84 % brand

awarenessfor 11-14 y.o. in France*

Target7-77

PositioningAdventures, humour, ethic, inventiveness

85 % brand

awarenessfor 15+ y.o.in France*

* Source : Ifop, 2013.

www.spirou.com

StorySpirou and Fantasio are two audacious journalists who run into fantastic adventures, helped by Spirou’s pet squirrel Spip and their inventor friend, the Count of Champignac.

Publishing• 54 comic books,

4 new releases in 2017 (Dupuis)

• 25 million copies sold since 1953

• Several novelties each year• 70 000 copies sold per novelty• A weekly Spirou Magazine

since 1938: 65 000 copies each week

Audiovisual• 2 animated series

52 x 6’ and 39 x 6’

• International broadcast: France, Belgium, Switzerland, Greece, The Netherlands, USA, Israel, Morocco, Chile, Panama, Brazil, Canada…

CinemaA live movie in 2018

A Spirou theme park in FranceOpening date TBC

• 15 attractions for the whole family: roller coasters, dark rides, indoor and digital attractions, etc.

• Situated in the South of France (20 km from Avignon)• 75 million euros budget• Attendance target for 1st year: 500 000 visitors

www.parc-spirou.com