RADIUS 6.5 MILES

POOR ROADCONDITIONS

ICY ROAD 1 miDETECTED:

REAL-TIME ALERTSDrivers can see road conditions with stream- ing topographical data, weather advisories, traffic reports and other updates.

Insurance companies can appropriately rate policyholder risk by understanding driving behaviors in context of road conditions, so wheels that are spinning but not moving on ice don’t translate into speeding.

GEOFENCINGDrivers are alerted to high-risk areas, including locations with high accident or crime rates.

Parents can set geographical driving boundaries and get mobile alerts when boundaries are breached.

Insurers can provide new offers when coverage gaps are detected based on routes.

ADD EXTENDED COVERAGE? YES NO

YOU ARE LEAVING YOUR COVERAGE AREA

HARDBRAKINGAHEAD

VEHICLE SYSTEMS DATADrivers are immediately alerted to upco- ming hazards by data from other vehicles, such as hard braking by cars ahead as a result of an unexpected road obstruction.

OXYGEN SENSOR FAILURE

SCHEDULE APPOINTMENT? YES NO

Auto dealer2 miles

MAINTENANCE ALERTDrivers are notified of maintenance needs and prompted to schedule an appointment at the nearest dealer when vehicle malfunctions, such as faulty oxygen sensors, are detected.

TIRE WORN DOWN

DISCOUNTWINTER TIRE

TODAYONLY

TireTrack 3 miles

MARKET-DRIVEN OFFERSDrivers receive relevant promotions, such as discounts on new tires, when sensors indicate that the current tire tread is worn down.

G-FORCEDETECTED

911AUTO DIALINITIATED

EMERGENCY DISPATCHKey telematics data, such as high g-force detection and airbag deployment, trigger notification of local emergency response teams to assist at the scene of accidents.

NOTICEOF LOSS

POLICY NUMBER:148730XZW

SUBMIT

NAMEADDRESSCLAIM

AUTOMATED CLAIMSWhen accidents occur, car sensors automatically populate First Notice of Loss alerts to insurers, helping fuel more personalized and proactiveinteractions with policyholders.

THE “BIG THREE” TECHNOLOGIESThe connected car is made possible through the integrationof cloud, big data and analytics, and mobile technologies. IBM uses the cloud to capture and analyze data in a secure manner to deliver real-time insight when and how customers want. Mobile technology makes it possible to engage drivers in a more personalized way, helping strengthen interactionson and off the road.

DRIVEAHEADWITH BIG DATA & ANALYTICS

What if you could alert drivers to road hazards or help them locate the nearest gas station or steer clear of high-risk areas around the world? These are just some of the possibilities powered by IBM Big Data & Analytics. By capturing, connecting and analyzing real-time information from vehicle telematics, geospatial coordinates and other relevant data, IBM can help you deliver more value at every turn to enhance the driver experience.

By 2020, there will be 152 million actively connected cars on the road globally, generating 11.1 petabytes of data annually.1

152 11.1MILLION

CONNECTED CARSPETABYTESOF DATA

BY 2020 Today’s family sedan has more computing power than the Apollo 11 mission that landed on the moon.2

IBM, the IBM logo, ibm.com, and the planet icon are trademarks of IBM Corp., registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on the web at “Copyright and trademark information” at ibm.com/legal/-copytrade.shtml. © Copyright IBM Corporation 2014.

1 IHS Automotive, “Big Data in the Driver’s Seat of Connected Car Technological Advances,” press release, November 19, 2013.2 Institute of Physics, “Your car has more computing power than the system that guided Apollo astronauts to the moon,”

accessed December 5, 2014, http://www.physics.org/facts/apollo-really.asp

TO LEARN MORE, VISIT ibm.co/1pI8CLx