Mediated Reality - AR

■ AR has generated tons of interest from many different types of enterprise industries including– Marketing– Space Exploration– Oil and Gas– Remote Repairs (cars, plumbing,

etc.)– Education and more

Augmented Reality Currently lesser known than VR, in 2020 AR is projected to be a $90 billion USD business (Digi-Capital)

■ Like VR, AR is also quickly becoming a bigger force in the gaming industry

■ Unlike VR, AR also has many real life applications– Social Media, shopping

lists, notes, and quicker ways to access the internet

■ Not only is AR great for everyday, it can also be used by businesses

AR Market

More popular uses for millennials will include:

Popular uses for everyday AR will include:Customizing your home with

virtual notes■ Kitchen: Timers and recipes

for cooking, shopping lists■ Bedroom: Alarm clock,

homework reminders, to-do lists, etc.

■ Anywhere: TV, notes, and anything you can think of

Custom apps for a Glasses OS, perfectly integrated into your personal environment

WSJ 2014, Average time spent (hr:min) per day for 18-36 y/o

• Browsing the Internet• Social networking• Watching TV or

movies• Gaming

Augmented Reality in the kitchen

AR Youth Market■ Millennials currently make up

24% of the US market (77 M) ■ On average, 18-36 y/o spend

over 3 hours Social networking each day (WSJ 2014, 839 surveyed adults)

■ 63% of surveyed Millennials are current subscribers of paid TV (nScreen Media)

■ 18-36 y/o on average spend 1 hr. and 47 min. playing video games (WSJ 2014, 839 surveyed adults)

Nielson Mobile Netview, July 2013

What is Atheer?

■ AiR Glasses are AR glasses that allow for the user to view and directly interact with their environments

■ AiR Glasses use gestures, voice commands, and motion tracking

■ AiR OS is an Android-compatible OS■ Devs & companies worldwide

already use the open SDK to make apps in industrial, energy, healthcare, insurance, construction, and logistics industries

Atheer is an AR company that is creating their own smart glasses platform, not just a physical product, and is aimed at businessesThey pioneered the AiR™ (Augmented interactive Reality) platform, including:

■ AiR Glasses■ AiR OS■ AiR Enterprise Suite

Atheer is designed for deskless professionals at Fortune 1000 companies in order to improve their safety and productivity

Atheer Labs digital rendering of the use of AiR Smart Glasses in a warehouse

AR Competition

■ Other main AR developers right now are Microsoft, Meta, Epson, and Magic Leap

■ These companies’ products either have smaller fields of view, need to be tethered, or they have not yet developed or released any physical products

■ Although there are few companies going after enterprise businesses, none have been able to successfully integrate their AR into multiple mainstream industries– This could be done very well because some industries have begun

integrating tablets into their daily work usage within the last 5 years

Other companies are trying to adopt AR technology into products, but they still have issues to overcome before their products are great

A Few Industries Currently Benefitting From the Use of Tablets■ Oil and Natural Gas

– Average age 46-49, retirement age 55. In ~7 years, most senior scientists and engineers may have left the field. (Interstate Oil and Gas Compact Commission)

– Pipeline monitoring & communication are benefits saving time and money from tablet integration and apps as there are less experienced workers

■ Education– 66% of elementary students, 58% of MS students, and 42% of HS

students use a tablet regularly in the U.S. (2014 Harris Poll for Pearson)

■ Healthcare– Over 50% of U.S. hospitals currently use smartphones or tablets– 69% of clinicians are using a computer AND and tablet or

smartphone to access data (2014 HIMSS Analytics Mobile Devices Study)

Industry usage of AR

AiRSmart Glassesin Healthcare

Industry usage of AR

AiRSmart Glassesin Oil and gas

Why is Atheer Different?Atheer stands out from other AR devs for a multitude of reasons:■ ONtheGO Platforms

– Acquired by Atheer in Dec. 2015

– Ari™ uses computer vision and proprietary algorithms to turn standard cameras into a gesture interface

– Gives Atheer customers ability to use natural gestures on the AiR smart glasses platform

– 3 issued and 6 pending patents

■ Flex, Masimo, and Duke Energy are already customers

■ Full AiR Platform– AiR Enterprise Suite cloud-

based collaborations, great for any tasks with multiple people

– AiR Hub, AiR Designer, and AiR Flow

■ Raised over $200,000 on Indiegogo– Stopped campaign to focus

more on development

Why is Atheer Different?Atheer has also collaborated with companies to put out products■ Optech 4D

– Cutting-edge visualization software with wearable computing

– Next generation of AiR Gestures and the official release of the AiR OS

■ Xciel – Working with Xciel as partner

to create advanced AR glasses for oil and gas industry workers

– Xciel manufactures Intrinsically Safe (IS) devices and cases

– Designed to work in hazardous conditions■ Flammable gas■ Explosive dust

In Conclusion…

■ They have 17 issued and over 50 pending patents in cutting edge AR

■ The OS is fully compatible with Android so there is no issue running/developing apps

Atheer will be a big contender in the AR market because:■ They have a strong product

and continue to win awards, having just won Best Enterprise Solution and was a Best in Show contender at the 2016 AWE (Augmented World Expo)

■ Already generated tons of interest to BOTH enterprise businesses and general public

■ Raised $23.06 Million in 3 rounds from 8 investors