Amit Report FINAL

8/3/2019 Amit Report FINAL

1/66

A

Summer Training Project Report

On

DATA COLLECTION IN BAJAJ CAPITAL

AT

Submitted to:

Rajasthan Technical University, Kota

In partial fulfillment for the award of degree of

Master of Business Administration

Under the Supervision of: Submitted by:

Mr. Harish Bagolia AMIT TIWARI

Operation Dept. MBA Sem.III

2010-12

Management and commerce Institute of Global Synergy ,Ajmer

(Approved by AICTE, affiliated to RTU Kota)


2/66

PREFACE

Project study is done to provide first hand practical knowledge of business

environment. The project helps us to get acquainted with the horizon of the corporate

activities like how the company is organized, What it produces, How the products are

manufactured, How the employees are recruited &selected.

How is the performance of an employee is measured after provide them the tanning

session other HR activities in an organization, How the department of Human

Resource is organized and managed.

Employee is the lifeblood of business. The management is the studies about procuring

and judicious use of financial resource with a view of maximizing the profit andwealth of the company, shareholders and employee satisfaction.

Employees are the key concept in today's industry. A professional scientific approach

to this era with more competitive advantage through the employees and their efficient

work can really trigger off the organization to reach the peak level in the industry.

I got the opportunity to do Project in DATA COLLECTION IN BAJAJ CAPITAL

in the field of Field Dept. from Bajaj Capital ltd..

I am grateful to all those who have helped me directly and indirectly in preparing this

project report. I am firmly believed that there is always scope for improvement and

according me shall look forward to receive suggestions for which enriching the quality

of my research work.

So, for the readers, I would quote Charles handy who stated that, I am more and more

sure that those who are in love with learning are in love with life. For them change is

never a problem, never a threat, just another existing opportunity.

The objective of our M.B.A. is to earn much practical knowledge of industrial life, not

merely from theoretical study.


3/66

ACKNOWLEDGEMENT

Quality is not a result of accident. It demands hard work, commitment and

dedication. To create a work of quality a person needs inspiration & motivation from

various sources.

I express my sincere thanks to my project guide Mr. Manish Kumar (Branch

Manager) for guiding me right from the inception till the successful completion of the

project. I sincerely acknowledge him for extending their valuable guidance, support

for literature, critical reviews of project and the report and above all the moral support

he/she/they had provided to me with all stages of this project.

I am privileged to express my sincere and deep sense of gratitude to (sir name) of the

college for his due attention and encouragement during the study period and also for

providing me the necessary facilities during the course of research.

I would also like to thank, other faculty for their help and cooperation throughout the

project.

I feel in short of words to express my gratitude to my family members for their utmostco-operation, sacrifice, encouragement and motivation during the course of this work.

(AMIT TIWARI)


4/66

DECLARATION

I hereby declare that the Dissertation REPORT titled Report On DATA

COLLECTION IN BAJAJ CAPITAL submitted in partial fulfillment of the

requirements for the Master of Business Administration Degree of Rajasthan

Technical University is an original and bona fide work. I also declare that this report

has not been submitted to any other University or Institute for award of any Degree or

Diploma.

DATE:

PLACE: AJMER

AMIT TIWARI


5/66


6/66

What Is a Brokering House:

A broking house can be define with several definitions, some these are :

An individual or firm which acts as an intermediary between a buyer and seller,

usually charging a commission. For securities and most other products, a license is

required.

One who transacts business for another; an agent.

An agent employed to effect bargains and contracts, as a middleman or negotiator,

between other persons, for a compensation commonly called brokerage. He takes


7/66

no possession, as broker, of the subject matter of the negotiation. He generally

contracts in the names of those who employ him, and not in his own.

A dealer in money, notes, bills of exchange, etc.

A dealer in secondhand goods.

A pimp or procurer

Further we can define Broking house in detail as :

Broking House act as intermediaries between buyers and sellers of a business. They may

represent either party in the transaction, but do not take possession of goods or property,

or deal on their own account. Broking house differ from dealers in that the latter transact

on their own account and may have a vested interest in the transaction. Brokers fill the

important marketing function of bringing buyers and sellers together and helping them

negotiate mutually beneficial agreements. In addition, they facilitate transactions by

providing expertise and advice.

Indeed, brokers supply numerous benefits to both buyers and sellers. For example, sellers

benefit because they do not have to spend time and money searching for buyers. Qualified

brokers have access to people who are in the market to purchase a company, or they know

how to find legitimate prospects much more quickly than typical business owners. Thebroker may also be able to help the seller place an accurate value on his enterprise, devise

a strategy to transfer ownership over time, and overcome legal hurdles related to taxes.

The buyer also benefits from the broker's access to business-buying and -selling channels.

A buyer who goes to a broker may be able to find a business that suits his abilities, wants,

and financial constraints much more quickly than he would working independently. The

broker can help him determine what he can afford and, importantly, can help arrange

financing from a lender or the company owner to purchase the business. He may even go

to bat for the buyer at a bank or other lending institution, or walk the buyer through the

details of the financing process. Finally, it is the broker's duty to ensure that the interests

of the buyer (and the seller) are protected by any contracts or agreements relating to the

sale.


8/66

For their services, brokers typically receive in compensation a percentage of the total

value of the transaction. The fee may be paid by the buyer, seller, or both parties,

depending on the nature of the transaction, but usually the expense falls on the seller.

Commissions vary widely, usually depending on the size of the transaction and the

amount of service provided by the broker. For a very small business, one with less than

$500,000 in annual receipts, the commission may be as high as 10-15 percent. For

multimillion-dollar transactions, the commission may be as little as 1 percent. For small

business transactions, some brokers also require an up-front retainer of $5,000 or more.


9/66

There are many types of Broking house:

Mortgage broker

Realestate broker

Real estate broker

Customs broker

List broker

Broker dealer

Power broker

Object request broker

Discount broker

Money broker

About Bajaj Capital
http://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:mortgage+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAQQowMoAAhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:realestate+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAUQowMoAQhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:real+estate+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAYQowMoAghttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:customs+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAcQowMoAwhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:list+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAgQowMoBAhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:broker+dealer&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAkQowMoBQhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:power+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAoQowMoBghttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:object+request+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAsQowMoBwhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:discount+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAwQowMoCAhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:money+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CA0QowMoCQhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:mortgage+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAQQowMoAAhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:realestate+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAUQowMoAQhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:real+estate+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAYQowMoAghttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:customs+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAcQowMoAwhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:list+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAgQowMoBAhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:broker+dealer&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAkQowMoBQhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:power+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAoQowMoBghttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:object+request+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAsQowMoBwhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:discount+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CAwQowMoCAhttp://www.google.co.in/search?hl=en&biw=1366&bih=521&q=define:money+broker&defl=en&sa=X&ei=gOpcTei7A5L5cdjppY4K&ved=0CA0QowMoCQ


10/66

The Bajaj Capital Group is one of Indias premier Investment Advisory and Financial

Planning companies. Bajaj Capital is also SEBI-approved Category Merchant Bankers.

Bajaj Capital offer personalized Investment Advisory and Financial Planning services to

individual investors, corporate houses, institutional investors, Non-Resident Indians

(NRIs) and High Net worth Clients, among others.

As one of Indias largest distributors of financial products, Bajaj Capital offer a wide

range of investment products such as mutual funds, life and general insurance, bonds, post

office schemes, etc. offered by reputed public and private and government organizations.

Company Profile

Bajaj Capital is one of Indias leading Financial Services companies offering Free Advice

on Investments, Insurance, Tax Saving, Retirement Planning, Financial Planning,

Childrens Future Planning and other services. Bajaj Capital also have a wide range of

products and services for Corporate, High Net worth Individuals, and NRIs all under one

roof.

Bajaj Capital believes in dreaming big. Dreams inspire us to excel. They ignite hope and

kindle in it the passion to stretch our limits. Bajaj Capital also believe that nothing can or

should stop it from realizing their dreams and financial constraints should be the last

thing to stop anyone.

Four decades of excellence

Forover four decades, Bajaj Capital have been helping people realize their aspirations

by helping them make their Bajaj Capital health grow, and plan their financial lives.

Today, Bajaj Capital are a one of the largest financial planning and investment

advisory companies in India, with a strong presence all over the country. Bajaj Capital

take pride in serving our customers both individual and institutional and are known for

our strong professionalism and work ethics.


11/66

Wide range of services :

Bajaj Capital offer a comprehensive range of services including financial planning and

investment advice, and the entire gamut of financial instruments and investment

products of almost all major companies, both public and private. In addition, Bajaj

Capital also provides investment assistanceby helping you complete all the formalities,

and help you keep regular track of your investments.

These services and products are delivered through our network of 134 Bajaj Capital

Investment Centers located all over the country.

Bajaj Capital are also a SEBI-approved Category I Merchant Banker. Bajaj Capital

raise resources for over 1,000 top institutions and corporate houses every year, and offer

specialized services to Non-Resident Indian (NRIs) and High Net worth Clients.

What we can expect from Bajaj Capital

Sound, research-based advice

Unbiased, independent and need-based advice

Prompt, courteous service

Honest, ethical dealings

Accessibility


12/66

Bajaj Capital has contributed to the growth of the Indian Capital Market at

every step.

In 1965, Bajaj Capital was the first to innovate the Companies Fixed Deposit.

Today, Bajaj Capital is playing an active role in the growth of the Indian

Mutual Fund industry.

Bajaj Capital is also working closely with private insurance companies to

deepen India's insurance market.

Here is a brief gist of our journey through the years.

1964

Bajaj Capital sets up its first Investment Centre in New Delhi to guide

individual investors on where, when and how to invest.

India's first Mutual Fund, Unit Trust of India (UTI) is incorporated in the same

year.

1965

Bajaj Capital is incorporated as a Company. In the same year, the company

introduces an innovative financial instrument the Company Fixed Deposit. EIL

Ltd. (Oberoi Hotels, then known as Associated Hotels of India Ltd.) becomes

the first company to raise resources through Company Fixed Deposits.

1966

Bajaj Capital expands its product range to include all UTI schemes and Government

saving schemes in addition to Company Fixed Deposits.

1969

Bajaj Capital manages its first Equity issue (through an associate company) of Grauer &

Wells India Ltd. right from drafting the prospectus to marketing the issue.

1975

Bajaj Capital starts offering 'need-based' investment advice to investors, which wouldlater be known as 'Financial Planning' in the investment world.

1981

SAIL becomes the first government company to accept deposits, followed by IOC,


13/66

BHEL, BPCL, HPCL and others, thus opening the floodgates for growth of retail

investment market in India.

Bajaj Capital plays an active role in all the schemes as 'Principal Brokers'

1986

Public Sector Undertakings (PSUs) begin making public issues of bonds MTNL, NHPC,

IRFC offer a series of Bond Issues. Bajaj Capital is among the top ranks of resource

mobilizes.

1987

SBI leads the launch of Public Sector Mutual Funds in India. Bajaj Capital plays a

significant role in fund mobilization for all these players.

1991

SBI issues India Development Bonds for NRIs. Bajaj Capital becomes the top mobilize

with collections of over US $20 million.

1993

The first private sector Mutual Fund Kothari Pioneer is launched, followed by Birla

and Alliance in the following years. Bajaj Capital plays an active role and is ranked

among the top mobilizers for all these schemes.

1995

IDBI and ICICI begin issuing their series of Bonds for retail investors. Bajaj Capital is the

co-manager in all these offerings and consistently ranks among the top five mobilizers on

an all-India basis.

1997

Private sector players lead the revival of Mutual Funds in India through Open-ended Debt

schemes. Bajaj Capital consolidates its position as India's largest retail distributor of

Mutual Funds.

1999

Bajaj Capital begins marketing Life and General Insurance products of LIC and GIC

(through associate firms) in anticipation of opening up of the Insurance Sector. Bajaj

Capital achieves the milestone of becoming the top 'Pension Scheme' seller in India and

launches marketing of GIC's Health Insurance schemes.


14/66

2000

Bajaj Capital implements its vision of being a 'One-stop Financial Supermarket.' The

Company offers all kinds of financial products, including the entire range of investment

and insurance products through its Investment Centers. Bajaj Capital offers 'full-service

merchant banking' including structuring, management and marketing of Capital issues.

Bajaj Capital reinvents 'Financial Planning' in its international sense and upgrades its

entire team of Investment Experts into Financial Planners.

2002

The Company focuses on creating investor awareness for Financial Planning and need-

based investing. To achieve this goal, the company introduced the International College

of Financial Planning. The graduates of this institute become Certified Financial Planners

(CFPs), a coveted professional qualification.

2004

Bajaj Capital obtains the All India Insurance Broking License. Simultaneously, a series of

wealth creation seminars are launched all over the country, making Bajaj Capital a

household name.

2005

Bajaj Capital launches 360 Financial Planning, a software-based programmed aimed at

encouraging scientific and holistic investing.

2007

Bajaj Capital launches Stock Broking and Depository (Demat) Services.

2008

Bajaj Capital launches Just Trade, an online Platform for investing in Equities, Mutual

Funds, IPO.


15/66

Bajaj Capital's Mission Statement

The focus of our organization is to be the most useful, reliable and efficientprovider of


16/66

Financial Services. It is our continuous Endeavour to be a trustworthy advisor to our

clients, helping them achieve their financial goals.

Bajaj Capitals Aims

To serve our clients with utmost dedication and integrity so that we exceed their

expectations and build enduring relationships.

To offer unparalleled quality of service through complete knowledge of products,

constant innovation in services and use of the latest technology.

To always give honest and unbiased financial advice and earn our clients'

everlasting trust.

To serve the community by educating individuals on the merits of Financial

Planning and in turn help shape a financially strong society.

To create value for all stake holders by ensuring profitable growth.

To build an amicable environment that accords respect to every individual and

permits their personal growth.

To utilize the power of teamwork to function as a family and build a seamless

organization

Bajaj Capital has 134 Investment Center in all over India


17/66

Bajaj Capital have Banches in following places:-

Agra

Ahmadabad

Ajmer

Allahabad

Bangalore

Bhopal

Chandigarh

Chennai

Cochin

Coimbatore

Dehradun

Delhi

Faridabad

Ghaziabad

Gurgaon

Indore

Jaipur

Jamshedpur

Kolkata


18/66

Lucknow

Kanpur

Lucknow

Hyderabad Ludhiana

Madurai

Meerut cantt.

Mumbai

Noida

Pallakkad

Panipat

Patna

Panchkula

Pune

Panipat

Rajkot

Secunderabad

Sonepat

Surat

Thiruchirapalli

Thiruvananthapuram

Thrissur

Vadodara

Vijayawada

Vishakhapatnam

Udaipur

Varanasi


19/66

Why Invest Through Bajaj Capital

Wide range of products and services

41 years experience as Investment Advisors and Financial

Planners

More than eight lakh satisfied clients all over India

Countrywide network of 134 branches

Over 12,000 NRI clients across the globe

Personalized wealth management advice

24 x 7 online accessibility through www.bajajcapital.com


20/66

Strong team of qualified and experienced professionals including

MBAs, MBEs, CFPs, CSs, insurance experts, Legal experts and

others

SEBI-Approved Category I Merchant Bankers

Group Co BCIBL is an IRDA-licensed Direct Insurance Broker


21/66

Mr. K.K. Bajaj

Chairman

A visionary par excellence, a pioneer and a leader, Mr. K.K. Bajaj has been instrumental

in shaping Bajaj Capitals emergence as one of Indias large Investment Advisory

companies.

He is a highly respected figure in the field of institutional and personal finance and

Company FDs. His emphasis on honesty, ethics and values are the guiding principle of

organization.

Mr. Bajaj is also a prolific writer and has written over 200 articles on diverse issues such

as Personal, Finance, Economic, Affairs, & Health.


22/66

Mr. Rajiv Deep Bajaj

Vice Chairman & Managing Director

A qualified Financial Planner, Mr. Rajiv Deep Bajaj was the first to introduce the concept

of Financial Planning in India. In fact, he is the Founding Chairman of the Association of

Financial Planners (AFP). He is also amongst the first batch of 25 Certified Financial

Planners (CFPtm) designation holders in India.

A Post-graduate in Management and holder of an International Certificate for Financial

Advisors from the Chartered Insurance Institute, London, Mr. Rajiv Deep Bajaj has

played a pivotal role in expanding Bajaj Capital's reach across the country. He has

recently pursued an Executive MBA in International Wealth Management under an

exchange program between University of Geneva, Switzerland and Carnegie Mellon

University, Pittsburgh, USA.

His youthful energy, dynamic leadership, vision and 16 years strategic management

experience in Banking, Financial Advisory, Insurance Broking and Financial Planning.

The Media and Industry honchos have regularly acclaimed Mr. Rajiv Deep Bajaj for his

strengths as a powerful orator and writer. His views on various Investment Strategy and

Financial Planning-related issues are regularly flashed in some of the leading media

entities like The Economic Times, Business Today, Star TV, CNBC and Aaj Tak.


23/66

Mr. Sanjiv Bajaj

Joint Managing Director

Mr. Sanjiv Bajaj started his career in 1995 as managerial trainee, worked on various

projects which included developments at alternate channel of distribution like Broker'sassociations...etc. From here, he moved on to Investment Advisory services, which

included understanding the client's needs, and by using various tools of financial planning

to offer them a solution to meet his requirements.

Mr. Sanjiv Bajaj is versatile personality with diverse areas of interest. He is a Post-

graduate in Business Management with specialization in Finance, and holds an

International Certificate for Financial Advisors from the Chartered Insurance Institute

London.

Thanks to him, Bajaj Capital is today the largest individual agent for LIC. Mr. Sanjiv

Bajaj has a keen interest in IT, and has played a major role in implementing the ERP

softsoftware and E-commerce activities in the company


24/66


25/66

As your true partner, Bajaj Capital promise to use our knowledge for your benefit. Be it

advice on the right insurance products or looking after our rights and interests in case of a

claim, Bajaj Capital be by our side. Whenever we need it.

Risks are unavoidable in personal life and in business, but can be managed by proper

planning.

That's exactly where Bajaj Capital at Bajaj Capital Insurance Broking Ltd. step in. At

BCIBL, an IRDA licensed "Composite Insurance Broker" bearing license number

CB 042/02 , Bajaj Capital call it Risk Management. Bajaj Capital help you to identify the

potential risks and pass some of them on to insurance companies.

Bajaj Capital are your partners, who help you to identify and understand various risks,

prioritize them and eventually manage them.

As a broker, Bajaj Capital do not offer you just a single option but multiple options

available, and help you select the most appropriate one.


26/66


27/66

Bajaj Capital offer a wide range ofLife and General Insurance products offered by the

insurance companies that cover almost the entire spectrum of risks that individuals or

your business may face.

Bajaj Capital offer a wide range of insurance packages including:

Personal Lines

Auto

Home

Travel

Accident & Health

Property Insurance

Fire and Special Peril

Marine

Machinery Breakdown

Electronic Equipment Insurance

Loss of Profits etc.

Liability Insurance

Commercial

General Liability

Product Liability Workmens Compensation/ Employer's Liability

Contingency Risks

Event Cancellation

Bajaj Capital ding Insurance


28/66

All Risk for Mobiles, Computers, and Laptops etc.

Industrial All Risk and Project Insurance

Specialty Products

Professional Indemnity/Errors & Omissions (E&O)

Directors and Officers Liability (D&O)

Fidelity Guarantee

Commercial Cyber Crime Insurance

Credit Insurance

Mutual Fund & Asset Protection

Why consult BCIBL?

As IRDA licensed Insurance Brokers, Bajaj Capital is your representatives unlike

an agent who represents an insurance company.

At BCIBL, Bajaj Capital considers it your right to receive independent,

unbiased and professional advice.

Bajaj Capital enjoys the 'Preferred Insurance Broker' status with many of the

Insurance companies. This, in essence, translates into a greater benefit for you.

In fact, Bajaj Capital enjoys a transactional relationship with almost all the

Insurance companies present in India.

Bajaj Capital is therefore proud to say that many companies have come up with

insurance products based on our feedback.

Bajaj Capital has a strong operational and servicing team, and an all-India reach.

Bajaj Capital also has the support of a strong IT infrastructure and responsive call

centers. As such, Bajaj Capital is easily accessible.

Insurance products are offered by Bajaj Capital Insurance Broking Ltd. 97, Bajaj

House, Nehru Place, New Delhi - 110019. Bajaj Capital Insurance Broking Ltd.


29/66

(BCIB) is an IRDA licensed 'Composite Insurance Broker" bearing license number

CB 042/02 rendering advice on various insurance covers, suitable to all kinds of

needs.


30/66

What is a survey /Data collection:


31/66

A survey is a systematic method of gathering information from (a sample of)

entities for the purpose of constructing quantitative descriptors of the attributes of

the larger population of wich the entities are members

A survey usually originates when an individual or institution is confronted with an

information need and the existing data are insufficient

Data collection is the process of gathering and measuring information on

variables of interest, in an established systematic fashion that enables one to

answer stated research questions, test hypotheses, and evaluate outcomes. The data

collection component of research is common to all fields of study including

physical and social sciences, humanities, business, etc. While methods vary by

discipline, the emphasis on ensuring accurate and honest collection remains the

same.


32/66


33/66


34/66

There are many needs of Data collection in Bajaj capital but majorly we can

divide them as follow:

Data Collection is like a marketing survey and it helps to advertise the

company fame in market.

It helps to know the current marketing Choice of people.

It helps to collect the marketing Data in organization.

It helps to gather marketing leads for Tele callers.

It leads to analysis Living standard of People.

It leads to know the survey capabilities of the Executives and their

Managers.


35/66


36/66

The life cycle of a survey/Data Collection


37/66


38/66

There are two perspective of survey life cycle:

o Design Perspective

o Quality Perspective


39/66


40/66


41/66


42/66


43/66

Methods of data Collection:

The Survey method is the technique of gathering data by asking questions to people who

are thought to have desired information. A formal list of questionnaire is prepared.

Generally a non disguised approach is used. The respondents are asked questions on their

demographic interest opinion.

Before talking about the methods of Data collection we will talk about the types of Data,

Mainly there are two types of Data :

Primary Data


44/66

Secondary Data

There are many methods for collecting data Most common methods are as follow:-

A) Primary data collection

1: Observation method

2: Interview/Questionnaire method

3: Case study method

4: Projective techniques

5: Sociometery

B) Secondary data collection


45/66

Data are special type of information, generally obtained through observation, surveys,

enquiries, or are generated as a result of human activity.

Primary Data are collected afresh & for the first time, especially for the designated

study.

Secondary Data have already been collected & compiled by someone else.


46/66

Observation Method:

This method can used in both experimental and non experimental, social andanthropological research. Scientific observation is a methodical way of recognizing and

noting a fact or occurrence, often involving some sort of measurement. Scientific

observation should be specific, and recorded immediately.

Types of Observation:

Structured and unstructured observation:

Participant, quasi-participant and non-participant obs :

Controlled and non-controlled observation:


47/66

Structured observation:

When the observation is characterized by a careful definition of the units to be

observed, the manner of recording the observed information, standardized

condition of observation and the selection of pertinent data of observation is called

as structured observation.

Greater control of sampling.

Measurement of error.

Permits stronger generalizations and checks on reliability and validity.

This is more like a survey, where every respondent is asked the same set of

questions. But in this case, questions are not asked. Instead, particular types of

behavior are looked for and counted.


48/66

Unstructured Observation:

Early phase of the research May become specific to when and where to

observe, what specific aspects of the setting or behavior to observe, and how

to make and record observations.

o How to do unstructured observation


49/66

i. Take a notebook and pen.

ii. Note down when you see something interesting.

iii. Write down theories as you form them.

iv. Dont jump to conclusions straight away.

v. Look for more evidence.

vi. Ask people to confirm things.


50/66

Participant observation:

This depend on degree of involvement of the researcher, the researcher who

may be an outsider, while observing the group, also play the role of a group

member.

Observer participates actively , for an extended period of time.

May require observer to live or work in that area

Assumes that observer will become accepted member of the group or

community.

Historically field research has been associated most strongly with participant

observation.

Quasi-participant observation: In the absence of any standard set ofrelationship or role patterns for the outsider who is always present and never

participating, both the group and the outsider are likely to feel

uncomfortable.

In this the observer assumes several role.

Sometimes he is a participant, at other times he is in the role of an

interviewer, a stranger or a listener.

Nevertheless, he makes clear to the group that his purpose is to gather facts.

Non-participant observation: In non participant observation, the researcher

observes the group or community. While maintaining physical and

psychological isolation from them.


51/66

Observer is an eavesdropper. Someone who attempts to observe people

without interacting with them without their knowledge that they are being

observed.

Used most routinely by psychologists studying children and animals.

Controlled observation:

When observation take place according to a definite pre-arranged plan,

involving experimental procedure.

The observers bias is the crucial weakness.

Various techniques can be used to remove this bias such as interaction-

analysis techniques, simple testing, scoring devices etc.

Controlled observations may be carried out both in natural and contrived

situations and in either case those observed may or may not be aware of the

observation.


52/66

Non-controlled observation:

When the researcher observes the behavior and activities of a group under

natural condition without any stimulation from outside.

The observer can easily check the correctness of his information as often as

desired.

Since the period of participation continues for months, the range of material

collected is much wider than collected by any other method.

An unobtrusive participant observer secures access to many new variables

and processes.


53/66

Interview method:

The data is collected by presenting stimuli to the respondents in the form of

questions for eliciting appropriate responses from them.

Unstructured interview:-

a method of interviews where questions can be changed to meet the respondents

intelligence, understanding.

Structured interview

The interviewer has a standard set / sequence of questions that are asked of all

candidates.

Interviewers read the questions exactly as they appear on the survey questionnaire.

Focused interview: some specific issue, occurrence, experience or event is taken into

consideration, instead of general aspect of the situation manageable number.

Behavioral interview

In behavioral interviews, candidates are asked to explain their skills, experience,

activities etc. as examples of your past behavior.

Stress interview

The stress interview is designed to find applicants who can handle stress, and handle

it well.

Situational interview

Utilizes hypothetical events in the form of a question. Candidates are asked how they

would react if they encountered that event.

Phone interview

Is a method which is conducted by telephone.


54/66

One to one interview

Face to Face interview (one to one interview) is most common interview method and

just involves interviewer and interviewee alone in a private office.

Group interview

All the candidates/job seekers will be in the same room during the interview.

Panel interview

a technique that allows several member of a hiring company to interview a

interviewee at the same time.

Screening interview

are generally conducted when an employer has a large applicants which they

want to narrow down.

Advantages:

1: More likelihood of getting response.

2: More accurate.

3: Can get responses even from illiterate persons.

4: Can get some spontaneous responses.

5: The questions may be explained when necessary.

Limitations:

1: Not suitable for a large no respondent.

2: Not suitable for large geographical area.


55/66

3: Involves more time and cost.

4: Bias of interviewer may creep in.

Case Study Method:

Case study as an empirical inquiry that investigate a contemporary phenomenon

within its real-life context, when the boundaries between phenomenon and context

are not clearly evident, & in which multiple sources of evidence are used.

Steps In Conducting a Case Study:

Step 1: Define location a case to be studied.

Step 2: Collection of data.


56/66

Step 3: Treatment and interpretation of the data.

Step 4: Conclusion and documentation,

Advantages:

1: Depends our perception.

2: Give clear insight into life.

3: Makes possible study of social change.

4: Represent a real record of personal experiences.

5: Help in the construction of interview schedule.

Questionnaire & formulation of hypothesis.

6: Enhance the experiences of researcher.

Limitations:

1: One case is almost different from other.

2: Affected by personal bias,ability and judgement.

3: Can use only in a limited sphere.

4: More expenditure of time and money.

Projective Techniques:


57/66

Method of exposing an individual to a situation in which the person is giving

information tends unconsciously to project a part of his personality and in the

process reveal the inner mind.

Forms

Word association test.

Sentence completion test.

Story completion test.

Error choice & information test.

Pictorial technique.

Role play technique.

Rorschach ink blot test.

Thematic appreciation test.

Sociometery:

It is a method used for the discovery and manipulation of social

configurations by measuring the attractions and repulsions between

individuals in a group at some point in time.

The basic technique in sociometry is the sociometric test. The test consists

in having each member as a group choose from all other members those with

whom he prefers to live, eat, work or otherwise associate in specific situations.Sociometric studies reveal that certain persons are chosen for all situations,

but frequently entirely different individuals are preferred for each type of

activity. The diagrammatic representation of the sociometeric data is the

sociogram.


58/66

Collection of Secondary Data:

1: Publication of central, state or local government.

2: Publication of international organizations and foreign governments.

3: Journals, magazines and books.

4: Reports and publication.

5: Report of research scholars, universities, research institutes and organizations.

6: Public records, statistics and historical documents.

7: Personal collection from individuals.

IN BAJAJ CAPITAL THE MOST COMMON METHOD OF DATA

COLLECTION ARE:


59/66

We can describe these methods in details as follow:-

Survey Coupons:- This is the most common way to collect data in Bajaj

capital.

This is like a simple questioner, in which data collector

collect the data by visitors. Like his/her name, address,

occupation contact numbers etc.

A sample survey coupon of Bajaj Capital is like:


60/66

o Serial Number ------------------------------------------

o Name ------------------------------------------

o Mobile ------------------------------------------

o Age ------------------------------------------

o Occupation ------------------------------------------

o Marital status? ------------------------------------------

o Monthly Income ------------------------------------------

The filling of this type of coupons is done by the Data Collector or Data

Collection Executive.


61/66


62/66

Advantages of Survey Method

1. As compared to other methods (direct observation, experimentation) survey yield

a broader range of information. Surveys are effective to produce information on

socio-economic characteristics, attitudes, opinions, motives etc and to gather

information for planning product features, advertising media, sales promotion,channels of distribution and other marketing variables.

2. Questioning is usually faster and cheaper that Observation.

3. Questions are simple to administer.

4. Data is reliable

5. The variability of results is reduced.

6. It is relatively simple to analyze, quote and interrelate the data obtained by survey

method

Disadvantages of Survey Method


63/66

1. Unwillingness of respondents to provide information- This requires salesmanship

on the part of the interviewer. The interviewer may assure that the information

will be kept secret or apply the technique of offering some presents.

2. Inability of the respondents to provide information- This may be due to

a. Lack of knowledge

b. Lapse of memory

c. Inability to identify their motives and provide reasons why? for their

actions

3. Human Biases of the respondents are there, for eg: Ego

4. Symantec difficulties are there - it is difficult, if not impossible, to state a given

question in such a way that it will mean exactly same thing to each respondent.

Similarly two different wordings of the same question will frequently produce

quite different results.

How to overcome the limitations of Survey Method

1. Careful framing and phrasing of questions.

2. Careful control of data gathering by employing specially trained investigators who

will observe carefully report on subtle reactions of persons interviewed

3. Cautious interpretations by a clear recognition of the limitations of the data and

understating of what exactly the data represents. This is especially true of

responses to questions like - What price would you be willing to pay for this

product?

4. Looking at facts in relative rather than absolute terms. For eg - A survey by a

dentist team showed that the number of families in the middle income group used

toothpaste taken by itself in the absolute sense, the results of the survey are in

some doubt. Even though the individual group readings shall differ say for eg: for

upper income group families it could be 90 %. Hence we should look at the facts

in relative rather than in absolute terms


64/66


65/66


66/66

Documents

Amit Report FINAL