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23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, SEATTLE

23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, …€¦ · 24/10/2018  · 10:45 The next mobile wave In this presentation Eric Seufert will discuss the growth of new business

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Page 1: 23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, …€¦ · 24/10/2018  · 10:45 The next mobile wave In this presentation Eric Seufert will discuss the growth of new business

23-24 OCTOBER 2018

BELL HARBOR CONFERENCE CENTER, SEATTLE

Page 2: 23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, …€¦ · 24/10/2018  · 10:45 The next mobile wave In this presentation Eric Seufert will discuss the growth of new business

WHAT IS GAMESFORUM?ABOUT GAMESFORUM SEATTLE

Gamesforum Seattle is a two day conference that brings together senior exec-utives, influential managers and ambitious independent developers with the aim

of supporting cross platform game developers.

It is taking place on the 23rd and 24th October in the Bell Harbor Conference Center in Seattle, playing host to a hundred speakers from leading developers, publishers, brands and service providers discussing topics across six fascinating

content tracks.

The event will also play host to a number of additional micro events, including a game pitching competition, a meet the publisher session and workshops

Furthermore, there will be plenty of opportunities to meet new people in our exhibition area, at our meeting zones and at the legendary Gamesforum party.

WHY IS YOUR EVENT CROSS PLATFORM?

We believe that barriers between platforms are dissolving. While mobile, console and PC still retain their own distinct characteristics – which need to be respected – the extent to which they divide the industry and by which games

are enclosed by them has never been more in question.

Game developers are pushing at the edges of the boundaries between console and PC, with games like PlayerUnknown’s Battlegrounds and Minecraft spread-

ing across platforms.

Additionally, hardware creators such as Nintendo and Razer are redefining the divisions between device categories with the line between mobile, console and

PC hardware becoming ever harder to define.

Finally, business models and practices are permeating between each sector. At the same time as we see console and PC developers embrace games as a service, we increasingly see mobile developers focusing on strengthening their brands and enriching their game mechanics to maintain their competitive edge.

Therefore, we believe that a cross platform focus will help us to best serve the industry and – as a result of that – the players who make it what it is.

WHO ATTENDS GAMESFORUM?

Gamesforum brings together the games industry’s decision makers.

Whether they’re ambitious independent developers choosing a publishing part-ners, technical leads scoping out new development tools, CxO leaders discuss-ing strategies or something else entirely, all our attendees have real power to

support your business.

83% of our attendees at Gamesforum London 2018 were CxO, director, senior manager or founder level, with 80% working for developers or publishers. These are the people who attend our events and who you’ll have a chance to meet.

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GAMESFORUM SPEAKERSHEAR FROM OUR GREAT SPEAKER LINE-UP THIS OCTOBER. WITH A MIXTURE OF PRESENTATIONS, PANEL DISCUSSIONS AND FIRESIDE CHATS, OUR SPEAKERS WILL

ADDRESS THE KEY CHALLENGES AND SOLUTIONS IN THE GAMING MARKET TODAY AND ALSO WHAT’S IN STORE FOR THE FUTURE

Alim JafferVP of ProductHeroic Labs

Ellie MoonUX Director

Kabam

Ariella LehrerPresident

Hitpoint Studios

Erik DesiderioComposer

Erik Desiderio Music

Dave PottingerFounder

Bonus XP

Elise KatesFounder

Elise Kates Audio Production

Max SzlagorDesign Director343 Industries

Erik SmithMarketing Director

Treasure Data

Christina BarlebenCreative DirectorThoughtfish

CK WangCEO

Kooapps

Mike McCainGame Director

Harebrained Schemes

Nathan SellynChief Creative Officer

Flowmotion Entertainment

Witek RadomskiCo- Founder

Enjin

Page 4: 23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, …€¦ · 24/10/2018  · 10:45 The next mobile wave In this presentation Eric Seufert will discuss the growth of new business

GAMES MARKETING FORUM GAMES BUSINESS FORUM DESIGN AND DEVELOPMENT FORUM WORKSHOP ROOM

AGENDA - DAY 1 23rd October 201808:30 Registration

Welcome to Gamesforum

09:25 Opening remarks Gamesforum’s Event Director will make some brief opening remarks about the conference, including an outline of what to expect from both days and some much needed housekeeping.

John Speakman, Event Director, Gamesforum

09:30 State of the industy: The age of consolidation (and what it means for your video game business) Our opening panel of the day discusses how to thrive in the age of video games industry consolidation. As well as explaining why consolidation is happening, this session will explore what it means for

larger and smaller industry players alike - helping to guide the strategy of your games business. Luke Stapley, China Video Game Analyst | Michael Chang, SVP Corporate Development, NCSoft West | Henry Lowenfels, SVP Business Development, Scopely | John Peterson, Director Corporate Development, Jam City

10:15 AM networking break A 30 minute netoworking break to meet fellow attendees over a coffee

10:45 The next mobile waveIn this presentation Eric Seufert will discuss the growth of new business models on mobile (hypercasual, subscription) , its implications for games marketing and monetization and what it might mean for your games business. Eric Seufert, Platform, N3twork

10:45 Newhighscore?definingsuccessin the games business

It can be hard to work out what success actually looks like in the games industry. While our attention is all naturally drawn to billion dollar hits, what does success look like for over 9/10 developers where that doesn’t apply? In this talk, CK Wang CEO of Kooapps will talk about how even though surviving aas an Indie studio seems impossible, Kooapps used concrete survival tactics to grow Pictoword from 0 to 20 million users and a top word game on both iOS and Google Play.CK Wang, CEO Kooapps

10:45 Cross-Platform Publishing: Rewards and Hazards

Big opportunities exist today to take the same game to multiple screens and audiences, but there are plenty of risks and dangers as well. This talk will draw upon Kongregate’s experience (and scar tissue) as a cross-platform publisher, and owner of Kongregate.com web and Kartridge PC platforms.Josh Larson, CRO, Kongregate

11:05 The video game marketing mix This session will set the agenda by discussing the state of play in video game marketing today. Our panel will discuss: 1) What are the current trends in games marketing? 2) With acquisition cost far outstripping retention costs should we change the mix? 3) How should we engage users outside our game?Moderator: Randy Waxman, CEO, Blind FerretDavid Jumper, Sr Director of User Acquisition, Disruptor BeamWarren Woodward, Exec. Director of UA, Nexon MobileConrad McGee-Stocks, UA Lead, Uken Games Daniel Todd, CEO,Influence Mobile

12:10 ASO and organic marketingThe Panel will discuss how Organic Marketing can complement paid UA to help developers grow their users. Through practical examples we will discuss how to optimize your games discoverability. Gabe Kwakyi, CEO, IncipiaEnric Pedro, CMO, Lab Cave GamesItai Keshet, Head of ASO, yellowHeadAykut Karaalioglu, CEO, Mobile Action Marissa Loew, Marketing Manager, Big Fish Games

14:00 Top 5 reasons no one is playing your gameHavingfirst-handexperiencegrowingagamefromzerotomillionsofplayers,Johnwill take a humorous and educational look at common pitfalls and best practices to highlight how developers can get the most bang for their marketing buck.. John Getze, CMO, Kixeye

11:05 Messenger games: The state of play for HTML 5 titles

Messenger games have been hyped up by the industry as a new cross platform gaming outlet, retention tool and marketing device. But how do they truly measure up now? We gather experts working on games across browser and messenger applications to get their thoughts on whether this is HTML 5’s break out moment.Moderator, Josh Burns Alim Jaffer, VP Prodcut, Heroic LabsCynthia Du, Co-Founder, SynativeAndrey Kuznetsov, CEO, KamaGamesKevin Urie, Managing Director, Screenzilla

12:10 Blockchange: How blockchain could transform the games industry

This panel will discuss how blockchain can revolutionise how we acquire, engage and retain players and what this new business model means for the games industry.Moderator: Tony Pearce, Co-Founder, Reality ClashWitek Radomski, CTO & Co-founder, EnjinMaurice Gallegos, Blockchain EvangelistMickey Maher, Head of Revenue, CryptoKitties

14:00 Understanding M&A & Funding Opportunities for Your Game Studio in a Mature Market

In a mature market, what fundraising opportunities exist for both new & existing game studios, whether focused on PC, mobile or console, as well as emerging are-as like blockchain? In this session you’ll hear from experts with expertise spanning the globe & understand what opportunities may exist for your company & how that will change in the future. Josh Burns, Founder, Digital Dev ConnectDavid Bluhm, Managing Director, Agnitio CapitalJim Ying, Head of International Gaming and Mobile Practice, CVCapital

11:05 Operations: How to keep your live game going

For the increasing number of games that are always online, managing live operations is increasingly essential. In this session, our panellist will talk about their experiences in running a live game and share their advice on how to manage the process successfully.Moderator: Mark Val, GM PlayfabSam Fisher, President, Hyper Hippo GamesMike Wallis, Sr. Director of Product, DoubleDown interactive Daniel McLaren, Senior Game Designer at ArenaNet.

12:15 Panel: Red vs Blue - how to create, run and support online multiplayer games

Online multiplayer has been a big component of the video games industry for the past decade, but it has grown massively in the past few years. In this session, we explore how studios can go about creating their own online multiplayer games. Whether you’re starting out or experienced in working online, this session will offer useful advice on setting up cloud infrastructure, building multi-player matchmaking successfully and creating compelling games that keep your players hooked.Edmar Mendizabal, Director, i3D.netJeff Hilbert, Founder, First Strike GamesDoug Pearson, CTO, FlowplayAmir Rahimi, VP and General Manager, FoxNext

14:00 Outsourcing games development In this panel we will be discussing working with external partners, the pros and cons of working with external development partners and it’s implications for your business. Moderator, Lauren Freeman, Director of XDI, EAPhil Dennison, Sr Producer, MonolithPhil Knowles, Art Outsource Manager, Oculus VRRob Olson, CCO, Lakshya Digital RedmondAlison Slavin , Cinematics Producer, Bungie

11:50 No More Secrets: Restoring Credibility to UAA crisis of trust has been created through lapses in data privacy and data breaches. The increase in scale and frequency of these events has created a heightened state of sensitivity from the level of the individual consumer to the highest levels of government. GDPR, new regulations and enhanced privacy concerns make one thing clear -- It’s no longer business as usual. Your users are core to your long-termsuccessandyoudon’twanttorisklosingthemunnecessarily.Thedefinitionof insanity is doing the same thing over again, expecting different results. What actions will you take to protect your users and your business?Brett Bauer, CEO, Appfluencer

11:50 How Brands use tokens to attract and retain customers - a KamaGames Perspective

Using Kama Games own learnings, challenges and successes, this talk explores the introduction, application and growth of Blockchain and cryptocurrencies/tokens in both the social gaming industry and the wider games industry as a whole and where the Kama Games sees the future in gaming of Blockchain technology.Andrey Kuznetsov, CEO, Kama Games

11:50 Not just Flipping: Using Licensed Assets in your Game

Christian Allen from Epic will be takling about cross-platform games development using the Unreal Engine using case studies. Christian Allen, Unreal Evangelist, Epic Games

13:00 Lunch 13:00 Lunch 13:00 Lunch

10:30 Workshop space opens

11:00 Games business workshopBook your appointments to meet our experts in law, accountancy, recruitment and HR to help fast track your business

13:00 Lunch

14:00 Deconstructing the Kooapps Ad Monetization Stack

With more than 30 million downloads across 30 ad-supported titles on iOS and Android, the monetization team at Kooapps knows a thing or two about mobile ad monetization. Join Tenjin’s CEO, Christopher Farm, and Kooapps’ CEO, CK Wang, as they take a step-by-step walk through the networks, mediation tools, and measurement partners they use to effectively monetize their thriving global games.Attendeescanlookforwardtofirst-handtestimonialsofwhichtoolswork,which ones don’t, and how they too can build the right ad monetization stack for their business.

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18:00 Conference closes for day 1 18:00 Conference closes for day 1 18:00 Conference closes for day 1

AGENDA - DAY 1 23rd October 2018GAMES MARKETING FORUM GAMES BUSINESS FORUM DESIGN AND DEVELOPMENT FORUM WORKSHOP SPACE

14:20 Ad fraud in gamingAccording to 2017 study by Business Insider, the cost of ad fraud to the digital advertising industry is projected to rise to over $60 billion by 2019. In this panel we’ll be looking at how torecognizefraudulentpatterns,howtoprotectyourtrafficandhowmachinelearningcanhelp protect your busines.

Inna Ushakova, CEO, Scalarr Eric Seufert, Platform, N3twork Sam Sultan, AdjustKay Chan, Marketing Manager, East Side GamesGabriel Lewis, Director of Advertising, Mistplay

15:30 Networking Break 15:30 Networking Break 15:30 Networking Break

15:05 Under the Hood of a Successful Idle Game - A Deep Dive into Full Live Game Operations

“Idle Games” doesn’t mean idling developers. The best games maintain constant communication with their player-base, deliver time-sensitive content, and are built to scale. We explore how the team behind “Idle Miner Tycoon” built player-centric events to increase user satisfaction and generate revenue.

Nate Barker, Director of Business Development, Fluffy Fairy Games

16:00 Community service: how to make friends and influencegamers

Community has never been more important than ever. Whether you’re building a group of dedicated fans ahead of release or supporting them afterwards, supporting the people who make your game a hit is essential. But what are the best ways to do that? And wht kinds of mistakes should you avoid? This panel brings together a number of leading com-munitymanagersandinfluencermarketersdiscusshowtobringplayerstogether-bothin a practical and metaphorical sense - and to give them a chance to share a few of their stories from the community frontlines.

Moderator: Adam Lieb, CEO, InnervateNate Price, Head of Community - Digital Games, Wizards of the CoastNico Nottin, Head of Community Development, FlaregamesAndy Johnson, Head of Production and Game Operations, Stoic

17:20 The future of video game marketingWhat does the future hold for video game marketing? How will further developments in marketing technology change the sector? And what do marketers need to do to stay ahead?Ourpanelwilldebatethis-andmore-inourfinalsessionoftheday.

Moderator: Doron Kagan, Co-Founder, DeemedyaAndrey Kuznetsov, CEO, Kama GamesScott Mclellan, VP Ad Product and Ad Operations, RockYouCharlie Patterson, Client Partner - Gaming Activation, Facebook

16:40 Usingamegaphone-Theinfluencer marketing panel

InfluencerMarketinghasbecomeanincreasinglyimportantpartofmarketinggameyet campaigns can often be run poorly and its effects misunderstood. In this panel we’llbeconsideringhowtoselectandapproachtherightinfluencers?Whatrisksarethere?HowdoImakesuremyinfluencerstaysonmessageandawiderlookattheinfluencerecosystem.Moderator: Adam Lieb, CEO, InnervateAlaskan Savage, InfluencerJon Radoff, CEO, Disruptor Beam Jamar Edoho, Sr. Account Manager, OPG

14:25 The publisher roundtableAhead of our Meet the Publisher session in the afternoon of Day 1, we’ll take the pulse of video game publishers. This panel will provide an overview of the publishing landscape, discuss the rise of boutique publishing houses, contextualise publishing within the games as a service economyandprovidethatallimportantadviceonhowtofindtherightpartnertoworkwith.

Moderator: Ioana Hreninciuc, CEO, GameAnalyticsMatt Leopold, Director of Business Development, Tilting PointAllison Billas, COO, JoyPacEric Williams, COO & Cofounder, Rogue Co.

15:05 How Monster Strike Became the Biggest Mobile Game in the World

Monster Strike, a potent mix of monsters and pinball action, is not just an unexplained phenomenon. Behind the scenes, XFLAG’s will to be different, strategy, and planning all have contributed to the game’s immense success. Come join us as we take an in-depth journey into the beginnings of the number one game in Japan for the past consecutive years.

Langer Lee, Director, Corporate Planning & Strategy, Digital Entertainment, Mixi

16:00 Service charge: how to monetise ever present games

Games as a service is the dominant business model on mobile, has found a home on PC and is growing rapidly on consoles. In this session, our panellists will draw from their experience to share best approaches for how to monetise service based games.

Moderator: Sean Webster, VP of Business Development, ApplovinAndy Ulery, VP Business Development and Strategy, IQzoneChris Early, VP Partnerships and Revenue, UbisoftDamir Slogar, CEO, Big Blue BubbleArjun Balaram, Game GM, EA

17:00 Bad Data = Bad Results Are consumers more than willing to share their data in return for a value exchange? In this talk,followedbyafiresidechat,ShaneMinte,VP,PublisherDevelopment,andValerieHusky,Director of Growth and Monetization at Magmic , will give their perspectives & insights on the impact data and advertising has on publishers business.

Shane Minte, VP Growth, Ogury & Valerie Husky, Director of Growth and Monetization, Magmic

17:40 Working with IP: The no end storyNo End, a story driven RPG mobile game targeting female and LGBT+ audiences and it’s based on successful web comic IP of the same name. This talk will explore how Full XP chose the IP and how working with IP doesn’t necessarily mean overwhelming budgets and millions in funding.

Nikolina Zidar, CEO, Full XP

16:40 How our audience shaped our journey from mobile to PC games

Mike McCain from Harebrained Schemes talks about how identifying their core audience helped plot the studio’s journey from ShadowRun Returns to Battletech

Mitch Gitelman - President and Co-Founder, Harebrain Schemes

16:40 Increasing User Stickiness with Live Voice and VideoIt’s not enough that people play your game once or even twice. You have to keep your users coming back again and again and staying engaged. An increase in user stickiness can create more channels for monetization, contributing to the overall success of your gaming app.The talk will focus on how embedded voice and video can increase engagement among players and with mobile games. Agora will explain how this increase can:• Lead to more channels for monetization, like virtual gifting • Lead to more opportunities for advertising • Lead to partnerships with notable brands

Reggie Yativ, COO, Agora.io & Selcuk Atli, CEO, Bunch.live

17:30 Hey, listen! Making the most of video game audioVideo game audio is - rather ironically - one of the areas of game development that you hear less about. That’s why we’re bringing together this panel to allow audio experts to sound off about composing soundtracks, designing sound effects and practically implementing audio into a variety of different games.

Ben Gannon, Product Manager, DolbyErik Desiderio, ComposerElise Kates, Founder, Elise Kates AudioWilbert Roget, II, ComposerPenka Kouneva, Penka Kouneva Studios

17:20 Working with IP: The making of Stranger Things: The Game

DavePottingerandMikeEscuderojoinusforafiresidechataboutthecreationofgamesbased on well-established brands and IP. Dave will share the story of how Stranger Things: The Game entered production and discuss how the team’s goals allowed them to create a rich “Link to the Past” game for mobile devices. Mike sits on the other side of the table and looks for top mobile developers to make games based on Twenty First Century Fox TV shows and films,suchasFamilyGuy,Bob’sBurgers,AliensandPlanetoftheApes.Itisaperfectpairingas Mike is a fan of Stranger Things: The Game and thinks it an exceptional blend of game play, art style and IP.

Dave Pottinger, Co-Founder, BonusXP & Mike Escudero, Exec. Director of BD, FoxNext

14:45 Why Gaming Companies Need Autonomous Analytics... and Some Real World Best Practices

Gaming companies are in a unique position, with the growing prevalence of free-to-play models requiring them to learn and adapt in real time. The industry has seen explosive growth in the “casual” gaming market, forcing even the most steadfast console and desktop studios to create mobile versions of their games. To cater to these requirements (and not fall behind), studios are required to iterate and develop faster than ever. To manage the risks of outages, bugs, playability, and churn, mobile gaming companies need a new approach to apply AI/ML across ALL their business and IT operational metrics for self-service monitoring and root cause analysis in real-time. Come learn the best practices for how leaders like King are deploying Anodot Autonomous Analytics.

Steve Kirkpatrick, Solutions Engineer, Anodot

15:05 Building Better Games With the Right DevOps ToolsNext to talent, source code is a game studio’s most valuable asset. Seamless and precise source code management for game developers is about building stronger teams and ultimately better games. But with the ever-changing landscape of cloud development, securing and managing source code is only getting more complex. Who’s got time for that?Join Perforce and Assembla as they discuss: • DevOps for game development and its pesky nuances• Versioning best practices for game development• How to map your source code management solutions to your DevOps lifecycle for a more

secure, more exact and less expensive DevOps ecosystem”

Jacek Materna, CTO, AssemblaChuck Gehman, Technical Marketing Engineer, Perforce

16:00 UX in a cross platform ageWithgamesincreasinglyplayableacrossmultipleplatformswithsignificantlydifferentinputdevicesand interaction methods, UX design has never been more important. In this session, we’ll discuss how to create a great user experience for cross platform games and explore where designers will need to compromise to succeed.

Moderator: Jacek Materna, CTO, AssemblaEllie Moon, UX Director, KabamMax Szlagor, Game Design Director, 343 IndustriesOrvar Halldorsson UI/ UX Director, Bungie

17:10 Falling on Your Own Harpoon: How Fire Emblem Heroes Tuned one game designer into a whale.

F2P designers should know every freemium trick there is, and be well aware of the well-worn paths a game lays out before its players - from store listing to download, from tutorial to Day1retention,fromplayertopurchaser,andfinallyfrompurchasertowhale.Thistalkwillrecount how one game designer fell victim to the harpoon, shamefully throwing thousands ofdollarsonthefireinthepursuitofFireEmblemheroicsandultimatelybecominganotherdeveloper’s whale.

Nathan Sellyn, Chief Creative Officer, Flowmotion Entertainment

15:30 Networking break

16:00 Meet the Publisher - Mobile - Your chance to meet publishing partners for your game

Featured Publishers XsollaHumble Bundle, Bandai Namco

17:00 Meet the Publisher - PC/ Console - Your chance to meet publishing partners for your game

Featured Publishers: Foxnext, Screenzilla, NeteaseFoxnext, Screenzilla, Netease, Rogue Co, Bandai Namco

18:00 Conference closes for Day 1

Page 6: 23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, …€¦ · 24/10/2018  · 10:45 The next mobile wave In this presentation Eric Seufert will discuss the growth of new business

AGENDA - DAY 2 24th October 2018

09:00 Registration

09:55 Opening remarks Gamesforum’s Event Director will make some brief opening remarks about the conference, including house keeping.

John Speakman, Event Director, Gamesforum

10:00 How Reality Clash combines AR, Crypto and the Blockchain: Tony Pearce talks about what happened after their ICO and the ups and downs along the way. InSeptember2017RealityClashsuccessfullyclosedanICO(oneofthefirstmobilegamescompaniestodothis).RealityClashisthefirstARcombatgame(thinkPokemonGomeetsFortnite)whichintegrates

blockchain technology alongside several cutting-edge AR immersive technologies. In addition to the game Reality Clash launched an armoury store 2 months ago, where users can purchase digital assets (weapons) which can be used in the game or traded on their Digital Trading Platform which launches next month and is integrated with the blockchain. Since launching the armoury store they have sold over 3,000 weapons and had over 500,000 Reality Clash Coins (RCC) spent in the store.

Tony Pearce, CCO & Cofounder, Reality Clash

10:30 Morning networking break A 30 minute break to grab a coffee and prepare for the day ahead

11:00 Workshop space available for hire. Book your appointments to meet our experts in law, accountancy, recruitment and HR to help fast track your business

13:00 Lunch

1WORKSHOP ROOMVR/AR FORUM

11:00 A presentation from OculusThe opening session will look into the size of the VR gaming market across the world. Exploring how different devices are doing in different sectors and diving into the perfor-mance of different games, this is an important starting point for the day’s debate.

Deborah Guzman, Developer Strategty, Oculus

11:50 Tools of the trade: What do you need to create VR games?

ThecurrentgenerationofVRheadsetshaveexistedforoverfiveyearsnow,whichmeans that developers are better placed than ever to recommend the best ways to design VR games. In this session, our speaker looks at the best tools for VR game development and provides you with advice on how to use them to effectively create compelling gaming experiences.

Shaun Leach, Owner, Clever Coyote Games

13:00 Lunch 13:00 Lunch 13:00 Lunch

11:25 Examining content genres for AR and VRWith the emergence of many types of new content for AR and VR this presentation will examinewhatkindsofexperiencesareflourishinginthismarketplaceaswellaswhatwe can expect to see in the future. This talk will dig into a discussion of what works and what doesn’t for these new mediums in terms of monetary success as well as entertainment and practical application.

Andrew Goldstein, CEO, Otherworld Interactive

12:15 Panel - Location Based Entertainment: How premium immersive experiences as making VR more accessible.

LBE VR revenue will be a $1 billion market by years end. This panel will dicsuss, how LBE can support AAA VR productions? Whether this is the gateway to wider VR engagement of truly immersive experiences and what you the content producer needs to know.

Russell Williams, CEO, Holospark Chanel Summers, VP, Creative Development, VR Studios Jeff Ludwyck, CEO, HyperspaceXR

14:00 Cross platform VR gaming.The VR gaming market has been fragmented by the emergence of different headsets for mobile, consoles and PC. In this session, we discuss with VR game designers and hardware manufacturers about the similarities and differences between designing for each platform - offering tips on how to begin bridging the gap between each market segment.

Moderator: Livio de la Cruz, FreelancerRay Davis, CEO, Drifter VRTam Armstrong, CEO, Polyarc GamesRyan Payton, Founder Camouflaj

GAMES STUDIO CULTURE FORUM

11:00 The everlasting gobstopper: How to transform employee retention

A lot of top talent moves out the games industry in search of external opportunities. No matter what you do, good employees will always look for change. Though 0% attrition is an impossible, and potentially dangerous, goal to attain, there are certainly steps that we, as people leaders, can put forth to better understand our teams and make sure good employees keep working.Through this talk, I’d like to share some of my own successes and failures in retaining and growing my team. Additionally, I’ll put forth some key points for discussion: Trainings and learning, Career Paths, Motivation, Crunch Time and More!

Kaushal Singh, QA Manager, Keywords Studios

11:25 Games Studio recruitment: Immigration 101TalkSynopsistobeconfirmed

Lola Zakharova, Immigration Attorney, MacDonald Hoague & Bayless

12:15 Mirror Image - Games as a representation of our Studios

Studios create games that it’s creators want to play. Our panel will consider how women in gaming and diversity in the workplace can give studios a creative edge and why it’s essential for companies to have a culture in placeto support it’s workforce.

Moderator: Alison Stroll, Games Industry VeteranNikolina Zidar, CEO, FullXP Allie Ast,Founder, Sundew Studios Ninel Gryuner, CEO, Devoted Studios

14:00 Seattle as a Global Hub for Game Development: Insights and Tools to bring back to your studio

There are over 400 game companies in the Greater Seattle region, 23,000 employees in the game business in the Puget Sound area, and over $21 billion in direct revenue. Come hear founders and execs talk about the State-of-the-State of the greater Seattle industry. Hear their views on challenges you need to overcome and the opportunities you can’t miss. How do you compete for talent? How can you improve your culture? What is the number one thing you need to know for 2019? All this and more. A session not to be missed!

Moderator Ed Fries, Co-Founder, XboxBrian Fleming, Producer & Founder, Suckerpunch Productions Alison Stroll, Games Industry VetNinel Gryuner, CEO, Devoted Studios

11:50 Building a culture of success - building on the foundation of your company culture

In just over 3 years, Paladin Studios have grown organically from 10 to 45; it’s been quite a ride. Derk de Geus will share Paladin’s journey and how the company’s values have shaped it’s growth.

Derk de Geus, CEO, Paladin Studios

11:50 The hidden appeal of competition in non-core games

In this presentation, we’ll look at what is special about competition in casual games that attracts and retains users, and look in more detail at the competition in two casual games. We’ll share what Amazon has learned about implementation of competition in different genres of casual games, and discuss what characteristics could make your game well-suit-ed to get increased engagement and retention from competitive opportunities.

Peter Heinrich, Developer Evangelist, Amazon

ESPORTS FORUM

11:00 The Audience Revolution - Building Games with Viewers in Mind

The gaming world is undergoing a revolution: streaming platforms and eSports are allow-ing fans to engage with games and players in ways never seen before. We may soon be in a world where audiences vastly outnumber players, expanding the industry and opening up new business models for studios and publishers, but only if they can harness insights from these new engagement models. Unfortunately, most studios and developers are still focused exclusively on the player experience, which is impacting their ability to take advantage of this new market.

Jialing Chen, Founder, DuoPeak

11:25 The next generation of eSportsTheeSportsindustryhasprincipallybeendefinedbythesamegamesdominatingtour-naments and events across the world. In this session, our speaker will make a case for supporting the next generation of competitive virtual sports - as well as giving advice on how to position your game in that space.

Justin Burnham, Creative Director, Dreamhack

12:15 Esports - The broadcasting panelA great broadcast experience is essential to the success of any competitive esport title. But how do you construct one? This panel brings together developers, broadcasters and casters to discuss how to make your esport an epic experience to view.

Moderator: Erik Smith, Marketing Director, Treasure Data, Jialing Chen, Founder, DuoPeakJames Reilman, BD Manager, TwitchDaniel Yang, CEO, Ardent Blade

14:00 How a Mobile FPS became a hit eSportThis talk will tell the story of how Critical Ops became a hit eSports title and took care of marketing and retention along the way.

Veli-Pekka Piirainen, CEO, Critical Force

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AGENDA - DAY 2 24th October 2018

VR/AR FORUM GAMES STUDIO CULTURE FORUM ESPORTS 1WORKSHOP ROOM

14:00 Game Dev Showdown 10 developers pitch their games to a panel of judges for the chance to win and be named best in show!

15:30 Networking Break

16:00 BreakWorkshop space closes

14:45 Commercial reality: how to make money from VR, AR and MR projects.

Withtherealitybendinggamingspacestillexpanding,it’simportantfordeveloperstofindopportunities to make money from commercial partners. In this closing session of the day, we’ll bring together developers working on projects with a relationship with the wider economy together with businesses outside of games to discuss how the two disparate parts can be pulled together.

Moderator: Ariella Lehrer, President, Hitpoint StudiosKathie Flood, CEO, Cascade Game FactoryAndrew Goldstein, CEO, Other world Interactive

BAY AUDITORIUM

16:00 Game Dev showdown winner announcedThe winner of the Game Dev Showdown will be announced live on stage at the conclusion of GamesForum Seattle. We will then close the conference a little earlier than Day 1 at 5pm.

15:30 BreakVR/AR Forum track ends, room closes

BAY AUDITORIUM

16:15 Wanderword – Step into Your storyIs our brain not the most powerful video game console? We on Team Wanderword believe so. It effortlessly renders complex scenes at incredible speeds. All we have to do is listen. With beautifully written stories, voice-enabled interaction and rich audio-soundscapes, a Wanderword story enables people, players, listeners and active listeners to step into their story in a truly immersive way. We are excited to share our experiences and perspectives on this growing segment that allows for complete hands-free and heads-up gaming for the mobile and always-connected generation. Don’t expect to see some high-end demo on a big screen during our presentation, but expect to hear it from the speakers in the auditorium.

Peter Zetterberg, Founder/ Inventor, Wanderword & Thomas Lindgren, Chairman, Wanderword

17:15 Conference closes 17:15 Conference closes 17:15 Conference closes

14:45 Panel - Gaming for GoodThis panel will explore how games can be used for societal good. Whether it’s supporting charities, helping people recover from physical or mental trauma or highlighting social issues, this panel will give you a different perspective on the devel-opment process.

Moderator: Dr Joseph Williams, Washington StateDaniel Widner, VP, Distinguished Partners, American Cancer SocietyDerrick Morton, Co-founder and CEO, FlowplayKathy Flood, CEO, Cascade Game Foundry

15:30 BreakVideo game culture track ends, room closes

15:30 BreakVideo game culture track ends, room closes

15:10 Redzone - The Esports viewing experience for the casual fan

From the NFL’s redzone to watching pro Golf Championships, the viewing experience is dominated by highlights and touchdowns. In this session we will look at how esports and,inparticularIBM,areredefininghowcasualviewersexperienceesportstitlesandcompetitions, bringing context and excitement to the broadcast.

Bill Le Voir-Barry, CTO for IBM Esports, IBM

14:25 Panel - Structuring eSports competitionsA key component of any competitive eSport are meaningful tournaments. This session provides advice on how to run competitions - from picking tournament structures and who to partner with - to help give your eSport the best basis for long term success.

Moderator: John Mafferi, CEO, MatcherinoTaehoon Kim, CEO NwayVeli-Pekka Piirainen, CEO, Critical ForceLauren Koester, esports Partnership Program Manager, Amazon

Page 8: 23-24 OCTOBER 2018 BELL HARBOR CONFERENCE CENTER, …€¦ · 24/10/2018  · 10:45 The next mobile wave In this presentation Eric Seufert will discuss the growth of new business

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