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Yet our marketing tools can
lag behind such as relying on FTP sites
for content sharing and collaboration
Technology is
rapidly advancing and there is
a more efficient way to share digital files than using file transfer
protocol (FTP) sites …
A digital asset management platform allow you to
centralize all your digital assets
in a single cloud-based location
which is accessible anywhere, anytime.
A digital asset management platform enables
sophisticated searchusing metadata, tags, file names and the text
within a documentand unlike an FTP server
you can preview assets with thumbnails.No guesswork needed
You can
mange users and content.Only those with
permissioncan view sensitive documents or images.
You get
alerts when something is expiring
or when new items are available.
Our clients have reported
savings of up to $500,000and an
85% reductionin asset requests to central marketing teams.
Brand consistencyis strengthened because the correct content is
downloaded and used.
Systems that are difficult to useare utilized less often.
The more content you add to an FTP site the more difficult it becomes to manage.
It has been proven thata good Digital Asset Management system with a
great user interfacewill get used.
Simple as that!
For more information
or to see a demo of Brandworkz Digital Asset Management software
Please visit here –
www.brandworkz.com/features/digital-asset-management