427 listing presentation property central

propertycentral.com.au

4385 6423

propertycentral

VSAUCTION

private treaty

AUCTIONProperty Central is one of the only agencies on the entire Central Coast to have an award winning auctioneer on staff. Our auctioneer is a past winner of the prestigous RER Australasian Auctioneering Championship and recently appeared on the Channel 7 program “Under The Hammer” where he had the distinction of achieving the highest selling price above reserve for the entire show. If you choose to sell your property by auction it is vital that you have an accomplished auctioneer otherwise you are headed for certain disaster. Your Property Central agent will advise you if auction is the best method for your property.

PRIVATE TREATYPrivate treaty is the most popular method of selling real estate in NSW, essentially it means “For Sale”. There are many different strategies that can be employed when selling your property by “Private Treaty” and our unique selling strategies have resulted in hundreds of record prices and excellent results for our sellers. Your Property Central agent will explain the strategies we use to ensure that your property sells for top dollar.

TENDERThe tender system is best utilised to sell commercial property. Buyers are given the net return of a commercial investment property and they then calculate the price they are prepared to pay. The tender system is rarely used for residential property, it’s a fact that buyers dislike this system because of the absolute lack of transparency. We would never recommend “Tender” as a way of selling residential real estate.

It is vital to understand that every property is unique and what may be the best strategy for one property could be the absolute worst strategy for another. Property Central agents are highly skilled at all methods of selling, therefore you can rest assured knowing that you are in good hands.

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“more buyers search for property right here than any other form of media in australia.”

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4385 6423

jason easton0422 966 508

tatum easton+

S t u n n i n g S i n g l e L e v e l H o m e

4 generously sized bedrooms, all with built-in wardrobes.

Choice of formal, informal and casual living domains.

Stunning kitchen with stone benchtops & dishwasher.

Covered outdoor entertaining area & level lawn.

Sun drenched 531sqm block with ocean glimpses.

for sale

B E DB A T H

C A R

4 2 2

4 0 y e r a m b a C r e s c e n t, t e r r i g a l J u s t L i s t e d

This stunning, ultra modern home offers unparalleled quality and luxury in one of Terrigal’s most sought after pockets. Situated on a completely level parcel of land and capturing beautiful ocean glimpses this stunning home is sure to impress. Awash with natural light and quality fittings throughout, the home offers a blend of open plan living domains, spacious robed bedrooms, quality designer kitchen and a gorgeous covered outdoor entertaining area overlooking the level lawn.

B E D B A T H C A R4 2 2


tatum easton4385 6423

professional photography + video Paper advertising

CAFE & WINDOW DISPLAY

B E D B A T H C A R4 2 24 0 Y e r a m b a c r e s c e n t , T e r r i g a l

This stunning, ultra modern home offers unparalleled quality and

luxury in one of Terrigal’s most sought after pockets. Situated on

a completely level parcel of land and capturing beautiful ocean

glimpses this stunning home is sure to impress. Awash with nat-

ural light and quality fittings throughout, the home offers a blend

of open plan living domains, spacious robed bedrooms, quality

designer kitchen and a gorgeous covered outdoor entertaining

area overlooking the level lawn and landscaped gardens. The

home is located in a quiet family friendly locale that keeps the

property peaceful while its proximity to Terrigal Esplanade and

Erina Fair puts it within easy reach of schools, shops, transport

and local beaches.

Just Listed

View all our listings at www.propertycentral.com.au

Sat X - X.30xmVIEW

PRICE

Jason Easton0422 966 508tatum easton4385 6423

/adrienn.szakacs


4360 4360


4385 6423





4 0 y e r a m b a c r e s c e n t ,

t e r r i g a l propertycentral.com.au

4385 6423

realestate.com.au

domain.com.au

full colour bespoke brochure

MARKETING COMPARISON »

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property video & drone

multiple agents at open home

high impact cafÈ showroom

ineffective newspaper ads

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P r e m i e r L i s t i n g

P r e m i u m L i s t i n g

CUT PRICE AGENCYMARKETING MATERIAL

IT’S LIKE COMPARING APPLES WITH ORANGES

MOST FRANCHISE AGENCIES

56% of Property Centrals buyers are from outside the area. . .we special ise in attract ing buyers from Sydney , interstate , overseas as wel l as locals .

PROPERTY CENTRAL STANDARD

australias #1 real estate website

52%

15%

we

have

you

cov

ered

12%

8%

3.6%

1.2%

buyer matrix

your buyers

we put your property in front of 4 million buyers a month *Source Nielson

Online Ratings

sydneylocal metropolitan

newspaperadvertising

1%“Based on readership multiplied by the percentage of Australians buying real estate, divided by the number of Australians searching for out of the area properties, multiplied by the theoretical likelihood of a buyer seeing your property ad.”

less than 1% chance of your buyer seeing your property advertised in a local metropolitan paper.

Potential sel lers use the paper to research sales & agencies. That’s why most agents are forced to sel l newspaper advert is ing because it promotes their brand to potential sel ler. Less than 8% of buyers buy homes they’ve seen in the paper. RHB survey 2010.

Individual real estate websites ( including the big franchise groups) attract a very smal l number of buyers, less than 3% market share. Buyers f lock to the big sites l ike REA, quite simply because that’s the easiest way to view every agencies l ist ings. I t ’s l ike comparing a shopping centre to a corner store!

A lot of franchise operat ions perpetuate the myth that i f you l ist with them that your property wi l l be top of mind for 100’s of agents in their group. “This is the biggest fantasy in real estate, I ’ve worked for 2 large franchises and never once did I get a ‘buyer’ referral ! ” Jamie Granger PC Director

The chance of your buyer coming from one of the papers is less than 0.5%.

who reads the paper?

Q AAnd

how many buyers search individual agency websites?

Is it an advantage to list with a big franchise group with 100’s of salespeople?

should I pay for newspaper ads in sydney metro papers?


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427 listing presentation property central