hollywalker

Target Audience

The target audience for this magazine would be

male audience 15-27 but having Eminem as a huge

sex icon in the rapping industry would then appeal

a number of female secondary audience. As

Eminem is from a low class upbringing this could

also appeal to the low or working class industry.

House style

Thehouse style used is all bold which dark deep

colours such as red black and grey. Instead of a

white background which may appear innocent and

clean, the grey is used which is more cold, also

suited to the rapper using these colours. The

connotation of red and black are death which are

more suitable for this Artist with a tough image.

By having the text in bold it stands out, also

reflects his status in music.

The Guttenberg Principles

The Guttenberg principle design principle has

been used. This is effective because the primary

optical area , the weak fallow field, and the

terminal area all have text within which makes

the magazine look busy.

Main Image

The main image is central which catches the eye

straight away. By having body tattoos over the Artist,

also with the cross around his neck could imply the sort

of character he is, also which is a stereotypical image

for a rapper. With his facial expression serious, also

looking straight direct at the audience, the use of direct

address it suited to the ‘tough’ image of the rapper.

Additionally by having his arms out to display his

muscles would attract a female audience, or on the

other hand would inspire the male audience that want

to be like him.

Mast Head

The masthead is large also behind the main image

which then draws the attention. By using both black

and red it uses the consistency of the front of the

magazine. The masthead is recognisable which would

attract the suitable target audience.

Coverlines/Lead Article

Thecover lines are framed around the image, also with

huge rappers names such as ‘LIL WANYE’ and more

shows the content of huge rappers. Additionally

EMINEM name in red it states his importance. By

having ‘EMINEM’ comes clean in red is a binary

opposition as clean would stereotypically be white or a

pure colour, the red connotes death, or danger.