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Prague 2013Learning & Highlights about
• Social Media & RoA
• Intelligent Advertising
• Innovation Gaga
• Invent & Innovate
• New Approaches in retailing
• Employee Value Proposition
• The Mobile Opportunity
Return on Attention
From Lilli to Nestle
The naked world
Do it ourselves
Outside the browser
The Attention Economy
Hyper Distribution
Employee Value Proposition
The strength (or weakness) of the employee value proposition is a company’s performance in the war for talent
– how good are they at attracting and retaining talent.
Freedom Freedom
Exciting TasksExciting Tasks
Work-Life-BalanceWork-Life-Balance
Growth/Development Growth/Development
ValuesValues
Culture Culture
Strong ResultsStrong Results
Exciting Challenges Exciting Challenges
AffiliationAffiliation
Career ProgressCareer Progress
Indirect FinancialIndirect Financial
Direct FinancialDirect Financial
IntegrityIntegrity
Focus on PeopleFocus on People
Mentoring/CoachingMentoring/Coaching
Respected BossRespected Boss
LeadersLeaders
RewardsRewards
CompanyCompany
JobJob
Employee Value Proposition
Source: Stewart Black, INSEAD
Mobile World
The mobile opportunity is ready to be grasped now, and it's all
about closing the gaps between what pets/pet owners/pet
suppliers have, and what they need.