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COVER BACK COVER B&G Foods, Inc. 4 Gatehall Drive, Parsippany, NJ 07054 www.bgfoods.com COR-2012-01

B&G Brand Brochure

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Page 1: B&G Brand Brochure

COVERBACK COVER

B&G Foods, Inc.4 Gatehall Drive, Parsippany, NJ 07054

www.bgfoods.com

COR-2012-01

Page 2: B&G Brand Brochure

INSIDE COVER RIGHTINSIDE COVER LEFT

Page 3: B&G Brand Brochure

INTRO PAGEBACK PG

Families:You’re proud of your family, and so are we. The family of B&G Foods is proud of our brands,

and characterized by respect for tradition and generational growth. We manufacture, distribute, market, and sell an ever-growing line of high-quality,

leading share brands, available nationally or in select regional markets.

Get to know our family!

Get to know our family!

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®BRAND

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Page 4: B&G Brand Brochure

Our History

December 1996Acquisition of B&G and Burns & Ricker from Specialty Brands

August 1997Acquisition of Trappey’s Brands from E. McIlhenny’s Son

February 1999Acquisition of Polaner Brand from IHF

June 1997Acquisition of Selected Nabisco Brands

July 1998Acquisition of Maple Grove Farms of Vermont

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January 2006Acquisition of Grandma’s from Cadbury

Oct 2004B&G Foods IPO

January 2001Sale of Burns & Ricker

March 1999Acquisition of Heritage Brands from Pillsbury

August 2003Acquisition of Ortega from Nestle

June 2000Initiation of License Agreement with Emeril Lagasse

May 2007B&G Foods Offered on NYSE

December 2011Acquisition of Culver Specialty Brands from Unilever

February 2007Acquisition of Cream of Wheat from Kraft

November 2010Acquisition of Don Pepino and Sclafani

from Violet Foods

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September 2012Acquisition of New York Style and Old London brands

from Chipita America

May 2013Acquisition of TrueNorth Brand from

DeMet’s Candy Company

October 2013Acquisition of Rickland Orchards LLC

from Natural Instincts LLC

July 2013Acquisition of Pirate Brands, including

Pirate’s Booty

Page 5: B&G Brand Brochure

A Tradition Of Innovation & Flavor

For over 100 years, Ortega has offered distinctive Mexican foods inspired by Mama Orte-ga’s cooking. Today, Ortega provides America’s families with the #1 selling Taco Sauce & Green Chiles, along with great tasting Taco Kits, Shells, Tortillas, Salsas, Seasonings, Beans and Jalapeno Peppers. Acquired from Nestlé in 2003, Ortega continues to offer

great tasting, authentic Mexican foods that the whole family can enjoy together.

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Page 6: B&G Brand Brochure

The Whole Enchilada

Los Angelenos know enchiladas, and the leading brand of enchilada sauce in Los Angeles and the Western United States is Las Palmas. For more than 75 years, Las Palmas has pro-vided Mexican dishes with their authentic, homemade flavor by using only the finest quality

chiles and tomatillos. B&G Foods acquired the Las Palmas brand in 1999 from Pillsbury.

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Long Lasting Shine And Protection

With a unique blend of real lemon oil and cleansing moisturizers, Kleen Guard dusts, shines, and protects against ordinary wear, water spills, stains, and nicks every time - without the build-up! Acquired in 2012 from Unilever, the fresh lemon formula cleans and protects

furniture for a long-lasting shine.

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Page 7: B&G Brand Brochure

New England’s Finest Since 1867

Baked beans are serious business in New England. For baked bean aficionados, nothing compares to the taste of B&M, the original and only brick oven baked bean. Acquired from Pillsbury in 1999, B&M is a favorite in the New England region. Available in a wide variety of flavors, B&M’s unique, brick oven baking produces the finest and best tasting baked bean

on the market today.

Static Got You Stuck?

Patented in 1978, Static Guard instantly eliminates and prevents static cling. Perfect for avoiding embarrassing “clingy” situations. Static Guard is safe on all fabrics and helps remove stubborn pet hair. Acquired in 2011 from Unilever, Static Guard is America’s #1

anti-static spray.

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Page 8: B&G Brand Brochure

A Quality Tradition Since 1879

Acquired from Pillsbury in 1999, Joan of Arc has been a Mid-Western favorite for decades. Joan of Arc beans are great in chili, salads, soups, and casseroles and are an excellent source of fiber, protein, and vitamins. When a recipe calls for kidney beans, consumers

think of Joan of Arc – the beans they love, the name they trust.

Sweeten Your Life, Without the Calories

Acquired in 2011 from Unilever, Sugar Twin is the #1 sugar-free sweetener packet in Canada and is the perfect sugar free sweetener for baking, coffee, cereal, and just about any other place sugar is needed. Sugar Twin is also available in granular and packet form in the U.S.

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Sweet As Syrup

Maple Grove Farms of Vermont, acquired by B&G Foods in 1998, features a product line including gourmet salad dressings, marinades, fruit syrups, confections, and pancakemixes. But the sweetest performer in the line is the 100% Pure Maple Syrup sold under

the Maple Grove Farms of Vermont brand since 1915.

The Original No Stick!

Baker’s Joy is the original baking pan spray that contains both oil and flour, and was acquired from Unilever in 2011. Baker’s Joy has made baking easier for the past 25 years by taking the work out of having to grease and flour cake pans, molds, and other baking equipment, while

being low in calories and containing no fat, sodium, cholesterol, or carbohydrates!

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Page 10: B&G Brand Brochure

A New England Tradition

The full-flavored taste of Vermont Maid Syrup has been a New England tradition for over 50 years. Acquired from Nabisco in 1997, Vermont Maid tastes more like pure maple syrup than any other table syrup. Vermont Maid has expanded its offerings to now include Sugar

Free varieties.

Make Your Mouth Pop with Flavor!

Popcorn is a wonderful low-fat snack, but who wants it plain without the butter, cheese, and other fattening toppings? Molly McButter was acquired from Unilever in 2011 andis the perfect compliment to food that’s better, buttered, or with cheese! This fat-free,

natural addition to your favorite foods ensures lots of taste with less calories andfat for your whole family.

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Page 11: B&G Brand Brochure

America’s Original Bread ’n Butter Pickle!

Acquired from GFA Brands in 2012, Mrs. Fanning’s is made with only premium, fresh cucum-bers, crinkle-cut for great crunch and sweet-tart flavor. All-Natural and Flavor Cured in the jar,

Mrs. Fanning’s are as close to homemade as you can find.

A Dash of Something Special!

Acquired from Unilever in 2011, Mrs. Dash is America’s most popular salt-free seasoning blend. Available in 14 different varieties, Mrs. Dash is all-natural, salt-free, and has no MSG.

There are also many spice seasonings and marinades available.

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Page 12: B&G Brand Brochure

Bam! A Winner

From the day we reached a licensing agreement with popular TV Chef Emeril Lagasse in 2000, the buzz among consumers and the trade was on. Few product lines in history have ever received the kind of instant reception and acceptance that was afforded to the Emeril’s line of sauces, seasonings, stocks, and condiments. The combination of super premium quality,

Emeril’s popularity and moderate pricing created a winning combination across the U.S.

Picked for Perfection!

Purchased from Violet Packing in 2010, Sclafani Tomatoes and Sauces are made from tomatoes harvested and processed at their peak. Featuring New Jersey grown produce (famed Jersey Tomatoes), Sclafani products meet the highest standards for color, flavor,

consistency, and aroma.

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Page 13: B&G Brand Brochure

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Some Like It Hot!

Trappey’s, acquired from Mcllhenny (Tabasco brand) in 1997, is a national leader in the pepper sauce category and a major regional jarred pepper brand. As one of B&G Food’s fastest growing Food Service brands, Trappey’s products are proudly featured in

restaurants, as well as in homes across the United States.

The Secret’s In The Sauce!

Purchased from Violet Packing in 2010, thousands of restaurant operators know Don Pepino pizza sauce “makes the pie.” Created in 1950, Don Pepino uses the same great recipe today. A best seller in both food service and retail stores throughout the Northeast, Don Pepino boasts a sixty year history of success in some of the most demanding markets

for Italian food.

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Page 14: B&G Brand Brochure

B&G is New York!

New York is a city of traditions. Few have lasted as long as New Yorker’s century-plus love affair with B&G pickles, peppers, relishes and olives. With more than 70 varieties of pickle and pepper products, B&G continues to flourish in the metropolitan New York region. Established as Bloch & Guggenheimer in 1889, it formed the nucleus of B&G Foods in

1996.

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Polaner Means Purity!

Polaner offers a full line of “better for you” fruit preserves and spreads, and is perfectly po-sitioned to capitalize on today’s health and wellness trends. Polaner All Fruit with Fiber is all natural and sweetened only with fruit and fruit juice. Polaner Sugar Free Preserves with Fiber are perfect for health conscious consumers who are looking to remove the sugar without sacrificing the taste. In addition, Polaner also offers a full line of ready-to-use spices, which are

convenient for time-pressed home cooks.

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Page 15: B&G Brand Brochure

The Chef’s Choice!

Acquired from Nabisco in 1997, Regina is a national leader in the vinegar and cooking wine categories. Regina’s entire line earned the American Culinary Federation’s (ACF) Seal of Approval. ACF, North America’s premier professional chefs’ organization selects only the finest products for endorsement. As always, premium quality Regina satisfies the most

demanding chefs.

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Smooth & Creamy Goodness!

For more than 100 years, families across America have started their day with Cream of Wheat. Acquired from Kraft Foods in 2007, Cream of Wheat is America’s #1 hot wheat cereal and offers a delicious and wholesome way to start each day. From infants to adults the whole family can get their day off to a warm, nourishing start with a delicious bowl of

Cream of Wheat!

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Page 16: B&G Brand Brochure

Up In Smoke!

Acquired from Nabisco in 1997, Wright’s is an all-natural seasoning that lends the aroma and flavor of hickory pit smoking to meats, poultry, and fish. Strong in both retail and food service, and twice as concentrated as competing brands. Wright’s Liquid Smoke recently

added Applewood Smoke to its product line up.

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Brer Rabbit – A Family Tradition!

In many areas throughout the U.S., molasses is a staple. It’s used in baking cookies, candy, pies and cakes, as an ingredient in glazes and candles, and also in home made barbeque sauces. For many of those who use molasses, chances are Brer Rabbit is the brand their mothers and grandmothers used. Available in Mild, Full and Blackstrap flavors, Brer Rabbit Molasses, acquired from Nabisco in 1997, has the second largest market

share in the United States behind Grandma’s.

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Page 17: B&G Brand Brochure

Ac’cent the Flavor

Since 1947, generations have trusted their recipes for Ac’cent All Natural Flavor Enhancer. With 60% Less Sodium than salt, Ac’cent brings out the flavor of beef, poultry, vegetables,

soups, and salads. Acquired from Pillsbury in 1999, Ac’cent…Wakes Up Food Flavor!

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America’s #1 Molasses

Grandma’s Molasses is an all-natural and nutritious sweetener. Made from the juice of pure sun-ripened sugar cane, Grandma’s adds a distinctive flavor to anything that needs to be sweetened. Grandma’s gold standard molasses is the #1 molasses brand in the United

States. Grandma’s was acquired from Cadbury Schweppes in 2006.

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We Create Great Taste

As the U.S. population evolves and Hispanic households become the nation’s fastest-growing segment, Ac’cent Sa-Son continues to thrive. Acquired from Pillsbury in 1999, Ac’cent Sa-son

remains a fixture in Hispanic households, generation after generation.

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Simply Devilicious®!

The Underwood story began over 140 years ago in 1868, when William Underwood set up a condiment business in Boston. Underwood’s sons experimented with ground ham blended with special seasonings thereby creating the “deviling” process. Underwood holds what is believed to be the oldest trademark still in continuous us in the U.S. Made from premium meats and natural spices, Underwood is great for quick, tasty sandwiches,

snacks, and party dips.

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Page 19: B&G Brand Brochure

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It’s Not Just A Snack, It’s An Experience.

Zesty. Crunchy. Flavorful. Unique. But most of all, delicious. New York Style gourmetsnacks are The Thing to Bring to your next gathering – and the perfect snack food to

bring home. With five unique styles, and flavors ranging from sweet to savory, thesnacking possibilities are endless. These snacks can be dressed to impress or enjoyedstraight out of the bag. And with most products containing 50% less fat than the leading

potato chip, you can indulge in healthy snack food without the guilt.

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America’s Favorite Melba Toast

Old London’s satisfying, crisp bite makes it an ideal light bread replacementfor a quick meal or easy snack. Old London Melba Toast, Bagel Chips, MelbaSnacks and Flatbread have zero cholesterol, which gives you a simple way to

support your healthy lifestyle. Snack on what you love without the guilt!

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Page 20: B&G Brand Brochure

Organic, Healthy, Versatile

No wonder Devonsheer Melba Rounds and Toast are still the favorite snackfood for healthy lifestyles. Light and crispy and made with whole wheat flour

and all-natural molasses, Devonsheer Melba Rounds or Toast are the healthierchoice, 100% fat and cholesterol-free, and only 50 calories per serving.

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Experience the Goodness of Nuts!

These tasty nut clusters combine freshly roasted nuts, a dash of sea salt, and just ahint of natural sweetness. Their bite-sized shape makes them ideal for between meal

snacking and on the go nourishment. TRUENORTH nut clusters are a satisfying, deliciousway to experience the goodness of nuts. TRUENORTH nut clusters are a guilt-freesnack, with no cholesterol, no artificial colors, no preservatives and no trans fats!

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Page 21: B&G Brand Brochure

Ahoy- Discover Our Tasty Treasures!

Pirate Brands’ deliciously baked, trans fat free and gluten free snacks include Pirate’s Booty,Smart Puffs and Original Tings. Pirate’s Booty is made from puffed rice and corn, then baked to perfection and perfectly seasoned with Aged White Cheddar. Smart Puffs are made from the finest milled American corn and tastiest Wisconsin Cheddar. Original Tings are crunchy

corn sticks that are also crafted from wholesome American corn and lightly seasoned.

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All the Goodness of Greek Yogurt

What started with a Greek yogurt coating, granola and fruit has grown into a whole lineof snacks that are excellent sources of dietary fiber, good sources of protein and

perfect for anyone – including kids. All of our delicious products are made of honeyroasted granola and fruit, dipped and drizzled in a strained Greek yogurt coating.

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Page 22: B&G Brand Brochure

Delicious Mixes for Soups,Pastas, and Rice

Meals made with Bear Creek Country Kitchens’ exclusive mixes are sure to get everyoneto the dinner table. Using only the highest quality ingredients and special blends of herbs

and spices, these dry mixes are great as-is or can be added to your favorite recipes.

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All-Purpose Margarine

Canoleo’s all-purpose margarine is perfect for cooking, baking, and spreading.With no hydrogenated oils, trans-fatty acids, preservatives, or lactose, Canoleo’s

margarine is a great, healthy alternative to butter. Feel free to generously useCanoleo’s in all of your favorite dishes.

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FPONeed High Res

Page 23: B&G Brand Brochure

Slow Cooker Solutions

Your beloved kitchen appliance just got even better. Inspired by customer’s favorite recipes, Crock-Pot developed its signature line of mixes to enhance the slow cooker experience.

With simple prep, slow cooking is now an approachable solution for busy families.With the help of Crock-Pot’s Slow Cooker Solutions, you and your family can enjoy

delicious, healthy meals after a long, busy day.

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Effortless Per Hair Removal

From the makers of Static Guard, Shed Guard spray enables pet owners to eliminatethe hassles of shedding, and get back to enjoying their furry-friends. This exclusive

solution loosens stubborn hairs from clothing, upholstery, and carpets, making it easyto simply vacuum or brush away.

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Page 24: B&G Brand Brochure

Skinny Girl Salad Dressings

Now, you can enjoy delectable salad dressings without all the calories, and guilt.Skinnygirl’s Poppyseed, Honey Dijon, Balsamic Vinaigrette, and Raspberry Vinaigretteare sure to delight. Imagine the possibilities of these additions to your everyday salads.

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Maple Syrups for Every Appetite

SpringTree’s maple syrups are created with everyone in mind.From 100% Pure Grade A Dark Amber Maple Syrup to Sugar-Free and Low Calorie

varieties, SpringTree has a syrup solution for you and your family.

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Page 25: B&G Brand Brochure

Delicious Maple Syrups

For over thirty years, Cary’s has been crafting America’s favorite sugar-free maple syrup. The experts at Cary’s have worked hard to create a recipe that is both delicious and light.

You can again enjoy the maple syrup flavors you grew up on, in a healthy formulation.

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100% Pure Maple Syrup

Boasting 100% pure maple syrup, MacDonald’s varieties are sure to please your palate. MacDonald’s provides a crave-worthy accompaniment to pancakes, waffles, and French

toast. But don’t forget, you can also use it in your favorite sweet and savory recipes.

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