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GET IN THEIR MINDS. GET IN THEIR HEARTS. STAY IN THEIR LIVES.
AMERICA’S GREATEST ROCK FESTIVALS
L I V E
EXPERIENCE
LIKE NONE OTHER
INVESTING IN LIVE MUSIC MARKETING
GENERATES A UNIQUE AND
EFFECTIVE PLATFORM OF
EXPERIENTIAL BRANDING
Experiential branding and showcase opportunities
provide an unparalleled means to break through
communication Clutter to present a positive
association, create one-of-a-kind brand
experiences and unique differentiation
from competitors.
Word’s Loudest Month festivals give brands the opportunity to engage, activate, and monetize with large groups of music fans. Whether you are interested in a particular festival or in creating a national opportunity with association with all of them, we will work with you to create impactful opportunities to meet your marketing objectives. The following are some opportunities that exist with each World’s Loudest Month Festival:
• Category Exclusivity
• Media / Marketing / Social Integration
• Local / National Promotional Opportunities
• On-site activation / fan engagement
• Exclusive Content / Access
• Tickets & VIP Hospitality
Produced in a partnership between AEG Live and DWP, World’s Loudest Month is a grouping of the nation’s biggest Rock festivals taking place in eight different markets, and running consecutive weekends from late April through the end of May each year.
Each of these established Festivals features the biggest names in rock music and attracts enormous crowds. World’s Loudest Month Festivals feature hundreds of artists playing for more than 425,000 rock music fans across the country, confirming that rock music plays a vital role in the musical landscape in America. Past artists include; Alice in Chains, Soundgarden, KORN, Kid Rock, Limp Bizkit, Rob Zombie, Avenged Sevenfold, Staind, 3 Doors Down, Guns N Roses, Bush, Stone Temple Pilots, Smashing Pumpkins, Shinedown, ZZ Top and many more.
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Kansas City
Pryor, OK
America’s Greatest Rock Festivals
• San Antonio • •
• Somerset
Columbus
Charlotte
Fort Meyers
Jacksonville
FESTIVAL MARKET ATTENDANCE 2015 DATES
Monster Energy Fort Rock Fort Meyers, FL 25,000 April 25
Monster Energy Welcome to Rockville Jacksonville, FL 50,000 April 25-26
Monster Energy Carolina Rebellion Charlotte, NC 60,000 May 2 - 3
Northern Invasion Somerset, WI 25,000 May 9
Rock on the Range Columbus, OH 120,000 May 15- 17
Rocklahoma Pryor, OK 75,000 May 22-24
Bud Light River City Rockfest San Antonio, TX 25,000 May 23
Rockfest Kansas City, MO 55,000 May 30
14 days 435 Thousand people 130 Hours
Of music Festival
PARTNER OPPORTUNITIES Official Sponsorship packages available that may include the following and can be customized as needed:
PROMOTIONAL RIGHTS • Usage rights to festival name &
imagery/materials in TV/print/radio/internet for customized promotions
• Promotion examples: • Enter-to-win sweepstakes • Gift-with-purchase promotion • Employee promotional incentives
CONTENT • Exclusive behind-the-scenes video footage • Artist interviews or other custom content
TICKETS AND HOSPITALITY • Allocation of complimentary tickets for
VIP and promotional use • Right to purchase additional tickets prior
to public on-sale for prizing, employees, etc.
• Meet & Greets with performers • VIP Hospitality / receptions
MEDIA, PR, BRANDING • Inclusion in all paid advertising and marketing
materials for the tour • Recognition in press announcement and • subsequent releases • Brand inclusion on tickets
EVENT ACTIVATION • On-site footprint for fan engagement • Venue signage/branding • In-venue promotion, e.g. text-to-win contest • Video commercials • Sponsorship of specialized promotions • Product displays / distribution
SOCIAL MEDIA SUPPORT • Posts to support sponsorship program
across social media channels • Facebook • Instagram • Twitter
ENTITLEMENT RIGHTS • Entitlement / presenting sponsor for entire
festivals • Stages • VIP / Hospitality areas • Activation areas • Video screens / TV Broadcast • Autograph booth • Customized destinations
TELL ME AND I’LL FORGET
SHOW ME AND I MAY REMEMBER
INVOLVE ME AND I’LL UNDERSTAND
; ;
Chris Thomas AEG Live – Global Partnerships M| 816.522.2117 [email protected]
L I V E
PARTNERSHIP INQUIRIES
Clay Busch Danny Wimmer Presents M| 310.954.7746 [email protected]