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AZADEH
S U M M A R Y
FORGHANI H C I / U X R E S E A R C H E R
U S E R E X P E R I E N C E / R E S E A R C H
GRADUATE RE SE ARCHE R SI M ON FR ASER UNI VE R SIT Y
(2010 - 2019)
USE R E XPE RIE NCE RE SE ARCH INTE RN GOOGLE , SAN FR AN CI SCO B AY AR E A, US
( J une 2015 – O ct 2015)
E D U C A T I O N
S P E C I A L I Z A T I O N
My work is in the area of User Experience Research, User-Centered Design and Human-Computer Interaction with a focus on family communication over distance, domestic and social computing, video-mediated communication and smart home technologies for families, children, and older adults. I have studied user behaviors, social culture, and mobile and domestic technology design. This involves using different methodologies to study, prototype, design, and evaluate a range of technologies for different demographics.
Designed and conducted foundational research studies primarily on connecting people over distance using research methods and tools such as field evaluation, contextual inquiry, interview, diary, lab study, heuristic evaluation, survey, observation, focus group.
Designed and conducted recruitment plans with multiple criteria.
Conducted research with diverse demographics such as children, older adults, and parents remotely or in-person.
Ideated, designed and developed prototypes to improve connecting people over distance.
Conducted or collaborated in multiple research studies for the lab or in collaboration with industry partners on different subjects such as telepresence robots, always-on video communication, game data, voice assistant technology.
Analyzed data and translated it into insights, design implications, and actionable plans.
Published and presented the results in the prestigious publishing and research venues.
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M.Sc. , Softwar e E ngineer ing SCI E N CE AN D RE SE AR CH AZAD UN I VE R SIT Y, I R AN ( 2 0 0 5 - 2 0 0 8 )
B.Sc . , Softwar e E ngineer ing FE R DOWSI UN IV ER SI TY OF M ASH HAD, I R AN ( 2 0 0 0 - 2 0 0 3 )
Ph.D. , HCI Inter act ive Ar ts and Technology SI M ON FR ASER UNI VE R SIT Y ( 2 0 1 2 - 2 0 1 9 )
Senior Supervisor: Dr. Carman Neustaedter (SFU)
Supervisors: Dr. Tejinder Judge (Google) Dr. Alissa Antle (SFU)
HUMAN COMPUTER INTERACTION
USER-CENTERED DESIGN
USER EXPERIENCE RESEARCH
Collaborated with stakeholders in the team to define a research project.
Reviewed the most relevant literature in the areas related to the project.
Led, ideated, and designed a foundational field study which resulted in an understanding of children’s gaming behaviors and parental supervision strategies for Google Family Link application.
Designed the recruitment plan and screeners and collaborated with recruiters to find the most suitable participants.
+1 604-354-4097
www.azadehforghani.com
PhD RE SE ARCH INTE RN M I CR OST RE SE AR CH, RE DM ON D, US
Collaborated with senior principal researchers to create a research project based on the needs in the team.
Reviewed the most relevant literature in the scope of the project.
Led, ideated, designed and conducted a multiple-phase exploratory research project including survey, interview and lab study.
Designed a prototype and collaborated with a developer to implement a fully functional application.
Analyzed quantitative and qualitative data.
Presented study findings to senior researchers and other stakeholders in multiple teams at Microsoft and Microsoft Research and published a paper based on the result.
( J une 2013 – Sep 2013)
RE SE ARCH DEV E LO PE R SI M ON FR ASER UNI VE R SIT Y
Collaborated with other researchers to conduct research and develop research prototypes.
Collaborated with researchers and designers to develop a visualization application for players’ behaviors in a role-playing game.
Documented design iterative stages and wrote a technical report of the usability issues of each prototype.
(2011 - 2012)
Azadeh Forghani
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U S E R E X P E R I E N C E / R E S E A R C H ( C O N T . ) S K I L L S
R E S E A R C H
Qualitative Research
Field Studies
Lab Studies
Usability Testing
Heuristic Evaluation
Descriptive Statistics
D E S I G N
Low fidelity Prototyping
Wireframing
Storyboards
Personas
Process Flows
User Flows
M E T H O D S
Interview
Diary
Questionnaire/Survey Design
Participant Observation
Affinity Diagraming
Participant Screening
Think-aloud protocols
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Conducted home visit, observation, interview with children and parents, and design activity with children.
Led the data analysis and collaborated with other UX researchers in the team to debrief and analyze data from two different projects.
Created an internal report for stakeholders promptly and in alignment with project milestone and wrote a paper (in submission).
S E L E C T E D P R O J E C T S
Connect i ng Gr andpar ents and Young Gr andchi ldr en O ver Distance SI M ON FR ASER UNI VE R SIT Y | 2012- 2019
Designed and conducted exploratory research (interview and diary study) on the challenges of grandparent-grandchild technology-mediated communication over distance.
Ideated and designed prototypes using an iterative design approach.
Led the development process and worked with a developer to create a fully functional communication application called G2G to address the current communication challenges and expectations raised by grandparents, parents, and children.
Designed and conducted a long term evaluation of the application in the field using a variety of methods (i.e., observation, home visit, diary, interview, usage log analysis) with children, parents, and grandparents.
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S E L E C T E D P R O J E C T S ( C O N T . )
Azadeh Forghani
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Chi ldr en’s Mob ile Gaming Behavior s GOOGLE , IN C | June 2015- Sep 2016
Led, designed and conducted a field study with families in San Francisco Bay Area to understand children’s gaming behaviors, parental perspectives and strategies to supervise children’s gaming behaviors.
This study was done in the process of releasing Google Family Link application and to understand the needs and challenges of strategizing parental supervision regarding children electronic device usage.
This study included field visit, interview with children and parents in their homes, design activities and visual diary with children and resulted in a paper (in submission) and a technical report for the production team.
The E f fect of Mindfulness Medi tat ion i n E ducat ion I ST LD CENT ER , SI M ON FR ASE R UN IV ER SI TY| Sep 2017- Feb 2018
Designed and conducted a mixed-method study (Quantitative and Qualitative) to explore students’ perception of stress and focus in two courses, in relation to a mindfulness meditation sessions using weekly questionnaires. This research sponsored by the Institute for the Study of Teaching and Learning in the Disciplines (ISTLD).
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a Media2gether : A Media Shar ing V ideo Appl icat io n M I CR OSOFT RE SE AR CH | June 2013- Feb 2014
Designed and conducted preliminary research on the challenges and needs for sharing media during a video call using interview and survey.
Designed a media sharing video application (Media2gether) for personal contacts.
Designed and conducted a lab study to evaluate the use of the prototype using indirect observation, group interviews, and focus group.
Created and presented a report and published a paper.
Shar ed O utdoor Act iv it ies thr ough V ideo Communic at ion SI M ON FR ASER UNI VE R SIT Y| 2014- 2015 a
Designed a prototype for sharing outdoor activities (i.e., biking) between children and their remote relatives.
Designed and conducted user research to evaluate the prototypes in the field using observation, video analysis, and interview.
Collaborated in designing the prototype and the field study for sharing outdoor activities between adults remotely.
Collaborated in writing publications including poster, conference paper, journal paper, and a book chapter.
Par enta l Super v is ion in Chi ldr en’s Technol ogy Usage GOOGLE , IN C | June 2015- Aug 2015
Analyzed data from a research study on children’s technology usage behaviors and parental supervision techniques.
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C O L L A B O R A T I V E P R O J E C T S
The Futur e of Shoppi ng with V oice Ass istant Techn o logy B E ST B UY CAN ADA AN D SI M ON FRASE R UN IV ER SI TY| N ov 2018
Conducted an interview and scenario-based study to explore users’ behaviors towards future shopping using Best Buy’s current system.
This study was done in collaboration with Best Buy Canada in Vancouver.
Telepr esence Robot Usage in Academic Confer ences MI CR OSOFT RE SE AR CH AN D SIM ON FR ASER UN IV ER SIT Y| Feb 2015 a
Conducted a field study to explore the shared and dedicated usage of telepresence robots to attend in academic conferences (i.e. CSCW 2016) using observation, survey and interview.
Collaborated in debriefing and analyzing the data with other researchers in the team.
Collaborated in publishing the results in a conference paper and a journal paper.
Always- on V ideo Communicat ion P E R CH CO AN D SIM ON FR ASER UN IV ER SI TY | Oct 2013- Feb 2014
Conducted a survey study and field trial to explore using always-on video connection between work and home for communicating with personal and work contacts.
Collaborated in publishing the results in a conference paper and a journal paper.
This study was done in collaboration to Perch co in Vancouver using their always on video communication tool (Perch).
Family Boar d: An Infor mation Shar ing Appl icat ion f or Famil ies SI M ON FR ASER UNI VE R SIT Y AN D chART | M ay 2014- Aug 2014 a
Gathered the system requirements from different stakeholders in the project.
Designed a messaging system for family members to coordinate and exchange information in the household.
Collaborated in publishing and presenting the result in a conference.
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Photo Bo ok Appl icat ion V I DIGAM I , SIM ON FR ASE R UNI VE R SIT Y| M ay 2011- Aug 2011
Conducted an interview and observation study to understand the story-telling techniques and narrative creation.
Developed a prototype to explore the feasibility of using a face recognition software to detect the shot type. This project was done in collaboration with a local company (Vidigami) and was the preliminary step to develop an intelligent temporal narrative application that organizes photos into a narrative biography.
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Azadeh Forghani
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S O F T W A R E E N G I N E E R I N G E X P E R I E N C E
IT MANAGE R AR I A T AB LOU CO., M ASH AD, IR AN
Collaborated with executive managers to write business plans and requirements.
Provided consultant support for purchasing the required software systems.
Provided software and database support.
Designed and executed training programs and workshops for staff.
(2009- 2010)
a SO FTWARE ANALYST DOUR AN GR OUP, M ASH AD, IR AN
(2008- 2009)
Collaborated with different stakeholders to gather users’ and system requirements.
Analyzed, designed and documented software systems through use cases, flowcharts, and UML diagrams.
SO FTWARE DE VE LO PE R I T C SOFT WARE CO, M ASH AD I R AN a
Developed and implemented a payroll system for enterprise companies.
Designed, developed, and implemented the system‘s database in SQL Server.
Conducted the test sessions with stakeholders to find the initial system’s pain points.
(2003- 2004)
R E L A T E D T E A C H I N G E X P E R I E N C E
IAT 110: V ISUAL CO MMUNICATIO N DE SIGN,TE ACHING ASSISTANT SI M ON FR ASER UNI VE R SIT Y, CAN ADA | 2017- 2019
Assisted students and provided design critiques on subjects including design thinking process, sketching, making sketch note, storyboard, visual design, layout, typography, and stop-motion animation.
Assisted more than thousands of students to understand different design and user experience concepts and progress in their professional field.
Azadeh Forghani
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P R O F E S S I O N A L D E V E L O P M E N T
Multidisciplinary Collaboration
Independent Research
Research Team Management
Participant Recruitment
Building Rapport with Participants
Experienced with Diverse Demographics
Delivering Actionable Insights
A W A R D S
Travel and Research Minor Award SIMON FRASER UNIVERSITY $1500 | JAN 2019 Graduate Fellowship Faculty of Communication, Art and Technology SIMON FRASER UNIVERSITY $3250 | MAY 2016
Graduate Fellowship SIMON FRASER UNIVERSITY $3250 | MAY 2016
GSA Travel Award School of Interactive Arts and Technology, Surrey, Canada $200 | MAY 2015
Travel and Research Minor Award SMINON FRASER UNIVERSITY $1500 | Feb 2016
DGS and SIAT Travel Award SIMON FRASER UNIVERSITY $1500 | MAY 2014
DGS and SIAT Travel Award SIMON FRASER UNIVERSITY $1500 | MAY 2013
IAT 210: GAME STUDIE S: THEO RY AND DE SIGN, TE ACHING ASSISTANT SI M ON FR ASER UNI VE R SIT Y, CAN ADA | 2016- 2017
Assisted student to understand the basics of game studies and game design.
Marked assignments and exams and provided weekly feedback.
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IAT 431: SPE CULATIV E DE SIGN, TE ACHING ASSISTANT SI M ON FR ASER UNI VE R SIT Y, CAN ADA | JAN 2015- AP R 2015
Supervised students to create a design project, provided weekly feedback and design critiques.
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IAT 432: DE SIGN E V ALUATION, TE ACHING ASSISTANT SI M ON FR ASER UNI VE R SIT Y, CAN ADA | SE P 2012- DE C 2012
Conducted three labs and tutorials and taught students different methods of user studies, heuristic evaluation, usability testing, control studies, field studies, interviews.
Marked assignments and provided feedback, and critiques of students’ design evaluation process.
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M E N T O R S H I P E X P E R I E N C E Advising two undergraduate students in their final graduation project/internship project. Manh Cuong Vu (B.Sc)
HANOI UNIVERSITY OF SCIENCE AND TECHNOLOGY, VIETNAM (Feb 2016-Feb 2017) Payam Mirzayi (B.Sc) SCHOOL OF INTERACTIVE ARTS AND TECHNOLOGY, SFU, CANADA (Jan 2014-May 2014)
DR. CARMAN NEUSTAE DTE R P R OFE SSOR AN D SCH OOL DI R E CT OR SI M ON FR ASER UNI VE R SIT Y [email protected] http://carmster.com/
[email protected] Linkedin.com/in/tejinderjudge
R E F E R E N C E S
DR. TE J INDE R J UDGE SE N I OR USE R EXPE R IEN CE R E SE AR CHE R GOOGLE
DR. ALISSA ANTLE P R OFE SSOR SI M ON FR ASER UNI VE R SIT Y
[email protected] http://antle.iat.ca/
DR. KARYN MO FFATT ASSOCI AT E P R OFE SSOR M cGi l l UNI VE R SIT Y
[email protected] http://act.mcgill.ca/karyn
S E L E C T E D P R E S E N T A T I O N
Azadeh Forghani
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Connecting Grandparents and Grandchildren over Distance Doctorate Defense, School of Interactive Arts and Technology, Surrey, Canada JAN 2019 G2G: The Design and Evaluation of Shared Calendar Video Messaging System CHI 2018, Montreal, Canada MAY 2018
Bridging Age over Distance CHI 2018, Montreal, Canada MAY 2018
Connecting Grandparents and Grandchildren over Distance through Shared Calendar Video Messaging System PhD Proposal Defense, School of Interactive Arts and Technology, Surrey, Canada MAY 2015
The Routines and Needs of Grandparents and Parents for Grandparent-Grandchild Conversation Over Distance. CHI 2014, Toronto, Canada MAY 2014
The Social Challenges with Grandparent and Grandchild Communication Over Distance GRAND 2014, Ottawa, Canada JUNE 2014
Media2gether: Sharing Media During a Call Microsoft Research, Redmond, US Sep 2014
Grandparents-Grandchildren Communication through Technology MICROSOFT RESEARCH, REDMOND, US JUNE 2014
S E L E C T E D P U B L I C A T I O N S
BOOK CHAPTER
Hillman, S., Forghani, A., Pang, C., Neustaedter., and Judge, T.K. (2014). Conducting Interviews over Video Chat, in Judge, T.K. and Neustaedter, C. (ed.), Studying and Designing Technology for Domestic Life: Lessons from Home, Morgan Kaufmann
REFREED CONFERENCE PAPERS
(Premier conference venues in human-computer interaction (e.g., CHI, CSCW, …) are highly competitive and selective. Unlike many fields, these venues publish peer-reviewed archival papers and are comparable to or exceed HCI journals.)
Forghani, A., Neustaedter. C., Vu, C., Judge, T. and Antle, A. (2018) G2G: The Design and Evaluation of a Shared Calendar Video Messaging System to Connect Distance-separated Grandparents and Young Grandchildren. Proceedings of the ACM Computer Human Interaction (CHI 2018), ACM Press, 10 pages.
Forghani, A., Neustaedter. C. (2014) The Routines and Needs of Grandparents and Parents for Grandparent-Grandchild Conversation Over Distance. Proceedings of the ACM Computer Human Interaction (CHI 2014), ACM Press, 10 pages.
Forghani, A., Venolia, G., Inkpen, K. (2014) Media2gether: Sharing Media During a Call. Proceedings of International Conference on Supporting Group Work (Group 2014), ACM Press, 10 pages.
P R O F E S S I O N A L S E R V I C E S
P a p e r / A r t i c l e R e v i e w i n g
Journal of Behavior and Information Technology (2018,2019) ACM CHI (2019, 2016, 2014) CSCW (2015, 2016, 2018) DIS (2018) GI (2018)
GINA VE NO LIA P R IN CIP LE RE SE AR CH ER M I CR OSOFT RE SE AR CH
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[email protected] www.researchgate.net/profile/Gina_Venolia
S E L E C T E D P U B L I C A T I O N S ( C O N T . )
Neustaedter, C., Singhal, S., Pan, R., Heshmat, Y., Forghani, A. and Tang, J. (2018) From Being There to Watching: Shared and Dedicated Telepresence Robot Usage at Academic Conferences. International Journal of Computer Human Interactions (TOCHI)
Neustaedter, C., Procyk, J., Chua, A., Forghani, A. and Pang, C. (2017) Mobile Video Conferencing for Sharing Outdoor Leisure Activities Over Distance. International Journal of Human Computer Interactions (TOCHI).
Neustaedter, C., Pang, C., Forghani, A., Oduor, E., Hillman, S., Judge, T. K., Massimi, M. and Greenberg, S. (2015) Sharing Domestic Life through Long-Term Video Connections, International Journal of Human Computer Interactions (TOCHI).
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JOURNAL ARTICLES
CONFERENCE POSTERS
Chua, A., Forghani, A., and Neustaedter, C. (2017, May). Shared Bicycling Over Distance. In Proceedings of the 2017 CHI Conference Extended Abstracts on Human Factors in Computing Systems (pp. 455-455). ACM.
Rui Pan, Forghani, A. and Neustaedter, C. Nick Strauss, Ashley Guindon. (2015) The Family Board: An Information Sharing System for Family Members, in CSCW 2015, ACM Conference on Computer Supported Cooperative Work, March 2015.
Forghani, A. , Oduor, E., Hillman, S., and Neustaedter, C. (2013) Designing Video Communication Systems for Families with Young Children, Poster paper at the Fourth Annual Graphics, Animation and New Media Conference (GRAND 2013).
Forghani, A., Hillman, S., Neustaedter, C., Gromala, D., and Shaw, C.(2013) Connecting Grandchildren with Grandparents Suffering from Chronic Pain, Poster paper at the Fourth Annual Graphics, Animation and New Media Conference (GRAND 2013).
Forghani, A., and Neustaedter, C. (2018). Grandparents 2 Grandchildren: Bridging Age over Distance, CHI 2018 Workshop on Designing Interactions for the Ageing Population.
Forghani, A., and Neustaedter, C. (2016). Collaborative Intergenerational Appropriation: Designing for Distance-separated Grandparents and Young Grandchildren. CSCW 2016 Workshop on Collaborative Appropriation, held at the Conference on Computer Supported Cooperative Work and Social Computing.
Forghani, A., and Neustaedter, C. (2014). Granny’s Virtual Visit: Sharing Life Events between Grandparents and Grandchildren, CHI 2014 Workshop on Designing Technology for Major Life Events, held at the Conference on Computer Human Interaction (CHI 2014), 4 pages.
WORKSHOP PAPERS
TECHNICAL REPORT
§ Neustaedter, C., Tang, J., Singhal, S., Pan, R., Heshmat, Y. and Forghani, A. (2017) Telepresence Attendance at the ACM CSCW 2016 Conference, Connections Lab Technical Report 2017-0419-01, Simon Fraser University.
§ Neustaedter, C., Tang, J., Singhal, S., Pan, R., Heshmat, Y. and Forghani, A. (2017) Shared Telepresence Robots at ACM CSCW 2016, Connections Lab Technical Report 2017-0605-01, Simon Fraser University.
Pang, C., Forghani, A., Oduor, E., Neustaedter, C. Walker, I., and Robinson, D. (2014) Reactions To Mixed Context Always-On Video for Connecting Close Personal and Work Contacts, Connections Lab Technical Report 2014-0120-01, Simon Fraser University.
Forghani, A., Neustaedter. C. (2014) The Social Challenges with Grandparent and Grandchildren Communication Over Distance, Research Note at the Fifth Annual Graphics, Animation and New Media Conference (GRAND 2014).
Forghani, A., Neustaedter. C. and Schiphorst, T. (2013) Investigating the Communication Patterns and Needs of Distance-separated Grandparents and Grandchildren. Extended Proceedings of the ACM Computer Human Interaction (CHI 2013), ACM Press, 6 pages.
Forghani, A., Venolia, G., Inkpen, K. (2014) Media2gether: Sharing Media During a Call. Proceedings of International Conference on Supporting Group Work (Group 2014), ACM Press, 10 pages.
Azadeh Forghani
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