Album Cover and Poster Analysis

Presented by Charles Mossman

Album Covers

Typical Conventions – Album/CD Cover

• Main Image• Artists Name• Album Name • Logo• Close Ups

This is the name of the artists in who is being promoted to the demographic . The Title “Ed Sheeran” will help stimulate a popular and attracting figure in regards to the artists reputation in the music industry. A wider range of the demographic population who comes across the album cover will become more familiar with the artist.

The overall physical appearance of the star is represented from a close up shot who seems to take-up most of the album cover itself. This could possibly connote that he is seen as having a dominant and significant role in regards to the artists representation and career in the music industry helping to promote his figure.

In terms of graphology, the font and text style signifies an informal approach. This suggests how this album covers is suited towards the genre of indie/pop and therefore more suited towards a demographic of young people.

This symbol marked on the album cover could help connote a certain identification in regards to the artist making him seem more recognisable when the symbol appears elsewhere

A persuasive feature added to the album cover which is used to answer and display what this media product has to offer its audience. In this case this album cover quotes “The BRIT Awards winning multi platinum debut album” which implies that the product is offering and promoting a well known and popular artist who is recognised internationally. This would give the audience the insight that they are buying a product worth while.

The Orange housestlye helps to reveal the artist personality and characteristics. For example the colour orange could possibly connote joy, enthusiasm and attraction which may suggest the theme of the artist songs.

The front image used here displays the artist of the album. His body language and head tilted down may indicate that he is vulnerable. The representation may connote that he is also passionate about his music and possibly his songs may provide an emotional response to the audience.

The mise en scene such as the artist costume appears causal but neat which may imply that the artist may much so care about his appearance.

The text displayed has a very simple font on front of the album cover in comparison to other album covers such as Ed Sheeran. The simplicity may help the audience to concentrate more upon the artist figure rather then the songs , stimulating a very important and dominant figure.

The coloured theme has a faded grey scale housestlye. This may also help the audience to identify and recognise his personal identity in regards to being different from other artists. It may imply a certain mystery in his music.

Tour Posters

Typical Conventions – Tour Poster

• Band/Artist Name• Tour/Album Name• One Main Image• Event Dates • When it goes on Sale• Where you can Buy it

This is the main image which displays the artist being promoted. This helps the demographic to make a link between them. The image shown also display a similar graphlogical outlook in regards to the album which would aid in merchandising.

This display the name of the artist so the audience can clearly identify the artist who is being upheld. It is presented in a large, clear bold font so that this feature is clarified. This is normally the main element of the poster

Tour dates presented to the audience. Used to advertise the live show and ticket sales.

Logos used as sponsors which would help to give the tour poster a professional outlook.

There is a certain black and yellow house style to the tour poster which is similar from the artist most recent album. These colours would help to give the artist a professional outlook making him seem more appealing and attractive to the target demographic. Yellow and black would give the connotation of an overpowering and dominant figure in this case which would imply that this artist has a high level of importance within the music industry.

This can clearly be seen as the main image of the tour poster as the artist is taking up most of the poster himself. This clearly show to the audience that he is the artists being promoted.

The tour poster uses a similar housestlye in regards to the most recent album which would help in the promotional aspect of it as well as well as the artist.

The name of the artist is clearly stated on the tour poster. This is presented in a larger font compared to the other parts of the text so the audience can clearly see who and what artist is on tour.

Dates and locations as to where the artist will be touring.

The use of the higher key lighting and lower key lighting used upon the artists body would impose an important outlook and help the audience to divert their attention more upon the artists himself. This representation may connote that the artist is revealing himself in regards to his life experiences.

Logos used as sponsors