BEIOverview04.12

7/31/2019 BEIOverview04.12

1/11

Page: 1

2011 Object Management Group

Business Ecology andThe Business Ecology Initiative 2011

Abbie Lundberg

Executive Director, BEI

Spring 2011


2/11

Page: 3


What Is Business Ecology?

Business Ecology is a management imperative to

optimize business operations and foster innovation. It

views organizations as living organisms in which all

aspects of management, operations and process

interact and interrelate, and which operate within a

dynamic business ecosystem.


3/11

Page: 4


Business Ecology Goals & Practices

The goal of Business Ecology is to make business

more responsive, effective, sustainable and secure.

It does this through business-technology

convergence, better decision making & design,business process excellence, removal of waste from

business practices and technology portfolios, holistic

risk management, and real-time insight and action.


4/11

Page: 5


Business Ecology Initiative

The Business Ecology Initiative is a non-profit, member-

led organization committed to breaking down silos and

promoting Business Ecology practices both within

organizations and among them. It provides thoughtleadership, education and advocacy and a platform for

the development and sharing of case studies and

practices among business and technology leaders.


5/11

responsive, sustainable, secure


6/11

Draft framework

Focus


7/11

Page: 8


BEI Activities & Benefits

Activities include:

Member-driven communities of practice

Working groups focused on key enablers

Practice contributions and exchange

Development of white papers and case studies

Conferences, webinars, virtual meetings and online discussion

Advocacy and industry outreach

Interested members gain exposure through...

Presenting at meetings

Participating in webinars, podcasts and white papers

Case study awards program

Contributing to BEI Blog

Participating in press announcements

Displaying the Business Ecology logo on their web site


8/11

Page: 9


Communities of Practice

Advocacy groups comprised of practitioners, service providers and

technology vendors. Their goal is to promote the business value and

enable the successful adoption of key business-technology

strategies by the Global 1000, major government agencies andmidmarket businesses.

Operate in business-driven context:

Highlight real-world stories success, failure, lessons learned

Embrace an influence the influencer model

Expand Business Ecology Practice Collection

- Optimization - Innovation -Agility- Profitability - Effectiveness - Assurance


9/11

Page: 10


Members, Audience

Two-pronged approach

Top-down, focus on business goals and outcomes

CEOs, CIOs, CFOs, COOs, VPs of various functions

Champions, supporters, value drivers

Conferences, blog posts, white papers... a C-level CoP?

Bottom-up from the enabling areas Business analysts, BPM leaders, enterprise architects, etc.

Making things work at design and execution level

CoPs, conferences, white papers

Business education in, BT action & communication out


10/11

Page: 11


Partners & Sponsors

Same idea: top-down and bottom up

1. Top Down: Consulting and research companies, consortia, etc.

Big concepts: Business Excellence, Strategy, Governance,Innovation, Green IT, Extended Enterprise, etc.

2. Bottom Up: Technology vendors

Specific enablers: BPM, Event Processing, Cyber-security, Cloud,Collaboration, Social Computing


11/11

Page: 12


Bridging the Gap from Technical to Business Standards

OMG is known for its leadership

and excellence with technical

standards. BEIs communities of

people, agencies and companies

carry on that tradition by driving

common standardized means

of education, definitions and

goals for use by business and

IT.

Documents

BEIOverview04.12