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INDIA VISION 2020: A REALITY CHECK A Dissertation Presented to the Faculty of the School of Business Administration Kennedy-Western University In Partial Fulfillment Of the Requirements for the Degree of Doctorate in International Business Administration i

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INDIA VISION 2020: A REALITY CHECK

A Dissertation

Presented to the

Faculty of the

School of Business Administration

Kennedy-Western University

In Partial Fulfillment

Of the Requirements for the Degree of

Doctorate in

International Business Administration

by

SANDHYA

Bethesda, MD

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ABSTRACT

Introduction

Many futuristic forecasts are predicting a rapid rise in the Asia-

Pacific economy by 2020. China, India, Indonesia, Thailand and South

Korea are expected to be the major countries responsible for the growth in

the Asia-Pacific region. As per the World Bank estimates in The

Economist (1994), “today’s developing nations” are expected to control

“60%” of the global economy “by 2020”. The “richer nations”, on the other

hand, are expected have economic control of only “38%” of the future

economy as compared to the current “55%”. The forecasts may not be

correct. However it is true that China and India, the two most populous

countries of the world, accounting for almost 1/3 rd of the world’s

population, are currently in take-off phase. Both the nations are currently

growing at a very high rate and have also been showing a consistent

growth even during the adverse market conditions. Both the nations

possess good skilled resources and are also taking rapid strides in

technology in the domestic as well as international market. The current

paper concentrates on the economy of India.

Research Methodology

The current research derives evidence from information available in

various documents, archival records, interviews, direct observation,

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participant-observation. The methodology adopted in this study includes

review of data from various available documentation. This information is

further supplemented by the individual opinions of various professionals

and business owners obtained by conducting their focused interviews. The

sources of data combined together form a very exhaustive databank, and

iron out the inadequacy of the data collected from each individual method.

Finally the SWOT analysis helps in conducting an environmental scanning

of India in the current global scenario.

Observations

India has a major advantage in its people. It has a growing and

relatively young population and is scheduled to overtake China by 2030.

India thus has the potential to be the largest pool of consumers and

workers by 2030. As of 2004, India ranked 10th in the world in terms of

economy. India has been amongst the fastest growing economies in the

world and is expected to continue its performance in future too. However

in terms of PPP, the GDP remains only about half that of China and less

than 1/10th the GDP of United States.

Due to the years of insular and restrictive and insular policies, India

currently contributes only two percent of the world GDP. However it is also

true that the Indian economy has not shown any recession from 1980 to

2004. The country has recorded an average annual growth of 5.8% over

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the period. A GDP growth of 7% and an export growth of 20% were

expected even in the current year.

The research has revealed a fundamental transformation in India

due to the rising consumer spending as well as growth of various services.

Indian manufacturing industry is also increasingly catering to the various

global requirements. The infrastructure as well as communication

industries are experiencing a tremendous and consistent growth. There is

also increasing attention to improve the percent of literate population in

India.

Conclusion

A targeted approach is thus required to bring millions of families

above the poverty line. Generation of nearly ten million new employment

opportunities per annum is required in India, especially for those in the

lower income groups is required to achieve the target of 200 million

additional jobs by 2020, as set by the Vision for the nation. Illiteracy needs

to be eradicated. A concerted effort is required to raise primary and

secondary enrolment rates in educational institutions and minimize

dropouts.

The government also needs to take special measures to improve

the public health to reduce infant mortality and child malnutrition. Massive

investment is required in power generation, telecommunications and other

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physical and social infrastructure. The government also needs to

accelerate acquisition of new technology in the country, to raise the

productivity in various sectors like agriculture, industry and services.

Finally India has to become a more important player in the world economy

in terms of both trade and investments to make the vision a reality.

Thus while the huge surplus in India’s working age population has

forced the global economy to take note of India as a globally competitive

player, India is at a critical juncture where it needs to reassess its growth

model, initiate difficult policy reforms to improve and also sustain the

growth over a longer period. The nation’s greatest challenge however is

the balancing of the contribution of investment and consumption. The

country needs to improve its focus on investment and exports and reduce

the consumption. India also needs to strengthen its infrastructure, improve

public finances, reform its labor laws and also take various measures to

woo higher FDI inflows into the country and to also promote privatization.

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TABLE OF CONTENTS

CHAPTER 1: INTRODUCTION................................................................1

Statement of the Problem.....................................................................5Purpose of the Study............................................................................6Importance of the Study.....................................................................10Scope of the Study..............................................................................12Rationale of the Study........................................................................13Definition of the Terms.......................................................................15Overview of the Study........................................................................22

CHAPTER 2: REVIEW OF RELATED LITERATURE...........................28Significant aspects of India’s economic history..............................28IDC Review..........................................................................................30Highlights of Major Indian Industries................................................32

Agriculture.........................................................................................32Automotive........................................................................................34Biotechnology....................................................................................36Cement..............................................................................................38Chemicals..........................................................................................39Engineering.......................................................................................40Entertainment and Media..................................................................41Electronics.........................................................................................41Fast Moving Consumer Goods..........................................................42Food processing................................................................................43Gems and Jewelry.............................................................................44Healthcare.........................................................................................45Information Technology, ITES (IT Enabled Services) and Knowledge Industry..............................................................................................46Infrastructure.....................................................................................47Leather..............................................................................................49Metals................................................................................................50Oil and Gas........................................................................................50Pharmaceuticals................................................................................52Power................................................................................................53Telecommunication...........................................................................53Textiles..............................................................................................54

Highlights of Other Indian Industries................................................55Defense.............................................................................................55Polymer.............................................................................................56Research and Development..............................................................56

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Real Estate........................................................................................58Banking.............................................................................................59Insurance...........................................................................................59Tourism.............................................................................................60Journalism.........................................................................................60

India Forecast as per the budget for 2006-2007...............................61Factors Influencing Businesses in India...........................................63

Demography......................................................................................63Human Development.........................................................................64Free Trade.........................................................................................64Taxation.............................................................................................65Macroeconomic data.........................................................................66India’s Strategic Partnership And Membership..................................66

Chinese Advantage over India...........................................................67Indian Advantage over China.............................................................67Steps Taken Towards Globalization..................................................68

CHAPTER 3: METHODOLOGY.............................................................70Approach.............................................................................................70Data Gathering Method.......................................................................72Databases of Study.............................................................................73Validity of Data....................................................................................75Originality and Limitation of Data......................................................76Summary..............................................................................................78

CHAPTER 4: DATA ANALYSIS............................................................81Individual Interview Results...............................................................84India – SWOT Analysis.......................................................................88

Strengths...........................................................................................89Weaknesses......................................................................................96Opportunities.....................................................................................98Threats............................................................................................114

Analysis of India’s Economic Performance....................................121Trade...............................................................................................122Labor...............................................................................................128Capital.............................................................................................133Balance of payments.......................................................................134

Potential Entry Modes in Indian Subcontinent...............................135Franchising......................................................................................135Direct marketing..............................................................................137Technology transfer.........................................................................138

Analysis of India’s Neighbors..........................................................139

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China...............................................................................................139Pakistan and Bangladesh................................................................139Nepal...............................................................................................140

Some Important Numbers................................................................141CHAPTER 5: SUMMARY, RECOMMENDATIONS AND CONCLUSIONS.....................................................................................142BIBLIOGRAPHY....................................................................................153APPENDIX: MAPS of INDIA..................................................................178

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LIST OF TABLES

1.1 Developmental Parameters at a Glance 25

2.1 Projected Capital Investments: Vision 2021 48

2.2 Factsheet 62

4.1 Challenges To India’s Development 118

4.2 India in Context: 2004 129

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LIST OF FIGURES

2.1 Trade as Percentage of GDP 28

2.2 GDP per capita growth 29

4.1 Value Chain of Gems and Jewellery Industry 105

4.2 Indian trade in goods and services 124

4.3 Indian trade by country (FY 2004) 125

4.4 Indian trade by good (FY 2004) 126

4.5 Indian Energy Consumption 127

4.6 US Employment 131

4.7 US Trade with India in Services 132

4.8 Financial Account Balances (Fiscal years) 133

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CHAPTER 1: INTRODUCTION

Globalization has been the cause of a fundamental shift in the

world economy. National economies all over the world can no longer

continue to remain relatively self-contained entities, isolated from each

other by national borders as well as other trade and investment barriers.

Distance, time zones, language barrier, or other national differences in

government regulations, cultures and business systems can no longer be

allowed to prevent international trade, if a nation truly wishes to be

economically strong. The innovations and developments in various

industries like technology and transportation are shrinking the world. Many

businesses are adopting the virtual technology offered by internet to

conduct business, thus reducing the operating costs for the business and

also reaching more customers at the same time. This has further

increased the impact of globalization.

An example quoted by Hill (2003), is a perfect representation of the

world created by globalization.

An American might drive to work in a car designed in Germany that was assembled in Mexico by DaimlerChrysler from the components made in the United States and Japan that was fabricated from Korean steel and Malaysian rubber. She may have filled the car with gasoline at a service station owned by a British multinational company that changed its name to BP to hide its national origins. The gasoline could have been made from oil pumped off the coast

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of Africa by a French oil company that transported it to the United States in a ship owned by a Greek shipping line. While driving to work, the American might talk to her stockbroker on a Nokia cell phone that was designed in Finland and assembled in Texas using chip sets produced in Taiwan that were designed by Indian engineers working at a firm in San Diego, California called Qualcomm. She could tell the stockbroker to purchase shares in Deutsche Telekom, a German telecommunications firm transformed from a former state-owned monopoly into a global company by an energetic Israeli CEO. She may turn on the car radio made in Malaysia by a Japanese firm, to hear a popular hip-hop song composed by a Swede and sung by a group of Danes in English who signed a record contract with a French music company to promote their record in America. The driver might pull into a drive-through coffee stall run by a Korean immigrant and order “single-tall-non-fat-latte” and chocolate covered biscotti. The coffee beans come from Brazil and the chocolate from Peru, while the biscotti was made locally using an old Italian recipe. After the song ends, a newspaper announcer might inform the American listener that anti-globalization protests at a meeting of heads of state in Genoa, Italy, have turned violent. One protestor has been killed. The announcer then turns to the next item, a story of how an economic slowdown in America has sent Japan’s Nikkei stock market index to 16-year lows (pg. 4).

After considering the number of Indian software engineers in United

States, it might very well be an Indian driving the car to work in United

States. As per Czinkota (2002), a World Bank survey of 150 leading US

and European hardware and software manufacturing firms indicated that

Indian programmers ranked first out of 8 nations in offshore as well as on-

site software development. The survey results show that at least “one”

amongst every “four software engineers” around “the world” is a person “of

Indian origin”. The survey results also proved that the software

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development costs in India were much less than United States. The

average annual salary of a programmer in India is about $3000. As a

result “at least two out of five Fortune 500 companies have outsourced

their technology needs to India” to benefit from “the highly skilled” and low

cost labor in India. The same survey showed that the Indian software

companies are also concentrating on software development and domestic

sales of the same.

As per many economic studies there seems to be a definite relation

between trade and economic growth of a nation. Increase in international

trade brings in positive growth for a country. As per a study conducted by

Sachs and Warner (1995), there is a strong association between

“openness” to international trade and growth “within” “developed” as well

as “developing” nations. The study was conducted on 100 countries and

spanned over a period of 20 years. The results of the study by Sachs

(1995) show that amongst “developing” nations, “the open economies

grew at a rate of 4.49 percent” annually compared to the annual growth of

just “0.69 percent” for “closed economies”. The “open economies”

amongst “developed” nations too show an annual growth rate of “2.29

percent” compared to a growth rate of just “0.74 percent” amongst “closed

economies”.

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Many futuristic forecasts are predicting a rapid rise in the Asia-

Pacific economy by 2020. China, India, Indonesia, Thailand and South

Korea are expected to be the major countries responsible for the growth in

the Asia-Pacific region. As per the World Bank estimates in The

Economist (1994), “today’s developing nations” are expected to control

“60%” of the global economy “by 2020”. The “richer nations”, on the other

hand, are expected have economic control of only “38%” of the future

economy as compared to the current “55%”. The forecasts may not be

correct. However it is true that China and India, the two most populous

countries of the world, accounting for almost 1/3 rd of the world’s

population, are currently in take-off phase. Both the nations are currently

growing at a very high rate and have also been showing a consistent

growth even during the adverse market conditions. Both the nations

possess good skilled resources and are also taking rapid strides in

technology in the domestic as well as international market. The current

paper concentrates on the economy of India.

The report on Vision 2020 (India Vision 2020, Dec 2002) created by

the Planning Commission of India is taken as a base for this paper. The

teams involved in the creation of the vision for India identified various

important engines to accelerate the economic growth of the nation. The

engines included rapidly rising education levels, accelerated rates of

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technological innovation and application, cheaper and faster

communication resulting in dissolving physical and social barriers

domestically and internationally, rapid improvement in the quality and the

quantity of information available and opening of new markets to

globalization.

Further as per same report, it is important for India for India to have

the right growth engines in the right place for rapid and sustained

economic growth to improve the nation’s overall economic rating in the

global economy.

Statement of the Problem

Will the Vision 2020 be a reality for India?

The current paper first reviews the Vision 2020 as set by Planning

Commission. The paper then addresses the problem by reviewing the

current status of the various growth engines in India. It also attempts to

draw an estimate on the future performance of the various industries

within India to confirm if there is a possibility of successful achievement of

India Vision 2020 by 2020 based on the current and the past trends.

As per a recent report in Economic Times, “the Asian economies will

generally continue to deliver strong growth” and this will continue to be

“supported by the favorable outlook for the international economy” as well

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as continued improvement in “economic management and apparent

resilience to high oil prices”. As per the same report, Ifzal Ali, the Chief

Economist of the Manila-based multilateral development bank, confirms

“that Asian economies will take strength from the continuing upswing in

the global electronics sector and fast growth expected in China and India.”

India however faces many challenges to complete its structural

transformation if it has to achieve the Vision 2020. At the outset, India

needs to consolidate the nation’s economic position by improving the GDP

of the nation. It needs to improve the investment environment to increase

the FDI by lowering the cost of doing business. The expenditure on

infrastructure improvements to support industrial growth as well as

development of the service industry and agriculture has to be improved.

The rural productivity and human development need to be advanced. The

public health and education also have to be improved and significant steps

are required to eradicate unemployment.

Purpose of the Study

As has been correctly stated by K.C.Pant, Deputy Chairman

Planning Commission of India, in the Foreword of the Report to the

Committee on the Vision 2020 (India Vision 2020, Dec 2002), “every

country” definitely “needs a vision” to focus its development efforts in the

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right direction and grow to its optimal capacity. The India Vision 2020 was

formulated after two years of deliberation by 30 national experts and after

detailed examination of various issues related to population growth, food

production, health, vulnerable sections of the population, transport,

communication, energy, self-sufficiency, water conservation and air

quality, trade investment, peace, security and governance. The Vision

2020 concludes that India has the potential to emerge as one of the

world’s leading economy by 2020.

However simply defining the vision is not equivalent to achieving

the vision. There are many milestones to be achieved between defining

the vision and actually achieving it. The uncertainty at each step becomes

all the more significant for a culturally diverse nation with a population of

more than a billion as in case of India. The study of the progress and

failure of the nation at each milestone will help the individuals as well as

organizations touched by the Indian economy to estimate the risks and

opportunities associated with their own milestones and take appropriate

measures to optimally utilize the available resources and thus improve

their growth potential. This will directly or indirectly impact Indian economy

and thus take the latter closer to or farther from achieving the targets set

in the vision.

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The current study therefore targets each individual and/or

organization observing the progress of the Indian economy as a mere

observer or as a driver. Further due to the inevitable inter-relationship

between various national economies of the world on account of

globalization, the target audience for the current study also includes other

impacted entities in the global economy and not directly associated with

India.

The study makes an attempt to consolidate the information on the

Indian economy from various academic sources and business

publications. It also reviews India’s performance almost 5 years after the

definition of the vision for India. The study further attempts to understand

the potential advantages and disadvantages that the nation possesses in

various core industries and the impact of various global factors on India’s

attaining the targets, as defined in the Vision 2020. The Planning

Commission consisting of 30 members team of experts did a very detailed

job in analyzing all the different issues and challenges the country faced in

its path towards becoming an economic superpower. They also identified

the unique strengths and weaknesses of the country and its people, as

well as identified the opportunities and the threats facing them, to help

them in forging towards success.

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The vision was however drawn in 2002, and the results of that effort

were crystallized in the form of the Vision 2020. Several domestic and

global events as well as various natural and man-made calamities

continuously challenge the process of achieving the vision. Some of them

even impact the basic parameters assumed for the vision definition.

The purpose of the current study is therefore, to analyze the

performance of the nation in the years till date, after the creation of the

vision, to verify the success or failure of the governing body of the nation

to navigate India towards success. The study also reviews the

performance of the neighboring countries that are endowed with similar

qualities and faced with similar challenges towards achieving equitable

economic success. The study further attempts to draw comparison

between the past, current and future performances of the various nations

in the Asia-Pacific region as well as other richer and developed countries

from the global arena with particular concentration on India before

concluding if the vision is still within the nation’s reach and attainable by

2020.

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Importance of the Study

A lot has been said and written about in various media on the

tremendous potential that India possesses. The domestic as well as

international image of India is also changing continuously.

Employment has nearly tripled in India in 20 years prior to the

definition of the vision for India. A repetition of the same performance can

create 150-200 million jobs by 2020 and thus fulfill one of the growth

factors identified in the vision for India. Further the Planning Commission

had also identified several potential sectors with high potential for growth

in employment. These include commercial agriculture, agro-industry, agri-

business, forestation for pulp, fuel, power, retail and wholesale trade,

tourism, housing, construction, IT & IT enabled services, transport,

communications, education, health and financial services. Each of these

sectors needs to show a consistent and rapid growth to make the Vision a

reality. However with this said, while India is going strong in many sectors,

it also seems to be lagging behind in some other sectors. Growth in the

core sectors is very important for a balanced growth of the Indian

economy.

At this point, it is important to note that India is the home for about

23% of the world’s population. The population is also expected to continue

to rise to about 1.3 billion due to the increasing lifespan of men and

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women and decreased mortality at birth, even if there is a reduction in the

number of childbirths. In a vast country like India, it is easy for the citizens

and the government to lose the focus on the vision and miss the targets

completely.

As the world is coming closer, India’s progress is closely linked to

the events in the Asia-Pacific region as well as the various global trends.

As per Vision 2020 (India Vision 2020, Dec 2002)

The World Bank estimates that India will become the fourth largest economy in the world by 2020. Liberalization of trade will open up new opportunities for export of goods, while increasing pressures on domestic industry to cope with competition from imports. The global market for textiles, clothing and agricultural products will expand dramatically, but India’s ability to export will depend on its capacity to keep pace with rising international standards of price, quality, productivity, and service (pg. 11).

The Vision 2020 talks about all of this and much more. However all

the research and effort would go in vain if the growth figures are not

achieved as per the plan. The Indians therefore, have to be prepared to

tackle the impact of the growth of other economies as well. The study of

the actual performance from 2002 till date, in the current study gives a fair

view of the nation’s performance in the years following the definition of the

Vision 2020. The available data is then extrapolated based on the various

global and national economic trends identified by various organizations, as

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well as by various business owners and an estimate is made on the

performance of the country in the coming years.

Scope of the Study

The paper does a reality check based on the current performance

of India, certain historical data, as well as the opinions of various industry

experts from various industries from within and outside India, who have

been keeping close track of Indian economy and designing and

implementing business strategies to benefit from or to benefit the Indian

economic trend. The paper then attempts to confirm or deny the possibility

of India achieving the Vision 2020.

The study uses the various figures stated in the Planning

Commission Report for India Vision 2020 as well as the data presented in

the reports submitted by IBEF as a baseline. The Vision 2020 for India

was the result of the joint efforts of the Planning Commission as well as

the team from TIFAC. The study further tracks the current and the future

trends of performance in various sectors for India in the domestic as well

as Asia-Pacific and global market. It also includes the brief insight into the

various economic trends in China, the fastest growing neighbor for India

as the analysis can potentially provide valuable insight into the impact of

the various economic trends in China on India’s growth. It can also help

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India to learn from the mistakes of its neighbor and thus perform better by

taking the necessary precautions. The past, present and the anticipated

future trade relationship of India with its neighbors as well as other

economically strong nations is also included in the study. A review of the

various statistics provided by WTO further helps in the understanding of

the trends in the Asian market as India along with China are the major

countries impacting the overall trend in this region. As per the research

data from WTO, and as stated in the Vision 2020 (India Vision 2020, Dec

2002) India is expected to be the fourth strongest economy by 2020. It is

expected to have a GDP equivalent to the current GDP of Germany.

Further China is expected to the biggest superpower and is expected to

have a GDP equivalent to the current GDP of United States by 2020.

Rationale of the Study

The Planning Commission of India did conduct a detailed and

lengthy research over a period of two years, with the help of a team of 30

experts to outline Vision 2020 to bring India in the forefront in the global

economy. However as stated by Dr.S.P.Gupta, Member, Planning

Commission of India, in the Vision 2020 (India Vision 2020, Dec 2002) the

vision statement is not a prediction of what can actually happen. It is

rather a statement of what can be possible. In the instance of India, the

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Vision 2020 (India Vision 2020, Dec 2002) can only state a target that the

nation can possibly achieve in the best-case scenario.

However with the current globalization, a nation’s economy is

continuously affected by various national and international factors. Further

the Vision 2020 for India has been defined for a broad span of 20 years. It

has been defined with the data available till 2002. While the vision does

provide a detailed insight into the various factors influencing global trade

scenario, it is also true that there are many factors and several domestic

and global business decisions, whose trends cannot be easily predicted.

Factors like oil, war, natural calamities like the Tsunami and man-made

calamities like 9/11 are enough to impact the national as well as global

resources and ultimately the global trade in a big way. The years after the

formulation of the vision have witnessed many major calamities for India,

the Asia-Pacific economy as well the Western economy. It is hence

important for every nation to do a reality check after regular intervals to

identify the various risks associated and make adequate changes in the

national strategy to keep the growth efforts on target.

The current study is one such reality check. It is an individual study

and due to lack of resources and time is obviously not as detailed and

exhaustive as the collective study conducted by the Planning Commission

or leading global organizations like the ITEB, IDC or WTO. Further the

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sources of the data accessed during the course of the study are not

always the latest. The study of the trade, growth in various sectors, and

the GDP of the nation during the years after the creation of the vision

coupled with the observations and insights of various trade analysts and

industry experts can provide a good insight into estimating the

performance of the country in the next fifteen years. These factors

together, can be helpful in the reality check of India’s progress in the

direction towards achieving the Vision 2020.

Definition of the Terms

ADB

The work of the Asian Development Bank (ADB) is aimed at

improving the welfare of the people in Asia and the Pacific, particularly the

1.9 billion who live on less than $2 a day (Asian Development Bank,

2006).

ASEAN

Association of South East Asian Nations consisting of Brunei

Darussalam, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines,

Singapore, Thailand and Vietnam as its members (ASEAN Secretariat,

2005).

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BPO

Business Process Outsourcing: It involves giving a third-party the

responsibility of conducting a business activity. Examples of such activities

include customer service, payroll preparation, software development and

implementation.

CAGR

Compound Annual Growth Rate: The year over year growth rate

applied to an investment or other part of a company's activities over a

multiple-year period. The formula for calculating CAGR is (Current

Value/Base Value)^(1/# of years) – 1 (InvestWords.com, 1997-2005).

CCG

Country Commercial Guide is a U.S. Commercial Service

document describing the economic and commercial environment of India,

including best potential market sectors, trade regulations, and contact

lists, and commercial programs of the Commercial Services in the country

(India Country Commercial Guide FY 2003, 2003).

CIS

CIS stands for Commonwealth of Independent States. These are

the countries that were formed due to the dissolution of USSR (Wikipedia,

June 2006).

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CountryWatch

CountryWatch, Inc. is an information provider for schools,

universities, libraries and individuals needing up-to-date news and

information on the 192 countries of the world. CountryWatch, Inc. is a

useful resource for any public or private sector organization with overseas

operations and global interests (CountryWatch.com, 2005).

DGFT

Directorate General of Foreign Trade (National Informatics Center,

n.d.).

e-Choupal

It is an internet initiative that aims to confer the power of expert

knowledge on even the smallest individual farmer, thus enhancing his

competitiveness in the global market (ITC’s e-Choupal, n.d.).

EHTP

Electronics Hardware Technology Park (InfoDrive India - Exim

Policy 2002-2007: Definitions, Chapter 9: 9.18, n.d).

EOU

Export Oriented Unit (InfoDrive India - Exim Policy 2002-2007:

Definitions, Chapter 9: 9.19, n.d).

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EPZ

Export Processing Zone (InfoDrive India - Exim Policy 2002-2007:

Definitions, Chapter 9: 9.20, n.d).

e-Seva

It is an Andhra Pradesh state government initiative developed to

allow the citizens easy access to various public utilities like payment of

water and electricity bills, applying for driver’s license and so on

(eSevaonline, 2001).

FDI

Foreign Direct Investment is the movement of capital across

national frontiers in a manner that grants the investor control over the

acquired asset (Wikipedia, June 2006).

FICCI

Federation of Indian Chambers of Commerce and Industry is the

rallying point for free enterprises in India. It has empowered Indian

businesses, in the changing times, to shore up their competitiveness and

enhance their global reach (FICCI, 1999).

FTA

Free Trade Agreement is an agreement between member nations

to conduct free trade in the designated area as per the terms of the

agreement.

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FTZ

Foreign-Trade Zone is a specially designated area, in or adjacent to

a nation’s Customs Port Of Entry, which is considered to be outside the

Customs Territory of the country (Foreign-Trade Zone Corporation, n.d.)

GDP

Gross Domestic Product is defined as the market value of all final

goods and services produced within a country in a given period of time.

GMPCS

Global Mobile Personal Communication by Satellite is a personal

communication system providing transnational, regional or global

coverage from a constellation of satellites accessible with small and easily

transportable terminals. Whether the GMPCS satellite systems are

geostationary or non-geostationary, fixed or mobile, broadband or

narrowband, global or regional, they are capable of providing

telecommunication services directly to end users. GMPCS services

include two-way voice, fax, messaging, data and even broadband

multimedia (ITU, 2006).

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Human Development Index

The HDI is a composite of several indicators, which measure a

country's achievements in three main arenas of human development:

longevity, knowledge and education, as well as economic standard of

living. (2006 Country Review, 2006).

HINDI

It is the National Language of India.

IBEF

India Brand Equity Foundation is an initiative of the Ministry of

Commerce and Industry, Government of India, and produces a wide range

of well researched publications focused on India’s economic and business

advantages. IBEF collects, collates and disseminates accurate,

comprehensive and current information on India. In the overall nation

branding campaign for India, IBEF plays three well defined roles of Forum

for brand vision development, Coordinator of strategic marketing initiatives

and as an India Resource Centre (IBEF, 2004-06)

IDC

It is a premier global provider of market intelligence, advisory

services, and events for the information technology, telecommunications,

and consumer technology markets (IDC, 2006).

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NASSCOM

India’s National Association of Software and Services Companies.

It is India’s premier trade body and Chamber of Commerce for the IT and

services industry (NASSCOM, March 2006).

NRIs

Non-Resident Indians

PPP

Purchasing Power Parity is an estimate of the exchange rate

required to equalize the purchasing power of different currencies, given

the prices of goods and services in the countries concerned

(Enpsychlopedia.com, March 2006).

RBI

Reserve Bank of India

STP

Software Technology Park (InfoDrive India - Exim Policy 2002-

2007: Definitions, Chapter 9: 9.54, n.d).

SME

Small and Medium Enterprise

TIFAC

Technology Information, Forecasting and Assessment Council is an

autonomous organization under Department of Science and Technology.

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It aims to keep a technology watch on global trends and formulating

preferred technology options for India. (TIFAC, n.d.)

UMI

Upper Middle Income countries

VOIP

Voice over Internet Protocol is simply the transmission of voice

traffic over IP-based networks. (Aqua Telecoms, n.d.)

WTO

World Trade Organization

Overview of the Study

This study is based on the vision defined by the Planning

Commission of India based on their joint research conducted along with

TIFAC. As per IBEF (Vision 2020, Feb, 2004) India Vision 2020 as stated

briefly is:

India 2020 will be bustling with energy, entrepreneurship and innovation. The country’s 1.35 billion people will be better fed, dressed and housed, taller and healthier, more educated and longer living than any generation in the country’s long history. A second productivity revolution in Indian agriculture will stimulate demand for consumer goods and services, giving a fillip to the urban economy and the informal sector as well as rapid expansion of the services sector. Diversification from IT to biotechnology, medical sciences and other emerging fields of technology, would widen the field of India’s international competitiveness. These developments will ensure jobs for all by 2020. Inequalities between different age groups, the sexes, income groups, communities and

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regions will come down dramatically. India’s achievements will be fuelled by the realization that the progress of the whole ultimately depends on the progress of its weakest links. The increasingly congested urban traffic will be motorized as never before. Cell phones, computers and the Internet will permeate every aspect of life and every corner of the country. Computerization of education will dramatically improve the quality of instruction and the pace of learning, so that many students will complete the first twelve years of school curriculum in as little as eight. Computerized distance education will catch on in a big way and enable tens of thousands more students to opt for affordable higher education. Urban air pollution will come under control by strict enforcement of motor vehicle emission standards and widespread use of ethanol blended motor fuels. A massive afforestation programme will reverse the depletion of forest areas, raise the nation’s Green cover to 33 per cent of area, generate millions of rural employment opportunities, and provide abundant renewable energy from biomass power production. Rising levels of education, employment and income will help stabilize India’s internal security and social environment. A more prosperous India in 2020 will be characterized by a better-educated electorate and more transparent, accountable, efficient and decentralized government (pg 2).

As per the report generated by the Planning Commission of India

(India Vision 2020, 2002), the potential sectors for high employment

opportunities in India include “commercial agriculture, agro-industry, agri-

business, forestation for pulp, fuel, power, retail and wholesale trade,

tourism, housing, construction, IT & IT enabled services, transport,

communications, education, health and financial services” (pg 38). The

current study, therefore concentrates mainly on these sectors to identify

the documented progress as of date and the anticipated future potential in

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each of these sectors. This study also includes some related industries

that are impacted by or that impact the potential of the above industries.

The study attempts to confirm if India is on track to achieve the goal

of 200 million jobs (India Vision 2020, Dec 2002) by 2020, as has been

stated as the target in the vision statement. It uses the developmental

parameters as stated in the Planning Commission report as a reference

point for the comparison of the current performance of India. The

developmental parameters chart as stated in Vision 2020 (India Vision

2020, Dec 2002) report by the Planning Commission of India is:

Developmental Parameters India Present

UMI Reference for India 2020

Poverty as % of population below poverty line

26.0 13.0

Income distribution (gini index 100 = equality)

37.8 48.5

Unemployment rate (% of labor force) 7.3 6.8Male adult literacy rate (%) 68.0 96.0Female adult literacy rate 44.0 94.0Net primary school enrolment ratio 77.2 99.9Public expenditure on education as % GNP 3.2 4.9Life expectancy at birth in years 64.0 69.0Infant mortality rates per 1000 live births 71.0 22.5Child malnutrition as % of children under 5 years based on weight for age

45.0 8.0

Public expenditure on health as % GNP 0.8 3.4Commercial energy consumption per capita (kg of oil equiv)

486.0 2002.0

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Electric power consumption per capita (kwh)

384.0 2460.0

Telephones per 1000 population 34.0 203.0Personal computers per 1000 population 3.3 52.3Scientists and engineers in R&D per million population

149.0 590.0

Sectoral composition of GDP in %AgricultureIndustryServices

28.026.046.0

6.034.060.0

International trade in goods as % of ppp GDP

3.6 35.0

Foreign direct investment as % of gross capital formation

2.1 24.5

Gross FDI as % of ppp GDP 0.1 3.5

Table 1.1: Developmental Parameters at a Glance: India Present vs. UMI

Reference for India 2020 From Developmental Parameters at a

Glance: India Present vs. UMI Reference for India 2020. By India

Vision 2020, Dec 2002, Retrieved on April 30, 2006 from website

http://planningcommission.nic.in/reports/genrep/pl_vsn2020.pdf

As per the Vision 2020 (India Vision 2020, Dec 2002), growth in

food grain production can generate 20 to 30 million new on-farm

employment opportunities during the next decade.

Further development of the agri-business to its full potential can

also generate millions of additional jobs. 10-15 million additional jobs can

be generated by the development of forests over the 11th 5 year plan. The

10th 5 year plan covered the period 2002-2007 and has been put in action

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at the same time as the creation of the vision. The SSI (small scale

industries) sector is expected to generate 36 million jobs in the 20 years

following the definition of the vision. As per the vision, the service sector is

expected to generate 120 million jobs by 2020. The vision further

anticipates the service sector to generate additional employment with a

proportionate fall in the total agriculture employment to less than 45

percent of the total by 2020.

20 million additional jobs can be expected to be generated in the

tourism industry. As per the vision, 4 million additional teachers would be

required in the primary and secondary schools to improve the teacher-

student ratio at the primary school as well as higher level and to further

improve the quality of education. The IT industry is expected to also

provide additional 2 million employment opportunities by 2010.

The above estimates for the various industries imply that the target

of generating 200 million jobs is possible, if Indians successfully meet or

exceed the target to develop the nation’s various core and other

supporting industries.

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CHAPTER 2: REVIEW OF RELATED LITERATURE

Significant aspects of India’s economic history

India's pace of reform has been gradual, however, compared with that of South Korea and China. In 1960, India, South Korea, and China all had trade shares of roughly ten percent of GDP (Figure [2.]1). South Korea began a period of dramatic export-led growth in the 1960s-as did China two decades later-that corresponded to rapid increases in GDP per capita (Figure 2[.2]). By 2003, India had just reached the level of openness gained by South Korea in the mid-1960s and China in the mid-1980s. This comparison highlights both the lagging pace of India's development and the tremendous potential that could be unleashed should India follow in the footsteps of these other Asian countries (Wilson B.A., Keim G.N., Jan 2006, pg. 31).

Figure 2.1: Trade as Percentage of GDP from Wilson B.A. & Keim G.N.

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(2006, January). Trade as Percentage of GDP: India and the Global

Economy. Business Economics: Washington. 41(1), pg. 28, 9p.

Retrieved April 15, 2006 from ProQuest Database

Figure 2.2: GDP per capita growth from Wilson B.A. & Keim G.N. (2006,

January). GDP per capita growth: India and the Global Economy.

Business Economics: Washington. 41(1), pg. 28, 9p. Retrieved

April 15, 2006 from ProQuest Database

As per CountryWatch (India 2006 Country Review, 2006)

India boasts the twelfth largest economy in the world and the third largest in Asia behind those of Japan and China; total GDP is approximately $570 billion. The major contributing sectors to India’s economy are the services, industry and agriculture, which respectively provide 50.7 percent, 26.6 percent and 22.7 percent to GDP. Approximately 25 percent of the population lives below the poverty line but a booming middle class is providing the impetus for consumer demand (pg 81).

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IDC Review

As per the IDC comparison (2006), 2005 was the year for many

major economic events in India. The domestic IT market recorded a 21%

growth. The mobility, convergence and IT management services were the

main factors driving the growth. The mobile phone service attracted 25

million new customers from various income groups.

Broadband attracted 1 million internet subscribers accounting for

10% of the internet subscriber base. IT hardware commoditization

continued in 2005. Some of the lagging vendors joined hands in 2005, to

produce targeted solutions.

Large foreign investments continued towards expanding the

offshore BPO services market in India. IT services segment recorded a 27

percent growth with 16 percent expected CAGR over the next 5 years.

BPO exports recorded a 45 percent growth over the last year; the

expected CAGR for the next 5 years was 32 percent. BPO in the domestic

market grew by 100 percent.

The end-to-end services model continued to be popular in 2005.

Verticalization of the enterprise business applications continued to be the

focus of SMB. The worldwide IT spending recorded a growth of 6 percent

over the previous year.

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Further the ICT made some important market predictions for India

in 2006 as per the IDC comparison report, 2006. As per the predictions,

India is expected to continue to record the highest domestic IT growth of

19 percent in the Asia-Pacific region compared to a 12 percent growth for

IT in China. The IT infrastructure is expected to further improve in terms of

reach and performance. Outsourcing business is expected to capture 24

percent of the IT services market.

The focus on security management was expected to increase due to

increased easy accessibility of information. The sale of digital electronics

and internet subscription was expected to grow by a 100 percent. The

growth of IP telephony was also expected to continue albeit at a slow rate.

The verticals orientation as well as popularity of industry specific solutions

was expected to continue. The worldwide focus on SMEs, global assets,

global sources for innovation and vertical specific BPO was expected to

continue to be popular.

As stated earlier, the paper concentrates on the study of industries

identified as having high employment potential in the vision for India and

some other related industries with good scope for growth.

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Highlights of Major Indian Industries

Agriculture

As per IBEF (Agriculture, 2006), this sector brings in 25 percent of

India’s GDP and also offers employment to almost 60 percent. 13 percent

of India’s exports also come from the agriculture segment. The Indian

agriculture till some years ago was mainly consisting of foodgrains and a

few cash crops. However all that is now a thing of the past.

As per the data presented in IBEF (Agriculture, 2006), India is the

second largest producer of rice and wheat and is largest in pulses. It is

also one of the largest producers of other products like cotton, sugar,

sugarcane, peanuts, jute, tea, spices and coarse grains. The country

ranks third in the overall agricultural sector and follows USA and China.

India also accounts for 10 percent of the world’s fruit production and ranks

the highest in the production of mangoes, bananas and the scale of milk

production. It is fifth and the seventh largest producer of eggs and meat

respectively. India leads in the production of certain vegetables as well.

India is also the world’s largest producer of fish and the second largest

producer of inland fish.

The IT application, contract, corporate farming and food processing

are now opening newer business opportunities in this sector. Further as

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per the data presented in IBEF (Agriculture, 2006), by 2003-2004, Indian

agricultural imports fell marginally from 0.9 to 0.89 percent and the exports

grew from US$ 5.9 billion to US$6.4 billion. The agricultural exports now

constitute 12 percent of the total merchandise exports. The WTO

compatible subsidies have also helped in making the country the world’s

largest exporter of foodgrains.

As per the same report, the diversification of the crop portfolio is

helping the nation to capitalize on the nation’s diverse climate and soil

conditions. The horticultural boom is also helping to alleviate poverty and

generate employment in the farming and non-farming sectors. The

floriculture industry is also growing at the rate of 17 percent annually. The

government is taking various steps to improve the growth in this sector

due to the major contribution of this sector to India’s employment and

GDP.

As per the data presented in IBEF (Agriculture, 2006), the

government is promoting increased domestic and foreign investment by

abolishing licensing for most of the food and agro-processing industries. It

is also granting automatic investment approval up to 100 percent for NRIs

and overseas corporate bodies in the food processing sector as well as

fertilizers and pesticides. Excise, import and custom duties have been

reduced substantially for food processing, process food as well as related

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plants, equipments, raw materials and intermediaries. The schemes like

the Exim policy (2002-2007) and Vishesh Krishi Upaj Yojana (Special

Agricultural Produce Scheme) have also been promoting free export of

most agricultural products. The exporters are also provided additional

incentives like reduced marketing costs. Funds are being allocated to

setup AEZs (Agri export zones) to further promote agricultural exports.

The government is also taking steps to increase credit and reduce interest

for farmers. Steps are being taken to improve the water system and other

infrastructure development programs for this sector. Diversification into

horticulture, floriculture and oil seeds is being promoted by offering

technology and pricing support in order to increase India production

capabilities in these sectors. Incentives are also being offered to expand

R&D efforts to biotechnology, vaccines, diagnostics and farming in dry

lands and non-irrigated areas. Insurance coverage is being offered to

mitigate various risks in this sector.

Automotive

As per the latest figures available from IBEF (Automotive, January

2006), “India is the largest three wheeler market, 2nd largest two wheeler

market, 4th largest tractor market and the 5th largest commercial vehicle

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market in the world. India is also the 4th largest passenger vehicle market

in Asia”(pg 5).

The automobile sector has been performing well domestically as

well as internationally indicating the increasing progress and incomes of

the domestic population as well as the infrastructure within the country. As

of 2003-2004, the industry consisting of the original equipment

manufacturers (OEMs) and the suppliers together has been contributing to

about 4 percent of the India’s GDP. The sector employs 0.45 million

people directly and 10 million people indirectly.

As per IBEF (Automotive, 2006), India has a major advantage in its

English speaking workforce, that is also trained in designing and

machining skills as is required by this industry. As per National Council of

Applied Economic Research (NCAER) in the IBEF report (Automotive,

2006), 80 percent of India’s population is expected to have an annual

income of US$ 980 and above by 2009-10.

The government has identified this industry as one of the target

industries for improvement as per the IBEF report (Automotive, 2006). It

intends to double the contribution of the auto industry to India’s GDP by

2010. Automatic approval is being granted for FDI up to 100 percent in

this industry. The policy is becoming more liberal with greater incentive

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offerings in this sector. Custom duties are also being reduced in various

segments of this industry.

Further as per the estimates of Society of Indian Automobile

Manufacturers (SIAM) in the IBEF report (Automotive, 2006), an

investment of US$ 5.7 billion is expected to flow into this segment from the

various automobile manufacturers. Approximately US$ 2.3 billion is

expected to be invested in various R&D efforts in this sector. Some of the

examples of the R&D effort are the MICO Application Center for R&D (a

key global R&D competency center, from the Bosch Group), GM’s

technical center for R&D and engineering at Bangalore and FITSI (Ford

Information Technology Services India) in Chennai.

Biotechnology

In the year 2004 – 05, as per IBEF report (Biotechnology, 2006),

the Indian biotechnology grew at 36.5 percent over the previous year and

also crossed the 1 billion USD mark. Biotech exports also rose to US$ 455

million, thus contributing to almost 42 percent of the overall export

industry.

India already has, as stated in the IBEF report (Biotechnology,

2006), more than 300 institutes for biotechnology study and “a knowledge

pool of over 3 million graduates, 700,000 post graduates and 15,000

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PhDs”. India also has access to new technology due to the presence of

many multinationals dealing with this sector.

The diagnostic market in the country is still largely import-driven. As

per the IBEF report (Biotechnology, 2006) high import duties, elaborate

custom clearance procedures, difficult logistics, slow pace of approvals

from statutory authorities and lack of a robust national laboratory network

for evaluation and approval of new products are some of the factors

slowing down the pace of indigenization.

Countries like Denmark and Netherlands have now signed MoUs

with India for technical partnering involving exchange of various experts,

performing joint training programs as well sharing intellectual property for

various biotechnology projects. As stated in the IBEF report

(Biotechnology, 2006), Bioinformatics is yet another segment with lots of

opportunities as it is set to become a US$ 120 million market by 2006.

As per IBEF report (Biotechnology, 2006), the government is

planning to introduce various policies in future, to further stimulate the

growth in this sector. Exemption of import and custom duties and tax

deduction on R&D expenditure are some of them. The government is

trying to support more biotech parks. The patent act revision in 2005 is yet

another step taken by the government in favor of development in this

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sector. As per the same report, by 2010, the Indian biotech industry is all

set to reach a target of US$ 5 billion in revenues.

Cement

India’s average consumption of cement is still low compared to

global standards implying the increased need for improvement of

infrastructure within the country. The industry is still fragmented, as per

IBEF (Cement, 2006), however some of the domestic companies have

managed to become the most efficient companies globally due to

restructuring and use of low cost technology.

India is the second largest producer of cement in the world having a

market share of 6 percent in the production of cement. As per IBEF

(Cement, 2006), it is also the fastest growing market for cement. The

various technological restructuring of various leading firms in the country

has further improved the global cost advantage for the domestic firms. The

dry process technology used in the Indian cement industry is yet another

strength for the industry due to the resultant cost advantage over

competition.

The government is allowing 100 percent FDI in the cement sector

as well as taking steps towards easing environmental norms make India

an attractive investment destination for various investors.

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Chemicals

This industry as per IBEF (Chemicals, 2006), includes

petrochemicals, inorganic and organic chemicals, fine and specialties,

agrochemicals and paints and dyes. This industry accounts for 3 percent

of India’s GDP, 13-14 percent of the total exports and 8-9 percent of

India’s total imports. The domestic market is responsible for almost 33

percent consumption of this industry’s output.

The industry exports are rapidly increasing and the imports are

decreasing. As per IBEF (Chemicals, 2006), “India’s capabilities across

different sectors of the chemicals industry and consistently strong

performance over the past few years signify its potential to emerge as a

significant global player in this field” (pg 6).

The government has eliminated the industrial licensing for most of

the industries with the exception of some hazardous products. The

government is also promoting production of pesticides from domestically

grown plant called Neem. It is also allowing 100 percent FDI in the

chemical sector.

The industry is characterized by organized and unorganized

players. 100 percent FDI is allowed for all chemical items except items

requiring an industrial license as well as proposals where foreign

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collaborator has previous or existing venture tie-up in India. The exception

is also applicable to proposals related to acquisition of shares of an Indian

company by a foreign investor or proposals falling outside sectoral policy

caps.

Engineering

As per IBEF (Engineering, 2006), the engineering sector in India

employs almost 4 million skilled and semi-skilled workers directly or

indirectly. “Among the developing countries, India is a major exporter of

heavy and light engineering goods, producing a wide range of items” (pg

2). The sector is mainly dominated by organized players due to the need

high capability as well as good financial resources required to procure

and/or produce sophisticated technology. As of 2004, the total engineering

production was approximately US$ 22 billion. Indian engineering exports

to the developed countries like USA as well as the European Union

countries have increased substantially.

As per the prediction by the Engineering Exports Promotion Council

(EEPC) as is stated in IBEF (Engineering, 2006), the exports of this sector

to USA are expected to touch US $30 billion by 2008 – 09.

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Entertainment and Media

As per the IBEF (Entertainment and Media, 2006), this sector has

outperformed the Indian economy in growth rate. As per same report,

“India is on the verge of becoming the largest digital theatre country in the

world - a revolutionary opportunity waiting to be tapped by potential

investors” (pg 11). About 90 percent of the theatres in the country require

digitization to improve the reach of more population to quality cinema. The

liberalization of the FDI and privatization by the government have

contributed substantially to the growth of this sector.

Electronics

As per IBEF (Electronics, 2006), the electronics industry worldwide

is expected to more than double its size from the period of 2005-10 and is

expected to reach a revenue of US$ 2100 billion. Despite a huge

population, India is still ranked 26th in terms of sales and 29th in production.

The customs duty on many products, specified raw materials and

capital goods has been abolished. Further the excise duty on computers

has also been removed. Further as per IBEF (Electronics, 2006), a robust

IP Act has been developed to facilitate “innovation, growth and

development” (pg 14). FDI allowance has also been increased to 100

percent for manufacture of electronics meant for exports.

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Fast Moving Consumer Goods

The FMCG sector, as per IBEF (Fast Moving Consumer Goods,

2006), is the fourth largest contributor to the country’s GDP, has a well

developed supply chain network and is characterized by intense

competition amongst the various players. About 3 million people are

employed by this sector.

As per IBEF (Fast Moving Consumer Goods, 2006),

Demand for FMCG products is set to boom by almost 60 percent by 2007 and more than 100 per cent by 2015. This will be driven by the rise in share of middle class (defined as the climbers and consuming class) from 67 per cent in 2003 to 88 per cent in 2015. The boom in various consumer categories further indicates a latent demand for various product segments (pg 20).

As per the same report, the liberal FDI policy along with removal of

quantitative restrictions and reservation policies are having a favorable

impact on this sector and are attracting greater investment.

Further

The BRICs report indicates that India's per capita disposable income, currently at US$ 556 per annum, will rise to US$ 1150 by 2015 - another FMCG demand driver. Spurt in the industrial and services sector growth is also likely to boost the urban consumption demand (pg 20).

And

According to estimates based on China's current per capitaconsumption, the Indian FMCG market is set to treble from US$ 11.6 billion in 2003 to US$ 33.4 billion in 2015. The dominance of

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Indian markets by unbranded products, change in eating habits and the increased affordability of the growing Indian population presents an opportunity to makers of branded products, who can convert consumers to branded products (pg 32).

Food processing

As per IBEF(Food processing, 2006), this sector ranks 5th in terms

of production, consumption, growth and exports. As of 2003, this industry

contributed to 6.3 percent of the country’s GDP. The food processing

industry is still very nascent in India. The industry provides direct

employment to about 1.6 million workers. The industry is obviously

providing indirect employment to many more involved in the distribution of

the food products to the masses.

As per IBEF (Food Processing, 2006), India is the largest producer

of milk in the world and is also on the verge of assuming an important

position in the global dairy industry. All major grains are produced in India

and the total production is more than 200 million tones annually. It is

second largest producer of rice and has a 20 percent global market share.

India is also the third largest producer of fish and second largest producer

of inland fish. India also has access to large amount of natural resources.

The development of the agri-zones as well as a projected

investment of almost US$ 23 million in mega food parks is an indication of

government’s efforts to develop this sector. The policy is also being

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liberalized to gradually reach a goal of 100 percent FDI allowance besides

offering income tax benefits to the investors.

Gems and Jewelry

As per the IBEF (Gems and Jewellery, 2006), the comparatively

low per capita income does not stop India from becoming the world’s

largest consumer of gold. The Indian popularity is also increasing in

jewelry manufacturing besides leading in the diamond cutting business.

The industry is largely unorganized. There is an increasing

pressure for certification and increased quality awareness of the jewelry

consumers even while the industry is experiencing fast development in the

international business.

The tightening of the certification process requirements in India as

well as the active promotion of Special Economic Zones and Jewelry

Parks in the country are some of the positive steps taken by the

government to create business environment conducive to growth and

quality production.

Healthcare

Healthcare in India, as per IBEF (Healthcare, 2006), is expected to

increase from US$ 34.9 billion in 2004 to US$ 60.9 billion by 2009. The

industry is also expected to employ around 9 million people. The

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percentage of rich and the middle class households is expected to go from

33 percent in 2004 to 49 percent in 2010, resulting in a corresponding

increase in healthcare expenditure. The increasing health awareness and

incomes is also expected to shift the disease profiles from infectious to

lifestyle related diseases.

As per IBEF (Healthcare, 2006),

India offers highly cost-competitive medical treatment and technological advances in areas such as cardiology, cosmetic and orthopedic surgery, dentistry, eyecare and preventive health checks. India offers world class cardiac bypass surgery, hip replacements, organ transplants, cosmetic, dental surgery and vision correction (pg 7).

The FDI limit has been increased to 51 percent in the insurance

segment to attract foreign investors to this segment. Further the

healthcare is being accredited for all patients to have uniform access,

assessment, care and also to protect their rights. This can have a positive

impact on medical tourism as the patients begin to feel more protected.

Information Technology, ITES (IT Enabled Services) and Knowledge

Industry

This has been the fastest growing industries in India and the

positive growth in the IT industry has been mainly due to the exports of

software and services. About 96 percent of the export revenue comes

from these products. The ITES has been the core driver in the growth of

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the IT industry. As per IBEF (ITES, 2006), “IT software and services in

India accounted for 2.4 per cent of the country’s GDP and 20.4 per cent of

exports in 2002-2003. It is projected to account for 7 per cent of India’s

GDP and 35 per cent of total exports by 2008” (pg 2).

Further as per IBEF (ITES, 2006), “Indian companies offer 20 per

cent higher productivity in comparison to other competing countries like

Philippines, Canada and Australia. In terms of quality of services offered,

India ranks 30 per cent higher than any other region” (pg 5).

Though this is the fastest growing industry, many people in India

and particularly the rural areas do not have access to this industry. The

lack of education as well as the bureaucracy in India is the weakness of

this industry.

The liberal FDI policies, development of specialized as well as

supporting infrastructure along with improvement of the quality and

quantity of knowledge resources have been able to impact the IT industry

in a positive way. The government’s commitment to address security

concerns has further attracted investors as well as customers to this

segment.

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According to an IBEF estimate (Competitive Industry, 2006), just

the KPO (Knowledge Process Outsourcing) sector is expected to bring in

a revenue of US$ 12 billion by 2010.

Infrastructure

As per IBEF (Infrastructure, 2006), this sector is estimated to grow

annually at a rate of 15 percent. Further the construction sector is

expected to benefit the most from this growth.

The government has begun taking steps to liberalize the market.

Further tax breaks are offered to the private investors in this sector. As per

IBEF, (Infrastructure, 2006), the government is also planning to initiate

various innovative ways of funding like “levying a tonnage tax on ships (to

fund development of ports), and special taxes on air travel (for airports)”

(pg 3).

As per the data provided in IBEF (Infrastructure, 2006), the

following table is an indication of the available investment opportunities:

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Table 2.1: Projected Capital Investments: Vision 2021 From Projected

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Capital Investments: Vision 2021. By IBEF: India Brand Equity

Foundation (Feb 2006). Economy: Infrastructure Report, pg 3,

Retrieved June 14, 2006, from http://ibef.org/artdisplay.aspx?

cat_id=146&art_id=9941

Leather

As per IBEF (Leather, 2006), India is the third largest producer and

consumer of leather in the world with an output of US$ 4 billion and

exports worth US$ 2.4 billion and has the current capability to meet 10

percent of the global leather demand. Further the country ranks eight in

the world in terms of foreign exchange earnings from the leather industry.

The percentage export of value added finished products have risen

continually by huge margins and the leather exports contribute 4 percent

of the total Indian exports. The Indian leather exports are expected to

reach a US$ 5 billion by 2010.

Indian leather market had been previously dominated by the small

scale industries. This was preventing the large scale development of the

industry. De-licensing of integrated tanneries, de-reservation of leather

goods from the small scale industries, free import and export of raw, semi-

finished and finished leather, concessional duty on imported machinery

and chemicals, setting up of leather parks and design centers are some of

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the positive steps taken by the Indian government in the development of

the leather industry.

Metals

This is a key industry due to impact on various other core industries

including engineering, electronics, and infrastructure and auto industry.

As per IBEF report (Metals, 2006), India being a net exporter of

metals, the industry is a source for building foreign reserves. India is also

a rich source of several raw materials required for this industry.

Except for the presence of several unorganized players, there are

no significant weaknesses or threats for the development of this industry.

The government is now allowing 100 percent FDI to attract investors to

this market.

Oil and Gas

As per the IBEF report (Oil and Gas, 2006), in the year 2004, oil

and gas was the source most of the energy consumed in the world.

As per IBEF (Oil and Gas, 2006), India is the sixth largest crude oil

consumer and the ninth largest crude oil importer in the world. This sector

also has 5 Indian companies appearing in the Fortune 500 list of

companies. India also ranks sixth in terms of refining capacity.

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70 percent of the crude oil demand in the domestic market is met

thru imports. Thus the country is highly dependent on the imports.

As per IBEF (Oil and gas, 2006), “Growing energy demand of India

and necessity to service that to ensure economic growth is not

compromised, presents business opportunities in the complete value

chain of oil and gas sector” (pg 12). The average CAGR (compounded

annual growth rate) energy consumption has grown from 3.8 to 6.3 in the

period between 1999 and 2005 and has also increased the GDP

contribution of this sector.

As per IBEF (Oil and gas, 2006),

India offers favourable investment climate across all the sub-segments of oil & gas. The regulatory regime of India permits Foreign Direct Investment (FDI) into petroleum sector without any constraints. Upstream sector investments are facilitated by licensing policy (NELP) which provides a conducive regulatory framework. A Downstream Petroleum and Gas Regulatory Bill awaiting enactment will set up a regulator to regulate downstream activities (pg 8).

As per IBEF (Oil and gas, 2006),

Exploration for domestic production growth, development of discovered fields, transportation of crude oil, gas and products, refining to service the petroleum product domestic demand and exports, retailing infrastructure; prospective blocks to encourage all these sectors provide business and investment opportunities (pg 12).

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Pharmaceuticals

As per the forecast of Organization of Pharmaceutical Producers of

India (OPPI), as stated in the IBEF report (Pharmaceuticals, 2006), the

pharmaceutical market in India is set to grow to a size of US$ 25 billion by

2010. Further as per the Espicom forecast, as stated in the same IBEF

report, the pharmaceutical market in India is however set to grow to a size

of US$ 11.6 billion by 2010.

The patients in India burdened are with 80 percent of the

healthcare payments, compared to 10-30 percent in the developed

countries as per the IBEF (Pharmaceuticals, 2006). Only 30 percent of the

Indians have access to modern medicine. The annual per capita

expenditure in India is just US$ 8 compared to US$ 170 in US.

As per IBEF (Pharmaceuticals, 2006), the changing demographics

of India as well as the increasing per capita income and increasing

education, is expected to increase the reach of proper healthcare to a

much larger middle-income population of about 300 million.

The government has gradually increased the focus of new product

development, drug patenting and reducing the number of drugs under

price control. All of these acts have had a positive impact in developing

the pharmaceutical market in India.

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Power

A growing economy needs increasing quantity of electricity for use

in various developmental activities, one of them being the increasing

industrialization. The Indian economy has been growing consistently at a

rate of 6-8 percent for the past decade. Hence the per capita consumption

of electricity in India has almost doubled from 350 units in 1998 to over

600 units in 2005.

As per IBEF (Power, 2006), the power sector in India has to grow at

a rate of 10 percent for the national economy to sustain a 7 percent

annual growth. The government of India is targeting a per capita

consumption of 1000 units by 2012. The target will also help the

government achieve the target of electricity for everyone in the country.

This clearly implies the tremendous development opportunity in this

sector.

Telecommunication

As of May 2004, the tele-density in India is about 7 percent. Most of

the tele-density is in the urban areas. The tele-density in the rural areas is

just 1.5 percent. Hence there is a tremendous scope for new business,

especially in the rural areas.

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The current tele-density of just 7 percent for a populous country like

India is definitely its weakness. However the government is definitely

taking adequate steps to improve the weakness of this sector.

As stated in the IBEF report (Telecommunications, 2006), and as

quoted by Morgan Stanley in December 2003, “In our view, the

Government of India has virtually deregulated every segment of the Indian

Telecom industry over the past two years” (pg 4). Some of the steps

undertaken by the government include “Issuance of Intra-Circle Merger

and Acquisition Guidelines provide investors an opportunity to take stakes

in existing telecom operations” (pg 15). This has increased the investment

opportunities.

Textiles

This sector is an important contributor to the Indian economy. As

per IBEF (Textiles, 2006),

It contributes 20 percent of industrial production, 9 per cent of excise collections, 18 per cent of employment in industrial sector, nearly 20 percent to the country’s total export earnings and 4 per cent to the GDP. The sector employs nearly 35 million people and is the second highest employer in the country. The textile sector also has a direct link with the rural economy and performance of major fibre crops and crafts such as cotton, wool, silk, handicrafts and handlooms, which employ millions of farmers and crafts persons in rural and semi-urban areas. It has been estimated that one out of every six households in the country depend directly or indirectly on this sector (pg 3).

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As per IBEF (Textiles, 2006),

Indian textile industry contributes about 22 per cent to the world spindleage and about 6 percent to the world rotor capacity installed. It has second highest spindleage in the world after China with an installed capacity of 38.60 million. Indian textile has the highest loomage (including handlooms) in the world and contributes about 61 per cent to the world loomage. It contributes about 12 per cent to the world production of textile fibres and yarns (including jute). It is the largest producer of jute, second largest producer of silk, third largest producer of cotton and cellulosic fibre/yarn and fifth largest producer of synthetic fibres/yarns (pg 2).

As per the same IBEF report, “In terms of high-tech shuttleless

looms, the contribution of Indian textile sector is only about 2.8 per cent to

the world loomage” (pg 2).

The government has promoted several schemes like promoting

technology upgradation as well modernization of processing facilities to

further improve the output and offer a greater value for money. Foreign

investors can now invest up to 100 percent in this sector.

Highlights of Other Indian Industries

Defense

As per the CCG (2003), India is the 12th largest military spender in

the world and has the 4th largest army and air force. The defense industry

is open to private sector participation. Foreign participation of up to 26

percent is also allowed. Israel has been a major defense equipment

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supplier to India. After 9/11, India’s defense cooperation with United

States has also increased. There are joint military exchanges, training

programs as well as joint efforts against terrorism.

Polymer

As per a report in Chemical Week by Alperowicz N (2006), growth

in various industries like automotive, electronics, food processing,

healthcare, packaging and telecommunications have resulted in a

phenomenal growth of the Indian plastic industry. The plastic consumption

is expected to rise over the next 5 years from 5kg/capita to 12.5kg/capita.

Research and Development

India lags behind China in this sector in a big way. As per an article

appearing in the Wall Street Journal, as per the Ministry of Science and

Technology on India, as of fiscal year end of March 2005, India’s total

domestic spending on R&D rose to an estimated 9.7percent to $4.9 billion,

or 0.77 percent of GDP. This was much lower than the R&D expenditure

of 1.3 percent of GDP or $29.4 billion in China. As per an announcement

by the China’s State Council, the same article in the Wall Street Journal

states that the country would seek to boost R&D investment to 2 percent

of gross domestic product in 2010 and 2.5 percent by 2020. Tax breaks

and other tools would be used to meet that target.

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As per the report, talented returnees in China secure backing to

build up their own lab and extend their research in one direction for 10

years.

As per Govindarajan (2006):

India has made momentous progress over the last 10 years, but it has done so primarily by reverse engineering products introduced in the West, imitating solutions invented elsewhere, and being a low-cost outsourcing hub. If the country is going to continue to grow, it will have to learn a new set of tricks. It will have to become more innovative (pg 160).

Some of the exceptional Indian success stories are:

ITC’s e-choupal project

It has transformed the rural sector with the use of the power of digital

technologies to dramatically increase farm productivity and to help

farmers realize better prices.

Aravind Eye Hospitals

They provide world-class eye care at a very low cost to millions by

fundamentally reengineering the healthcare value chain

Tata Motors

It has led the way in designing, engineering and manufacturing a high-

quality automobile, Indica, cost competitively using 100 per cent

indigenous resources;

ICICI

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It has radically changed the rules of the game in the financial services

industry through such innovations as internet banking and electronic

payment systems.

Real Estate

As per a market analysis report in Foreign Direct Investment by

Thuermer (2006), as of March 2006, the real estate industry annual

growth averaged from 10 to 12 percent. The report has been mainly

attributed this increase to the upsurge in the commercial real estate on

account of the booming business process outsourcing (BPO) in India. As

per Rajarshi Datta, senior manager of DTZ Research India, the lease

rentals and occupancies are picking up; however there is a wide gap in

the availability of quality infrastructure. The real estate demand is likely to

go up further as the outsourcing boom enters the manufacturing sector

due to the latter’s generally high real estate need. As per the same report,

DTZ research also shows that the housing sector has been growing on

average at 34 percent annually. The report states that in 2005, the

hospitality industry grew by 10 percent to 15 percent.

As per Mr. Datta, the liberalization of FDI norms in the construction

development sector has also had a significant impact on the industry

growth. He also points that the willingness of the foreign investors to

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commit billions of dollars in this sector, coupled with their understanding

that real estate investment requires a longer-term commitment,

demonstrates the growing confidence of investors in the Indian economy.

Banking

As per CCG (2003), government is gradually liberalizing this sector.

It was controlled by various state-owned and public sector banks for so

long, resulting in poor services, low profitability and non-transparent

functioning. The foreign banks are now being allowed investment equity of

49 percent and are allowed to setup subsidiaries as an alternate to

branches of the parent company.

As per IBEF (Banking, 2004-2006),

The stalwarts of India’s financial community nodded their heads sagaciously when Prime Minister Manmohan Singh said in a speech: “If there is one aspect in which we can confidentially assert that India is ahead of China, it is in the robustness and soundness of our banking system.” Indian banks have been rated higher than Chinese banks by international rating agency Standard & Poor’s (pg 1).

Insurance

As per CCG (2003), the FDI is currently capped at 26 percent.

Increasing this limit would result in attract more foreign players and also

deepen the country’s capital markets which will further stimulate the

growth of this industry.

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Tourism

100 percent FDI is allowed with automatic approval in this industry.

As per Vision 2020 (2002), the sector employed only 5.6 of workforce,

compared to the global figure 10.8 percent in the same period.

A new health tourist sector is now coming up in the country, and

bringing in lot of revenue for the health as well as the tourism industry. As

per IBEF (Tourism and Hospitality, 2004-2006), Healthcare tourism has

the potential to develop into a US$ 1.7 billion dollar industry by 2012.

Journalism

As stated by Tom Glocer, the CEO of Reuters, in an interview with

Friedman, the author of ‘The World is Flat’, “… India is an unbelievably

rich place for recruiting people, not only with technical skills but also

financial skills …” (Friedman, 2005, pg. 17). While the wages and rents in

Bangalore, India, were less than 1/5th that in West, it is very easy to get an

electronic version of a press release and publish the story in the same

manner as it would be published from New York or London, as Bangalore

is one of the most wired places in the world. Hence the response time,

one of the critical factors in the journalism industry, is very quick in

Bangalore (India).

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Further after the exposure of several scandals in Wall Street practices,

investment banking and stockbrokerage are being separated. The

resultant pressure to constantly lower the market research costs is further

increasing the pressure on the companies to increasingly outsource some

of their analytical work to Bangalore (India). As stated by Tom Glocer, the

CEO of Reuters, “… the pay of an analyst in Bangalore is about $15000 in

total compensation, as opposed to $80000 in New York or London…

Reuters has found that its Indian employees tend to be financially literate

and highly motivated as well…” (Friedman, 2005, pg 19).

India Forecast as per the budget for 2006-2007

As per the Economist Intelligence Unit of Economist.com (March

2006), the country’s economic boom is expected to continue at a

moderate pace. The real GDP forecasted growth in 2005/06 was 7.9

percent and is expected to drop to 7.2 percent in 2006/07. The same is

expected to drop further to 6.5 percent in 2007/08. The intelligence unit

also expects a strong domestic demand for oil coupled with the high

international oil prices is expected to widen the merchandise trade deficit.

At the same time, the surplus from success in services and transfer

accounts will limit the deficit and keep the inflation under control.

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The unit feels that the budget for the current fiscal year (2006/07)

reflects increasing spending on health, education, rural development and

infrastructure. The budget has also managed to include more people in

the tax bracket. However it does not include any major liberalization

initiative.

Factsheet

As per Economic Intelligence unit of Economist.com (March 2006),

 Annual data   2005(a)   Historical averages (%)   2001-05 

 Population (m)   1,095   Population growth   1.5   GDP (US$ bn; market exchange rate) 

 754.8   Real GDP growth   6.6 

 GDP (US$ bn; purchasing power parity) 

 3,746   Real domestic demand growth 

 6.8 

 GDP per head (US$; market exchange rate) 

 689   Inflation   4.0 

 GDP per head (US$; purchasing power parity) 

 3,419   Current-account balance (% of GDP) 

 0.2 

 Exchange rate (av) Rs:US$   44.1   FDI inflows (% of GDP)   0.9   (a) Economist Intelligence Unit estimates. 

Table 2.2: Factsheet From Factsheet. By Economist Intelligence Unit,

Economist.com: Country ViewsWire, Feb 2006, Retrieved on April

30, 2006 from website

http://www.economist.com.ezproxy.apollolibrary.com/countries/Indi

a/profile.cfm?folder=Profile-FactSheet

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The Economist Intelligence Unit (Economist.com, Feb 2006)

believes that “the government is committed to stimulating the agricultural

sector”; however it has to do a balancing act between stimulating the

agricultural sector and also reducing the fiscal deficit. Disinvestment and

reduction of subsidies in the agricultural sector would take a lot of political

effort (pg 1).

Factors Influencing Businesses in India

Demography

As per CountryWatch (2006 Country Review, 2006), as of 2004, the

population of India is 1,088,056,200. Further India has a total land area of

2,973,190 Sq. Km. and 7000 km of coastline. India has 16 languages and

the national currency is INR (Indian Rupee). India shares its boundaries

with Pakistan, Bangladesh, China, Nepal, Myanmar and Bhutan. (Refer to

the Appendix for the maps of India).

Further as stated in IBEF report (Telecommunications, 2006), as

per the population projects by the Planning Commission of India, the

working population in the age group between 15-64 years is expected to

increase from 59 percent to 65 percent or 882 million by 2020. The urban

population is also expected to contribute to 40 percent of the total

population.

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As per the opinion of a well-respected economist, and as presented

in CCG (2003), the market segments are differentiated on the basis of

consumption and not income. His research indicates that a population of

about 1 million strong wealthy class belongs to the top. The middle class

segment comprises of 28 million households purchasing consumer

durables and about 90 million households purchasing non-durables.

Comfort and personal transport were rated as priority by many.

Further a huge majority of India was found to live in rural areas

consisting of 627,000 villages. The rest of the population is located in

3700 towns, out of which 300 have a population of more than 100,000

inhabitants.

Human Development

As per CountryWatch (2006 Country Review, 2006), the average

literacy rate in India is 52 percent. The life expectancy at birth is 63.23

years and the infant mortality rate is 61.47 deaths/ 1000 live births. Further

the HDI ranking for India is 127.

Free Trade

As per Mitra B.S. (Dec 2005):

The per capita income of Hong Kong is $27,179 using purchasing power parity, and India's is a meager $2,892. Two global indices-The Heritage Foundation's Index of Economic Freedom and the

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World Bank's Doing Business 2005-indicate that the divergent outcomes in Hong Kong and India are not mere coincidences. These indices show that restrictive and bureaucratic economic policies contribute to delays and bottlenecks which adversely affect the performance of businesses of all sizes. The contrast is equally glaring in the two countries' trade regimes. While Hong Kong averages close to the rich countries in all categories, India takes almost three times as long to complete import and export procedures. As for international trade, India's problems stem not from too much trade in goods and services, but too little. In 2002, India's total exports and imports stood at $87.7 billion and $74 billion respectively, in 1995 dollars. For tiny Hong Kong, the corresponding export and import figures were $321 billion and $301 billion respectively. Clearly the problem of any poor country is not that it trades too much, or is flooded by foreign imports, but that it trades too little. Even in relative terms, India's share of world trade has fallen to 0.8% today from 1.5% in 1950 (pg 3).

Taking lessons from the progress of its neighbors, India now allows

foreign investment up to 100 percent in special zones like the EPZs,

STPs, EHTPs and EOUs.

Taxation

As per Economist.com, (Feb 2006), the taxation in the

country is very high compared to international standards and is also the

major impediment to trade within the country. The current personal and

the corporation tax for the companies of Indian origin is 30 percent and for

the foreign companies, the same tax is set at 40 percent. There is also a 2

percent hypothecated tax to improving education. A 10 percent tax on

distributed profits is applicable to all companies.

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Macroeconomic data

As stated in IBEF report (Telecommunications, 2006), India has

been one of the fastest growing democracy over the past decade. Further

as quoted in the same report, as per Goldman Sachs, India is expected to

have the potential to continue to be the fastest growing economy for the

next 30-50 years and be the third largest economy over the next 50 years.

Further as per another study, the IT and the ITES sector in India is

expected to employ about 4 million people. The contribution of the IT and

the ITES sector is also expected to grow from 2.4 in 2002-2003 to 7

percent of the nation’s GDP in 2008.

India’s Strategic Partnership And Membership

As per CountryWatch Review (2006),

India's size, population and strategic location give it a prominent voice in international affairs, and its growing industrial base, military strength, and scientific and technical capacity give it added weight. It collaborates closely with other developing countries on issues from trade to environmental protection (pg 59).

Further as per Gupta A. (March 12, 2006):

It's raining trade pacts. The government has inked a Comprehensive Economic Cooperation Agreement with Singapore, free trade agreements (FTAs) with Thailand and Sri Lanka, and a South Asian Free Trade Agreement with its neighbours. On the anvil are FTAs with the Association of South East Asian Nations (ASEAN), Egypt and Chile and the Gulf Cooperation Council (pg 3).

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Chinese Advantage over India

As per Chandler C. (September 2005), foreign investment and

manufacturing have led China's economy. India's human capital

development on the other hand, lags way behind. Further China has made

doing business easier and more lucrative. The average time to start a

business in India is 71 days. The comparative period in China is just 48

days. The average time to export goods in India is 36 days, while in China

it is 20 days. The market capitalization of listed companies in India is $387

billion and in China it is $640 billion.

Indian Advantage over China

As per Businessline (Feb 2006):

… China does not have a developed entrepreneurial class like India and, hence, it is dependent on the foreign capitalists and foreign capital compared to India, which has a burgeoning entrepreneurial class. Made in China is not same as made by China. India has a phenomenally well-developed capitalist class which can set up world-class automobile, steel, petrochemical and cement plants (pg 2).

Further India's stock market has been growing continuously in

recent years. However the picture is reverse in China. The Shanghai

Stock Market index reached more than 2,200 points in 2001. However by

April 2005, the Shanghai index slipped to 1,135 points. “The sharp decline

occurred even when the GDP was growing at 9 per cent a year.” China is

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“a combination of excellent macroeconomic performance and dismal

microeconomic performance. The reasons are to be found in the structure

created by foreign FDI, much of which is not even listed” in the stock

exchange (pg 2).

Steps Taken Towards Globalization

As of 2002, the Indian government converted its balance of payment

position to that of an account surplus of $1.35 billion by sale of special

bonds to non-resident Indians. Further as of April 2002, state-owned

enterprises adopted an 8-digit harmonized classification code as per the

ITC import coding requirement. The Customs and DGFT was expected to

shortly follow suit in adopting the 8-digit code to eliminate classification

disputes and reduce transaction costs and time. The government also

proposed new project initiatives to provide substantial market

opportunities for generating power. The government had begun setting up

several EPZs and FTZs across the nation to attract foreign investment in a

big way.

As per Gupta A. (Mar 12, 2006):

The government has inked a Comprehensive Economic Cooperation Agreement with Singapore, free trade agreements (FTAs) with Thailand and Sri Lanka, and a South Asian Free Trade Agreement with its neighbours. On the anvil are FTAs with the Association of South East Asian Nations (ASEAN), Egypt and Chile and the Gulf Cooperation Council (pg 1).

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The rules for foreign direct investment in India have changed

frequently towards de-regulation. Foreign banks have begun setting up

subsidiaries in India, instead of branches of the parent company. Further

as per the EXIM policy of 2002 – 2007, in most instances, imports are

being permitted without license. As per CCG(2003), India had reduced

import tariff to 35% ad-valorem; the figure was still high as per

international standards.

Further as per CCG(2003), quantitative restrictions have been

removed from 715 items consisting of 342 textile products, 147 agricultural

products including alcoholic beverages and 226 other manufactured

products including automobiles in an attempt to further liberalize the trade

policy. Some of the tariff barriers on an approximate list of 300 sensitive

import items have been replaced by tariff adjustments and anti-dumping

duties. The import trends on these items are also being closely monitored.

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CHAPTER 3: METHODOLOGY

Approach

As per Stake (1995), and Yin (1994), case study evidence can be

derived from information available in various documents, archival records,

interviews, direct observation, participant-observation and physical

artifacts. The documents could include letters, memoranda, agendas,

administrative documents, newspaper articles, or any document

containing material related to the subject of investigation. The documents

can be used to corroborate the evidence from various other sources as

well as making inference about various events that impact the subject of

investigation. Archival documents can be service records, organizational

records, lists of names, survey data, and other such records. Each

document needs to be evaluated for the accuracy of the records before

using them.

Interviews are yet another important source of case study

information. They can be open-ended, focused, and structured or survey.

Open-ended interviews may propose solutions or provide insight into

events or corroborate evidence obtained from other sources. The focused

interview is used in a situation where the respondent is interviewed for a

short period of time, usually answering set questions and is used to

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confirm data collected from another source. The structured interview is

similar to a survey, and is generally used to gather data. The questions

are detailed and developed in advance, much as they are in a survey.

Direct observation occurs when a field visit is conducted during the

case study. Participant-observation makes the researcher into an active

participant in the events being studied. Physical artifacts can be tools,

instruments, or some other physical evidence that may be collected during

the study as part of a field visit. As per Yin (1994), in certain instances, a

case researcher must start data collection before the study questions have

been defined and finalized.

Further as per Hamel (Hamel et al., 1993) and Yin (1984, 1989a,

1989b, 1993, 1994) the relative size of the sample is irrelevant. One can

use any number of cases. The goal of the study should be to establish the

parameters, which can be applied to all research. Thus one can even

select a single case for research, provided it met the established objective.

SWOT analysis further helps to create a framework to do situational

analysis of the entity being analyzed. SWOT analysis as a framework was

first described in the late 1960s by Edmund P. Learned, C. Roland

Christiansen, Kenneth Andrews and William D. Guth in Business Policy,

Text and Cases (Homewood, IL: Irwin, 1969).

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The current research derives evidence from information available in

various documents, archival records, interviews, direct observation,

participant-observation. The researcher has been personally experienced

the development of India due to her Indian roots. The researcher has also

extensively traveled throughout India for the past several years. Further

the researcher has had first-hand experience of the industrial trends in

core industries like IT and pharmaceutical and education in India. The

researcher therefore relies on her own experience as well as the

experience and views of other people with Indian roots residing in and

outside India and closely related to the economic trends in India. The

researcher uses focused interview to obtain the views of the respondents.

All the inputs from the various sources are then combined and the SWOT

analysis framework is used to do the situational analysis of India to identify

if the country is comfortably positioned to achieve the vision set by the

Planning Commission of India.

Data Gathering Method

The case study evidence study and interview method enables the

researcher to compare the data from various sources and derive intelligent

inferences based on several facts presented in various sources.

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Further the questions used in the focused interview have been

developed in advance, based on the evidence gathered by the researcher

from various sources of documentation. The focused interview was

particularly chosen as the respondents were interviewed over the phone.

Each interview was therefore conducted for a short period of time, with the

respondent answering set questions. The responses were used by the

researcher to confirm data collected from other sources.

Databases of Study

The study included the detailed research data provided by the

expert team involved in the creation of Vision 2020. Data from various

academic texts on the subjects of International Business, International

Trade and International Finance was also included for this study. TIFAC

(Technology Information, Forecasting and Assessment Council, yet

another source for the data, is an autonomous organization under

Department of Science and Technology in India.

The study further included the data available from country

databases like CountryWatch and IBEF. The former provided country-

specific information on fundamental, demographic, socio-cultural, political,

economic, investment and environmental information related to the

country in focus (India). The latter is an initiative of the Ministry of

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Commerce and Industry, Government of India, and produces a wide range

of well researched publications focused on India’s economic and business

advantages. IBEF collects, collates and disseminates accurate,

comprehensive and current information on India. The Country Commercial

Guide (CCG) provided by the U.S. Commercial Service was also included

in the study. The CCG described the economic and commercial

environment of India and also highlighted the potential market sectors,

trade regulations, contact lists and commercial programs of the

commercial services in the country.

NASSCOM was yet another important database used for the

study. NASSCOM is India’s National Association of Software and Services

Companies. It is India’s premier trade body and Chamber of Commerce

for the IT and services industry. Leading Indian and global trade

publications like Economic Times, Businessline and Business Today were

included in the study. The latest executive insights and the top IT

predictions provided by IDC were also included in the study. ICT is a

premier global provider of market intelligence, advisory services, and

events for the information technology, telecommunications, and consumer

technology markets. ICT is a subsidiary of IDG, the world's leading

technology media, research, and events company.

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The study further included data available in some academic texts

related to developing economies with specific focus on India. The authors

of the texts have been highly appreciated for their understanding of the

subject and their various recommendations have been adopted by various

business professionals across the world.

Validity of Data

The data from the research conducted by the Planning Commission

had been the result of the research and deliberation of a team of 30

experts from different fields over a period of more than two years. The

data had been certified by Planning Commission of India. TIFAC has been

jointly responsible for conducting the research for Vision 2020 along with

the Planning Commission of India. The other databases like IBEF, CCG,

CountryWatch and NASSCOM are all responsible organizations involved

in conducting continuous ongoing research on India as a formal activity.

The publications like “Economic Times”, “Businessline” and

“Business Today” and some others are some of the popular publications

and the opinions presented in these publications include opinions of

leading industry experts and hence can be taken as a valid data source.

Hence the data collected from all of these sources is reliable.

Further the respondents chosen for focused interviews included various

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business leaders, professionals and entrepreneurs chosen on the basis of

their current professional role and the industry that they operate in. They

have been either business owners or people from the senior management

or independent professionals and are closely associated with the changing

face of the Indian economy within the nation as well as globally. All the

respondents have been chosen from the core industries that are expected

to contribute significantly to India’s economic growth. The researcher

herself has a first hand experience of various industries included in this

research, as a past resident of India. The researcher is also a frequent

traveler of India and hence has a detailed knowledge of the various

cultures and industries and demographic trends in the country. The

researcher is also benefits from the knowledge and experiences of family

and friends residing in India and experiencing the various economic trends

in the various industries in India.

Originality and Limitation of Data

Most of the data from TIFAC, IDC, CCG, CountryWatch and

NASSCOM is original content from the primary research conducted by the

respective organizations. The analysis of the various industry experts in

the various trade journals is most often the writer’s opinion based on the

writer’s expertise and analysis of the data available from research

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elsewhere as well as from actual trade figures and economic events

impacting the nation in the domestic and the international market. The

researcher is herself knowledgeable on the various trends within the

country and hence her views are original and generally unbiased.

Further the data from the text “The Fortune at the Bottom of the

Pyramid” by C.K.Prahlad has been the outcome of a detailed survey

conducted by a team of MBA students from University of Michigan

Business School (UMBS) across various Peru, Brazil, Nicaragua, Mexico

and India. C.K.Prahlad and his team have been widely appreciated for the

work done on this book. Several industry experts have also successfully

implemented some of the recommendations made by the writer. Hence

one can safely claim that the data presented in the book is original as well

as valid for the scope of the current study.

Now as mentioned in the earlier paragraph, India is supposed to be

a home to almost 16% of the world’s population. As of 2004

(CountryWatch), India had a population of 1.08 billion, and total land area

of almost 3 million sq kms. and a coastline of 7000 km. There are 16

languages spoken across the country. Further people from at least 3

ethnic groups and 6 religions reside in India. It would be very difficult and

very expensive and time consuming to interview a large sample of

population including each ethnic and cultural group for this study. Further

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the interviews were conducted using long distance communication

methods due to geographical limitations between India and United States.

The interview population was selected on the basis of the writer’s

perception of the knowledge of the individuals of their respective

industries. The data limitation therefore does exist in the interview method

as the researcher is unable to observer the various physical mannerisms

of the respondents as the same can provide various vital clues that can

further validate the truthfulness and validity of the responses.

Summary

The current research derives evidence from information available in

various documents, archival records, interviews, direct observation,

participant-observation. The methodology adopted in this study includes

review of data from various available documentation. This information is

further supplemented by the individual opinions of various professionals

and business owners obtained by conducting their focused interviews over

the phone.

The various data sources included for this study are reports and

articles presented by experts around the world thru various print media

and various interviews and related material presented in various academic

texts. The actual data presented in the Planning Commission Report by

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the Planning Commission of India during the creation of the India Vision

2020 as well as the information presented in Country Commercial Guide,

a service offered by the US Department of State are also included. The

research also includes a lot of interesting information from various IBEF

reports on the core industries in India. Finally individual reviews are

obtained from various industry experts, professionals and business

owners to support or oppose the other views.

The data obtained from all of the historical sources is valid, as it is

obtained from official sources of the Indian government and US

government, as well as from other journal and other academic sources

that are traceable. Further the experts’ opinions belong to people who are

known for their knowledge of the subject. The sample population

considered for the survey also represents wide range of industries that

can significantly impact the growth of the India domestically and

internationally. The researcher too has personally experienced the various

economic trends in India.

The limitation of the study is the size of the sample population as

well as the geographical distance separating the interviewer and the

interviewee. The long distance communication does not allow the

interviewer to make some observations based on the interviewee’s

reactions during the interview.

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However all the sources of data combined together form a very

exhaustive databank, and iron out the inadequacy of the data collected

from each individual method. Finally the SWOT analysis helps in

conducting an environmental scanning of India in the current global

scenario. It also helps in risk management for India.

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CHAPTER 4: DATA ANALYSIS

As stated under the section explaining the research approach, the

size of the sample can be any, as long as the study sufficiently establishes

the parameters for the research. Even a single case could be acceptable,

if it establishes the right parameters. The researcher interviewed 15

people representing different industries to further analyze the current

research subject. They were mainly from the core industries discussed in

the current paper. Each participant was interviewed for their respective

industries. The researcher tried to understand the various developments in

the core industries and further assimilate supportive data for the current

research through the observations of the participants from the sample

population.

Each interviewee was asked the following questions on one

industry as per the experience of the interviewee:

o What are major trends in the industry impacting Indian economy

and how?

o What are the significant steps taken by the Indian government

towards the development of that industry?

o How is the progress of India compared to China?

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o How is the progress of India compared to potential of the

country?

o Can India achieve the target set for the industry as per the

Planning Commission’s Vision 2020?

o What are the most common factors causing frustration within

the industry?

The interview population included the following:

o Anil Budhwani (Independent Financer)

o Anamika Mukhopadhyay (Entrepreneur – Event Management

and Turnkey Projects)

o Bhushan Kulkarni (CEO and Owner – GDI Infotech and NRI)

o Hemant Rustagi (Entrepreneur – Mutual Funds and Insurance)

o Marwah (R&D Engineer)

o Dr.Rachna Mehta (Ayurvedic Practitioner)

o Ranbir Thakur (Partner – Shivam Transport Services)

o Umesh Kadam (Project Manager – Tata Infotech)

o Umesh Kotwani (Director – Superstar Machining Solutions)

o Usha Thakur (Yoga Expert and Alternative Medicine)

o Seema Nair (Chairman – Target India Pvt. Ltd)

o Dr.Sumukh Deodhar (Dental Surgeon)

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o Shekhar Surve – (Senior Sales Manager – Godrej Chemicals)

o Vasudha Dhumal (Assistant Commissioner – Sales Tax)

o Vineet Sharma (Head Recruiting – GDI Infotech)

The sample population represented the following industries:

o Agriculture

o Auto-electricals and spare parts manufacturing

o Automobile and ancilliary industry

o Banking and Finance

o Chemicals

o Dentistry

o Direct Selling

o Engineering Services

o Healthcare, Physical Therapy and Alternative Medicine

o Insurance

o Medicine

o Mutual funds and financial investment

o R&D

o Software Industry

o Sales Tax

o Transportation

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Individual Interview Results

The review generated by combining all the individual observations

suggested that the interview population generally felt that India is definitely

being recognized as a leader in the software and IT related service

industry. As per the review, a lot of potential exists for domestic as well as

foreign businesses in the insurance sector in India. The participants felt

that more people can be provided education and employment thereafter

by establishing private vocational training institutions. This can improve

the reach of education to many more people across different economic

conditions. This can also help tremendously in improving the knowledge,

understanding and reach to remote areas even for insurance industries as

well as companies involved in direct selling.

The review also brought forth a general belief that the government

on India should promote more initiatives similar to e-Seva and e-Choupal.

This would increase the reach of internet to wider segment of people in

the rural as well as urban areas. This would also reduce the corruption

levels by improving the knowledge of the common man and reducing the

unnecessary interaction with bureaucrats and corrupt officials.

The infrastructure and the bureaucracy are the most common

causes for frustration within the nation. The Indian government needs to

take faster steps to improving the country’s infrastructure. The better

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infrastructure will improve the domestic as well as international business

for the nation. It would also help in improving the living standard across

the nation. All of these would help attract foreign businesses, investors as

well as Non-Resident Indians back to their homeland.

The improvement in the infrastructure within the country will also

have a positive impact on the agricultural industry as well, as the improved

infrastructure will improve the distribution network across the rural as well

as urban areas.

The government should offer greater incentives for NRIs as well as

students going abroad to pursue their studies. This will help to reduce and

also reverse the pace of brain drain from the country. All believed that

quality education should be the right of each and every citizen of India. A

tremendous scope also existed for offering online medical service from

India to people across the globe.

The review further suggested that the Indian government needs to

improve the budget allocated for research work. There is a shortage of

engineers entering into the R&D sector due to lack of funds and various

bureaucratic issues. Further the reach of banks is still limited to urban

areas and only some portion of the rural areas. Banks need to be

accessible to all people across the nation. The access to the banks via

internet would be the preferred as the same would improve the ease and

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flexibility of banking as improved bank access will be available to many

more people.

Tourism industry needs to be developed within the country. The

industry will help in bringing in valuable foreign currency that can be used

to improve the country’s resources.

The review also showed that India is currently believed to be a

preferred destination for outsourcing manufacturing of automobiles and

ancillary products due to availability of better English-speaking and cheap

labor as well as raw materials. India also scores in the quality of service

provided.

The review further showed that many believed that a tremendous

scope exists in the direct selling industry in India. The industry has a

potential to penetrate the remote areas of the country and improve the

availability of the various consumables as well as non-consumables. The

industry can also be a gold mine in terms of providing employment to

people.

The tax structure is however still high for many industries. The state

taxes and other taxes are also significant sources of financial expenses.

Telephony and mobile communications need to be made accessible to

more population. This can have a positive impact on the overall

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infrastructure by improving the transportation, communication as well as

distribution network within the nation.

As per Wilson B.A. and Keim G.N. (Jan 2006), from the period of

1950s to 1990s, India’s economic regulations severely restricted the

growth of private enterprises. The private enterprises could not lay off

workers or close operations even if the conditions were not favorable to

sustain business. Further the bank lending activities were driven by the

government targets; hence were highly inflexible and not in favor of private

enterprises. Several trade barriers like high tariffs, quotas and licensing

requirements further restricted foreign transactions.

All of the above resulted in a GDP growth of barely 1 percent up to

1980s. The government effort to increase fiscal spending in 1980s

improved the GDP growth in the 1990s to about 3.6 percent. However the

increased government expenditure doubled the fiscal deficit to 7 percent

of the national GDP, thus negating the positive impact of improved GDP.

The continued increase in the fiscal deficit reduced the national reserves

of foreign currency causing a severe balance of payment crisis. This

forced reduction of restrictions on capital inflows, domestic industry

regulations, exchange flexibility and liberalization of trade to improve the

nation’s cash reserves.

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India – SWOT Analysis

As stated in the section explaining the research methodology, the

current research combines the evidence from information available in

various documents, archival records, interviews, direct observation,

participant-observation. The researcher further combines her personal

experience and her knowledge of India from her Indian roots, as well as

the experience and views obtained from focused interviews of some

industry experts with Indian roots residing in and outside India and closely

related to the economic trends in India.

All the inputs from the various sources are then combined and the

following SWOT analysis is done to perform the situational analysis of

India, to identify if the country is comfortably positioned to achieve the

vision set by the Planning Commission of India.

The SWOT analysis includes the observations from the analysis of

the various core industries in India along with several other economic

factors required for the growth of the nation. It also includes the various

challenges facing India as well as the potential opportunities to overcome

the challenges and succeed in the nation’s quest for significant economic

growth.

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Strengths

India has a major advantage in its English speaking workforce, that

is also trained in designing and machining skills as is required by many

industries like Automobiles, Chemicals, Engineering and many more.

Indian workforce is also more highly regarded and valued

compared to all other competition in these sectors due to the country’s

capability to have a large number of low cost, skilled resources and overall

good quality.

The size and growth of the domestic market in India is yet another

positive point that can help India economy to overcome the Chinese

threat.

The low cost skilled labor, large domestic market with good future

growth expectations, presence of supporting industries as well as

supportive government policies are strengthening the chemical industry as

well.

The increased acceptance of Indian goods in the developed nations

like US and European Union is yet another strength of India.

The large consumer market, growing economy as well as the

popularity of the entertainment sector with the masses are one more

strength of the Indian economy.

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The next strength is the easy accessibility to wide ranging cost-

competitive raw materials, well-developed supply chain network, as well

as India’s proximity to various developing markets of the world.

India is one of the largest producers in the world for several

agricultural products like rice, wheat, pulses, cotton, sugar, sugarcane,

peanuts, jute, tea, spices and coarse grains as well as fruits, fish, poultry

and vegetables. It ranks third in the overall agricultural sector and follows

USA and China.

The huge future demand in the food processing sector as almost 70

percent of India’s population depends upon the agricultural activity for

livelihood is yet another strength.

India is also the largest producer of milk in the world and is also on

the verge of assuming an important position in the global dairy industry.

India is the second largest producer of cement and also the fastest

growing market in the world, having a market share of 6 percent in the

production of cement. It also offers the highest cost advantage to the

customers.

The low cost skilled labor, the untapped vast natural resources,

favorable government policies, the love of Indians for jewelry, as well as

the increasing acceptance of Indian jewelry exports are the indications of

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the vast potential of the gold and jewelry industry and also the Indian

economy.

India has the largest gold market in the world and the domestic

producers have a definite advantage over foreign businesses due to the

keen understanding of the cultural values, beliefs as well as the emotional

bonding of the consumers with gold. Employing almost 80 percent of the

world’s skilled diamond cutters offers the nation the rare advantage of

literally owning the diamond cutting business.

The liberal FDI policies, development of specialized and supporting

infrastructure along with improved quality and quantity of knowledge

resources as well as government’s commitment to address security

concerns are the strength of the Indian IT and ITES industry. The

continual high growth in the industry and the huge untapped market, the

cost-effective skilled resources are some more strengths of the country.

The time-zone difference is yet another strength of the ITES

industry in India as it allows the customers to have a 24X7 service.

India’s strategic advantage due to its geographical location is yet

another significant strength due to its own capability to generate huge

returns by the resultant increased demand in housing and commercial

space due to improved living standards by the initial investment made to

improve the infrastructure.

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The availability of low cost skilled labor, raw materials, institutions

supporting the development of the leather industry and the presence of

favorable policies and large and growing domestic market are the

strengths of the Indian leather industry.

India is also the third largest producer and consumer of leather in

the world and also ranks eight in the world in terms of foreign exchange

earnings from the leather industry.

A well-established and growing domestic market for metals and its

positive impact on the growth of the related industries like engineering,

electronics, and infrastructure and auto industry is again a strength of the

Indian economy. India being a net exporter of metals, the industry is a

source for building foreign reserves. India is also a rich source of several

raw materials required for this industry.

The telecom market has consistently been growing at a high growth

rate. Almost 20 percent of FDI in India is from this sector.

The labor requirement is very high in the textile industry too. The

large labor and raw material resources are major strengths of the Indian

economy propelling it towards becoming a global leader in the textile

industry.

India’s another major strength is the low cost medical care with no

compromise in quality of the treatment. The medical tourism segment is

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growing at a very rapid rate due to the low cost, high value specialist

medical care offering. Patients from developed as well as other developing

nations are coming to India for treatment from cardiac ailments to eye care

to ayurvedic healing, and the number is continuously rising. The segment

is expected to bring in annual revenue of US$ 2 billion. Many US

insurance companies are also partnering with Indian hospital chains for

treatment of the patients. The heart surgeries in India cost about one-fifth

the cost in United States. Further India, with its rich heritage of providing

alternative medical therapies offers a unique mixture of yoga, meditation,

ayurveda, allopathy and other systems of medicine. These are often very

cost effective and yet very effective in the treatment.

The Indian pharmaceutical market ranks fourth in volume, 13th in

value in the world and constitutes 1.6 percent of the world pharmaceutical

market. The Indian pharmaceutical market has witnessed several

successful new product launches in the recent years.

The nation’s strength in IT as well as a well-established

pharmaceutical industry are benefiting not just the IT and pharmaceutical

industries. It is also further making India a strong contender for attracting

investors to the biotechnology sector as well. India with its vast knowledge

base in biotechnology, is rapidly becoming the topmost vaccine producer

of the world. India’s progress in stem cell research, the resultant

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breakthroughs as well as the growth rate of over 50 percent in the

bioservices sector and 150 percent in the agribiotech are yet another

positive points in favor of the Indian economy.

The Indian biotech industry is all set to reach a target of US$ 5

billion in revenues. The size of the domestic market and the resultant

demand makes India an attractive market as well as a potential partner for

developing and manufacturing such products.

The MoUs with countries like Denmark and Netherlands for

technical partnering involving exchange of various experts, performing

joint training programs as well sharing intellectual property are some of the

strengths of the biotechnology sector as it heralds the inflow of new

technology that can further boost the nation’s progress in this sector.

India is also the fifth largest and one of the fastest growing power

markets in the world.

India also has the largest retail outlet density in the world consisting

of small, unorganized stores.

The rapid growth of India along with its strategic partnership with

US, China as well as its increasing trade relationship with European

countries as well as member countries of the ASEAN group and other

Asian countries has considerably reduced the ability of Pakistan and/or

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Bangladesh to slow down India’s economic growth. This has reduced the

security risk on the Indian borders.

Further India’s pressure on the Nepal’s monarchy to bring back

democracy in Nepal has shown India’s responsible conduct as a global

citizen, and is yet another strength of the nation.

India’s policy of self-sufficiency helped the country carve a niche for

itself even in the presence of a powerful neighbor like China and the

continuous threat to its borders from Pakistan, Bangladesh and China.

India falls in the ‘Medium Human Development’ category and is

ahead of its neighbors viz. Nepal, Bhutan and Pakistan.

Indian banking industry is more comfortably placed against China’s

baking industry. The industry is global in many ways like having

international prudential accounting norms, offering scope for disclosure

and transparency in the banking practices. Further the Indian banks are

technologically at par with their global peers. The banking system is today

becoming a picture of consolidation of several small banks to form a

nation of small number of large banks. The banks, mainly the private

players, are benefiting tremendously from the growth in the retail industry

too.

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Weaknesses

The less access to the latest technology is presently a weakness of

the auto industry as well as the textile industry and hence of the Indian

economy. However the future definitely appears to be very different.

The low density of the theatres as well as limited access to the

various entertainment media, for a huge section of population is a

weakness.

The current popularity of low cost, non-branded items and the low

per capita income is a weakness of the FMCG industry.

There is still a substantial amount of the population living on less

than US$ 2 per day, who cannot afford sufficient food. The preference for

branded products obviously comes much later and is hence currently a

weakness of the food processing sector as well.

The largely unorganized is a weakness of the gold and jewelry,

metals and the related export industry.

The current low per capita of the nation is a weakness as it restricts

the access of many people to good healthcare facilities. The limited

access to proper healthcare to many is a threat to the overall health of the

nation as the poorer segment is generally more prone to infectious

diseases that spread across to many more people quickly. Further the

budgetary constraints have reduced the capital available for healthcare

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spending in the government hospitals, thus making the healthcare further

out of reach of the poorer segment that cannot afford fees for the private

hospitals.

The lack of education compared to the need for the knowledge

resources is a weakness for the Indian economy and can restrict the

growth of the nation in IT, ITES and several other industries that are in

need of these resources.

The need to improve the infrastructure is immediate and also

immense and needs huge investment. This along with the typical

bureaucracy of the nation’s politicians is the largest weakness of India.

While the brand awareness has increased in the rural areas, the

poor rural infrastructure has resulted in a drop in the demand for some

products.

Further due to lack of credit facilities, the rural purchases are

mainly from the disposable income for the household. This further restricts

the rural purchases.

India is a growing economy and has a huge need for power.

However power is expensive and a significant amount of the current

population still lives under US$ 2 per day. The country therefore needs to

find means to make power production and distribution less expensive to

the increase its access to more number of people.

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Power theft is also still very popular in different parts of the country.

The lack of sufficiently strong anti-theft measures by the government as

well as efforts to make power less expensive and more easily available is

a weakness of the nation.

India is the largest bank of trained human resource bank available

at competitive cost. However India still lacks the speed to innovate and

market electronics with latest technology.

Hong Kong’s free trade policies against the policy of self-sufficiency

adopted by India resulted in different numbers for both the countries. The

economy of Hong Kong is today way ahead of India. The lower economic

figures of India are definitely the nation’s weakness.

India falls in the ‘Medium Human Development’ category and thus

falls behind other Asian countries in the segment like China, Sri Lanka and

Indonesia.

Customs duties have been substantially reduced, however they are

still high compared to international standards.

Opportunities

The Indian market offers low cost, highly skilled workers. The food

processing and the packaging sectors offer tremendous potential for

outsourcing and hence also offer opportunities for employment.

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IT and biotechnology are also set to reach new heights due to the

advantage of low cost, highly skilled labor.

There is a tremendous potential for investment in rural, physical

and financial infrastructure to offer the labor sufficient resources for

conducting agricultural business.

The offer of Insurance coverage to mitigate various risks in the

agriculture sector is yet another business opportunity for many investors in

the Indian economy.

The diversification of the crop portfolio is helping the nation to

capitalize on the nation’s diverse climate and soil conditions. The

horticultural boom is also helping to alleviate poverty and generate

employment in the farming and non-farming sectors. The floriculture

industry is also growing at the rate of 17 percent annually.

The agricultural sector needs to improve on the available

infrastructure for cold storage, refrigerated transportation, rapid transit,

grading, processing, packaging and quality control to maximize the

investment opportunities as well as the profitability from this sector. This is

an indication of the investment opportunities to bring about these

infrastructure changes.

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The liberal FDI policy along with removal of quantitative restrictions

and reservation policies are having a favorable impact on the FCMG

sector and are attracting greater investment.

The changing age profile of the Indian population to a relatively

young group is also increasing the overall consumption of products in the

FMCG sector. The changing lifestyle is further increasing the demand for

branded items that are ready-to-cook and ready-to-eat.

The vast pool of natural cost-effective resources along with the

changing demographics in the world’s largest domestic market and the

favorable government policies is a huge attraction in the food processing

sector too due to several profitable investment opportunities.

The continuously increasing young and prosperous consuming

class in India, with an annual income of US$ 980 and above, is expected

to further boost the sales in the domestic automobile segment. This is

particularly significant as, currently almost 23 percent of the global

population resides in India, making the country one of the most attractive

consumer market in the world.

An increased number of Indians are also traveling overseas. An

increasing population of working women has resulted in the creation of

new consumer segments like working women, young executives and

teenagers, besides increasing the overall global exposure, income and

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prosperity for the family. The same is bound to further boost the

automobile sales.

There is also an increase in the growth of the automobile

component industry as well.

The government of India has also identified automobile industry as

one of the target industries for improvement, and is targeting to double the

contribution of the auto industry to India’s GDP by 2010.

Custom duties have been reduced in various segments of this

industry.

The development of infrastructure as well as ease of financing are

expected to further boost the sales of the auto industry.

Research and engineering centers setup by leading auto

manufacturers like GM and Ford, have emerged as key technology

research centers in a short span of time for the respective organizations,

thus indicating the tremendous investment potential in the Indian

automobile segment. All sectors in this industry are expected to grow. All

of the above factors set the stage for tremendous opportunities and a

positive growth in the automobile segment.

The several MoUs with countries like Denmark and Netherlands

herald the inflow of new technology that can further boost the nation’s

progress in this sector.

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The various acquisitions in the biotechnology industry by leading

global firms in India are further opening the Indian market to vast

opportunities promising good ROI.

Several investment opportunities exist in crop biotechnology as

well.

The rapid growth in various sub-sectors in biotechnology like

vaccines, therapeutics, diagnostics as well as other biotechnologies

further implies the tremendous growth opportunities for the Indians in

biotechnology.

The demand for cement is related to the growth in the construction

sector. As the per capita income of the country continues to increase, the

demand for improved infrastructure is bound to increase. The same is

hence bound to result in lots of opportunities for increased consumption of

cement. The increased demand will further help the various firms to

improve the optimal utilization of their manufacturing capabilities and thus

help in gaining from production efficiencies as well.

India further has tremendous export opportunities due to its

proximity to various growing markets in the Asia Pacific region. The

availability of various natural resources like limestone, in abundance as

well use of cost efficient technologies offer further potential stimulus the

cement sector in the country.

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The low per capita consumption of cement coupled with the faster

growth rate is a clear indication of long term investment opportunity in this

sector that is bound to get greater returns. The industry also has a

tremendous scope for expansion as well as consolidation, thus providing

ample profitable investment opportunities.

The combination of low cost and high quality advantage for India

over other global manufacturing bases can help the country to earn a

substantial chunk of engineering business from developed countries like

United States.

The opening of the sectors like power, roads, ports, construction,

mining and pharmaceutical to private sector participation as well as

increasing the FDI limits in these industries has automatically impacted

the FDI in the engineering sector as well.

Various other initiatives like removal of tariff protection on capital

goods, delicensing of heavy electrical, as well as initiatives to improve the

quality and quantity of power generation are also improving the growth in

the engineering sector.

The progress of the engineering sector is dependent on many end

user industries for this sector including power, railways, infrastructure

development and various others. Each of these industries is on a growth

path. Since India cannot afford negative growth in any of the user

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industries stated above, the demand for engineering goods will only

continue to increase, thus offering tremendous investment opportunities in

the engineering sector.

This digitization of almost 90 percent of the theatres in the country

will only improve the occupancy rates. The resultant hike in the ticket fare

due to the digitization will only increase the profitability of the cinemas.

This sector also has a lot of opportunity to be used as a media to

promote education in the country and thus improve India’s knowledge

base. That clearly indicates the massive investment opportunities in the

entertainment and media sector in India.

The growing consumer class with increased exposure to global

trends and the increased spending of the government on defense and

aerospace indicate the tremendous opportunities in the electronics sector.

The increasing income levels of the second most populous nation is

also increasing the domestic demand for electronics. The presence of

huge local and global demand as well as access to high skilled labor at

competitive prices presents huge investment opportunities in this sector.

The low cost skilled labor, the untapped vast natural resources,

favorable government policies, the love of Indians for jewelry, as well as

the increasing acceptance of Indian jewelry exports are all indicative of the

vast investment potential in the gems and jewelry industry in India.

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India also offers significant opportunities in the improvement of

each element (as represented in the diagram below) in the overall value

chain in this industry.

Figure 4.1: Value Chain of Gems and Jewellery Industry from IBEF: India

Brand Equity Foundation (Feb 2006). Industry: Gems and

Jewellery Report, pg 6, Retrieved June 14, 2006, from

http://ibef.org/artdisplay.aspx?cat_id=438&art_id=9933

A lot of investment opportunities exist for improving the number of

healthcare facilities as well as the number of qualified healthcare

professionals like doctors and nurses available in hospitals per 1000

population. The changing demographics and the rapidly increasing per

capita income further make the investment in the healthcare sector more

attractive for foreign investors.

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A lot of demand exists in the various sub-sectors like medical

devices, diagnostics and telemedicine and teleradiology as well.

Several opportunities exist in the R&D services, software product

development and sales as well as development of offshore capabilities in

the IT and the ITES industry and Knowledge industry.

A lot of scope exists in the use of IT in the development of the rural

areas as well as development of the methods to improve the education

availability as well as the overall infrastructure in a cost-efficient and

quicker manner.

A lot of opportunity also exists in the knowledge based service

industry due to large pool of skilled, low cost, English speaking labor in

India.

In the path to rapid growth, India needs to urgently improve the

country’s infrastructure. Many other efforts across many industries may fail

to show the expected results, if the infrastructure fails. The huge

population lacking access to many basic needs further adds pressure to

improve the infrastructure. However with the right infrastructure, India can

make the most of its strategic location. The urgent and also huge need for

the improved infrastructure indicates the immediate and vast opportunities

in this sector. There are huge long term investment opportunities in so

many aspects of the infrastructure like roads, power, ports, airports and so

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many more as the nation urgently addresses the infrastructure problem

within the country. The liberalization route taken by the government is

further opening the doors to investors.

Indian leather market had been previously dominated by the small

scale industries, thus hindering standardization and large scale

production. However the favorable government policies as well as the

increasing presence of world class players in this sector signals the onset

of huge opportunities in this sector. The factors are enough for attracting

several foreign investors in this market, thus resulting in increased

employment as well as overall profitability of the industry.

The huge potential for growth in the export segment as well as the

huge domestic opportunities, as well as the overall high growth of the

Indian economy, are indicative of the potential for the leather industry.

Further the presence of several opportunities, the size of the domestic and

the global market and several favorable government policies are good

enough reasons to attract long term investors and improve the

employment opportunities in the country.

The government has gradually increased the focus of new product

development, drug patenting and reducing the number of drugs under

price control. All of these acts have had a positive impact in developing

the pharmaceutical market in India. The popularity of drug patenting as

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well as the huge size of the Indian market is further attracting more

investors.

The 100 percent FDI allowance and several favorable policies is

also further bringing in more FDI to the pharmaceutical industry. Further

global pharmaceutical companies are also benefiting from the large,

skilled, low cost knowledge pool in India and India’s success in IT, thus

increasing their attraction to the Indian market.

The growing popularity of the in-licensing deals and the role of India

in several profitable outsourcing and offshoring opportunities are only

adding to the country’s popularity with large global pharmaceutical

companies.

India is a growing economy and has a huge need for power.

However power is expensive and a significant amount of the current

population still lives under US$ 2 per day. The country therefore needs to

find means to make power production and distribution less expensive to

the increase its access to more number of people. The huge opportunity in

terms of the percentage of growth required as well as the speed of the

growth and opening of the Indian market by the government to foreign

investors is making India a very popular option for foreign investors.

Investment is required in generation, transmission, distribution as well as

power trading of electricity. The government of India is also promoting

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privatization to increase competitiveness and also improve the profitability

of the power sector.

As the telecom world over is experiencing losses, the market is

growing rapidly in India and is hence is a lucrative investment opportunity

and a strength of the Indian economy. Further the quickly expanding

Indian economy with increasing focus on the service industry, the high

percentage of the younger population, increasing per capita earnings are

all indicative of huge business opportunities in the coming years.

The abundance of raw materials and skilled labor at comparatively

low cost makes India an attractive investment destination for many

investors in the textile industry. The huge local and global market, as well

as the presence of well established supporting industries like design,

engineering and machinery, makes the market all the more lucrative for

short term as well as long term investment.

The defense sector requires large procurement of various military

hardware and software for increased defense, surveillance and strike

capability. Its requirements include sophisticated land systems, naval

systems, simulators, air force equipment as well as modern information

technology related to warfare. A good internal and external defense

mechanism for the nation will promote the nation as a safe destination for

many foreign individuals as well as organizations and will motivate them to

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come to the country for business or pleasure, thus bringing in more foreign

currency for the nation.

India can still score over China in various industries by improving its

protection of patents and other intellectual rights, both of which are the

weak points in China’s R&D sector.

Further India needs to take lessons from China in adopting

strategies to reverse the brain drain from India and attract the NRI

community across the world to come back and invest in R&D sector along

with other sectors. The Indian government, like its northern neighbor,

needs to especially target its students studying abroad to come back and

conduct R&D at home.

The real estate sector is impacted by the overall development in

many other sectors. The improved education, increased employment and

overall improved living standard always results in increase in the prices of

many non-traded products in the nation. Real estate is one such product.

India is economy currently booming as there is a rapid improvement in

many sectors. The increase in the real estate prices are hence a natural

resultant activity. The real estate boom has thus been the result of

increasing employment, improved access to modern technology and

increased urbanization.

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The low interest rates offered by banks on home loans due to the

increasing competition in the banking industry, the increased number of

nuclear families, as well as the reduction in the age of the first time home

buyers is further increasing the demand for real estate.

Further the giant leaps in the IT and the ITES are expected to

continue on their path towards massive growth even in the future. The IT

and ITES sector is spread over 2.7 million square meters across India in

2005. By 2008, the sector is expected to bring in 7 percent of India’s GDP

and 30 percent of the foreign exchange flow. The anticipated growth is

obviously going to result in a huge demand for real estate as well, thus

increasing the growth in the real estate market as well.

The liberalizing of the banking sector by the government is pointing

towards the end of the long era of various state-owned and public sector

banks, resulting in poor services, low profitability and non-transparent

functioning. The foreign banks are now being allowed investment equity of

49 percent and are allowed to setup subsidiaries as an alternate to

branches of the parent company.

A lot of Indians still do not possess any insurance coverage. This

sector therefore has a tremendous to grow. It also has a potential to offer

employment to many people from the rural areas as well due to the

various direct selling opportunities.

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The development of India’s infrastructure along with competitive

hotel rates and tax policies can help the tourism industry to offer many

more employment opportunities.

The huge labor with technical skills as well as financial skills in

India is the wealth the country can offer to the journalism industry

investors. The continuing pressure on the journalism industry to reduce

the costs as well as publishing news quickly, has opened tremendous

career opportunities in the journalism industry.

The consuming and the rich classes are predicted to expand thus

implying an increase in the demand for various consumables like “mobile

phones, televisions, scooters, cars, credit cards” and many other high

value products.

More number of rural households is coming out of the low income

bracket. The consumable purchase by the rural and urban areas was

almost equal. The rural demand for urban products is also increasing with

urbanization. The research also indicated a strong media influence on the

rural consumption patterns as the disposable incomes, access to

television as well as the literacy has increased in the rural areas.

The research also indicated that due to the rural composition of

India, all marketers and MNCs having a strong distribution in the rural area

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have had better success. Thus a lot of development opportunities exist for

various industries in the rural market.

Further unlike China, India is expected to have a growing working-

age population over the next several decades.

The reduced growth in China is expected to reduce the demand for

cement, coal, iron ore, steel and chrome. This reduced demand will drive

down the prices of these products. The reduced prices will indirectly

reduced the revenue for certain top Indian companies like Tata Steel,

Essar Steel and ONGC from these products. The reduced revenue may

however be balanced by the reduced costs for many other companies

using these products. This may further lower the prices for the consumers,

if the companies pass the lower prices to the consumers. The reduced

prices across many consumer durables can generally be expected to

increase the overall consumption or purchase of many products

throughout the country, thus impacting the GDP in a positive way.

The increased national growth may further attract greater FDI for

the nation resulting in better inflow of capital in the country.

The reduced growth of China may thus lead to increase in the

overall growth for India and provide many more opportunities in the nation.

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Threats

Approximately 60 percent of India’s workforce is dependent on

agriculture; however its contribution to India’s GDP is only 22 percent.

Further owing to the huge share of agriculture in the value added to

the Indian society, any negative impact on the growth in this sector is

bound to impact many other industries. Hence any strategy to improve the

growth in this sector as well other dependent sectors has to be

meticulously planned and implemented to prevent any boomerang effect.

India needs to further concentrate on its R&D capabilities in the

automobile industry as China is also offering low cost labor. So

maintaining a high quality along with low cost as a USP would be a

challenge for the country.

The Chinese progress in the cement industry is a threat to the

development of the Indian cement industry.

China can be a threat to the Indian chemical industry as well, due

to the availability of low cost labor in China. China is also spending

substantial resources in R&D. The chemical industry is currently

characterized by organized and unorganized players thus offering a

tremendous scope for consolidation to improve the operational efficiencies

as well as the overall output.

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China can be a source of threat to India’s plan to succeed in the

engineering sector too, again due to the former’s access to low cost and

high skilled labor as well.

The country may lose out on a lot of profitability if it fails to use

bring in new technology to improve the reach of the entertainment media

to the masses across the nation.

The increased consumer access to the global electronics market is

a threat to the domestic electronic manufacturers, as it also increases the

competition and hence the demand for speed in innovation as well as

marketing of electronics at a competitive price is important in the domestic

as well as export sector in the electronics industry.

Though India has the world’s largest consumer market, the current

popularity of low cost, non-branded items and the low per capita income is

the major threat to the growth potential of the FMCG as well as the food

processing sector.

The increasing pressure for certification and increased quality

awareness of the jewelry consumers is a threat to the fast development of

the vastly unorganized and family-dominated jewelry industry in India in

the international business.

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The lack of education in a large proportion of population is a threat

to the availability for skilled labor required for the development of the IT

and ITES sector.

The poor infrastructure can cripple the current growth of the country

and the resulting low finance can in turn be a major threat to the

development of the infrastructure industry itself.

About 40 percent of the Indian villages still do not have access to

all-weather roads.

Electricity blackouts are common and about half the population

does not have access to electricity.

Lack of access to water impacts the businesses as well as general

public in the country.

India is currently in a take-off phase and the country cannot afford

to compromise on its oil and gas supply if the growth has to continue.

However the rising cost of oil increases the national energy expenses due

to country’s dependency on the oil and gas sources outside India.

Almost 60% of the imported oil is brought from the countries of the

Middle East. Some of these countries have been experiencing political

violence for many years. Thus there is also a danger of non-availability of

oil and gas to India, and hence a potential threat to the growth of Indian

economy.

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The current low per capita is a threat to the development of the

pharmaceutical industry as many products are still under the price control

to allow access to more people to those drugs.

The current lack of inadequate modern technology can be a

potential threat to the future growth in the textile industry.

The low tele-density in India, can seriously impact future growth

opportunities, if adequate steps are not taken to improve it. India can lose

good business in the service sector, which is currently India’s fastest

growing industry.

About 80 percent of the country’s population still lives on less than

$2 per day.

Further one-fifth of the population lacks primary education. The

female population also lags behind the male population in terms of literacy

rate. As per the same report, as of 2002, the adult female literacy rate in

India was just 45 percent and was well below the corresponding adult

literacy rate of 68% in males and half the adult literacy rate for Chinese

women.

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Table 4.1: Challenges To India’s Development from Wilson B.A. & Keim

G.N. (2006, January). Challenges to India’s Development: India

and the Global Economy. Business Economics: Washington.

41(1), pg. 28, 9p. Retrieved April 15, 2006 from ProQuest Database

The human development index has shown consistent improvement.

However India’s ranking in the World development report for 2005 still

remains much lower than China and many other nations due to the

highest concentration of people under the poverty line.

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There are only about seven personal computers per thousand

people compared to 28 computers in China and 560 in South Korea.

The Internet access is also limited to only about two percent of the

population compared to six percent in China and sixty percent in South

Korea is definitely a threat to the development of the nation.

Over-regulation, corruption and rigid labor markets are also a

problem in the country.

It takes an average of three months to start a business in India,

compared to less than a month for the same activity in South Korea.

The foreign direct investment rules also need to be more

transparent.

As per a 2004 survey by AT Kearney on FDI confidence, most

respondents considered the scale of bureaucracy to be the single most

important risk to investing in India.

As per CCG (2003), India still scored 8 on the IMF’s trade

restrictive scale of 1 to 10, with 10 being the most restrictive. Again as per

CCG (2003), the regulatory framework on the payment of franchise fees

needs to be improved to make India an attractive business destination.

The State owned banks still control about 80 percent of the banking

sector. The low participation of the private banks in the banking industry

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reduces the competition in the industry. As a result the banking profits are

weak.

As of 2003, organized retailed was expected to grow by about 30-

50 percent. However the current volume of organized retailing was still

small. Further though many leading retail chains in Europe are eyeing

India favorably, 100 percent foreign direct investment was still not

permitted in retailing.

Drawing support from various diverse groups in terms religion,

culture and economic strata within the nation for various national policies

is always a challenge in this culturally diverse country.

There are also several image and power issues within various

political parties of India. These parties in their fight for power tend to put

the welfare of the entire country and the people that elected them on the

backburner.

Tough political decisions for eliminating food and fertilizer

subsidies, improvement of rail road transportation and electrical supply,

reform of labor laws, increased fiscal responsibility and fewer government

controls are required by the government for economic reforms.

The repeated delay in the increase in the fuel prices even after

increase in the oil prices causes huge losses to the public sector oil

companies. This also results in huge subsidy burden on the government.

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The travel time between India and US ports is also another

challenge. It takes 24 days compared to just 15 days between China and

US.

Analysis of India’s Economic Performance

In the global market, trade amongst nations and effective use of

labor and capital resources give a nation a comparative advantage. The

alliances between various nations further reduce the trade barriers for the

members and may simultaneously increase the trade barriers for the non-

members. The national economy and its capability to trade is also

impacted by the security of its boundaries. Secure boundaries enable

national peace and promote the utilization of labor, capital and other

resources to promote domestic and global trade, thus improving the

national economy.

Strategic partnerships across nations can also be effectively used

to reduce the trade barriers, improve trade and also improve peace and

stability within the nation as well as across the nations’ boundaries. This

has a positive impact on the trade of various goods and services as well

as movement of people within and across the boundaries of the nation.

This further promotes trade in the domestic as well as international market

for the nation.

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According to Wilson B.A. and Keim G.N. (Jan 2006), “India's

booming knowledge-based sectors demonstrate the power of globalization

to transform developing economies. For India, however, these industries

are just part of its contribution to the global economy”(pg 1).

The current study reveals the global links of the country through

trade, labor and capital and also outlines the various challenges that India

has to overcome to become a leading global player. It has been a boom

time for the outsourcing industry in India. It has also acquired a reputation

as a major service provider in the recent years. Trade, labor and capital

are the key channels that also indicate the strength and consistency of

India’s global position.

Trade

As quoted by Ifzal Ali, Chief Economist of the ADB

Trade has long been a key driver in Asian growth. As bilateral pacts multiply, the trade arrangements Asian nations make with each other and the rest of the world could significantly shape the development of the region for years to come (Woodside, April 2006, pg 1).

Further as per the same issue, (Woodside, April 2006) "Those

countries that are first movers or that enjoy strong bargaining power, on

account of their size, may gain, but other countries, many of them poor

developing countries, risk losing"( pg 2). A proof of this is the comparison

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between the performance of the Indian and Hong Kong economy over the

past 50 years. While the unilateral trade policy adopted by Hong Kong

helped its economy to skyrocket and generate a PPP adjusted per capita

income of $27,179, India’s isolation of itself from the international

economy resulted in the stagnation of the nation’s economy.

As of 2005, PPP adjusted per capita for India was just $2,892.

Further as per Mitra B.S. (Dec 2005),

As for international trade, India's problems stem not from too much trade in goods and services, but too little. In 2002, India's total exports and imports stood at $87.7 billion and $74 billion respectively, in 1995 dollars. For tiny Hong Kong, the corresponding export and import figures were $321 billion and $301 billion respectively. Clearly the problem of any poor country is not that it trades too much, or is flooded by foreign imports, but that it trades too little. Even in relative terms, India's share of world trade has fallen to 0.8% today from 1.5% in 1950 (pg 4).

In the context of the current study of India, the review of the trade

figures of India from the millennium year however, has indicated a

consistently good trade growth.

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Figure 4.2: Indian trade in goods and services from Wilson B.A. & Keim

G.N. (2006, January). Indian trade in goods and services: India and

the Global Economy. Business Economics: Washington. 41(1),

pg. 28, 9p. Retrieved April 15, 2006 from ProQuest Database

The growth in the service trade is definitely significantly higher than

the goods trade. During the first three years of the millennium, the goods

trade increased by an average annual rate of 13 percent and the service

trade increased at an average annual rate of 9 percent. After 2003

however, the service trade figures surpassed the good trade figures and

jumped to 120 percent, while the goods trade increased by 36 percent.

The growth in the country’s trade has been the direct result of the

opening of the country’s trade barriers to the foreign market. Another

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factor responsible for the very good growth figures was India’s growth in

the hi-tech industry and outsourcing industry. The good performance of

India’s neighbor, China, also had a positive impact on India’s growth. The

increased growth in both the nations as well as the improved trade relation

between them has increased the purchase of raw materials by China from

India, thus benefiting both the nations. While the trade with China has

been growing at a very high rate, United States is India’s largest trading

partner. India also trades substantially with Europe, Middle East, Africa as

well as other Asian countries.

Figure 4.3: Indian trade by country (FY 2004) from Wilson B.A. & Keim

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G.N. (2006, January). Indian trade by country (FY2004): India and

the Global Economy. Business Economics: Washington.

41(1), pg. 28, 9p. Retrieved April 15, 2006 from ProQuest Database

Textiles, jewelry and metals are the three largest export categories

for India and oil, capital goods and jewelry are the largest import

categories for India.

Figure 4.4: Indian trade by good (FY 2004) from Wilson B.A. & Keim G.N.

(2006, January). Indian trade by good (FY 2004): India and the

Global Economy. Business Economics: Washington.

41(1), pg. 28, 9p. Retrieved April 15, 2006 from ProQuest Database

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The foreign quotas are a reason for concern for the Indian textile

exporters. However as per many reports, China stands stronger in textile

exports compared to India, thus impacting the Indian textile exports. This

is mainly due to lack of the presence of modern technology in the Indian

textile industry. The lifting of the Multi-Fiber agreement in 2005 is

expected to further benefit China. India on the other hand, is strong as a

producer as well as a consumer in the jewelry segment. Due to its status

as a major consumer of gold, increasing demand for gold in the nation

results in increasing the global gold price.

The same applies for oil too.

Figure 4.5: Indian Energy Consumption from Wilson B.A. & Keim G.N.

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(2006, January). Indian Energy Consumption: India and the Global

Economy. Business Economics: Washington. 41(1), pg. 28, 9p.

Retrieved April 15, 2006 from ProQuest Database

India exports about 85 - 90 million tons of crude oil in a year. The

output from India is generally energy intensive. The US department of

Energy has further predicted a 40 percent increase in India’s energy

consumption by 2025. Further review of the domestic market has shown a

rapid gain in the industrial production as well as utilization of improved

technology in production and communication as well rising transportation

needs. All of these factors have resulted in the increase in the import of

capital goods.

Labor

India has a major advantage in its people. It has a growing and

relatively young population and is scheduled to overtake China by 2030.

India thus has the potential to be the largest pool of consumers and

workers by 2030. As of 2004, India ranked 10th in the world in terms of

economy. India has been amongst the fastest growing economies in the

world and is expected to continue its performance in future too. However

in terms of PPP, the GDP remains only about half that of China and less

than 1/10th the GDP of United States.

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Table 4.2: India in Context: 2004 from Wilson B.A. & Keim G.N. (2006,

January). India in Context: 2004: India and the Global Economy.

Business Economics: Washington. 41(1), pg. 28, 9p. Retrieved

April 15, 2006 from ProQuest Database

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India has been providing skilled as well as non-skilled labor to the

world. Its large supply of “well-trained, English speaking, low-wage

workers and attractive national and state government incentives” is

making India an attractive destination for outsourcing and thus increasing

the employment opportunities for India. The support and IT services have

mainly benefited from this trend in India due to requirement of “minimal

infrastructure” and the country’s large “endowment of labor”. These

industries have also benefited from several “supportive government

policies” unlike many other industries.

As per a study conducted by McKinsey and Company (Wilson B.A,

Keim G.N, 2006), it estimates that

…in eight representative industries actual global offshoring in 2003 amounted to less than 10 percent of the over 18 million jobs world-wide that could potentially be offshored (Farrell et al., 2005). McKinsey expects this fraction to rise in the future, and India's large and growing supply of skilled workers makes it well poised to meet the new demand (pg. 36).

Further India’s engineering and technical schools have also played

a substantial role in churning out huge number of graduates causing

enough concern in United States. As per NASSCOM (2005), the number

of graduates from these schools has increased over the past 4 years from

135,000 to 300,000 annually. While the Indian service industry was the

major beneficiary, the overall contribution to the nation’s GDP has been

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minimal. As of 2004 fiscal year, the high-tech and the outsourcing sector

in India contributes only four percent of the GDP and employs only 0.25

percent of India’s labor force. Since most of the business of the Indian

service industry is with USA, the growth of this industry is also limited by

the size of the information, communication and technology sectors in USA.

These sectors contributed about 3.75 percent of America’s GDP and

employed about 2.75 percent of its population.

Figure 4.6: US Employment from Wilson B.A. & Keim G.N. (2006,

January). US Employment: India and the Global Economy.

Business Economics: Washington. 41(1), pg. 28, 9p. Retrieved

April 15, 2006 from ProQuest Database

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Figure 4.7: US Trade with India in Services from Wilson B.A. & Keim G.N.

(2006, January). US Trade with India in Services: India and the

Global Economy. Business Economics: Washington.

41(1), pg. 28, 9p. Retrieved April 15, 2006 from ProQuest Database

However it is also true that as per several years of data from the

Indian Ministry of Labor, about one-fourth to one-half million workers,

mainly unskilled labor has been seen to migrate to Middle East each year.

The educated and skilled labor has been mainly migrating to countries like

USA and Canada for the past several years and thus resulting in a brain

drain in India (Wilson B.A, Keim G.N, 2006).

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Capital

As per (Wilson B.A, Keim G.N, 2006)

Although the possibilities for domestic investors to purchase foreign stocks or bonds remains severely limited, the Indian government has made greater strides in lifting restrictions on portfolio inflows. The results are striking. Since FY1992, gross portfolio investment inflows have increased ten-fold, to more than $40 billion by FY2004. Investments by foreign institutional investors have made up the largest share of portfolio investment, totaling over $8 billion (pg. 28).

Figure 4.8: Financial Account Balances (Fiscal years) from Wilson B.A. &

Keim G.N. (2006, January). Financial Account Balances (Fiscal

years): India and the Global Economy. Business Economics:

Washington. 41(1), pg. 28, 9p. Retrieved April 15, 2006 from

ProQuest Database

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Mr. Manmohan Singh, the current Prime Minister of India, took up

the financial reins of the country as a Finance Minister in 1991, at a time

when the country faced a balance-of-payment crisis due to scant portfolio

and FDI inflows and no investment outflow. He has been mainly

responsible for the reorientation of the economic policies of the nation. He

successfully reversed the trend and is now again heading the country in

the role of the Prime Minister of India.

As per Wilson B.A and Keim G.N (2006),the FDI has been

increasing since then and was about $5 billion in 2004 or about 0.5

percent of the GDP. From the several announcements from the current

government, one can estimate that new FDI investment of about $20

billion is expected the next decade with a major concentration on the

knowledge sector.

There has also been a radical increase in the portfolio inflows. As of

2004, the gross portfolio investment inflow was $40 billion of which $8

billion comes from investment by foreign institutional investors.

Balance of payments

As of 2004, India’s trade deficit in terms of balance-of-payments

terms rose to US$17.5bn. The exports have grown by 31.3 percent and

the revenue from exports has been $78bn. The growth of 40 percent in

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imports has been mainly attributed to increased consumption as well as

the increase in the international price for oil.

Potential Entry Modes in Indian Subcontinent

The section discusses the significance and future scope of

franchising, direct marketing and technology transfers based on the

current scenario in the context of the Indian market.

Franchising

As per CCG (2003), Franchising occurs in various sectors including

“education, specialized food services, healthcare, garments and apparel,

entertainment, fitness and grooming clinics, stationery, gift shops and

courier services” (pg 30). Franchising also has tremendous scope in the

telecom and internet. Franchising offers many enthusiastic entrepreneurs

an opportunity to establish global brands in the local market. It has been

observed that the growth of franchising is closely related to the service

industry. The continued positive growth in the service sector thus spells

good news for franchising segment.

As per CCG (2003), 5 percent of India’s GDP comes from the

franchise operations. According to FICCI, “there are 600 active franchisers

and 40,000 franchisees in India” (pg 31). Further as per the FICCI

estimate, the total annual franchise sales revenue ranges between $1.6

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billion to $2.08 billion. Hence it is obvious that the franchise business is

very low in India.

About 100 million or about 10% of the population in India has a per

capita income in excess of $2800. The population percentage in excess of

$2800 gives an estimate of the percentage of potential business that is

immediately available for the franchisees. There are many other benefits

of franchise business. As per the structure, the franchise costs are shared

by the franchiser and the franchisee. Further the franchiser often takes the

responsibility of training the franchisee staff. Since the franchise brands

generally have been internationally acclaimed, the franchisee also benefits

from the exposure to international brands as well as access to global

training programs conducted by the franchisor. In a developing country

like India, all of these benefits are major plusses in favor of the franchise

business as well as the new entrepreneurs. The legal framework however

remains weak for franchising businesses in India. Improving the legal

framework will provide sufficient motivation for new as well as existing

franchisors for additional business.

As per the research conducted by the Planning Commission of India

and the report of the committee thereafter (India Vision 2020, 2002), most

of the public call offices and internet kiosks have used franchising as the

model to do business.

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Direct marketing

As per CCG (2003),

In India, direct selling has traditionally meant contracting of outside agencies by manufacturers to move surplus or promotional products or small manufacturers resorting to door-to-door selling because of their inability to compete in the retail market. It has also meant deploying direct sales employees to demonstrate products with the objective of making a spot sale (pg 33).

Another significant factor to note about direct selling in India is that

as per the same report,

According to the Indian Direct Selling Association (IDSA), which was established in 1996, the direct selling industry in India accounts forsales worth approximately USD 400 million and is estimated to be growing at 36 percent a year. Today, the direct selling industry employs more than 700,000 sales persons as compared to approximately 125,000 in 1997 (pg 33).

As per a report presented by MarketResearch.com (August 2004),

the worldwide turnover of the direct selling industry is $88billion USD. The

industry has about 49 million people working in it in different roles. Further

while the industry has a 31% average sales growth over the past decade,

the growth in the direct selling industry has actually been decreasing and

has decelerated to 1.3% over the past 5 years. The industry worldwide

also has the highest employee turnover. The same research data also

implies that about 26% of the world turnover from direct selling comes

from India. However the number of people employed in the direct selling

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industry in India is just 2.5% of the world figure and the country ranks 11th

in terms of the labor employed in the industry. This clearly indicates the

high productivity of the labor in direct selling in India. However the

legislation in this industry is still weak in India. Further different companies

follow different compensation patterns that may not always adequately

benefit the sales people.

The Indian government has to hence take adequate measures to

protect consumer interest. This will automatically increase the trust of the

consumers in the industry resulting in increased demand thus attracting

increased labor. This industry also needs to standardize operations like

employee welfare, training, and compensation to prevent undue

exploitation of the sales people by any of the companies involved in direct

selling.

Technology transfer

As per CCG (2003), RBI grants automatic approval for technical

collaborations if the lump sum payment as per the technology agreement

does not exceed US $2 million or the royalty payment to the foreign

investor does not exceed 5 percent of the domestic sales and 8 percent of

the exports, subject to a total payment of 8 percent on sales over a 10 –

year period. RBI also grants automatic approval for technical l

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collaboration if the period of payment of royalty does not exceed 7 years

from the date of commencement of commercial production or 10 years

from the date of agreement, whichever is earlier.

Analysis of India’s Neighbors

China

While China has shown record growths in the past decade, it is

generally expected to slowdown in the coming year. There are many

reasons for the slowdown. During the process of growing, the country did

not concentrate much on the environment issues. Coal is also still a major

source of energy in the country. There have been indications in many

reports, that the country now intends to slowdown and divert resources

towards the environment and infrastructure issues as well to offer people

better standards of living. The impact of this slowdown has been

presented very well in the observations made by Gupta (Dec 2005).

Pakistan and Bangladesh

The rapid growth of India along with its strategic partnership with

US, China as well as its increasing trade relationship with European

countries as well as member countries of the ASEAN group and other

Asian countries has considerably reduced the ability of Pakistan and/or

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Bangladesh to slow down India’s economic growth. This has reduced the

security risk on the Indian borders.

Nepal

When Nepal’s monarch drove out the democratic government of

Nepal, India as a responsible global citizen issued an arms embargo

against Nepal. India has since been supporting the reformation of the

democratic government in Nepal. The development of Nepal will improve

the capability of the nation to trade with India and will provide yet another

avenue for increased economic growth in India.

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Some Important Numbers

As per Dagar S.S.et al (2006) :

23%: India's share of global consumer gold sales-jewellery, medals, bars and investment funds-by volume, followed by America at 12 % 26%: The projected increase in spending on IT solutions by the Indian small and medium business (SMB) enterprises during 2006, according to a study by US-based AMI-Partners 10.5%: The annual rental return on commercial property in India's metropolitan areas, the highest in the world, according to a study by realty firm Knight Frank India 444,753: The number of foreign visitors to India in January 2006, compared with 386,260 in the same month last year, a growth of 15.1 per cent, as per government data. Foreign exchange earnings rose 17 per cent to $632.43 million (Rs 2,846 crore approx.). An estimated 3.4 million foreign travellers visited in 2004 500: New aircraft needed by India over the next 20 years, with a total value of around $36 billion (Rs 1,62,000 crore), according to a Boeing forecast $3.3 billion (Rs 14,850 crore): The annual revenues of India's cable television market, which is the third largest in the world(pg 18).

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CHAPTER 5: SUMMARY, RECOMMENDATIONS AND

CONCLUSIONS

China and India are the two most populous countries in Asia. The

size of the population, the vastness of the resources available at optimal

costs as the growing spending potential in both the countries, imply the

capability of these nations to influence the demand as well as the supply

of Asia as well as the entire global market. It is therefore logical to assume

that they are indeed the future of Asia, and possibly the future of the

global economy as well. The average annual GDP growth in the past 3

years in China has been 10 percent, in India has been 8% and the global

economy has been approximately 4.5 percent every year. The increasing

globalization has virtually erased the physical boundaries between various

nations. The increased trade and exchange of technological know-how

among nations coupled with the huge leaps made in the internet trade as

well as the information technology developments has led to

unprecedented global economic expansion. Since almost 40 percent of

the global population resides in China and India, these two nations are

obviously at the center of increasing global integration. The 2 nations are

also making the most of the situation by taking various steps to utilize the

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various national resources in the most effective way to fuel their

economies.

Approximately one and a half decade ago, China and India were

economically at par with each other. However in the current scenario,

China’s GDP per capita is at US$1,700 in 2005 compared to just US$700

in India. While the Chinese economy has outperformed India by a wide

margin over the past 15 years, the future scenario may be quite different.

India is spread over 3 million square kilometres and located entirely

in the northern hemisphere. India is the also the seventh largest nation in

the world in terms of geographical size. India is also the home for people

belonging to various cultures and religions. The increasing global

integration and exposure is however impacting the customs and life-styles

of the entire Indian society in many ways.

As per the demography of India, the nation continues to be a

largely rural country. Agriculture still accounts for almost one fourth of the

economy. The service industry is the most dynamically growing industry in

India and accounts for almost half of all economic activity. Further the

popularity of India in the software industry due to the rapid strides made

by the India IT industry points towards India’s economic future in this

industry. The high skilled and low cost labor, is only strengthening India’s

competitive position in the IT industry. India therefore requires strong

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focus with solid investment in human capital, and also the capability to

react quickly to exploit the opportunities of the global economy. However,

the major portion of the country’s population still does not have access to

more than the most basic education opportunities. The economy also

remains constrained by the dead weight of bureaucracy.

The economic reforms began in 1991 and have continued since

then. The Indian government has taken various steps including de-

licensing and deregulation in many industries earlier monopolized by the

public sector. The government has also been actively liberalizing foreign

trade through a steady reduction in tariffs and eliminating the foreign

investment limits in nearly all industries and adopting various possible

measures to attract FDI in to the country. These measures are expected

to have far reaching consequences. As of today India definitely has a

strong, vibrant and fast-growing economy that is rapidly integrating with

the global economy.

Further to India’s credit, unlike China, the economic growth in India

has also been accompanied by continued macroeconomic stability with

respect foreign exchange reserves, exchange rates, inflation and interest

rates. The country's foreign currency reserves have also been

continuously growing. The principal factors responsible for this are the

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increasing services exports and strong capital inflows comprising FDI and

foreign portfolio investments by FIIs.

As per the various data presented in the research, as well as the

analysis of the various factors, India has a major advantage in its people.

It has a growing and relatively young population and is scheduled to

overtake China by 2030 in this factor. India thus has the rare potential to

be the largest pool of consumers as well as skilled and unskilled workers

by 2030. As of 2004, India ranked 10th in the world in terms of economy.

India has been amongst the fastest growing economies in the world and is

expected to continue its performance in future too. However in terms of

PPP, the GDP remains only about half that of China and less than 1/10th

the GDP of United States.

India currently contributes to only two percent of the world GDP

due to the several years of insular and restrictive policies. However the

Indian economy has not shown any recession from 1980 to 2004. As per

the IBEF report (India and China: New Tigers of Asia, Part II, May 2006),

the country has recorded an average annual growth of 5.8% over the

period. A GDP growth of 7% and an export growth of 20% were expected

even in the current year.

The research has also revealed a fundamental transformation in

India due to the rising consumer spending as well as growth of various

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services due to increasing exposure to the global markets. Indian

manufacturing industry is also increasingly catering to the various global

requirements. The infrastructure as well as communication industries are

experiencing a tremendous and consistent growth. There is also

increasing attention to improve the percent of literate population in India.

This percent is absolute critical for India’s sustained growth in knowledge

and IT industries.

Further as per the India Vision 2020, if India achieves the

quadrupling of per capita income by 2020, it would attain a level of

development far higher than where China is today, and on par with upper-

middle income countries (UMI) such as Argentina, Chile, Hungary,

Malaysia, Mexico and South Africa.

However there are still many hurdles in the path for India to achieve

that target. The most apparent and immediate threat to India’s growth over

the next two years is its poor infrastructure. Even India’s strengths of a

huge skilled and semi-skilled work force, entrepreneurial expertise and

natural resources are currently being inadequately utilized because of lack

of infrastructure. India needs to urgently introduce legislations that allow

the implementation of infrastructure projects to cut through the current

maze of regulations and to acquire land quickly. Privatization of state-

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owned assets can jump-start the infrastructure program required for

India’s modernization.

India also needs to mobilize capital more effectively and streamline

the process for the implementation of infrastructure development,

objectives that require strong government. Coalition politics, as now

prevailing in India, tend not to produce strong governments. A point to

note here is that in spite of having a coalition government as well as a

poor infrastructure, India has been able to achieve high growth in the past

three years. Hence there is hope that it may continue to do so even for the

couple of years.

Having said this, India definitely has the potential to catch up with

China. However the high unemployment level in India shows that the

country needs to definitely take immediate steps to invest in job creation.

About 20% of the population lives below the poverty line. The less job

availability impacts social stability, and also results in underutilization of

the working age population. This further restricts the nation’s capability to

improve its per capita income. India has to therefore work towards

converting its advantage of having a growing working population into a

virtuous loop, creating productive jobs for the expanding work force,

which, in turn, shall translate into higher savings, investment and

economic growth.

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Thus as stated earlier, although the rise in the working population

will provide huge opportunities for growth, it will also present challenges in

view of the size of the population. Favorable demographic trends are not

the all encompassing factors necessary for the creation of a strong and

sustained economic growth cycle. India needs to empower the working-

age population to participate in productive activities and to initiate reforms

that would generate productive job opportunities for the population. The

job growth has been trailing the rise in working-age population over the

past few years in India. The slow investment growth may be one of the

key factors. The overall investment trend in India has been weak in the

past few years. Although the investment trend improved in the past three

years, it still seems to be lower than the required level.

India thus needs to work on stronger supply response. In the

current economic cycle, a sharp fall in real interest rates driven by high

global liquidity has boosted consumption more than investment in India.

There are many challenges emerging from this consumption-driven

growth, posing risks to macro stability. The government needs to

implement measures to stimulate the supply-side response by investing in

infrastructure, implementing labor reforms, improving the management of

government finances and strengthening the administrative framework. The

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increased supply by increasing the manufacturing and financing, are also

important for ensuring a sustained acceleration in the growth cycle.

Another challenge to India’s growth is the potential bursting of its

asset bubble. India has experienced enormous growth in its stock and

property markets, mainly through price appreciation in response to low

real interest rates. The low interest rates are mainly due to an increase in

foreign capital inflow and a rise in import competition, which have

contributed to low inflation. However, both factors have limited lifespan.

Relatively low savings and the lack of infrastructure investment and

FDI are also limiting India’s ability to compete in the manufactured export

market. Although the strong growth in services outsourcing is a positive

development, an increased focus on manufacturing and infrastructure are

critical for India. This shift in focus is necessary for creating more

productive employment opportunities for the large proportion of the

relatively less educated section of the work force. This is especially

significant as global trade opportunities are significantly higher in

manufacturing.

A greater presence in manufacturing would require higher savings

for India to be able to invest in the much needed development of its

physical infrastructure. The capital intensity of manufacturing is

significantly higher than that for services. India may benefit due to the

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rising proportion of the working population in the short term, however the

pace of the savings depends on the pace of structural reforms by the

government. The government may be able to accelerate the virtuous cycle

of a rising work force – productive job opportunities/higher income/higher

savings/higher investments – by undertaking large-scale privatization for

investment takeoff and job creation.

India also faces a considerable challenge in managing child

survival and health. About 47% of the children in India suffer from

malnutrition. India also accounts for 20% of the global deaths among

children under five years of age. This is the highest for any single nation.

Of every 12 children, one dies in the first five years of life.

India needs to also boost measures to ensure their young

populations have access to education. Greater emphasis needs to be on

basic education. Vocational training can be a good means to providing

employment opportunities.

India also needs a strong banking industry. A strong banking sector

is one of the key ingredients for faster and stable economic growth for

transition economies. An efficient financial sector can promote savings

and enable the flow of a larger share of savings into productive

investments. The efficiency of the banking sector will be important for the

stability of the financial system.

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To sum it all, a targeted approach is required to bring millions of

families above the poverty line. Generation of nearly ten million new

employment opportunities per annum is required in India, especially for

those in the lower income groups is required to achieve the Vision by 2020

for the nation. Illiteracy needs to be eradicated. A concerted effort is

required to raise primary and secondary enrolment rates in educational

institutions and minimize dropouts.

The government also needs to take special measures to improve

the public health to reduce infant mortality and child malnutrition. Massive

investment is required in power generation, telecommunications and other

physical and social infrastructure. The government also needs to

accelerate acquisition of new technology in the country, to raise the

productivity in various sectors like agriculture, industry and services.

Finally India has to become a more important player in the world economy

in terms of both trade and investments to make the vision a reality.

Thus while the huge surplus in India’s working age population has

forced the global economy to take note of India as a globally competitive

player, India is at a critical juncture where it needs to reassess its growth

model, initiate difficult policy reforms to improve and also sustain the

growth over a longer period. The nation’s greatest challenge however is

the balancing of the contribution of investment and consumption. The

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country needs to improve its focus on investment and exports and reduce

the consumption. India also needs to strengthen its infrastructure, improve

public finances, reform its labor laws and also take various measures to

woo higher FDI inflows into the country and to also promote privatization.

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India – Country MAP

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180