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GET IN THEIR MINDS. GET IN THEIR HEARTS. STAY IN THEIR LIVES. AMERICA’S GREATEST ROCK FESTIVALS L I V E

AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

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Page 1: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

GET IN THEIR MINDS. GET IN THEIR HEARTS. STAY IN THEIR LIVES.

AMERICA’S GREATEST ROCK FESTIVALS

L I V E

Page 2: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

EXPERIENCE

LIKE NONE OTHER

INVESTING IN LIVE MUSIC MARKETING

GENERATES A UNIQUE AND

EFFECTIVE PLATFORM OF

EXPERIENTIAL BRANDING

Experiential branding and showcase opportunities

provide an unparalleled means to break through

communication Clutter to present a positive

association, create one-of-a-kind brand

experiences and unique differentiation

from competitors.

Page 3: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

Word’s Loudest Month festivals give brands the opportunity to engage, activate, and monetize with large groups of music fans. Whether you are interested in a particular festival or in creating a national opportunity with association with all of them, we will work with you to create impactful opportunities to meet your marketing objectives. The following are some opportunities that exist with each World’s Loudest Month Festival:

• Category Exclusivity

• Media / Marketing / Social Integration

• Local / National Promotional Opportunities

• On-site activation / fan engagement

• Exclusive Content / Access

• Tickets & VIP Hospitality

Page 4: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,
Page 5: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

Produced in a partnership between AEG Live and DWP, World’s Loudest Month is a grouping of the nation’s biggest Rock festivals taking place in eight different markets, and running consecutive weekends from late April through the end of May each year.

Each of these established Festivals features the biggest names in rock music and attracts enormous crowds. World’s Loudest Month Festivals feature hundreds of artists playing for more than 425,000 rock music fans across the country, confirming that rock music plays a vital role in the musical landscape in America. Past artists include; Alice in Chains, Soundgarden, KORN, Kid Rock, Limp Bizkit, Rob Zombie, Avenged Sevenfold, Staind, 3 Doors Down, Guns N Roses, Bush, Stone Temple Pilots, Smashing Pumpkins, Shinedown, ZZ Top and many more.

Page 6: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

Kansas City

Pryor, OK

America’s Greatest Rock Festivals

• San Antonio • •

• Somerset

Columbus

Charlotte

Fort Meyers

Jacksonville

Page 7: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

FESTIVAL MARKET ATTENDANCE 2015 DATES

Monster Energy Fort Rock Fort Meyers, FL 25,000 April 25

Monster Energy Welcome to Rockville Jacksonville, FL 50,000 April 25-26

Monster Energy Carolina Rebellion Charlotte, NC 60,000 May 2 - 3

Northern Invasion Somerset, WI 25,000 May 9

Rock on the Range Columbus, OH 120,000 May 15- 17

Rocklahoma Pryor, OK 75,000 May 22-24

Bud Light River City Rockfest San Antonio, TX 25,000 May 23

Rockfest Kansas City, MO 55,000 May 30

14 days 435 Thousand people 130 Hours

Of music Festival

Page 8: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,
Page 9: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

PARTNER OPPORTUNITIES Official Sponsorship packages available that may include the following and can be customized as needed:

PROMOTIONAL RIGHTS • Usage rights to festival name &

imagery/materials in TV/print/radio/internet for customized promotions

• Promotion examples: • Enter-to-win sweepstakes • Gift-with-purchase promotion • Employee promotional incentives

CONTENT • Exclusive behind-the-scenes video footage • Artist interviews or other custom content

TICKETS AND HOSPITALITY • Allocation of complimentary tickets for

VIP and promotional use • Right to purchase additional tickets prior

to public on-sale for prizing, employees, etc.

• Meet & Greets with performers • VIP Hospitality / receptions

MEDIA, PR, BRANDING • Inclusion in all paid advertising and marketing

materials for the tour • Recognition in press announcement and • subsequent releases • Brand inclusion on tickets

EVENT ACTIVATION • On-site footprint for fan engagement • Venue signage/branding • In-venue promotion, e.g. text-to-win contest • Video commercials • Sponsorship of specialized promotions • Product displays / distribution

SOCIAL MEDIA SUPPORT • Posts to support sponsorship program

across social media channels • Facebook • Instagram • Twitter

ENTITLEMENT RIGHTS • Entitlement / presenting sponsor for entire

festivals • Stages • VIP / Hospitality areas • Activation areas • Video screens / TV Broadcast • Autograph booth • Customized destinations

Page 10: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

TELL ME AND I’LL FORGET

SHOW ME AND I MAY REMEMBER

INVOLVE ME AND I’LL UNDERSTAND

; ;

Page 11: AMERICA’S GREATEST ROCK FESTIVALS - DCatalogcloud.flipb.com/aeg-live/WLM-General-Information-2015... · AMERICA’S GREATEST ROCK FESTIVALS L I V E . EXPERIENCE ... 3 Doors Down,

Chris Thomas AEG Live – Global Partnerships M| 816.522.2117 [email protected]

L I V E

PARTNERSHIP INQUIRIES

Clay Busch Danny Wimmer Presents M| 310.954.7746 [email protected]