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His HigHness sHeikH saud Bin saqr al qasimiSupreme Council Member and Ruler of Ras Al Khaimah
U n d e R t h e p A t R o n A g e o f A n d h o S t e d B Y :
His HigHness sHeikH aHmed Bin saeed al maktoum Chairman of dubai Airports, president of dubai Civil Aviation Authority and Chairman and Ceo of emirates Airline and group
C o - h o S t A n d f o U n d i n g p A t R o n :
ProspectusPROJECTS
17-19 April 2018
AHIC VillageWaldorf AstoriaRas Al Khaimah,
United Arab Emirates
F O C U S O N T H E F U T U R E
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dear partner,I would like to thank you for considering the Arabian Hotel Investment Conference (AHIC) as a platform to communicate, network and grow your business. Although we are in our 14th year and the leading conference in our sector, we do not take any interest in AHIC for granted. My team and I greatly value your commitment to the hospitality industry and this market shaping community.
The next AHIC has an incredible and unique excitement around it. After dedicating over a decade to successfully connecting everyone in the industry, we are now enhancing AHIC so that you may extract even more value from your current and future relationships.
In 2018, we’re building a custom venue known as “AHIC Village” on the shoreline of The Waldorf Astoria in RAK. This commitment will allow our community to take full advantage of this year’s theme.
Focus.It will be here, away from the day to day routines of our offices, that we will be able to focus on the topics and relationships that move our industry forward. The venue has been optimised for audience members to absorb the stage sessions, networkers to connect in free flowing spaces and dealmakers to retreat to private areas for face to face discussions.
It is within this unique environment, that my team promises to commit to your business goals and align your brand to a solution that offers the highest possible return on your partnership with us. Last year alone, over half of our surveyed attendees left with over $100,000 USD in new business opportunities and for nearly one in five, it was over $1m USD. As a sponsor, the size of your opportunity is even greater.
Even with all the exciting enhancements, AHIC is a still global marketplace and will remain a large event, with the chance to meet almost every major market shaper over a period of three days. Our stage will be fully programmed to address all of the region’s most critical topics, with many hours of dedicated networking time, including our now infamous receptions, alongside a series of new, relationship enhancing, activities that will take advantage of our beachside location.
I would like to thank our host, His Highness Sheikh Saud Bin Saqr Al Qasimi, Supreme Council Member and Ruler of Ras Al Khaimah, and co-host, our founding patron, His Highness Sheikh Ahmed bin Saeed al Maktoum, Chairman of Dubai Airports, President of Dubai Civil Aviation Authority and Chairman and CEO of Emirates Airline and Group.
Together we welcome you to AHIC 2018 and the chance to enable further prosperity for our industry and the region.
JonatHan Worsley,Chairman, Bench events
“In the three days you spend with us, you will experience an enhanced AHIC like never before. We are focused on making the conference truly memorable and delivering a professional leap forward for your business goals.”
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849delegates
37 countries
256 C-level executives
21% increase in attendees vs 2016
2017 aHiC in review
in numbers
attendees by job function
44%directory/Vp/
principal/Advisor
22%C-Level
executive
13%Middle Management
7%others
7%press
8%Board/founder/owner/Chair/partner
attendees by industry
19%investors
An increase Against 2016
13%developers
11%Consultant/Advisor
9% other
2%tourism/
government
2% Legal
5%Architect/designer
13%Media 3%
Asset Manager
22% operators
“AHIC is a key gathering for us every year. What I like about it is that it is quite focused on the region. The people I have met are all involved with the GCC and are key players in the industry. It’s a great platform to be present, to network, to showcase our brands, to showcase our abilities as an operator.”
/ Olivier Harnisch, Chief Executive Officer, Emaar Hospitality Group
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a selection of organisations that attended aHiC 2017A.A. Al Moosa Enterprises LLC.Abdullah Ibrahim Al-Subeaei Holding CompanyAbjar Hotels International LLCAbu Dhabi National HotelsAbu Dhabi Tourism and Culture AuthorityAccorHotelsAction Group HoldingsAfuq Qatar Investment (Qatar Horizon)Al Ain Holding LLCAl Hokair GroupAl Houda Hotels & Tourism CompanyAl Khozama Management CompanyAl Marjan IslandAl Rajhi Investments Co.Al Zorah Development (Private) Company P.S.C.Alandalus Property CompanyAl-Anwa Holding Co For Investments.Aldar Properties PJSCAlesayi Hospitality CompanyAli Saad Bin Sultan& Bros Group Holding Co.Alkamal InternationalAltayyar Travel GroupASAASAujan Group HoldingBahrain Economic Development BoardBerwin Leighton Paisner LLPBin Jabr GroupCampbell GRAY Hotels
Carlson Rezidor Hotel GroupCentara International Management Co., LtdChoice Hotels InternationalClub MedDecca Investments LimitedDogus GroupDubai Investments PJSCDubai Parks and ResortsDur HospitalityElaf Hotels CompanyEmaar Hospitality GroupERC Egyptian Resorts CompanyEuropean Wealth GroupFlydubaiFour Seasons Hotels & ResortsGhina Real Estate CoGolden Group Of CompaniesGriffin PartnersHAMAHard Rock HotelsHashoo GroupHiltonHKSHyattIFA Hotel InvestmentsIHG (InterContinental Hotels Group)Insignia Worldwide GroupInvestbridge CapitalIsukoshiJDD Capital
JLLJumeirah GroupKatara HospitalityKempinski Hotels SAKerzner InternationalKhamas Group of InvestmentKing Abdullah Economic CityKosifler GroupLandmark Group HotelsLangham HospitalityGroupLiwan InvestmentsLouvre Hotels GroupMajid Al Futtaim PropertiesMarriott InternationalMawten Real EstateMelia Hotels InternationalMeraas HospitalityMillenium & Copthorne Middle East Holdings LtdMinor Hotel GroupModul University DubaiMoroccan Agency ForTourism Development –SMITMövenpick Hotels & ResortsMsheireb PropertiesMunshaat for Projects And Contracting Co WLLNakheel - Hospitality & LeisureNational Hotels CompanyOmran Opulent Hotel GroupQatari Diar Ras Al Hadd Development Company S.A.O.C.
Raj Real Estate CompanyRAK Hospitality HoldingRas Al Khaimah Tourism Development AuthorityRocco Forte HotelsRosewood Hotel GroupRotana Hotel Management Corporation PJSCSahl HasheeshSaudi Commission for Tourism & AntiquitySaudi Egyptian Touristic Development CompanyShaza HotelsSIAMASidra CapitalSmartotels Hospitality InternationalSSHSTRTaiba Holding CompanyTaj Hotels Palaces Resorts SafarisTamdeen GroupThe First GroupUnited Alpha Tourism Co.LtdWanda Hotels & ResortsWasl L.L.C.Wyndham Hotel GroupXENEL Real EstateZara Investment Holding Co.
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“AHIC 2017 has been absolutely fantastic for us because we have grown the pipeline meeting existing players and new players coming up in the market. For ROI, it is possibly the best event I have attended in the Middle East.”
- Chris Bradley, Director of Development & Sales, Worldhotels
2017 aHiC in reviewCreating Business opportunities
foR 13 YeARS
operators, investors, developers and others have used the AhiC platform to sign and announce deals with partners, living up to
its moniker as tHe plaCe WHere deals are done
16% of attendees surveyed indicated they left the event with potential deals of
over $1 million
53% of those surveyed indicated they left with over $100,000 of new business
opportunities in hand
35,719NEW USERS
179,258pAge ViewS
3.17pAgeS peR SeSSion
printThe AHIC 2017 marketing strategy consisted of a print advertising campaign that extended itself across leading international and regional industry publications, magazines and newspapers which included Hotel News Middle East, Hotelier Middle East, TTG MENA, Destination of the World News and many more.
WebsiteThroughout the year, our website connects with hospitality and investment professionals with various forms of content and event collateral shared.
emailOur targeted and extensive email campaign was our most comprehensive to date. In addition to conference updates, the campaigns also promoted thought-leadership content
85,000 stakeholders in the hospitality industry are included in our database
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marketing and pr
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marketing and pr
77.6k impressions on organic content 132.3k impressions on promoted content
15.4k individuals engaged 905k impressions
social mediaThrough the active use of social media, AHIC has built a strong presence on Facebook, Twitter and LinkedIn with targeted members of the hospitality and investment industry in the region. Over 50 posts were created onsite which included interviews with speakers and sponsors about their projects and properties.
100.7k impressions in under 2 months #AhiC trended on day 2
pr & media CoverageThrough our PR campaign, we focused on the communication of clear, specific and targeted messaging to our core audience and media through unique formats of content such as Q&A’s, features, etc. The PR campaign reached a total of 8,808,862 impressions.
The event featured in some of the top regional publications such as Gulf News, The National, Hospitality Net, Gulf Business, Hotel News Middle East, Hotelier Middle East, Travel Trade News, Zawya, Emarat Al Youm, Al Arab News, Arabian Post, Property Watch, Breaking Travel News, Hotel Designs, Kuwait News Agency, Travel Daily News, Arabian Business, Travel and Tour World and more.
8,808,862 impressions in print and digital media 100+ media & press
attended $448,437 perceived value of pR coverage for AhiC 2017
“AHIC provides an opportunity to meet with all the accomplished practitioners in the industry in a short and concise period of time. Anybody that wants to get insights on what the best practices are, the thinking behind major, small and boutique companies, this is a fantastic opportunity. It’s not only the panels and discussions, but the side bar conversations which also result in knowledge and business opportunities and cross correlating information that helps everybody get better at what they do.”
/ Robert Welanetz, CEO, Majid Al Futtaim Properties
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ignaCe BauWensRegional Vice president Middle east and Africawyndham hotel group
kHalid aniBChief Executive Officer
Abu dhabi national hotels
marC dardennegroup Chief operating
OfficerJumeirah group
mariano Fazdirector of Asset
Managementthe first group
muHammad al amirManaging director
Riyada international hotels & Resorts Co. Ltd
dr Badr al BadrChief Executive Officer
dur hospitaility
oliver eBnerSenior Manager, global
project& Structurenational Bank of Abu dhabi
olivier HarnisCHChief Executive Officer
emaar hospitality group
Hala matar CHouFanypresident- Middle east and
AfricahVS
samer saBraVice president – investment
& developmentghina Real estate Company
sanJeev agarWalaChief Operating Officerhabtoor hospitality and
Al habtoor investment, Al habtoor group
sHane mooreexecutive director, Real
estate Banking, Middle east & Africa
Standard Chartered Bank
pasCal gauvinChief Operating Officer,
india, Middle east and Africaihg
zoltan kalihead of Asset Management
oMRAn
2018 advisory Board: members includeFor the full list of the AHIC 2018 Advisory Board please visit www.arabianconference.com
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aHiC villageAHIC 2018 will be hosted in a custom built “AHIC Village” on the shores of Waldorf Astoria in Ras Al Khaimah, UAE.
Everything Ras Al Khaimah has to offer, from the highest mountain peak, to the depths of the sea and everywhere in between, made it the perfect location to enhance the AHIC experience within an authentic cultural setting.
The venue and landscape provides an amazing opportunity for the industry to get away and focus on relationships, opportunities and knowledge. The venue will feature purpose built spaces for attendees to conduct prearranged meetings onsite; pop-ups from innovative restaurateurs; activities for attendees to break the ice and strengthen relationships; informal beach bar networking areas and much more.
*Please note this is an indication of the design of the AHIC Village, final layout is still in progress.
Conf
eren
ce Exhibition Area
Emerald
Gold
Gold
Gold Gold
Gold
Green Room
Projects Showcase Showcase Area
REC
EPTI
ON
FOODSTALL
FOODSTALL
FOODSTALL
Production
PlatinumRAK
Terrace
Beach
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aHiC village
“I cannot think of any other hotel hospitality related conference for this region which really has the strength of content as well as the strength of speakers and audience. It allows me to hear people who are very well informed of the industry and what is happening in this region as well as globally. It is three days well spent meeting those people as well as understanding these new concepts and what developments are happening in the world.”
/ Anil Bhardwaj, Director, A.A. Al Moosa Enterprises
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projects showcaseWith over $2.1billion in outflows into hotel transactions from the Middle East in 2016 the region’s investors have a considerable appetite for the international market. For the first time ever at AHIC we will have a dedicated space showcasing tangible opportunities for investment from around the world. AHIC will work with a global network to bring some of the most exciting hotel and tourism investment and development opportunities together under one roof.
Contact usFor more information on available packages please contact:Bilal saymeh AHIC Sponsorship Director – Middle & Far East T: +971 (0)4 818 0337 M: +971 (0)50 450 3588 E: [email protected]
matthew Weihs AHIC Sponsorship Director – Rest of the world T: +44 (0)20 3318 5800 M: +44 (0)7858 511 012 E: [email protected]
projects showcase packages:
proJeCt sHoWCase- $5000
• Panel to display 1 project with 2 x A1 images• 2 x Access Passes• Inclusion in the conference app/handbook• Dedicated projects focus on the website
Country paCkage- $12,000 – must be a government agency
• 3 x 2 exhibition stand to exhibit up to 5 projects• 3 x Access Passes• Inclusion in the conference app/handbook• Dedicated projects focus on the website• Opportunity for creation and distribution of a video
asset to promote and support participation @ AHIC• Logo included in Project Showcase sponsorship
locations
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2017 sponsorspLAtinUM SponSoRS:
Community Networking Sponsor
eMeRALd SponSoRS:
SAHL HASHEESHRED SEA
goLd SponSoRS: