Athletic Squared Academy INDIA-By Amit Mehra

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INTRODUCTION, MISSION & VISION

AND CURRENT MARKET SCENARIO

FOR INDIA

Amit Mehra



About

Who we are

"THE ACADMEY AT ATHLETIC SQUARED IS AN

PROVIDING CUTTING EDGE HEALTH AND

FITNESS EDUCATION, TRAINING AND

DEVELOPMENT, WHETHER YOU ARE

BEGININGER OR A SEASONED PROFESIONALWE CAN HELP YOU TALE THE NEXT STEP IN

YOUR CAREER ´



What we do

The Academy at Athletic Squared is a leading provider ofphysical training courses in the UK and the Middle East andexpanding in International Market

All The Courses are Recognized World Wide We are dedicated to providing the best quality tuition with

a variety of class, gym and online delivery methods.

Providing the relevant tools to leave The Academy on oneday with the potential to start work the day after.

Prepared to go the extra mile to ensure you have the bestpossible opportunity to succeed in the health and fitnessindustry.



Courses



Courses

Benefits by

Whether you are launching your career in thehealth and fitness world or aiming to develop yourcurrent knowledge further in Health & Fitness. we

offer World-Class patterns, and our certificateshas been given High value and well recognized

in the Health & Fitness Industry

The Academy prides itself on offering world-class

courses at competitive prices, situated in the bestfitness facilities, with some of the finest certified andworld Named instructors in the Industry



Vision of

Development & deployment of Fitness Courses forfresher & professionals and services for the company.

Dedicated to providing the best quality tuition with a

variety of class, gym and online delivery methods. Providing the relevant tools to leave The Academy on

one day with the potential to start work the day after.

Prepared to go the extra mile to ensure you have thebest possible opportunity to succeed in the health andfitness industry.

Presence Across the Globe for their world class coursesand numbers of certified professionals



Personal

Vision

Support overall exposure and development which

should not be limited to an area of specialization

Strongly believe in team efforts to achieve the

company goals.

Believes in managing through 3P: Policy, Procedures

and Practice.

In my opinion, a strong coherence between the threeis important for any organization.



Personal

Vision

Can lead the strategic and tactic planning to achieve

business goals by

identifying and prioritizing development initiatives

Setting timelines for evaluation,

As a member of the senior management team, I can

participate in establishing:

Efficient Marketing processes for direction and management

Ensure that set Company objectives are achieved

Risks are appropriately managed and,

The organization's resources are utilized responsibly.



Prospective

Customer·s

in India

All Private, Government Institutions , Corporate

Gyms, Health Clubs & Fitness Centre

Fresher ,Couches, Instructors& Professionals

Institutions offering similar courses



Market

Strategy

for India

To contact All Private, Government Institutions , Corporate Gyms,Health Clubs & Fitness Centre

for making them strategic alliances

Develop business relationships with other Indian institutions who offer

similar local courses for Health and Fitness for collaboration sinceAthletic Squared give benchmarking of world class courses.

Direct Marketing for Courses and Collaboration to Institutions forPAN India can be initiated Via-Web-portals/Electronic Media(RadioFM, Mass emailing, Mass SMS) Digital Media, News paper, FitnessMagazines Ads, Events in Malls, and fitness centre with this initial

step there will gradual growth and establishment of the AthleticSquared in Indian Region.

Not be just limited to the achieving higher profits but also to makeproper base for business and expansion in future.



Competition

in India

The major Competitions is with Nike and Rebook be they are globally renowned

There are many others Priavte Institutions as Below:-

The Sports Authority of India (SAI) offers courses in Sports & Athletics Coaching in a large number of disciplinesat its various branches.

HVPM, Amravati 444605 (affiliated to Amravati Univ)

Indira Gandhi Institute of Physical Education & Sports Sciences (IGIPESS) (affiliated to University of Delhi),B-Block, Vikaspuri, New Delhi 110018

Lakshmibai National College of Physical Education, Kariavattom P.O., Trivandrum 695581

Lakshmibai National Institute of Physical Education, Shaktinagar, Mela Road, Gwalior 474002

SAI, Netaji Subhas National Institute of Sports, Patiala 147001

SAI, NS Eastern Centre, Salt Lake City, Sector-III, Kolkata 700091

SAI, NS South Centre, University Campus, Bangalore 560056

A number of institutes and universities impart sports education for coaches at the undergraduate andpostgraduate level i.e. Bachelors in Physical Education (BPEd) and Masters in Physical Education (MPEd)



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Athletic Squared Academy INDIA-By Amit Mehra