1
3 Real Estate Trends for 2016 © 2016 Buffini & Company. All Rights Reserved. What will be the top real estate trends of 2016? We delved into Brian Buffini’s Real Estate Report and found the three factors that will influence the real estate market this year. Sources: 1. Trulia, May 13, 2015 2. CNN Money, October 21, 2015 3. Fannie Mae, Home Purchase Sentiment Index™, October 2015 Data Release 4. NAR, Real Estate in the Digital Age, September 15, 2015 5. Enerica, April 5, 2014 6. NAR 2015 Profile of Home Buyers and Sellers Nationally, it’s 35% cheaper to buy a home instead of rent. 1 It’s 23% cheaper for millennial households to buy instead of rent. 2 58% of Americans say that rents will increase in the next 12 months; 34% say they’ll stay the same. 3 63% of Americans said that they would buy if they were going to move today. 3 What do buyers want most from their agents? 6 1. Help find the right home to purchase 2. Help negotiate the terms of sale 3. Help with the price negotiations 4. Determine what comparable homes were selling for 5. Help with paperwork 88% of buyers would use their agent again or refer them to others. 6 What do sellers want most from their agents? 6 1. Help market home to potential buyers 2. Help sell the home within specific timeframe 3. Help find a buyer for home 4. Help price home competitively 5. Help seller find ways to fix up home to sell it for more More people are relying REALTORS® to sell their homes. :*L IT’S CHEAPER TO BUY THAN RENT. 1. ?%L THE INTERNET CONTINUES TO BE AN IMPORTANT SOURCE OF REAL ESTATE INFORMATION. 2. 43% of buyers looked for properties online as their first step in the real estate process. 4 89% used the Internet throughout their home search. 6 78% visit more than 3 sites prior to taking action on a real estate site. 5 Top 3 Sources of Information Used in Home Searches 6 1. Online website 2. Real estate agent 3. Mobile or tablet website or application +9L 51% of Millennials found their home on the Internet versus Baby Boomers and the Silent Generation who found it more often through their agent or an open house. 4 HOWEVER, NOTHING BEATS THE EXPERTISE AND EXPERIENCE OF AN AGENT. 3. 31L Y,L N6L X-L 8%: The number of For-Sale-By-Owner (FSBOs) sales in 2014. 6 This is the lowest percentage since NAR began collecting data for their annual report. 6

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Page 1: 3 Real Estate Trends for 2016 - Buffini and Companyresources.buffiniandcompany.com/wp-content/uploads/... · What will be the top real estate trends of 2016? We delved into Brian

3 Real Estate Trends for 2016

© 2016 Buffini & Company. All Rights Reserved.

What will be the top real estate trends of 2016? We delved into Brian Buffini’s Real Estate Report and found the three factors that will influence the real estate market this year.

Sources: 1. Trulia, May 13, 2015 2. CNN Money, October 21, 2015 3. Fannie Mae, Home Purchase Sentiment Index™, October 2015 Data Release 4. NAR, Real Estate in the Digital Age, September 15, 2015 5. Enerica, April 5, 2014 6. NAR 2015 Profile of Home Buyers and Sellers

Nationally, it’s 35% cheaper to buy a home instead of rent.1

It’s 23% cheaper for millennial households to buy instead of rent.2

58% of Americans

say that rents

will increase in the next 12

months; 34% say they’ll

stay the same.3

63% of Americans

said that they

would buy if they were going

to move today.3

What do buyers want most from their agents?6

1. Help find the right home to purchase2. Help negotiate the terms of sale3. Help with the price negotiations4. Determine what comparable homes were selling for5. Help with paperwork

88%

of buyers would use their agent again or refer them to others.6

What do sellers want most from their agents?6

1. Help market home to potential buyers2. Help sell the home within specific timeframe3. Help find a buyer for home4. Help price home competitively 5. Help seller find ways to fix up home to sell it for more

More people are relying REALTORS® to sell their homes.

58+42+L

IT’S CHEAPER TO BUY THAN RENT.1.

63+37+LTHE INTERNET CONTINUES TO BE AN IMPORTANT SOURCE OF REAL ESTATE INFORMATION.

2.

43%

of buyers looked for properties online as their first step in the real estate process.4

89%

used the Internet throughout their home search.6

78%

visit more than 3 sites prior to taking action on a real estate site.5

Top 3 Sources of Information

Used in Home Searches6

1. Online website2. Real estate agent3. Mobile or tablet website

or application

43+57+L

51% of Millennials found their home on the Internet

versus Baby Boomers and the Silent Generation who found it more often through their agent or an open house.4

HOWEVER, NOTHING BEATS THE EXPERTISE AND EXPERIENCE OF AN AGENT.

3.

51+49+L

89+11+L 78+22+L

88+12+L

8%: The number of For-Sale-By-Owner (FSBOs) sales in 2014.6

This is the lowest percentage since NAR began collecting data for their annual report.6