers over a massive geographical area.

PRINT SIDE UPFOLDER 088214 X 310

Page 5: 214 X 310 FOLDER 088 PRINT SIDE UP Regional TV Information

WIN NBN OfficesBrisbaneLevel 256 Little Edward StreetSpring Hill QLD 4000Ph: 07 3835 2999Fx: 07 3835 2998

Adelaide

202 Tynte StreetNorth Adelaide SA 5006Ph: 08 8267 0111Fx: 08 8267 3996

Perth

9 Gay StreetDianella WA 6059Ph: 08 9449 9999Fx: 08 9449 9900

Growing your business

MelbourneLevel 6717 Bourke StreetDocklands VIC 3008Ph: 03 8613 8299Fx: 03 8613 8262

SydneyThe Loft, Level 1CNR Artarmon Rd & Scott StreetWilloughby NSW 2068Ph: 02 8907 9999Fx: 02 9955 9599

Commercial Production> Only television has the ability to appeal to the three strongest human senses - sight, sound and movement.

> A television commercial can convey drama, humour, excitement, colour and movement. It also reaches people when they are most relaxed and receptive to your message.

> WIN NBN Television offers a complete and comprehensive advertising service. Our creative team will work with you on all aspects of producing your commercial content from traditional to new media.

Regional Facts> Regional Australia is a huge market, reaching over 8.5 million Australians

> 35% of the total national population live in regional TV markets

> The population of regional Australia has grown by 19% since 2001

> The majority of new regional residents are capital city families moving to regional urban areas within an hour or

two of their city of origin, attracted by lower cost of living, buoyant economic conditions and the opportunity to

live the Australian dream

> There has been a 35% growth in regional household income since 2006

> Less than 3% of regional households derive their primary income from farming

> The two highest spending demographic groups are more prevalent in regional Australia

- Over 39% of young Australian families are now living in Regional TV markets

- Further, 39% of baby boomers, the highest spending demographic group in Australia live in regional TV markets

Regional TV InformationCoverage:WIN NBN Sales cover all areas of Australia outside the five mainland capitals.

Source: Regional TV Guide 2012 by RTM

PRINT SIDE UPFOLDER 088214 X 310

NBN Northern NSWNewcastleCentral CoastTamworthTaree, Coffs Harbour & Port MacquarieGold CoastLismoreNorthern Rivers

Nine DarwinDarwin

ImparjaAlice SpringsNorthern TerritoryRemote South AustraliaWestern QueenslandWestern New South WalesRemote VictoriaRemote Tasmania

WIN QueenslandCairnsTownsvilleMackayRockhamptonWide BaySunshine CoastMaryboroughToowoomba

WIN VictoriaSheppartonAlburyGippslandBallaratBendigo

WIN MilduraMildura

WIN TasmaniaHobartLaunceston

WIN South AustraliaMt GambierRiverland

WIN Western AustraliaWestern Australia

WIN Southern NSWCanberraWollongongSouth CoastWaggaOrange/Dubbo

WIN GriffithGriffith

Page 6: 214 X 310 FOLDER 088 PRINT SIDE UP Regional TV Information

WIN NBN OfficesBrisbaneLevel 256 Little Edward StreetSpring Hill QLD 4000Ph: 07 3835 2999Fx: 07 3835 2998

Adelaide

202 Tynte StreetNorth Adelaide SA 5006Ph: 08 8267 0111Fx: 08 8267 3996

Perth

9 Gay StreetDianella WA 6059Ph: 08 9449 9999Fx: 08 9449 9900

Growing your business

MelbourneLevel 6717 Bourke StreetDocklands VIC 3008Ph: 03 8613 8299Fx: 03 8613 8262

SydneyThe Loft, Level 1CNR Artarmon Rd & Scott StreetWilloughby NSW 2068Ph: 02 8907 9999Fx: 02 9955 9599

Commercial Production> Only television has the ability to appeal to the three strongest human senses - sight, sound and movement.

> A television commercial can convey drama, humour, excitement, colour and movement. It also reaches people when they are most relaxed and receptive to your message.

> WIN NBN Television offers a complete and comprehensive advertising service. Our creative team will work with you on all aspects of producing your commercial content from traditional to new media.

Regional Facts> Regional Australia is a huge market, reaching over 8.5 million Australians

> 35% of the total national population live in regional TV markets

> The population of regional Australia has grown by 19% since 2001

> The majority of new regional residents are capital city families moving to regional urban areas within an hour or

two of their city of origin, attracted by lower cost of living, buoyant economic conditions and the opportunity to

live the Australian dream

> There has been a 35% growth in regional household income since 2006

> Less than 3% of regional households derive their primary income from farming

> The two highest spending demographic groups are more prevalent in regional Australia

- Over 39% of young Australian families are now living in Regional TV markets

- Further, 39% of baby boomers, the highest spending demographic group in Australia live in regional TV markets

Regional TV InformationCoverage:WIN NBN Sales cover all areas of Australia outside the five mainland capitals.

Source: Regional TV Guide 2012 by RTM

PRINT SIDE UPFOLDER 088214 X 310

NBN Northern NSWNewcastleCentral CoastTamworthTaree, Coffs Harbour & Port MacquarieGold CoastLismoreNorthern Rivers

Nine DarwinDarwin

ImparjaAlice SpringsNorthern TerritoryRemote South AustraliaWestern QueenslandWestern New South WalesRemote VictoriaRemote Tasmania

WIN QueenslandCairnsTownsvilleMackayRockhamptonWide BaySunshine CoastMaryboroughToowoomba

WIN VictoriaSheppartonAlburyGippslandBallaratBendigo

WIN MilduraMildura

WIN TasmaniaHobartLaunceston

WIN South AustraliaMt GambierRiverland

WIN Western AustraliaWestern Australia

WIN Southern NSWCanberraWollongongSouth CoastWaggaOrange/Dubbo

WIN GriffithGriffith