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3 Easy Steps To
Decide What To
Ask About In An
Interview
Your Team’s Success Is Your Success.
Your Team’s Success is Your Company’s Success.
3 Easy Steps To Decide What To Ask About In An Interview
Page 2 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
3 Easy Steps To Decide What To Ask
About In An Interview
If you want an easier life, make sure you have the right people in your team. The
best way to do this is to make sure you know what sort of people will help support
you and your business, so you can hire the right people from the start. If you have
people in your team who aren’t a good fit for your particular company, one of two
things will happen. One, they will leave. Then it will cost you time and money to
replace them. Two, they won’t leave. If they don’t leave they are very likely to be
poor performers and possibly be disruptive to the rest of the team. That scenario will
also cost you. It will cost you time to manage the situation to a conclusion that
ultimately benefits the company. Putting the time and effort in to get the right
people on board first time will pay off overall
Let’s think about Jamie. Jamie was hired 3 months ago. He was hired for his
technical expertise using specialized software. Finding people who know this
software well is not easy. Jamie demonstrated his technical skills to the manager as
the main part of the interview process. When the hiring manager saw how proficient
Jamie was using the software, he thought his luck was in. After a short chat where
the manager could see Jamie was friendly and outgoing, Jamie was hired into the
small technical support team.
The team consisted of four fairly inexperienced technical support agents, one very
experienced technical support agent and now Jamie. The experienced agent’s
time is split between coaching the less experienced members of the team, whilst
also handling the most complex customer problems.
The hiring manager thought the team would be grateful to reduce their overall
workload. He thought Jamie could help coach the less experienced members of the
team and also help handle the most difficult customer issues. After a few weeks,
however, it became clear that Jamie is not a team player and he likes to keep his
experience to himself. His customer service skills are not great either. The friendly,
outgoing way Jamie came across in the interview was not evident when Jamie talks
with clients. Now some of the long-time clients are not happy.
What went wrong? Overall Jamie was not the right fit. Jamie was a perfect fit for the
role technically. Unfortunately, the hiring manager didn’t check for additional
attributes that would be crucial for this role in this company; being able to
collaborate and work as a team player, and having excellent customer service skills.
This example shows how important it is to seek out people that are the right fit for
both your company and the team they will be working in, as well as having any
technical skills you require.
When new hires fail it is often because not all the important attributes were
considered during interview. Our example above showed what happens when you
focus on software proficiency but don’t check for customer service skills, which are
critical for a technical support agent role.
3 Easy Steps To Decide What To Ask About In An Interview
Page 3 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
How can you get it right?
You can reduce your risk of hiring people who don’t fit well within your company by
first identifying what sort of person will fit within your company. To do this you first
need to identify the culture of your company and the values your company is run
by. This may be closely related to your personal values. Once you know something
about your values and the culture that that exists in your company you can start to
think about what sort of person will fit within that culture and help support you and
your company so that you’re all pulling in the same direction.
When we talk about ‘cultural fit’ we talk about attributes. Attributes are the skills and
behaviours that someone brings to a role in a given company. Some examples are:
proactive, accurate, adaptable, has language skills, is personable, is a team player,
is tenacious, has software proficiency, has customer service skills, or has an
understanding of relevant regulations for your industry.
You will need to identify attributes for each job role in your company. Across
different job roles you may find there are common attributes that relate to your
company culture, but there will also be some differences depending on the
requirements of the job. A salesperson will need different attributes to a technical
support agent, but both would need to fit within your company’s culture overall.
To decide what sort of person you need to hire, I’ve put together 3 easy steps you
can follow to get an objective answer. Once you know what the top 3 or 4 attributes
are that you’re looking for, you’ll know what to ask about in an interview to try and
find the right person.
1. Think of all the attributes you possible can
To start with, spend some time writing down every type of attribute you can think of.
Don’t restrict yourself to the ones that first come into your head relating to the jobs in
your company. Think outside the box and get as long a list as you can. This is a list to
hang on to and add to whenever you think of new ones. Don’t just throw your list
away after this exercise. Use the internet for ideas as well. I’ve listed a few ideas
below to get you started:
Technical:
Certifications
Academic credentials
Knowledge of software
Foreign language fluency
Regulatory knowledge
Statutory operating requirements
Cultural/Individual:
3 Easy Steps To Decide What To Ask About In An Interview
Page 4 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
Collaborative
Fun
Process-driven
Innovative
Customer-centric
Tenacious
Results-oriented
Coachable
Flexible
Adaptable
2. Write a list of the 10 most relevant attributes for this particular job in your company
Look at your main list and identify the top 10 attributes that you think would be
relevant to this particular job (not just any job) in your particular company. Your top
10 should be a combination of Technical and Cultural/Individual attributes. Think
about what aspects of your company’s culture would need to be engrained in a
team member for them to be successful in your company. Think about what
technical skills they need. Also remember that some skills can be taught fairly easily
whilst others may really need to be engrained in an individual. You may not actually
be looking for someone who knows a particular piece of software – you may
actually want someone who can learn new software quickly.
3. Prioritize objectively to get the top 3 or 4 attributes to focus on in an interview.
Once you have the top ten attributes defined for each role, you will need to
prioritize. Decide which are the most crucial for the role versus which would be useful
but are not so critical. When you interview candidates it is unlikely you will be able to
interview in depth for all the attributes you’ve identified. Make sure you know which
are the most critical so you interview for those attributes first. Once you have your
prioritized list, you will need to develop behavioural interview questions for the most
critical three to five attributes. Using these questions will then allow you to determine
if your candidates have these attributes.
One of the most objective ways to do this is to compare all 10 attributes in pairs. This
will allow you to rank them. I’ve included a template at the end of this guide to help
you do this. The first sheet is a template for you to use, the second sheet is a filled-out
example so you can see who it works in practice.
Summary
When you next need to hire someone, remember that when new hires fail it is often
because not all the important attributes were considered during interview. If you
were looking to hire a customer support agent, don’t have the interview focus only
3 Easy Steps To Decide What To Ask About In An Interview
Page 5 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
on software proficiency, which is typically what people perceive is the key thing to
look for in such a role. The technical support role also requires delivering great
customer service. If you don’t check for both in the interview you might not hire the
appropriate or best person for the role. Technical attributes can often (but not
always) be learned through training once someone is hired, whereas
Individual/Cultural attributes are much more difficult to learn. Finding a person with
great customer service skills but who has the capacity to quickly learn the software
to be supported might be a better long term fit than someone who knows the
software, but who has no concept of customer service.
It’s worth putting in the time before you start hiring to decide who you’re really
looking for if you want to save time and money in the long run.
If this is something you would like to talk to me about, contact me at
3 Easy Steps To Decide What To Ask About In An Interview
Page 6 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
Attribute prioritization
Step 1: Write your 10 attributes in the grid below in any order
A. F.
B. G.
C. H.
D. I.
E. J.
Step 2: Compare them in pairs as shown below. Write which of each pair is most important (letter)
Pair to Compare
Which is most important?
Pair to Compare
Which is most important?
Pair to Compare
Which is most important?
A versus B C versus D E versus F
A versus C C versus E E versus G
A versus D C versus F E versus H
A versus E C versus G E versus I
A versus F C versus H E versus J
A versus G C versus I F versus G
A versus H C versus J F versus H
A versus I D versus E F versus I
A versus J D versus F F versus J
B versus C D versus G G versus H
B versus D D versus H G versus I
B versus E D versus I G versus J
B versus F D versus J H versus I
B versus G H versus J
B versus H I versus J
B versus I
B versus J
Step 3: Count how many times each letter was written down in the ‘most important’ column
above, and write it by the letter in the grid below
A. D. G. J.
B. E. H.
C. F. I.
Step 4: Write the letters below in order so that then one that had the highest count in the above
grid is in slot ‘1’ and the one that had the lowest count in in slot 10 in the following grid.
1 4 7 10
2 5 8
3 6 9
The above grid is your attributes in order of importance where 1 is the most important.
3 Easy Steps To Decide What To Ask About In An Interview
Page 7 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
Attribute prioritization – Worked Example
Step 1: Write your 10 attributes in the grid below in any order
A. Proactive F. Organised
B. Knowledge of Excel G. Good time management
C. Flexible H. Reliable
D. Team Work I. Accurate
E. Phone skills J. Personable
Step 2: Compare them in pairs as shown below. Write which of each pair is most important (letter)
Pair to Compare
Which is most important?
Pair to Compare
Which is most important?
Pair to Compare
Which is most important?
A versus B A C versus D C E versus F F
A versus C C C versus E C E versus G G
A versus D A C versus F F E versus H H
A versus E A C versus G G E versus I I
A versus F F C versus H C E versus J J
A versus G G C versus I I F versus G G
A versus H H C versus J C F versus H F
A versus I I D versus E E F versus I I
A versus J A D versus F F F versus J F
B versus C C D versus G G G versus H G
B versus D B D versus H H G versus I I
B versus E B D versus I I G versus J G
B versus F F D versus J J H versus I I
B versus G G H versus J H
B versus H H I versus J I
B versus I I
B versus J B
Step 3: Count how many times each letter was written down in the ‘most important’ column
above, and write it by the letter in the grid below
A. 4 D. 0 G. 8 J. 2
B. 3 E. 1 H. 5
C. 6 F. 7 I. 9
Step 4: Write the letters below in order so that then one that had the highest count in the above
grid is in slot ‘1’ and the one that had the lowest count in in slot 10 in the following grid.
1st I - Accurate 4th C - Flexible 7th B - Excel 10th D – team work
2nd G - Time Mgmt 5th H - reliable 8th J - personable
3rd F - organised 6th A - Proactive 9th E – phone skills
The above grid is your attributes in order of importance where 1 is the most important.
3 Easy Steps To Decide What To Ask About In An Interview
Page 8 of 8 Copyright © 2017 by Mulberry Bush Consulting Ltd.
About the Author:
Dr Nikki Faulkner has over 15 years’ experience working with managers and leaders at all
levels, primarily in the software industry and energy industry. She has a particular passion for
coaching managers who are new to managing and leading a team. Nikki has a BA from
Cambridge University in the UK, and a PhD from Stanford University in the USA.
About Mulberry Bush Consulting:
Mulberry Bush Consulting, based in Woking, Surrey, works with the leaders of small businesses
who are struggling to build their teams. We help them build a successful team so they can
take their business to the next level.
Are you in the situation where you need a team to be able to grow your business, but you’re
struggling to get your team working effectively? Do you want to get the time and energy
back, that you currently spend managing your team, to use to strategically grow your
business? You’re not alone. Mulberry Bush Consulting can help you build your effective team,
so you can focus on growing your business, trusting your team to support you.
We offer a 7-step Team Success system that takes you from being a people-management
novice to being a people manager with all the key processes in place, customised for your
company, so you can start being successful through your team today.
Mulberry Bush Consulting: Maximizing your Business Capability through your People.