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5 Things to Learn from Infomercials Picture this: you and your remote in front of the television. You’re flipping channels and then you come across a commercial selling some “must-have can’t live without it” product. Then before you know it, you’re picking up the phone and ordering it. Life is as it should be. Well, it actually doesn’t happen that way in real life, but you actually can learn a few things when you tune in and watch infomercials. So here are 5 things you can learn just by watching them. Good Value One of the obvious things that a person viewing an infomercial is getting is a good value on the product being sold. Many people are on tighter budgets these days so money has to stretch a little more than before. Normally the products sold by infomercials range from $10 to $20 dollars. Lower prices and the idea that people have about saving money on items helps sell products. Added Benefits Just like added value, the added benefits associated with your new product is also something you learn from infomercials. That is the special part of infomercial like those from As Seen on TV. They not only talk about what a product, like a handy chopper or induction cook top, the hosts show you. By demonstrating the product directly, viewers are able to see exactly what it can do for them. Whether it is saving time in the kitchen, cleaning a carpet or fixing something around the house, the host can show its value so that the viewer can visualize the same thing happening for them. Bonus Items One of the best known lines around is “but wait, there’s more”. Yes, the bonus offer is one incentive that can seal the deal for anyone not quite sure of making the purchase. It is a great way of making the offer more attractive. By offering to give additional items for what is already a low price, makes the entire buying experience feel like even more of a great deal.

5 things to learn from infomercials

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Picture this: you and your remote in front of the television. You’re flipping channels and then you come across a commercial selling some “must-have can’t live without it” product.

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Page 1: 5 things to learn from infomercials

5 Things to Learn from InfomercialsPicture this: you and your remote in front of the television. You’re flippingchannels and then you come across a commercial selling some “must-have can’tlive without it” product. Then before you know it, you’re picking up the phoneand ordering it. Life is as it should be. Well, it actually doesn’t happen that way inreal life, but you actually can learn a few things when you tune in and watchinfomercials. So here are 5 things you can learn just by watching them.

Good Value

One of the obvious things that a person viewing an infomercial is getting is a goodvalue on the product being sold. Many people are on tighter budgets these daysso money has to stretch a little more than before. Normally the products sold byinfomercials range from $10 to $20 dollars. Lower prices and the idea that peoplehave about saving money on items helps sell products.

Added Benefits

Just like added value, the added benefits associated with your new product is alsosomething you learn from infomercials. That is the special part of infomercial likethose from As Seen on TV. They not only talk about what a product, like a handychopper or induction cook top, the hosts show you.

By demonstrating the product directly, viewers are able to see exactly what it cando for them. Whether it is saving time in the kitchen, cleaning a carpet or fixingsomething around the house, the host can show its value so that the viewer canvisualize the same thing happening for them.

Bonus Items

One of the best known lines around is “but wait, there’s more”. Yes, the bonusoffer is one incentive that can seal the deal for anyone not quite sure of makingthe purchase. It is a great way of making the offer more attractive. By offering togive additional items for what is already a low price, makes the entire buyingexperience feel like even more of a great deal.

Page 2: 5 things to learn from infomercials

Availability of the Product

From infomercials, you also know that many of the products are only availablethrough a toll-free number. That line “act now” sometimes is used to get a hurryup response from the viewer, but otherwise you can call at your most convenienttime. Still limiting the availability can be an enticement for some.

Now there are other ways that you can get infomercial products. Some of themannounce that they are available at local retail stores like Target and Walgreens.Other products have a website dedicated to just that product. While many arepart of the As Seen on TV family of products and can be purchased from the AsSeen on TV website.

As Seen on TV Family of Products

And that leads us to the products themselves. You’ve seen the ads for productslike Oxiclean, Pocket Hose and Sham Wow. All of these popular items areproducts promoted and sold by As Seen on TV. If you look around and noticeother infomercials, you’ll see that they are most likely also part of the As Seen onTV family.

Why do I include it as something you learn from infomercials? Good question andhere’s the answer. The products sold in infomercials and having the As Seen onTV logo attached should give you a good idea of their quality and value. What Imean is that there are months of testing and research that goes into each productto make sure that it is a quality item that will sell and be positively received by theconsumer market. Yes there have been some failed products in the past, butoverall many have gone on to be household names and brands.

So who would have known that by watching an infomercial on television that youcould learn so much about them?

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