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SPRING-SUMMER 2015 CATALOG of BOOKS

AMACOM Books Spring 2015 Catalog

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Page 1: AMACOM Books Spring 2015 Catalog

SPRING-SUMMER 2015CATALOG of BOOKS

Page 2: AMACOM Books Spring 2015 Catalog

978-0-8144-1546-7

978-0-8144-3207-5

978-0-8144-3245-7

978-0-8144-7364-1

978-0-8144-1775-1

978-0-8144-1783-6978-0-8144-1348-7 978-0-8144-3280-8

978-0-8144-3273-0

978-0-8144-3177-1

978-0-8144-2030-0978-0-8144-7282-8

978-0-8144-1773-7 978-0-8144-0162-0978-0-8144-1748-5

978-0-8144-3366-9

B E S T S E L L E R S F ROM AMAC OM

978-0-8144-3286-0978-0-8144-4911-0

978-0-8144-7426-6

978-0-8144-1342-5

Page 3: AMACOM Books Spring 2015 Catalog

AMACOM, a division of American Management Association,publishes books on business, management, career growth,current events, technology, personal finance, real estate,and self-help. AMACOM books help readers enhance theirpersonal and pro fes sional growth and reach into the futureto understand emerging trends and cutting-edge thinking.

3

SPRING-SUMMER 2015CATALOG of BOOKS

New Titles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2

Backlist . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20

Title Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .31

Author Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33

Sales Representatives, International Distributors,

and Amacom Sales Office Contacts . . . . . . . . . . . . . . . .35

Order Form . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36

Ordering Information . . . . . . . . . . . . . . . .inside back cover

Page 4: AMACOM Books Spring 2015 Catalog

Make It MatterHow Managers Can Motivate by Creating Meaning Scott Mautz

How many people find a sense of purpose in their jobs? Unfortunately, studiesshow that most do not. Their bodies may put in long hours, but their hearts

and minds never punch in. And that’s a terrible dilemma for organizations tryingto motivate their workforces to do more with less.

Make It Matter is the antidote to crisis levels of disengagement. This upbeat, origi -nal book shows how meaning-rich workplaces connect, inspire, and catapult em -ploy ees into new realms of produc tivity and well-being.

Not only does the book make a convincing case for change, it also explains how tobecome the kind of business where people love to work, and the kind of managerpeople love to work for. Insightful research findings, stories, and guidelines helpreaders create:

Direction: reframing work to add meaning • Discovery: offering challenges andthoughtful opportunities to learn and grow • Devotion: cultivating an authentic,caring culture, free from corrosive behaviors

When people feel that they matter, they give their all. Channel that power andevery one profits.

SCOTT MAUTZ (Cincinnati, OH) has worked at Procter & Gamble for 20 years and now runs a$3-billion division. He is also a speaker and consultant on meaning-making leadership.

We work for a paycheck, but we long for meaning. Link them and amazing things happen.

Be Your Customer’s Hero Real-World Tips & Techniques for the Service Front LinesAdam Toporek

On the front lines of customer service, every day pre sents new and unexpectedchal lenges—and even the most dedicated employees can be caught unpre -

pared. They need confidence. They need training. They need help.

Be Your Customer’s Hero answers the call. The book provides customer-facing pro -fessionals with short, simple, actionable advice designed to transform them intoheroes in the eyes of the customers they serve. Quick chapters show readers how to:• Achieve the mindset required for Hero-Class™ service

• Understand the custo mer’s expectations—and exceed them

• Develop powerful communication skills

• Avoid the seven triggers guaranteed to set customers off

• Handle difficult and even irrational customers with ease

• Become an indispensable part of any frontline team

Armed with the tools and techniques in this book, readers will start each workdayknow ing they can conquer whatever problem comes their way.

ADAM TOPOREK (Orlando, FL) is a customer experience strategist and founder of CTS ServiceSolutions, a consultancy that provides organizations with real-world, customer-centric solu -tions through workshops and training. He authors the popular blog Customers that Stick.

It takes a hero to go above and beyond for customers.

NEW TITLES

4

APRIL 2015 • Customer Service

Paperback • 6 x 9 • 256 pages

eBook: 978-0-8144-4906-6

Print: 978-0-8144-4905-9

U.S. $17.95

MARCH 2015 • Management

Hardcover • 61/8 x 91/4 • 256 pages

eBook: 978-0-8144-3618-9

Print: 978-0-8144-3617-2

U.S. $24.95

Page 5: AMACOM Books Spring 2015 Catalog

• National print campaign targeting business, economics, and political media

• National Public Radio campaign to both national and local stations

• National talk radio campaign focusing on both national and local news/talk stations

• Online campaign

• Outreach to university and business school media

• Leverage the author’s extensive business media platform

• Co-op advertising available

Confronting CapitalismReal Solutions for a Troubled Economic System

Philip Kotler

With the fall of the Berlin Wall, one economic modelemerged triumphant. Capitalism—spanning a spec trum

from laissez faire to authoritarian—shapes the market econo -mies of all the wealthiest and fastest-growing nations.

But trouble is cracking its shiny veneer. In the U.S., Europe, andJapan, economic growth has slowed down. Wealth is con cen -trated in the hands of a few; natural re sources are exploited forshort-term profit; and good jobs are hard to find.

With piercing clarity, Philip Kotler explains 14 major prob lemsundermining capitalism, including persistent poverty, jobcreation in the face of automation, high debt burdens, the dis -pro por tionate influence of the wealthy on public policy, steepenvironmental costs, boom-bust economic cycles, and more.

Amidst its dire assessment of what’s ailing us, ConfrontingCapital ism delivers a heartening message: We can turn thingsaround. Movements toward shared prosperity and a higherpurpose are reinvigorating companies large and small, whileproposals abound on government policies that offer protec tionswithout stagnation. Kotler identifies the best ideas, link ingprivate and public initiatives into a force for positive change.

Combining economic history, expert insight, business lessons,and recent data, this landmark book elucidates today’s criticaldi lem mas and suggests solutions for returning to a healthier,more sustainable Capitalism—that works for all.

PHILIP KOTLER (Chicago, IL) is the S.C. Johnson & Son DistinguishedProfessor of International Marketing at the Kellogg School of Man -age ment, Northwestern University. Although best known as a market -ing guru, Kotler is a classically trained economist who did his Master’sstudies at the University of Chicago under Milton Friedman, thefamed Nobel laureate and free-market evangelist, before moving toMIT to pursue a Ph.D. under Paul Samuelson and Robert Solow, twoNobel Prize-winning Keynesian economists.

A sweeping analysis of capitalism’s challenges—and a bold new direction for the future.

NEW TITLES

5

APRIL 2015 • Economics

Hardcover • 6 1/8 x 9 1/4 • 256 pages

eBook: 978-0-8144-3646-2

Print: 978-0-8144-3645-5

U.S. $26.00

Page 6: AMACOM Books Spring 2015 Catalog

When Kids Call the ShotsHow to Seize Control from Your Darling Bully—and Enjoy Being a Parent AgainSean Grover

Rebellious, entitled, disrespectful, many kids pummel their parents with demands,and boss them around with impunity. Experts might label them “difficult” and

advise how to “fix” them. But parenting struggles rarely originate from just one side.Instead, they erupt at the volatile intersection of a child’s personality with a parent’sown insecurities and behaviors. Fixing the child requires fixing yourself.

In When Kids Call the Shots, therapist and parenting expert Sean Grover untangles theforces driving family dysfunction, and helps parents assume leadership roles. With aliberating message and perceptive advice, the book explores:Three common bullying styles (defiant, manipulative, anxious) used by kids •Parenting styles (guilt-prone, anxiety-fueled, fix-everything) that contribute topower imbalances • Critical testing periods in a child’s development • Copingmechanisms that backfire • Personalized plans for calmly exerting authority inany scenario • And more

Caving in to tantrums and threats breeds more of the same. Learn to stop the cycle ofabusive behavior and make parenting a pleasure again.

SEAN GROVER, LCSW, (New York City) has worked in child development and adult psycho ther a - py for 20 years, and maintains one of the largest private group therapy practices in the U.S.He has been quoted in Newsweek, New York Magazine, NPR, and else where aboutparent-child relationships.

Are the children ruling the roost? When parents reclaim their power, everyone benefits.

Eat Like a ChampionPerformance Nutrition for Your Young AthleteJill Castle, MS, RDN, CDN

Kids have their own nutritional needs—especially athletic kids. Yet most youngathletes aren’t eating properly to compete. Even if they’re on a “healthy” diet,

it’s often supplemented by convenient but empty calories that are actually slow -ing them down.

Fortunately, with the right nutrition, young athletes can increase their energy, bolstertheir motivation, gain muscle mass, overcome fatigue, and improve their perfor -mance. Eat Like a Champion will help their parents:Tailor diets for training, competition, and even off-season • Find the best foodoptions, whether at home or on the go • Address counterproductive or un healthyeating patterns • Understand where supplements, sports drinks, and performance-enhancing substances do—and don’t—fit in • And more

It took a registered dietitian who specializes in child and adolescent nutrition towrite a book as focused and informative as this—complete with charts, recipes, andpractical meal and snack ideas that can help athletic youngsters eat to win. It’s amust-read for every parent of active kids ages eight through eighteen.

JILL CASTLE MS, RDN, CDN (New Canaan, CT) is a registered dietitian and child nutrition ex pert.A contributor to SportingKid magazine, a representative to the Youth Sports Safety Alli ance,and the mother of four young athletes, she writes about sports nutrition for websites and sportsorganizations. She is the coauthor of Fearless Feeding.

Fuel the performance of your young athlete.

NEW TITLES

6

JULY 2015 • Parenting / Health

Paperback • 6 x 9 • 240 pages

eBook: 978-0-8144-3623-3

Print: 978-0-8144-3622-6

U.S. $16.95

JUNE 2015 • Parenting

Paperback • 6 x 9 • 224 pages

eBook: 978-0-8144-3601-1

Print: 978-0-8144-3600-4

U.S. $15.00

Page 7: AMACOM Books Spring 2015 Catalog

• National print campaign

• National radio campaign

• National Public Radio campaign to both national and local stations

• National syndicated article placement

• Online campaign

• Co-op advertising available

No SweatHow the Simple Science of Motivation

Can Bring You a Lifetime of Fitness

Michelle Segar, Ph.D.

We start out with the best intentions. We’re going to exer cisemore and get in shape! Then five days a week at the gym

turns into two… then becomes none. We hit the snooze buttonand skip the morning run.

We really do want to be healthy and fit, but we’re over whelmedand overextended—and exercise feels like another chore tocomplete. Is it any wonder we don’t stick with it?

Behavior expert Michelle Segar has devoted her career to the sci -ence of motivation. In No Sweat, she reveals that while “betterhealth” or “weight loss” sound like strong incentives, humanbeings are hardwired to choose immediate gratifi ca tion overdelayed benefits. In other words, we’re not going to exerciseunless it makes us happy right now.

So what’s the solution? To achieve lasting fitness, we have tochange our minds—before we can change our bodies. In NoSweat, Segar shows us how. Translating twenty years of researchon exercise and motivation into a simple four-point program,she helps readers broaden their definition of exercise, find plea -sure in physical activity, and discover realistic ways to fit it intotheir lives. Activities we enjoy, we repeat—making this evidence-based system more sustainable in the long run than a regimenof intense workouts. Even if we don’t sweat, we really benefit.

The success of the clients Segar has coached testifies to the po -wer of her program. Their stories punctuate the book, enter -tain ing and emboldening readers to break the cycle of exercisefail ure once and for all. Complete with work sheets, tips, andtech niques, get ting in shape has never been so easy—or somuch fun.

MICHELLE SEGAR, PH.D., (Ann Arbor, MI) is a behavioral sustain a bilityscien tist and Director of the Sport, Health, & Activity Research andPolicy (SHARP) Center at the University of Michigan. She holds aPh.D. in Psychology and Master’s degrees in Health Behavior andKin e si ology. A sought-after advisor, her expertise has been featured inThe New York Times, Forbes, Elle, Prevention, and other majormedia.

No pain…no gain…no more.

NEW TITLES

7

JUNE 2015 • Fitness

Paperback • 6 x 9 • 272 pages

eBook: 978-0-8144-3486-4

Print: 978-0-8144-3485-7

U.S. $16.95

Page 8: AMACOM Books Spring 2015 Catalog

Persuasion EquationThe Subtle Science of Getting Your WayMark RodgersForeword by Alan Weiss, author of Million Dollar Consulting

How do you get people to see things your way? Whether you’re trying to secure apromotion, make a sale, or rally support for a new idea, the ability to per suade

those around you is absolutely essential to success.

Merging research and real-world application, this insightful guide reveals what reallydrives decisions and introduces readers to the persuasion equation—a pow er ful com -bi nation of factors proven to speed agreement. Readers will discover the sur prisingreasons people say “yes” and learn how to:Radiate an aura of expertise • Win trust and leverage credibility • Build a businesscase that appeals to both heart and mind • Adapt for personality, gender, and gen er -ational differences • Use language strategically • Perfect the five-step per sua sionprocess • Generate group buy-in • Master organizational politics • And more

From crafting compelling emails to convincing a colleague to nailing the big pre sen -tation, Persuasion Equa tion is your personal recipe for success.

MARK RODGERS (Milwaukee, WI) is a principal partner of the Peak Performance BusinessGroup, which helps clients dramatically improve their ability to persuade. A sought-afterspeaker, he has conducted more than 1,500 sales and persuasion workshops and averagesmore than 200 presentations a year. He pens the Persuasion Matters blog and is the authorof Accel er ate the Sale.

Want to know how to make things happen?

Venture MomFrom Idea to Income in Just 12 Weeks Holly Hurd

You can take care of kids and take care of business. Many mothers today are jump -ing into the entrepreneurial ring, transforming simple ideas into profit able ven -tures. And in the process, they’re creating flexible jobs for themselves—all with outstart-up capital, business plans, or even babysitters.

Venture Mom recounts inspiring stories from women who have channeled their pas -sions into money-making products and services, from designer onesies to gluten-freecookies. They’re thriving in the whirlwind of motherhood and entrepreneurship.

Venture Mom helps anyone get started. It strips away the mystery of launching a busi -ness and unlocks a fast, easy formula. No time for market research? No budget forpromo tion? In 12 steps, each achievable in a week, the book simplifies the start-upprocess and shares:Tips and techniques for honing a concept, doing just enough research, andfinding the perfect name • Five factors that improve the odds of success • Freeresources for logos, web design, and branding • Strategies for leveraging email,blogging, and social media • And much more

Whether the goal is adding to the family finances or building a major enterprise,Venture Mom delivers the tools you need to make your business dream a reality.

HOLLY HURD (Darien, CT) is founder and CEO of the online marketplace VentureMom.com.A mother of three, she is a lifelong entrepreneur whose projects range from financial prod -ucts to home décor.

No babysitter. No funding. No problem.

NEW TITLES

8

AUGUST 2015 Small Business &Entrepreneurship

Paperback • 6 x 9 • 256 pages

eBook: 978-0-8144-3639-4

Print: 978-0-8144-3638-7

U.S. $17.95

MAY 2015 • Business Self-Help

Paperback • 6 x 9 • 240 pages

eBook: 978-0-8144-3418-5

Print: 978-0-8144-3417-8

U.S. $17.95

Page 9: AMACOM Books Spring 2015 Catalog

• National print campaign

• National radio campaign

• Online campaign

• Leverage author’s extensive media platform

• Cross promotion of the paperback edition and the new AMA seminar based on the book. Efforts will include an AMA podcast, emailmarketing, an article in MWorld magazine, and coverage in AMA’s e-newsletters.

• Co-op advertising available

Just ListenDiscover the Secret to Getting Through to Absolutely Anyone

Mark GoulstonForeword by Keith Ferrazzi, author of Never Eat Alone

Do you ever feel like you’re talking to a brick wall?

The first step in persuading anyone to do anything is gettingthem to hear you out. But whether the person is a cynical col -league, furious customer, or overwhelmed spouse, their emo -tion al barriers may be blocking your message. And if you can’tbreak through, you can’t move forward.

Just Listen has helped tens of thousands of people tear downwalls and establish productive communication. In this land -mark book, veteran psychiatrist and business coach MarkGoul ston reveals simple, proven techniques for moving peoplefrom resistance to consensus, explaining how to:

Listen effectively • Make even a total stranger—perhaps apotential client—feel “felt” • Shift an angry or aggressiveperson into a calmer, more receptive state • Use empathyjolts to quickly bridge communication gaps • Turn negativepeople into assets using the “Magic Paradox” • Achieve buy-in, the linchpin of all negotiation, persuasion, andsales • And more

Barricades between people become barriers to success and hap -piness, so getting through is not just a fine art—it’s a cru cialskill. With Just Listen, readers learn how to transform the “im pos -sible” and “unreachable” people in their lives into true allies,loyal customers, and lifelong friends.

MARK GOULSTON (Los Angeles) is a business advisor, consultant, coach,speaker, and psychiatrist. The author of Get Out of Your Own Wayand other popular books, he blogs for Harvard Business Review,Fast Com pany, Business Insider, Huffington Post, and Psychol -o gy Today; co-hosts a weekly radio show; and is featured frequentlyin major media, including The Wall Street Journal, Fortune, News -week, Time, CNN, Fox News, and the TODAY show.

The bestseller on how to reach anyone—even the unreachable.

NEW TITLES

9

MARCH 2015 • Business Self-Help

Paperback • 6 x 9 • 256 pages

Hardcover edition: 978-0-8144-1403-3

eBook: 978-0-8144-3648-6

Print: 978-0-8144-3647-9

U.S. $17.95

NOWIN

PAPERBACK!

Page 10: AMACOM Books Spring 2015 Catalog

Fitness After 40SECOND EDITIONYour Strong Body at 40, 50, 60, and Beyond Vonda Wright, M.D. with Ruth Winter

As we age, our bodies change—but that doesn’t have to impact our fitness level.We may not be teenagers anymore, but if we exercise smarter, we can remain

youth ful, energetic, and strong.

Dr. Vonda Wright is the creator of a unique exercise program tailored to the needsof mature athletes. In Fitness After 40, you will learn how to:Understand your body, and approach exercise in a new way • Maximize yourfitness while minimizing injury • Gain flexibility • Benefit from aerobic exercise• Build strength through resistance training • Improve balance • And much more

Now in its second edition, the book includes targeted “20 Minutes to Burn” workouts,a 6-week total-body plan, and new information on nutrition, injury prevention, jointpreservation, the mind/body connection, and more.

Whatever your age or activity level, Fitness After 40 will get you motivated, get youmoving…and feeling better than ever.

VONDA WRIGHT, M.D., (Pittsburgh, PA) is an orthopedic surgeon and director of PRIMA, a pio -neer ing program for athletes over 40. A prominent authority on sports medicine and activeaging, she has appeared on Dr. Oz, The Doctors, and CNN, and has been quoted in TheNew York Times, USA Today, Prevention, Fitness, and other major media. RUTH WINTER,M.S. (Pt. Pleasant, NJ) is an award-winning science writer and author.

What’s age got to do with it?

The Eldercare ConsultantYour Guide to Making the Best Choices PossibleBecky Feola

Your elderly father’s memory is failing fast. Your increasingly frail mother just tookanother fall. Whatever the situation, The Eldercare Consultant can provide theknowl edge, support, and encouragement you seek.

Weaving together real-life stories with the essential information needed to make thebest decisions, this compassionate and practical guide helps you:Spot warning signs of physical and mental decline • Recognize when a loved oneneeds assistance • Determine the level of care needed • Evaluate the options—family caregiver, home health care, palliative care, senior housing, assisted livingfacilities—and select the right one • Discuss the issue with your loved one •Understand and manage the costs of care • Make the adjustment as smooth aspossible • Avoid caregiver burnout • And more

Author and eldercare expert Becky Feola knows first-hand that caring for someonewho is no longer in complete control is hard . . . and the decision to seek outsidehelp is one fraught with emotion. Her book helps cut the confusion, and turn anundeniably difficult transition into a journey of hope and love.

BECKY FEOLA (Scottsdale, AZ), the founder of Assisted Living Advantage, provides counseling,eval u ations, and placement services for those seeking care options. As primary care giver to ahusband with Huntington’s disease, she faced the same challenges and had the samequestions her clients do now.

A roadmap for caregivers everywhere.

NEW TITLES

10

JULY 2015Family & Relationships / EldercarePaperback • 6 x 9 • 256 pageseBook: 978-0-8144-3632-5Print: 978-0-8144-3631-8

U.S. $18.95

AUGUST 2015 • FitnessPaperback • 73/8 x 91/4 • 368 pages

Previous Edition: 978-0-8144-0994-7eBook: 978-0-8144-4902-8Print: 978-0-8144-4900-4

U.S. $18.95

Page 11: AMACOM Books Spring 2015 Catalog

• National print campaign

• National radio campaign

• National syndicated article placement

• Online campaign

• Co-op advertising available

Stress-Free DisciplineSimple Strategies for Handling Common Behavior Problems

Sara Au and Peter L. Stavinoha, Ph.D.

All children test boundaries (and sometimes your patience).It’s a natural part of growing up. Your job as a parent is to

let them know what’s acceptable and what isn’t, praise goodbehav ior, and enforce limits.

Easier said than done. Even the best-intentioned parents canfind themselves shouting—or capitulating yet again to avoida scene. Worse, the one-size-fits-all discipline methods expertstout can be too narrow for some concerns.

Blending developmental insights with an arsenal of proventech niques, Stress-Free Discipline prepares parents for any chal -lenge: the preschooler who throws a fit . . . the second-graderwho refuses homework . . . the budding tween who dishes outinsults. The book helps determine the root cause, explain ingwhat drives the behavior, why it’s usually normal, how to pre -vent escalations, and how to instill self-control. Once parentsgrasp the underlying motivation they can select the strategy thatfits their child’s age, temperament, and issue—including rolemodeling, setting limits, positive reinforcement, negative conse -quences, disengagement—and deploy it calmly and with confi -dence. Examples and exercises throughout help readers person -al ize the authors’ advice to their unique situation.

Practical, thoughtful, and deeply informative, Stress-Free Disci -pline is the one book every family needs for a more peacefuland happy home.

SARA AU (Orlando, FL) is a mom and a journalist specializing in par -ent ing and health issues. PETER L. STAVINOHA, PH.D., (Dallas, TX) is adad and a pediatric neuro psy chol o gist in the Center for PediatricPsychiatry at Children’s Medi cal Center of Dallas and Professor ofPsychiatry at the University of Texas Southwestern Medical Center.Together, they are the authors of the popular book Stress-Free PottyTraining (978-0-8144-0162-0).

From tantrums to talking back—here are the answers parents need.

NEW TITLES

11

APRIL 2015 • Parenting

Paperback • 6 x 9 • 256 pages

eBook: 978-0-8144-4910-3

Print: 978-0-8144-4909-7

U.S. $14.95

Page 12: AMACOM Books Spring 2015 Catalog

Your Own TermsA Woman’s Guide to Taking Charge of Any Negotiation Yasmin Davidds, Psy.D., with Ann Bidou

When it comes to negotiation, there is an ugly double standard. As women, if wemake concessions to further a deal, we’re viewed as weak. But if we play hard -

ball, we can be seen as overly aggressive—and the strategy backfires. No wonder mostwomen hate negotiating.

In Your Own Terms, negotiation expert Yasmin Davidds helps women strike a balance,merging our natural strengths (collaboration, relationship building, listening) with afirm grasp of established tactics. Guidelines, stories, and exercises illuminate the psy -chol ogy of negotiation and reveal how women can:Control how they are perceived • Eliminate self-sabotaging beliefs and behaviors• Discover their personal negotiation style • Envision the ideal outcome and mapbackwards • Build leverage • Understand an opponent’s approach and adjusttheirs in response • Deploy persuasion and redirection tactics • And much more

Set the bar high and negotiate to get there. With this empowering book, women learnthe skills to win on their own terms—and open doors they never knew were shut.

YASMIN DAVIDDS, PSY.D., (Los Angeles, CA) is founder and CEO of the Women’s Institute ofNego tiation (WIN) and the Latina Global Executive Leadership Program. She has trainedthousands of corporate leaders across the globe. ANN BIDOU (Falls Village, CT) is a writerand the coauthor of Career Match (978-0-8144-7364-1) and Personality Power (978-0-8144-2123-9).

Who says you need to negotiate like a man?

Whoever Tells the Best Story Wins SECOND EDITIONHow to Use Your Own Stories to Communicate with Power and ImpactAnnette Simmons

Stories have tremendous power. They can persuade, promote empathy, and pro vokeaction. Better than any other communication tool, stories explain who you are,what you want...and why it matters. In presentations, department meetings, overlunch—any place you make a case for new customers, more business, or your next bigidea—you’ll have greater impact if you have a compelling story to relate.

Whoever Tells the Best Story Wins will teach you to narrate personal experiences as wellas borrowed stories in a way that demonstrates authenticity, builds emotional con nec -tions, inspires perseverance, and stimulates the imagination. Fully updated and morepractical than ever, the second edition reveals how to use storytelling to: Capture attention • Motivate listeners • Gain trust • Strengthen your argument •Sway decisions • Demonstrate authenticity and encourage transparency • Sparkinnovation • Manage uncertainty • And more

Complete with examples, a proven storytelling process and techniques, innovative ap -pli cations, and a new appendix on teaching storytelling, Whoever Tells the Best StoryWins hands you the tools you need to get your message across—and connect suc cess -fully with any audience.

ANNETTE SIMMONS (New Orleans, LA) is a keynote speaker, expert storyteller, and president ofGroup Process Consulting, whose clients include NASA, the IRS, and Microsoft. She is theauthor of several books including The Story Factor.

What’s your story?

NEW TITLES

12

MAY 2015 • Business / CommunicationHardcover • 61/8 x 91/4 • 240 pages

Previous Edition: 978-0-8144-0914-5eBook: 978-0-8144-4914-1Print: 978-0-8144-4913-4

U.S. $24.95

AUGUST 2015 • Business / Negotiating

Paperback • 6 x 9 • 256 pages

eBook: 978-0-8144-3603-5

Print: 978-0-8144-3602-8

U.S. $16.95

Page 13: AMACOM Books Spring 2015 Catalog

• National print campaign with additional outreach to

military media

• National radio campaign

• National syndicated article placement

• Online campaign

• Co-op advertising available

StrongerDevelop the Resilience You Need to Succeed

George S. Everly Jr., Ph.D., Douglas A. Strouse, Ph.D.,and Dennis K. McCormack, Ph.D.

Professional athletes, surgeons, first responders—all per -form remarkable feats in the face of intense stress. Whydo they thrive under pressure, while others succumb?

What separates the two is attitude. Resilient people meet adver -si ty head-on and bounce back from setbacks. They seem tonaturally exude an inner strength—but studies show that resil i -ence is something that anyone can build. Analyzing the heroicexploits of U.S. Navy SEALs and others who succeed against allodds, Stronger identifies five factors that combine to unlockdeep reserves of personal power:

Active optimism—believe that you can change things for thebet ter • Decisive action—you can’t succeed if you don’t takethe leap • Moral compass—face any challenge with clearguiding principles • Relentless tenacity—try, try again •Interpersonal support—gain strength from those around you

Drawing on the unique perspective of a standout team of au -thors (a stress management expert, a skilled entrepreneur, anda Navy SEAL), Stronger explores the science behind resilienceand explains how you can develop this vital trait for yourself.

Whatever your profession, today’s demanding world calls for aspecial kind of strength. This revealing book holds the key.

GEORGE S. EVERLY JR., PH.D., (Baltimore, MD) is Associate Professor ofPsy chiatry and Behavioral Sciences at Johns Hopkins UniversitySchool of Medicine and Professor of Psychology at Loyola UniversityMary land. One of the fathers of modern stress management, he hascon sulted with FEMA, ATF, and the FBI National Academy. DOUGLASA. STROUSE, PH.D., (Baltimore, MD) is founder and CEO of GlobalData Source. He has a doctorate in organizational psychology and is arecognized expert on business resilience. DENNIS K. MCCORMACK, PH.D.,(San Diego, CA) is one of the original Navy SEALs. He pioneeredSEAL combat doctrine and tactics in Vietnam, and holds doctoral de -grees in leadership and human behavior, and professional psychology.

What separates the best from the rest?

NEW TITLES

13

AUGUST 2015 • Business Self-Help

Hardcover • 6 1/8 x 9 1/4 • 240 pages

eBook: 978-0-8144-3605-9

Print: 978-0-8144-3604-2

U.S. $24.95

Page 14: AMACOM Books Spring 2015 Catalog

NEW TITLES

14

Business StrategyBrian Tracy

Setting business strategy enables you to develop absoluteclarity, establish priorities, organize resources and get bet -ter results than ever before. A strategic plan helps cry stalizethe future of an organization—mapping a clear path fromwhere the company stands today to where you wish it to be.

It may sound complicated, but Brian Tracy knows how tomake it simple. Throughout his career, he has shown count -less leaders and organizations how to achieve stun ning suc -cess. In this concise and practical book, he shares the mostimportant lessons for strategic planning. Readers will discoverhow to:

Ask the five key questions vital to any strategic plan •Determine a corporate mission that lifts and inspirespeople • Gain valuable insight with market share/marketgrowth and strategy/operations matrices • Define them -selves in relation to their competition • Utilize the conceptof “driving force” • Anticipate crises • Reposition theirbusi ness with new products, services, and technol o gies •Measure success via clear financial objectives • And more

Incorporating examples ranging from Alexander the Great toIBM and General Electric, Tracy gives readers proven ideas forincreasing their company’s ROI and maximizing their strengthsand opportunities. Powerful and portable, Business Stra tegywill help readers take control of their com pany’s destiny.

APRIL 2015 • Management • HC • 41/2 x 61/2 • 112 pagesPrint: 978-0-8144-3627-1 • U.S. $9.95 • eBook: 978-0-8144-3628-8

Sales ManagementBrian Tracy

The job of the sales manager is to recruit, manage, andmo ti vate a top team of high-performing sales profes -sionals. This book shows you how to do it.

World-renowned sales expert Brian Tracy has spent decadesstudy ing what sets the most successful sales managers andprofessionals apart from the rest—and now in this pocket-sized guide, he distills these simple but powerful strategies.Readers will discover the six key charac teristics of a winningsales team and learn how to:

Select and recruit sales champions • Start them off on the right foot • Establish clear objectives • Determine asales plan • Inspire singleness of purpose • Demon straterespect and appreciation • Motivate people with the rightincentives • Boost their self-concept to boost revenue •Develop winners through continuous coach ing and train -ing • Brainstorm sales solutions • Use quality circles toincrease engagement and explore improve ments • Measureresults • Conduct game-changing performance reviews • Discipline effectively • De-hire poor performers • Leadby example

A compact but essential resource, Sales Management will helpreaders increase the effectiveness of their sales force, improvetheir bottom line, and advance their own career and satis -fac tion in the process.

JULY 2015 • Sales • HC • 41/2 x 61/2 • 112 pagesPrint: 978-0-8144-3629-5 • U.S. $9.95 • eBook: 978-0-8144-3630-1

POCKET-SIZED, BUT POWERFUL — THE BRIAN TRACY SUCCESS LIBRARY.

No GERMAN or RUSSIAN translation rights for this series.

Page 15: AMACOM Books Spring 2015 Catalog

NEW TITLES

15

POCKET-SIZED, BUT POWERFUL — THE BRIAN TRACY SUCCESS LIBRARY.

BRIAN TRACY (Solana Beach, CA) is the Chairman and CEO

of Brian Tracy International, a company special i zing in the

training and develop ment of indi vid uals and orga ni zations. One

of the top business speakers and authorities in the world today,

he has consulted for more than 1,000 companies and addressed

more than 5,000,000 people in 5,000 talks and seminars

throughout the United States and more than 60 countries

worldwide. He has written 55 books and produced more than

500 audio and video learning programs on management,

motivation, and personal success.

978-0-8144-3318-8

978-0-8144-3419-2

978-0-8144-4919-6

978-0-8144-3421-5

978-0-8144-3311-9

978-0-8144-3314-0 978-0-8144-3316-4

978-0-8144-3341-6

978-0-8144-3343-0

Page 16: AMACOM Books Spring 2015 Catalog

Millennials with KidsMarketing to This Powerful and Surprisingly Different Generation of ParentsJeff Fromm and Marissa Vidler

While everyone was bemoaning their alleged laziness and self-absorption, theMillennial generation quietly grew up. Pragmatic, diverse, and digitally native,

this massive cohort of 80 million are now entering their prime consumer years, hav -ing children of their own, and shifting priorities as they move solidly into adulthood.

Millennials with Kids changes how we think about this new generation of parentsand uncovers profound insights for marketers and brand strategists seeking to earntheir loyalty. Building on the highly acclaimed Marketing to Millennials, this bookcap tures data from a new large-scale generational study and reveals how to:Enlist Millennial parents as co-creators of brands and products • Promote pur -pose beyond the bottom line • Cultivate shareability • Democratize customerexperience • Integrate technology • Develop content-driven campaigns thatspeak to Millennials • And more

A gold mine of demographic profiles, interviews, and examples of brand successesand failures, this book helps marketers rethink the typical American household—and connect with these critical consumers in the complex participation economy.

JEFF FROMM (Kansas City, MO) is President of FutureCast, a Millennial marketing consultingfirm, coauthor of Marketing to Millennials (978-0-8144-3322-5), and contributing writerat Forbes. MARISSA VIDLER (Kansas City, MO) is founder and Research “Genius” of Clear BoxInsights, a marketing research firm.

Think you know your customer? Think again.

Leading with Cultural IntelligenceSECOND EDITIONThe Real Secret to SuccessDavid Livermore

Business today is global—and success requires a new set of skills. But not to worry,whether you’re negotiating with vendors in Asia, exploring potential markets in

Africa, or leading a diverse team at home, you don’t have to master the nuances ofevery culture you encounter. With Cultural Intelligence, or CQ, you can lead effec -tively in any context.

Featuring fresh research, case studies, and statistics on the ROI of improving yourCQ, this new edition of Leading with Cultural Intelligence details a powerful, four-step model for becoming more adept at managing across cultures:

Drive—boost your motivation for and confidence in interacting with other culturesKnowledge—understand the relevance of differences in religion, values, norms,and languages Strategy—plan ahead for unfamiliar cultural settings, but remain flexible ifactual experience differs from expectationsAction—successfully adapt your behavior to each situation

With Leading with Cultural Intelligence as your guide, you’ll be able to thrive in anybusiness environment—whether it’s across the world or in your own backyard.

DAVID LIVERMORE, PH.D., (Grand Rapids, MI) is President and Partner at the Cultural Intelli -gence Center. He has done training and consulting for leaders in more than 100 countriesand is the author of The Cultural Intelligence Difference (978-0-8144-1706-5).

Because business has no borders…

NEW TITLES

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APRIL 2015Leadership / International Business

Hardcover • 61/8 x 91/4 • 272 pagesPrevious Edition: 978-0-8144-1487-3

eBook: 978-0-8144-4918-9Print: 978-0-8144-4917-2

U.S. $26.95

AUGUST 2015 • Marketing

Hardcover • 61/8 x 91/4 • 240 pages

eBook: 978-0-8144-3659-2

Print: 978-0-8144-3658-5

U.S. $24.95

Page 17: AMACOM Books Spring 2015 Catalog

• National business media campaign with a special

outreach to those covering green business, CSR,

and sustainability

• Co-op advertising available

Green GiantsHow Smart Companies Turn Sustainability

into Billion-Dollar Businesses

E. Freya Williams

What do Brazil’s top beauty brand, America’s second-fastest-growing restaurant chain, and the world’s third best-

selling car have in common? They are shattering the myth thatact ing sustainably and building a billion-dollar business aremutually exclusive.

Green Giants examines nine companies that are merging so -cial responsibility with wild profitability—and reveals the sixfactors responsible for their success, including:

Iconoclastic Leadership fueled by deep conviction and a re -bellious streak • Disruptive Innovation that uses sustain abil -ity to spur the development of radically better products andservices • A Higher Purpose that ignites the company—whenthe mission leads, profits follow • Mainstream Appeal withpositioning and packaging stripped of the crunchy clichésthat alienate the average customer.

This new breed of billion-dollar businesses proves it’s possibleto achieve enormous success while implementing sustainableprinciples that help consumers live better lives. Ranging fromstart-ups to business lines incubated within major multi na tion -als, these companies collectively represent over $60 billion inreve nue. What’s more—many command wider profit mar ginsand are growing faster than their conventional counterparts.

Packed with eye-opening research, exclusive interviews, anden lightening examples from Chipotle, Toyota, Unilever, Tesla,General Electric, and more, Green Giants serves as a blueprintfor sustain able success that anyone can follow.

E. FREYA WILLIAMS (New York, NY) advises organizations, includingCoca Cola, Kraft, SAP, and the UN, on how to incorporate sus tain a -bil i ty and social good into their brands. The co-founder of OgilvyEarth,she now serves as EVP of Business+Social Purpose at Edelman. Herexper tise has been featured in Newsweek, The Finan cial Times, andon NPR.

Good for the bottom line—and for the world.

NEW TITLES

17

AUGUST 2015 • Business / Environment

Hardcover • 6 1/8 x 9 1/4 • 288 pages

eBook: 978-0-8144-3614-1

Print: 978-0-8144-3613-4

U.S. $27.95

Page 18: AMACOM Books Spring 2015 Catalog

The Stay InterviewA Manager’s Guide to Keeping the Best and BrightestRichard P. Finnegan

It’s the worst sort of surprise: A valued and seemingly happy employee gives hisnotice. Can you do anything at this point? Probably not. Could you have anti ci pat -ed the departure and tried to prevent it? Absolutely. That’s where this book comes in.

This practical guide introduces managers to a powerful new engagement and reten -tion tool: the stay interview. Smart companies have begun conducting these perio dicreviews in order to discover why their important talent might leave and to solve anyproblems before they actually quit.

Written by the retention expert who pioneered the process, The Stay Interview showsmanagers how to:Prepare for the meeting • Anticipate an employee’s top issues • Set realisticexpectations from the start • Respond to difficult questions • Listen effectivelyand dig deeper • Craft a detailed and effective stay plan complete with timeline • Assess each employee’s level of engagement, predict potential exits, and com -municate results to upper management

Complete with the five best questions to ask and sample scripts for different situa tions,The Stay Interview is the key to a more engaged . . . and much more productive team.

RICHARD P. FINNEGAN (Orlando, FL) is the CEO of C-Suite Analytics, a consultancy specializingin engagement and retention solutions. He has been cited by BusinessWeek and ChiefExecu tive as the leading thinker on employee retention.

Don’t wait until it’s too late.

Training in MotionHow to Use Movement to Create Engaging and Effective Learning Mike Kuczala

When people are kept from moving—whether they’re sitting through a presen ta -tion or stuck behind a desk—they become restless and their attention wai vers.

Yet most training ignores the innate human desire for motion, resulting in parti ci -pants learning less.

Based on the latest neuroscience research, Training in Motion explains how move mentenhances learning and introduces a unique and highly effective way to ener gize anaudi ence and increase retention through simple body-focused techniques. The bookshows readers how to:Tie lessons to movement to reinforce concepts • Manage learners’ physical andemotional states to increase engagement and bolster memory • Use posture, phy -sical gestures, and other movements to command interest • Employ quick physicalbreaks to efficiently refocus students • Turn lackluster sessions into high-achiev inglearning environments

Practical, accessible, and packed with activities, this one-of-a-kind book helps readersadd a kinesthetic component to their training so that participants stay motivated,and apply what they’ve learned long after they’ve left the classroom.

MIKE KUCZALA (Wyomissing, PA) is President of Kuczala Consulting and the Director of In -struc tion for the Regional Training Center, an educator development firm. He has designed orco-de signed three of the most successful courses in RTC’s history—all incorporating move mentinto training.

Successful trainers move people to action.

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JUNE 2015 • Training

Paperback • 73/8 x 91/4 • 224 pages

eBook: 978-0-8144-3495-6

Print: 978-0-8144-3494-9

U.S. $32.95

MARCH 2015 • Management

Paperback • 6 x 9 • 128 pages

eBook: 978-0-8144-3650-9

Print: 978-0-8144-3649-3

U.S. $14.95

Page 19: AMACOM Books Spring 2015 Catalog

We Are Market BasketThe Story of the Unlikely Grassroots Movement

that Saved a Beloved Business

Daniel Korschun and Grant Welker

What if a company were so treasured and trusted thatpeo ple literally took to the streets—by the thousands—to

save it? That company is Market Basket, a popular New Englandsupermarket chain.

After long-time CEO Arthur T. Demoulas was ousted by his cou -sin Arthur S. Demoulas, the company’s managers and rank-and-file workers struck back. Risking their own livelihoods to restorethe job of their beloved boss they walked out, but they didn’twalk far. At huge protest rallies, they were joined by loyal cus to -mers—leaving stores empty. Suppliers and vendors stop peddeliveries—rendering shelves bare. Politicians were forced totake sides. The national media and experts were stunned by theun precedented defense of an executive. All openly chal lengedthe Market Basket board of directors to make things right.

And, in the end, they prevailed.

With its arresting firsthand accounts from the streets and execu -tive suites, We Are Market Basket is as inspiring as it is instruc tive.What is it about Market Basket and its leader that provokes suchferocious loyalty? How does a company spread across threestates maintain a culture that embraces everyone—from cashierto customer—as family? Can a company really become an in -dus try leader by prioritizing stakeholders over shareholders?

Set against a backdrop of bad blood and corporate greed, WeAre Market Basket is, above all, a page-turner that chronicles theepic rise, fall, and redemption of this iconic and uniquelyAmer i can company.

DANIEL KORSCHUN (Philadelphia, PA) is an Assistant Professor of Mar -ket ing at Drexel University’s LeBow College of Business and a Fellowat the Center for Corporate Reputation Management. GRANT WELKER(Boston, MA) covered the Market Basket story from the start as areporter for the Lowell Sun.

They weren’t part of a union. They were part of a family.

NEW TITLES

19

AUGUST 2015 • Business History

Hardcover • 6 1/8 x 9 1/4 • 256 pages

eBook: 978-0-8144-3668-4

Print: 978-0-8144-3665-3

U.S. $24.95

Page 20: AMACOM Books Spring 2015 Catalog

Quick Team-Building Activities for Busy ManagersSECOND EDITION50 Exercises That Get Results in Just 15 MinutesBrian Cole Miller

Every team needs a regular dose of team spirit to function at its best. That’s whyman a gers turn to these easy and effective activities for building camaraderie and

cohesion. Now in its second edition, Quick Team-Building Activities for Busy Managersaddresses the problems that drag down group productivity and helps teams: Collaborate successfully • Cope with change • Solve problems • Communicate bet -ter • Boost creativity • Leverage diversity • Nurture healthy competition • And more

Each of the 50 exercises takes just minutes to prep, and most call for everyday itemslike pens or paper clips. No elaborate training sessions or prepared presentations re -quired. Simply scan the instructions explaining how to run the session, what prob -lems might crop up, and which questions to ask to drive the lessons home. Theresults are immediate: sullen teams find sparkle, nervous teams gain confidence,teams of strangers get to know one another.

New and updated activities get everyone, including virtual teams, working togetherwith purpose and a little bit of fun—fifteen minutes of the workday very well spent!

BRIAN COLE MILLER (Dublin, OH) is the principal of Working Solutions, Inc., a managementtraining and consulting firm whose clients include Nationwide Insurance, Kellogg’s, andthe Ohio State University. He is the author of Keeping Employees Accountable forResults (978-0-8144-7320-7) and other popular books.

Teams get up and running fast with this updated activities bestseller.

NEW TITLES

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MARCH 2015 • Management

Paperback • 6 x 9 • 208 pages

Previous Edition: 978-0-8144-7201-9

eBook: 978-0-8144-3634-9

Print: 978-0-8144-3633-2

U.S. $18.95

More than 100,000

copies sold!

More titles in our bestselling QUICK ACTIVITIES FOR BUSY MANAGERS series!

978-0-8144-1792-8

978-0-8144-0895-7 978-0-8144-0933-6

978-0-8144-7378-8

Page 21: AMACOM Books Spring 2015 Catalog

High-Impact Human Capital StrategyAddressing the 12 Major Challenges Today’s Organizations FaceJack Phillips and Patricia Pulliam Phillips

Traditionally, human resources has focused on recruiting good people, preparingthem for assignments, motivating them to perform, and retaining them. Thesefunc tions remain essential, but to be successful in turbulent times like ours, humancapital strategy needs to be broader and much more far-reaching.

High-Impact Human Capital Strategy examines 12 critical forces that must be consid -ered: globalization, changes in workforce demographics, skill shortages and mis -matches in labor markets, environmental matters, and more. It shows how to in cor -po rate each into an effective overall plan, and how to translate that plan into action.You’ll learn to design human capital programs that: Connect with business measures • Achieve positive ROI • Ensure critical talent isin place • Boost engagement • Address work/life balance and other social issues• Reduce the need to outsource

Case studies and step-by-step guidelines help you move beyond hiring-training-benefits functions, to develop human capital strategies that deliver measurablevalue in the face of ongoing challenges.

JACK PHILLIPS, PH.D., and PATRICIA PULLIAM PHILLIPS, PH.D., (Atlanta, GA) are chair man andpresident/CEO, respectively, of the ROI Institute. They are active consultants, prolific speakers,and co-authors of many HR books and articles.

Is your HR department planning for the future—or just managing day to day?

Identifying and Managing Project RiskTHIRD EDITIONEssential Tools for Failure-Proofing Your Project            Tom Kendrick, PMP

Projects—especially complex ones—are inherently risky. Between time con straints,technical challenges, and resource issues, things can easily go wrong—making theidentification of potential risks an essential component of every project manager’s job.

Fully updated and consistent with the Risk Management Professional (RMP) certi fi ca -tion and the Guide to the Project Management Body of Knowledge (PMBOK®), Iden ti fyingand Managing Project Risk remains the definitive resource for project managers seekingto guard against failure.

Drawing on real-world situations and hundreds of examples, the book outlines therisk management process and provides proven methods for project risk planning.Readers will learn how to use high-level risk assessment tools, implement a system formo nitoring and controlling projects, and properly document every consideration.Analyzing aspects such as project scope, available resources, and scheduling, the thirdedition also offers fresh guidance on program risk management, qualitative and quan -titative risk analysis, simulation and modeling, and signifi cant “non-project” risks.

This practical book will help readers eliminate surprises and keep projects on track.

TOM KENDRICK, PMP (San Carlos, CA) has over 35 years of project and program experience, in -clud ing senior positions with Hewlett-Packard and Visa. A respected author, he re ceived PMI’sDavid I. Cleland Project Management Literature Award for the previous edition of this book.

The one book no project manager should be without.

NEW TITLES

21

AUGUST 2015 • Human Resources

Hardcover • 61/8 x 91/4 • 256 pages

eBook: 978-0-8144-3607-3

Print: 978-0-8144-3606-6

U.S. $29.95

MARCH 2015 • Project Management

Hardcover • 61/8 x 91/4 • 400 pages

Previous Edition: 978-0-8144-1340-1

eBook: 978-0-8144-3609-7

Print: 978-0-8144-3608-0

U.S. $34.95

More titles in our bestselling QUICK ACTIVITIES FOR BUSY MANAGERS series!

Page 22: AMACOM Books Spring 2015 Catalog

SELECTED BACKLIST

22

BUSINESS SELF-HELP11 Laws of Likability, The Relationship Networking . . . Because People Do Business with People They Like Michelle Tillis Lederman 978-0-8144-1637-2 / PB / $16.95

Creativity & Problem Solving (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3316-4 / HC / $9.95

EQ Difference, The A Powerful Plan for Putting Emotional Intelligence to Work Adele B. Lynn 978-0-8144-0844-5 / PB / $16.00

Etiquette Edge, The The Unspoken Rules for Business Success Beverly Langford 978-0-8144-7242-2 / PB / $14.95

Focal Point A Proven System to Simplify Your Life,Double Your Productivity, and Achieve All Your Goals Brian Tracy 978-0-8144-7278-1 / PB / $15.00

Increase Your Influence at Work Richard A. Luecke and Perry McIntosh 978-0-8144-1601-3 / PB / $14.00

It Factor, The Be the One People Like, Listen to, and Remember Mark Wiskup 978-0-8144-7437-2 / PB / $14.95

Joy of Retirement, The Finding Happiness, Freedom, and the Life You’ve Always Wanted David C. Borchard and Patricia A. Donohoe 978-0-8144-8056-4 / PB / $16.95

Laws of Charisma, The How to Captivate, Inspire, and Influence for Maximum Success Kurt W. Mortensen 978-0-8144-1591-7 / HC / $21.95

Managing Brand You 7 Steps to Creating Your Most Successful Self Jerry S. Wilson and Ira Blumenthal 978-0-8144-1068-4 / HC / $21.95

Operation Excellence Succeeding in Business and Life — the U.S. Military Way Mark Bender 978-0-8144-0822-3 / HC / $24.95

PEOPLE STYLES AT WORK...AND BEYOND Making Bad Relationships Good and Good Relationships Better SECOND EDITIONRobert Bolton and Dorothy Grover Bolton 978-0-8144-1342-5 / PB / $19.95

Power of a Positive Attitude, The Discovering the Key to Success Roger Fritz 978-0-8144-1013-4 / HC / $15.00

POWER OF PRESENCE, THE Unlock Your Potential to Influence and Engage Others Kristi Hedges 978-0-8144-1773-7 / HC / $22.00

POWERFUL PHRASES FOR DEALING WITH DIFFICULT PEOPLE Over 325 Ready-to-Use Words and Phrases for Working with Challenging Personalities Renee Evenson 978-0-8144-3298-3 / PB / $10.95

Real-World Time Management SECOND EDITIONRoy Alexander and Michael S. Dobson 978-0-8144-0170-5 / PB / $12.00

Reinvention How to Make the Rest of Your Life the Best of Your Life Brian Tracy 978-0-8144-1346-3 / HC / $21.95

Secret to Peak Productivity, The A Simple Guide to Reaching Your Personal Best Tamara Myles 978-0-8144-3385-0 / PB / $16.00

Stress Less. Achieve More. Simple Ways to Turn Pressure into a Positive Force in Your Life Aimee Bernstein 978-0-8144-3383-6 / PB / $17.95

SUCCESS UNDER STRESS Powerful Tools for Staying Calm,Confident, and Productive When the Pressure’s On Sharon Melnick 978-0-8144-3212-9 / PB / $17.95

TIME MANAGEMENT(The Brian Tracy Success Library)Brian Tracy 978-0-8144-3343-0 / HC / $9.95

Time Power A Proven System for Getting More Done in Less Time Than You Ever Thought Possible Brian Tracy 978-0-8144-7470-9 / PB / $16.00

Time Trap, The The Classic Book on Time Management FOURTH EDITIONAlec Mackenzie and Pat Nickerson 978-0-8144-1338-8 / PB / $18.95

BUSINESSSTRATEGYFundamentals of Enterprise Risk Management How Top Companies Assess Risk, Manage Exposure, and Seize Opportunity SECOND EDITIONJohn J. Hampton 978-0-8144-4903-5 / HC / $79.95

Scorecard Solution, The Measure What Matters and Drive Sustainable Growth Dan E. King 978-0-8144-3492-5 / HC / $29.95

CAREER201 Knockout Answers to Tough Interview Questions The Ultimate Guide to Handling the New Competency-Based Interview Style Linda Matias 978-0-8144-1500-9 / PB / $13.95

Acing the Interview How to Ask and Answer the Questions That Will Get You the Job Tony Beshara 978-0-8144-0161-3 / PB / $16.95

Administrative Assistant’s andSecretary’s Handbook FIFTH EDITIONJames Stroman, Kevin Wilson and Jennifer Wauson 978-0-8144-3352-2 / HC / $34.95

Black Faces in White Places 10 Game-Changing Strategies to Achieve Success and Find Greatness Randal Pinkett, Jeffrey Robinson and Philana Patterson 978-0-8144-1680-8 / HC / $24.95

CAREER MATCH Connecting Who You Are with What You’ll Love to Do Shoya Zichy and Ann Bidou 978-0-8144-7364-1 / PB / $15.00

Cracking the New Job Market The 7 Rules for Getting Hired in Any Economy R. William Holland 978-0-8144-1734-8 / PB / $17.95

Elements of Résumé Style, The Essential Rules for Writing Résumés and Cover Letters That Work SECOND EDITIONScott Bennett 978-0-8144-3393-5 / PB / $9.95

Page 23: AMACOM Books Spring 2015 Catalog

SELECTED BACKLIST

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FBI Career Guide, The Inside Information on Getting Chosen forand Succeeding in One of the Toughest,Most Prestigious Jobs in the World Joseph W. Koletar 978-0-8144-7317-7 / PB / $15.00

How to Land a Top-Paying Federal Job Your Complete Guide to Opportunities,Internships, Resumes and Cover Letters,Networking, Interviews, Salaries,Promotions, and More! SECOND EDITIONLily Madeleine Whiteman 978-0-8144-2022-5 / PB / $24.95

How to Make It Big as a Consultant FOURTH EDITIONWilliam A. Cohen 978-0-8144-1032-5 / PB / $18.95

I Got My Dream Job and So Can You 7 Steps to Creating Your Ideal Career After College Pete Leibman 978-0-8144-2020-1 / PB / $15.95

Insider’s Guide to Building a Successful Consulting Practice, An Bruce L. Katcher and Adam Snyder 978-0-8144-1436-1 / PB / $18.95

Job Search Checklist, The Everything You Need to Know to Get Back to Work After a Layoff Damian Birkel 978-0-8144-3291-4 / PB / $16.00

Job Search Solution, The The Ultimate System for Finding a Great Job Now! SECOND EDITIONTony Beshara 978-0-8144-1799-7 / PB / $16.95

Make Your Contacts Count Networking Know-How for Business and Career Success SECOND EDITIONAnne Baber and Lynne Waymon 978-0-8144-7402-0 / PB / $14.95

Managing Your Government Career Success Strategies That Work Stewart Liff 978-0-8144-1099-8 / PB / $19.95

Own Your Future How to Think Like an Entrepreneur andThrive in an Unpredictable Economy Paul B. Brown 978-0-8144-3409-3 / HC / $22.00

Personality Power Discover Your Unique Profile—and Unlock Your Potential forBreakthrough Success Shoya Zichy 978-0-8144-2123-9 / PB / $16.95

Portable Mentor, The Your Anywhere, Anytime Career Coachand Problem Solver Cy Charney 978-0-8144-7212-5 / PB / $18.95

POWERFUL PHRASES FOR SUCCESSFUL INTERVIEWS Over 400 Ready-to-Use Words and Phrases That Will Get You the Job You Want Tony Beshara 978-0-8144-3354-6 / PB / $10.95

Stiletto Network Inside the Women’s Power Circles ThatAre Changing the Face of Business Pamela Ryckman 978-0-8144-3253-2 / HC / $22.95

Strategic Connections The New Face of Networking in a Collaborative World Anne Baber, Lynne Waymon, AndreAlphonso and Jim Wylde 978-0-8144-3496-3 / HC / $21.95

This Is How to Get Your Next Job An Inside Look at What Employers Really Want Andrea Kay 978-0-8144-3221-1 / PB / $16.00

Trajectory 7 Career Strategies to Take You fromWhere You Are to Where You Want to Be David L. Van Rooy 978-0-8144-3390-4 / PB / $16.00

Unbeatable Resumes America’s Top Recruiter Reveals What REALLY Gets You Hired Tony Beshara 978-0-8144-1762-1 / PB / $16.95

Who Says It’s a Man’s World The Girls’ Guide to Corporate Domination Emily Bennington 978-0-8144-3187-0 / HC / $21.95

COMMUNICATIONAMA Handbook of Business Documents, The Guidelines and Sample Documents That Make Business Writing Easy Kevin Wilson and Jennifer Wauson 978-0-8144-1769-0 / PB / $19.95

AMA Handbook of Business Letters FOURTH EDITIONJeffrey L. Seglin and Edward Coleman 978-0-8144-2012-6 / HC / $29.95

How to Tell Anyone Anything Breakthrough Techniques for HandlingDifficult Conversations at Work Richard S. Gallagher 978-0-8144-1015-8 / PB / $14.95

How to Write Fast Under Pressure Philip Vassallo 978-0-8144-1485-9 / PB / $18.95

I Hear You Repair Communication Breakdowns,Negotiate Successfully, and BuildConsensus . . . in Three Simple Steps Donny Ebenstein 978-0-8144-3219-8 / HC / $24.95

JUST LISTEN Discover the Secret to Getting Through to Absolutely Anyone Mark Goulston 978-0-8144-1403-3 / HC / $24.95

Language of Success, The Tom Sant 978-0-8144-7473-0 / PB / $15.00

LEAD WITH A STORY A Guide to Crafting Business NarrativesThat Captivate, Convince, and Inspire Paul Smith 978-0-8144-2030-0 / HC / $24.95

Lost Art of the Great Speech, The How to Write One—How to Deliver It Richard Dowis 978-0-8144-7054-1 / PB / $14.95

Persuasive Business Proposals Writing to Win More Customers, Clients, and Contracts THIRD EDITIONTom Sant 978-0-8144-1785-0 / PB / $19.95

Powerful Proposals How to Give Your Business the Winning Edge Terry R. Bacon and David G. Pugh 978-0-8144-7232-3 / HC / $24.95

Punctuation at Work Simple Principles for Achieving Clarity and Good Style Richard Lauchman 978-0-8144-1494-1 / PB / $13.95

Real Influence Persuade Without Pushing and Gain Without Giving In Mark Goulston and Dr. John Ullmen 978-0-8144-2015-7 / HC / $24.95

Speak to Win How to Present with Power in Any Situation Brian Tracy 978-0-8144-0157-6 / HC / $19.95

Supercommunicator Explaining the Complicated So Anyone Can Understand Frank J. Pietrucha 978-0-8144-3368-3 / PB / $17.95

Truth Doesn’t Have to Hurt, The How to Use Criticism to StrengthenRelationships, Improve Performance, and Promote Change Deb Bright 978-0-8144-3481-9 / PB / $17.95

Well Said! Presentations and Conversations That Get Results Darlene Price 978-0-8144-1787-4 / HC / $21.95

TITLES IN RED ARE OUR BESTSELLERS

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COMPUTERS,NETWORKING& I.T.Data Crush How the Information Tidal Wave is Driving New Business Opportunities Christopher Surdak 978-0-8144-3374-4 / HC / $27.95

Power of Convergence, The Linking Business Strategies andTechnology Decisions to CreateSustainable Success Faisal Hoque 978-0-8144-1695-2 / HC / $27.95

Think Bigger Developing a Successful Big DataStrategy for Your Business Mark van Rijmenam 978-0-8144-3415-4 / HC / $27.95

CURRENT EVENTSLooks Why They Matter More Than You Ever Imagined Gordon Patzer 978-0-8144-8054-0 / HC / $23.00

Reclaiming the Sky 9/11 and the Untold Story of the Menand Women Who Kept America Flying Tom Murphy 978-0-8144-0909-1 / HC / $21.95

CUSTOMERSERVICE101 Activities for Delivering Knock Your Socks Off Service Ann Thomas and Jill Applegate 978-0-8144-1444-6 / PB / $34.95

Customer Experience 3.0 High-Profit Strategies in the Age of Techno Service John A. Goodman 978-0-8144-3388-1 / HC / $24.95

Customer Service Survival Kit, The What to Say to Defuse Even the Worst Customer Situations Richard S. Gallagher 978-0-8144-3183-2 / PB / $17.95

CUSTOMER SERVICE TRAINING 101 Quick and Easy Techniques That Get Great Results SECOND EDITIONRenee Evenson 978-0-8144-1641-9 / PB / $22.95

DELIGHT YOUR CUSTOMERS 7 Simple Ways to Raise Your CustomerService from Ordinary to Extraordinary Steve Curtin 978-0-8144-3280-8 / PB / $17.95

DELIVERING KNOCK YOUR SOCKS OFF SERVICE FIFTH EDITIONPerformance Research Associates 978-0-8144-1755-3 / PB / $18.95

EXCEPTIONAL SERVICE,EXCEPTIONAL PROFIT The Secrets of Building a Five-StarCustomer Service Organization Leonardo Inghilleri and Micah Solomon 978-0-8144-1538-2 / HC / $21.95

High-Tech, High-Touch Customer Service Inspire Timeless Loyalty in the Demanding New World of Social Commerce Micah Solomon 978-0-8144-1790-4 / HC / $23.00

Kindness Revolution, The The Company-wide Culture Shift ThatInspires Phenomenal Customer Service Ed Horrell 978-0-8144-7307-8 / HC / $23.00

Managing Knock Your Socks Off Service THIRD EDITIONChip R. Bell and Ron Zemke 978-0-8144-3204-4 / PB / $18.95

Powerful Phrases for Effective Customer Service Over 700 Ready-to-Use Phrases and Scripts That Really Get Results Renee Evenson 978-0-8144-2032-4 / PB / $15.00

SECRET SERVICE Hidden Systems That DeliverUnforgettable Customer Service John R. DiJulius 978-0-8144-7171-5 / PB / $17.95

Service Failure The Real Reasons Employees Struggle With Customer Service and What You Can Do About It Jeff Toister 978-0-8144-3199-3 / PB / $17.95

Strategic Customer Service Managing the Customer Experience toIncrease Positive Word of Mouth, BuildLoyalty, and Maximize Profits John A. Goodman 978-0-8144-1333-3 / HC / $24.95

EDUCATIONWhy Boys Fail Saving Our Sons from an EducationalSystem That’s Leaving Them Behind Richard Whitmire 978-0-8144-2017-1 / PB / $15.95

FINANCE &ACCOUNTINGAccounting for the Numberphobic A Survival Guide for Small Business Owners Dawn Fotopulos 978-0-8144-3432-1 / PB / $19.95

AMA Handbook of Due Diligence, The REVISED AND UPDATED EDITIONWilliam M. Crilly and Andrew J. Sherman 978-0-8144-1382-1 / HC / $295.00 Short Discount

AMA Handbook of Financial Risk Management, The John J. Hampton 978-0-8144-1744-7 / HC / $75.00

Blueprint for Corporate Governance, A Strategy, Accountability, and thePreservation of Shareholder Value Fred R. Kaen 978-0-8144-0586-4 / HC / $29.95

Board of Directors and Audit CommitteeGuide to Fiduciary Responsibilities, The Ten Critical Steps to Protecting Yourself and Your Organization Sheila Moran and Ronald Kral978-0-8144-3166-5 / HC / $34.95

ESSENTIALS OF FINANCE ANDACCOUNTING FOR NONFINANCIALMANAGERS, THE SECOND EDITIONEdward Fields 978-0-8144-1624-2 / PB / $19.95

Mergers and Acquisitions from A to Z THIRD EDITIONAndrew J. Sherman 978-0-8144-1383-8 / HC / $35.00

Million-Dollar Financial Advisor, The Powerful Lessons and Proven Strategies from Top Producers David J. Mullen 978-0-8144-1472-9 / HC / $30.00

Million-Dollar Financial ServicesPractice, The A Proven System for Becoming a Top Producer SECOND EDITIONDavid J. Mullen 978-0-8144-3173-3 / HC / $30.00

Nonprofit Fundraising Solution, The Powerful Revenue Strategies to Take You to the Next Level Laurence A. Pagnoni 978-0-8144-3296-9 / PB / $19.95

Raising Capital Get the Money You Need to Grow Your Business THIRD EDITIONAndrew J. Sherman 978-0-8144-1703-4 / HC / $34.95

Successful Acquisitions A Proven Plan for Strategic Growth David Braun 978-0-8144-3265-5 / HC / $29.95

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GENERAL BUSINESSBeyond the Lean Revolution Achieving Successful and SustainableEnterprise Transformation Deborah J. Nightingale and JayakanthSrinivasan 978-0-8144-1709-6 / HC / $34.95

Business Confidential Lessons for Corporate Success from Inside the CIA Peter Earnest and Maryann Karinch 978-0-8144-1448-4 / HC / $24.95

Celebration of Fools An Inside Look at the Rise and Fall of JCPenney Bill Hare 978-0-8144-7159-3 / HC / $24.95

Coolfarming Turn Your Great Idea into the Next Big Thing Peter Gloor 978-0-8144-1386-9 / HC / $29.95

Coolhunting Chasing Down the Next Big Thing Peter Gloor and Scott Cooper 978-0-8144-7386-3 / HC / $24.95

Cultural Intelligence Difference, The Master the One Skill You Can’t DoWithout in Today’s Global Economy David Livermore 978-0-8144-1706-5 / HC / $22.00

Elements of Power, The Lessons on Leadership and Influence Terry R. Bacon 978-0-8144-1511-5 / HC / $27.95

Franchising & Licensing Two Powerful Ways to Grow Your Business in Any Economy FOURTH EDITIONAndrew J. Sherman 978-0-8144-1556-6 / HC / $45.00

Investing in a Sustainable World Why GREEN Is the New Color of Money on Wall Street Matthew J. Kiernan 978-0-8144-1092-9 / HC / $27.95

New Corporate Facts of Life, The Rethink Your Business to TransformToday’s Challenges Into Tomorrow’s Profits Diana Rivenburgh 978-0-8144-3304-1 / HC / $27.95

Now, Build a Great Business! 7 Ways to Maximize Your Profits in Any Market Mark Thompson and Brian Tracy 978-0-8144-1697-6 / HC / $24.95

OtherWise The Wisdom You Need to Succeed in a Diverse and Divisive World Dick Martin 978-0-8144-1752-2 / HC / $24.95

Power of Reputation, The Strengthen the Asset That Will Make or Break Your Career Chris Komisarjevsky 978-0-8144-1797-3 / HC / $22.00

Seven Secrets for Negotiating with Government How to Deal with Local, State, National, or Foreign Governments—and Come Out Ahead Jeswald W. Salacuse 978-0-8144-0908-4 / HC / $24.95

World Gone Social, A How Companies Must Adapt to Survive Ted Coine and Mark Babbitt 978-0-8144-3326-3 / HC / $24.95

HEALTH & FITNESSSurviving the Cancer System An Empowering Guide to Taking Control of Your Care Mark Fesen, M.D., F.A.C.P. 978-0-8144-1356-2 / PB / $18.95

HISTORYAmerican Entrepreneur The Fascinating Stories of the People Who Defined Business in the United States Larry Schweikart and Lynne Pierson Doti 978-0-8144-1411-8 / HC / $29.95

Deadly Blue Battle Stories of the U.S. Air ForceSpecial Operations Command Fred Pushies 978-0-8144-1360-9 / HC / $24.95

HUMANRESOURCESAMA DISC Survey Robert Cooke 978-0-8144-7090-9 / PB / $16.00

Auditing Your Human Resources Department A Step-by-Step Guide to Assessing the Key Areas of Your Program SECOND EDITIONJohn H. McConnell 978-0-8144-1661-7 / HC / $79.95

Fair, Square & Legal Safe Hiring, Managing & Firing Practicesto Keep You & Your Company Out of Court FOURTH EDITIONDonald H. Weiss 978-0-8144-0813-1 / HC / $35.00

Field Tested Recruiting, Managing, and Retaining Veterans Emily King 978-0-8144-1779-9 / HC / $29.95

Handbook for Strategic HR Best Practices in OrganizationDevelopment from the OD Network John Vogelsang, Maya Townsend, MattMinahan, David Jamieson, Judy Vogel,Annie Viets, Cathy Royal and Lynne Valek 978-0-8144-3249-5 / HC / $60.00

HR ANSWER BOOK, THE An Indispensable Guide for Managers and Human Resources Professionals SECOND EDITIONShawn Smith and Rebecca Mazin 978-0-8144-1717-1 / HC / $24.95

HR from the Heart Inspiring Stories and Strategies for Building the People Side of Great Business Libby Sartain and Martha I. Finney 978-0-8144-0756-1 / HC / $24.95

Lean but Agile Rethink Workforce Planning and Gain a True Competitive Edge William J. Rothwell, Jim Graber and Neil McCormick 978-0-8144-1777-5 / HC / $45.00

New HR Analytics, The Predicting the Economic Value of YourCompany’s Human Capital Investments Dr. Jac Fitz-enz 978-0-8144-1643-3 / HC / $29.95

Perfectly Able How to Attract and Hire Talented People with Disabilities Jim Hasse 978-0-8144-1564-1 / HC / $27.95

Performance Appraisal Tool Kit, The Redesigning Your Performance Review Template to Drive Individual and Organizational Change Paul Falcone and Winston Tan 978-0-8144-3263-1 / PB / $21.95

Positioned Strategic Workforce Planning That Gets the Right Person in the Right Job Dan L. Ward and Rob Tripp 978-0-8144-3247-1 / HC / $32.95

Recruiting, Interviewing, Selecting & Orienting New Employees FIFTH EDITIONDiane Arthur 978-0-8144-2024-9 / HC / $49.95 Short Discount

ROI of Human Capital, The Measuring the Economic Value of Employee Performance SECOND EDITIONDr. Jac Fitz-enz 978-0-8144-1332-6 / HC / $29.95

Talent Leadership A Proven Method for Identifying andDeveloping High-Potential Employees John Mattone 978-0-8144-3239-6 / HC / $34.95

Transforming Performance Measurement Rethinking the Way We Measure and Drive Organizational Success Dean R. Spitzer 978-0-8144-0891-9 / HC / $29.95

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Writing Effective Policies and Procedures A Step-by-Step Resource for Clear Communication Nancy J. Campbell 978-0-8144-7960-5 / Combbound / $60.00 Short Discount

INTERNATIONALBUSINESSChocolate Fortunes The Battle for the Hearts, Minds, and Wallets of China’s Consumers Lawrence L. Allen 978-0-8144-1432-3 / HC / $27.95

Export/Import Procedures and Documentation FIFTH EDITIONDonna L. Bade 978-0-8144-3475-8 / HC / $85.00 Short Discount

In the Shadow of the Dragon The Global Expansion of ChineseCompanies—and How It Will Change Business Forever Winter Nie and William Dowell 978-0-8144-3170-2 / HC / $27.95

Mastering Import & Export Management SECOND EDITIONThomas A. Cook, Rennie Alston and Kelly Raia 978-0-8144-2026-3 / HC / $85.00

New Korea, The An Inside Look at South Korea’s Economic Rise Myung Oak Kim and Sam Jaffe 978-0-8144-1489-7 / HC / $24.95

INTERNET & E-COMMERCECLICK MILLIONAIRES Work Less, Live More with an Internet Business You Love Scott Fox 978-0-8144-3191-7 / HC / $22.00

e-Riches 2.0 Next-Generation Marketing Strategies for Making Millions Online Scott Fox 978-0-8144-1462-0 / HC / $25.00

eBay Seller’s Tax and Legal Answer Book, The Everything You Need to Know to Keep the Government Off Your Back and Out of Your Wallet Cliff Ennico 978-0-8144-7425-9 / PB / $19.95

Internet Riches The Simple Money-Making Secrets of Online Millionaires Scott Fox 978-0-8144-0995-4 / PB / $17.95 978-0-8144-7356-6 / HC / $22.00

LEADERSHIPAMA Handbook of Leadership, The Marshall Goldsmith, John Baldoni and Sarah McArthur 978-0-8144-1513-9 / HC / $29.95

Anticipate The Art of Leading by Looking Ahead Rob-Jan de Jong 978-0-8144-4907-3 / HC / $27.95

How the Best Leaders Lead Proven Secrets to Getting the Most Out of Yourself and Others Brian Tracy 978-0-8144-1434-7 / HC / $24.95

Idea Agent Leadership that Liberates Creativity and Accelerates Innovation Lina M. Echeverria 978-0-8144-3217-4 / HC / $27.95

Intelligent Leadership What You Need to Know to Unlock Your Full Potential John Mattone 978-0-8144-3237-2 / HC / $27.95

Lead by Example 50 Ways Great Leaders Inspire Results John Baldoni 978-0-8144-1294-7 / HC / $21.95

LEAD WITH HUMILITY 12 Leadership Lessons from Pope Francis Jeffrey A. Krames 978-0-8144-4911-0 / HC / $14.00

Lead with Purpose Giving Your Organization a Reason to Believe in Itself John Baldoni 978-0-8144-1738-6 / HC / $23.00

Lead Your Boss The Subtle Art of Managing Up John Baldoni 978-0-8144-1505-4 / HC / $21.95

Leader’s Guide to Speaking with Presence, The How to Project Confidence, Conviction, and Authority John Baldoni 978-0-8144-3379-9 / PB / $6.95

LEADER’S POCKET GUIDE, THE 101 Indispensable Tools, Tips, and Techniques for Any Situation John Baldoni 978-0-8144-3231-0 / HC / $19.95

LEADERSHIP(The Brian Tracy Success Library) Brian Tracy 978-0-8144-3341-6 / HC / $9.95

Leadership 2030 The Six Megatrends You Need to Understand to Lead Your Company into the Future Georg Vielmetter and Yvonne Sell 978-0-8144-3275-4 / HC / $27.95

LEADING AT THE EDGE Leadership Lessons from the Extraordinary Saga of Shackleton’s Antarctic Expedition SECOND EDITIONDennis N.T. Perkins 978-0-8144-3194-8 / PB / $15.00 978-0-8144-0543-7 / HC / $24.95

Leading with Kindness How Good People Consistently Get Superior Results William F. Baker and Michael O’Malley 978-0-8144-0156-9 / HC / $24.95

Little Book of Leadership Development, The 50 Ways to Bring Out the Leader in Every Employee Scott J. Allen and Mitchell Kusy 978-0-8144-1754-6 / HC / $19.95

Preparing for Leadership What It Takes to Take the Lead Donna J. Dennis and Debbie Meola 978-0-8144-1452-1 / PB / $17.95

Ten Golden Rules of Leadership, The Classical Wisdom for Modern Leaders M. A. Soupios and Panos Mourdoukoutas 978-0-8144-3467-3 / HC / $15.95

MANAGEMENT7 Hidden Reasons Employees Leave, The How to Recognize the Subtle Signs and Act Before It’s Too Late SECOND EDITIONLeigh Branham 978-0-8144-1758-4 / HC / $24.95

96 GREAT INTERVIEW QUESTIONS TO ASK BEFORE YOU HIRE SECOND EDITIONPaul Falcone 978-0-8144-1351-7 / PB / $17.95

101 SAMPLE WRITE-UPS FORDOCUMENTING EMPLOYEEPERFORMANCE PROBLEMS A Guide to Progressive Discipline & Termination SECOND EDITIONPaul Falcone 978-0-8144-1546-7 / PB / $35.00 978-0-8144-1548-1 / Combbound / $49.95Short Discount

101 TOUGH CONVERSATIONS TO HAVE WITH EMPLOYEES A Manager’s Guide to AddressingPerformance, Conduct, and Discipline Challenges Paul Falcone 978-0-8144-1348-7 / PB / $18.95

2600 PHRASES FOR EFFECTIVE PERFORMANCE REVIEWS Ready-to-Use Words and Phrases That Really Get Results Paul Falcone 978-0-8144-7282-8 / PB / $10.95

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2600 PHRASES FOR SETTINGEFFECTIVE PERFORMANCE GOALS Ready-to-Use Phrases That Really Get Results Paul Falcone 978-0-8144-1775-1 / PB / $11.95

AMA Business Boot Camp Management and LeadershipFundamentals That Will See YouSuccessfully Through Your Career Edward Reilly 978-0-8144-2001-0 / HC / $25.00

AMA Dictionary of Business andManagement, The George Thomas Kurian 978-0-8144-2028-7 / HC / $24.95

AMA Guide to ManagementDevelopment, The Daniel R. Tobin and Margaret Pettingell 978-0-8144-0899-5 / HC / $34.95

Becoming an Exceptional Executive Coach Use Your Knowledge, Experience, and Intuition to Help Leaders Excel Michael Frisch, Robert Lee, Karen L. Metzger, Jeremy Robinson, and Judy Rosemarin 978-0-8144-1687-7 / HC / $34.95

Behind Every Good Decision How Anyone Can Use Business Analyticsto Turn Data into Profitable Insight Piyanka Jain, Puneet Sharma and Lakshmi Jayaraman 978-0-8144-4921-9 / HC / $27.95

Bench Strength Developing the Depth and Versatility ofYour Organization’s Leadership Talent Dr. Robert W. Barner 978-0-8144-0884-1 / HC / $29.95

Building a House for Diversity How a Fable About a Giraffe & an Elephant Offers New Strategies for Today’s Workforce R. Roosevelt Thomas and Marjorie I. Woodruff 978-0-8144-0463-8 / HC / $27.95

Coaching Connection, The A Manager’s Guide to DevelopingIndividual Potential in the Context of the Organization John Hoover and Paul Gorrell 978-0-8144-1414-9 / HC / $29.95

Complete Guide to Hiring and FiringGovernment Employees, The Stewart Liff 978-0-8144-1450-7 / HC / $24.95

Critical Thinking Toolkit, The Spark Your Team’s Creativity with 35 Problem Solving Activities Dr. Marlene Caroselli 978-0-8144-1740-9 / PB / $34.95

DELEGATION & SUPERVISION (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3314-0 / HC / $9.95

Designing Dynamic Organizations A Hands-on Guide for Leaders at All Levels Jay Galbraith, Diane Downey and Amy Kates 978-0-8144-7119-7 / PB / $29.95

Discipline Without Punishment The Proven Strategy That Turns ProblemEmployees into Superior Performers SECOND EDITIONDick Grote 978-0-8144-7330-6 / PB / $19.95

Effective Succession Planning Ensuring Leadership Continuity and Building Talent from Within FOURTH EDITIONWilliam J. Rothwell 978-0-8144-1416-3 / HC / $65.00 Short Discount

Enemy of Engagement, The Put an End to Workplace Frustration—and Get the Most from Your Employees Mark Royal and Tom Agnew 978-0-8144-1795-9 / HC / $25.95

Engaging Government Employees Motivate and Inspire Your People to Achieve Superior Performance Robert J. Lavigna 978-0-8144-3279-2 / HC / $24.95

EQ Interview, The Finding Employees with High Emotional Intelligence Adele B. Lynn 978-0-8144-0941-1 / PB / $16.00

Facilitator’s Fieldbook, The THIRD EDITIONTom Justice and David W. Jamieson 978-0-8144-2008-9 / PB / $45.00

FIRST-TIME MANAGER, THE SIXTH EDITIONLoren B. Belker, Jim McCormick and Gary S. Topchik 978-0-8144-1783-6 / PB / $17.95

Full Engagement! Inspire, Motivate, and Bring Out the Best in Your People Brian Tracy 978-0-8144-1689-1 / HC / $22.00

Generations at Work Managing the Clash of Boomers, GenXers, and Gen Yers in the Workplace SECOND EDITIONRon Zemke, Claire Raines and Bob Filipczak 978-0-8144-3233-4 / PB / $17.95

Generations, Inc. From Boomers to Linksters—Managingthe Friction Between Generations at Work Meagan Johnson and Larry Johnson 978-0-8144-1573-3 / PB / $16.95

Get Weird! 101 Innovative Ways to Make YourCompany a Great Place to Work John Putzier 978-0-8144-7114-2 / PB / $17.95

Getting to Innovation How Asking the Right QuestionsGenerates the Great Ideas Your Company Needs Arthur B. VanGundy 978-0-8144-0898-8 / HC / $29.95

Hidden Leader, The Discover and Develop Greatness Within Your Company Scott K. Edinger and Laurie Sain 978-0-8144-3399-7 / HC / $24.95

HIGH-IMPACT INTERVIEW QUESTIONS701 Behavior-Based Questions to Find the Right Person for Every Job Victoria A. Hoevemeyer 978-0-8144-7301-6 / PB / $17.95

Improving the Performance ofGovernment Employees A Manager’s Guide Stewart Liff 978-0-8144-1622-8 / HC / $27.95

Innovation Killer, The How What We Know Limits What We Can Imagine — and What SmartCompanies Are Doing About It Cynthia Barton Rabe 978-0-8144-0883-4 / HC / $26.00

Into the Storm Lessons in Teamwork from the Treacherous Sydney to Hobart Ocean Race Dennis N.T. Perkins 978-0-8144-3198-6 / HC / $24.95

Keeping Employees Accountable for Results Quick Tips for Busy Managers Brian Cole Miller 978-0-8144-7320-7 / PB / $17.95

Keeping the People Who Keep You in Business 24 Ways to Hang On to Your Most Valuable Talent Leigh Branham 978-0-8144-0597-0 / HC / $27.95

Management (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3419-2 / HC / $9.95

Management 500, The A High-Octane Formula for Business Success Dan Coughlin 978-0-8144-1423-1 / HC / $22.00

Management? It’s Not What You Think! Henry Mintzberg, Bruce Ahlstrand and Joseph Lampel 978-0-8144-1684-6 / HC / $22.00

Manager 3.0 A Millennial’s Guide to Rewriting the Rules of Management Brad Karsh and Courtney Templin 978-0-8144-3289-1 / PB / $17.95

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Manager’s Guide to Coaching, A Simple and Effective Ways to Get the Best From Your Employees Anne Loehr and Brian Emerson 978-0-8144-0982-4 / PB / $16.95

Manager’s Guide to HR, The Hiring, Firing, Performance Evaluations,Documentation, Benefits, and Everything Else You Need to Know SECOND EDITIONMax Muller 978-0-8144-3302-7 / HC / $24.95

Manager’s Guide to Virtual Teams, A Yael Zofi 978-0-8144-1659-4 / HC / $27.95

Managing Government Employees How to Motivate Your People, Deal with Difficult Issues, and Achieve Tangible Results Stewart Liff 978-0-8144-0887-2 / HC / $24.95

MOTIVATION (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3311-9 / HC / $9.95

NEW MANAGER’S TOOL KIT, THE 21 Things You Need to Know to Hit the Ground Running Don Grimme and Sheryl Grimme 978-0-8144-1306-7 / PB / $16.95

New Supervisor’s Survival Manual, The William A. Salmon 978-0-8144-7027-5 / PB / $18.95

No More Pointless Meetings Breakthrough Sessions That WillRevolutionize the Way You Work Martin Murphy 978-0-8144-3168-9 / PB / $17.95

Performance Appraisal Question and Answer Book, TheA Survival Guide for Managers Dick Grote 978-0-8144-7151-7 / PB / $17.95

Practical Drucker, The Applying the Wisdom of the World’sGreatest Management Thinker William A. Cohen 978-0-8144-3349-2 / HC / $25.00

Productive Performance Appraisals SECOND EDITIONPaul Falcone and Randi T. Sachs 978-0-8144-7422-8 / PB / $10.00

Quick Brainstorming Activities for Busy Managers 50 Exercises to Spark Your Team’sCreativity and Get Results Fast Brian Cole Miller 978-0-8144-1792-8 / PB / $18.95

Quick Emotional Intelligence Activities for Busy Managers 50 Team Exercises That Get Results in Just 15 Minutes Adele B. Lynn 978-0-8144-0895-7 / PB / $17.95

Quick Meeting Openers for Busy Managers More Than 50 Icebreakers, Energizers, and Other Creative Activities That Get Results Brian Cole Miller 978-0-8144-0933-6 / PB / $17.95

Redefining Operational Excellence New Strategies for MaximizingPerformance and Profits Across the Organization Andrew Miller 978-0-8144-3397-3 / HC / $27.95

Star Factor, The Discover What Your Top Performers Do Differently—and Inspire a New Level of Greatness in All William Seidman and Richard Grbavac 978-0-8144-3320-1 / HC / $25.00

True Alignment Linking Company Culture with CustomerNeeds for Extraordinary Results Edgar Papke 978-0-8144-3336-2 / HC / $29.95

What Keeps Leaders Up at Night Recognizing and Resolving Your Most Troubling Management Issues Nicole Lipkin 978-0-8144-3211-2 / HC / $21.95

Wiki Management A Revolutionary New Model for a RapidlyChanging and Collaborative World Rod Collins 978-0-8144-3308-9 / HC / $25.00

Winning Factor, The Inspire Gold-Medal Performance in Your Employees Peter Jensen 978-0-8144-3175-7 / HC / $24.95

MARKETING,ADVERTISING & PR According to Kotler The World’s Foremost Authority onMarketing Answers Your Questions Philip Kotler 978-0-8144-7295-8 / PB / $17.95

AMA Handbook of Public Relations, The Robert L. Dilenschneider 978-0-8144-1525-2 / HC / $35.00

BE A DIRECT SELLING SUPERSTAR Achieve Financial Freedom for Yourselfand Others as a Direct Sales Leader Mary Christensen 978-0-8144-3207-5 / PB / $16.00

Be a Network Marketing Superstar The One Book You Need to Make MoreMoney Than You Ever Thought Possible Mary Christensen and Wayne Christensen 978-0-8144-7431-0 / PB / $15.00

Be a Party Plan Superstar Build a $100,000-a-Year Direct SellingBusiness from Home Mary Christensen 978-0-8144-1651-8 / PB / $17.95

BE A RECRUITING SUPERSTAR The Fast Track to Network Marketing Millions Mary Christensen 978-0-8144-0163-7 / PB / $16.00

Brand Aid A Quick Reference Guide to Solving Your Branding Problems andStrengthening Your Market Position SECOND EDITIONBrad VanAuken 978-0-8144-3473-4 / HC / $29.95

Brand Real How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty Laurence Vincent 978-0-8144-1676-1 / HC / $25.00

DO IT! MARKETING 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition David Newman 978-0-8144-3286-0 / HC / $19.95

Don’t Think Pink What Really Makes Women Buy — and How to Increase Your Share of This Crucial Market Lisa Johnson and Andrea Learned 978-0-8144-0815-5 / HC / $23.00

Evergreen Cultivate the Enduring Customer LoyaltyThat Keeps Your Business Thriving Noah Fleming 978-0-8144-3443-7 / HC / $26.00

Experience Effect, The Engage Your Customers with a Consistentand Memorable Brand Experience Jim Joseph 978-0-8144-1554-2 / HC / $24.95

GET CLIENTS NOW!™ A 28-Day Marketing Program forProfessionals, Consultants, and Coaches THIRD EDITIONC. J. Hayden 978-0-8144-3245-7 / PB / $19.95

Going Social Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media Jeremy Goldman 978-0-8144-3255-6 / PB / $19.95

It’s Not the Size of the Data — It’s How You Use It Smarter Marketing with Analytics and Dashboards Koen Pauwels 978-0-8144-3395-9 / HC / $29.95

Marketing (The Brian Tracy Success Library) Brian Tracy 978-0-8144-3421-5 / HC / $9.95

Marketing Plan, The How to Prepare and Implement It FOURTH EDITIONWilliam M. Luther 978-0-8144-1693-8 / PB / $21.95

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MARKETING TO MILLENNIALS Reach the Largest and Most InfluentialGeneration of Consumers Ever Jeff Fromm and Christie Garton 978-0-8144-3322-5 / HC / $24.95

New Rules of Lead Generation, The Proven Strategies to Maximize Marketing ROI David T. Scott 978-0-8144-3261-7 / HC / $24.95

Rainmaker’s Toolkit, The Power Strategies for Finding, Keeping,and Growing Profitable Clients Harry Mills 978-0-8144-7216-3 / HC / $22.00

Secrets of the Marketing Masters What the Best Marketers Do — And Why It Works Dick Martin 978-0-8144-0943-5 / HC / $24.00

Secrets of Word-of-Mouth Marketing, TheHow to Trigger Exponential Sales Through Runaway Word of Mouth SECOND EDITIONGeorge Silverman 978-0-8144-1668-6 / PB / $17.95

Targeted How Technology Is RevolutionizingAdvertising and the Way Companies Reach Consumers Mike Smith 978-0-8144-3499-4 / HC / $24.95

Truth The New Rules for Marketing in a Skeptical World Lynn B. Upshaw 978-0-8144-7376-4 / HC / $24.95

Web Copy That Sells The Revolutionary Formula for Creating Killer Copy That Grabs TheirAttention and Compels Them to Buy THIRD EDITIONMaria Veloso 978-0-8144-3251-8 / PB / $21.95

MEMOIRLive From Jordan Letters Home From My Journey Through the Middle East Benjamin Orbach 978-0-8144-7427-3 / HC / $22.00

NEGOTIATION& PERSUASIONBlack Belt Negotiating Become a Master Negotiator UsingPowerful Lessons from the Martial Arts Michael Lee and Sensei Grant Tabuchi 978-0-8144-7461-7 / PB / $15.00

Elements of Influence The Art of Getting Others to Follow Your Lead Terry R. Bacon 978-0-8144-1732-4 / HC / $26.00

How to Become a Better Negotiator SECOND EDITIONRichard A. Luecke and James G. Patterson 978-0-8144-0047-0 / PB / $12.00

Maximum Influence The 12 Universal Laws of Power Persuasion SECOND EDITIONKurt W. Mortensen 978-0-8144-3209-9 / PB / $17.95

NEGOTIATION(The Brian Tracy Success Library) Brian Tracy 978-0-8144-3318-8 / HC / $9.95

Persuasion IQ The 10 Skills You Need to Get Exactly What You Want Kurt W. Mortensen 978-0-8144-0993-0 / HC / $21.95

PERSONAL FINANCE& INVESTINGDebt-Free Spending Plan, The An Amazingly Simple Way to Take Controlof Your Finances Once and for All JoAnneh Nagler 978-0-8144-3243-3 / PB / $16.00

Financial Fresh Start Your Five-Step Plan for Adapting and Prospering in the New Economy Shari Olefson 978-0-8144-3229-7 / HC / $26.00

SOLDIER OF FINANCE Take Charge of Your Money and Invest in Your Future Jeff Rose 978-0-8144-3328-7 / PB / $16.00

PLANT &FACILITIESDisaster Recovery Handbook, The A Step-by-Step Plan to Ensure Business Continuity and Protect VitalOperations, Facilities, and Assets SECOND EDITIONMichael Wallace and Lawrence Webber 978-0-8144-1613-6 / HC / $59.95

Facility Management Handbook, The FOURTH EDITIONKathy O. Roper and Richard P. Payant 978-0-8144-3215-0 / HC / $79.95

Front Desk Security and Safety An on-the-Job Guide to Handling Emergencies, Threats, and Unexpected Situations Betty A. Kildow 978-0-8144-0826-1 / PB / $15.95

PREGNANCY &PARENTING7 Steps to Raising a Bilingual Child Naomi Steiner 978-0-8144-0046-3 / PB / $14.95

ABCs of Breastfeeding, The Everything a Mom Needs to Know for a Happy Nursing Experience Stacey H. Rubin 978-0-8144-8057-1 / PB / $14.95

ADD/ADHD Drug Free Natural Alternatives and PracticalExercises to Help Your Child Focus Frank Jacobelli and Lynn A. Watson 978-0-8144-0094-4 / PB / $15.00

Home for Dinner Mixing Food, Fun, and Conversation for a Happier Family and Healthier Kids Anne K. Fishel 978-0-8144-3370-6 / PB / $16.00

In Faith and In Doubt How Religious Believers and Nonbelievers Can Create Strong Marriages and Loving Families Dale McGowan 978-0-8144-3372-0 / PB / $17.95

It Gets Easier! . . . And Other Lies We Tell New Mothers A Fun, Practical Guide to Becoming a Mom Claudine Wolk 978-0-8144-1502-3 / PB / $14.00

Parenting an Adult with Disabilities or Special Needs Everything You Need to Know to Plan for and Protect Your Child’s Future Peggy Lou Morgan 978-0-8144-0991-6 / PB / $17.95

PARENTING BEYOND BELIEF On Raising Ethical, Caring Kids Without Religion Dale McGowan 978-0-8144-7426-6 / PB / $17.95

Parenting with a Story Real-Life Lessons in Character for Parents and Children to Share Paul Smith 978-0-8144-3357-7 / PB / $16.00

RAISING FREETHINKERS A Practical Guide for Parenting Beyond Belief Dale McGowan, Molleen Matsumura,Amanda Metskas and Jan Devor 978-0-8144-1096-7 / PB / $17.95

STRESS-FREE POTTY TRAINING A Commonsense Guide to Finding the Right Approach for Your Child Sara Au and Peter L. Stavinoha 978-0-8144-0162-0 / PB / $12.95

Stress-Free Pregnancy Guide, The A Doctor Tells You What to Really Expect Carol Livoti and Elizabeth Topp 978-0-8144-8055-7 / PB / $15.00

TITLES IN RED ARE OUR BESTSELLERS

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Strong Kids, Healthy Kids The Revolutionary Program for Increasing Your Child’s Fitness in 30 Minutes a Week Fredrick Hahn 978-0-8144-0942-8 / HC / $21.95

SURVIVAL GUIDE TO PARENTING TEENS, A Talking to Your Kids About Sexting, Drinking, Drugs, and Other Things That Freak You Out Joani Geltman 978-0-8144-3366-9 / PB / $16.00

Teenagers 101 What a Top Teacher Wishes You KnewAbout Helping Your Kid Succeed Rebecca Deurlein 978-0-8144-3465-9 / PB / $16.00

PROJECTMANAGEMENT101 Project Management Problems and How to Solve Them Practical Advice for Handling Real-World Project Challenges Tom Kendrick 978-0-8144-1557-3 / PB / $19.95

AMA Handbook of Project Management, The FOURTH EDITIONPaul C. Dinsmore and Jeannette Cabanis-Brewin 978-0-8144-3339-3 / HC / $79.95 Short Discount

Emotional Intelligence for Project Managers The People Skills You Need to Achieve Outstanding Results SECOND EDITIONAnthony Mersino 978-0-8144-3277-8 / PB / $19.95

Enterprise Project Governance A Guide to the Successful Management of Projects Across the Organization Paul C. Dinsmore and Luiz Rocha 978-0-8144-1746-1 / HC / $34.95

FUNDAMENTALS OF PROJECT MANAGEMENT FOURTH EDITIONJoseph Heagney 978-0-8144-1748-5 / PB / $16.95

Improving Your Project Management Skills SECOND EDITIONLarry Richman 978-0-8144-1728-7 / PB / $15.00

Maximizing Project Value Defining, Managing, and Measuring for Optimal Return Jeff Berman 978-0-8144-7382-5 / PB / $19.95

Performance-Based Project Management Increasing the Probability of Project Success Glen B. Alleman 978-0-8144-3330-0 / HC / $27.95

Program Management Office Advantage, The A Powerful and Centralized Way forOrganizations to Manage Projects Lia Tjahjana, Paul Dwyer and Mohsin Habib978-0-8144-1426-2 / HC / $34.95

Project Management for Non-Project Managers Jack Ferraro 978-0-8144-1736-2 / HC / $24.95

Project Management for Small Business A Streamlined Approach from Planning to Completion Joseph Phillips 978-0-8144-1767-6 / PB / $21.95

Project Management Question and Answer Book, The Michael W. Newell and Marina N. Grashina 978-0-8144-7164-7 / PB / $17.95

Project Management That Works Real-World Advice on Communicating,Problem-Solving, and Everything Else You Need to Know to Get the Job Done Rick A. Morris and Brette McWhorter Sember 978-0-8144-0988-6 / HC / $24.95

Project Management Tool Kit, The 100 Tips and Techniques for Getting the Job Done Right THIRD EDITIONTom Kendrick978-0-8144-3345-4 / PB / $19.95

Rescue the Problem Project A Complete Guide to Identifying,Preventing, and Recovering from Project Failure Todd C. Williams 978-0-8144-1682-2 / HC / $32.95

Results Without Authority Controlling a Project When the Team Doesn’t Report to You SECOND EDITIONTom Kendrick 978-0-8144-1781-2 / PB / $19.95

Succeeding in the Project Management Jungle How to Manage the People Side of Projects Doug Russell978-0-8144-1615-0 / PB / $19.95

PURCHASING ANDSUPPLY CHAINCollaborative Planning, Forecasting,and Replenishment How to Create a Supply Chain Advantage Dirk Seifert 978-0-8144-7182-1 / HC / $44.95

Essentials of Inventory Management SECOND EDITIONMax Muller 978-0-8144-1655-6 / HC / $39.95

Market-Driven Supply Chain, The A Revolutionary Model for Sales and Operations Planning in the New On-Demand Economy Robert P. Burrows III 978-0-8144-3163-4 / HC / $39.95

Supply Chain Excellence A Handbook for Dramatic Improvement Using the SCOR Model THIRD EDITIONPeter Bolstorff and Robert Rosenbaum 978-0-8144-1771-3 / HC / $45.00

Supply Chain Management Guide to Business Continuity, A Betty A. Kildow 978-0-8144-1645-7 / HC / $35.00

Supply-Based Advantage, The How to Link Suppliers to YourOrganization’s Corporate Strategy Stephen C. Rogers 978-0-8144-0155-2 / HC / $39.95

QUALITYMANAGEMENTPower of Business ProcessImprovement, The 10 Simple Steps to Increase Effective -ness, Efficiency, and Adaptability Susan Page 978-0-8144-1478-1 / HC / $32.95

Successful Business Process Management What You Need to Know to Get Results Paula K. Berman 978-0-8144-3401-7 / HC / $29.95

REAL ESTATECOMMERCIAL MORTGAGES 101 Everything You Need to Know to Create a Winning Loan Request Package Michael Reinhard 978-0-8144-1507-8 / PB / $21.95

Complete Guide to Investing in Foreclosures, The Steve Berges 978-0-8144-7288-0 / PB / $17.95

Everything You Need to Know BeforeBuying a Co-op,Condo, or Townhouse Ken Roth 978-0-8144-7325-2 / PB / $18.95

Home Makeovers That Sell Quick and Easy Ways to Get the Highest Possible Price Sid Davis 978-0-8144-7373-3 / PB / $15.00

Landlord’s Financial Tool Kit, The Michael C. Thomsett 978-0-8144-7235-4 / PB / $18.95

Mortgage Confidential What You Need to Know That Your Lender Won’t Tell You SECOND EDITIONDavid Reed 978-0-8144-1543-6 / PB / $17.95

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Property Management Tool Kit, The Mike Beirne 978-0-8144-7351-1 / PB / $19.95

Real Estate Investor’s Guide to Financing, The Insider Advice for Making the Most Money on Every Deal David Reed 978-0-8144-8061-8 / PB / $17.95

Your Successful Career as a Mortgage Broker David Reed 978-0-8144-7370-2 / PB / $18.95

Your Successful Real Estate Career FIFTH EDITIONKenneth W. Edwards 978-0-8144-7319-1 / PB / $18.95

SALESAccidental Salesperson, The How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve SECOND EDITIONChris Lytle 978-0-8144-3086-6 / PB / $17.95

Amp Up Your Sales Powerful Strategies That Move Customersto Make Fast, Favorable Decisions Andy Paul 978-0-8144-3487-1 / PB / $17.95

Art of Social Selling, The Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks Shannon Belew 978-0-8144-3332-4 / PB / $19.95

Building a Winning Sales Force Powerful Strategies for Driving High Performance Andris A. Zoltners, Prabhakant Sinha and Sally E. Lorimer 978-0-8144-1040-0 / HC / $34.95

Complete Guide to Sales ForceIncentive Compensation, The How to Design and Implement Plans That Work Andris A. Zoltners, Prabhakant Sinha and Sally E. Lorimer 978-0-8144-7324-5 / HC / $65.00 Short Discount

Consultative Selling The Hanan Formula for High-Margin Sales at High Levels EIGHTH EDITIONMack Hanan 978-0-8144-1617-4 / HC / $29.95

Conversations That Sell Collaborate with Buyers and Make Every Conversation Count Nancy Bleeke 978-0-8144-3180-1 / PB / $17.95

Emotional Intelligence for Sales Success Connect with Customers and Get Results Colleen Stanley 978-0-8144-3029-3 / PB / $17.95

Fundamentals of Sales Management forthe Newly Appointed Sales Manager Matthew Schwartz 978-0-8144-0873-5 / PB / $18.95

HIGH-PROFIT SELLING Win the Sale Without Compromising on Price Mark Hunter 978-0-8144-2009-6 / PB / $19.95

Innovative Sale, The Unleash Your Creativity for Better Customer Solutions and Extraordinary Results Mark Donnolo 978-0-8144-3347-8 / HC / $25.00

Key to the C-Suite, The What You Need to Know to SellSuccessfully to Top Executives Michael J. Nick 978-0-8144-1730-0 / HC / $22.00

NEW SALES. SIMPLIFIED. The Essential Handbook for Prospectingand New Business Development Mike Weinberg 978-0-8144-3177-1 / PB / $17.95

Nonstop Sales Boom Powerful Strategies to Drive Consistent Growth Year After Year Colleen Francis 978-0-8144-3376-8 / PB / $17.95

ProActive Sales Management How to Lead, Motivate, and Stay Ahead of the Game SECOND EDITIONWilliam “Skip” Miller 978-0-8144-1456-9 / HC / $24.95

ProActive Selling Control the Process—Win the Sale SECOND EDITIONWilliam “Skip” Miller 978-0-8144-3192-4 / PB / $17.95

QUESTIONS THAT SELL The Powerful Process for DiscoveringWhat Your Customer Really Wants Paul Cherry 978-0-8144-7339-9 / PB / $16.95

Sales Scripts That Sell SECOND EDITIONMichael Gamble and Teri Gamble 978-0-8144-7421-1 / PB / $16.95

Sales Success (The Brian Tracy Success Library) Brian Tracy 978-0-8144-4919-6 / HC / $9.95

Secret Language of Influence, The Master the One Skill Every Sales Pro Needs Dan Seidman 978-0-8144-1726-3 / PB / $17.95

Selling Above and Below the Line Convince the C-Suite. Win OverManagement. Secure the Sale. William “Skip” Miller 978-0-8144-3483-3 / PB / $18.95

Selling to Anyone Over the Phone SECOND EDITIONRenee P. Walkup and Sandra McKee 978-0-8144-1483-5 / PB / $17.95

Slow Down, Sell Faster! Understand Your Customer’s BuyingProcess and Maximize Your Sales Kevin Davis 978-0-8144-1685-3 / PB / $18.95

Smart Sales Manager The Ultimate Playbook for Building and Running a High-Performance Inside Sales Team Josiane Chriqui Feigon 978-0-8144-3283-9 / HC / $24.95

SMART SELLING ON THE PHONE AND ONLINE Inside Sales That Gets Results Josiane Chriqui Feigon 978-0-8144-1465-1 / PB / $17.95

Successful Cold Call Selling Over 100 New Ideas, Scripts, and Examples From the Nation’s Foremost Sales Trainer Lee Boyan 978-0-8144-7718-2 / PB / $17.95

UNLIMITED SALES SUCCESS 12 Simple Steps for Selling More Than You Ever Thought Possible Brian Tracy and Michael Tracy 978-0-8144-3324-9 / HC / $22.95

What Your CEO Needs to Know About Sales Compensation Connecting the Corner Office to the Front Line Mark Donnolo 978-0-8144-3227-3 / HC / $34.95

SCIENCE &TECHNOLOGYAbsolutely Small How Quantum Theory Explains Our Everyday World Michael D. Fayer 978-0-8144-1488-0 / HC / $24.00

Brain Sense The Science of the Senses and How We Process the World Around Us Faith Hickman Brynie 978-0-8144-1324-1 / HC / $24.00

Food Fray Inside the Controversy over Genetically Modified Food Lisa H. Weasel 978-0-8144-0164-4 / HC / $23.00

Geeks of War, The The Secretive Labs and Brilliant MindsBehind Tomorrow’s Warfare Technologies John Edwards 978-0-8144-0852-0 / HC / $24.00

TITLES IN RED ARE OUR BESTSELLERS

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SELF-HELP30 Days to a More Powerful Memory Gini Graham Scott 978-0-8144-7445-7 / PB / $14.95

Power of Charm, The How to Win Anyone Over in Any Situation Brian Tracy and Ron Arden 978-0-8144-7357-3 / HC / $15.00

SMALL BUSINESS &ENTREPRENEURSHIP6 Secrets to Startup Success How to Turn Your Entrepreneurial Passion into a Thriving Business John Bradberry 978-0-8144-1606-8 / HC / $21.95

Art of War for Small Business, The Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu Becky Sheetz-Runkle 978-0-8144-3381-2 / PB / $14.95

ECONOMY OF YOU, THE Discover Your Inner Entrepreneur and Recession-Proof Your Life Kimberly Palmer 978-0-8144-3273-0 / HC / $21.95

Fail Fast or Win Big The Start-Up Plan for Starting Now Bernhard Schroeder 978-0-8144-3478-9 / HC / $21.95

Graphic Designer’s Business Survival Guide, The Lawrence J. Daniels 978-0-8144-3241-9 / PB / $24.95

Idea to Invention What You Need to Know toCash In on Your Inspiration Patricia Nolan-Brown 978-0-8144-3293-8 / PB / $17.95

Sell Your Business for an Outrageous Price An Insider’s Guide to Getting More Than You Ever Thought Possible Kevin M. Short 978-0-8144-3471-0 / HC / $21.95

Small-Business Guide to Government Contracts, The How to Comply with the Key Rules andRegulations . . . and Avoid TerminatedAgreements, Fines, or Worse Steven J. Koprince 978-0-8144-3193-1 / HC / $29.95

Standout Business Plan, The Make It Irresistible—and Get the Funds You Need for Your Startup or Growing Business Vaughan Evans and Brian Tracy 978-0-8144-3411-6 / PB / $19.95

Think Agile How Smart Entrepreneurs Adapt in Order to Succeed Taffy Williams 978-0-8144-3430-7 / HC / $23.00

TEAMSMore Quick Team-Building Activities for Busy Managers 50 New Exercises That Get Results in Just 15 Minutes Brian Cole Miller 978-0-8144-7378-8 / PB / $17.95

Nice Teams Finish Last The Secret to Unleashing Your Team’s Maximum Potential Brian Cole Miller 978-0-8144-1393-7 / PB / $17.95

Primal Teams Harnessing the Power of Emotions to Fuel Extraordinary Performance Jackie Barretta 978-0-8144-3441-3 / HC / $24.95

Team of Leaders, A Empowering Every Member to TakeOwnership, Demonstrate Initiative, and Deliver Results Paul Gustavson and Stewart Liff 978-0-8144-3407-9 / HC / $26.95

Team-Building Tool Kit, The Tips and Tactics for Effective Workplace Teams SECOND EDITIONDeborah Mackin and Deborah Harrington-Mackin 978-0-8144-7439-6 / PB / $17.95

TRAININGConflict and Communication Activity Book, The 30 High-Impact Training Exercises for Adult Learners Bill Withers and Keami D. Lewis 978-0-8144-7167-8 / PB / $34.95

Diversity Training Activity Book, The 50 Activities for Promoting Communi -cation and Understanding at Work Jonamay Lambert and Selma Myers 978-0-8144-1536-8 / PB / $34.95

Innovation at Work 55 Activities to Spark Your Team’s Creativity Richard Brynteson 978-0-8144-3234-1 / PB / $34.95

Instructional Design for Action Learning Geri McArdle 978-0-8144-1566-5 / PB / $34.95

Leadership Training Activity Book, The 50 Exercises for Building Effective Leaders Lois B. Hart and Charlotte S. Waisman 978-0-8144-7262-0 / PB / $34.95

Leading the Learning Revolution The Expert’s Guide to Capitalizing on theExploding Lifelong Education Market Jeff Cobb 978-0-8144-3225-9 / HC / $29.95

Learning to Succeed Rethinking Corporate Education in a World of Unrelenting Change Jason Wingard 978-0-8144-3413-0 / HC / $29.95

Management Training Tool Kit, The 35 Exercises to Prepare Managers for the Challenges They Face Every Day Alan Clardy 978-0-8144-3114-6 / PB / $34.95

Negotiation at Work Maximize Your Team’s Skills with 60 High-Impact Activities Ira G. Asherman 978-0-8144-3190-0 / PB / $34.95

Successful Virtual Classroom, The How to Design and Facilitate Interactiveand Engaging Live Online Learning Darlene Christopher 978-0-8144-3428-4 / PB / $39.95

Trainer’s Tool Kit, The SECOND EDITIONCy Charney and Kathy Conway 978-0-8144-7268-2 / PB / $18.95

Training on Trial How Workplace Learning Must Reinvent Itself to Remain Relevant James D. Kirkpatrick and Wendy Kayser Kirkpatrick 978-0-8144-1464-4 / HC / $24.95

Training That Delivers Results Instructional Design That Aligns with Business Goals Dick Handshaw 978-0-8144-3403-1 / PB / $34.95

Working Longer New Strategies for Managing, Training,and Retaining Older Employees William J. Rothwell, Harvey Sterns, Diane Spokus and Joel Reaser 978-0-8144-7392-4 / PB / $29.95

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33

TITLE INDEX101 Activities for Delivering Knock YourSocks Off Service . . . . . . . . . . . . . . . .22

101 Project Management Problems and How to Solve Them . . . . . . . . . . . .28

101 Sample Write-Ups for DocumentingEmployee Performance Problems . . . . .24

101 Tough Conversations to Have with Employees . . . . . . . . . . . . . .24

11 Laws of Likability, The . . . . . . . . . . .20

201 Knockout Answers to Tough Interview Questions . . . . . . . . . .20

2600 Phrases for Effective Performance Reviews . . . . . . . . . . . . . .24

2600 Phrases for Setting EffectivePerformance Goals . . . . . . . . . . . . . . . .25

30 Days to a More Powerful Memory . . .30

6 Secrets to Startup Success . . . . . . . . .30

7 Hidden Reasons Employees Leave, The . . . . . . . . . . . . .24

7 Steps to Raising a Bilingual Child . . . .27

96 Great Interview Questions to Ask Before You Hire . . . . . . . . . . . . .24

ABCs of Breastfeeding, The . . . . . . . . . .27

Absolutely Small . . . . . . . . . . . . . . . . . .29

Accidental Salesperson, The . . . . . . . . .29

According to Kotler . . . . . . . . . . . . . . . .26

Accounting for the Numberphobic . . . . .22

Acing the Interview . . . . . . . . . . . . . . . .20

ADD/ADHD Drug Free . . . . . . . . . . . . . .27

Administrative Assistant’s and Secretary’s Handbook . . . . . . . . . . . . .20

AMA Business Boot Camp . . . . . . . . . . .25

AMA Dictionary of Business andManagement, The . . . . . . . . . . . . . . . .25

AMA DISC Survey . . . . . . . . . . . . . . . . .23

AMA Guide to Management Development, The . . . . . .25

AMA Handbook of Business Documents, The . . . . . . . . . .21

AMA Handbook ofBusiness Letters . . . . . . . . . . . . . . . . .21

AMA Handbook of Due Diligence, The . . . . . . . . . . . . . . .22

AMA Handbook of Financial RiskManagement, The . . . . . . . . . . . . . . . .22

AMA Handbook of Leadership, The . . . .24

AMA Handbook of Project Management, The . . . . . . . . . .28

AMA Handbook of Public Relations, The 26

American Entrepreneur . . . . . . . . . . . . .23

Amp Up Your Sales . . . . . . . . . . . . . . . .29

Anticipate . . . . . . . . . . . . . . . . . . . . . . .24

Art of Social Selling, The . . . . . . . . . . . .29

Art of War for Small Business, The . . . . .30

Auditing Your Human Resources Department . . . . . . .23

Be a Direct Selling Superstar . . . . . . . . .26

Be a Network Marketing Superstar . . . . .26

Be a Party Plan Superstar . . . . . . . . . . .26

Be a Recruiting Superstar . . . . . . . . . . .26

Be Your Customer’s Hero . . . . . . . . . . . . .2

Becoming an Exceptional Executive Coach . . . . . . . . . . . . . . . . .25

Behind Every Good Decision . . . . . . . . .25

Bench Strength . . . . . . . . . . . . . . . . . . .25

Beyond the Lean Revolution . . . . . . . . .23

Black Belt Negotiating . . . . . . . . . . . . . .27

Black Faces in White Places . . . . . . . . .20

Blueprint for Corporate Governance, A . . . . . . . . . . .22

Board of Directors and Audit Committee Guide to Fiduciary Responsibilities, The . . . . . . .22

Brain Sense . . . . . . . . . . . . . . . . . . . . .29

Brand Aid . . . . . . . . . . . . . . . . . . . . . . .26

Brand Real . . . . . . . . . . . . . . . . . . . . . .26

Building a House for Diversity . . . . . . . .25

Building a Winning Sales Force . . . . . . .29

Business Confidential . . . . . . . . . . . . . .23

Business Strategy (Brian Tracy Success Library) . . . . . . . .12

Career Match . . . . . . . . . . . . . . . . . . . .20

Celebration of Fools . . . . . . . . . . . . . . . .23

Chocolate Fortunes . . . . . . . . . . . . . . . .24

Click Millionaires . . . . . . . . . . . . . . . . . .24

Coaching Connection, The . . . . . . . . . . .25

Collaborative Planning, Forecasting, and Replenishment . . . . . . . . . . . . . . .28

Commercial Mortgages 101 . . . . . . . . . .28

Complete Guide to Hiring and FiringGovernment Employees, The . . . . . . . .25

Complete Guide to Investing in Foreclosures, The . . . . . . .28

Complete Guide to Sales Force Incentive Compensation, The . . . . . . . .29

Conflict and Communication Activity Book, The . . . . . . . . . . . . . . . .30

Confronting Capitalism . . . . . . . . . . . . . .3

Consultative Selling . . . . . . . . . . . . . . . .29

Conversations That Sell . . . . . . . . . . . . .29

Coolfarming . . . . . . . . . . . . . . . . . . . . .23

Coolhunting . . . . . . . . . . . . . . . . . . . . .23

Cracking the New Job Market . . . . . . . . .20

Creativity & Problem Solving (The Brian Tracy Success Library) . . . . .20

Critical Thinking Toolkit, The . . . . . . . . .25

Cultural Intelligence Difference, The . . .23

Customer Experience 3.0 . . . . . . . . . . . .22

Customer Service Survival Kit, The . . . . .22

Customer Service Training 101 . . . . . . .22

Data Crush . . . . . . . . . . . . . . . . . . . . . .22

Deadly Blue . . . . . . . . . . . . . . . . . . . . .23

Debt-Free Spending Plan, The . . . . . . . .27

Delegation & Supervision (The Brian Tracy Success Library) . . . . .25

Delight Your Customers . . . . . . . . . . . . .22

Delivering Knock Your Socks Off Service .22

Designing Dynamic Organizations . . . . . .25

Disaster Recovery Handbook, The . . . . .27

Discipline Without Punishment . . . . . . .25

Diversity Training Activity Book, The . . . .30

Do It! Marketing . . . . . . . . . . . . . . . . . .26

Don’t Think Pink . . . . . . . . . . . . . . . . . .26

e-Riches 2.0 . . . . . . . . . . . . . . . . . . . . .24

Eat Like a Champion . . . . . . . . . . . . . . . .4

eBay Seller’s Tax and Legal Answer Book, The . . . . . . . . . . . . . . . .24

Economy of You, The . . . . . . . . . . . . . . .30

Effective Succession Planning . . . . . . . .25

Eldercare Consultant, The . . . . . . . . . . . .8

Elements of Influence . . . . . . . . . . . . . .27

Elements of Power, The . . . . . . . . . . . . .23

Elements of Resume Style, The . . . . . . .20

Emotional Intelligence for Project Managers . . . . . . . . . . . . . . . . .28

Emotional Intelligence for Sales Success 29

Enemy of Engagement, The . . . . . . . . . .25

Engaging Government Employees . . . . .25

Enterprise Project Governance . . . . . . . .28

EQ Difference, The . . . . . . . . . . . . . . . .20

EQ Interview, The . . . . . . . . . . . . . . . . .25

Essentials of Finance and Accounting for Nonfinancial Managers, The . . . . . .22

Essentials of Inventory Management . . . .28

Etiquette Edge, The . . . . . . . . . . . . . . . .20

Evergreen . . . . . . . . . . . . . . . . . . . . . . .26

Everything You Need to Know Before Buying a Co-op, Condo, or Townhouse . . . . . . . . . . . . . .28

Exceptional Service, Exceptional Profit . . . . . . . . . . . . . . . .22

Experience Effect, The . . . . . . . . . . . . .26

Export/Import Procedures andDocumentation . . . . . . . . . . . . . . . . . .24

Facilitator’s Fieldbook, The . . . . . . . . . .25

Facility Management Handbook, The . . .27

Fail Fast or Win Big . . . . . . . . . . . . . . . .30

Fair, Square & Legal . . . . . . . . . . . . . . .23

FBI Career Guide, The . . . . . . . . . . . . . .21

Field Tested . . . . . . . . . . . . . . . . . . . . .23

Financial Fresh Start . . . . . . . . . . . . . . .27

First-Time Manager, The . . . . . . . . . . . .25

Fitness After 40 . . . . . . . . . . . . . . . . . . .8

Focal Point . . . . . . . . . . . . . . . . . . . . . .20

Food Fray . . . . . . . . . . . . . . . . . . . . . . .29

Franchising & Licensing . . . . . . . . . . . .23

Full Engagement! . . . . . . . . . . . . . . . . .25

Fundamentals of Enterprise Risk Management . . . . . . . .20

Fundamentals of Project Management . . . . . . . . . . . . . .28

Fundamentals of Sales Management for the Newly Appointed Sales Manager . . . . . . . . . . . . . . . . . . .29

Geeks of War, The . . . . . . . . . . . . . . . . .29

Generations at Work . . . . . . . . . . . . . . .25

Generations, Inc. . . . . . . . . . . . . . . . . . .25

Get Clients Now! (TM) . . . . . . . . . . . . . .26

Get Weird! . . . . . . . . . . . . . . . . . . . . . . .25

Getting to Innovation . . . . . . . . . . . . . . .25

Going Social . . . . . . . . . . . . . . . . . . . . .26

Graphic Designer’s Business Survival Guide, The . . . . . . . .30

Green Giants . . . . . . . . . . . . . . . . . . . . .15

Handbook for Strategic HR . . . . . . . . . .23

Hidden Leader, The . . . . . . . . . . . . . . . .25

High-Impact Human Capital Strategy . . .19

High-Impact Interview Questions . . . . . .25

High-Profit Selling . . . . . . . . . . . . . . . . .29

High-Tech, High-Touch Customer Service . . . . . . . . . . . . . . . . .22

Home for Dinner . . . . . . . . . . . . . . . . . .27

Home Makeovers That Sell . . . . . . . . . .28

How the Best Leaders Lead . . . . . . . . . .24

How to Become a Better Negotiator . . . .27

How to Land a Top-Paying Federal Job . .21

How to Make It Big as a Consultant . . . .21

How to Tell Anyone Anything . . . . . . . . .21

How to Write Fast Under Pressure . . . . .21

HR Answer Book, The . . . . . . . . . . . . . .23

HR from the Heart . . . . . . . . . . . . . . . . .23

I Got My Dream Job and So Can You . . .21

I Hear You . . . . . . . . . . . . . . . . . . . . . . .21

Idea Agent . . . . . . . . . . . . . . . . . . . . . .24

Idea to Invention . . . . . . . . . . . . . . . . . .30

Identifying and Managing Project Risk . . . . . . . . . . . . . . . . . . . . .19

Improving the Performance of Government Employees . . . . . . . . . .25

Improving Your Project Management Skills . . . . . . . . . .28

In Faith and In Doubt . . . . . . . . . . . . . .27

In the Shadow of the Dragon . . . . . . . . .24

Increase Your Influence at Work . . . . . . .20

Innovation at Work . . . . . . . . . . . . . . . . .30

Innovation Killer, The . . . . . . . . . . . . . .25

Innovative Sale, The . . . . . . . . . . . . . . .29

Insider’s Guide to Building a Successful Consulting Practice, An . . . .21

Instructional Design for Action Learning .30

Intelligent Leadership . . . . . . . . . . . . . .24

Internet Riches . . . . . . . . . . . . . . . . . . .24

Into the Storm . . . . . . . . . . . . . . . . . . . .25

Investing in a Sustainable World . . . . . .23

It Gets Easier! . . . And Other Lies We Tell New Mothers . . . . . . . . . . . . . .27

It’s Not the Size of the Data — It’s How You Use It . . . . . . . . . . . . . . .26

Job Search Checklist, The . . . . . . . . . . .21

Job Search Solution, The . . . . . . . . . . . .21

Joy of Retirement, The . . . . . . . . . . . . . .20

Just Listen . . . . . . . . . . . . . . . . . . . .7, 21

Keeping Employees Accountable for Results . . . . . . . . . . . .25

Keeping the People Who Keep You in Business . . . . . . . . . . . . .25

Key to the C-Suite, The . . . . . . . . . . . . .29

Kindness Revolution, The . . . . . . . . . . .22

Landlord’s Financial Tool Kit, The . . . . .28

Language of Success, The . . . . . . . . . . .21

Page 34: AMACOM Books Spring 2015 Catalog

TITLE AND AUTHOR INDEX

34

Laws of Charisma, The . . . . . . . . . . . . .20

Lead by Example . . . . . . . . . . . . . . . . . .24

Lead with a Story . . . . . . . . . . . . . . . . .21

Lead with Humility . . . . . . . . . . . . . . . .24

Lead with Purpose . . . . . . . . . . . . . . . . .24

Lead Your Boss . . . . . . . . . . . . . . . . . . .24

Leader’s Guide to Speaking with Presence, The . . . . . . . .24

Leader’s Pocket Guide, The . . . . . . . . . .24

Leadership (The Brian Tracy Success Library) . . . . .24

Leadership 2030 . . . . . . . . . . . . . . . . .24

Leadership Training Activity Book, The . . . . . . . . . . . . . . . .30

Leading at The Edge . . . . . . . . . . . . . . .24

Leading the Learning Revolution . . . . . .30

Leading with Cultural Intelligence . . . . .14

Leading with Kindness . . . . . . . . . . . . .24

Lean but Agile . . . . . . . . . . . . . . . . . . . .23

Learning to Succeed . . . . . . . . . . . . . . .30

Little Book of Leadership Development, The . . . . . . .24

Live From Jordan . . . . . . . . . . . . . . . . . .27

Looks . . . . . . . . . . . . . . . . . . . . . . . . . .22

Lost Art of the Great Speech, The . . . . .21

Make It Matter . . . . . . . . . . . . . . . . . . . .2

Make Your Contacts Count . . . . . . . . . . .21

Management (The Brian Tracy Success Library) . . . . .25

Management 500, The . . . . . . . . . . . . .25

Management Training Tool Kit, The . . . .30

Management? It’s Not What You Think! . . . . . . . . . . .25

Manager 3.0 . . . . . . . . . . . . . . . . . . . . .25

Manager’s Guide to Coaching, A . . . . . . .26

Manager’s Guide to HR, The . . . . . . . . .26

Manager’s Guide to Virtual Teams, A . . . .26

Managing Brand You . . . . . . . . . . . . . . .20

Managing Government Employees . . . . .26

Managing Knock Your Socks Off Service . . . . . . . . . . . . . . . .22

Managing Your Government Career . . . . .21

Market-Driven Supply Chain, The . . . . . .28

Marketing (The Brian Tracy Success Library) . . . . .26

Marketing Plan, The . . . . . . . . . . . . . . .26

Marketing to Millennials . . . . . . . . . . . .27

Mastering Import & Export Management . . . . . . . . . . . . . . .24

Maximizing Project Value . . . . . . . . . . . .28

Maximum Influence . . . . . . . . . . . . . . .27

Mergers and Acquisitions from A to Z . . .22

Millennials with Kids . . . . . . . . . . . . . . .14

Million-Dollar Financial Advisor, The . . . .22

Million-Dollar Financial Services Practice, The . . . . . . . . . . . . .22

More Quick Team-Building Activities for Busy Managers . . . . . . . . .30

Mortgage Confidential . . . . . . . . . . . . . .28

Motivation (The Brian Tracy Success Library) . . . . .26

Negotiation (The Brian Tracy Success Library) . . . . .27

Negotiation at Work . . . . . . . . . . . . . . . .30

New Corporate Facts of Life, The . . . . . .23

New HR Analytics, The . . . . . . . . . . . . .23

New Korea, The . . . . . . . . . . . . . . . . . . .24

New Manager’s Tool Kit, The . . . . . . . . .26

New Rules of Lead Generation, The . . . .27

New Sales. Simplified. . . . . . . . . . . . . .29

New Supervisor’s Survival Manual, The . . . . . . . . . . . . . .26

Nice Teams Finish Last . . . . . . . . . . . . .30

No More Pointless Meetings . . . . . . . . . .26

No Sweat . . . . . . . . . . . . . . . . . . . . . . . .5

Nonprofit Fundraising Solution, The . . . .22

Nonstop Sales Boom . . . . . . . . . . . . . . .29

Now, Build a Great Business! . . . . . . . . .23

Operation Excellence . . . . . . . . . . . . . . .20

OtherWise . . . . . . . . . . . . . . . . . . . . . . .23

Own Your Future . . . . . . . . . . . . . . . . . .21

Parenting an Adult with Disabilities or Special Needs . . . . . . . .27

Parenting Beyond Belief . . . . . . . . . . . .27

Parenting with a Story . . . . . . . . . . . . . .27

People Styles at Work...And Beyond . . . .20

Perfectly Able . . . . . . . . . . . . . . . . . . . .23

Performance Appraisal Question and Answer Book, The . . . . . . . . . . . . .26

Performance Appraisal Tool Kit, The . . . .23

Performance-Based Project Management . . . . . . . . . . . . . .28

Personality Power . . . . . . . . . . . . . . . . .21

Persuasion Equation . . . . . . . . . . . . . . . .6

Persuasion IQ . . . . . . . . . . . . . . . . . . . .27

Persuasive Business Proposals . . . . . . . .21

Portable Mentor, The . . . . . . . . . . . . . . .21

Positioned . . . . . . . . . . . . . . . . . . . . . . .23

Power of a Positive Attitude, The . . . . . .20

Power of Business Process Improvement, The . . . . . . . . . . . . . . . .28

Power of Charm, The . . . . . . . . . . . . . . .30

Power of Convergence, The . . . . . . . . . .22

Power of Presence, The . . . . . . . . . . . . .20

Power of Reputation, The . . . . . . . . . . . .23

Powerful Phrases for Dealing with Difficult People . . . . . . . . . . . . . .20

Powerful Phrases for Effective Customer Service . . . . . . . . . .22

Powerful Phrases for Successful Interviews . . . . . . . . . . . . . .21

Powerful Proposals . . . . . . . . . . . . . . . .21

Practical Drucker, The . . . . . . . . . . . . . .26

Preparing for Leadership . . . . . . . . . . . .24

Primal Teams . . . . . . . . . . . . . . . . . . . .30

ProActive Sales Management . . . . . . . . .29

ProActive Selling . . . . . . . . . . . . . . . . . .29

Productive Performance Appraisals . . . .26

Program Management Office Advantage, The . . . . . . . . . . . . . . . . . .28

Project Management for Non-Project Managers . . . . . . . . . . . . .28

Project Management for Small Business . . . . . . . . . . . . . . . . . .28

Project Management Question and Answer Book, The . . . . . . . . . . . . .28

Project Management That Works . . . . . .28

Project Management Tool Kit, The . . . . .28

Property Management Tool Kit, The . . . .29

Punctuation at Work . . . . . . . . . . . . . . .21

Questions That Sell . . . . . . . . . . . . . . . .29

Quick Brainstorming Activities for Busy Managers . . . . . . . . . . . . . . . .26

Quick Emotional Intelligence Activities for Busy Managers . . . . . . . . .26

Quick Meeting Openers for Busy Managers . . . . . . . . . . . . . . . .26

Quick Team-Building Activities for Busy Managers . . . . . . . . . . . . . . . .18

Rainmaker’s Toolkit, The . . . . . . . . . . . .27

Raising Capital . . . . . . . . . . . . . . . . . . .22

Raising Freethinkers . . . . . . . . . . . . . . .27

Real Estate Investor’s Guide to Financing, The . . . . . . . . . . . .29

Real Influence . . . . . . . . . . . . . . . . . . . .21

Real-World Time Management . . . . . . . .20

Reclaiming the Sky . . . . . . . . . . . . . . . .22

Recruiting, Interviewing, Selecting &Orienting New Employees . . . . . . . . . .23

Redefining Operational Excellence . . . . .26

Reinvention . . . . . . . . . . . . . . . . . . . . . .20

Rescue the Problem Project . . . . . . . . . .28

Results Without Authority . . . . . . . . . . .28

ROI of Human Capital, The . . . . . . . . . .23

Sales Management (Brian Tracy Success Library) . . . . . . . .12

Sales Scripts That Sell . . . . . . . . . . . . . .29

Sales Success (The Brian Tracy Success Library) . . . . .29

Scorecard Solution, The . . . . . . . . . . . . .20

Secret Language of Influence, The . . . . .29

Secret Service . . . . . . . . . . . . . . . . . . . .22

Secret to Peak Productivity, The . . . . . . .20

Secrets of the Marketing Masters . . . . . .27

Secrets of Word-of-Mouth Marketing, The . . . . . . . . . . . . . . . . . .27

Sell Your Business for an Outrageous Price . . . . . . . . . . . . . . .30

Selling Above and Below the Line . . . . .29

Selling to Anyone Over the Phone . . . . . .29

Service Failure . . . . . . . . . . . . . . . . . . .22

Seven Secrets for Negotiating with Government . . . . . . . . . . . . . . . . .23

Slow Down, Sell Faster! . . . . . . . . . . . . .29

Small-Business Guide to GovernmentContracts, The . . . . . . . . . . . . . . . . . . .30

Smart Sales Manager . . . . . . . . . . . . . .29

Smart Selling on the Phone and Online .29

Soldier of Finance . . . . . . . . . . . . . . . . .27

Speak to Win . . . . . . . . . . . . . . . . . . . . .21

Standout Business Plan, The . . . . . . . . .30

Star Factor, The . . . . . . . . . . . . . . . . . . .26

Stay Interview, The . . . . . . . . . . . . . . . .16

Stiletto Network . . . . . . . . . . . . . . . . . .21

Strategic Connections . . . . . . . . . . . . . .21

Strategic Customer Service . . . . . . . . . .22

Stress Less. Achieve More. . . . . . . . . . .20

Stress-Free Discipline . . . . . . . . . . . . . . .9

Stress-Free Potty Training . . . . . . . . . . .27

Stress-Free Pregnancy Guide, The . . . . .27

Strong Kids, Healthy Kids . . . . . . . . . . .28

Stronger . . . . . . . . . . . . . . . . . . . . . . . .11

Succeeding in the Project Management Jungle . . . . . . . . .28

Success Under Stress . . . . . . . . . . . . . .20

Successful Acquisitions . . . . . . . . . . . . .22

Successful Business Process Management . . . . . . . . . . . . . .28

Successful Cold Call Selling . . . . . . . . . .29

Successful Virtual Classroom, The . . . . .30

Supercommunicator . . . . . . . . . . . . . . .21

Supply Chain Excellence . . . . . . . . . . . .28

Supply Chain Management Guide to Business Continuity, A . . . . . . . . . . .28

Supply-Based Advantage, The . . . . . . . .28

Survival Guide to Parenting Teens, A . . .28

Talent Leadership . . . . . . . . . . . . . . . . .23

Targeted . . . . . . . . . . . . . . . . . . . . . . . .27

Team of Leaders, A . . . . . . . . . . . . . . . .30

Team-Building Tool Kit, The . . . . . . . . . .30

Teenagers 101 . . . . . . . . . . . . . . . . . . .28

Ten Golden Rules of Leadership, The . . .24

Think Agile . . . . . . . . . . . . . . . . . . . . . .30

Think Bigger . . . . . . . . . . . . . . . . . . . . .22

This Is How to Get Your Next Job . . . . . .21

Time Management (The Brian Tracy Success Library) . . . . .20

Time Power . . . . . . . . . . . . . . . . . . . . . .20

Time Trap, The . . . . . . . . . . . . . . . . . . .20

Trainer’s Tool Kit, The . . . . . . . . . . . . . .30

Training in Motion . . . . . . . . . . . . . . . . .16

Training on Trial . . . . . . . . . . . . . . . . . . .30

Training That Delivers Results . . . . . . . .30

Trajectory . . . . . . . . . . . . . . . . . . . . . . .21

Transforming Performance Measurement . . . . . . . . .23

True Alignment . . . . . . . . . . . . . . . . . . .26

Truth . . . . . . . . . . . . . . . . . . . . . . . . . . .27

Truth Doesn’t Have to Hurt, The . . . . . . .21

Unbeatable Resumes . . . . . . . . . . . . . .21

Unlimited Sales Success . . . . . . . . . . . .29

Venture Mom . . . . . . . . . . . . . . . . . . . . . .6

We Are Market Basket . . . . . . . . . . . . . .17

Web Copy That Sells . . . . . . . . . . . . . . .27

Well Said! . . . . . . . . . . . . . . . . . . . . . . .21

What Keeps Leaders Up at Night . . . . . .26

What Your CEO Needs to Know About Sales Compensation . . . . . . . . . .29

Page 35: AMACOM Books Spring 2015 Catalog

TITLE AND AUTHOR INDEX

35

When Kids Call the Shots . . . . . . . . . . . .4

Who Says It’s a Man’s World . . . . . . . . .21

Whoever Tells the Best Story Wins . . . . .10

Why Boys Fail . . . . . . . . . . . . . . . . . . . .22

Wiki Management . . . . . . . . . . . . . . . . .26

Winning Factor, The . . . . . . . . . . . . . . .26

Working Longer . . . . . . . . . . . . . . . . . . .30

World Gone Social, A . . . . . . . . . . . . . . .23

Writing Effective Policies and Procedures . . . . . . . . . . . .24

Your Own Terms . . . . . . . . . . . . . . . . . .10

Your Successful Career as a Mortgage Broker . . . . . . . . . . . . . .29

Your Successful Real Estate Career . . . .29

AUTHOR INDEXAgnew, Tom . . . . . . . . . . . . . . . .25

Ahlstrand, Bruce . . . . . . . . . . . .25

Alexander, Roy . . . . . . . . . . . . . .20

Alleman, Glen B. . . . . . . . . . . . .28

Allen, Lawrence L. . . . . . . . . . . .24

Allen, Scott J. . . . . . . . . . . . . . .24

Alphonso, Andre . . . . . . . . . . . . .21

Alston, Rennie . . . . . . . . . . . . . .24

Applegate, Jill . . . . . . . . . . . . . .22

Arden, Ron . . . . . . . . . . . . . . . .30

Arthur, Diane . . . . . . . . . . . . . . .23

Asherman, Ira G. . . . . . . . . . . . .30

Au, Sara . . . . . . . . . . . . . . . .9, 27

Babbitt, Mark . . . . . . . . . . . . . . .23

Baber, Anne . . . . . . . . . . . . . . . .21

Bacon, Terry R. . . . . . . .21, 23, 27

Bade, Donna L. . . . . . . . . . . . . .24

Baker, William F. . . . . . . . . . . . .24

Baldoni, John . . . . . . . . . . . . . . .24

Barner, Robert W. . . . . . . . . . . . .25

Barretta, Jackie . . . . . . . . . . . . .30

Barton Rabe, Cynthia . . . . . . . . .25

Beirne, Mike . . . . . . . . . . . . . . .29

Belew, Shannon . . . . . . . . . . . . .29

Belker, Loren B. . . . . . . . . . . . . .25

Bell, Chip R. . . . . . . . . . . . . . . .22

Bender, Mark . . . . . . . . . . . . . . .20

Bennett, Scott . . . . . . . . . . . . . .20

Bennington, Emily . . . . . . . . . . .21

Berges, Steve . . . . . . . . . . . . . . .28

Berman, Jeff . . . . . . . . . . . . . . .28

Berman, Paula K. . . . . . . . . . . . .28

Bernstein, Aimee . . . . . . . . . . . .20

Beshara, Tony . . . . . . . . . . .20, 21

Bidou, Ann . . . . . . . . . . . . .10, 20

Birkel, Damian . . . . . . . . . . . . . .21

Bleeke, Nancy . . . . . . . . . . . . . .29

Blumenthal, Ira . . . . . . . . . . . . .20

Bolstorff, Peter . . . . . . . . . . . . . .28

Bolton, Dorothy Grover . . . . . . . .20

Bolton, Robert . . . . . . . . . . . . . .20

Borchard, David C. . . . . . . . . . . .20

Boyan, Lee . . . . . . . . . . . . . . . . .29

Bradberry, John . . . . . . . . . . . . .30

Branham, Leigh . . . . . . . . . .24, 25

Braun, David . . . . . . . . . . . . . . .22

Bright, Deb . . . . . . . . . . . . . . . .21

Brown, Paul B. . . . . . . . . . . . . . .21

Brynie, Faith Hickman . . . . . . . .29

Brynteson, Richard . . . . . . . . . . .30

Burrows III, Robert P. . . . . . . . . .28

Cabanis-Brewin, Jeannette . . . . .28

Campbell, Nancy J. . . . . . . . . . . .24

Caroselli, Marlene . . . . . . . . . . . .25

Castle, Jill . . . . . . . . . . . . . . . . . .4

Charney, Cy . . . . . . . . . . . . .21, 30

Cherry, Paul . . . . . . . . . . . . . . . .29

Christensen, Mary . . . . . . . . . . . .26

Christensen, Wayne . . . . . . . . . .26

Christopher, Darlene . . . . . . . . . .30

Clardy, Alan . . . . . . . . . . . . . . . .30

Cobb, Jeff . . . . . . . . . . . . . . . . .30

Cohen, William A. . . . . . . . . .21, 26

Coine, Ted . . . . . . . . . . . . . . . . .23

Coleman, Edward . . . . . . . . . . . .21

Collins, Rod . . . . . . . . . . . . . . . .26

Conway, Kathy . . . . . . . . . . . . . .30

Cook, Thomas A. . . . . . . . . . . . .24

Cooke, Robert . . . . . . . . . . . . . .23

Cooper, Scott . . . . . . . . . . . . . . .23

Coughlin, Dan . . . . . . . . . . . . . .25

Crilly, William M. . . . . . . . . . . . .22

Curtin, Steve . . . . . . . . . . . . . . .22

Daniels, Lawrence J. . . . . . . . . . .30

Davidds, Yasmin . . . . . . . . . . . . .10

Davis, Kevin . . . . . . . . . . . . . . . .29

Davis, Sid . . . . . . . . . . . . . . . . .28

de Jong, Rob-Jan . . . . . . . . . . . .24

Dennis, Donna J. . . . . . . . . . . . .24

Deurlein, Rebecca . . . . . . . . . . .28

Devor, Jan . . . . . . . . . . . . . . . . .27

DiJulius, John R. . . . . . . . . . . . .22

Dilenschneider, Robert L. . . . . . .26

Dinsmore, Paul C. . . . . . . . . . . . .28

Dobson, Michael S. . . . . . . . . . . .20

Donnolo, Mark . . . . . . . . . . . . . .29

Donohoe, Patricia A. . . . . . . . . . .20

Dowell, William . . . . . . . . . . . . .24

Dowis, Richard . . . . . . . . . . . . . .21

Downey, Diane . . . . . . . . . . . . . .25

Dwyer, Paul . . . . . . . . . . . . . . . .28

Earnest, Peter . . . . . . . . . . . . . .23

Ebenstein, Donny . . . . . . . . . . . .21

Echeverria, Lina M. . . . . . . . . . . .24

Edinger, Scott K. . . . . . . . . . . . .25

Edwards, John . . . . . . . . . . . . . .29

Edwards, Kenneth W. . . . . . . . . .29

Emerson, Brian . . . . . . . . . . . . .26

Ennico, Cliff . . . . . . . . . . . . . . . .24

Evans, Vaughan . . . . . . . . . . . . .30

Evenson, Renee . . . . . . . . . .20, 22

Everly, Jr., George S. . . . . . . . . . .11

Falcone, Paul . . . . . .23, 24, 25, 26

Fayer, Michael D. . . . . . . . . . . . .29

Feigon, Josiane Chriqui . . . . . . . .29

Feola, Becky . . . . . . . . . . . . . . . .8

Ferraro, Jack . . . . . . . . . . . . . . .28

Fields, Edward . . . . . . . . . . . . . .22

Filipczak, Bob . . . . . . . . . . . . . .25

Finnegan, Richard P. . . . . . . . . . .16

Finney, Martha I. . . . . . . . . . . . .23

Fishel, Anne K. . . . . . . . . . . . . .27

Fitz-enz, Jac . . . . . . . . . . . . . . .23

Fleming, Noah . . . . . . . . . . . . . .26

Fotopulos, Dawn . . . . . . . . . . . . .22

Fox, Scott . . . . . . . . . . . . . . . . .24

Francis, Colleen . . . . . . . . . . . . .29

Frisch, Michael . . . . . . . . . . . . .25

Fritz, Roger . . . . . . . . . . . . . . . .20

Fromm, Jeff . . . . . . . . . . . . .14, 27

Galbraith, Jay . . . . . . . . . . . . . . .25

Gallagher, Richard S. . . . . . .21, 22

Gamble, Michael . . . . . . . . . . . .29

Gamble, Teri . . . . . . . . . . . . . . .29

Garton, Christie . . . . . . . . . . . . .27

Geltman, Joani . . . . . . . . . . . . . .28

Gloor, Peter . . . . . . . . . . . . . . . .23

Goldman, Jeremy . . . . . . . . . . . .26

Goldsmith, Marshall . . . . . . . . . .24

Goodman, John A. . . . . . . . . . . .22

Gorrell, Paul . . . . . . . . . . . . . . . .25

Goulston, Mark . . . . . . . . . . . .7, 21

Graber, Jim . . . . . . . . . . . . . . . .23

Grashina, Marina N. . . . . . . . . . .28

Grbavac, Richard . . . . . . . . . . . .26

Grimme, Don . . . . . . . . . . . . . . .26

Grimme, Sheryl . . . . . . . . . . . . .26

Grote, Dick . . . . . . . . . . . . .25, 26

Grover, Sean . . . . . . . . . . . . . . . .4

Gustavson, Paul . . . . . . . . . . . . .30

Habib, Mohsin . . . . . . . . . . . . . .28

Hahn, Fredrick . . . . . . . . . . . . . .28

Hampton, John J. . . . . . . . . .20, 22

Hanan, Mack . . . . . . . . . . . . . . .29

Handshaw, Dick . . . . . . . . . . . . .30

Hare, Bill . . . . . . . . . . . . . . . . . .23

Harrington-Mackin, Deborah . . . .30

Hart, Lois B. . . . . . . . . . . . . . . .30

Hasse, Jim . . . . . . . . . . . . . . . . .23

Hayden, C. J. . . . . . . . . . . . . . . .26

Heagney, Joseph . . . . . . . . . . . . .28

Hedges, Kristi . . . . . . . . . . . . . .20

Hoevemeyer, Victoria A. . . . . . . . .25

Holland, R. William . . . . . . . . . .20

Hoover, John . . . . . . . . . . . . . . .25

Hoque, Faisal . . . . . . . . . . . . . . .22

Horrell, Ed . . . . . . . . . . . . . . . . .22

Hunter, Mark . . . . . . . . . . . . . . .29

Hurd, Holly . . . . . . . . . . . . . . . . .6

Inghilleri, Leonardo . . . . . . . . . . .22

Jacobelli, Frank . . . . . . . . . . . . .27

Jaffe, Sam . . . . . . . . . . . . . . . . .24

Jain, Piyanka . . . . . . . . . . . . . . .25

Jamieson, David . . . . . . . . . . . . .23

Jamieson, David W. . . . . . . . . . . .25

Jayaraman, Lakshmi . . . . . . . . . .25

Jensen, Peter . . . . . . . . . . . . . . .26

Johnson, Larry . . . . . . . . . . . . . .25

Johnson, Lisa . . . . . . . . . . . . . . .26

Johnson, Meagan . . . . . . . . . . . .25

Joseph, Jim . . . . . . . . . . . . . . . .26

Justice, Tom . . . . . . . . . . . . . . . .25

Kaen, Fred R. . . . . . . . . . . . . . . .22

Karinch, Maryann . . . . . . . . . . . .23

Karsh, Brad . . . . . . . . . . . . . . . .25

Katcher, Bruce L. . . . . . . . . . . . .21

Kates, Amy . . . . . . . . . . . . . . . .25

Kay, Andrea . . . . . . . . . . . . . . . .21

Kayser Kirkpatrick, Wendy . . . . . .30

Kendrick, Tom . . . . . . . . . . .19, 28

Kiernan, Matthew J. . . . . . . . . . .23

Kildow, Betty A. . . . . . . . . . .27, 28

Kim, Myung Oak . . . . . . . . . . . . .24

King, Dan E. . . . . . . . . . . . . . . .20

King, Emily . . . . . . . . . . . . . . . .23

Kirkpatrick, James D. . . . . . . . . .30

Koletar, Joseph W. . . . . . . . . . . .21

Komisarjevsky, Chris . . . . . . . . . .23

Koprince, Steven J. . . . . . . . . . . .30

Korschun, Daniel . . . . . . . . . . . .17

Kotler, Philip . . . . . . . . . . . . .3, 26

Kral, Ronald . . . . . . . . . . . . . . . .22

Krames, Jeffrey A. . . . . . . . . . . .24

Kuczala, Mike . . . . . . . . . . . . . .16

Kurian, George Thomas . . . . . . . .25

Kusy, Mitchell . . . . . . . . . . . . . .24

Lambert, Jonamay . . . . . . . . . . .30

Lampel, Joseph . . . . . . . . . . . . .25

Langford, Beverly . . . . . . . . . . . .20

Lauchman, Richard . . . . . . . . . .21

Lavigna, Robert J. . . . . . . . . . . . .25

Page 36: AMACOM Books Spring 2015 Catalog

TITLE AND AUTHOR INDEX

36

Learned, Andrea . . . . . . . . . . . . .26

Lederman, Michelle Tillis . . . . . .20

Lee, Michael . . . . . . . . . . . . . . .27

Lee, Robert . . . . . . . . . . . . . . . .25

Leibman, Pete . . . . . . . . . . . . . .21

Lewis, Keami D. . . . . . . . . . . . . .30

Liff, Stewart . . . . . . .21, 25, 26, 30

Lipkin, Nicole . . . . . . . . . . . . . .26

Livermore, David . . . . . . . . .14, 23

Livoti, Carol . . . . . . . . . . . . . . . .27

Loehr, Anne . . . . . . . . . . . . . . . .26

Lorimer, Sally E. . . . . . . . . . . . . .29

Luecke, Richard A. . . . . . . . .20, 27

Luther, William M. . . . . . . . . . . .26

Lynn, Adele B. . . . . . . . .20, 25, 26

Lytle, Chris . . . . . . . . . . . . . . . .29

Mackenzie, Alec . . . . . . . . . . . . .20

Mackin, Deborah . . . . . . . . . . . .30

Martin, Dick . . . . . . . . . . . . .23, 27

Matias, Linda . . . . . . . . . . . . . . .20

Matsumura, Molleen . . . . . . . . . .27

Mattone, John . . . . . . . . . . .23, 24

Mautz, Scott . . . . . . . . . . . . . . . .2

Mazin, Rebecca . . . . . . . . . . . . .23

McArdle, Geri . . . . . . . . . . . . . . .30

McArthur, Sarah . . . . . . . . . . . . .24

McConnell, John H. . . . . . . . . . .23

McCormack, Dennis K. . . . . . . . .11

McCormick, Jim . . . . . . . . . . . . .25

McCormick, Neil . . . . . . . . . . . . .23

McGowan, Dale . . . . . . . . . . . . .27

McIntosh, Perry . . . . . . . . . . . . .20

McKee, Sandra . . . . . . . . . . . . . .29

McWhorter Sember, Brette . . . . .28

Melnick, Sharon . . . . . . . . . . . . .20

Meola, Debbie . . . . . . . . . . . . . .24

Mersino, Anthony . . . . . . . . . . . .28

Metskas, Amanda . . . . . . . . . . . .27

Metzger, Karen L. . . . . . . . . . . . .25

Miller, Andrew . . . . . . . . . . . . . .26

Miller, Brian Cole . . .18, 25, 26, 30

Miller, William “Skip” . . . . . . . . .29

Mills, Harry . . . . . . . . . . . . . . . .27

Minahan, Matt . . . . . . . . . . . . . .23

Mintzberg, Henry . . . . . . . . . . . .25

Moran, Sheila . . . . . . . . . . . . . . .22

Morgan, Peggy Lou . . . . . . . . . . .27

Morris, Rick A. . . . . . . . . . . . . . .28

Mortensen, Kurt W. . . . . . . . .20, 27

Mourdoukoutas, Panos . . . . . . . .24

Mullen, David J. . . . . . . . . . . . . .22

Muller, Max . . . . . . . . . . . . .26, 28

Murphy, Martin . . . . . . . . . . . . . .26

Murphy, Tom . . . . . . . . . . . . . . .22

Myers, Selma . . . . . . . . . . . . . . .30

Myles, Tamara . . . . . . . . . . . . . .20

Nagler, JoAnneh . . . . . . . . . . . . .27

Newell, Michael W. . . . . . . . . . . .28

Newman, David . . . . . . . . . . . . .26

Nick, Michael J. . . . . . . . . . . . . .29

Nickerson, Pat . . . . . . . . . . . . . .20

Nie, Winter . . . . . . . . . . . . . . . .24

Nightingale, Deborah J. . . . . . . . .23

Nolan-Brown, Patricia . . . . . . . . .30

O’Malley, Michael . . . . . . . . . . . .24

Olefson, Shari . . . . . . . . . . . . . .27

Orbach, Benjamin . . . . . . . . . . . .27

Page, Susan . . . . . . . . . . . . . . . .28

Pagnoni, Laurence A. . . . . . . . . .22

Palmer, Kimberly . . . . . . . . . . . .30

Papke, Edgar . . . . . . . . . . . . . . .26

Patterson, James G. . . . . . . . . . .27

Patterson, Philana . . . . . . . . . . .20

Patzer, Gordon . . . . . . . . . . . . . .22

Paul, Andy . . . . . . . . . . . . . . . . .29

Pauwels, Koen . . . . . . . . . . . . . .26

Payant, Richard P. . . . . . . . . . . .27

Performance Research Associates . . . . . . . . . . . . . . . . .22

Perkins, Dennis N.T. . . . . . . .24, 25

Pettingell, Margaret . . . . . . . . . .25

Phillips, Jack J. . . . . . . . . . . . . .19

Phillips, Joseph . . . . . . . . . . . . .28

Phillips, Patricia Pulliam . . . . . . .19

Pierson Doti, Lynne . . . . . . . . . . .23

Pietrucha, Frank J. . . . . . . . . . . .21

Pinkett, Randal . . . . . . . . . . . . .20

Price, Darlene . . . . . . . . . . . . . .21

Pugh, David G. . . . . . . . . . . . . . .21

Pushies, Fred . . . . . . . . . . . . . . .12

Putzier, John . . . . . . . . . . . . . . .25

Raia, Kelly . . . . . . . . . . . . . . . . .24

Raines, Claire . . . . . . . . . . . . . . .25

Reaser, Joel . . . . . . . . . . . . . . . .30

Reed, David . . . . . . . . . . . . .28, 29

Reilly, Edward . . . . . . . . . . . . . .25

Reinhard, Michael . . . . . . . . . . .28

Richman, Larry . . . . . . . . . . . . . .28

Rivenburgh, Diana . . . . . . . . . . .23

Robinson, Jeffrey . . . . . . . . . . . .20

Robinson, Jeremy . . . . . . . . . . . .25

Rocha, Luiz . . . . . . . . . . . . . . . .28

Rodgers, Mark . . . . . . . . . . . . . . .6

Rogers, Stephen C. . . . . . . . . . . .28

Roper, Kathy O. . . . . . . . . . . . . .27

Rose, Jeff . . . . . . . . . . . . . . . . .27

Rosemarin, Judy . . . . . . . . . . . . .25

Rosenbaum, Robert . . . . . . . . . .28

Roth, Ken . . . . . . . . . . . . . . . . .28

Rothwell, William J. . . . .23, 25, 30

Royal, Cathy . . . . . . . . . . . . . . . .23

Royal, Mark . . . . . . . . . . . . . . . .25

Rubin, Stacey H. . . . . . . . . . . . .27

Russell, Doug . . . . . . . . . . . . . . .28

Ryckman, Pamela . . . . . . . . . . . .21

Sachs, Randi T. . . . . . . . . . . . . .26

Sain, Laurie . . . . . . . . . . . . . . . .25

Salacuse, Jeswald W. . . . . . . . . .23

Salmon, William A. . . . . . . . . . . .26

Sant, Tom . . . . . . . . . . . . . . . . .21

Sartain, Libby . . . . . . . . . . . . . .23

Schroeder, Bernhard . . . . . . . . . .30

Schwartz, Matthew . . . . . . . . . . .29

Schweikart, Larry . . . . . . . . . . . .23

Scott, David T. . . . . . . . . . . . . . .27

Scott, Gini Graham . . . . . . . . . . .30

Segar, Michelle L. . . . . . . . . . . . . .5

Seglin, Jeffrey L. . . . . . . . . . . . .21

Seidman, Dan . . . . . . . . . . . . . .29

Seidman, William . . . . . . . . . . . .26

Seifert, Dirk . . . . . . . . . . . . . . . .28

Sell, Yvonne . . . . . . . . . . . . . . . .24

Sharma, Puneet . . . . . . . . . . . . .25

Sheetz-Runkle, Becky . . . . . . . . .30

Sherman, Andrew J. . . . . . . .22, 23

Short, Kevin M. . . . . . . . . . . . . .30

Silverman, George . . . . . . . . . . .27

Simmons, Annette . . . . . . . . . . .10

Sinha, Prabhakant . . . . . . . . . . .29

Smith, Mike . . . . . . . . . . . . . . . .27

Smith, Paul . . . . . . . . . . . . .21, 27

Smith, Shawn . . . . . . . . . . . . . .23

Snyder, Adam . . . . . . . . . . . . . . .21

Solomon, Micah . . . . . . . . . . . . .22

Soupios, M. A. . . . . . . . . . . . . . .24

Spitzer, Dean R. . . . . . . . . . . . . .23

Spokus, Diane . . . . . . . . . . . . . .30

Srinivasan, Jayakanth . . . . . . . . .23

Stanley, Colleen . . . . . . . . . . . . .29

Stavinoha, Peter L. . . . . . . . . .9, 27

Steiner, Naomi . . . . . . . . . . . . . .27

Sterns, Harvey . . . . . . . . . . . . . .30

Stroman, James . . . . . . . . . . . . .20

Strouse, Douglas A. . . . . . . . . . .11

Surdak, Christopher . . . . . . . . . .22

Tabuchi, Sensei Grant . . . . . . . . .27

Tan, Winston . . . . . . . . . . . . . . .23

Templin, Courtney . . . . . . . . . . .25

Thomas, Ann . . . . . . . . . . . . . . .22

Thomas, R. Roosevelt . . . . . . . . .23

Thompson, Mark . . . . . . . . . . . . .23

Thomsett, Michael C. . . . . . . . . .28

Tjahjana, Lia . . . . . . . . . . . . . . .28

Tobin, Daniel R. . . . . . . . . . . . . .25

Toister, Jeff . . . . . . . . . . . . . . . .22

Topchik, Gary S. . . . . . . . . . . . . .25

Toporek, Adam . . . . . . . . . . . . . . .2

Topp, Elizabeth . . . . . . . . . . . . .27

Townsend, Maya . . . . . . . . . . . . .23

Tracy, Brian . . . . .12, 20, 21, 23, 24, . . . . . . . . . . . . 25, 26, 27, 29, 30

Tracy, Michael . . . . . . . . . . . . . .29

Tripp, Rob . . . . . . . . . . . . . . . . .23

Ullmen, John . . . . . . . . . . . . . . .21

Upshaw, Lynn B. . . . . . . . . . . . .27

Valek, Lynne . . . . . . . . . . . . . . . .23

van Rijmenam, Mark . . . . . . . . . .22

Van Rooy, David L. . . . . . . . . . . .21

VanAuken, Brad . . . . . . . . . . . . .26

VanGundy, Arthur B. . . . . . . . . . .25

Vassallo, Philip . . . . . . . . . . . . . .21

Veloso, Maria . . . . . . . . . . . . . . .27

Vidler, Marissa . . . . . . . . . . . . . .14

Vielmetter, Georg . . . . . . . . . . . .24

Viets, Annie . . . . . . . . . . . . . . . .23

Vincent, Laurence . . . . . . . . . . . .26

Vogel, Judy . . . . . . . . . . . . . . . .23

Vogelsang, John . . . . . . . . . . . . .23

Waisman, Charlotte S. . . . . . . . . .30

Walkup, Renee P. . . . . . . . . . . . .29

Wallace, Michael . . . . . . . . . . . .27

Ward, Dan L. . . . . . . . . . . . . . . .23

Watson, Lynn A. . . . . . . . . . . . . .27

Wauson, Jennifer . . . . . . . . .20, 21

Waymon, Lynne . . . . . . . . . . . . .21

Weasel, Lisa H. . . . . . . . . . . . . .29

Webber, Lawrence . . . . . . . . . . .27

Weinberg, Mike . . . . . . . . . . . . .29

Weiss, Donald H. . . . . . . . . . . . .23

Welker, Grant S. . . . . . . . . . . . . .17

Whiteman, Lily Madeleine . . . . . .21

Whitmire, Richard . . . . . . . . . . .22

Williams, E. Freya . . . . . . . . . . . .15

Williams, Taffy . . . . . . . . . . . . . .30

Williams, Todd C. . . . . . . . . . . . .28

Wilson, Jerry S. . . . . . . . . . . . . .20

Wilson, Kevin . . . . . . . . . . . .20, 21

Wingard, Jason . . . . . . . . . . . . . .30

Winter, Ruth . . . . . . . . . . . . . . . .8

Withers, Bill . . . . . . . . . . . . . . . .30

Wolk, Claudine . . . . . . . . . . . . . .27

Wright, Vonda . . . . . . . . . . . . . . . .8

Wylde, Jim . . . . . . . . . . . . . . . . .21

Zemke, Ron . . . . . . . . . . . . .22, 25

Zichy, Shoya . . . . . . . . . . . .20, 21

Zofi, Yael . . . . . . . . . . . . . . . . . .26

Zoltners, Andris A. . . . . . . . . . . .29

Page 37: AMACOM Books Spring 2015 Catalog

SALES REPRESENTATIVE

37

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In-House Sales Coordinators:Sheri Wybel, ext. 11e-mail: [email protected]

MID-ATLANTICChristopher Ward & CompanyChris WardMail/packages via USPostal Svc:PO Box 482Burtonsville, MD 20866

Packages via Fed Ex, UPS, etc:15515 Kruhm RoadBurtonsville, MD 20866

Phone: 860-355-8273e-mail: [email protected]

SOUTHEASTMorrison Sales GroupDon Morrison • Amy WillisBarbara Arendall, Office Mgr.294 Barons RoadClemmons, NC 27012Phone: 336-775-0226Fax: 336-775-0239e-mail: [email protected], GA, FL, MS, NC, SC, TN, VA

NEW ENGLANDNew England Book Sales CompanyDouglas Cochrane22 Cavender RoadHancock, NH 03449Phone: 603-525-4378Fax: 603-525-3046e-mail:[email protected] Giordano26 Donovan Farm WayNorwell, MA 02061Phone: 781-659-2269Fax: 781-659-9441email: [email protected]

SOUTH CENTRALBill McClung & AssociatesBill McClung20540 State Hwy 46WSuite 115Spring Branch, TX 78070Phone: 214-505-1501Fax: 888-311-8932e-mail: [email protected]

WESTFaherty & Associates, Inc.6665 S.W. Hampton St., #100Portland, OR 97223Phone: 503-639-3113 or

800-824-2888Fax: 503-598-9850 or

800-257-8646e-mail: [email protected] the 13 Western States:Ken Guerins Trevin MatlockTom Faherty, Jr. Molly DivineMeredith Baker Richard McNeaceIn-house sales coordinator: Shea Petty

INTERNATIONAL

ASIAMcGraw-Hill Education (Asia)Attn: Angela Chan1 International Business Park#01-15A, The SynergySingapore 609917Phone: 65-6863-8206Fax: 65-6862-3354e-mail: [email protected]

AUSTRALIA &NEW ZEALANDMcGraw-Hill Education (Australia)Attn: Karin KellyThe Everglade Building, Level 282 Waterloo RoadNorth Ryde NSW 2113AustraliaPhone: 61 2 9900 1825Fax: 61 2 9900 1986e-mail: [email protected]

CANADAPublishers Group Canada (PGC)Customer Service & Book OrdersRaincoast Books2440 Viking WayRichmond, B.C. V6V 1N2CanadaPhone: 1-800-663-5714Fax: 1-800-565-3770e-mail: [email protected]

MIDDLE EAST, AFRICA,& EASTERN EUROPEMcGraw-Hill Education (Greece)Attn: Tula Calogiras21A Patriarchou Gregoriou E. Str.153 41 Aghia ParaskeviAthens, GreecePhone: 30-210-656-0990Fax: 30-210-654-5525e-mail:[email protected]

U.K., EUROPE & SOUTH AFRICAMcGraw-Hill Education (UK) LtdAttn: James HeathMcGraw-Hill Book Co. EuropeShoppenhangers RoadMaidenhead, BerkshireSL6 2QL, EnglandPhone: 44-1-628-502544Fax: 44-1-628-502167e-mail:[email protected]

VISIT OUR WEBSITE! www.amacombooks.orgFor detailed information about all our books, including:� Complete online catalog � Book excerpts �Downloadable seasonal catalogs

KEEP UP WITH AMACOM ANY WAY YOU WANT:� Sign up for our eNEWSLETTER at: amacombooks.org� Read breaking news on our BLOG at: amacombooks.wordpress.com� Follow what we’re all a-TWITTER about at: twitter.com/amacombooks� Like us on FACEBOOK at: facebook.com/amacombooks

AMACOM SALES OFFICE1601 BroadwayNew York, NY 10019-7420Fax: 212-903-8083

Nancy K. Roberson, President & Publisher212-903-8089

Jenny Wesselmann SchwartzDirector, Trade Sales & [email protected]

Irene MajukDirector, Trade Publicity and Sales [email protected]

Therese MausserDirector, Subsidiary Rights and International [email protected]

Rosemary Kane CarloughVice President, [email protected]

Special [email protected]

Order and Credit Department600 AMA WaySaranac Lake, NY 12983Phone: 800-250-5308Fax: 518-891-2372email: [email protected]

Page 38: AMACOM Books Spring 2015 Catalog

ORDER FORM

38NOTE: This order form contains ISBN-13 suffixes ONLY. Our ISBN-13 prefix is: 978-0-8144-

Please feel free to photocopy this order sheet.

Bill to: Ship to:

Address Attn

City/State/Zip Address

P.O. Number City/State/Zip

Salesperson Customer Account Number

Shipping Instructions Buyer Telephone

New TITLES ( In catalog order, for your convenience)Order List Order ListNumber Title Price Quantity Number Title Price Quantity

AMACOM Books600 AMA Way Saranac Lake, NY 12983

Phone: 1-800-250-5308Fax: 1-518-891-2372E-mail: [email protected]

3617-2 Make It Matter $24.95

4905-9 Be Your Customer’s Hero $17.95

3645-5 Confronting Capitalism $26.00

3600-4 When Kids Call the Shots $15.00

3622-6 Eat Like a Champion $16.95

3485-7 No Sweat $16.95

3417-8 Persuasion Equation $17.95

3638-7 Venture Mom $17.95

3647-9 Just Listen (paperback) $17.95

4900-4 Fitness After 40 $18.95

3631-8 The Eldercare Consultant $18.95

4909-7 Stress-Free Discipline $14.95

3602-8 Your Own Terms $16.95

4913-4 Whoever Tells the Best Story Wins $24.95

3604-2 Stronger $24.95

3627-1 Business Strategy

(Brian Tracy Sucess Library) $9.95

3629-5 Sales Management

(Brian Tracy Sucess Library) $9.95

Visit us at:www.amacombooks.org

Prices higher in Canada.

3658-5 Millennials with Kids $24.95

4917-2 Leading with Cultural Intelligence $26.95

3613-4 Green Giants $27.95

3649-3 The Stay Interview $14.95

3494-9 Training in Motion $32.95

3665-3 We Are Market Basket $24.95

3633-2 Quick Team-Building Activities

for Busy Managers $18.95

3606-6 High-Impact Capital Strategy $29.95

3608-0 Identifying and Managing Project Risk $34.95